graphic design project work

51+ Graphic Design Project Ideas [Revised]

Post author By admin
March 31, 2024

In the dynamic world of graphic design, creativity knows no bounds. Every project is an opportunity to experiment, innovate, and leave a lasting impression. Whether you’re a seasoned designer seeking fresh inspiration or a budding creative looking to embark on your design journey, the realm of graphic design projects offers endless possibilities. This blog will cover a wide range of graphic design project ideas, including project kinds, factors to take into account for a successful completion, current concepts, difficulties faced by designers, and advice for a successful design expedition.

Table of Contents

Importance of Graphic Design Projects

Graphic design projects serve as the cornerstone of effective communication in a visually-driven world. Their importance transcends mere aesthetics, playing a pivotal role in conveying messages, shaping perceptions, and building memorable brand identities. Here are some key points highlighting the significance of graphic design projects:

Visual Communication : Graphic design projects act as powerful mediums for conveying complex ideas and messages in a concise and visually appealing manner. Through the strategic use of typography, imagery, colour, and layout, designers can captivate audiences and evoke desired emotions.
Brand Identity: Consistent and well-executed graphic design projects are instrumental in establishing and reinforcing brand identities. Logos, colour schemes, and brand collateral communicate a brand’s values, personality, and positioning, fostering recognition and loyalty among consumers.
Engagement and Impact: Creatively crafted graphic design projects have the ability to capture attention, engage audiences, and leave a lasting impression. Whether through eye-catching posters, compelling advertisements, or interactive digital experiences, design projects have the power to spark curiosity and drive action.
User Experience (UX): In the digital realm, graphic design projects play a crucial role in shaping user experiences. Intuitive interfaces, clear navigation, and visually appealing layouts enhance usability and ensure a seamless interaction between users and digital platforms, fostering positive user experiences.
Information Visualisation: Graphic design projects, such as infographics and data visualisations, transform complex data and information into visually digestible formats. By presenting information in a visually engaging and accessible manner, designers facilitate understanding, decision-making, and knowledge dissemination.
Innovation and Creativity: Graphic design projects provide fertile ground for experimentation, innovation, and creative expression. Designers constantly push boundaries, exploring new techniques, technologies, and trends to deliver fresh and impactful design solutions.
Cultural and Social Influence: Graphic design projects reflect and shape cultural trends, societal norms, and collective values. From political posters to social media campaigns, design projects have the power to spark conversations, challenge perspectives, and drive social change.

In essence, graphic design projects serve as catalysts for effective communication, brand differentiation, user engagement, and cultural influence. Their importance lies not only in their visual appeal but also in their ability to inform, inspire, and connect with audiences on a profound level.

51+ Graphic Design Project Ideas

Logo design for a new startup.
Poster design for an upcoming event or concert.
Business card design for a freelancer or small business owner.
Flyer design for a local business promotion.
Brochure design for a tourism company or travel destination.
Social media graphics for a marketing campaign.
Website design for a portfolio or personal blog.
Email newsletter design for a company’s monthly updates.
App interface design for a mobile application.
Digital advertisements for an online marketing campaign.
Magazine layout design for a niche publication.
Book cover design for a new novel or non-fiction book.
Packaging design for a new product launch.
Invitation design for a wedding or special event.
T-shirt design for a clothing brand or event merchandise.
Branding guidelines development for a new company or rebranding initiative.
Brand collateral design (letterheads, envelopes, etc.) for a corporate identity.
Brand refresh design to modernize an existing brand identity.
Brand style guide design to ensure consistency across all brand materials.
Branding campaign design for a product or service launch.
Digital illustrations for an editorial publication or marketing campaign.
Hand-drawn illustrations for a children’s book or greeting cards.
Infographic design to visualize complex data or information.
Typography art for a motivational poster or inspirational quote.
Artistic collage design for a mixed media project or social media post.
Intro/outro animation for YouTube videos or online content.
Explainer video animation for a product demonstration or tutorial.
Animated GIFs for social media engagement or marketing.
Motion graphics for presentations or video content.
Character animation for cartoons, advertisements, or branding.
Signage design for a retail store or event venue.
Exhibition booth design for a trade show or industry event.
Environmental graphics for interior design or corporate spaces.
Wayfinding design for a campus or large facility.
Retail store design elements for a store layout or display.
Interactive infographics for online articles or reports.
Interactive website features for user engagement and interactivity.
Augmented reality (AR) filters for social media platforms.
Interactive product demos for e-commerce websites.
Gamification elements for educational or marketing purposes.
Virtual reality (VR) interfaces for immersive experiences.
Voice user interface (VUI) design for smart devices or applications.
Data visualisation projects for statistical analysis or research findings.
Experimental typography projects for artistic expression.
Collaborative design projects with artificial intelligence (AI) tools.
Social media profile branding for individuals or businesses.
Album cover design for musicians or bands.
Restaurant menu design for a dining establishment.
Icon design for mobile apps or website interfaces.
Event program design for conferences or festivals.
Car wrap design for a promotional vehicle.
Environmental activism campaign materials for nonprofits or advocacy groups.
3D modelling and rendering for product visualisation or architectural projects.

Emerging Trends and Experimental Projects

Augmented reality (ar) integration.

Graphic designers are increasingly exploring the integration of augmented reality (AR) into their projects. By overlaying digital content onto the physical world, AR enhances user experiences and creates interactive storytelling opportunities. Experimental projects in AR include AR-enabled packaging, interactive print advertisements, and AR-powered art installations that merge digital and physical realms.

NFT Art and Digital Collectibles

Non-fungible tokens (NFTs) have revolutionised the way digital art is bought, sold, and experienced. Graphic designers are experimenting with creating NFT art and digital collectibles, exploring new avenues for monetizing their work and engaging with audiences in the digital space. These projects often incorporate unique visual styles, interactive elements, and blockchain technology to create one-of-a-kind digital assets.

Generative Design and Computational Art

Generative design and computational art leverage algorithms and code to create dynamic, evolving visual compositions. Graphic designers are delving into generative design techniques to produce artwork, animations, and graphics that respond to user input or real-time data. These experimental projects blur the line between design and programming, resulting in visually captivating and conceptually rich experiences.

Biodesign and Living Materials

With a growing emphasis on sustainability and biomimicry, graphic designers are exploring biodesign and the use of living materials in their projects. Experimental initiatives involve creating graphics, packaging, and installations using biodegradable or living materials such as mycelium, algae, and bacteria. These projects highlight the potential of design to address environmental challenges and foster a deeper connection with nature.

Emotional Design and Neuroaesthetics

Graphic designers are delving into the realm of emotional design and neuroaesthetics, exploring how visual elements can evoke specific emotions and influence user perceptions. Experimental projects focus on incorporating psychological principles and sensory stimuli into design, creating experiences that resonate on a deeper emotional level. These projects often employ color psychology, typography techniques, and visual metaphors to evoke specific emotional responses from audiences.

Experimental Typography and Variable Fonts

Typography remains a rich area for experimentation and innovation in graphic design. Designers are pushing the boundaries of typographic expression through experimental typography projects that explore unconventional letterforms, kinetic typography, and variable fonts. These projects challenge traditional typographic conventions and offer new avenues for self-expression and creativity in design.

AI-Driven Design Tools and Automation

The rise of artificial intelligence (AI) is transforming the graphic design landscape, enabling designers to automate repetitive tasks and streamline their workflows. Experimental projects involve leveraging AI-driven design tools for tasks such as image generation, layout optimization, and content creation. These projects explore the potential of AI to augment human creativity and expand the possibilities of graphic design practice.

Factors affecting graphic design project ideas

Client needs and objectives.

Understanding the needs, goals, and preferences of clients is paramount in generating effective graphic design project ideas. Factors such as the client’s industry, target audience, brand identity, and marketing objectives shape the direction and scope of design projects. Designers must conduct thorough client consultations to gather insights and establish clear project requirements before conceptualising design ideas.

Audience Demographics and Preferences

Consideration of the target audience’s demographics, preferences, and behaviour patterns is crucial in generating graphic design project ideas that resonate with end-users. Designers must conduct audience research to gain a deep understanding of their preferences, aesthetic sensibilities, and communication preferences. Design ideas should be tailored to align with the audience’s interests, values, and cultural backgrounds to maximise engagement and impact.

Design Trends and Innovations

Keeping abreast of current design trends, emerging technologies, and innovative techniques is essential for generating fresh and relevant graphic design project ideas. Designers draw inspiration from trends in typography , colour palettes, visual styles, and design methodologies to infuse their projects with contemporary appeal. Experimentation with new tools, software, and design approaches allows designers to stay ahead of the curve and create cutting-edge design solutions.

Project Constraints and Parameters

Graphic design projects are often subject to various constraints and parameters, including budgetary limitations, time constraints, technical specifications, and platform requirements. Designers must factor in these constraints when generating project ideas to ensure feasibility and practicality. Creativity thrives within constraints, and designers can leverage limitations as opportunities to innovate and problem-solve creatively.

Personal Creativity and Design Vision

Ultimately, the designer’s creativity, vision, and artistic sensibilities play a central role in generating compelling graphic design project ideas. Designers draw upon their unique perspectives, experiences, and creative instincts to conceptualise design concepts that captivate and inspire. Embracing experimentation, risk-taking, and self-expression allows designers to push boundaries, challenge conventions, and create truly original and impactful design solutions.

Conclusion

In summary, this revised compilation of 51+ graphic design project ideas serves as a rich resource for designers at every stage of their creative journey. From traditional print projects to cutting-edge experiments in emerging technologies, each idea presents an opportunity for exploration, innovation, and expression. By embracing these diverse avenues of design, designers can push the boundaries of their craft, captivate audiences, and leave a lasting impact on the ever-evolving landscape of graphic design. Let this comprehensive list inspire your next project and propel you towards new heights of creativity and success in the dynamic world of design.

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Top Graphic Design Projects to Sharpen Your Skills and Build Your Graphic Design Portfolio

The graphic design industry continues to harness the creativity and innovative ideas of graphic designers . As a result, it is crucial to be equipped with the right skills to place you in high demand. Embarking on graphic design projects is an excellent way to develop top-tier skills and build a robust graphic design portfolio.

We’ve compiled various graphic design projects for designers with different experience levels that can help sharpen relevant skills. In addition, we’ve included some of the skills, techniques, and tips to revamp your portfolio and land high-paying jobs. No matter what kind of graphic design job or design team you want to work for, there are plenty of projects available to instill you with essential graphic design principles.

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5 skills that graphic design projects can help you practice.

If you look around you, you will see the obvious signs of a graphic designer on virtually everything. From books to packaging wraps to software interfaces, it is evident that they subtly play an essential role in our lives. The design principles and the skills utilized define their identity and are integral to our appreciation of the world of graphic design.

Creativity: A creative mind is central to the development of great designs. While creativity can be subjective, it is the foundation of every design concept, no matter how haphazard that concept is in the beginning.
Communication: This describes the wholesome ability to listen to a client’s needs, process feedback, and effectively communicate creative ideas. It also refers to the ability to convey a message with visual materials.
Typography: In context, this refers to the ability to represent written text in the form of art. Every designer must know how to tell a story using various text elements like font size, style, color scheme, and layout.
Software Skills: Learning Adobe Illustrator , InDesign, and Photoshop is essential. These tools are a basic requirement for many job postings.
Coding: While many think coding doesn’t have a place in the design industry, having basic experience with HTML can be very useful for designers. Knowing how a website works can help you contribute to the idea generation process and give you an edge in the marketplace.

Best Graphic Design Project Ideas for Beginners

As a beginner, the first projects you complete should develop your creativity, typography, communication, and software skills. You want to make sure to build foundational graphic design skills and techniques before taking on big jobs from clients.

Photo Editing

Skills Practiced: Software Skills, Creativity

This project exposes you to basic tools like Adobe Photoshop. Being able to manipulate an image will teach you everything from image cleanups to color schemes to enhancements. Also, you get to infuse some creativity with little projects like photo collages and storytelling.

Skills Practiced: Creativity, Software Skills, Typography, and Communication

Logos are a representation of what a brand or organization stands for. They speak volumes about what companies do and subtly express their values. Professionals often follow the Keep It Simple, Stupid (KISS) approach while designing logos, focusing on minimalism and the business’ core values. This fundamental principle is suggestive of the power of simplicity in graphic design.

Business Cards

Skills Practiced: Creativity, Software Skills, Typography, Communication

This design challenge will allow you to practice the skills mentioned above. Every business relies on business cards as a means of introduction. They are also an expression of the company’s branding. Therefore, it is vital to capture the company’s essence through excellent typography and some ingenuity.

YouTube Thumbnails

Skills Practiced: Creativity, Software Skills, Communication

YouTube thumbnails aim is to encourage viewers to click on a video by telling a great story in just one small image. You must have an exciting thumbnail to enhance your content marketing campaign, which requires creativity and communication skills. Given how lucrative YouTube is today, being able to create the perfect thumbnail is an incredibly valuable skill.

Instagram, Twitter, and Facebook Graphics

Social media is an integral part of our lives. While we browse through our feeds, we come across various posts that communicate different messages to us, but not all do so effectively. A good graphic is aesthetically pleasing and successfully conveys our messages and values. To create such designs, you can rely on existing templates that meet recommended standards.

Best Intermediate Graphic Design Project Ideas

At this level, the projects are a lot more technical. They will sharpen your graphic design skills further but require a bigger time commitment. The following is a list of projects you can take on to practice your creativity as well as your software and typography skills.

Invitation Cards

Skills Practiced: Creativity, Software Skills, Typography

This project requires a lot of creativity. After all, an invitation card is a representation of the host’s class and taste. Creating an outstanding invitation design will test your typography and software skills. The challenge you are up to is to effectively, and aesthetically, communicate the details of the event.

Posters and Fliers

Digital posters and flyers have to be visually appealing while satisfactorily communicating a message to the public. Creating posters and fliers for public relations and marketing campaigns will expose you to scaling and proper design layouts in digital platforms.

Infographics

Infographics employ pictures, data visualizations, typography, and statistical graphics to tell a straightforward story or present information. Working on an infographic will give you experience with important tools like Canva and Venngage and allow you to exercise your creativity as you think of ways to represent information in a way that is visually attractive, impactful, and effective.

Book Covers

The cover of a book plays a key role in sales. While it is advised not to judge a book by its cover, the truth is that a book with a sloppy design won’t sell very well. It is always best to aim for a cover design that is stylish and captures the essence of the book.

Magazines and Brochures

Designing the look and feel of a magazine or brochure is a complex project. It involves a range of elements, including advertising, visual representation, photography, art, and graphic design. Working on a magazine design will expose you to the design principles and standards used in print media.

Advanced Graphic Design Project Ideas

At this level, graphic designers begin to carve a niche and specialize in a particular area. The skills required and practiced here cut across all the technical skills mentioned earlier. In addition, many advanced designers begin to venture into the world of coding, which tends to boost their designer credentials.

Graphic designers are central to good branding. They define the visual identity of a company, shaping the public perception of it with elements like logos, color schemes, fonts, and slogans. Working on a company’s brand identity is a fun project that will allow you to use your technical skills to change how an organization is perceived by the media.

Mockup Designs

Mockups give you a taste of a concept or design before it is created, helping clients visualize what the final product will look like. Creating mockups involves a fair dose of creativity as well as dexterity with software like Balsamiq, Adobe XD, or InVision.

User Interface (UI) Design

Skills Practiced: Creativity, Software Skills, Typography, Communication, Coding

The complex field of UI design will test all the technical skills discussed thus far. You will even have to dabble in coding as HTML, CSS, and JavaScript skills are required to work on the customer-facing side of an application of a website. You will get a lot of fulfillment out of this project: creating an application or website interface is critical to the consumer experience with a digital product.

Product Design

Product design can be considered an extension of branding. However, rather than focusing on the logo or values of a company, the emphasis is on a particular product, its looks, sustainability, and packaging design. To go about this project, choose an existing product that’s interesting from a design standpoint. Reverse engineer this product and then redesign it following every step of the design process.

Motion Graphics

Motion graphics is animation in which text plays a major role. They are common in ads and movie titles. To work on motion graphics, advanced designers combine their basic graphic design skills with animation and filmmaking techniques.

Creating good-looking motion graphics requires exceptional creativity, innovation, and storytelling. Typography, communication, and software skills are also vital to developing interesting motion graphics.

Graphic Design Starter Project Templates

A graphic template is an excellent tool for beginners and even advanced designers that can save a lot of time. Templates allow you to edit predefined graphics and adjust them to your taste. Working with templates could also help to cure a creative block. The following are recommended templates for basic starter projects.

Logos : These templates provided by Canva offer complete flexibility with the editing of layers, color schemes, typography, and shape to design the logo that best connects with your brand.
Social Media Images : Social media posts have to be attractive and engaging. If you cannot come up with posters and fliers that perfectly convey your message, freepik templates can be a helpful tool.
Mockups : If you are having difficulty designing a mockup that accurately reflects the design concepts involved, these templates by Template.net should come in handy.
Business Cards : Designing a business card that represents your brand and business becomes a lot easier when you can simply customize a template. Check out these business card templates by PsPrint.
Brochures : A brochure can be tricky to design considering the number of elements and skills involved. However, with these brochure templates by Envato Elements, you’ll have no trouble creating elegant brochures.

Next Steps: Start Organizing Your Graphic Design Portfolio

Blue headphones on a pink and blue background.

The beauty of constantly embarking on design projects is that you’ll sharpen your skill while growing your portfolio. After a few months, you should have a solid portfolio that reflects your skills and experience and that attracts potential clients. Below, we give you a few tips on how to organize your graphic design portfolio.

Keep It Simple

Simplicity is key when it comes to portfolios. Always go for a cleaner and straightforward portfolio look, remove distracting elements and unnecessary components. This ensures that your projects are accessible and that potential employers or clients can appreciate your creative designs.

Keep It Updated

Never stop working on your portfolio, no matter how comfortable you get in your current position. Employers and clients won’t pay attention to your portfolio if all its projects are old. You need to be constantly working on new and exciting projects and adding them to your portfolio so that it is relevant and reflects your current skills.

Keep Your Target Audience in Mind

Strive to build your portfolio with items that resonate with your target audience and leave out anything that they wouldn’t find interesting. For example, if you are applying for jobs at a web development agency, your portfolio should be composed mostly of website designs.

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Include a Brief Profile

Your portfolio should contain a brief personal description in which you introduce yourself and describe your skills and aptitudes. Include information about your level of education, work experience, and notable previous collaborations.

Never lie about your skills or previous experience or exaggerate the facts. If you get a project after having lied about your capabilities, you’ll find yourself in an uncomfortable situation when you are asked to do something that you are simply not ready to handle.

Graphic Design Projects FAQ

First, read through the brief of the project to understand the task. Conduct adequate research, come up with a creative idea, and sketch the concepts. Finally, develop your concepts thoroughly before presenting them to your client.

The number of projects you should include in your portfolio depends on several factors, including your level of experience and niche. However, we wouldn’t recommend including more than six projects.

Focus on projects that allow you to exercise your creativity and communication. You also want projects that involve typography, coding, and different software programs. Finally, consider projects that can be completed quickly or that require you to come up with inventive solutions.

No, you can work with colleagues. In fact, it is advisable to collaborate with other designers on projects because it allows you to learn from other creatives while sharing your ideas.

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7 Graphic Design Projects to Cure Your Creative Block

We rounded up the best graphic design projects to jumpstart your creativity.

When you’re dealing with creative block , you can find your flow again by discovering work that truly inspires you. We often find ourselves scrolling through graphic design sites to see what’s new and exciting. From commissioned work to personal projects, browsing another creator’s graphic design portfolio can be a good way to spark the idea you’ve been waiting for.

We rounded up some of our favourite graphic design projects that will hopefully inspire you to get working on your next portfolio piece.

This list isn’t only for graphic designers —illustrators and photographers will find some ideas worth testing out, especially when it comes to experimenting with print.

Seven Graphic Design Practice Project Ideas

Graphic design practice projects are great for refining your skills, helping you get unstuck from a creative rut, or help build a portfolio to land your next project.

From an unusual travel guide book, to a creative coloring book, and a politically-minded postcard set, here are seven graphic design projects that will make you excited to tackle your next creative venture.

1. Unexpected pop culture inspiration

When designing a cover for architecture magazine AA, Paris-based designer Josephine Ohl found unexpected inspiration in classic films.

The theme of the issue was New York, Tokyo, and Paris, so Ohl decided to represent each city with a creature: King Kong for New York, Godzilla for Tokyo, and a rooster (a traditional French symbol ) for Paris.

She created the images separately and silkscreened them onto the cover for a unique, handmade look. Taking the cover in this fun direction was an unexpected move that makes the magazine stand out.

Pop culture references like these make for instantly recognizable and relatable imagery, and they also add an element of playfulness to a design concept.

2. A unique printed book

Toronto design studio Fook Communications shows off a range of skills with their work . Their work on a publication focusing on Canadian foodd showcases their skills in branding, copywriting, photography, videography, and more. Adding a printed project to your online portfolio website is also a good way to showcase your product design skills. A physical piece like a guide book adds texture and variety to your online portfolio, and demonstrates your diverse abilities as a designer.

3. A creative coloring book

Portugal-based designer Mariana Malhao’s online portfolio is full of playful projects, but this coloring book definitely stands out. Malhao has lent her design skills to a range of projects, from jewelry to ceramics. This coloring book represents her uniquely playful style in a creative way.

Including fun projects like this one in your online portfolio shows that you’re able to come up with strong ideas outside of a set design brief, and that you excel at thinking outside the box.

Design projects don’t have to be serious—creating something for kids is also a great way to show your skills. This doesn’t have to be a printed project. A comic or conceptual drawings for a toy could also be a good example of your more playfully-minded design expertise.

4. A reinterpretation of a classic work

Graphic designer Chelsea Majuri made a creative edition of Walter Benjamin’s classic text The Work of Art in the Age of Mechanical Reproduction .

Majuri’s version of the book is made up of fifteen booklets, which each contain one of the essay’s informative chapters, making the writing both approachable and enjoyable in short windows of time,” as the designer explains. Majuri has added repeating patterns custom-designed by herself, as well as etchings by Rembrandt. These design choices relate to the ideas about reproduction of artworks expressed in Benjamin’s writing.

This project is a great choice for Majuri to show that she thinks seriously about design, as well as a good opportunity to showcase a well-made printed product. Creating a custom edition of a favorite book is a simple yet challenging way to show off your design skills. A redesign of a classic album cover could be another fun option.

5. Postcards with a message

Designer Aly Dodds created a set of charming hand-illustrated postcards that focuses on femininity and the power in speaking up.

Dodd says that she created this set of postcards to provide a platform for “babes of all genders everywhere to stand up to their elected officials and demand the protection of women’s reproductive rights.”

Advancing a cause you care about can be a great source of inspiration for a personal project.

Another way you can re-create a project like this is to make your own set of greeting or thank you cards. A hand-written note goes a long way, and it’s a fun graphic design activity that you can bring to life and use.

6. Posters illustrated with the alphabet

Graphic designer Hugo Jourdan used nothing but the 26 letters of the alphabet to create a series of 26 striking minimal posters . The results provide great inspiration for how to use limited materials to create something interesting.

7. A product label that uses brand materials

American designer Wake Coulter got creative when creating a brand identity for ØsterGRO, a large urban farm on a Copenhagen rooftop. In search of a design that “visually evoked the colors and typography of Danish farmstands,” Coulter decided to use potato prints in his work. The result is a series of labels and brand materials that represent ØsterGRO’s identity in a fun and timeless way.

We love Coulter’s use of unexpected materials as inspiration and a tool for this work. Hopefully it inspires you to think outside the box too, and look at ways you can use the subject or the brand in an unconventional way to create something that stands out.

Inspired By These Graphic Design Projects For Your Portfolio? Here’s What To Do Next

Now that you’re out of your creative rut with these graphic project ideas, it’s time to put these ideas to work. Whether you’ve created digital design projects or physical pieces, make sure you capture photos or create mockups you can show off to demonstrate your skills and creativity.

If you don’t already have a graphic design portfolio website to share your recent projects, build one today with Format.

Format is a website builder designed with creative professionals in mind. We make sure we have the technical stuff covered to create beautiful, functional websites, so you can focus on putting your best graphic design work forward. Select from dozens of ready-to-use website templates that are 100% customizable to suit your unique style and share your creative journey.

Best of all, you can try it for free today without inputting your credit card information. Let us help you get your portfolio seen by the right people, and build a beautiful website in a matter of hours.

More on graphic design: 10 Extremely Helpful (And Free!) Online Graphic Design Courses 28 Freelance Work Websites For Finding New Clients and Better Jobs Go Back to the Future with Present & Correct’s Retro Stationery

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8 graphic design projects every beginner should know about.

Graphic Design

Table of Content

Understanding Different Types of Graphic Design Projects for Beginners

The importance of graphic design projects in building a portfolio doesn’t need any kind of explanation. It is the primary thing that helps you to attract clients’ attention and bring uniqueness in your branding. Today, every company emphasizes heavily on creative graphic designs. They know its importance in the business representation, especially for those that are associated with the fashion industry.

Considering the high demand, many beginners want to move towards this field in a bid to make their careers successful. But unfortunately, only a few of them tend to achieve top names in it. The reason is that most of these people do not learn the art of graphic designing completely. Some people just tend to focus on logo designing, whereas some only think about web and UI designing.

Now, all of us know that the industry of graphic and web designing is evolving quite rapidly. It has now become crucial for us to keep our skills updated according to the latest market standards. Today, it is just not enough to learn one part of graphic designing. Instead, we have to evolve ourselves on multiple domains, so that we can grab the emerging opportunities quickly.

If you are also a beginner in graphic designing and want to learn a pathway to become professional, this article is precisely written for you. It will let you know about some specific graphic design project that can optimize your learning potential. Let’s first understand how big the scope of graphic designing is in the world.

The Wide Scope of Graphic Designing

Graphic designing is a very broad term including multiple types of jobs depending on the requirements. Earlier, people only knew about this field with a tag of logo or banner designing. But, in the last couple of decades, things have changed greatly.

Today, many companies are offering graphic design services using a variety of tools and softwares. All of them are created to cater different types of functions. They have allowed graphic designers to work seamlessly without having any technical glitch. All they need to do is to just utilize their creativity to craft stunning designs that can grab eyeballs quickly.

The scope of graphic designing has tremendously evolved in the last few years. The emergence of UI and web designing has also paved a way for graphic designers to find work easily. That is the reason why every youngster knows about the importance of graphic designing, and hence want to make a career in it.

With the rise of freelancing, the demand for skilled graphic designers is also increasing in the world. Many businesses are frequently hiring freelance designers to handle their tons of projects. This shows how vast the scope of graphic designing has evolved in the world, encouraging every youngster to get attracted towards it.

Types of Graphic Design Projects for Beginners

Many youngsters are opting to become a graphic designer rightly due to its demand in the market. But many of them often face problems in becoming a top professional. There are many reasons involved in that, but the one most important among all is the lack of work knowledge.

It is therefore recommended to optimize your graphic designing learning according to the latest standards. You need to make sure that your skills are updated as per the emerging trends. It will allow you to work on any type of project regardless of difficulties in design and complexity.

To become a seasoned designer, you need to work on different types of graphic design projects. It will enhance your learning as well as enable you to get clients’ attention. Here are some of those areas where you should regularly avail graphic design projects.

Logo Design

Every business knows about the importance of logo design. It is the primary source of their brand representation, allowing them to demonstrate a strong identity in the market. It is the major reason why every business wants to design a unique logo. They know how these logos encourage people to take interest in the products, as well as get converted towards it.

Considering the high demand of different types of logos , it has become a top freelancing source for many graphic designers. There are many marketplaces working on the internet where tons of graphic design projects related to logos are available for freelancers.

If you are looking to start your career as a graphic designer, tryout these logo projects. It will help you to know about the intrinsic details of logo designing, as how it should be completed starting from the scratch. You can learn how to design logos relating to different categories, increasing your own knowledge in the field.

Just like logo designing, there are also dozens of freelancing opportunities available in UI/UX designing . That is also one of those hot jobs that could help you to get connected with hundreds of clients. But, to do so, you need to have a sound knowledge of the cores of UI designing.

This process and method of UI design is totally different from the other graphic designing activities. It requires you to bring creativity in the website frontend that can attract the incoming traffic.

You can learn UI designing from tons of tutorials and other resources available on the internet. Many experts recommend YouTube as the best source to learn UI designing. It houses hundreds of tutorials aimed towards helping beginners to learn the art of UI designing.

Brochures / Flyers

Every marketer knows the importance of branding materials. They are primarily responsible to market any business strongly in the industry. It is the main reason why businesses always look for such designers who are well versed in creating quality branding elements such as brochures.

The usage of brochures comes really handy in tradeshows and other marketing events. Generally, companies distribute these brochures in those events to attract people’s attention. Therefore, they always want to get connected with those designers that can help them to create stunning brochure designs .

Being a freelancer, you can take these graphic design projects to enhance your professional portfolio. They are a bit different as compared to conventional banner designing. These brochures are designed with a mixed combination of content and graphical elements. As a designer, you need to learn principles of design and how to keep the balance between both, so that your brochure design can look great.

Icons are also termed very important for designing banners, logos, website content and more others. They are often designers with a custom style in order to assist any relevant design. This requires skilled expertise from a professional designer who knows how to create a font according to the design.

Today, you can find different types of freelancing opportunities available for creating masculine fonts . If you don’t have much idea about how to create them, take a look at the examples given on the internet. It will allow you to design creative fonts, precisely according to the modern standards.

YouTube Graphical Ads

YouTube is undoubtedly the biggest online streaming platform in the world. It houses millions of videos relating from different categories. People from around the globe regularly visit YouTube to watch different types of videos . That is why its traffic just keeps on increasing with each passing day, making it the most popular video streaming global platform.

Considering this popularity, many marketers have started to target YouTube as a channel to attract clients. To do that, they need the services of a talented designer who can create engaging artwork for YouTube ads. This is a very high paid job that allows you to get connected with some of the top companies in the market.

You can create engaging videos and designs according to the brand requirements. This will be a great addition to your graphic design projects, giving your overall portfolio a stunning boost.

Infographics

Infographics are also becoming popular in the market due to their easy way of explaining things. They are used precisely to create designs that can help people to understand things quickly. But, the development of these infographics is not a straightforward process. It requires tactical knowledge on how to place different things in a single design, so that people can take a look at them all quickly.

You can find different types of infographics used by the marketers today. Most of them are built in a listicle manner, allowing people to notice various things quickly. As a designer, it brings a nice opportunity for you to enhance your graphic design projects portfolio by designing interactive infographics.

The good thing is that you can find many premade templates for designing infographics. Some of the websites like Freepik, Envato and more others are termed very good in this regard. These marketplaces will help you to find unique infographics templates, so that you can customize them easily with the relevant elements.

Banners are also an important branding material due to their vast usage in marketing activities. They are used to grab people’ attention, rightly by displaying the best discount offers and product deals. You can find dozens of banner designing projects on marketplaces like Fiverr, Freelancer and more easily. Most of them are high paid, allowing you to build a strong graphic design projects portfolio.

All you need to do is to just enhance your skills on graphic design softwares like Adobe Photoshop, Illustrator and more others. These tools are termed pretty handy to learn the basic art of graphic designing.

If you don’t have good knowledge about their usage, take a look at the detailed tutorials given on the internet. They are precisely made for absolute beginners, so that they can learn the basics of graphics designing. Once you have the required knowledge of graphics, then you can easily take different types of graphic design projects. The demand of banner designing is pretty much more in the market, hence you can build a strong portfolio by getting its projects.

Business Cards

Every business knows the importance of business cards. It is termed as the most important branding material that allows people to know about your point of contact. That is the biggest reason why companies heavily emphasize designing these business cards with flawless perfection. They know that business cards showcase their identity and build a reputation for their business.

For freelance designers, it is best recommended to find those graphic design projects that are related to business cards designing. You can easily find these projects on sites like Upwork, Toptal and more others. All you need to do is to just build a strong profile on these marketplaces. People who are looking to hire skilled freelancers will quickly come to your profile and contact you upon finding the relevant work experience.

Best Graphic Design Projects for a High School Student

Being a high school student, you need to first find those graphic design projects that are easy to handle. This includes projects like logo designing, business cards designing and more others. Though it will be a bit hard to find some projects if you have no experience. But, if you will show the required expertise, then you can get some valuable graphic design projects.

It is also recommended to build some connections in the market to get quality designing projects. Once you will to do that, you can get long term projects allowing your portfolio to grow strongly.

Importance of Graphic Designing Projects for Portfolio Building

Frequently asked questions.

Final Words

That takes us to the end of this blog in which we have discussed different types of graphic design projects suitable for beginners. We all know that it has become a very lucrative field, rightly due to its demand in the world. Today, there are a lot of opportunities available for graphic designers. From IT to the medical field, the demand of graphic designers is everywhere making them a real asset for every company.

If you also want to become a graphic designer, you need to first work on the projects defined above. It will help you to know about the basics of graphic designing, allowing you to learn its art completely. This is indeed a very lucrative field that provides everyone great opportunities to work regularly.

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6 Graphic Design Project Ideas to Help You When You’re in a Creative Rut

Maybe you have some extra free time to yourself or perhaps you’ve hit that one major hurdle that every graphic designer dreads: a creative rut. Designers look to the former as an exciting opportunity to experiment with new graphic design projects, while the latter can be a disappointing, albeit inevitable season of life for any creative. Yet, what feels like a lull in creativity is actually the best time to lean into your projects.

It might sound a little backwards, but creative ruts are often drivers of inspiration. So, during this time, what can you do to keep your skills sharp, avoid a time suck and recharge your creative batteries? Challenge yourself to try something entirely new.

This is an opportunity to expand your skillset and extend your network through collaboration. Allow yourself the freedom to try things and mess up and use this time to build up your confidence; self-initiated projects may help you discover something you likely wouldn’t encounter in client projects.

But where should you begin? If you’re having a difficult time finding new graphic design project ideas to try, there are a few places you can start: like browsing student portfolios, checking out leaders in the industry or just scrolling through Instagram. Yo u’ll soon discover that there is motivation all around you.

To get you started, here are 6 graphic design project ideas you can try the next time you need a little extra motivation.

1. Timed Experiments

Looking for a quick way to unblock? Setting yourself a challenge that is restricted by time is a great way to increase creativity and produce some fun, unexpected results. UK based designer and illustrator Shaun Swainland set himself a challenge called The Ten Minute Type Project . The result is a varied collection of individual letterforms, words and phrases in a multitude of styles from graphic and 3D to hand-rendered. Even our own teachers here at Shillington are constantly taking on side projects and challenges to keep themselves sharp. It’s practice makes perfect for Cathy Sison who has perfected her calligraphy through posting daily inspirational quotes to her Instagram account .

Both Alan Barba and Nikita Prokhorov each practice the art of lettering through their quick, colorful explorations of anything from scripts and three-dimensional type to ambigrams.

Setting a short time limit like 10 minutes leaves no room for creative indecisiveness and instead brings in the kind of spontaneity that helps creativity grow.

2. Gamify your learning

Getting unstuck from a creative block doesn’t always have to be a serious endeavor.

Designercize takes traditional whiteboard exercises to the digital realm with a fun retro gaming, analog throwback design. Designercize helps you test your problem-solving skills as a designer. You simply choose a level of difficulty and a random design prompt is generated for you. Each prompt acts as a simple brief with information about what you need to design and who it’s for.

There’s also an optional timer if you’re up to the challenge. According to the creators, Zach Albert and Jake Fleming , in just 15 minutes a day Designercize gives you better design thinking, helps you make faster design decisions and helps with interview skills.

You can also gamify your learning with other people and connect with a larger design community

Playoffs by Dribbble is an online platform that allow designers to upload a Shot (design) and prompt the community to upload their own Shot inspired by the original. With anything from logos and poster design through to app screens and packaging, it’s a fun, inventive way to riff off other creative ideas and help expand your own.

Try these other brief generators to download generated briefs with a bit of structure to guide you:

Briefbox (Bonus: our students and Shillumni get a 40% discount off their services!)
Fake Clients
What Should I Design

3. Design to Redesign

A brand redesign occurs for a variety of reasons including an outdated image, a change in target audience, international growth, new management or even a bad reputation.

Sometimes establishing a new brand identity doesn’t necessitate a complete rebrand, but instead relies on finding a balance between tradition and modernity; merging the old with the new. Other times, a rebrand might mean a complete overhaul.

Check out Under Consideration’s Before-After archives for in-depth case studies on the latest rebrands by industry leaders. It is a fantastic resource to find inspiration in the whys and hows behind rebranding projects and a starting point in undertaking one yourself.

Take, for example, the rebranding of online learning community Skillshare . With a previous logo that wasn’t flexible enough for digital spaces, Skillshare created a new dynamic identity that is more legible and communicates their spirit of experimentation, exploration and discovery.

Or how about the rebrand of Eight , a company that designs products, content and tools to help people sleep better for optimum performance each day. Originally designed with calming colors to be used within a sleep-inducing environment and a logo that reflected the phases of the moon, the company has now seen a complete brand refresh. “The rebrand moved Eight Sleep from mattress company to sleep fitness company. Borrowing cues from athletic brands, the new identity stands in stark contrast to the predominately cute and simple voice of the mattress category and creates a whole new category unto itself.”

Next time you’re facing a rut or are blessed with some spare time on your hands, choose a business you think might be facing one of the aforementioned issues and challenge yourself to revamp their brand image. You could choose to take on a larger global brand or perhaps you could choose a small business, local in your community and even pitch it to them down the line.

4. Passion projects

A great way to get yourself out from under the pressure of a creative rut is to pause and reflect on your passions.

Undertake a self-initiated graphic design project that reflects the things you feel connected to. Not only will this work reflect your personality, but it will also add a more personal dimension to your portfolio and help shape the kind of work that comes your way in the future. What if your passion, interests or sense of humor resonates with potential clients? Your self-initiated project could be a shortcut to landing your dream job.

“Opportunities don’t happen, you create them”—Chris Grosser

Try exploring a design project that represents your approach, process or simply something you love about design

London based graphic designer Duane Dalton , currently a designer at SocioDesign , explores projects that reflect his love of clear communication in design. One project, an extensive series of simple stamps, use only type and simple, uniform shapes. The design series is a nod to the minimalistic qualities that are often employed throughout the rest of his work in logo design and brand identity systems.

Duane’s second undertaking is a project called Album Anatomy . “An exploration in the art of reduction. It breaks down album imagery into its purest form by discarding any unnecessary information.” Purist and Swiss in its use of a strict grid for the album details, each design reflects Duane’s personal response to an album.

Instead of design themes, you could also try something that shows off your personality or individual beliefs instead.

In March of 2017 illustrator, Josh Ryan created his series Introflirted , a series of love notes for introverts. Combining fun illustrations with witty expressions that would resonate with any true introvert, his project is now being published into a book of 31 postcards to tear out and send to all the introverts in your life.

Another great example is taken from our very own Shillington student showcase , Juliette Van Rhyn’s packaging project for an alcohol-free spirit was inspired by Berlin’s club culture but with the idea of catering to a more grown-up crowd who still crave the “unique connecting experience” but without the hangover. Get inspired by her full graphic design project here .

5. Collaborations and Swaps

It can be a truly inspiring thing to have a creative partner to collaborate with. Not only can they help with a creative rut, but they can also prove to be a support source to lean on, help things run more efficiently and help an ambitious goal feel more attainable. They are also a second creative mind to inject into a project. It’s way more fun to let a project unfold as the product of two or more brains, rather than just your own.

London designer, illustrator and part-time teacher George Simkin recently teamed up with Shillington graduate Juliette van Rhyn to create Good Shape Studio , a creative outlet to experiment and “explore the intersection between design and play.”

However, a beneficial collaboration doesn’t always have to be with a fellow creative. Teaming up to trade skills with a collaborator with a different skillset or offering up services in exchange for the non-monetary benefit can also help you to extend your network and gain invaluable experience.

A skill swap can be a great way for new designers to get experience working with clients when first getting started, or even experienced designers looking to break into a new niche. It’s an effective way to figure out or refine your process and of course, there’s the added bonus of a living, breathing design out in the real world beyond your portfolio.

When New York-based designer Lauren Hom wanted to branch out into chalk lettering she decided to combine two loves of lettering and lunching into a graphic design project called Will Letter for Lunch and offered free chalkboard art for restaurants in exchange for lunch. What started as a fun project turned into landing major paid projects with large clients.

6. Design Challenges

Participating in design challenges is a great way to inject some creativity with a community connection as well. The self-discipline required to take on such an endeavor is not just a fun way to break free from a rut, but can also serve as a nice distraction from the creative restraints of client work and a vital tool in gaining new skills.

LA-based product designer Travis Kane graduated in 2015 and rose to the heights of Instagram-fame in 2019 with his poster-a-day project . Not only did the project act as a means of some cathartic self-expression, but it also led to many freelance commissions outside of his day job, mainly across music and fashion.

“I’ve always had a passion for personal work and taking the client out of the equation, just making stuff for the hell of it and to express how I’m feeling. I learned that the end result doesn’t really matter: it was more learning about myself in general than about design.” ( AIGA, Eye on Design )

Check out other poster-based challenges like Blank Poster and Poster Jam which challenge designers to create based on a weekly or monthly chosen word.

The 100 Day Project is the brainchild of Elle Luna and Lindsay Jean Thomson. The goal is to inspire and motivate makers from all walks to create daily. Choose any project, do it for 100 days and join an online global community by posting on Instagram with the hashtag #the100dayproject.

The Daily Logo Challenge , 36 Days of Type and Inktober are all fantastic challenge that are sure to get your creative wheels turning.

So there you have it. A creative lull isn’t always something to worry about, instead, it is a fantastic opportunity to lean into projects and get experimental. So next time you find yourself with some free time or approaching that disappointing hurdle, think about trying some of the graphic design projects above. This will help drive inspiration, sharpen skills, build your confidence and recharge your creative batteries. Turn that rut into creative rewards!

Article by Shillington London teacher Hilary Archer .

Artwork by Shillington Manchester teacher Ed Baptist.

Enjoyed this guest author post? Read this article from Shillington London teacher Mark Ellis on ‘What You Need in Your Creative Toolkit’ and ways you can develop as a designer to succeed in your career. Learn about our online graphic design course and how you can become a designer!

Hilary Archer February 11, 2020

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9 Graphic Design Examples To Inspire Your Next Project

Are you seeking inspiration for your next graphic design project? Want to see how other experts in the field create impactful designs? Here are 9 outstanding graphic design examples and what you can learn from them.

Graphic designers can find inspiration almost anywhere—from nature and architecture to art, sculpture, and cinema. And, of course, one of the greatest inspirations of all: the work of other designers.

No matter what you’re designing or the medium you’re designing for, there is so much to learn and admire from others in the field. So, if you’re waiting for inspiration to strike, this post will no doubt come in useful.

We’ve rounded up nine stunning examples of graphic design across three major categories: digital graphic design, graphic design for print, and graphic design for branding. For each example, we also share some insight into the project and highlight why it’s so inspirational.

Here are our graphic design examples at a glance:

Foodvisor nutrition app designed by Koto Studio

Ell Circo D’ell Fuego web design by We Make
F-Secure logo and website design by Nomad Studio
Girl, Woman, Other book artwork by Karan Singh

University of California’s 2022 annual report designed by Mucho in collaboration with John Burgess

Knoll works furniture catalogue, flagship issue designed by gretel, friend zone beer packaging designed by glasfurd & walker in collaboration with kate dehler.

Le Temps Chocolate packaging designed by Meeta Panesar

ToBeHonest mental health platform, a new brand identity designed by Voila

Ready to be inspired? Let’s begin!

1. Inspirational examples of digital graphic design

Digital graphic design includes things like logos, web design, app design, social media graphics, animations, and digital ads—essentially any visual assets that are designed for the digital realm.

Let’s consider three awesome digital graphic design examples and why they’re inspirational.

The Foodvisor app is described as “Your personal nutrition guide”, offering customised nutrition and training plans, recipes, access to a team of dietitians, and more—everything you need to set healthy goals and achieve them.

Created by the experts at Koto Studio , this is a great example of how graphic design is used to evoke certain emotions in the user and to establish an overall tone that aligns with the app’s goals.

The calm yet cheerful colour palette gives the app a soothing, approachable, and lighthearted feel. This helps to turn a potentially challenging and daunting task (setting nutritional goals or committing to a workout program) into something that seems more friendly and accessible.

Throughout the app, you’ll find simple yet charming illustrations, and you’ll be accompanied by your very own guide—Guakka The Avocado, an animated avocado who pops up to provide support and inspiration along the way.

Foodvisor is full of supportive and uplifting messaging delivered in Value Serif and Buenos Aires type, adding to the app’s playful and companionable feel.

Nutrition tracking app homepage on screen

Images sourced from the Foodvisor app.

Key learnings and inspiration

There are two key takeaways from the Foodvisor app design.

One: Choose your colour palettes to evoke the right emotions. The Foodvisor colour palette is gentle and calm, reminiscent of nature. While the topic of health and nutrition could potentially be very scientific, complex, and intimidating, the colour palette creates a space that’s soothing and approachable. When choosing your own colour palettes, think about colour psychology and how you want your end users to feel.

Two: Where appropriate, use animations and illustrations for more playful, engaging designs. Of course, it’s important to first consider whether “playful” is the goal—there are some design contexts where animations and illustrations would be completely out of place. But if the goal is to make a heavy topic more accessible and/or engaging, or to inject some personality into the designs, animations and illustrations can be extremely powerful.

Ell Circo D’Ell Fuego web design by We Make

Ell Circo D’Ell Fuego is a circus training school based in Antwerp, Belgium. They’re all about circus technique innovation, describing themselves as circus pioneers who “push for innovation and experiment every day.”

As you scroll through the Ell Circo D’Ell Fuego website, you’ll see how the concept of movement, dynamism, and experimentation comes alive with the design—from the bold, curvaceous type and action-packed imagery to the interactive hover effects over different elements.

The colour palette is bold and eye-catching, just like the circus itself, and the overall design is both artistic and modern—capturing Ell Circo D’Ell Fuego’s mission to present the circus as a contemporary, innovative art form which appeals to the next generation.

Every aspect of the design conveys expression, fluidity, and adventure, inviting the viewer into the exciting and multifaceted world of circus.

You can learn more about this impressive graphic design project on the We Make design agency website.

Images sourced from the Ell Circo D’Ell Fuego website.

The Ell Circo D’Ell Fuego web design teaches an important lesson about the impact of high quality photography and video.

The website features what appears to be actual photo and video footage from the Ell Circo D’Ell Fuego circus school—and, of course, they’re mostly action shots which give the viewer an up-close-and-personal glimpse of what it’s like to be part of the Ell Circo D’Ell Fuego community.

These images are much more powerful than any stock photo, and they’re a conscious design choice. Consider how your own designs might benefit from custom photography or behind-the-scenes video footage.

F-Secure cybersecurity logo and website design by Nomad Studio

Cybersecurity is a critical topic for the modern-day consumer, but it may not strike you as an obvious candidate for compelling graphic design. However, cybersecurity company F-Secure provides an excellent example of how clever design can soften an otherwise heavy topic and help brands to go against the grain.

They enlisted the help of Nomad Studio to bring their new brand strategy of “Brilliantly Simple” to life across key digital platforms, including their website, mobile app, and social media, with impressive results.

F-Secure’s entire digital presence is characterised by their simple yet distinctive ‘F’ logo which is often animated to create the effect of ‘scanning’ for security issues; fun illustrations which make the brand personal and relatable; and a bright and breezy colour palette and font.

Through great graphic design, the experts at Nomad Studio have turned the dull and dispassionate topic of cybersecurity into something engaging, relatable, and emotional—driving home the importance of the product without alienating the everyday user.

Images sourced from the Nomad Studio website.

There are two key learnings from this graphic design project.

One: Logo design plays a critical role in engaging the target audience and building a consistent brand. Spend time getting the logo right—and, when designing for digital, consider animating the logo to bring it to life and capture the viewer’s attention.

Two: Heavy topics don’t always require heavy, serious designs. Where appropriate, use illustrations, animations, and a lighthearted colour palette to make a dull but important topic more engaging and relatable.

2. Stunning examples of graphic design for print

In addition to designing for the digital space, graphic designers also design for print. This includes designing for books and magazines, posters, product packaging, t-shirts, and more—anything that’s printed onto physical material.

We’ve rounded up three very cool examples of graphic design for print, highlighting what they teach us about excellent design.

Girl, Woman, Other book artwork by Karan Singh

Girl, Woman, Other is the 2019 Booker Prize-winning novel by Bernadine Evaristo, with stunning cover artwork designed by Karan Singh . It tells the stories of twelve Black British women, exploring the intersections of identity and covering themes such as politics, feminism, racism, relationships, and sexuality.

The Booker Judges described the novel as “Passionate, razor-sharp, brimming with energy and humour, a must-read about modern Britain and womanhood…Dazzling.”

And, while the popular saying warns us to never judge a book by its cover, the beautiful artwork adorning Evaristo’s literary masterpiece is undeniably an integral part of the book itself. It’s beautiful, it’s vibrant, and it’s powerful—a striking cover design for a striking book.

Images sourced from Karan Singh’s portfolio .

The Girl, Woman, Other book design teaches a valuable lesson about designing for print and the importance of using design to tell a meaningful story.

Graphic design is rarely just about creating something pretty that will catch the viewer’s eye. It’s about telling a story or conveying a message—and, in the case of book design, doing the book justice through the cover. The Girl, Woman, Other artwork centres a woman, just as the book itself revolves around the voices of women, and captures the vibrancy of the literature within.

Whether you’re designing for a book, a website, a product label, or something else entirely— approach each graphic design project as a storytelling exercise.

The 2022 annual report released by UC Investments is an awe-inspiring example of graphic design for print. The report is available in both digital form (which you can view here ) and as a printed magazine-style booklet which is mailed out to recipients.

Designed by creative agency Mucho in collaboration with illustrator John Burgess , the report is titled “Where others see chaos, we see opportunity”—a concept that is brought to life throughout the design.

Inspired by a turbulent financial year, the front cover features a clever typographic illustration which, at first glance, appears to be a disorderly smattering of letters (that’s the chaos!). But, upon closer inspection, you’ll see that it forms the letter “O” for opportunity. And, if you look even closer, you’ll find words like “Gas” and “Crypto”, a clever reference to things that caused chaos within the market itself.

Flip through the report and you’ll find bright colours, clean data visualisations, and exciting typographic illustrations. The finished product is modern, bold, and eye-catching, presenting a serious (and potentially intimidating) data-heavy topic in a playful, uplifting way.

The report also pushes the boundaries of designing for print by incorporating Augmented Reality. Readers can download a mobile app and use it to bring the illustrations to life for a more interactive reading experience.

You can learn more about this fascinating graphic design project on the Mucho website .

Images sourced from the Mucho website .

One thing this project does really well is pushing the boundaries of designing for print. By incorporating Augmented Reality, the designers add a modern twist to the physical reading experience, allowing the reader to bring certain design elements to life.

When it comes to your own print design projects, don’t be afraid to experiment, innovate, and, if it fits the brand and the topic, incorporate a digital twist.

Next on our list is a great example of graphic design for editorial: the flagship edition of Knoll Works, a printed magazine, lookbook, and catalogue all in one.

Knoll is a pioneer in modern workplace design, and the theme for their first ever Knoll Works catalogue was “change”. As you might expect, the entire design is a work of modernity, originality, and experimentation.

Led by the expert team at the design agency Gretel , this project is a great example of how editorial and design come together to create a powerful experience for the reader.

The magazine features expert interviews, client collaborations, and designer profiles, highlighting the breadth of the Knoll brand and service.

And, because every story is unique, the designers approached each feature as an individual project, using a custom colour palette, type treatment, and layout logic to “give readers a unique physical and visual experience.”

Images sourced from the Gretel website .

Not only does the Knoll Works flagship catalogue look great and tell a compelling story; it also gives some really valuable insight into the process behind graphic design for editorial.

On the Gretel portfolio website , we get a behind-the-scenes look at the process. In particular, we learn how graphic design for print is heavily intertwined with, and influenced by, the content: “The editorial portion of the assignment meant working with Knoll to procure interviews, write and edit features, profiles and sidebars, source imagery and structure content.”

Something to bear in mind next time you’re tasked with an editorial design project, or if you’re considering a career in graphic design for print!

Wish to see what work involved in developing a brand identity, take a look at some of our student’s projects:

1) Print and Publication Design Project by Bibin S
2) Print and Publication Design Project Sai Prasad Chandran
3) Print and Publication Design Project by Dushyant Singh

3. Powerful examples of graphic design for branding

In the branding space, graphic design is about helping companies or individuals to craft a strong, memorable, and unique brand identity. Graphic designers in this field help to bring the brand to life through visual design. Let’s explore three powerful examples of graphic design for branding and what they teach us about the graphic designer’s role in creating a strong brand identity.

Friend Zone is a fruity beer produced collaboratively by several different craft breweries in Port Moody, British Columbia. As such, the design needed to incorporate all the individual breweries’ brands while forging a distinct brand identity for the beer.

A challenging brief—but one that design studio Glasfurd & Walker executed brilliantly in collaboration with illustrator Kate Dehler .

The end result? A lighthearted, uplifting illustrated backdrop that captures the Port Moody landscape. Look closer and you’ll spot a lavender plant representing the Lavender Sour ale brewed by Moody Ales, a yellow dog to represent the Yellow Dog Brewing Co., and a lion in reference to Brave Brewing, just some of the breweries behind the beer.

The colour palette is vibrant and tropical, inspired by the juicy, fruity flavours of the beer itself. This limited-edition drink called for a unique brand identity, and that’s exactly what the designers delivered.

Images sourced from Kate Dehler’s portfolio website.

The Friend Zone beer design could not be a better example of taking inspiration from the product itself to create a memorable and on-point brand identity. Everything about the design—from its tropical colours to the Port Moody-inspired landscape—captures the taste of the beer, where it’s from, and the people behind it. A powerful lesson in strong visual branding!

Le Temps Chocolate packaging design by Meeta Panesar

Le Temps Chocolate is a fictional company, the packaging for which Meeta Panesar designed as part of a hypothetical graphic design project. But, despite not being for a real brand, this is an impressive example of graphic design for branding.

The bright, bold colours, strong typography, and minimalist yet powerful illustrations all combine to create a distinct and eye-catching brand identity. Also, if you pay close attention, you might notice that the design of each chocolate bar is inspired by the percentage of cacao in that particular bar. For example, the bar with 76% cacao has a 70s-inspired design while the bar with 24% cacao is inspired by the 20s. That’s a brand you’re not likely to forget in a hurry!

Although each chocolate bar has its own unique design, Meeta Panesar has still ensured brand consistency across the board. You can see that the individual chocolate bars all belong to the same brand—which is essential when it comes to graphic design for branding.

Images sourced from Meeta Panesar’s portfolio website .

Meeta Panesar teaches us two important lessons about graphic design for branding.

One: Consistency is key when creating a strong visual brand. Each individual chocolate bar design is unique, but this doesn’t prevent Meeta Panesar from achieving consistency. There’s a distinct design style throughout and this is crucial for ensuring that the brand is cohesive and recognisable.

Two: Fictional projects are a great way for budding designers to show off their skills and build their design portfolio. If you’re just starting out and don’t have much work to showcase, create your own design briefs for hypothetical brands and flex your creative muscles!

ToBeHonest is a mental health support platform for students. They enlisted design studio Voila to recreate their brand identity with the goal of providing a more comfortable and relatable digital experience.

The brand’s ethos, which is all about embracing uniqueness and normalising being different, is captured by the use of different fonts across the design. The cheerful yet soothing colour palette evokes a sense of optimism and calm, while whimsical illustrations inject a hint of fun.

Overall, the new brand identity is lighthearted and welcoming, making the topic of mental health a little less daunting—and a little more accessible—for its Gen Z target audience.

Images sourced from awwwards.com .

A crucial part of branding is speaking your target audience’s language. And we’re not only talking about words; we’re talking about your visual language, too. The ToBeHonest rebrand does a great job of speaking to the target audience (students) through the medium of design—making the platform and the topic of mental health more relatable and accessible.

When designing a brand identity, think about who your target users are, how you want them to feel, and how you can design in a way that speaks to them.

If you wish to have a comprehensive understanding of the work involved in developing a brand identity, take a look at some of our student’s projects:

1) Brand Identity Design Project by Bibin S
2) Brand Identity Design Project by Sai Prasad Chandran
3) Brand Identity Design Project by Dushyant Singh

That brings us to the end of our inspirational round-up! Hopefully, you enjoyed those graphic design examples and can use them to inspire and inform your own work.

If you’re a graphic design newbie and want to learn how you, too, can create awesome designs,

1) What Is Graphic Design? Everything You Need To Know
2) Step-by-step guide on how to become a graphic designer .

If you’ve already got some impressive graphic design projects under your belt, make sure you show them off in your portfolio. You can learn how to create a professional graphic design portfolio here .

Here are some additional resources that might prove useful:

1) Watch this session by design veteran and AND’s Academic Head, Prachi Mittal, and our Course Lead, Soumya Tiwari.
2) Talk to a course advisor to discuss how you can transform your career with one of our courses.
3) Pursue our Graphic Design courses - all courses are taught through live, interactive classes by industry experts, and some even offer a Job Guarantee.
4) Take advantage of the scholarship and funding options that come with our courses to overcome any financial hurdle on the path of your career transformation.

Note: All information and/or data from external sources is believed to be accurate as of the date of publication.

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20 of the best graphic design projects to inspire you to enter this year's A' Design Awards

You don't have long to enter this year's A' Design Awards , the world's leading annual competition that gives you the chance to be internationally recognised and join the very best artists, architects and designers.

Souldrops Detergent by Réka Baranyi

Every year projects that focus on innovation, technology, design and creativity secure an A' Design Award. Categories range from Good Industrial Design and Good Architecture Design to Good Communication Design and Good Product Design, and there are 100 of them to choose from, so there's something to suit every creative discipline.

For now, we're delving deeper into last year's winners, focusing on the winning graphic design projects from packaging to visual communication. This will hopefully give you some encouragement to put forward your own work for consideration. Scroll to the bottom to find out how to enter. In the meantime, here are Creative Boom's top 20 graphic design winners of the A'Design Awards in 2017.

1. Excalibur Limited Edition packaging by Fengsheng Cai

The inspiration behind the design for Excalibur whisky by Fengsheng Cai came from the legend of the sword of King Arthur as well as his armour.

Featuring the bottle inside the packaging, it rises up slowly with the opening of the outer case. "The package is shaped like a teardrop diamond," explains Fengsheng, "meaning every dip of the whisky is as precious and glorious as the diamond."

Excalibur limited edition packaging by Fengsheng Cai

2. Omdesign 2017 promotional packaging by Omdesign

Omdesign's promotional packaging celebrates the 165 national and international awards they have won in the last three years, using sustainable materials in light of Portugal's devastated forest following fires and extreme drought in 2017.

Omdesign 2017 promotional Packaging Promotional packaging by Omdesign

3. Amaro 33 packaging by YG Design

For Amaro 33, a new grappa-based liqueur, YG Design created contemporary packaging for a traditional drink that would appeal more to a younger audience. During the day, the label looks elegant and modern, but at night it brightens up and glows in the dark.

Amaro 33 by YG Design

4. Souldrops Detergent by Réka Baranyi

Souldrops is a laundry detergent brand whose packaging and identity by Réka Baranyi really stands out from the crowd. You could call its design revolutionary, as there is no other detergent in the world that shares the same look and feel. We especially love the reimagined bottle shapes and the dreamy palette of pastel colours.

5. Santaren Rum Bottle by Estudio Maba

A narrative design inspired by old engraving graphics, the packaging for Santaren rum suggests that the drink takes a long time to produce. That it's old and therefore full of feeling and history. Estudio Maba's packaging evokes a calm elegance of the distilling process as its amber hues contrast delicately with its lush textured label.

Santaren Rum packaging by Estudio Maba

6. Flo Alkaline Water by Matter Branding

"With water being an elemental part of existence, the main concept behind the brand is how nature comes to life with the nurturing quality of water, a quality that flows through every aspect via the cycle of life," explains Matter Branding of its packaging design for Flo Alkaline Water.

Matter adds: "We were approached to work on the creation of a premium brand for the only Alkaline water to be released in Egypt, with a brand name and design that are unique and strong enough to become the most aspirational, Egyptian, water brand in the market. With a modern, progressive and artistic persona, we set to work to create an intricate brand that conveys its values of being bold, sophisticated and vibrant."

Flo Alkaline Water by Matter Branding

7. Licha Packaging by Uvisual

Licha, a local tea brand in Taiwan, is inspired by "the affection of gifts", emphasising the brand experience of "sweet quality, fresh mellowness and long lasting aftertaste". Licha has always worked closely with local tea farmers in Taiwan to source teas with a rich and full flavour and an enduring aftertaste. Its products include gift sets, teas and iced teas.

Uvisual's brand expands on the idea of sending gifts by creating western-styled sophistication, integrating the classic and the chic, and highlighting characteristics of different products with bright and colourful packaging, thus promoting the fine teas of Taiwan to the world.

LiCha Packaging by Uvisual

8. Maker Oats brand packaging by PepsiCo Design

PepsiCo's brand packaging for Maker Oats was inspired by Scandinavian simplicity. The design language embraces simple geometry paired with clean iconography and san serif letterforms while also translating traditional premium cues into a modern interpretation.

Simple, natural, and high quality are the design principles the agency used to create the Maker brand. Black and white with an intense hit of colour. Simple iconography to communicate. A few little moments of delight to show you how thoughtful Maker Oats are.

Tropical Lighthouse vinyl record by Robert Bazaev

9. Tropical Lighthouse vinyl record by Robert Bazaev

This project by Robert Bazaev was inspired by tunes and sounds of the tropical forest, and the main musical inspiration is oeuvre of the musician and artist Mtendere Mandowa famous under his stage name Teebs. His music contains special beats and vibrations combined with a light vibe of retro creating alien landscapes in imagination.

Maker Oats brand packaging by PepsiCo Design and Innovation

10. In The Mood for Coffee packaging by Salvita Bingelyte

"I immediately thought of monkeys since they are a common thread among the five coffee regions represented," says designer Salvita Bingelyte of her packaging for In The Mood for Coffee. "I was inspired by their expressions and behaviours, which seem to reflect their moods, much like us humans.

"By using monkey illustrations with expressions that reflect their mood, it creates an impressionable and long-lasting image, playful and a bit ironic, especially with a hat on their head."

In The Mood for Coffee packaging by Salvita Bingelyte

11. Death by Chocolate by Alain Aebersold

We love this album artwork by Alain Aebersold for Death by Chocolate, a Swiss rock music band. Inspired by the album's name, Crooked for You, Alain wanted to work with a crooked and surreal landscape, as he explains: "I got a lot of inspiration from old science fiction illustrations of others worlds. Worlds with landscapes that aren't seen on earth, something special, and at the same time familiar.

"Another inspiration was all the iconic music artworks. Artworks like The Dark Side of the Moon from Pink Floyd or Unkown Pleasures from Joy Division. Something that sticks in people's heads. Something that becomes one with the music."

Death by Chocolate by Alain Aebersold

12. Calendar 2018 Puzzle by Katsumi Tamura

This clever 3D calendar is something you have to put together yourself. Designed by Katsumi Tamura, it's a puzzle that becomes a useful tool as well as an attractive desk accessory.

"I think it's wonderful if there is a calendar that's like a toy," Katsumi explains. "Users can change the form freely and make various forms: waterwheel, car, and original object. The puzzle is a calendar consisting of various pieces in circle, triangle and square shapes. Play with the colourful, patterned pieces and put them together any way you like."

Calendar 2018 Puzzle by Katsumi Tamura

13. Mangata Patisserie Bakery visual identity by M — N Associates

As Mangata Patisserie launched to become one of the most luxury bakeries in Saigon, serving beautifully designed cakes to a sophisticated audience, M — N Associates was appointed to create an identity to reflect its high-tea concept. "The owner has been wandering, researching and studying for a long time in French and Belgium to find exclusive recipes," says the Saigon consultancy.

"Endorsing the minimal lifestyle of Northern Europe, the name is chosen for its unique meaning, a feeling for falling in love, romantic and delight, like a beautiful novel, a love song, something comes without thoughts but from the bottom of hearts."

Mangata Patisserie Bakery visual identity by M — N Associates

14. Way of Knowledge book design by Yuta Takahashi

Inspired by the designs of cloisters and leather bound bibles found in churches and the images of "doors we imagine when we visualise the human thought process", Yuta Takahashi combined these concepts for his book design for Way of Knowledge and the Holy Spirit, written by Michael Debus.

As the likely readers are researchers and people well versed in their fields, Yuta also took inspiration from the writing implements and notebooks they might use.

Way of Knowledge book design by Yuta Takahashi

15. Tri-leg calendar by Katsumi Tamura

Another great 3D calendar by Katsumi Tamura, this time focusing on a more minimalist design. The Tri-leg is made up of three-legged units. "By assembling the triangular pieces and stacking them so they are easily visible, you can create a beautiful work of calendar art," explains Katsumi.

"Quality designs have the power to modify space and transform the minds of its users. They offer the comfort of seeing, holding and using. They are imbued with lightness and an element of surprise, enriching space."

Tri-leg calendar by Katsumi Tamura

16. Different Everyday by Bao Xiying

Bao Xiying's unusual dot-to-dot calendar is a clever concept: as each day passes, you can join the dots until, at the end of each month, you have drawn a completed building. Each month stems from the buildings in Tongji University in Shanghai, China.

"I deeply admire the modern and unique architectural style on campus and I can often be inspired by the academic atmosphere and interaction created by these buildings," says Bao. "Tongji University is celebrating its 110th anniversary in 2017, which is why this calendar is designed exclusively."

Different Everyday by Bao Xiying

17. Anti-Glitch Foundation by André Arruda at Papanapa

Anti-Glitch Foundation is a post-production company which approached Brazilian studio, Papanapa, to develop its new visual identity. It wanted the new brand to represent the technological, creative and automated process behind its services.

"Our research and exploration process lead us to a rich visual universe inspired by the 8-bit language; the incomprehension and inconsistency left by glitches, and the half-tones present on low-res technology," says designer André Arruda.

"We also incorporated many film structures' concepts such as fragments, montage, exaggeration and conflict, as the fundamental basis for the entire visual system, increasing the narrative within the brand.

Anti-Glitch Foundation by André Arruda at Papanapa

18. Haymarket brand identity by 25AH Design Studio

For Haymarket, a Scandinavian luxury hotel based in Stockholm, 25AH were inspired by the building's strong history and by the 1920’s art deco movement. "Our objective was to create an identity that felt natural at the same time as it was unexpected. We, therefore, created the concept 'Greta Garbo meets Lady Gaga' which we used as our strategic tool when creating the brand identity."

Haymarket brand identity by 25AH Design Studio

19. SAHB Poster by Naoyuki Fukumoto

Naoyuki Fukumoto created this wonderful poster design for Space, Art & Human Body, an exhibition at the Tokyo University of the Arts in the Faculty of Fine Arts.

"In order to appeal directly to the concept of this exhibition, I superimposed a double image of the astronaut and Vitruvius. Astronauts are symbols of 'Universe', Vitruvius is the symbol of 'Art' and 'Human Body'," Naoyuki explains.

SAHB Poster by Naoyuki Fukumoto

20. Watson Vegan Truck by Donovan Bernini

Donovan Bernini's visual identity for Watson Vegan Truck is inspired by fast food trends but also from ancient craft store signs which used capital lettering fonts. Because the brand's unique selling point was based on organic food and a premium offering, the identity used a dominant pastel green colour and a refined graphic design.

Watson Vegan Truck by Donovan Bernini

If you want to submit your work and enter the 2018 A' Design Awards , you have to register online and follow the simple instructions. Entries will be judged by an international panel of over 200 leading designers, prominent academics and influential members of the press.

If you win the coveted prize, you'll get special treatment with lots of publicity, an award trophy and certificate, a gala night of celebrations at Lake Como in Italy (with the chance to network with the best in the industry) and inclusion in an exhibition for all the winners. You'll even be included in a special edition, hardback yearbook of published works.

Of course, we don't need to remind you that awards are an excellent way to showcase your skills and expertise. They add that extra layer of credibility, proving to potential clients that you're worthy of their attention. Winning an A' Design Award also means you can add its logo to your website and marketing materials for life.

Deadline is 30 September 2018 and winners will be announced on 15 April 2019 (watch this space, as we'll be sharing them on Creative Boom too). To find out more about the A' Design Awards, visit whatisadesignaward.com .

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How to Create an Effective Graphic Design Workflow in 7 Steps

August 29, 2022

Graphic design is both an art and a science. It requires creativity on the part of a graphic designer to produce a beautiful design. At the same time, the graphic designer should follow a systematic approach to the workflow to ensure that the output meets the client’s specifications and is delivered on time.

I’m sure you already have the necessary creative talent, all you need is an excellent graphic design flow to ensure your final output meets and exceeds your clients’ and stakeholders’ expectations—this guide will show you how.

Step 1. Take a look at the brief

Step 2. research the topic, step 3. brainstorm ideas, step 4. create a mood board, step 5. prepare sketches and get client feedback, step 6. incorporate feedback, step 7. present the final product.

What Is Graphic Design?

Graphic design is the process of combining text and images to communicate a message. It is essential for businesses that need to stay visible to generate leads and convert these into paying customers. With attractive visuals, businesses can drive traffic to their brand. Businesses can also connect with their prospective customers and customers at a more personal level. That helps ensure sales.

Businesses already recognize the importance of using graphic design. In fact, according to Piktochart , a whopping 81% reported using graphic design in various formats. The most common visual formats used in businesses are social media graphics, presentations, videos, flyers and brochures, and posters.

So, does that mean for as long as businesses use visuals, they’ll be fine? Not really. The visual content should be created the right way first for it to yield the results they’re looking for. The only way to produce visual content correctly is to implement a systematic approach to the graphic design workflow.

Besides, with the right workflow, plus the proper tools, of course, you don’t just ensure the quality of your design. You improve efficiency and productivity, too.

Optimize Your Graphic Design Workflow: 7 Steps to Follow

Let’s be clear. Each company or designer will have its own design workflow. At Lform, for instance, where we specialize in web design workflows , we have a pretty straightforward one.

All projects begin with a “discovery” phase. This consists of an initial (and usually lengthy) kickoff meeting where we learn who the client is and their goals and discuss the best overall approach to the project. We then do our due diligence and begin creating supporting documents.

It could be making a sitemap outlining the structure of a website, review of their competitors, research into SEO, or a whole host of other things.

Once discovery is done, we begin putting concepts together for whatever the project deliverable might be. For example, maybe you’re completing a wireframe for a UI/UX project (in the case of the web) or creating an outline and sourcing content for something like print collateral.

One key aspect differentiating Lform is that we produce “ vision boards .” Vision boards aim to establish a design style, writing tone, and branding “feel.” For example, you can see a small mock-up for our client, Hockmeyer, below:

Finally, we go into production once the client has approved all deliverables in question. This may be as simple as providing design files and fonts to a printer (like a business card), producing multiple versions of a deliverable (if, say, we’re creating an ad or flyer), or can be as complicated as going into full development with a website redesign.

Whatever the workflow is, you might notice that the basic steps are the same.

If you don’t have a workflow just yet, whether you’re a graphic designer creating a visual for a client or an in-house graphics department, here are the steps to a good graphic design workflow you can follow in completing your projects:

To kick off your graphic design process , you should review the project’s creative brief .

The design brief is a set of instructions about your graphic design project , usually from your client or management—it shapes up your entire graphic design workflow. You need to understand your client’s instructions and ensure everyone involved is on the same page before diving into the design work itself.

And it’s your responsibility as the designer to ensure that the design brief provides all the important information needed for the project.

This is a crucial step to cover, especially when building rapport and showing your professionalism and experience as a designer. Avoid being the designer that calls to confirm timeframes, deadlines, or color palettes long after the project was assigned.

The best way to steer clear of this is to create a brief template that you can use to cross-check. You could borrow ideas on the details to add to your design brief from similar projects you have worked on.

But there are essential details that you should never miss like:

Company background information : The niche, customer base, customer personas , and target audience. You also need to know the people to contact in case of any queries. That includes the company partners like the web hosting provider if you’re designing a graphic for a website, for example
Type of project : What type of project is it? It could be a logo design, product design , or poster-making
Brand guidelines : How should the brand be represented? So the branding details like the signature font, color palettes, and logo placement should be specified.
Project goals : What does the company hope to achieve with the concept you create? Also, how will they measure your success?
Budget : How much are they willing to spend on the project?
Timelines : How long is the project expected to take?

Here’s an excellent example of a simple workflow template for Nike that you could use to create your creative brief template.

When creating your brief template, ClickUp’s Docs is one of the tools you should consider using. It allows you to create and save your design brief template in Docs.

The product allows you to add features like tables and embed bookmarks to format your document. It is a document collaboration tool that allows you and your team to edit the document in real time. You can share this Doc page with clients or other stakeholders via a public or private link.

Finally, you can integrate the document into the tasks in your project management workflows .

After receiving all the details from the project’s brief, ensure you understand each requirement and get any questions answered in this early stage.

Remember, your brief will be your point of reference throughout the graphic design process.

The project creative brief will give you many details about a particular project. It’s essential information, but that’s not all the information you need to deliver a fantastic concept or design. You still need to perform your research to get a better understanding of the company goals and know how to use your skill to help them achieve those goals.

Start by looking at the company’s previous projects in its graphic design library to get a sense of specific useful trends like the type of designs the company’s clients interact with the most on online platforms. You could also request access to social media data and landing page tools activity reports to confirm this.

Also, review the company’s style guides as part of your research. That’s important because you want to ensure your final output aligns with the company’s branding. Apart from the guides, you can check out the other marketing collateral and platforms the company has already produced.

For instance, if you’re creating a social media infographic, check out what the company has posted on their account in previous instances to get general ideas like the project’s fonts, preferred colors, among others, for that type of content.

But if you’re designing a graph for their website, then check out their website first so you can understand the company’s website design practices , font, colors, and other visual elements.

It’s beneficial to conduct general market research to understand the design trends in specific industries. You do not have to follow them, but it is information worth having.

For instance, you might find that there are design elements your target audience interact with more on online platforms, or find which fonts or colors work well in specific industries. Additionally, you must conduct competitor research.

From your findings, you can point to similar elements working for most brands. You also get informed on the existing competitor designs and concepts to avoid creating concepts similar to other brands.

While all this research can be laborious and time-consuming, tools like ClickUp’s Notepad make the note-taking part of it easier.

The note-taking app allows you to take trackable notes from anywhere. You can use its rich formatting features to organize your data with bullet points, highlight important findings with colors, and adjust headers to show text structure.

The best part about the feature is you can capture notes from anywhere, either on your phone app or through ClickUp’s Chrome Extension, and turn your notes into an actionable task in ClickUp.

By this point in the process, you should have a strong idea of what your clients or management is looking for and what’s currently working in the industry.

The next step of your graphic design process concept development—it’s time to find ideas that will reach and exceed your client’s expectations. It’s time to look for inspiration through brainstorming session s; kick off your brainstorming session after you have received the brief and the research findings are still fresh.

The only thing better than creative ideas from a single designer is more ideas from more designers. So share the brief and research with your graphic design team to collaborate and bring all your bright ideas together. For effective brainstorming sessions, you’ll need a tool to help connect all your ideas and create roadmaps you can easily refer to.

In this case, use ClickUp’s Mind Maps to plan and organize ideas to create a more visual outline. You can also share your Mind Maps with your team, clients, and others, making it easier for anyone to visualize the design process and ideas or give feedback.

Finally, ensure your design ideas are aligned with the project creative brief and research before moving to the next step of the graphic design process.

Once you have settled on the best design ideas, the next step in your creative process should be to put them on a mood board — a collection of visual content that creates a rough idea of what your final concept could look like.

Here’s an example of a typography mood board below because it helps you visualize the wide array of fonts you can use for a specific project and the corresponding image styles that can go with them.

That’s not the only things you can include in your mood board. Since mood boards help you define where your project direction, try adding anything that helps you whether it’s illustrations, descriptive words, or color palettes.

A mood board is the closest you can get to seeing what your end product could look like, even before you work on it. As a result, it makes it easy to see the best ideas to go with and those you need to throw out. Also, it is possible to notice the designs you could combine to create even better designs.

Bonus: Check out 10 Free Mood Board Templates to Organize Your Ideas

Different graphic designers approach mood boarding differently. Some prefer physical mood boards, while others prefer digital mood boards. Either one of the two will work just fine. But, if you are working with a remote design team, the digital mood board is the way to go.

You can collaborate with other creatives from anywhere throughout the creative process as long as you provide the necessary access. One of the best resources you can use for digital mood boards is ClickUp’s virtual Whiteboards software .

The Whiteboards allow users to visualize concepts, link multiple objects by different people, and upload images, links, and ClickUp tasks.

Mood boards are easy to refer to if you or anyone on your team are stuck at any point in your design process. Just remember to stick to the brief requirements and whatever info you gained from your research.

Share the mood board ideas with your clients and other stakeholders to see if you are all on the same page. That’s important because if they have a different vision, you can adjust to it before going too far. Don’t lose time and effort repeating the process later.

At this stage of your graphic design process, the ideas are on the wall, literally. So it’s time to put them on paper or digital devices like iPads or computers, whatever works best for you.

Create as many rough sketches as possible because you are still exploring your options. At this point, you do not have to refine or capture every little detail. Just give enough details to get an idea of the overall concept you are going for.

An excellent example of such a sketch is the WWF logo. The sketch is not as detailed as the final design. Instead, it focuses mainly on the concept of having Pandas as the official logo.

As you sketch, you may think of better ideas for details to add to your design or fonts to use. But remember to use the mood board to inspire and guide you through your sketching process .

Once you are done sketching, look over your concepts and shortlist the best sketches to present to your clients or management. So, for instance, if you have 20 sketches, choose five best.

For these five, you should spend more time highlighting the details. For instance, create a digitalized mock-up with graphic design software to achieve that professional look. The Chase Bank original logo sketch shows the digitized version in a more presentable way.

Client feedback is one of the most nerve-wracking stages of a graphic design workflow, but it’s fine if you follow the creative brief and develop a quality product. At this stage, the client or management will choose a graphic design sketch and give instructions for any revisions.

You may weigh in and present your top choices and explain why, but remember to be mindful of their opinions and feedback as they are the client or management requesting these designs. The best route is to help them understand your point of view and creative direction. Try asking specific questions to understand their perspective and encourage them to point out what they loved about each design to formulate ideas for revisions.

Once you all have aligned on the desired modifications and creative direction, the next step is to get back on your graphic design software and work on the final designs with the client’s or management’s input in mind.

Design revisions are a workflow stage that even the best graphic designer must go through. In fact, you might have to do a couple of revision rounds before your client or management is satisfied with the final product.

But you could try to make multiple revisions per round to reduce the times you need to revise your final design. Also, an excellent graphic design workflow process allows for internal feedback from colleagues and graphic designers’ communities.

This feedback catches some of the issues with your design before the presentation, which shortens the feedback process.

Once your clients or management give their design feedback, provide a short time allowance if they change their minds. If there’s more feedback to add, which is very normal, give it a day or two to send a confirmation and proceed with the revisions. That will save you a lot of time redoing your design.

The most important thing while making revisions to the design is avoiding going against the clients’ or management’s requests. Whether you agree with it or not, it is too late to add ideas.

They have already settled on the actual design they want. If you feel adjustments should be made, make recommendations with your client’s goal and preferences in mind.

Most importantly, be mindful of deadlines . Assess the design feedback and request a timeframe extension if needed, so you have enough time to deliver a high-quality end product.

Presenting your final concept for client approval is the last step and deciding moment in your graphic design workflow. By this point of the process, you should have made all the revisions necessary and are ready to present your masterpiece design.

But before presenting it, follow these steps:

Verify you have all your deliverables. Check the brief and ensure you have everything you’re supposed to produce.
Double-check your final output’s alignment with the brief and client or management feedback: Refer back to your design brief to ensure your design is up to the standards outlined in the brief in the first stage of the graphic design workflow.
Ensure the final output is in the correct file format . Check out the brief and your previous communication with the client or other stakeholders. If they want your product in JPG form, make sure it’s in JPG form.
Use an editable software version of your final output. This will help the client or management, especially if they want to make adjustments to the final version.

Once you’ve checked the items above on your list, it’s time to present your work.

If you’re working with a client, in particular, it is essential to follow up a short while after sending the finished product to see if your product was up to their standards. That goes a long way to helping build positive working relationships that will put you top of your mind for upcoming graphic design projects.

Using a Project Management Tool to Manage Your Design Workflow

A solid graphic design process and the right tools are essential to creating the best visuals . Businesses rely on stellar designs to generate leads and communicate messages to their audience.

Whether you’re a graphic designer managing your business or an in-house graphics department, the right tools, such as a design project management app , help you with critical steps in the graphic design workflow, such as document ideation , store research, and understanding the importance of the client-feedback process.

Remember, doing it right and being prepared from the beginning will not only help you save time and shorten the design process. It will also help ensure you deliver visuals that are not only aesthetically pleasing but also deliver the best possible results.

Ian Loew is a web entrepreneur and inbound marketing expert and the Owner & Head of Business Development of Lform Design .

After four years of helping Fortune 500 companies with MGT Design, Ian embarked on his freelance career before establishing Lform Design in 2005. When not at the helm, Ian can be found mountain biking with friends or spending time with his family.

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The Bay Area's home for the world's finest films and filmmakers.

2024/2025 Graphic Design Services Scope of Work

Seasonal Positions

SFFILM Request for Proposal and Quotes: 2024/2025 Graphic Design Services Scope of Work

SFFILM is seeking a Graphic Designer independent consultant or firm to develop and design the creation of visual assets for SFFILM’s primary event campaigns in late 2024 and early 2025, including Doc Stories, and the San Francisco International Festival.

The contract will be project-based and determined by consultant availability, but could involve working closely with SFFILM’s Marketing & Communications Project Manager to produce a wide array of media that advances the mission and brand of SFFILM through creative, strategic, and top-notch design.

We are seeking emerging and established designer and designer teams eager to demonstrate strong creative and technical skills in a fast-paced environment with broad Bay Area project visibility and impact.

About SFFILM

SFFILM is a nonprofit organization whose mission ensures independent voices in film are welcomed, heard, and given the resources to thrive. SFFILM connects and inspires audiences, students and teachers, and filmmakers through our film exhibition, youth education, and artist development programs.

Film Exhibition — Public film programs year-round including the SFFILM Festival—the longest running film festival in the Americas, Doc Stories documentary series, star-studded special events, and family programming.
Youth Education — Special screenings, workshops, camps, and learning opportunities for more than 13,000 Bay Area students and educators all designed by SFFILM Education to cultivate media literacy, global citizenship, and a lifelong love of movies.
Artist Development — SFFILM Makers is the home of independent filmmaking in the Bay Area with direct artist grants, residencies, and tailored support for a next generation of films and filmmakers.

Possible Projects

Create and design all print and digital assets for SFFILM’s main events as assigned, project-mapped and budgeted. This might include: Doc Stories, Awards Night, and the 68th San Francisco International Film Festival.

Create key art, style guides, and designs by project or campaign
Present mockups and presentations for feedback from the Communications team and other internal stakeholders
Produce a variety of digital, print, and advertising and promotional assets
Implement consistent brand identity across a diverse array of materials.
Manage multiple projects from concept to completion, adhering to strict deadlines.
Collaborate with SFFILM’s seasonal in-house Graphic Designer.

Qualifications and Proposal Materials

Please show and tell us how your professional experience meets the following:

Experience with branding, composition, and typography
Ability to both integrate and elevate brand and client personality into design
Experience meeting deadlines and working under compressed timelines.
Fluency responding to, balancing, and integrating client feedback
Able to produce a thorough and actionable style guide.
Fluency in InDesign, Photoshop, and Illustrator. Proficiency in After Effects is a plus
Superior file management skills (tracking and archiving)
Clear, direct, and professional communication style
Nimble and detail oriented, experience working with grid systems
Experience working with non-profit organizations a must
Experience designing for an arts organization a plus

Cost & Fees

Detail hourly or rate charges for all graphic design services, including any administrative fees. These fees can be hourly, project based, or a combination, but should be scaled to non-profit realities.

Before beginning each project, SFFILM will request a quote and work with the graphic design consultant to come to a consensus on budget and schedule. All work will be property of SFFILM and raw graphic design files must be submitted at a project’s completion.

Submitting a proposal:

SFFILM is eager to begin work as early as August on upcoming projects and based upon consultant availability, but will work with the right candidates on alternative timelines.

Please submit:

Letter of interest focusing on most recent and relevant work
Qualifications
Samples of work in a compressed PDF format with clickable links as needed
Cost & Fee considerations

Materials should be uploaded to this dropbox link. Proposal review will begin Jul 9, 2024, but will be rolling ongoing as long as this post is on the SFFILM.org website. For any questions please contact [email protected] .

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Detail hourly or rate charges for all graphic design services, including any administrative fees. These fees can be hourly, project based, or a combination, but should be scaled to non-profit realities. Before beginning each project, SFFILM will request a quote and work with the graphic design consultant to come to a consensus on budget and ...
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51+ Graphic Design Project Ideas [Revised]

Importance of Graphic Design Projects

51+ Graphic Design Project Ideas

Emerging Trends and Experimental Projects

NFT Art and Digital Collectibles

Generative Design and Computational Art

Biodesign and Living Materials

Emotional Design and Neuroaesthetics

Experimental Typography and Variable Fonts

AI-Driven Design Tools and Automation

Factors affecting graphic design project ideas

Audience Demographics and Preferences

Design Trends and Innovations

Project Constraints and Parameters

Personal Creativity and Design Vision

Conclusion

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Top Graphic Design Projects to Sharpen Your Skills and Build Your Graphic Design Portfolio

Find your bootcamp match

Best Graphic Design Project Ideas for Beginners

Photo Editing

Business Cards

YouTube Thumbnails

Instagram, Twitter, and Facebook Graphics

Best Intermediate Graphic Design Project Ideas

Invitation Cards

Posters and Fliers

Infographics

Book Covers

Magazines and Brochures

Advanced Graphic Design Project Ideas

Mockup Designs

User Interface (UI) Design

Product Design

Motion Graphics

Graphic Design Starter Project Templates

Next Steps: Start Organizing Your Graphic Design Portfolio

Keep It Simple

Keep It Updated

Keep Your Target Audience in Mind

Include a Brief Profile

Graphic Design Projects FAQ

What's Next?

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7 Graphic Design Projects to Cure Your Creative Block

Seven Graphic Design Practice Project Ideas

1. Unexpected pop culture inspiration

2. A unique printed book

3. A creative coloring book

4. A reinterpretation of a classic work

5. Postcards with a message

6. Posters illustrated with the alphabet

7. A product label that uses brand materials

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Table of Content

Understanding Different Types of Graphic Design Projects for Beginners

The Wide Scope of Graphic Designing

Types of Graphic Design Projects for Beginners

Logo Design

Brochures / Flyers

YouTube Graphical Ads

Infographics

Business Cards

Best Graphic Design Projects for a High School Student

Importance of Graphic Designing Projects for Portfolio Building

Final Words

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