business research report examples for students

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Subject areas

For educators.

• Educators' guide
• Writing a business research report

This video explains how to write a business report for postgraduate level students. It covers the introduction, report structure and organisation, writing the report, and business writing.

Introduction

[slide 1: Topic slide]

[slide 2: Outline]

Description:

Sitting at the centre of the screen is: “What am I going to be learning today?” The following four words animate in:

- Introduction

- Report structure and organization

- Writing the report

- Business writing

This resource covers three important features of the writing required for a successful business research report. Following this brief introduction, the second section covers report structure with a focus on suitable ways

to organize content. The third section outlines the features of persuasive writing. And the final section provides tips for strong effective business writing.

[slide 3: What is a business research report?]

A checklist of items that make up a research report:

- Formulates a research

- Reports on research findings

- Recommends actions to achieve desirable outcomes

And is written in a

- Business report format

- Professional business writing style

This assignment provides you with the opportunity to research and write a real workplace report. It will inform the client of important aspects of their research brief. It will also provide recommendations to achieve desirable outcomes. The report will be presented as a written business proposal and as a presentation. This assignment requires a transition from academic writing to professional business writing. A business research report is written in a professional business style that differs from academic writing.

Report structure and organization

[slide 4: Topic slide]

[slide 5: Linear text structure]

[Graphic] Three babushka dolls representing each of the following:

- Whole text

- Paragraph

Overall, reports have a highly structured linear form with a beginning, middle and an end. This is repeated at the section level and the paragraph level.

[slide 6: Part: 1 - Organising content]

A report structure should be broken down into sections, having a beginning, middle and end. An example of this is:

- Executive summary

- Research question

- Problem, context and literature

- Methodology, approach and limitations

- Discussion and data analysis

- Implications (benefits and limitations)

- Recommendation and conclusion

- Considerations of policy adjustments and recommendations for further research

- References

A numbering system is used for the table of contents, and within them a broad example of a research page appears. Here it emphasizes the use of TEEL, and how each paragraph should be linked with one another.

Reports are structured using sections that are clearly organized and use a numbering system. Paragraphs within the sections should be well structured

and ideas should be linked between paragraphs.

[slide 7: Part: 2 - Organising content]

An example of going from general to specific.

- Current trend for businesses to outsource non-core activities

- Increase in demand for Facilities Management (FM) services

- More integrated and strategic approach to providing FM services

- Business now delivers a range of services through a single contract. These include…

General to specific is a useful strategy for organising content in business writing. This is particularly helpful for giving background or an overview.

[slide 8: Report sections]

[Text] We will now go through each of the report sections in detail:

Example. Report structure and headings.

- Report title and authors names

- Recommendations and conclusions

- Consideration of policy adjustments and recommendation for further research

No narration.

[slide 9: Executive summary]

- Briefly summarise the whole report in a logical order

- Outlines context, rationale, objectives, findings, conclusions, recommendations

- Written last, mainly in past tense

A strong executive summary is vital to a successful report as it determines the relevance of the report for the reader. It is the section the reader reads first and provides an overall summary of the whole report. Each major section of the report should be summarised in 1 or 2 sentences.

[Slide 10: Introduction]

- Identifies the main context and issues

- Narrows to project aim/purpose

[Text and graphic example]

Graphic of a triangle point downwards, writing from a general to specific.

Accompanying this the following text:

General (top of the triangle): ‘PICA is a property and financial services company currently offering…’

Specific (bottom of the triangle): ‘PICA requires a business plan for….’

Notice how the introduction narrows the topic from its broader context to the specific purpose of this report. The introduction is written from general to specific, which is a common form found in business writing.

[slide 11: Research question]

Frames the whole report

[Text example]

This report aims to answer the question ‘Is now a good time for PICA to diversify into Facilities Management (FM)’?

- Sub-questions

This research question frames the whole report and focuses the research to a specific area. It is common to have one research question followed by sub questions and these emerge from the larger question being answered.

[slide 12: Problem, context and literature]

Outlines the general situation in the specific business area

- Definitions

- Competitors

- Financial background

The accompanying graphic is of the triangle representation pointing downwards from general to specific.

Problem, context and literature section of the report requires a general

Introduction to the business which then narrows to cover details of competitors and their financial background. Again you are writing from general to specific.

[slide 13: Methodology, approach and limitations]

The research uses an applied strategy with a change focus (Saunders, Lewis & Thornhill 2012).

The main approach is data collection will be This methodology is appropriate because….

The research is based on secondary data, both qualitative and quantitative

Limitations in the research include…

The methodology covers how the research was done, why these methods were chosen, the details of the methods used and the limits of stating explicitly what is covered and what is not.

[slide 14: Discussion and data analysis]

Refer to your research

- Limitations in the research include…

Compare to theory / other research

- Industry bodies and secondary research…

- Eg. This strategy encompasses all aspects of financial reporting (Faulding & Lau 2011)…

Sum up at the end of each section

- In summary, Sydney is well positioned for further growth in residential buildings that require FM services…

It is important to refer to your research to show links between the primary research. In this case industry bodies, secondary research such as academic papers, theory and research and your findings.

[slide: 15: Implications: benefits and limitations]

What do your findings mean for the client?

- The findings outlines above suggests that PICA’s desire to enter the FM industry is expected to be beneficial given that…

- NSW trends demonstrate…

- Evidence suggests that PICA will be required to …

- There are risks associated with entering the FM services market.

It is important to refer to your research to show links between the primary research. In this case industry bodies, secondary research such as academic papers, theory and research and your findings. You need to explain what your research findings mean for your client. These implications will lead into your recommendations in the next section.

[slide 16: Recommendations and conclusions]

[Text and Graphic]

- Restates purpose

- Provides ‘the answer’

- Provides a concluding statement

The accompanying graphic of a triangle representation, this time with it points upward -going from specific to general.

Recommendations

- Suggests steps for further action

Eg. It is recommended that:

o PICA should enter the FM market

o Pica should acquire new…

The conclusion should provide a clear answer to the research question.

The conclusion is the reverse of the introduction it moves from answering the specific research question to showing how it fits into the broader context. In the recommendation section we return to the steps that this specific business should be taking as a result of the report.

[slide 17: Recommendation for further research]

Outline other research

- Based on the research findings, it is recommended that further in-depth analysis be conducted of the competitive landscape.

- PICA should seek legal and tax advice in order to…

Broadening the scope of the research

Examining certain issues in detail

In the final section of your report, outline what other research you think the client should undertake. This could include broadening the scope of the current research or examining certain issues in more detail.

Writing the report

[slide 18: Topic slide]

[slide 19: Paragraphs: TEEL]

[Graphic and Text]

Buns top and bottom: Topic and linking sentence

Condiments and meat: Explanation, evidence and examples

TEEL can be described using a burger metaphor. The topic and linking sentences make up the bun and base of the burger, and the evidence and explanations make the filling.

A paragraph contains one main idea, which is found in the topic sentence.

It is best to put the topic sentence first in the paragraph as this makes reading easier. The rest of the paragraph is made up of explanation and evidence to support the topic sentence.

[slide 20: Paragraph structure: TEEL]

A sample of a paragraph structure is given using the TEEL structure; each of these parts is highlighted.

[Topic] Leighton Contractors is a large-scale FM operation with considerable FM expertise within its own group of companies [end-topic]. [Example] A brief analysis of Leighton’s focus is helpful to PICA as it considers entry to the FM industry as PICA is considering a similar strategy [end-example]. [Evidence] The specific observation of this report is that Leighton focuses its FM operations into specific areas in which its group of companies has expertise, in particular in construction, telecommunications and mining (Leighton Constractors Pty Ltd 2009) [end-evidence]. [Link] This is a key observation as it affirms PICA’s expressed desire to enter FM by leveraging its expertise in Strata Management [end-link].

[slide 21: Persuading the reader]

Grid of icons accompanying the following text:

- Strong topic sentence

- Introduction and summaries for each section

- Effective evaluation and analysis

- Integration of sources to support your view

In a business research report your goal is to persuade the reader to follow your advice. Therefore, it is essential that they believe your understanding of the market is thorough and well researched. The following strategies are useful for writing persuasively.

[slide 22: Strong topic sentence]

[Text examples]

- [underlined] Evolution consulting [end-underlined] recommends that PICA consider acquiring the Port Stevens Group.

- [underlined] The hypothesis [end-underlined] is that now is a good time for PICA to diversify into FM.

Strong topic sentences reinforce your argument and help persuade the reader. Both topic sentences below have a clear direct message.

Notice how the topic sentence comes at the beginning of the sentence.

[slide 23: Introductions and conclusions for sections]

Introduction to a section

It is the belief of the research team that the successful entry into the FM sector will require PICA to target a specific building sub-market.

Conclusion to a section

In a conclusion, from the analysis of overall market trends, PICA would benefit from targeting the residential building sub-market.

Use section introduction and summaries to clearly state and restate your view. This acts as a reminder to the reader and emphasises the consistency

of your argument.

[slide 24: Effective evaluation and analysis]

- Paragraph strategy

- Sentence strategy

It is essential to write convincing evaluations of the strengths, weaknesses and risks. It is this understanding that makes it possible for the company to make decisions about future strategy.

[slide 25: Paragraph strategy]

A graphic illustrating the narration:

At the beginning of a paragraph, the topic sentence (evaluation of risk) should be first written. Followed by an explanation and analysis. Lastly, providing a solution. The language used in the process, should be formal impersonal language.

Here are two useful writing strategies, which make your evaluation

and analysis more effective. They are firstly clear paragraph organization

and secondly use of a formal impersonal style.

[slide 26: Sentence strategy]

Use tentative language

This demonstrates you have a thorough understanding of the level of risk.

- It is advised

- Is minimized

- Will be made

Use passive form

Write in an impersonal style. Suggest your view is based on research rather than opinion.

- Could, would, may, might

- There is a view that,

- There is a perception that

Use active verbs

In business writing it is generally better to write in a

clear and direct style. This includes using active verb forms.

However, when evaluating risks it is useful to write in a more

tentative and indirect style. Using tentative language shows you have a complex understanding of the situation and are aware of the degrees of risk.

It is also useful to write in an impersonal style as this gives your writing authority. It suggest that you are stating the views of the industry or other experts, and not just your own opinion. Passive verb forms generally weaken business writing as they are indirect. However, they are useful in evaluation as their use emphasises the advice itself rather than the voice of the writer.

[slide 27: Integration of sources]

- Supports your view with evidence

- Demonstrates the strength of your research and sources

[slide 28: Referencing in sentences]

Description: Sentence 1:

[Source] ACIF (2013) [end-source] projects that recovery will continue to strengthen for NSW in 2014.

Sentence 2:

Recover of the construction sector will continue to strengthen for NSW in 2014 [source] (ACIF) [end-source]

There are two ways to include references in a sentence at the beginning or at the end. The difference between these two constructions is subtle but it changes the focus of the sentence.

[slide 29: Effects and emphasis]

Source prominent

- Source (ACIF) emphasized as topic

- Common in academic writing where the research itself can be the topic

Information prominent

- Recovery emphasized as topic

- Common in business writing

This sentence emphasizes the source of the information and is common in academic writing. This does not emphasize the view of the student or writer. This sentence puts the information at the beginning of the sentence and emphasizes the writers view. This is useful if the writer wants to persuade the reader to follow his or her advice.

Business writing

[slide 30: Topic slide]

[slide 31: Academic writing and business writing]

Description: Academic

Knowledge and research

- Expected structure

- Academic style

- Uses a range of sources

Business decision-making and action

Workplace / Industry

- Business style

- Uses sources with practical application

There are differences between academic writing and business writing. In academic writing the overall focus is on knowledge and research. In business writing decision making and action are the goal. These differences are important and affect the writing style.

[slide 32: Tips for business writing]

Iconography for the following three points:

- Be direct: Darts board, aimed at the centre

- Be concise: Cutting out words (paper)

- Use strong active verbs: A man lifting up weights

[slide 33: Be direct]

Put the most important information first. So people can easily find it.

Put the topic sentence at the beginning

attitude towards FM services [end-emphasis] have changed to now viewing these costs as life cycle costs (International Facilities Management Association 2011).

[Emphasis] Attitudes towards FM services [end-emphasis] have changed from that of an overhead cost to a life cycle cost (International Facilities Management Association 2011).

Make it easy to read

Clear logical structure, headings, sub-headings and bullet points.

People are busy and will read only minimally. Therefore, one very useful strategy in business writing is to put the most important information first,

so you know the audience will find it. Notice how the first sentence is more difficult to read. In the second sentence the topic is at the beginning of the sentence as this makes the point immediately clear to the reader.

[slide 34: Be concise]

Description: Cut out unnecessary words

Use concise language by replacing wordy phrases with single words.

[slide 35: Use strong active verbs]

Description: Use strong active verbs

[Example 1]

ACIF believes [end-emphasis] that construction projects will experience [end-emphasis] considerable growth in 2014.

[Example 2]

ACIF forecasts [end-emphasis] considerable growth in residential construction investment in 2014.

Strong active verbs convey a clear and remove the need for repetition.

[slide 36: Identify the weaknesses ]

Description: [Poor example]

In terms of non-residential construction projects ACIF (2013) expects that construction investments in NSW will be subject to a considerable growth rate, whereas investments in non-residential construction projects are expected to remain constant for all other region.

How this can be improved

Legend: [strikethrough] = Be concise. [Highlight] = be direct. [Emphasis] = Use strong active words.

[Strikethrough] in terms of [end-strikethrough] [highlight] non-residential [end-highlight] construction projects ACIF (2013) expects [end-emphasis] that [highlight] construction investments in NSW [end-highlight] will be [strikethrough] subject to a considerable growth rate [end-strikethrough] , whereas investments in non-residential construction projects are expected to [end-emphasis] remain constant for all other regions.

[Improved example]

In NSW, construction investment for non-residential projects will grow compared with other regions of Australia (ACIF 2013).

• Overall structure of a report
• Methodology section in a report
• Example of a report
• Report checklist

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Original Business Research Topics for Academic Success

Updated Aug 2021 ​Business research papers are vital for aspiring business leaders and entrepreneurs pursuing a business degree. They can help you better understand basic economic principles, various markets, financial management, operational logistics, worldwide events and their effects on the global economy, and more.

However, writing a business research paper can be a cumbersome process, as there’s a whole universe of business fields and topics. There are so many different business operations in various areas, such as finance, communications, administration, and IT, that picking a single topic may seem challenging.

Leave your worries behind, because here you’ll find an extensive list of top business research topics for your next writing assignment. They’re sure to inspire you to develop a unique and exciting topic, but you can also use many of them as your main headline. Some of them may seem a bit general, but you can narrow them down further.

What Are Some Good Business Research Topics?

When it comes to business, every topic is important. There’s not a single subject or topic that doesn’t carry great significance for proper business management.

Still, certain topics may be more interesting to read and learn about, which is one of the essential factors for getting a high grade. You want to wow your professor and showcase your knowledge and understanding of the subject.

So, what can you write about? It comes down to your expertise, interests, and preferences, but here are some ideas that present the most opportunities for business research.

Anything pertaining to the global economy is always a hot business research topic. It allows you to include international research and address many different organizations, from startups, small and medium-sized businesses to large enterprises and conglomerates.

Other exciting topics are political science research topics , including international relations, public policy, comparative politics, public administration, government research, and much more.

Social entrepreneurship, corporate social responsibility, business ethics, sustainable development, resources management, and technology and innovation management are other notable topics you could use for your business research paper. They’re some of the hottest and most in-demand areas of business research these days.

How to Find Business Research Topics?

Finding a good business research topic takes time and effort since there are so many areas to choose from. Following these tips will expedite the process and help you make the right choice:

• Explore recent trends and developments - Look into the latest business reports, news, articles, presentations, and other relevant sources within your chosen business field to get an idea of the hottest trends, issues, challenges, and opportunities.
• Make a list of engaging topics - Select several options that you’re interested in and that allow you to highlight your strengths. Then, focus on the one you’re most passionate about, ensuring it’s not too broad or narrow. For instance, if you’re into accounting research paper topics , you could narrow your focus to electronic personal accountancy services or manage in-house and outsourced accounting teams.
• Conduct research - If there’s not enough information about a specific topic, you may not be able to produce a high-quality research paper. So, make sure the one you choose comes with numerous credible sources, including recent statistical data, to support your claims.

Interesting Business Topics for Research Paper

We’ve compiled a list of the most interesting ideas you could cover in your research paper. Before choosing a topic, read your assignment to make sure you properly understand the requirements, then select from our examples a topic that is directly related to your studies.

• Business in the digital era
• Remote employees – challenges
• Why franchising is a smart business solution
• Internet advertising and its popularity
• Cheapest countries to invest in
• Differences in business ethics laws
• Latest changes in leadership
• Social media presence for companies
• International business languages
• Making profits from war

Business Research Topics for College Students

For college students faced with business research papers to write, these are our best ideas for topics.

• Business differences in developing countries
• Impact of startups on local economies
• Management approaches in different cultural places
• Business risks calculation
• Family-owned companies
• Monopolies on a market
• Differences in international copyright laws
• Internet versus offline advertising
• Consumer behavior changes in critical times
• Outsourcing workforce – pros and cons

Business Research Topics for MBA Students

As a successful MBA student, you need to impress your professors with your knowledge. Choose a topic from below, and you will accomplish this easily.

• Current trends in consumer behavior
• Innovative management
• Company rituals and corporate culture
• Negotiation and diplomacy
• Effective advertising
• International trade trends in the USA
• Geo-arbitrage and business success
• Advantages of increasing brand awareness
• Social media as a new market
• Healthy work environment and employee diversity

Economics Research Topics

For undergraduates in any economic field, writing college papers is difficult. To help out students like you who want to buy research paper online , we worked on this list of ideas good for a proper research assignment.

• Property rights comparison
• Tax brackets versus the fixed tax rate
• Demand versus production
• Analyzing consumer behavior
• Labor unions legislation changes
• History of economic thought
• Trade embargo and sanctions
• Profit maximization principles
• Agricultural business
• Real-estate economics

International Economics Paper Topics

When it comes to international economics, you can write about almost anything. For a compelling research paper, you can refer to one of the following trends.

• The European Union economic model
• International trade sanctions and restrictions
• World economics development
• Changes in business models due to wildlife protection laws
• How cultural differences affect economic models
• Economic power according to race and ethnicity
• Energy markets potential
• Foreign investments and their impact on the local economy
• Correlation between immigration and unemployment rate
• Impact of tourism growth on local economies

Econometrics Research Topics for Undergraduates

Econometrics involves math, measurements, and statistics, but that does not mean it has to be boring. These topics below use econometrics to refer to important real-life issues.

• Income versus life insurance
• Income inequality and poverty correlation
• Trade impact on economic growth
• A cross country analysis of minimum wage laws
• Effects of inflation on national savings
• Barriers on trade – pros and cons
• Economic factors affecting homelessness
• Variation in housing prices across cities
• Youth unemployment – historical variations
• Education expenditure and average income correlation

Business Management and Administration Research Topics

Are management or administration your business specialties? If you are going to write a paper to cover these areas of research, you can take your inspiration from our list of topics.

• Smart practices to increase motivation among employees
• Women leadership
• Managing conflict in a team
• Networking between business and companies
• Organizational crisis management
• Social entrepreneurship
• Causes of low employee retention rate
• Management in startups versus multinational companies
• Strategies for team-building
• The relation between wages and employee productivity

Strategic Management Topics for Research

To find a focused, narrow topic for your paper on strategic management, look at our well-researched examples.

• Strategic management practices in retail
• Management practices in family-owned companies
• Non-profit organizations leadership styles
• Limitations of strategic management
• Public-sector strategic management
• Challenges of effective strategic management
• Technological innovations and their role in management practices
• Women in top strategic management positions
• Impact of the social media era
• Financial versus strategic management

Project Management Research Topics

Project management relies on human psychology, productivity rules, and other interesting aspects. You can surely find a passionate topic to delve deeper into our list of ideas.

• Defining project leadership
• Effective management practices
• Managing innovation in entrepreneurship
• Project scheduling and control
• Contemporary approaches in project management
• Work organization systems
• Global leadership
• Project risk management
• Information value in project management
• Effective organization changes

Finance Research Topics

This is our list of finance research topics for excellent papers on financial concepts.

• Role of corporate investments in local economic development
• Microfinance companies fighting poverty
• Financial developments in Asian countries
• Comparison of banking systems
• Financial challenges of companies in emerging economies
• What causes financial crises
• Why mutual funds are popular
• Cryptocurrency trends
• Private equity investment – pros and cons
• Security for online banking and transactions

Marketing Research Topics

For marketing students looking to learn how to analyze a market, we prepared a list of ideas for writing engaging college papers.

• Is pharmaceutical marketing ethical
• Purchase behavior – gender differences
• Impulse buying and effective advertising
• Social media marketing
• Black Friday analysis
• Social media influencers and brand awareness
• Telemarketing success rate
• Customer loyalty programs
• Cultural differences affecting advertising
• Ecological awareness in advertising

International Business Topics

Create an original research paper on an international business starting from one of these excellent topics.

• Internet marketing for global companies
• Causes of failure on the international market
• Small companies with global appeal
• International business leadership
• The impact of cultural differences on business
• How war affects companies’ profits
• Most successful international brands – case studies
• Top business languages
• Changes in international trade
• Global monetary environments

Business Ethics Research Paper Topics

Business ethics is a challenging but rewarding study field to cover in your research paper because it allows you to ask some important questions about morality and responsibility.

• Ethics and social responsibility in entrepreneurship
• Role of moral principles in business decision making
• Unethical business environments
• Honesty as a company policy
• Ethical codes in successful companies
• Ethical mistakes that led to business bankruptcy
• Sexual harassment in the workplace
• Moral judgments with negative business impact
• Ethics for management versus staff
• History of business ethics

Business Law Topics for Research Paper

To find topics that can motivate and inspire you, we put together a list of the most interesting research directions in business law today.

• Benefits of non-disclosure agreements
• How copyright law affects various business enterprises
• Negotiation laws in international trade
• Stopping employees from joining rival companies
• Laws regarding marijuana-based businesses
• Business corruption cases
• Comparison of alcohol consumption and sale laws
• Government officials’ direct involvement in business
• Environmental protection laws that affect business
• Offshore companies and taxation laws

Managerial Economics Topics for Paper

Learn all the intricacies of managerial economics by exploring this list of intriguing topics of research.

• Understanding managerial economics for global managers
• Managerial economics for self-educated entrepreneurs
• Real-world business solutions contrasted to theoretical managerial economics
• Developing business strategies based on managerial economics
• Management styles – impact on decision making
• Implications of managerial economics for the agriculture industry
• Gender impact on business strategies for top performance
• Organizational hierarchies
• Effective managerial economics models for service industries
• Managerial economics – recent theories

Organizational Behavior Topics For Research Paper

Who can write a research paper for me ? If your subject is organizational behavior, check our list to find a topic, and professional service can help you write the paper.

• Artificial intelligence and its ability to reduce recruitment bias
• Outsourcing tasks to freelancers and contractors
• How to design an office for high productivity
• Changes in corporate culture due to globalization
• Job performance analysis
• Corporate social responsibility
• Handling employee misconduct
• Time management
• Organizational behavior management
• Workplace scenarios

Business Communication Topics

Business communication is one of the most important processes handling sharing information, whether it has to do with employees, customers, or other people outside a company. That’s why business communication ideas are some of the most interesting to tackle.

• Interpersonal communication
• The role of communication in business negotiations
• Interactive online communication
• The impact of internal business communication on reputation
• Intercultural communication in global business ventures
• Internal business communication vs. external business communication
• Effective channels and mediums for business communication
• Business communication vs. general communication
• Business communication: basic elements, strategies, and practices
• Business communication through documentation

Argumentative Business Topics

When writing an argumentative business research paper, you have an opportunity to address a topic from a unique standpoint and present your own opinion on the matter. You need to make a strong argument and present hard evidence to support your claims.

That’s one of the most exciting ways to write a research paper, especially when it’s about something you’re passionate about (as it should be). Here are some of the best argumentative business topics to choose from.

• Just-in-time manufacturing: should the system be avoided?
• Mergers vs. acquisitions: what strategic alliance is better?
• Employee performance and motivation: monetary incentives vs. fringe benefits
• Can you teach leadership? Learning from best practices
• Engaging consumers through social media campaigns
• Labor market: monopolistic exploitation to maximize profits
• Should businesses be market-focused or product-focused?
• The negative implications of animal testing for businesses
• How entrepreneurs help build democracy in service-oriented businesses
• Performance-based pay: an effective motivator or stress inducer?

We hope that our list of business research topics has helped you find inspiration for your paper so that you can get down to business right away. If you need any research, writing, editing, or formatting assistance, we’re available 24/7 for all your needs.

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