writing ideas brainstorm

The Writing Process

Making expository writing less stressful, more efficient, and more enlightening, search form, you are here.

• Step 1: Generate Ideas

Brainstorming

"It is better to have enough ideas for some of them to be wrong, than to always be right by having no ideas at all." —Edward de Bono

Most people have been taught how to brainstorm, but review these instructions to make sure you understand all aspects of it.

• Don't write in complete sentences, just words and phrases, and don't worry about grammar or even spelling;
• Again, do NOT judge or skip any idea, no matter how silly or crazy it may initially seem; you can decide later which ones are useful and which are not, but if you judge now, you may miss a great idea or connection;
• Do this for 15, 20, or (if you're on a roll) even 30 minutes--basically until you think you have enough material to start organizing or, if needed, doing research.

Below is a sample brainstorm for an argument/research paper on the need for a defense shield around the earth:

Photo: "Brainstorm" ©2007 Jonathan Aguila

Brainstorming

What this handout is about.

This handout discusses techniques that will help you start writing a paper and continue writing through the challenges of the revising process. Brainstorming can help you choose a topic, develop an approach to a topic, or deepen your understanding of the topic’s potential.

Introduction

If you consciously take advantage of your natural thinking processes by gathering your brain’s energies into a “storm,” you can transform these energies into written words or diagrams that will lead to lively, vibrant writing. Below you will find a brief discussion of what brainstorming is, why you might brainstorm, and suggestions for how you might brainstorm.

Whether you are starting with too much information or not enough, brainstorming can help you to put a new writing task in motion or revive a project that hasn’t reached completion. Let’s take a look at each case:

When you’ve got nothing: You might need a storm to approach when you feel “blank” about the topic, devoid of inspiration, full of anxiety about the topic, or just too tired to craft an orderly outline. In this case, brainstorming stirs up the dust, whips some air into our stilled pools of thought, and gets the breeze of inspiration moving again.

When you’ve got too much: There are times when you have too much chaos in your brain and need to bring in some conscious order. In this case, brainstorming forces the mental chaos and random thoughts to rain out onto the page, giving you some concrete words or schemas that you can then arrange according to their logical relations.

Brainstorming techniques

What follows are great ideas on how to brainstorm—ideas from professional writers, novice writers, people who would rather avoid writing, and people who spend a lot of time brainstorming about…well, how to brainstorm.

Try out several of these options and challenge yourself to vary the techniques you rely on; some techniques might suit a particular writer, academic discipline, or assignment better than others. If the technique you try first doesn’t seem to help you, move right along and try some others.

Freewriting

When you freewrite, you let your thoughts flow as they will, putting pen to paper and writing down whatever comes into your mind. You don’t judge the quality of what you write and you don’t worry about style or any surface-level issues, like spelling, grammar, or punctuation. If you can’t think of what to say, you write that down—really. The advantage of this technique is that you free up your internal critic and allow yourself to write things you might not write if you were being too self-conscious.

When you freewrite you can set a time limit (“I’ll write for 15 minutes!”) and even use a kitchen timer or alarm clock or you can set a space limit (“I’ll write until I fill four full notebook pages, no matter what tries to interrupt me!”) and just write until you reach that goal. You might do this on the computer or on paper, and you can even try it with your eyes shut or the monitor off, which encourages speed and freedom of thought.

The crucial point is that you keep on writing even if you believe you are saying nothing. Word must follow word, no matter the relevance. Your freewriting might even look like this:

“This paper is supposed to be on the politics of tobacco production but even though I went to all the lectures and read the book I can’t think of what to say and I’ve felt this way for four minutes now and I have 11 minutes left and I wonder if I’ll keep thinking nothing during every minute but I’m not sure if it matters that I am babbling and I don’t know what else to say about this topic and it is rainy today and I never noticed the number of cracks in that wall before and those cracks remind me of the walls in my grandfather’s study and he smoked and he farmed and I wonder why he didn’t farm tobacco…”

When you’re done with your set number of minutes or have reached your page goal, read back over the text. Yes, there will be a lot of filler and unusable thoughts but there also will be little gems, discoveries, and insights. When you find these gems, highlight them or cut and paste them into your draft or onto an “ideas” sheet so you can use them in your paper. Even if you don’t find any diamonds in there, you will have either quieted some of the noisy chaos or greased the writing gears so that you can now face the assigned paper topic.

Break down the topic into levels

Once you have a course assignment in front of you, you might brainstorm:

• the general topic, like “The relationship between tropical fruits and colonial powers”
• a specific subtopic or required question, like “How did the availability of multiple tropical fruits influence competition amongst colonial powers trading from the larger Caribbean islands during the 19th century?”
• a single term or phrase that you sense you’re overusing in the paper. For example: If you see that you’ve written “increased the competition” about a dozen times in your “tropical fruits” paper, you could brainstorm variations on the phrase itself or on each of the main terms: “increased” and “competition.”

Listing/bulleting

In this technique you jot down lists of words or phrases under a particular topic. You can base your list on:

• the general topic
• one or more words from your particular thesis claim
• a word or idea that is the complete opposite of your original word or idea.

For example, if your general assignment is to write about the changes in inventions over time, and your specific thesis claims that “the 20th century presented a large number of inventions to advance US society by improving upon the status of 19th-century society,” you could brainstorm two different lists to ensure you are covering the topic thoroughly and that your thesis will be easy to prove.

The first list might be based on your thesis; you would jot down as many 20th-century inventions as you could, as long as you know of their positive effects on society. The second list might be based on the opposite claim, and you would instead jot down inventions that you associate with a decline in that society’s quality. You could do the same two lists for 19th-century inventions and then compare the evidence from all four lists.

Using multiple lists will help you to gather more perspective on the topic and ensure that, sure enough, your thesis is solid as a rock, or, …uh oh, your thesis is full of holes and you’d better alter your claim to one you can prove.

3 perspectives

Looking at something from different perspectives helps you see it more completely—or at least in a completely different way, sort of like laying on the floor makes your desk look very different to you. To use this strategy, answer the questions for each of the three perspectives, then look for interesting relationships or mismatches you can explore:

• Describe it: Describe your subject in detail. What is your topic? What are its components? What are its interesting and distinguishing features? What are its puzzles? Distinguish your subject from those that are similar to it. How is your subject unlike others?
• Trace it: What is the history of your subject? How has it changed over time? Why? What are the significant events that have influenced your subject?
• Map it: What is your subject related to? What is it influenced by? How? What does it influence? How? Who has a stake in your topic? Why? What fields do you draw on for the study of your subject? Why? How has your subject been approached by others? How is their work related to yours?

Cubing enables you to consider your topic from six different directions; just as a cube is six-sided, your cubing brainstorming will result in six “sides” or approaches to the topic. Take a sheet of paper, consider your topic, and respond to these six commands:

• Describe it.
• Compare it.
• Associate it.
• Analyze it.
• Argue for and against it.

Look over what you’ve written. Do any of the responses suggest anything new about your topic? What interactions do you notice among the “sides”? That is, do you see patterns repeating, or a theme emerging that you could use to approach the topic or draft a thesis? Does one side seem particularly fruitful in getting your brain moving? Could that one side help you draft your thesis statement? Use this technique in a way that serves your topic. It should, at least, give you a broader awareness of the topic’s complexities, if not a sharper focus on what you will do with it.

In this technique, complete the following sentence:

____________________ is/was/are/were like _____________________.

In the first blank put one of the terms or concepts your paper centers on. Then try to brainstorm as many answers as possible for the second blank, writing them down as you come up with them.

After you have produced a list of options, look over your ideas. What kinds of ideas come forward? What patterns or associations do you find?

Clustering/mapping/webbing:

The general idea:

This technique has three (or more) different names, according to how you describe the activity itself or what the end product looks like. In short, you will write a lot of different terms and phrases onto a sheet of paper in a random fashion and later go back to link the words together into a sort of “map” or “web” that forms groups from the separate parts. Allow yourself to start with chaos. After the chaos subsides, you will be able to create some order out of it.

To really let yourself go in this brainstorming technique, use a large piece of paper or tape two pieces together. You could also use a blackboard if you are working with a group of people. This big vertical space allows all members room to “storm” at the same time, but you might have to copy down the results onto paper later. If you don’t have big paper at the moment, don’t worry. You can do this on an 8 ½ by 11 as well. Watch our short videos on webbing , drawing relationships , and color coding for demonstrations.

How to do it:

• Take your sheet(s) of paper and write your main topic in the center, using a word or two or three.
• Moving out from the center and filling in the open space any way you are driven to fill it, start to write down, fast, as many related concepts or terms as you can associate with the central topic. Jot them quickly, move into another space, jot some more down, move to another blank, and just keep moving around and jotting. If you run out of similar concepts, jot down opposites, jot down things that are only slightly related, or jot down your grandpa’s name, but try to keep moving and associating. Don’t worry about the (lack of) sense of what you write, for you can chose to keep or toss out these ideas when the activity is over.
• Once the storm has subsided and you are faced with a hail of terms and phrases, you can start to cluster. Circle terms that seem related and then draw a line connecting the circles. Find some more and circle them and draw more lines to connect them with what you think is closely related. When you run out of terms that associate, start with another term. Look for concepts and terms that might relate to that term. Circle them and then link them with a connecting line. Continue this process until you have found all the associated terms. Some of the terms might end up uncircled, but these “loners” can also be useful to you. (Note: You can use different colored pens/pencils/chalk for this part, if you like. If that’s not possible, try to vary the kind of line you use to encircle the topics; use a wavy line, a straight line, a dashed line, a dotted line, a zigzaggy line, etc. in order to see what goes with what.)
• There! When you stand back and survey your work, you should see a set of clusters, or a big web, or a sort of map: hence the names for this activity. At this point you can start to form conclusions about how to approach your topic. There are about as many possible results to this activity as there are stars in the night sky, so what you do from here will depend on your particular results. Let’s take an example or two in order to illustrate how you might form some logical relationships between the clusters and loners you’ve decided to keep. At the end of the day, what you do with the particular “map” or “cluster set” or “web” that you produce depends on what you need. What does this map or web tell you to do? Explore an option or two and get your draft going!

Relationship between the parts

In this technique, begin by writing the following pairs of terms on opposite margins of one sheet of paper:

Looking over these four groups of pairs, start to fill in your ideas below each heading. Keep going down through as many levels as you can. Now, look at the various parts that comprise the parts of your whole concept. What sorts of conclusions can you draw according to the patterns, or lack of patterns, that you see? For a related strategy, watch our short video on drawing relationships .

Journalistic questions

In this technique you would use the “big six” questions that journalists rely on to thoroughly research a story. The six are: Who?, What?, When?, Where?, Why?, and How?. Write each question word on a sheet of paper, leaving space between them. Then, write out some sentences or phrases in answer, as they fit your particular topic. You might also record yourself or use speech-to-text if you’d rather talk out your ideas.

Now look over your batch of responses. Do you see that you have more to say about one or two of the questions? Or, are your answers for each question pretty well balanced in depth and content? Was there one question that you had absolutely no answer for? How might this awareness help you to decide how to frame your thesis claim or to organize your paper? Or, how might it reveal what you must work on further, doing library research or interviews or further note-taking?

For example, if your answers reveal that you know a lot more about “where” and “why” something happened than you know about “what” and “when,” how could you use this lack of balance to direct your research or to shape your paper? How might you organize your paper so that it emphasizes the known versus the unknown aspects of evidence in the field of study? What else might you do with your results?

Thinking outside the box

Even when you are writing within a particular academic discipline, you can take advantage of your semesters of experience in other courses from other departments. Let’s say you are writing a paper for an English course. You could ask yourself, “Hmmm, if I were writing about this very same topic in a biology course or using this term in a history course, how might I see or understand it differently? Are there varying definitions for this concept within, say, philosophy or physics, that might encourage me to think about this term from a new, richer point of view?”

For example, when discussing “culture” in your English, communications, or cultural studies course, you could incorporate the definition of “culture” that is frequently used in the biological sciences. Remember those little Petri dishes from your lab experiments in high school? Those dishes are used to “culture” substances for bacterial growth and analysis, right? How might it help you write your paper if you thought of “culture” as a medium upon which certain things will grow, will develop in new ways or will even flourish beyond expectations, but upon which the growth of other things might be retarded, significantly altered, or stopped altogether?

Using charts or shapes

If you are more visually inclined, you might create charts, graphs, or tables in lieu of word lists or phrases as you try to shape or explore an idea. You could use the same phrases or words that are central to your topic and try different ways to arrange them spatially, say in a graph, on a grid, or in a table or chart. You might even try the trusty old flow chart. The important thing here is to get out of the realm of words alone and see how different spatial representations might help you see the relationships among your ideas. If you can’t imagine the shape of a chart at first, just put down the words on the page and then draw lines between or around them. Or think of a shape. Do your ideas most easily form a triangle? square? umbrella? Can you put some ideas in parallel formation? In a line?

Consider purpose and audience

Think about the parts of communication involved in any writing or speaking act: purpose and audience.

What is your purpose?

What are you trying to do? What verb captures your intent? Are you trying to inform? Convince? Describe? Each purpose will lead you to a different set of information and help you shape material to include and exclude in a draft. Write about why you are writing this draft in this form. For more tips on figuring out the purpose of your assignment, see our handout on understanding assignments .

Who is your audience?

Who are you communicating with beyond the grader? What does that audience need to know? What do they already know? What information does that audience need first, second, third? Write about who you are writing to and what they need. For more on audience, see our  handout on audience .

Dictionaries, thesauruses, encyclopedias

When all else fails…this is a tried and true method, loved for centuries by writers of all stripe. Visit the library reference areas or stop by the Writing Center to browse various dictionaries, thesauruses (or other guide books and reference texts), encyclopedias or surf their online counterparts. Sometimes these basic steps are the best ones. It is almost guaranteed that you’ll learn several things you did not know.

If you’re looking at a hard copy reference, turn to your most important terms and see what sort of variety you find in the definitions. The obscure or archaic definition might help you to appreciate the term’s breadth or realize how much its meaning has changed as the language changed. Could that realization be built into your paper somehow?

If you go to online sources, use their own search functions to find your key terms and see what suggestions they offer. For example, if you plug “good” into a thesaurus search, you will be given 14 different entries. Whew! If you were analyzing the film Good Will Hunting, imagine how you could enrich your paper by addressed the six or seven ways that “good” could be interpreted according to how the scenes, lighting, editing, music, etc., emphasized various aspects of “good.”

An encyclopedia is sometimes a valuable resource if you need to clarify facts, get quick background, or get a broader context for an event or item. If you are stuck because you have a vague sense of a seemingly important issue, do a quick check with this reference and you may be able to move forward with your ideas.

Armed with a full quiver of brainstorming techniques and facing sheets of jotted ideas, bulleted subtopics, or spidery webs relating to your paper, what do you do now?

Take the next step and start to write your first draft, or fill in those gaps you’ve been brainstorming about to complete your “almost ready” paper. If you’re a fan of outlining, prepare one that incorporates as much of your brainstorming data as seems logical to you. If you’re not a fan, don’t make one. Instead, start to write out some larger chunks (large groups of sentences or full paragraphs) to expand upon your smaller clusters and phrases. Keep building from there into larger sections of your paper. You don’t have to start at the beginning of the draft. Start writing the section that comes together most easily. You can always go back to write the introduction later.

We also have helpful handouts on some of the next steps in your writing process, such as reorganizing drafts and argument .

Remember, once you’ve begun the paper, you can stop and try another brainstorming technique whenever you feel stuck. Keep the energy moving and try several techniques to find what suits you or the particular project you are working on.

How can technology help?

Need some help brainstorming? Different digital tools can help with a variety of brainstorming strategies:

Look for a text editor that has a focus mode or that is designed to promote free writing (for examples, check out FocusWriter, OmmWriter, WriteRoom, Writer the Internet Typewriter, or Cold Turkey). Eliminating visual distractions on your screen can help you free write for designated periods of time. By eliminating visual distractions on your screen, these tools help you focus on free writing for designated periods of time. If you use Microsoft Word, you might even try “Focus Mode” under the “View” tab.

Clustering/mapping. Websites and applications like Mindomo , TheBrain , and Miro allow you to create concept maps and graphic organizers. These applications often include the following features:

• Connect links, embed documents and media, and integrate notes in your concept maps
• Access your maps across devices
• Search across maps for keywords
• Convert maps into checklists and outlines
• Export maps to other file formats

Testimonials

Check out what other students and writers have tried!

Papers as Puzzles : A UNC student demonstrates a brainstorming strategy for getting started on a paper.

Works consulted

We consulted these works while writing this handout. This is not a comprehensive list of resources on the handout’s topic, and we encourage you to do your own research to find additional publications. Please do not use this list as a model for the format of your own reference list, as it may not match the citation style you are using. For guidance on formatting citations, please see the UNC Libraries citation tutorial . We revise these tips periodically and welcome feedback.

Allen, Roberta, and Marcia Mascolini. 1997. The Process of Writing: Composing Through Critical Thinking . Upper Saddle River, NJ: Prentice Hall.

Cameron, Julia. 2002. The Artist’s Way: A Spiritual Path to Higher Creativity . New York: Putnam.

Goldberg, Natalie. 2005. Writing Down the Bones: Freeing the Writer Within , rev. ed. Boston: Shambhala.

Rosen, Leonard J. and Laurence Behrens. 2003. The Allyn & Bacon Handbook , 5th ed. New York: Longman.

University of Richmond. n.d. “Main Page.” Writer’s Web. Accessed June 14, 2019. http://writing2.richmond.edu/writing/wweb.html .

You may reproduce it for non-commercial use if you use the entire handout and attribute the source: The Writing Center, University of North Carolina at Chapel Hill

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Home / News / Academic Writing Tip: 8 Brainstorming Techniques

Academic Writing Tip: 8 Brainstorming Techniques

So, you’ve read and re-read the academic writing assignment that you received from your professor, and now you’re staring at a blank page.

Does your mind feel as blank as the page? Are you Frozen by fear? Rubbing your eyes with exhaustion?

Whether you’re writing an essay for a community college in Boston, Massachusetts or a university in New England, USA, you need to start somewhere. Brainstorming means you use your imagination and prior knowledge to collect thoughts. After gathering a great quantity of ideas, you select the highest quality ideas.

Filling that empty white document can feel like leaping into unknown icy water. Brainstorming is the way to warm up for a deep dive into the EAP topic.

Brainstorming begins with simple questions. What do you know about the topic? What do you want to learn about the topic?

As you brainstorm, you journey farther down the academic writing quest. How do you narrow down a topic into a thesis? How do you gather the examples and evidence necessary for an academic essay?

Here are EAP brainstorming strategies to jumpstart the engine of your creativity.

Brainstorming tip #1: Freewriting

Do you have no ideas? Or the opposite problem—too many ideas?

Freewriting means what it sounds like—you’re free to write whatever comes to mind. The point is not to make it perfect—not even necessarily to make it good—but just to put thoughts on paper—no rules, no revising. You can even write about how you don’t know what to write about.

The only limit you should set for yourself is that you write for a specific period of time—let’s say 30 minutes—or for a specific number of pages—let’s say 2 pages. Non-stop activity gets the juices flowing, and a concrete goal gives you satisfaction. Here’s an example of freewriting:

This essay is supposed to be about the Boston Tea Party but I don’t know anything about US history except that the American Revolution happened a long time ago (when???) somewhere in Massachusetts or maybe I’m wrong. I can’t think of anything else to say and now the clock says two minutes, I’ll keep babbling anyway. Boston, MA, politics, tea. My grandmother used to make tea when I stopped by after my English courses. But that’s not useful for this essay. Or maybe there’s a connection. Hmmm… I remember the professor talked about the taxes in the New English states (colonies?) and my grandmother used to complain about paying high taxes at the market and…

Freewriting stimulates your brain the same way physical exercise wakes up your mind.

Brainstorming tip #2: Making a Cube

Draw a cube in your notebook. Each of the six sides has a task:

Side 1: Describe the topic.

Side 2: Compare the topic.

Side 3: Connect the topic.

Side 4: Classify the topic.

Side 5: Argue for or against the topic.

Side 6: Personalize the topic.

Instead of those 6 tasks, you could replace those verbs with other academic tasks: apply, analyze, question, connect, define, classify, associate, or explain cause and effect—whichever inspire ideas.

Imagine your topic is attending university in the U.S. Next to each point on the cube, you would write words and phrases inspired by the verb at hand:

Side 1: Describe: Exciting, difficult, expensive, growing opportunities, expensive, valuable.

Side 2: Compare: Different from my country. USA = more essay writing, dorms with roommates, critical thinking, fewer standardized exams and lectures, smaller classes.

Side 3: Connect: student visa policies, US immigration law, IELTS, TOEFL iBT, travel restrictions from covid-19, globalization means more English at work.

Side 4: Classify: community colleges (Holyoke, Greenfield), state universities (UMASS Boston), private ivy league (Harvard) graduate schools, MBA, BA, MFA programs.  

Side 5: Argue for : opens doors, better jobs, international workplace, investment in future, social networking, broadens horizons.

Side 6: Personalize: my cousin > engineering degree, MIT internship, campus resources help with culture shock (which worries me.) IELTS stresses me out!!!!  Way to avoid?

This brainy approach works if you like approaching topics from different angles.

Brainstorming tip #3: Clustering

When you cluster, you draw bubbles and connect words and concepts associated with the topic—anything that comes to mind.

This visual method works when you have a lot of random thoughts and you are trying to “see” connections.

Brainstorming tip #4: Bulleting

With this technique, you make bulleted lists with concepts, terms, and ideas. This can help you narrow down from the first list to a second list. The list on the left contains general bullet points, while the list on the right expands on a single bullet to delve deeper.

This method works great if you’re an orderly person who likes making lists.

Brainstorming tip #5: Venn Diagram

  The famous Venn diagram technique works well for brainstorming differences and similarities between two topics. You draw two intersecting circles and write the qualities they share in the middle where the circles intersect and the qualities that are unique in the left and right spaces. For example, let’s say you’re brainstorming differences and similarities between two cities in Massachusetts, Boston and Northampton.

This famous brainstorming method is used in the academic and business worlds because it so clearly shows differences and similarities.

To analyze relationships among three topics, you can make a Venn diagram with three circles. The 3-circle helps visualize and understand complex connections. You brainstorm three basic questions. Which qualities are unique to each? Which traits do any two topics have in common? Which similarities are shared by all three topics?

Brainstorming tip #6: Tree diagram

The tree diagram begins with a central idea that branches off into categories or supporting ideas.

Imagine you’re brainstorming different types of schools in US higher education.

Tree diagrams are perfect for brainstorming classification essays. You could also draw tree diagrams to brainstorm effects, starting with a cause at the top and branching off into increasingly specific downstream effects. Pretty cool, huh?

Brainstorming tip #7: Journalist Dice

Dice aren’t just toys for games and gambling–they can be a tool for writing. Rolling journalist dice is a stimulating way to flesh out narrative essays. Each side of the die corresponds to one of the 6 question words. To make the game fun, roll a die, and write down one answer the question every time you roll. Roll at least a dozen times to write down a variety of details and ideas.

In addition to building a narrative essay, this brainstorming technique can help you develop a compelling story for your college application essay. For the tired and uninspired writer, the game element of rolling dice makes the writing process more engaging and enjoyable. 

Brainstorming tip #8: T diagram

This method works well if you like thinking in terms of opposites.  Can you say “On the one hand” and “On the other hand”? 

What’s next in the writing process?

After your fast and furious brainstorm, the next step is to create an outline. When you outline, you pick your best and brightest ideas. Then you begin organizing them into a coherent, linear argument. You select and sort supporting points, evidence, examples, and elaboration. To learn more about outlining, click here for the next article in our academic writing series. 

The best way to improve your writing is to join an academic or business English course . With guidance from an expert instructor and feedback from a community of peers, you can master the art of academic writing.

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Home / Guides / Writing Guides / Writing Tips / How to Brainstorm for an Essay

How to Brainstorm for an Essay

Once you get going on a paper, you can often get into a groove and churn out the bulk of it fairly quickly. But choosing or brainstorming a topic for a paper—especially one with an open-ended prompt—can often be a challenge.

You’ve probably been told to brainstorm ideas for papers since you were in elementary school. Even though you might feel like “brainstorming” is an ineffective method for actually figuring out what to write about, it really works. Everyone thinks through ideas differently, but here are some tips to help you brainstorm more effectively regardless of what learning style works best for you:

Tip #1: Set an end goal for yourself

Develop a goal for your brainstorm. Don’t worry—you can go into brainstorming without knowing exactly what you want to write about, but you should  have an idea of what you hope to gain from your brainstorming session. Do you want to develop a list of potential topics? Do you want to come up with ideas to support an argument? Have some idea about what you want to get out of brainstorming so that you can make more effective use of your time.

Tip #2: Write down all ideas

Sure, some of your ideas will be better than others, but you should write all of them down for you to look back on later. Starting with bad or infeasible ideas might seem counterintuitive, but one idea usually leads to another one. Make a list that includes all of your initial thoughts, and then you can go back through and pick out the best one later. Passing judgment on ideas in this first stage will just slow you down.

Tip #3: Think about what interests you most

Students usually write better essays when they’re exploring subjects that they have some personal interest in. If a professor gives you an open-ended prompt, take it as an opportunity to delve further into a topic you find more interesting. When trying to find a focus for your papers, think back on coursework that you found engaging or that raised further questions for you.

Tip #4: Consider what you want the reader to get from your paper

Do you want to write an engaging piece? A thought-provoking one? An informative one? Think about the end goal of your writing while you go through the initial brainstorming process. Although this might seem counterproductive, considering what you want readers to get out of your writing can help you come up with a focus that both satisfies your readers and satisfies you as a writer.

 Tip #5: Try freewriting

Write for five minutes on a topic of your choice that you think could  be worth pursuing—your idea doesn’t have to be fully fleshed out. This can help you figure out whether it’s worth putting more time into an idea or if it doesn’t really have any weight to it. If you find that you don’t have much to say about a particular topic, you can switch subjects halfway through writing, but this can be a good way to get your creative juices flowing.

Tip #6: Draw a map of your ideas

While some students might prefer the more traditional list methods, for more visual learners, sketching out a word map of ideas may be a useful method for brainstorming. Write the main idea in a circle in the center of your page. Then, write smaller, related ideas in bubbles further from the center of the page and connect them to your initial idea using lines. This is a good way to break down big ideas and to figure out whether they are worth writing about.

 Tip #7: Enlist the help of others

Sometimes it can be difficult coming up with paper topics on your own, and family and friends can prove to be valuable resources when developing ideas. Feel free to brainstorm with another person (or in a group). Many hands make light work—and some students work best when thinking through ideas out loud—so don’t be afraid to ask others for advice when trying to come up with a paper topic.

Tip #8: Find the perfect brainstorming spot

Believe it or not, location can make a BIG difference when you’re trying to come up with a paper topic. Working while watching TV is never a good idea, but you might want to listen to music while doing work, or you might prefer to sit in a quiet study location. Think about where you work best, and pick a spot where you feel that you can be productive.

Tip #9: Play word games to help generate ideas

Whether you hate playing word games or think they’re a ton of fun, you might want to try your hand at a quick round of Words With Friends or a game of Scrabble. These games can help get your brain working, and sometimes ideas can be triggered by words you see. Get a friend to play an old-fashioned board game with you, or try your hand at a mobile app if you’re in a time crunch.

Tip #10: Take a break to let ideas sink in

Brainstorming is a great way to get all of your initial thoughts out there, but sometimes you need a bit more time to process all of those ideas. Stand up and stretch—or even take a walk around the block—and then look back on your list of ideas to see if you have any new thoughts on them.

For many students, the most difficult process of paper writing is simply coming up with an idea about what to write on. Don’t be afraid to get all of your ideas out there through brainstorming, and remember that all ideas are valid. Take the time necessary to sort through all of your ideas, using whatever method works best for you, and then get to writing—but don’t be afraid to go back to the drawing board if a new inspiration strikes.

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Writing Studio

Invention (aka brainstorming), what is “invention”.

In an effort to make our handouts more accessible, we have begun converting our PDF handouts to web pages. Download this page as a PDF: Invention Return to Writing Studio Handouts

Invention (also referred to as brainstorming) is the stage of the writing process during which writers discover the ideas upon which their essays will focus. During this stage, writers tend to overcome some of the anxiety they might have about writing a paper, and in many cases, actually become excited about it. Although invention usually occurs at the beginning of the writing process, exercises aimed at facilitating invention can be helpful at many stages of writing. Some of the best writers return to this stage a number of times while composing drafts of their essays.

Recommended Invention Techniques

Freewriting.

Read through your assignment and choose a topic, theme, or question that comes to mind. Write for 10-15 minutes in response to this idea – do not lift your pen from the paper or your hands from the keyboard.

When you are finished, read through your draft and underline or circle ideas that might lead you to a thesis for your paper. Consider asking a classmate or friend to read what you’ve written and ask questions about your ideas and topics.

After freewriting, read through what you have written and underline a phrase or sentence that you think is particularly effective or that expresses your ideas most clearly. Write this at the top of a new sheet of paper and use it to guide a new freewrite.

Repeat this process several times. The more you write and select, the more you will be able to refine your ideas.

Talk to Yourself

Some people often find themselves saying, “I know what I want to say. It’s just that I can’t figure out how to put it in writing.” If this is the case for you, try dictating your thoughts on a digital recording device. After several minutes, listen to what you’ve recorded and write down ideas you want to incorporate into your paper.

If you don’t have a recording device, ask a friend to write down some of the main points you make as you talk about your ideas.

List all the ideas you can think of that are connected to the topic or the subject you want to explore. Consider any idea or observation as valid and worthy of listing (go for quantity at this point). List quickly and then set your list aside for a few minutes. Come back and read your list and then do the listing exercise again.

Using Charts or Shapes

Use phrases or words that are central to your topic and try to arrange them spatially in a graph, grid, table, or chart. How do the different spatial representations help you see the relationships among your ideas? If you can’t imagine the shape of a chart at first, just put the words on a page and draw lines between or around them.

Break Down the Assignment

Sometimes prompts are so complicated that they can seem overwhelming. Students often ask: There’s so much to do, where should I start? Try to break the assignment down into its constituent parts:

• The general topic, like “The relationship between tropical fruits and colonial powers.”
• A specific subtopic or required question, like “How did the availability of multiple tropical fruits influence competition among colonial powers trading from the larger Caribbean islands during the 19th century?”
• A single term or phrase that seems to repeat in the material you’ve read or the ideas you’ve been considering. For example, if have you seen the words “increased competition” several times in the class materials you’ve been reading about tropical fruit exports, you could brainstorm variations on the phrase within the context of those readings or focus on variations of each component of the phrase (i.e., “increased” and “competition”).

Once you have identified the major parts of the topic, try to figure out what you are being asked to think about in the assignment. What questions are you expected to answer? Are there related questions that need to be addressed in order to answer the primary questions? If so, what are they?

Defining Terms

In your own words, write definitions for key terms or concepts given in the assignment. Find other definitions of those terms in your course readings, the dictionary, or through conversations and then compare the definitions to your own. Keep these definitions in mind as you begin to write your essay.

Summarizing Positions

Summarize the positions of relevant authors from your course readings or research. Do you agree or disagree with their ideas, methods, or approaches? How do your interests overlap with the positions of the authors in question? Try to be brief in your descriptions. Write a paragraph or up to a page describing a reading or a position.

Get together with a group of classmates and have each person write down her or his tentative topic or thesis at the top of a blank sheet of paper. Pass the sheets around from left to right so that each person can write down a thoughtful question or suggest related ideas to think about.

Compare / Contrast Matrix

If your assignment asks you to compare or contrast two concepts, texts, subjects, etc., try to organize your thoughts in a compare/contrast matrix by focusing on the attributes you will consider in your draft. These attributes should establish the key points of comparison or contrast with which you will deal in your essay.

Last revised: 07/2008 | Adapted for web delivery: 05/2021

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Brainstorm ideas & characters for your novel with Milanote

Follow this step-by-step guide to learn the modern process of brainstorming in Milanote, a free tool used by top creatives.

How to brainstorm ideas in 6 easy steps

You have an idea for a story. It's just a spark at the moment, but you can't stop thinking about it. Now is the time to harness your creative energy and turn your idea into something real. And brainstorming is the perfect technique for the job.

Brainstorming is a classic creative technique for generating new ideas quickly. You can use it to dream up new characters, settings, or even explore themes you want to include in your book. It’s best thought of as a way to light up our imagination. As ancient philosopher Plutarch said, “The mind is not a vessel to be filled, but a fire to be kindled.”

In this guide, you'll learn the modern approach to brainstorming using Milanote. Remember, the creative process is non-linear, so you may find yourself moving back and forth between the steps as you go.

1. Start with your central topic

What's the central idea or concept for your story? This is your starting point. It might be just a rough idea at the moment or a topic that you want to explore, but this process will help you see how far you can take it. Add a note that describes your concept in 1 to 2 sentences to get started.

Create a new board for brainstorming.

Create a new board

Drag a board out from the toolbar. Give it a name, then double click to open it.

Add a note to describe your central idea.

Drag a note card onto your board

Start typing then use the formatting tools in the left hand toolbar.

2. Add as many related ideas as you can

Now it's time to get creative. Start adding any ideas that relate to your main concept. Think about different parts of your story, locations, characters, or even the history of your topic. Explore every thread until you fill the board.

Don't worry about evaluating your ideas yet, that will come later. Just add as many as you can. Setting a timer for 5 minutes is a great way to create a sense of urgency and prevent you from judging your thoughts.

Add a note for each idea.

3. Add inspiring imagery

Sometimes it's easier to communicate an idea with an image, especially if it's a mood or style you're trying to express. Images can help define things like fashion, character attributes and emotions, scenes, and more. These can become the foundation for a moodboard as your story evolves.

Use the built-in image library.

Use the built-in image library

Search over 500,000 beautiful photos powered by Unsplash then drag images straight onto your board.

Drag images from your computer onto the board.

Upload a image or document  

Click the "Upload file" button or just drag a file onto your board. You can add images, logos, documents, videos, audio and much more.

4. Add motion & sound

You can also use video references to bring your ideas to life. If you're inspired by a scene in a film or a piece of music, add it into the mix. This part is solely about collecting ideas. Grab video from YouTube , or even audio from Soundcloud to help capture your ideas.

Embed Youtube videos or audio in a board.

Embed Youtube videos or audio tracks in a board

Copy the share link from Youtube, Vimeo, Soundcloud or many other services. Drag a link card onto your board, paste your link and press enter.

5. Evaluate your ideas

Now’s the time for critique. Run through the ideas again, this time critically evaluating them against the original concept.

If you have a writing partner, ask them to choose their favorite ideas and explain why. Be prepared to share your thinking and welcome suggestions and improvements. Encourage constructive debate. If an idea isn't dramatically improving the story, put it aside. You can always return to it later.

Invite a writing partner to collaborate.

Invite editors to your board

Open the "Editors" menu from the title bar of your board. Add email addresses of the people you'd like to collaborate with—they'll receive an invitation via email.

Start a comment thread.

Start a comment thread

Drag out a comment from the toolbar on the left and place it on your board. Other editors can reply to your comment.

Mention others to get their attention.

Mention teammates to get their attention

Type '@' in any text field to mention someone who has access to your board. They'll receive a notification and be able to respond to your comment.

6. Finally, group your ideas into themes

Once you've explored tangents and shared feedback, the next step is to make connections. This is where you see the magic of brainstorming.

Start by grouping similar ideas to uncover patterns in your thinking. Add a title to each group so it's easy to scan. You might find your ideas fall into groups like story, location, characters, or scenes, but there are no rules about how you do it. Now you should start to see your initial concept coming to life.

Drag content to create groups of similar ideas

You're done!

Now that your brainstorming session is complete, you have a strong foundation for your novel! Remember, just as creativity and inspiration are constantly evolving, so are ideas. Come back and add to the brainstorm when inspiration strikes. Use the template below to start brainstorming or read our full guide on how to plan a novel .

Start Brainstorming

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Brainstorming Topics: 24 Great Topics to Get Creativity Flowing

These brainstorming topics are a great place to start if you are looking for a new creative idea for your writing work.

A brainstorming session can be a great way to get new ideas for a blog post, article book, podcast, short story or even a novel. If you’re hoping to get the creative juices flowing or struggle with writer’s block and want to start thinking creatively again, start with brainstorming is the place to start. There are many brainstorming techniques you can use to get the ideas flowing. Some of the more popular ones include:

• Listing or Bulleting
• Clustering or Mind Mapping
• Guided Brainstorming
• Group Brainstorming
• Brainwriting
• Rapid Ideation
• Storyboarding

Sometimes before you can begin brainstorming, you need the right central idea. Use it as a jumping-off point. Our article packed full of brainstorming tips explains more. Here are some brainstorming topics that can start the process. These topics are intentionally vague and open-ended because your mind can take you down many different paths as you explore them.

General Brainstorming Ideas for Those New to Brainstorming

1. childhood memories, 2. global warming, 3. impact of education, 4. a social controversy, 5. the impact of pets on your life, 6. write about a particular culture, brainstorming topics for students, 7. your favorite historical character, 9. great literature, 10. enterpreneurship and innovation, brainstorming strategies for marketing professionals, 11. a bad idea, 12. one big idea, brainstorming topics for creatives, 13. a mood board, 14. an inspiring image, brainstorming topics for writing, 15. memoir and personal experience, 16. fantasy and world-building , 17. sci-fi , 18. historical fiction, 20 romance and relationships, 21. mystery and suspense, 22. adventure and exploration, 23. dystopian and satire, 24. philosophical and thought-provoking.

If you are new to brainstorming, here are some ideas to get you started on the activity:

Childhood is something that has many different subtopics a writer could explore. You could talk about the emotions of childhood, or you could write about the responsibilities of childhood. This is an effective brainstorming starting point because everyone has a childhood. Whether it was a good one or a bad one, this is a universal topic that all writers can write on.

Because this is such a broad topic, you have many different paths you can go down for your brainstorming. Some ideas include vacations you took as a child, favorite toys you had, people who influenced or were important to you as a child.

Global warming is another broad topic that works well as a brainstorming idea. You can explore your opinion, discuss the human impact on global warming, and discuss its economic, geographic, and political impacts. As you brainstorm this topic, consider potential solutions you find. Add a section to your concept map that discuss solutions. After completing this activity, you will find multiple options to write about with this one broader topic.

Education is another broad topic that can work well for brainwriting activities. You can write about its impact on your life personally or its impacts on society. You can have a subtopic that explores some of the benefits of the right education or the drawbacks of a flawed educational system.

Education also gives you the chance to brainstorm techniques. What works in education, and what doesn’t? What is the role of the teacher and the student in education? The answers to these questions provide much information you can transform into articles and papers.

Another effective brainstorming technique is to take a current social controversy and make it your central idea. Then, spend time exploring the who, what, where, when, and how surrounding this topic. You can share ideas to solve the issue or explore potential causes, depending on your goal for the activity.

This topic can be effective if you brainstorm ideas for a blog post. You can engage with your audience well when you talk about something important to them, and social controversies tend to fit the bill well. You can also get a lot of engagement when using a hot-button topic like this.

Pets are something many people feel strongly about. If you have a pet, you know how close you can get to them. Consider using “pets” as the main topic in your freewriting activity, and then branch off with the different subtopics.

You can explore many things with this topic. For instance, you can look at the emotions you feel about your pet or have a subtopic that explores pet care concerns. You can talk about ethics and costs, as well.

Is there a culture you would like to learn about or know quite a bit about and would like to study further? This can be a great brainstorming topic. Start with the culture as your central idea, and then brainstorm facts about it.

What influences have you seen on the culture? What are some facts about it that are worth exploring? How has the culture changed? These are the ideas that can create the subtopics for your brainstorming session.

These ideas might get you started by brainstorming a topic for a research paper or essay.

Is there someone from history that you enjoy studying? This could be your brainstorming topic. Put that character as your central topic, and then brainstorm and map about them.

You’ll find quite a few paths to follow with this idea. Start with biographical information as one branch of your mind map, then move to impact and political or societal views for additional branches. As you dig into the research, add even more to the map until you have a full picture of who they are and how they impacted society.

Do you have a passion for weather or physics, or chemistry? Pick a science-related topic, and build that into your brainstorming session. You can delve deep into various aspects of the topic as you brainstorm.

This brainstorming topic works well if you need to write an academic paper. It also works if you are just interested in the topic in general.

A final idea for brainstorming topics is to look more closely at a particular piece of literature. Place the work’s title at the center of your concept map, then build branches to talk about characters, setting, and plot. You can also explore alternate endings to get some creative writing in.

If you write your work, you can use this idea to get your creativity flowing. Place the title or main plot point in the center of your graph, and start brainstorming. For some inspiration, read our guide to classic literature books .

The vibrant world of entrepreneurship and innovation has its unique allure. Students might entertain the creation of community-centric business models. Additionally, they could weigh in on how budding entrepreneurs are poised to redefine tomorrow.

History, with its tapestry of events and figures, offers a treasure trove of topics. Imagine if key historical events had taken a different turn? Or how about delving into the lives and legacies of influential leaders?

Brainstorming in the professional environment happens all the time. Some of the best ideas come from group brainstorming sessions. If you need help getting started, rather than taking on a topic, consider one of these activities:

If you’re looking for the next great idea with your group, consider listing the bad ideas first. This gives you room to state an idea that you think is bad, but it might actually be good, but it also lets you get all of your creativity out. Often, you will find some gems even within those ideas you think are bad. 

Remember, brainstorming aims to get all of the topics out. Some won’t be important to your writing or your project, but stating them is a good starting point. If you’re brainstorming in a group, letting them state their bad ideas first is a good way to break the ice and make people feel less inhibited about sharing their real ideas.

In marketing, you often start with a big idea or promotion, but you need to find a way to get that idea or promotion into the minds and eyes of your target audience. You can use a brainstorming session to do this.

Start with your big idea as the central point. Then, have you or your team break it down into smaller parts. Soon you will come up with different avenues you can tap as you work towards reaching your audience with your main marketing message. 

If you are creative in any industry, you know the frustration when your ideas run dry. Here are some brainstorming topics and ideas that can get your creativity flowing again.

The mood of the creator inspires much creativity. Create a board where you can brainstorm about a particular mood. For instance, you can add adjectives, images, and colors you associate with that mood. 

Make this brainstorming activity highly visual—the more visual, the better. With the images and ideas on your board, you will have a starting point for your creative work.

Whether it is something from nature or a classic artwork, find an inspiring image to start your brainstorming session. Put the image, rather than a word, at the center of your mind map or brainstorming flow chart. Then, build ideas from it.

You may find inspiration for a work of fiction in this way or an idea for your piece of art. Using the beauty around you can easily inspire your creative side if you spend a little time thinking about what you see. 

Deciding what you want to write about next and exploring your ideas is ripe for brainstorming. But sometimes, it helps to be more specific. Try these brainstorming topics for writing:

Diving into the depths of personal experiences, memoirs present a rich tapestry of emotions and events. Writers can explore pivotal moments that drastically changed the course of their lives. Alternatively, they could unravel an unexpected encounter with a stranger that left an indelible mark on their psyche. Venturing into the realm of dreams, one might pen down the most vivid and bewildering dream they’ve ever had, weaving it with real-life implications and interpretations. Read our guide to the best memoirists .

Consider a universe where shadows take on their own lives, having untold secrets and tales. Or, delve into the intricacies of a mystical tribe just discovered, detailing their rituals, customs, and magical practices. You could brainstorm about the intriguing concept of a common creature, perhaps something as humble as a rabbit or a butterfly, suddenly gaining unprecedented power and upending the established order. Read our guide to the best fantasy books .

Science fiction propels readers into the unknown, pushing the boundaries of current understanding. Envision Earth’s transformation after establishing contact with an extraterrestrial civilization. Brainstorm about what if time travel became possible? Dive into the moral dilemmas and societal changes such a breakthrough might entail. In a more abstract vein, imagine a dystopian future where raw emotions become commodities, traded and sold amongst individuals. 

History is always a good muse for writers. Imagine a clandestine romance blossoming amidst the vibrant backdrop of the Renaissance. Or, brainstorm the inner turmoil of a soldier caught in the crossfires of a devastating historical war. Through the eyes of a commoner, writers can also capture the essence of a major city during a significant historical event, blending factual events with fictional flourishes.

19. Horror and Thriller

Picture a quaint town with a chilling secret: every resident inexplicably goes mute for one day each year. Or, delve into the consequences that unfurl when someone stumbles upon an old tome with the sinister power to control minds. Adding a touch of mystery, brainstorm a detective’s harrowing journey as they become obsessed with a crime that evidence suggests might never have happened. Read our guide to the best horror authors .

Romance, with its myriad of emotions, offers vast narrative possibilities. Think of a heart-wrenching love story where two souls from parallel universes cross paths. Reflect on the challenges and bittersweet moments of a love story set in a world where humans only live for 30 years. Or, brainstorm a tale of two bibliophiles who, over time, fall in love through letters secretively left within the pages of a shared library book.

Mysteries have an innate allure, drawing readers into their web of intrigue. What could be the hidden story behind a series of anonymous gifts a woman receives every spring? Upon noticing the peculiar habits of a town’s residents, a journalist could embark on a quest for truth, revealing dark secrets. Alternatively, writers can craft a suspense-filled narrative about passengers on a stranded train, discovering unexpected ties that bind them together.

Adventures, with their thrill and unpredictability, make for captivating tales. Brainstorm the perilous journey of adventurers on a quest to discover a mythical city built entirely of gold. Dive into a child’s exhilarating escapade in a world that comes to life within a painting, complete with challenges and allies. Or, delve deep underwater, following explorers as they navigate an uncharted cave system’s dark, beautiful corridors.

The dystopian genre pushes writers to consider stark, often bleak, versions of the future. Brainstorm a tightly controlled society where memories are archived and any undesirable ones can be selectively erased. In stark contrast, picture a world reclaimed by nature, where humanity’s remnants grapple with survival. Or, peer into the daily lives of individuals residing under a massive dome after Earth’s atmosphere turns deadly. Read our guide to the best satire  authors

For those seeking deeper introspection, philosophical themes can be a goldmine. Contemplate on the very essence of human nature by exploring whether true altruism exists. Envision a society sculpted by the impossibility of deceit, where every spoken word is the absolute truth. Or, in a poignant narrative twist, imagine the intricacies of living in a world where everyone knows their exact date of death from the moment they’re born. Read our guide to the best philosophy books .

For more brainstorming ideas, check out our round-up of the best software for brainstorming .

Nicole Harms has been writing professionally since 2006. She specializes in education content and real estate writing but enjoys a wide gamut of topics. Her goal is to connect with the reader in an engaging, but informative way. Her work has been featured on USA Today, and she ghostwrites for many high-profile companies. As a former teacher, she is passionate about both research and grammar, giving her clients the quality they demand in today's online marketing world.

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✍️ 200+ Short Story Ideas (and How to Come Up With Your Own)

Are you ready to write but don’t know what to write about? Prepare to kick your writing into gear by browsing through our list of 200+ short story ideas. New prompts are added each week, and you can search by genre. But don’t let our categories stop you from putting your own spin on a writing prompt: if you find a short story idea tagged as sci-fi, but you think it would make a great romance plot, run with it! For tips on how to come up with your own story ideas, scroll to the bottom of the page.

We found 539 stories that match your search 🔦

A character who loves reading finds out that their library has just been forbidden from carrying banned books.

A character doesn't know how to break up with their partner, and keeps putting it off until the very moment that the partner bends down on one knee and proposes., subscribe to our prompts newsletter.

Curated writing inspriation delivered to your inbox each week.

One character wants a snake, but their roommate has a phobia. They adopt one anyway.

For years, four characters have met for a monthly card game. write a story in which one character realizes that another is cheating., you visited a psychic for romantic advice. instead, they tell you that your spouse has a secret., a character doesn't know how to ask their parent to stop calling them 2+ times a day., a pair of best friends realize they're two corners of a love triangle — they both have feelings for the same person., top 10 story ideas... just for you.

Want a story idea right away? No problem! Here are our top ten favorite story ideas for you to use:

• A group of villains go on a team-building retreat.
• You are granted one wish. But you have to use the wish for someone else.
• Instead of trying to get a man on the moon, every nation raced to be the first at the very bottom of the ocean.
• Money really does grow on trees and is heavily regulated by governments.
• A plane takes off with 81 passengers. It lands with 82.
• You are home alone watching TV. A character dials a number on their phone. Your phone rings.
• You open a fortune cookie at a Chinese restaurant. Inside is a handwritten note.
• A magician, a troll, and a college student walk into a bar.
• It is the year 3000. The sun starts to flicker.
• An optimist becomes a pessimist. Why?

Top 10 short story ideas... also for you! 

Everyone who writes short stories out there knows that short stories are different — and not just because they’re, well, shorter. So if you’re seeking a short story idea, we’ve got you. Here are our favorite bite-sized short story ideas:

• Turn one of your grandparent's old stories into fiction.
• A romance told through a series of texts.
• Two people are playing chess. One person can read minds, the other person can see the future.
• Write a story that draws from a moment in your life where you wish you'd made a different choice. Have your protagonist make that choice, and then see what happens.
• Amazon has invented time travel and introduced pre-emptive shipping. Today, you receive something completely unexpected from your future self.
• Write about the way the sunset looks from the perspective of two characters. One is sad, the other is happy.
• A wand-maker goes to the forest ready to work, only to find a group of environmentalists camped out in front of their favorite hemlock tree.
• Pick a genre and then write about a long walk home after school.
• The last person on earth celebrates their own birthday.
• A team of scientists have successfully teleported an apple. It reappears with a bite taken out of it.

How to come up with short story ideas yourself

We get it: writing prompts are an excellent resource, but you want to know how to come up with your own story ideas, maybe even ideas for a book -length project. Here are four of our go-to tricks when thinking of interesting things to write about.

1) People-watch:  Hands down, this our favourite way to come up with story ideas. All stories, even ones about robots or plants, have some element of humanity at its core. There are therefore a countless number of stories to be found by observing human nature. 90% of the prompts included in our  writing prompts newsletter  are inspired by simply staring out a window and watching people go by.

2) Forget what you already know:  Have you ever become trapped in a “but why?” loop with a child? It’s enough to make your head spin or an existential crisis occur. But if you can return to this sense of curiosity and wondering you had as a child, you can find a treasure trove of short story ideas to be found. Take in your surroundings and ask yourself  why  things are the way they are.  What if  they were different?  What  would that look like and  how  would it work?

3) Use your day job:  If you feel like you have the most interesting job on the planet, well, perfect! It shouldn’t be hard to use it as plot-fodder for a great short story. On the other hand, if you find yourself yawning a lot at work, ask yourself:  What could happen to make this work day interesting?  Let’s say you work as a receptionist but your real passion lies with art. Write a story about a receptionist who sees a colleague hang a new piece of art in their cubicle — one the receptionist recognizes as being famous for going missing a century ago.

4) Read:  Imagine walking up to a piano and trying to make beautiful music without ever having heard it played before. You need to consume great short stories in order to know what you enjoy about them. Figure out what you like, and you’ll be on the path to great writing topics.

Ready to start submitting your short story to writing contests? Find the right one for you in our  list of writing contests .

Looking for writing tips? Sign up for our free course:  How to Craft a Killer Short Story .

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16 Brainstorming Techniques to Boost Your Writing Skills

Have you ever wondered how writers become famous? Creativity is the key to their success, regardless of the genre in which they write. Many have prosperous careers because of the unconventional approaches they use in their work. Brainstorming, which often combines disparate ideas to reach innovative conclusions, is an important part of the creative process.

This article presents a collection of techniques and strategies to boost your creative thinking. Here you will find step-by-step instructions on how to engage in a brainstorming session. In addition, we’ve provided a list of the top free apps to ensure your success.

❓ What Is Brainstorming?

• 📝 Brainstorming Techniques for Writing
• 👣 Brainstorming Session: 6 Steps
• 📱 Free Apps

Brainstorming is a method used to find a creative solution to a complex problem. The first step in the brainstorming process is to identify the problem. The next is to generate as many ideas as possible, no matter how fantastic or strange, which could provide a solution. Finally, those ideas that offer the most creative way to solve the problem are selected and used.

In the 19th century, the term “brain-storm” was used to refer to a mental disturbance. A century later, in the 1940s, a similar word was coined for a different purpose. Alex Osborn, an advertising executive, developed a system to facilitate the production of ideas. He called it “brainstorming.” Some business executives believed that the term held medical connotations and was potentially offensive. They suggested using different terms, like “cloud bursting” and “thought shower,” but none of them caught on.

Brainstorming is an informal way to arrange a business meeting. It also can be used for personal purposes, especially by creative people. The main goal is to avoid criticizing or rewarding any of the ideas.

How Will Brainstorming Make Me a Better Writer?

Our society has trained our brains so much that thinking outside the box becomes more and more challenging the older we get.

If you are a writer, brainstorming is the best technique you can use in your work. It silences self-criticism and traditional thinking . Use a voice recorder or a pen and piece of paper to keep track of your ideas. Do not judge whether your thoughts are good or bad. Just record the flow of ideas.

There are six stages of writing. You start by generating ideas for your topic. Then, you plan your work, make an outline, and create content ideas. After this step, you usually face writer’s block. This is the most challenging time, but when you overcome it, you can write and finish your project. Brainstorming can help you at each of these stages. Below, you will find 15 techniques to help you along the entire writing process.

Writing is a creative activity, and brainstorming is the perfect tool to help you improve your skills. For this process to become even more productive, apart from following the tips below, we also recommend you to check out our essay database . It’s a perfect place to find information and sources of reference for any paper you’re about to write.

Individual Brainstorming

For many reasons, conventional thinking is viewed as the most productive type of thinking. But for creative jobs, this often proves to be quite wrong. The value of artists, writers, poets, and musicians lies in their uniqueness. It has been proven that individual brainstorming sessions produce more valuable results than group sessions. One explanation might be that when you work by yourself, you’re not afraid of how others will judge your ideas. On your own, you are free and more creative.

Group Brainstorming

The individual approach is more efficient with simple problems and broad ideas. But group brainstorming is perfect when a complex problem is at stake. Sophisticated issues require the input of many different perspectives. For example, during audit planning, a manager’s opinion is only a small part of the brainstorming session. Each employee should have a chance to propose possible solutions.

📝 16 Brainstorming Techniques for Every Stage of Writing

Some topics are so difficult that you could spend hours on end trying to think of something special to write. Complicated philosophical essays can also be challenging. Sometimes, a topic may offer an overwhelming number of ways to complete the assignment, but none seems appropriate. In all of these cases, a good brainstorming session is usually the first stop on your path to success.

We have selected the 16 best techniques to generate ideas at each stage of writing a paper of any length. Fifteen minutes of effort at every stage can save you hours of fruitless thinking.

Stage 1: Generating Topic Ideas

Before you begin writing, you need to identify your topic. This decision will narrow the field of your research. Here are five techniques to help you.

1. Brainwriting

This brainstorming game works well in groups. For instance, your teacher might assign a task to write an essay on internet addiction. Her preference is that no one in the class has the same topic.

• The first person writes down three topic ideas and passes the paper to the next student.
• The second person uses the topics already listed to trigger their own ideas and adds another three.
• This process repeats until all members of the class have added three topics to the list.
• Three to five minutes for each person is enough. You can make several rounds around the group if necessary.
• When you are done, cross out the topics that repeat or don’t apply.
• Share the remaining topics with the members of the brainstorming group.

2. Freewriting

This method offers the best way to avoid censoring ideas .

Have a lot of paper on hand (freewriting can take up a lot of space). Do not think about what to write next, and don’t judge your thoughts as good or bad. The only requirements are:

• Write in sentences and paragraphs.
• Keep on writing. If you don’t have any new ideas, write something like, “I am waiting for an idea, and it will come” as many times as you need before a new idea does come.

This exercise takes about 20 minutes, or you can continue until you feel the topic is ready.

3. Meditation

The general purpose of essay brainstorming is to free your mind from stress and improve its performance. What could combat stress better than meditation ? This technique is known for improving the quality of your sleep, focus, and even academic performance.

It also helps writers find the answers they need. While meditating, they remove distractive thoughts and focus on what matters.

4. The criminal technique

In the words of the wise Pablo Picasso, “Good artists copy. Great artists steal.”

This method is perfect for selecting a title for your writing. Search for about fifteen texts similar to the one you have to write. Analyze the advantages and disadvantages of their titles. Then, combine the good parts into your own original title. Voila!

5. The worst idea challenge

Try this when nothing else has been successful. Write down the worst topic ideas you can think of. You will be surprised, but some of them will not be as bad as you thought in the beginning. Our brain is primed for conventional wisdom and critical thinking, and these are the last things you need when trying to engage in creative activities.

Stage 2: Planning Your Work

Congratulations on coming up with a list of topics that perfectly match your assignment! But now, you have to choose just one. At this stage, you need to plan how and where you will search for information to include in your paper. SWOT analysis is a great tool to help you.

6. SWOT analysis

This technique is traditionally used to evaluate the strong and weak points of a company, but we can also use it to assess ideas for creative purposes. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. To evaluate the feasibility of your topic, juxtapose its strengths and opportunities with its weaknesses and threats. If the latter outweighs the former, choose another topic.

Stage 3: Outlining

This is often the most hated stage of writing, both among students and copywriters. Still, you’ll be thankful that your outline is so structured and detailed when you proceed to the writing phase. These two techniques can sweeten the pill.

7. Clustering/idea mapping

Draw a picture of all the ideas you have on the chosen subject. This technique is a great way to establish the relationships between problems, their causes, and consequences.

• Put your main idea or the possible thesis statement at the center of the paper.
• Write down related issues and draw connecting lines between them.
• Add problems, hypotheses, and facts that contribute to these issues.
• When you’re done, you will have a detailed diagram to help you develop any argument on your topic.

8. Topic association

Did you play the word association game as a child? This technique will help you generate and structure multiple ideas.

• Use short phrases or single words.
• Start with the topic word in the center.
• Write down sub-topics around it. Their relation should be general-to-specific, not cause-and-effect, like in idea mapping.
• Make another row of sub-sub-topics, and so on.

Stage 4: Generating Content Ideas

When your outline is ready, you need to produce those minor content details that make up a compelling paper. Although all of the above techniques can help create content ideas, here are several brainstorming techniques that offer specific benefits at this stage.

9. Reverse brainstorming

This is a useful tool for essays that need to offer a solution to a problem. In this case, the brainstorming procedure is used in reverse. Think of something that could cause or aggravate the given problem. The worse the consequences, the better! Repeat this step until you have brainstormed a complete disaster. Then, begin to examine how to eliminate those problems.

10. The Five Whys

This technique will bring you to the root of any issue. Think of a problem, ask yourself why it occurred, and write down the answer. Then, identify the cause of the last thing you wrote down. Continue the same sequence five times (or more, if needed).

For example:

• Why did the boat sink? Because the engine failed.
• Why did the engine fail? Because it overheated.
• Why did it overheat? Etc.

11. Role Storming

The method works best in a group, but you can brainstorm on your own for your writing purposes. Put yourself in the shoes of a person whose problem is discussed in your paper. If the topic is child obesity, think about the experiences the affected children and their parents might go through. If it is domestic violence, take on the roles of the victim, offender, and bystander. Empathy helps us see the same situation from different points of view.

12. Figure storming (an excellent idea for a historical project)

Choose a historical or fictional figure whose life, actions, and views are familiar to you. Imagine that you are Albert Einstein , Steve Jobs , or Thomas Edison , and that someone has asked you how to tackle a certain problem. What would you, as a great intellectual, suggest? We often lack clarity and assertiveness. Let these figures (and many more, thanks to our rich history) assist you.

13. Question everything

The name of the technique is self-explanatory, but the following example will make it more accessible. Question every single aspect of the topic you discuss, and you will discover new ideas.

Topic: The pros and cons of online education.

Questions: Are there any pros of online education? What is online education? Who cares about the problems of online education? Is the issue even worthy of consideration?

14. Pros and cons (excellent for argumentative and persuasive texts)

You have probably never noticed it, but you use this method every day. You weigh the value and price of any purchase before paying for it. You consider whether to stay in college or leave when you are offered an exciting job before graduation. Write down the available options (they can be more than two). Then, make a list of their strong and weak points. It will help you decide which argument to adhere to in an argumentative text.

Stage 5: Overcoming Writer’s Block

We all have a fear of a blank page. Even when you have an outline and a list of creative ideas, it can be difficult to begin writing. This is a common problem with perfectionists: they want everything to be perfect from the start. To overcome this block, use freestorming.

15. Freestorming

Freestorming is very similar to freewriting, which was discussed in the section on generating topic ideas. The difference is that with freestorming, you do not need to give yourself an arbitrary time limit. Take as much time as you need and write whatever comes to your mind on the subject. You are not just limited to topic generation now, so you can make the brainstorming experience more relaxed.

Stage 6: Writing

All the techniques above have probably generated so many ideas that you most likely have to choose which ones to include in your text. Another issue you may face now is selecting the right words. For that, the technique below will come in handy.

16. Word banks

To avoid repeating yourself, make a list of five to ten of the most common words in your text. To diversify your writing, find synonyms and use them throughout your paper.

👣 Organize a Great Brainstorming Session in 6 Steps

Brainstorming is the best method to search for a creative or strategic solution. It allows a group of people to accumulate a great number of ideas in a short time. But without proper organization, this opportunity for teamwork can be controlled by a few leaders, while the rest keep quiet. To make it a fair game that benefits each member, everyone should know and adhere to the rules.

Step 1: Demonstrate the Specific Problem

The person who organizes the session should make sure that all the participants have a clear understanding of the task. For example, it could be finding a solution to a problem, coming up with a new product or campaign, improving an existing solution, or defining new directions of research.

The following procedure will help you avoid any unwanted issues:

• State a clear, short question that embodies the entire problem.
• Establish boundaries for brainstorming ideas. These limitations will make the session more productive. For example: When does the research project need to be completed? What is the maximum amount of money that can be invested in the new product?
• Try to keep the limits to a minimum so that you can have a broader range of solutions.

Step 2: Establish the Context and Definitions

When a business project or research project involves a large group of people, knowledge distribution tends to be uneven, and the leaders usually know more than the rest. Everyone will benefit if this gap is decreased. These questions will help you equalize the knowledge between all the members:

• What do the participants know about the context?
• What else do they need to know to be productive thinkers?
• What are the key terms everyone should understand in the same way?

Step 3: Choose a Facilitator

It is important that each participant knows the main rule: there is no room for criticism or skepticism. The participants must give free rein to their imagination. They need to pick up each other’s ideas and develop them, supplementing them with their own insights. The facilitator is the one who keeps an eye on these “formalities:”

• They make sure everyone makes a contribution.
• They prevent anyone from dominating the session.
• They keep the participants focused.
• They do not generate ideas but combine them to keep the session moving.

Step 4: Collect the Right People

Be aware that the presence of some people can be detrimental to the session. Effective brainstorming needs people who are equally invested in the problem question. These rules can save your session from a disaster:

• Select three to eight people.
• Make sure some of them are experts. They will check every idea for viability.
• The other part of the group should be non-experts (i.e., workers or researchers from a neighboring domain). Experts are limited by their knowledge, and it is harder for them to think outside the box. Non-experts will ask silly questions entailing unconventional thinking.
• Try to select members from different backgrounds, age groups, and cultures. Diversity is your purpose!

Step 5: Plan the Session

It is helpful to prepare this point in a group handout. We suggest the following schedule:

• 20 minutes to set out the problem, its limitations, context, and definitions;
• 30 minutes for generating the options and new ideas;
• 20 minutes for sorting and discussing the brainstorming results; and
• 10 minutes to wrap up the session.

Step 6: Carry out the Session

There are multiple exercises, games, and techniques for successful brainstorming. Many of them were given above. But if you want to make it quick and simple, this procedure will do:

• The facilitator provides sticky notes to each member.
• They write down their ideas.
• These papers are put together in a place visible to everyone (a table or whiteboard).
• The facilitator groups them into several categories.
• Any new ideas are welcome on extra notes.
• The members vote for the best ideas and put them aside.
• Special attention should be given to the most innovative solutions.
• The facilitator summarizes the results and ends the session.

📱 Top 10 Free Brainstorming Apps

It is the XIX century, and brainstorming sessions can be held across continents. Moreover, free software can help you arrange new ideas and merge or compare them. If you are wondering how to innovate in groups or on your own, these apps can make you an expert brainstormer.

Brainstorming is a beautiful process in which a group of people with different experiences, views, and expertise unite to create something new. We hope that our advice and tips will enhance your creativity as a writer and a team player. If you have been a member or facilitator in a brainstorming group, share your know-how in the comments below.

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Five Different Brainstorming Techniques for Authors

You know your story is brewing somewhere inside you, waiting to come out. You open up a new project in Dabble, ready to write a bestseller.

And you type: It was a really, really cold day. So cold, Lisa was chilly.

Riveting, right? So you don’t write the best opening line ever. What’s the big deal? You can always fix it later—for now, it’s on to the next words.

But they never come. Writer’s block , clogged pipes, brain fart—whatever you want to call it, something is stopping your story from coming to life.

The ideas aren’t right, the words are worse, and you actually hate your characters right now.

We’ve all been there. 

Luckily, there are some things you can do to help out: establish a writing habit , read great books about writing , or try some writing exercises to kick-start your creativity.

But one of the best things you can do to get your imagination going is some good ol’ fashioned brainstorming.

If brainstorming seems daunting or you’ve had less-than-stellar success in the past, don’t fret. In this article, we’re going to look at a bunch of different brainstorming exercises, including:

• Using bullet points
• The Plot Grid
• Connecting branches
• Testing different perspectives

By the time we’re done, you’re going to have a bunch of new tools in your writing toolkit to brainstorm amazing ideas and help you write your best novel.

How to Brainstorm for Your Novel

There isn’t a right or wrong way to brainstorm a novel. Just like writing itself, whatever gets your brain working is somewhat unique to you.

That’s why I’m coming at you with a whole bunch of different ways to brainstorm. Give them a chance if they seem like they might work for you. Take what works and forget the rest!

Up first is a crudely named yet incredibly effective technique called word vomiting. More well-mannered individuals than myself might also refer to it as freewriting. What can I say? I’m more about writing sassy villains than stalwart knights.

Whatever you call it, this brainstorming technique looks to lower all those inhibitions and crippling self-doubt that’s keeping your creativity on a short leash.

Word vomiting means exactly what it sounds like: you just let the words spill out onto the page/screen. Even that can be easier said than done, though, so here are some tips for freewriting:

Do it in bursts -  Like nausea, creativity comes in waves. Sometimes the best way to freewrite is to set a timer for ten or fifteen minutes before taking a break. During that time, don’t stop writing. We aren’t looking for perfect; we’re just looking for words. Take a break once the timer is up, then rinse and repeat. (We also have a completely free online writing sprint tool you can use for this!)

Manuscript or outline? -  Your word vomit can help for both writing your first draft and coming up with new ideas for your plot, characters, and settings. Choose what you want to brainstorm before you start, and focus your bursts on that.

Don’t worry -  What you come up with while word vomiting isn’t meant to produce flawless work. You’re going to need to revise your work , likely more than what you produce during a normal writing session. But the whole point of word vomit is to get you writing so your momentum can carry you through to the good stuff.

Bullet Points

Another useful brainstorming technique is using bullet points. This method is great for writers who prefer a more structured approach to generating ideas. Instead of free-flowing sentences, you create a list of bullet points outlining your story’s plot, characters, and setting.

Bullet points allow you to focus on the key elements of your story without worrying about the details. You can start with a basic outline and add more details as you go along. This method is also useful for breaking down complex ideas into manageable pieces.

When using bullet points to brainstorm, it’s important to remember that the goal is to generate ideas, not to create a polished draft. The purpose of this exercise is to get your creative juices flowing, so don’t worry too much about the order or structure of your bullet points. You can always refine and organize them later.

Here are some tips for using bullet points in your brainstorming process.

Keep it simple -  Don’t worry about making your bullet points look perfect or follow a specific format. The point is to get your ideas down quickly and in a way that’s easy to read and understand. You can always go back and reorganize or expand on them later.

Focus on quantity -  When using bullet points to brainstorm, you want to generate as many ideas as possible. Don’t worry about whether they’re good or bad, just get them down on paper. This will help you see the bigger picture of your story and give you plenty of material to work with when it’s time to start writing.

Group your ideas -  Once you have a long list of bullet points, start looking for patterns or connections between them. Grouping similar ideas together can help you identify themes or subplots in your story and can also help you see where you might need to fill in gaps or add more detail.

One thing I  love  about using bullet points is that it can be a helpful technique for both plotters and pantsers . Plotters can use bullet points to create a detailed outline of their story, while pantsers can use them to generate new ideas and keep track of their thoughts as they write.

One of the most powerful tools available to writers is built right into Dabble: The Plot Grid .

The Plot Grid is a versatile, fully integrated part of Dabble that lets you manage subplots and relevant notes that attach directly to each scene in your manuscript.

But how can you use this awesome tool to brainstorm? I’m glad you asked.

While having your notes automatically integrate with your scenes is nice, the real brainstorming benefit of the Plot Grid is its visual representation. Since everything other than your written paragraphs are drag-and-droppable in Dabble, the Plot Grid lets you experiment with a lot of “What If?” scenarios.

What if I put this scene in the haunted house instead of the school? What if the meet cute actually took place a chapter later in the story? What if a pivotal scene was actually about the antagonist instead of the hero?

Here are a few tips for using the Plot Grid to brainstorm your writing.

Visual changes inspire plot changes -  Even if the changes don’t stick, simply moving pieces of your story around can inspire creative changes in your plot. Some of those changes could even come from moving parts of entirely different sections around.

Create copies -  It’s as easy as clicking the three dots beside your Plot Grid in the nav menu and choosing “Copy Plot Grid.” This lets you mess around with an identical version of your Plot Grid without fear of ruining what you have.

Unlimited flexibility -  Though the columns of the Plot Grid are most often used for subplots, you can really use them for anything. I use columns for settings, POV, romantic interests, character arcs, red herrings, and more. You have the same flexibility to drag and drop in these columns as if they were for subplots. So go wild and see what inspires you!

Connecting Branches

Another powerful visual brainstorming technique is connecting branches. This method involves making connections between different elements of your story to create a cohesive and compelling narrative.

To use this technique, start by identifying the different elements of your story, including scenes, characters, and settings. Then, connect these elements by thinking about how they relate to each other. For example, you can connect scenes by actions and reactions, characters by relationships and conflicts, and settings by events and meaning to characters.

By connecting these different parts, you can create a more complex and nuanced story that engages your readers and keeps them invested in your characters and plot. This technique is especially useful for writers who want to create intricate plots with multiple subplots and characters.

When using connecting branches to brainstorm, it’s important to keep an open mind and be willing to explore different possibilities. Don’t be afraid to make connections that may seem unconventional or unexpected. These connections may lead to surprising plot twists and character developments that make your story more memorable.

Now, let’s move on to three tips for using connecting branches in your brainstorming process.

Experiment with different types of connections -  There are many ways to connect the different elements of your story using branches. You can connect characters by their relationships or conflicts, settings by their relevance to the characters, or scenes by their actions and reactions. Try experimenting with different types of connections and see what works best for your story. You might find that one type of connection works better than another or that a combination of different types of connections is most effective.

Use visual aids -  Connecting branches can be a visual way to help you see how different elements of your story are related. Use different colors or shapes for different types of connections to make them easier to distinguish. You can use software tools like MindNode or draw them by hand on a piece of paper. Whatever works best for you, make sure to keep your connections organized and easy to understand.

Keep revising -  Connecting branches can be a useful tool for brainstorming and outlining your story, but don’t be afraid to revise and change them as your story develops. As you write and revise your story, you may find that some connections no longer make sense or that you need to add new ones. Don’t be afraid to make changes and adjust your connecting branches as needed to ensure that they accurately reflect your story.

Test Perspectives

Finally, we come to one of my favorite ways to brainstorm your current scene: test it from different perspectives. I am  obsessed  with writing from multiple perspectives ; I think it adds so much depth to both the story and the characters.

When a scene just isn’t clicking or having the effect you want, that’s where this brainstorming method comes in. By writing the same scene from different character viewpoints, you can explore different angles and gain new insights into the story.

To start testing perspectives, choose a scene that you’re having trouble with. It can be a pivotal moment in the plot or a minor interaction between characters. Then, rewrite the scene from the perspective of a different character. You might be surprised at how much this changes the tone and impact of the scene.

When testing perspectives, it’s important to remember that every character has their own unique worldview and experiences. So try to get into the mindset of the character you’re writing from. What are their motivations? How do they perceive the other characters? What emotions are they feeling?

Here are some tips to help you get the most out of testing perspectives:

Choose characters strategically -  Don’t just choose any character to write from their perspective. Choose characters that will provide a unique insight into the scene. For example, if you’re writing a scene about a breakup, you might write it from the perspective of both people involved or from the perspective of a close friend or family member.

Pay attention to details -  When writing from a different character’s perspective, pay attention to the details that might be important to them. What do they notice that your main character might not? How do they interpret certain actions or words? By focusing on these details, you can add depth and complexity to your scene.

Compare and contrast -  After you’ve written the scene from different perspectives, compare them side by side. How are they similar? How are they different? What insights did you gain from each one? By comparing and contrasting, you can choose the best perspective to move forward with and create a more nuanced and powerful scene.

Write Your Best Book

No matter which method you choose, brainstorming is just one part of the novel-writing process. But don’t worry, we’ve got your back for every step of the journey.

To boost your writing knowledge, check out the hundreds of free articles we have on DabbleU . Become an expert on characters, conflict, genre, and everything you need to write your best book.

For a step-by-step guide to writing your first draft, download our free, 100+ page e-book, Let’s Write a Book   right here . No strings attached.

You don’t need to do this alone, either. Head on over to the Story Craft Café , an online community of writers who are there to share your writing journey with you.

And finally, harness the power of a writing tool made for fiction writers, by fiction writers. You can try all of Dabble’s premium features, including the mighty Plot Grid, for free for 14 days. You don’t even need to enter your credit card number to get started, you just need to click here .

Doug Landsborough can’t get enough of writing. Whether freelancing as an editor, blog writer, or ghostwriter, Doug is a big fan of the power of words. In his spare time, he writes about monsters, angels, and demons under the name D. William Landsborough. When not obsessing about sympathetic villains and wondrous magic, Doug enjoys board games, horror movies, and spending time with his wife, Sarah.

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43 brainstorming techniques and games for creating new ideas

Finding new and innovative ideas is a vital part of the growth and success of any team or organization . While brainstorming techniques are rightly perceived as creative and exciting , it’s important to find a framework and idea-generation process that empowers your group to generate meaningful results. 

Innovation is important for many businesses, but what brainstorming activities might you use to help make true innovation a reality? Find out in this collection of effective brainstorming techniques!

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In this post, we’ll explore a host of effective brainstorming techniques in categories such as creative exercises and visual idea generation games, all of which can be used to help your group brainstorm be more effective and gratifying for all involved.

We’ll also explore talk about the benefits of group ideation and share some examples of brainstorming sessions that utilize these methods. Let’s get started! 

What are brainstorming techniques?

Brainstorming is a process of enabling people to think freely and creatively when trying to come up with ideas, solutions, or sharing knowledge.

Brainstorming techniques are proven activities and frameworks for coming up with lots of ideas quickly. They’ll often include steps to shift perspective, facilitate team collaboration and refine initial ideas into something even better.

Some examples of brainstorming activities include classic mind mapping and brain writing where you quickly try to generate as many ideas as possible.

Teams often use these techniques to generate creative ideas to tough problems and to explore possible solutions . They can also be used as part of more in-depth brainstorming workshops where team members then refine and choose ideas to put into action.

Some of the core concepts of brainstorming include: reserving judgment, go for quality over quantity, listen to all ideas, and think outside of the box in the pursuit of radical new ideas and creative solutions. Bring these concepts and a proven technique to your session and you’re already on the route to success!

If you’re finding your team with a problem they don’t know how to solve, a technique that encourages creative thinking might be just the ticket! Use these activities as part of a complete workshop process to refine those ideas into something actionable.

In SessionLab, it’s quick an easy to create an effective agenda for a brainstorming workshop in minutes. Drag and drop blocks in the session planner to create your structure. Add timing for each item to ensure you stay on time. Color-code your blocks to get an instant sense of your learning flow.

Core group brainstorming techniques

Brainstorming has been around as long as individuals and teams have tried to find creative and innovative solutions, or come up with new ideas or products. Whether a group is ideating on how to solve an organizational problem or generate ideas for new features or initiatives, getting people together to quickly ideate and come up with something new is time well spent.

In this section, we’ll first explore some of the core techniques that have been used time and again to create meaningful results and great ideas.

Popcorn Brainstorming

One of the classic brainstorming techniques, chances are you’ve done a popcorn brainstorm already. It’s been used by everyone from school teachers to CEOs to generate ideas and create energy around new initiatives – much like the popping of corn in a microwave!

Start by posing a question or problem statement and invite participants to take a minutes silence to think on it. Once the minute is up, start a timer and invite everyone to contribute ideas out-loud and build on each other’s ideas too. Have a single person take notes and encourage quality over quantity: no evaluation, no criticism or discussion yet – just rapid ideation!

Brainstorming – Popcorn and Round Robin   #idea generation   #brainstorming   Simple, classic brainstorming with two variants. Popcorn – where participants speak out-loud and Round Robin – where participants work in silence and pass their ideas to the next person in turn. 

Round-Robin Brainstorming

A tried and tested idea generation technique, Round-Robin Brainstorming provides a little more structure and ensures everyone in a group can contribute to a brainstorm by ensuring the discussion isn’t dominated by the loudest voices. 

In this group method, seat everyone in a circle and hand them an index card. In silence, everyone writes an idea on their index card before passing it to the person to their left. Each participant then writes an idea based on their neighbour’s card and passes that along.

The result is a more relaxed session that encourages a combination of idea development and co-creation while ensuring everyone is heard. Perfect for teams with big personalities!

SWOT analysis

A SWOT analysis (strengths, weaknesses, opportunities and threats) is a tried and tested technique that teams often using when planning new initiatives or solving problems. It also happens to be a great tool for generating new ideas while also taking into account potential problems and opportunities.

The act of brainstorming around your weaknesses or threats can result in innovative solutions and ideas you might not have otherwise come up with. Try using each point of the process as a jumping off point for ideation or explore a topic from each of the different angles for best results.

SWOT Analysis   #project planning   #strategic planning   #environmental analysis   #planning   #issue analysis   #online   #remote-friendly   A SWOT Analysis is used in project planning, strategic planning and other processes where agreement is needed about the current situation of a project, team, department or organization. It stands for Strengths, Weaknesses, Opportunities and Threats.

Brainwriting

No single person is as smart or as creative as a group. With the brain writing technique, tap into the ideas and approaches of multiple collaborators and co-create effectively.

Start by writing down the topic or area for which you’ll be generating ideas. Have all team members silently write down an idea related to the topic on a card and then, pass that idea to the person to their right. The receiving player reads the card and then adds an idea inspired by the original OR enhances the original idea before passing the card along.

By asking participants to grow and improve on one another’s ideas, Brain writing helps a group ideate effectively and come up with better ideas. You can even bring this to an online brainstorming session by using an online whiteboard and have participants pass post-its to the working spaces of their partners.

Brainwriting   #gamestorming   #idea generation   Some of the best ideas are compilations from multiple contributors. Brainwriting is a simple way to generate ideas, share them, and subsequently build on them within a group. Access to multiple hands, eyes, and minds can yield the most interesting results.

Question storming

Sometimes, shifting perspective and starting from a different angle can generate the best ideas. Q-Storming, or question storming invites participants to brainstorm questions, rather than solutions.

After rounds of gathering qualifying data and assumptions, ask your group to think of all those questions that they still have which might help the team think the matter through. This approach can be really useful at finding ideas your team might not have considered and ensuring that what you come up with is truly going to solve the problem at hand.

Walking Brainstorm

Brainstorming methods come in many forms – you might have a quick-fire session that encourages excitement and verbal exchanges. Alternatively, you might find your group will create better ideas by working together in a more relaxed, introvert-friendly manner.

Walking Brainstorm is designed to help large groups work on idea generation dynamically but without creating scenarios where only the loudest participants are heard. 

Create a space where different topics or questions are spread on posters/post-its around a room or virtual space. Silently and individually, each participant is encouraged to walk around and visit each question/topic in turn and add ideas to each. By moving around and working individually, this method helps create a more reflective, dynamic ideation session and can also help ensure group-think doesn’t set in! 

Walking Brainstorm   #brainstorming   #idea generation   #remote-friendly   This introvert-friendly brainstorming technique helps groups of any size to generate and build on each other’s ideas in a silent but dynamic setting. As the participants keep moving, the exercise is ideal to kick-off a full day workshop or re-energize the group after lunch.

For those who prefer a more organized approach to idea generation, mind mapping is a great activity for creating ideas quickly and effectively. 

Begin by writing the key topic in the center of a piece of paper or in an online whiteboard. Invite participants to brainstorm related topics and ideas by adding branches to the central idea and create new nodes or elements. As a facilitator, you’ll want to group ideas by color and also amend the thickness of the branches to show the strength of various ideas and concepts. 

When you’re done mind mapping, the result will be a diagram that visually represents your ideas and makes it clear how the various parts interrelate – a great resource for idea development or for future sessions!

Mind map   #idea generation   #concepts   #create   #issue analysis   #design   A mind map is a diagram used to represent a number of ideas or things. Mind maps are methods for analyzing information and relationships.

Brain Netting

The concept of brain netting is to not only take your brainstorming online, but to use online tools and virtual spaces to make the session a truly engaging experience. 

The key is to use an online tool that the group is familiar with, can co-create in easily and which works both synchronously or asynchronously. Using an online whiteboard or shared document for brain netting means participants can contribute in both a live online workshop as well as in their own time. This is a unique benefit of online brainstorming, and it’s one we’d recommend taking advantage of with your team!

We’d especially recommend using an online tool that supports easy commenting, images, videos and links – encourage your group to use whatever assets best communicate their ideas!

Six Thinking Hats

Exploring a problem or idea from multiple perspectives is a great way to generate new ideas and inform your brainstorming process. In this brainstorming activity, start by explaining the six different hats and that at various points, each person will wear the different hats to explore your chosen topic. For example, the green hat is for creative thinking while the white hat is all about information and facts.

Invite the group to start with the blue hat, which is to control the process and then move between hats to explore, define, ideate, identify risk and gather information around a topic in a sequence. By asking the group to all wear the same hat at the same time, you can ensure your brainstorm moves forward while also ensure all perspectives are explored.

The Six Thinking Hats   #creative thinking   #meeting facilitation   #problem solving   #issue resolution   #idea generation   #conflict resolution   The Six Thinking Hats are used by individuals and groups to separate out conflicting styles of thinking. They enable and encourage a group of people to think constructively together in exploring and implementing change, rather than using argument to fight over who is right and who is wrong.

Rapid writing

Different teams and workshops need different approaches to generating fresh ideas. While a carefully structured approach can be effective, using quick-fire brainstorming techniques like Rapid Writing can help create a sense of energy, urgency, and get heaps of ideas out quickly.

For this method of brainstorming, start by setting a timer and encouraging your participants to get as many ideas out as possible within that time limit. Remember that at this stage in the idea generation process, there is no such thing as a bad idea and by quickly ideating without being critical, your group can be creative without prematurely shutting down possible ideas. Be sure to collect all the ideas and share them without judgment at the end, whether you’re brainstorming online or in person!

Lotus Blossom

Some of the most effective techniques are those that encourage free-thinking and rapid ideation while also having some rules that can keep things structured. Lotus Blossom combines these concepts while also creating a great visual representation of your brainstorming activity. 

Lotus Blossom helps facilitate idea generation by working out from a central concept and adding eight additional themes or ideas inspired by the first on sticky notes. Once you have those eight ideas, you then invite participants to take each of those and add another eight and effectively blossom them around the original. By clustering ideas in this way, this ideation method also creates a visual resource you can come back to later and follow the brainstorming process from start to finish.

Lotus blossom   #concepts   #create   #design   #idea generation   The lotus blossom method is a creativity exercise. It is a framework for idea generation, starting from one central theme. Eight conceptual themes grow out from the main theme and each of them are used as central theme to generate 8 more themes. Explore!

Starbursting

Complete freedom without an ideation framework isn’t always the best way to find and develop ideas. Structured techniques like Starbursting can help guide a team through more effective idea generation and ensure all key elements are considered at an early stage.

To begin, create a six-pointed star on a large piece of paper or online whiteboard. At the tip of each point of the star, write down the words Who, What, Why, Where, When and How. Invite the group to brainstorm ideas and questions related to each of these points in turn.

At this stage, the group only needs to brainstorm questions in each of these sections, leaving answers until later, though creating follow-up questions can also be helpful in effectively ideating on your central concept or problem.

When ideating on solutions to problems, it’s very easy to come to the table with underlying assumptions that can affect the course of the idea generation process. You can avoid this potential pitfall by using The 5 Whys to go further and deeper in a very simple, group-friendly manner.

Kick-off by working as a group to create a problem statement that you’ll work on solving. Once you have a concise statement, ask the group why you have this problem and discuss the answer. After working together to form a cohesive answer, ask the group why you have the problem again. By repeating the process, you and your team can dig deeper and find the root cause of the issue and move past the first, most obvious ideas.

The 5 Whys   #hyperisland   #innovation   This simple and powerful method is useful for getting to the core of a problem or challenge. As the title suggests, the group defines a problems, then asks the question “why” five times, often using the resulting explanation as a starting point for creative problem solving.

Creative brainstorming techniques 

All brainstorming is creative. Generating ideas and finding solutions often asks groups and teams to find new ways of looking at things but in this next section, we’ll look at techniques that aim to approach the ideation process from a unique or especially creative starting point.

If you’re finding your typical exercises aren’t yielding results or want to try something new, creative games like those below can create space for innovation. Let’s dig in!

Imagie-ination

Words are often our primary tool when it comes to starting a brainstorm or kicking off an idea generation workshop. While these kinds of techniques are tried and tested, it can also be useful to try something different that can unlock your team’s creativity. 

With Imagie-ination, you’ll use images to help your group generate ideas that go beyond the norm. First, collect an assortment of images for your brainstorm and write down a simple description of the topic you want to generate new ideas around. Have each participant select an image and then come up with as many ideas as they can for how the image relates to the topic. 

After the first round, you’ll then cluster ideas together and find an image and title to best illustrate those clusters. This kind of clustering and titling can help refine the ideas your team has generated and move them towards action – a great outcome for any brainstorming session!

Imagie-ination   #idea generation   #gamestorming   Images have the ability to spark insights and to create new associations and possible connections. That is why pictures help generate new ideas, which is exactly the point of this exercise.

Bad idea brainstorming

Idea generation is at its best when groups are encouraged to add their ideas without being self critical or overthinking. Often, individuals involved in ideation can put pressure on themselves to offer only great ideas and so don’t contribute everything that comes to their minds.

Use this brainstorming technique to help free your group’s creativity and encourage them to come up with the absolute worst ideas they can in relation to a central topic or problem. Like reverse brainstorming, this brainstorming technique is a great way to find alternative routes to more creative ideas. Just be sure to use a swot analysis to figure out what should make it into reality!

Bad Idea Brainstorm   #brainstorming   #creative thinking   #idea generation   Name all the bad ideas to make room for good ones. Coming up with the perfect solution right off the bat can feel paralyzing. So instead of trying to find the right answer, get unstuck by listing all the wrong ones.

Brainstorm questions instead of solutions

Our first instinct when it comes to problem-solving can often be to jump straight to giving answers and finding solutions. Though this can be effective, when it comes to generating creative ideas, a different tact can be more effective. 

With this reverse brainstorming game, challenge participants to offer questions instead of solutions so they can respond to a central concept creatively and from a new angle. If you’re finding your group can become blocked when generating ideas, it might be that your existing questions or frameworks aren’t sufficient. By taking a new ideation approach, you can unblock your team!

Brainstorm questions instead of solutions   #questions and answers   #brainstorming   When we are given a problem our reflex is to find answers. But it can be difficult to leave the comfort zone and to come up with creative answers. This exercise will encourage to think out of the box.

Stakeholder Round Robin Brainstorm

Bringing together groups of different stakeholders with their own areas of expertise is a great idea whether you’re brainstorming or finding solutions. That said, it’s worth noting that in these kinds of mixed groups, participants will be coming from different places and have different priorities and approaches to idea generation. 

Start by creating a flipchart or whiteboard space for each stakeholder’s perspective and writing this at the top. Give each stakeholder two minutes to brainstorm on the central idea from their perspective and add those to their flipchart before then inviting each participant to move to the next one and brainstorm from this different perspective. By using this round-robin brainstorming exercise, you can help the group understand the perspectives and insights each member brings to the table while also generating fresh ideas as a result!  

Backcasting

A simple change in perspective can have a massive impact on how your team approaches solving a problem. Backcasting is a simple but effective brainstorming exercise where a team is invited to work backwards from an ideal future state in order to come up with concrete actions they can take today.

Start by listing your long term goals in a time frame of 1-20 years. Then work backwards from that state to today, listing every action necessary to achieve that goal state. Collect insights on what difficulties might come up, what steps your team needs to take and what resources you might need in order to brainstorm effectively and find a new way to reach your team’s long term goals!

Backcasting   #define intentions   #create   #design   #action   Backcasting is a method for planning the actions necessary to reach desired future goals. This method is often applied in a workshop format with stakeholders participating. To be used when a future goal (even if it is vague) has been identified.

Walking Questions

A brainstorming technique with a What if learning style, Walking Questions is a great way of encouraging group members to share knowledge, ask questions to personal problems, and explore a topic dynamically. 

Best used at the end of a training session or workshop, each participant writes a question they have on the top of a sheet of paper then hands it to the person to their right. The person receiving the paper then writes any ideas or answers they have underneath and passes it to the next person.

By the end, the original piece of paper will be returned to the owner filled with ideas and answers from the entire group. It’s a great way of generating ideas from a group quickly and efficiently and of utilizing everyone’s expertise in a structured way. Give it a go! 

Walking questions   #what if learning style   #idea generation   #learning   This is a great facilitation technique to answer open questions of trainees with a “What if” learning style. It prevents the facilitator from answering all questions herself. With this method trainees can:  close knowledge gaps find solutions for personal problems imagine themselves using their new knowledge in future and prepare themselves for obstacles

Guided Imagery

Coming up with new ideas doesn’t always have to be boisterous! You can also get the creative juices flowing in a relaxed way by tapping into mindfulness and imagination with this method.

Start by inviting participants to close their eyes and get comfortable. Next, progress through a guided meditation designed to inspire creativity. Afterward, ask your group to reflect on what came up for them in the meditation and use this as the basis for further brainstorming!

Guided Imagery   #idea generation   #creativity   #online facilitation   #reflection   This can be used for idea generation especially when the group is stuck.

Headlines from the future

Starting from the desired outcome and working backward with a reverse brainstorming technique can be a great way to solve a problem. Thinking into the future can also be inspiring in a way that encourages free thinking and big ideas – a great result for any brainstorming workshop.

In this idea generation game, ask your group to imagine it’s twenty years in the future and that your project or organisation has been a huge success. Invite each participant to draft a headline and sketch an image for a New York Times feature of this reality. Encourage big, bold ideas and debrief by discussing any common themes or ideas before moving onto idea development as a team! 

Headlines from the Future   #creative thinking   #design   #idea generation   #creativity   Get inspired today by a world 20 years away. Sometimes it helps to start from the end. This exercise will help you align with your team on an audacious vision for your project – one that you can work backward from.

Brainstorming techniques for problem solving and refining ideas

When you want to go beyond initial brainstorming and generate more refined ideas, the following complex idea generation techniques can effectively guide you through the process.

These activities combine brainstorming with idea evaluation, idea selection, and then going into concept development to help you come up with the best options. Let’s dig in! 

25/10 Crowd Sourcing

Group ideation can be tricky to manage, and not all techniques are up to the task of managing creative input from large groups effectively. 25/10 Crowd Sourcing is a fantastic exercise that not only invites big, bold ideas, but can ensure everyone takes part in generating ideas as a group.

After first inviting participants to write a big, bold idea on an index card, start a timer and invite the group to move around the space and exchange cards without reading. Stop the timer and ask each person to read the idea and give it a score from 1 to 5. Repeat five times so that each idea has a score out of twenty-five and then find and share the top ten ideas with the group.

Group brainstorming techniques with a mix of blind scoring and sharing can be especially useful in avoiding bias and encouraging bold ideas – especially useful when ideating in large groups!

25/10 Crowd Sourcing   #idea generation   #liberating structures     You can help a large crowd generate and sort their bold ideas for action in 30 minutes or less! With 25/10 Crowd Sourcing , you can spread innovations “out and up” as everyone notices the patterns in what emerges. Though it is fun, fast, and casual, it is a serious and valid way to generate an uncensored set of bold ideas and then to tap the wisdom of the whole group to identify the top ten. Surprises are frequent!

3-12-3 Brainstorm

Brainstorming is often associated with fast ideation and energetic idea generation sessions. While many standard techniques can be slowed down and run in different ways, there can be obvious benefits to maintaining energy and proving the value of short working bursts to your ideation group. 

The 3-12-3 Brainstorm technique taps into the power of speed to generate great ideas and can help a team generate, develop, and present ideas in just less than twenty minutes. By combining speed and structure, this ideation method can help a group pressed for time use the session effectively, and we love how much ground can be covered by a group with this exercise!

3-12-3 Brainstorm   #gamestorming   #idea generation   This format for brainstorming compresses the essentials of an ideation session into one short format. The numbers 3-12-3 refer to the amount of time in minutes given to each of three activities: 3 minutes for generating a pool of observations, 12 for combining those observations into rough concepts, and 3 again for presenting the concepts back to a group.

Mash-Up Innovation

Some of the best ideas come from taking existing ideas and putting them together. Brainstorming that takes advantage of what your group already knows and loves can really supercharge the idea generation process and this creative exercise is a perfect example of that.

In Mash-Up innovation, first ask your group to brainstorm around three different topics or areas and add them to a shared space or whiteboard. Next, organize your participants into small groups who will spend the next twelve minutes combining and mashing up as many of the elements as possible to make even better ideas. After a short idea presentation, you can even take your group through an idea development stage to really make the most out of this activity. You’ll be surprised at what comes out!

Mash-Up Innovation   #hyperisland   #innovation   #idea generation   Mash-ups is a collaborative idea generation method in which participants come up with innovative concepts by combining different elements together. In a first step, participants brainstorm around different areas, such as technologies, human needs, and existing services. In a second step, they rapidly combine elements from those areas to create new, fun and innovative concepts. Mash-ups demonstrates how fast and easy it can be to come up with innovative ideas.

Large group brainstorming can be dynamic, exciting, and productive but without structure and strong facilitation, it can also become disorganized and frustrating. 1-2-4-All is a classic idea generation process that not only helps ideas find space to allow idea development but also ensures the entire group can contribute to the session. 

Start by inviting silent self-reflection on a shared challenge or question before then moving to pairs, foursomes, and then entire group ideation. One of the many benefits of this brainstorming technique is that everyone gets a chance to contribute freely and share their ideas in a structured way. In groups where conversation can become dominated by strong personalities or not everyone gets a chance to speak, this method is well worth employing. 

1-2-4-All   #idea generation   #liberating structures   #issue analysis   With this facilitation technique you can immediately include everyone regardless of how large the group is. You can generate better ideas and more of them faster than ever before. You can tap the know-how and imagination that is distributed widely in places not known in advance. Open, generative conversation unfolds. Ideas and solutions are sifted in rapid fashion. Most importantly, participants own the ideas, so follow-up and implementation is simplified. No buy-in strategies needed! Simple and elegant!

One will get you Ten

Ideas most often spring from other ideas, and the sharing and co-creation of ideas during a brainstorm or idea generation workshop is where the magic really happens. This technique uses the sharing of ideas between teams as a central concept and it’s a great way of having participants communicate and learn from one another’s ideas meaningfully. 

After first generating ideas solo and as a team, this ideation game asks team members to pair up with members of another team and share ideas. Each member then returns to their own team and presents two ideas – one of their own, and one from the other team – while the rest of the team guesses whose is whose. It’s interesting to see how participants package and present generated ideas and find ways to improve them organically as part of a rapid ideation.  

One will get you Ten   #thiagi   #idea generation   #team   If I give you a dollar and you give me a dollar, we both end up where we began. But if I give you an idea and you give me an idea, we end up with two ideas each, benefiting from a 100 percent return on our investment. In One Will Get You Ten, we leverage this principle so that you and all other participants receive a 1000 percent return on your investment on ideas.

The Creativity Dice

When approaching the idea generation process it can be tempting for a team to go with what’s worked in the past and get locked into what appears to be working. Games that challenge the status quo and challenge teams in ways they don’t expect can be especially effective when generating ideas. 

The Creative Dice is a brainstorming technique that encourages participants to work in three minute bursts and work on either specification, investigation, ideation, incubation, Iteration or integration based on a roll of the dice. By moving between different modes, this method prevents premature closure of one line of ideation and keeps the session energized and engaging. What’s more, the non-linear thinking can help with idea development too!

The Creativity Dice   #creativity   #problem solving   #thiagi   #issue analysis   Too much linear thinking is hazardous to creative problem solving. To be creative, you should approach the problem (or the opportunity) from different points of view. You should leave a thought hanging in mid-air and move to another. This skipping around prevents premature closure and lets your brain incubate one line of thought while you consciously pursue another.

Affinity Map

Using brainstorming techniques to get a large number of ideas together quickly and efficiently is a great first step to developing new solutions or solving problems. But what to do once you’ve generated lots of ideas and want to work on idea development? Affinity Map is a great method for organizing your group’s brainstormed ideas and for both seeing and challenging existing patterns.

Starting with a simple brainstorm, Affinity Map asks that the group collectively organizes the ideas into columns or groups based on relationships. By doing this idea clustering as a group, your team can take ownership of the idea generation process and discover patterns of thinking together! It’s a great way of identifying and improving a group’s natural inclinations while also creating meaningful ideas.

Affinity Map   #idea generation   #gamestorming   Most of us are familiar with brainstorming—a method by which a group generates as many ideas around a topic as possible in a limited amount of time. Brainstorming works to get a high quantity of information on the table. But it begs the follow-up question of how to gather meaning from all the data. Using a simple Affinity Diagram technique can help us discover embedded patterns (and sometimes break old patterns) of thinking by sorting and clustering language-based information into relationships. It can also give us a sense of where most people’s thinking is focused

Fun brainstorming games

Brainstorming is often a fast-paced and engaging process that results in a group having fun. Creative brainstorming games that help participants have fun while generating ideas are also effective ways of loosening folks up and getting into new ways of thinking. If you’re finding your group stuck

In this section, we’ll look at brainstorming games that intentionally take a fun angle as a means to create better ideas.

Energy, fun, and creativity go hand-in-hand, and brainstorming techniques that encourage these items and generate ideas quickly and effectively – especially with large groups!

In MindSpin, teams of 3-5 participants are challenged to write as many ideas as they can in two five-minute rounds. Whenever a person writes an idea, they slam it down on the table. If they cannot think of one, they can take an idea from the person on their left and hopefully be inspired to write an additional card they also slam on the table. Remember that this brainstorming game is designed to be fast and loud while getting creative juices flowing. Encourage all participants to really slam their ideas down and keep things moving!

MindSpin   #teampedia   #idea generation   #problem solving   #action   A fast and loud method to enhance brainstorming within a team. Since this activity has more than round ideas that are repetitive can be ruled out leaving more creative and innovative answers to the challenge.

Figure storming

One potential difficulty when generating ideas is that not everyone feels comfortable sharing or holds back their ideas for fear of judgment. Creative brainstorming is all about removing restrictions or hesitation, and enabling your group to ideate freely – figure storming is a great method for achieving this!

Start by asking the group how a famous person, fictional character or well-known creative would approach the problem or topic at hand. You might ask how Albert Einstein, Elizabeth Bennett or Barack Obama might think about the ideas or concepts at hand. By inhabiting a different person’s perspective, not only can teams and individuals access new ideas, but they can also do so free of judgment. Also, it can be great fun to invite Atilla the Hun or Cleopatra to your creative exercises!

Flip and Rip

Images can often unlock our creativity but when using them to generate ideas, it can sometimes be difficult to know where to start. This visual brainstorming technique places some rules on how a group will both source and use images, and can encourage some really creative ideas!

Start by giving participants two magazines or image sets each. Then, invite each person to tear our whatever images stand out to them or grab their attention. Next, give them a problem statement and encourage them to find the connections between the problem and their chosen images. These unexpected connections between visuals can then be used as the foundation for further ideas! Plus, who doesn’t love the sound and feeling of tearing paper!

Flip and Rip   #idea generation   #problem solving   #creativity   #online   Creativity through pictures and images

Forced Connections

An important part of the ideation process is giving your team permission to be silly and bring ideas to the table without fear of judgement or inhibitions. Empowering your team to be creative without limiting themselves can massively affect the effectiveness of your brainstorming and so it’s worth spending time to unblock your participants early.

Assemble a collection of random objects or images and invite participants to choose two or more items and brainstorm how they might be used together or connected in some way. Encourage out-of-the-box thinking and unusual ideas by bringing a collection of odd items to the table and you’ll be surprised at all the ideas your team can generate!

The Thing from the Future

Science fiction and speculative thinking about the future has long been a great source of ideas. In this brainstorming exercise, invite groups to co-design their ideal future by creating tangible objects with their imaginations.

Begin by sourcing a heap of prototyping materials and craft supplies. Invite participants to imagine an ideal future state and create an object that has time travelled back to the present. After spending some time creating strange and wonderful objects, participants then present them to the group and tell stories about the objects to inform future strategies and ideas.

If you’re looking for a fun, practical exercise to bring to your brainstorming session and encourage creative thinking, this activity is a great choice!

The Thing from the Future   #imagination   #storymaking   #idea generation   #issue analysis   Help a group to time-travel and tap their imagination by fictional objects. With tangible objects and the stories your participants make up w/ them you’ll get so much richer inputs and context to inform joint visioning / strategizing: The future doesn’t look that far away when you can pick it off the shelf.

Making Lemonade

Sometimes, the best ideas come from moments of adversity or struggle. This brainstorming exercises leverages the power of positive thinking and attempting to make the best of a bad situation to generate creative ideas.

Start by sharing a couple of negative scenarios that might radically change something in the world. For example, everyone in the world has a cold, it rains constantly or we lost all our customers over night.

Next, ask your group to take something that appears negative and aim to reframe it to be as positive as possible while coming up with ideas of how that change might actually have a positive impact. Rain every day? That might be the end of drought and a boom to umbrella sales!

Making Lemonade   #creative thinking   #creativity   #design   #idea generation   Try on a relentlessly positive, can-do attitude before tackling the big stuff. The proverb goes “If life gives you lemons, make lemonade.” Practice the art of positive thinking to unlock creative ideas. Use this as a warm-up before brainstorming or to energize your team meetings.

Visual brainstorming techniques

Visual brainstorming is a great way of helping your teams out of creative roadblocks and encouraging fresh ideas. When words fail, images can enliven, invigorate and inspire your process. In this section, we’ll look at some great brainstorming techniques that focus on drawing or creating visual responses when ideating. Let’s take a look! 

Brainstorming shouldn’t stop when you have your first good idea. Fast iteration and refinement can help your group discover better ideas and develop ideas in record time. With 6-8-5, you can encourage your team to move from brainstorming to idea development in just a few minutes, and by asking participants to draw, you can keep things flowing easily!

Start by inviting your group to sketch 6-8 ideas in response to a central question or topic in five minutes. Encourage your team to be rough and not to worry about finesse at this stage – remember that the first stage of brainstorming works best when it’s free and unrestricted!

After a quick round of presenting ideas, go through the sketching process again and encourage idea development or ideas that have come out of group sharing. The result will be a heap of ideas and sketches you can move forward with too! 

6-8-5   #gamestorming   #idea generation   Part of the reason we end up with under-developed ideas is that we stick with the first good idea we have — rather than taking the time to explore complementary approaches. 6-8-5 is designed to combat this pattern by forcing us to generate lots of ideas in a short period of time. The activity can then be repeated to hone & flesh out a few of the best ideas.

Four Step Sketch

Visual brainstorming techniques can be great right at the start of the process but they can be equally effective later on when it comes to idea development. In this exercise pulled from the design sprint playbook, take your group through a structured ideation process that encourages reflection, quick sketching and a completed idea too.

Begin by reviewing any existing materials or outputs from earlier exercises before then having your group do a round of Crazy 8’s, where they create eight sketched variations on their idea. At this stage, you then invite participants to finesse their idea and create a final polished sketch to share with the team. By mixing reflection, ideation and development, this brainstorming technique offers a structured path towards better ideas!

Four-Step Sketch   #design sprint   #innovation   #idea generation   #remote-friendly   The four-step sketch is an exercise that helps people to create well-formed concepts through a structured process that includes: Review key information Start design work on paper,  Consider multiple variations , Create a detailed solution . This exercise is preceded by a set of other activities allowing the group to clarify the challenge they want to solve. See how the Four Step Sketch exercise fits into a Design Sprint

Drawing Together

Visual thinking is a powerful tool for any creative process or brainstorming workshop. This brainstorming game asks teams to tell stories about a personal or group challenge personal by expressing themselves with just five simple symbols drawn on paper. After a first draft, participants are then invited to refine their stories with colour, size and placement before the group interprets them.

By expressing themselves in a novel way, participants can exercise their creative muscles and consider new ways to express ideas nonverbally.

Drawing Together   #skills   #liberating structures   #visual methods   You can help people access hidden knowledge such as feelings, attitudes, and patterns that are difficult to express with words. When people are tired, their brains are full, and they have reached the limits of logical thinking, you can help them evoke ideas that lie outside logical, step-by-step understanding of what is possible. Stories about individual or group transformations can be told with five easy-to-draw symbols that have universal meanings. The playful spirit of drawing together signals that more is possible and many new answers are expected. Drawing Together cuts through the culture of overreliance on what people say and write that constrains the emergence of novelty. It also provides a new avenue of expression for some people whose ideas would otherwise not surface.

Brainstorming games for warming up

Generating ideas and thinking creatively isn’t always easy. Finding ways to energize and prepare your group for brainstorming with simple and fun warm-ups can help ensure the success of the workshop or session and introduce key idea generation concepts too.

While these creative games don’t necessarily create ideas in themselves, they are a great way to get teams ready for the next step. Let’s take a look!

When it comes to warming people up for an idea generation workshop, simple is best. With Draw Toast, you can introduce your group to visual thinking, working memory and systems thinking, all through the prism of a simple warm-up that works well online or offline!

For this creative exercise, invite your participants to illustrate how to make toast with a sketch or diagram without using any text. Afterward, share observations and insights as a group and outline the fact that there is no right or wrong diagram, and that differing and unique approaches to a problem or concept are all valid and useful. Not only is this a fun, fast brainstorming technique, but it prepares a group for the next stages of idea generation too!

Draw toast   #problem solving   #opening   #design   #gamestorming   #idea generation   You can use the Draw Toast exercise to introduce people to the concepts of visual thinking, working memory, mental models and/or systems thinking. This also works as a nice warm-up exercise to get people engaged with each other and thinking visually. Plus, it’s fun!

The Paper Clip Method

Even established and successful groups have preconceptions about brainstorming or how to generate ideas. Warming up a team by introducing the power of brainstorming practically can prevent stumbling blocks later on and ensure everyone is on the same page when approaching the brainstorming process.

The Paper Clip Method is a creative exercise that challenges your group to brainstorm all possible uses for a paper clip. After some silent brainstorming, debrief by sharing what the group has come up with and highlight how the group has cumulatively come up with a greater quality and quantity of ideas than any single person could.

The paper clip method   #sharing   #creativity   #warm up   #idea generation   #brainstorming   The power of brainstorming. A training for project leaders, creativity training, and to catalyse getting new solutions.

Apple-Drawing Ideation

Learning how to approach creative brainstorming as a group is a worthwhile way to kick-off your idea generation workshop. In this simple creative game, split your participants into groups and invite them to take it in turns to fill a grid with drawings of apples, with the challenge that no apple can be the same as another. 

When the time is done or the grid is full, debrief and highlight some of key concepts for effective brainstorming including the fact quantity is a precursor to quality and that we should try to build on the ideas of others. This brainstorming game is flexible by design  and you can use it with something other than apples for a more practical application: e.g., draw 30 logos, write 30 taglines, draw 30 new cars.

Apple-Drawing Ideation   #hyperisland   #innovation   #idea generation   The purpose of this simple exercise is to demonstrate three key principles useful for creativity and idea generation: quantity is a condition for quality; building on the ideas of others; the ideas we come up with are usually all the same. The format is simple, with small groups standing and drawing apples. At the end of the exercise, the whole group reflects and draws out learnings and reflections.

Activities to support a brainstorming workshop

We’ve covered everything from fast and fun creative games to in-depth brainstorming techniques, but what about if you’re looking for ways to improve or kick start your brainstorming process? Preparing for a brainstorming workshop with research on inspiration collection can really help your team make the most of the upcoming session.

In this section, we’ll look at some techniques and methods you can use to inform, enable and improve your group brainstorm and bring better quality ideas to the table! 

Rapid Research

Like all effective workshops, idea generation sessions generally want to limit the number of participants in the room to ensure productivity. That said, ideas and insight can come from anywhere in an organisation and this brainstorming technique can tap into the expertise of people outside of the room.

Start by asking participants to think of a colleague or peer outside the room and call them to get a perspective on the topic or question at hand. For remote teams, you can arrange quick calls or use Slack or other tools to get quick and useful feedback. After collecting input, bring the group back together to share and document insights. You’ll be surprised at how quickly and effectively you can get a wide variety of useful information!

Rapid Research   #hyperisland   #innovation   #idea generation   A simple exercise that complements exploratory, discursive, and creative workshops with insights and opinions from outside. Use this exercise when brainstorming ideas, developing a new product or service or creating a strategy or plan that will include others. Participants phone a co-worker and ask them questions relevant to the task. This quickly generates meaningful input from a range of “outside” perspectives. Often, participants will be surprised at how simple it was to solicit this input and how valuable it is to the process.

Lightning Demos

No idea is wholly original. Brainstorming is all about taking existing ideas and learning from others while also bringing our own insights to the table.

With this activity, you and your group will look for inspiration from how other organizations, products or thought leaders have solved or approached the problem or topic at hand. Invite participants to spend a little time gathering 2-3 examples before then presenting ideas back to the group. By the end of the exercise, you’ll have a set of ideas you can use as the basis for further discussion or idea development.

If you’re working online, collect demos in an online whiteboard and even explore the possibility of gathering inspiration before the workshop if your team has a busy schedule.

Lightning Demos   #design sprint   #innovation   #idea generation   This is an exercise to inspire your team with products or services that they think they can use as inspiration for their concepts in the next phases of their design sprints.

The Medici Effect

Great ideas can often come from sources outside of your own industry or field. The Medici Effect is inspired by Frans Johansson’s book The Medici Effect, which explores how game-changing ideas and breakthroughs can occur when concepts and ideas from one area are applied to another and used as the basis for innovation.

In this exercise, invite participants to find examples of how individuals from other fields have achieved their goals and come up with great ideas. Think of successful scientists, creatives, business owners, musicians, entrepreneurs, educators etc. have found success and what inspiration you and your team might take from them. If working online, encourage participants to include images, links and quotes so you can create an inspiration wall for further exploration of the problem you are trying to solve!

Brainstorming session templates

Are you looking to run a workshop or meeting where you need a complete group process to come up with ideas and turn those into actions? 

Check out the brainstorming session templates below to see how to build upon an initial brainstorming session with appropriate idea selection and prioritization tools to arrive at sound group decisions.!

Ideation Workshop

In this one-day workshop template, follow an entire ideation process from start to finish, going from brainstorming and idea generation through to idea development and pitching. Tap into concepts such as disruptive cases, future tech & trends and opposite thinking to create innovative ideas and empower your team!

One Hour Brain Sprint

Have imited time for group brainstorming? Try the One Hour Brain Sprint to generate ideas quickly and effectively, all while avoiding unproductive discussions and the pitfalls of some brainstorming approaches.

One-hour Brain Sprint

Remote Problem Solving Workshop

Want to solve problems with your remote team? This virtual workshop template includes several stages of ideation and development and provides a great example of how you might utilize lightning demos and research as a basis for experimental ideas and solutions.

Remote problem solving workshop

What are the benefits of group brainstorming ?

While the primary measure of success for a brainstorming workshop will be the quantity and quality of ideas generated, the benefits of this kind of session can go much further.

Establishing an ideation mindset and encouraging creative thinking will benefit your organization in the long term, and finding new ways to push your team in the direction of generating effective ideas has positive effects for your whole organization. Let’s see some of the benefits that can come from bringing team members together for a brainstorming session.

Encourage creativity 

Creative games and exercises can yield instant results when it comes to creatively engaging a team and generating ideas but beyond that, regular brainstorming can help participants be more creative in their regular work and find methods of finding new ideas and solutions that work for them. Being creative is a wonderful way to engage a group and getting out of a regular workflow can be the key that unlocks innovation.

Inclusive, easy-to-understand activities

Brainstorming is a simple group activity that is easy to understand and contribute to. Whatever skill level or competency a person has, the first stage of the idea generation process is something that can be involved in with little overhead or difficulty. This can have massive value in helping a team come together toward a shared goal in an inclusive and simple way!

Diverse ideas

Relying on certain teams or individuals to generate ideas alone can lead to stagnation. By pooling together a diverse group of people to contribute to generating and developing ideas, brainstorming can be a great way to find innovative approaches and diverse ways of thinking. Every point of view you bring to the table is another way of approaching the issue and the results generated by diverse groups are often more robust and multi-facted than those made in a silo.

Quantity of ideas

When it comes to brainstorming techniques, quantity often comes before quality. In order to find great ideas, a group first needs to flush out as many ideas as possible and share before moving onto idea development. The best brainstorming exercises encourage the creation of large amounts of ideas in a short period of time, providing a great foundation for the next steps! 

Get past creative blocks

Problem solving or idea generation can go around in circles if a team isn’t given the freedom to think creatively and approach things from a new angle. Brainstorming methods like those featured here are great ways to unblock a team’s creative and find new ways to approach stalled conversations.

Improve team morale

Brainstorm sessions are often fun and energetic by their nature, and games and exercises that focus on idea generation allow for everyone to contribute and feel heard as part of their team. These kinds of idea generation activities can really help bring a team together and improve team morale too – everyone wants to take part in developing new ideas and being creative!

Get project buy-in

Involving participants across departments and specialties early in the process by inviting them to contribute to generating and developing ideas can not only lead to great ideas but also ensure that a project is followed through on. Get buy-in early by involving stakeholders in early brainstorming sessions and help that creative energy continue throughout your project!

Kickstart projects with energy

The opening stages of a project can determine the tone for the rest of it, and by kicking off your projects with a fun, energetic brainstorming workshop, you can ensure everyone is energised for the work ahead. Try creative games to help your team approach the project with a sense of creativity and experimentation and use brainstorming techniques that see proven results to help move a team forward effectively.

Brainstorming sessions made simple

An effective brainstorming session means creating a balanced agenda of activities and group discussions while keeping everyone engaged.

With SessionLab, you  drag, drop and reorder blocks  to build your step-by-step agenda.

Your session  timing   adjusts automatically  as you make changes and when you’re done, you can  share a beautiful printout  with your colleagues and participants.

Explore  how facilitators use SessionLab  to design effective workshops that create results or  watch this five minute video  to see the planner in action!

Over to you

Brainstorming can be simple or complex, visual or virtual, but whatever method you choose to use, the results should be the same – great ideas. Finding new ways to facilitate innovation is something we’re passionate about here at SessionLab, and we hope you find the above brainstorming techniques useful! 

Did we miss anything? Are there any great brainstorming or idea generation methods you’d like to add? We’d love to hear from you in the comments.

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29 brainstorming techniques: effective ways to spark creativity

Bright ideas don’t come as easily as flicking on a light. 

When it’s up to one individual to dream up a solution, it can be time-consuming and cause a lot of pressure. And when it comes to a group of people tasked with solving a problem, ideas might clash. Not to mention, everyone has a preferred method for their creative madness, making it difficult to get every team members’ wheels turning in the same direction.

That’s where brainstorming techniques come in. These techniques provide structure for brainstorming sessions, ignite creativity across all brainstormers, and ensure your ideas come to fruition. And luckily, there are lots of effective brainstorming techniques to choose from. 

What is brainstorming?

Here’s a general brainstorming definition: it’s an approach taken by an individual or team to solve a problem or generate new ideas for the improvement of a product, organization, or strategy. 

No matter your preferred method, most brainstorming techniques involve three steps:

Capture ideas

Discuss and critique the ideas

Choose which ideas to execute

Every brainstorming technique also involves the same ingredients. All you need is an individual or group of people, a problem to solve or an opportunity to address, and time. 

Brainstorming challenges

The golden rule of all brainstorming sessions is quantity over quality. The more ideas you have, the better your chances are that one will be worthy of execution. For these reasons, especially in group brainstorming sessions, be sure all team members check their criticisms at the door and let it be known that the only bad ideas are no ideas. 

Of course, not every brainstorming session will go off without a hitch. Some common brainstorming challenges include:

Unbalanced conversations, sometimes due to extroverts dominating discussions

The anchoring effect, meaning brainstormers cling to the first few ideas shared and don’t move on to others

Awkward silences, which often occur when participants are not prepared 

Perhaps you’ve experienced some of these uncomfortable brainstorming sessions yourself. Thankfully, there are plenty of tried-and-true, and also some unorthodox, brainstorming techniques and tools that tackle just these issues.

Analytic brainstorming techniques

When you need to look at an idea from all angles or vet a problem thoroughly, analytic brainstorming techniques might be worth implementing. Consider the following brainstorming methods and tools to generate and qualify ideas.

1. Starbursting  

A visual brainstorming technique, starbursting should be used once you or your team of brainstormers has homed in on a single idea. To begin starbursting, put an idea on the middle of a whiteboard and draw a six-point star around it. Each point will represent a question:

Consider every question and how it might pertain to your idea, such as, “Who will want to buy this product?” or, “When will we need to launch this program?” This will help you explore scenarios or roadblocks you hadn’t considered before.

Best for: large group brainstorms, vetting ideas thoroughly

2. The five whys, a.k.a. why analysis

Similar to starbursting, the five whys brainstorming technique helps you evaluate the strength of an idea. Challenge yourself to ask “why” questions about a topic or idea at least five times and consider what new problems you surface—and, importantly, note how you can address them. To help organize your thoughts, consider using a flowchart or fishbone diagram in hand with this brainstorming technique.

Best for: individual and group brainstorms, vetting ideas thoroughly

3. SWOT analysis

You might be familiar with SWOT analysis as it relates to strategic planning , and you might also be surprised to know that this concept can also be applied as a brainstorming exercise to help qualify an idea. The notion? Discuss the following aspects of your topic to determine whether it’s worth executing: 

Strengths : how does the idea dominate or stand out from competitors?

Weakness : are there any flaws in the idea that could jeopardize its execution?

Opportunities : what else can you capitalize on based on this idea?

Threats : what are potential downfalls that could arise if the idea is launched?

4. How Now Wow  

The How Now Wow brainstorming technique is all about categorizing ideas based on how unique they are and how easy they are to implement. Once you’ve collected several ideas, either individually or from team members, talk through where they fall in the How Now Wow spectrum:

How ideas are ideas that are original but not executable. 

Now ideas are unoriginal ideas that are easily executable.

Wow ideas are never-been-pitched before ideas that are also easy to implement.

Obviously, you want as many “Wow” ideas as possible since these are executable but also because they might set you apart from competitors or dispel monotony in a company. To help organize your ideas, consider using a matrix of four squares with difficulty weighted on the Y-axis and innovation on the X-axis. 

Best for: individual and group brainstorms, homing in on an executable solution

5. Drivers analysis

Just as the name implies, driver analysis is a brainstorming technique that analyzes the drivers or “causes” of a problem. To use this brainstorming technique, simply keep asking yourself or your team of brainstormers: “What’s driving [insert problem]?” and then, “What’s driving [insert answer to the previous question]?” Similar to why analysis, the deeper you dig into a problem, the more well-vetted it will be and the more confident you will be in executing solutions for those problems. 

6. Mind mapping

Another visual brainstorming technique, mind mapping addresses the anchoring effect—a common brainstorming challenge where brainstormers fixate on the first ideas instead of coming up with new ones. Mind mapping does this by using the first idea to inspire other ideas. 

You’ll need a large piece of paper or whiteboard to do this. Begin by writing down a topic and then drawing lines connecting tangential ideas to it. This essentially helps you paint a picture of your topic at hand and what might impact its execution or even expedite it.

Best for: individual and group brainstorms, visual thinkers

7. Gap filling, a.k.a. gap analysis

When you’re struggling with how to execute an idea, that’s where gap filling comes in—to address the obstacles standing in your way. Begin by starting with a statement of where you are and then a statement of where you want to be. For example, “Our company creates smart watches; we want to expand our portfolio to also include fitness trackers.”

It’s worth writing these out on a large piece of paper or a whiteboard for all of your brainstormers to see, perhaps using a flowchart or mind map to do so. Then, list obstacles that are preventing you from getting where you want to be and work through solutions for each of them. By the end of your brainstorming session, you should have a clearer plan of how to get where you want to be. 

Best for: individual and group brainstorms, visual thinkers, honing in on an executable solution

Quiet async brainstorming techniques

Best for businesses that are crunched for time or teams with more introverted individuals, these quiet brainstorming techniques allow brainstormers to contribute ideas on their own time and often anonymously. Look to the following methods to get your creative juices flowing, especially for remote teams with frequent virtual meetings .   

8. Brainwriting, a.k.a. slip writing

A nonverbal and in-person brainstorming technique, brainwriting addresses the brainstorming challenge of unbalanced conversations head-on. That’s because it requires participation and teamwork from every brainstormer, beginning with each person writing down three ideas relating to a topic on three separate slips of paper. Then everyone passes their ideas to the right or left and their neighbor builds on those ideas, adding bullet points and considerations. 

The slips of paper continue to be passed around the table until they’ve made it all the way around. Then, the brainstorm facilitator can digest all of the ideas themselves, or the brainstormers can discuss each idea out loud and determine what’s worth pursuing. Pro tip: limit this brainstorming technique to no more than 10 people to not be overwhelmed with ideas or time constraints.

Best for: group brainstorms and introverted team members

9. Collaborative brainwriting

You can think of collaborative brainwriting like a herd of cows grazing in a field, except it’s brainstormers grazing on ideas throughout a week, anonymously jotting down thoughts or ideas. Oftentimes a brainstorming facilitator will kick off this technique by posting a large piece of paper, sticky notes, or sharing a cloud-based document to jot down a few brainstorming ideas.

From there, team members can build off of those ideas on their own time and anonymously provide feedback. Be sure to set a clear deadline of when the brainstorming session closes to ensure all brainstormers have an opportunity to chime in.

Best for: individual brainstorming 

10. Brain-netting, a.k.a. online brainstorming

Great for remote teams, brain-netting is essentially a place for a team to brain dump their own ideas, whether that’s a Slack channel, Google Doc, or your project management tool . 

The notion is that brainstormers can add ideas whenever inspiration strikes and that the list will be ever-evolving. Of course, the team leader might want to inform their team of brainstormers of any important dates or deadlines when they need solutions to a problem. They may also want to hold a meeting to discuss the ideas. All brainstormers’ identities can be left anonymous even in the meeting. 

Best for: group brainstorms, introverted team members, remote teams

11. SCAMPER  

The SCAMPER brainstorming technique encourages brainstormers to look at an idea from different angles and it uses its acronym to inspire each lens: 

Substitute : consider what would happen if you swapped one facet of a solution for another.

Combine : consider what would happen if you combined one facet of a solution with another.

Adapt : consider how you could adapt an idea or solution in a new context.

Modify : consider how you can modify an idea to make it higher impact.

Put to another use : consider how else you could leverage your idea.

Eliminate : consider what you could remove from the idea or solution so that it’s simplified.

Reverse effective : finally, consider how you could reorganize an idea to make it most effective . 

When used in a group brainstorming session, you might want to use templates to track responses or pair the SCAMPER method with a brainwriting session to encourage all brainstormers to evaluate ideas from every angle. 

12. Lightning Decision Jam

Known as LDJ for short, the Lightning Decision Jam brainstorming technique requires 40 minutes to one hour to complete. What will you have by the end? Tangible results and buy-in from an entire team of brainstormers. 

This brainstorming technique is great for remote team alignment . It all begins with writing down positives about a topic or what’s working regarding the topic, then writing down negatives and identifying what needs to be addressed most urgently. This is followed by a few minutes of reframing problems as questions, then brainstorming solutions for those problems. 

Finally, your team uses a matrix to determine how high impact and how high effort your solutions are to decide which ideas are worth pursuing. For a more robust explanation of LDJ, watch this video by design agency AJ&Smart, which created the brainstorming technique. 

Best for: group brainstorms, remote workforces, tight deadlines, honing in on an executable solution

13. The idea napkin

Similar to LDJ, the idea napkin is essentially a brainstorming template that distills a broad topic into tangible solutions. How it works: Every brainstormer has an “idea napkin” that they commit one idea to, beginning by writing down their idea, as well as an elevator pitch for it. 

The idea napkin also includes a column for who the idea is targeting—meaning who you’re solving a problem for (customers, teammates, etc.)—and a column noting what problems your idea addresses. Brainstormers can fill out their napkins ahead of or during a brainstorming session, each is expected to present or share them. The final ideas will be placed on an impact and effort matrix to determine which are worth pursuing. 

Best for: group brainstorms, honing in on an executable solution

Roleplaying brainstorm techniques

Drama lovers rejoice! These roleplay brainstorming techniques encourage brainstormers to figuratively walk in someone else’s shoes or put on their hat—or six hats, in one instance—to address a problem or dream up ideas from a new perspective. An added benefit of this? When brainstormers take on a personality that’s not their own, it lowers inhibitions since it’s technically not their point of view being brought to the table.

14. Six thinking hats

This brainstorming technique requires a minimum of six brainstormers to wear imaginary hats—hence the name— that require them to look solely at an idea from one specific angle. For instance, one brainstormer might be wearing an impact hat and only concern themselves with the impact of an idea and another might be wearing a constraints hat and only looking at the constraints of an idea. 

You can pick and choose which angles are most important to your organization. And by the end of the group discussion, the whole brainstorming group should be able to hang their hats feeling confident about the ideas you’ll pursue.

Best for: group brainstorms (six or more people), introverted team members, vetting ideas thoroughly

15. Figure storming

Ever heard the phrase, “What would Abe do?” That’s pretty much the premise of this brainstorming technique in that brainstormers take on the identity of a famous or prominent figure, whether that’s a leader or celebrity, and put themselves in their brain space and how they’d approach an idea. 

This helps teams look at a topic through a different lens and, in the case of group brainstorms, alleviates any nervousness that brainstormers will put out bad ideas. Because they’re not putting out their ideas—they’re sharing someone else’s. So go on and give yourself a new job title for the day.

Best for: individual and group brainstorms, extroverted team members

16. Role storming  

Role storming is similar to figure storming in that brainstormers take on different personalities to dream up ideas, but with one dramatic twist—brainstormers act out those ideas. 

Generally, brainstormers are asked to take on the role of an average person who will be affected by the idea or solution in question, whether that’s an employee, client, or another party, and they act out a scenario that could stem from the idea to help them decipher what problems might arise from it. Consider this brainstorming technique for more extroverted teams. 

Best for: group brainstorms, extroverted team members

17. Reverse brainstorming

Reverse brainstorming is grounded in a little bit of chaos. It encourages brainstormers to play the role of disruptors by brainstorming problems first and then solutions. To kick off the brainstorming questions, a team leader will usually ask, “How do we cause [insert problem]?”

Once your team has listed the causes, they’ll have a new and different perspective for coming up with solutions to problems. 

Best for: group brainstorms, idea generation, problem-solving

18. Reverse thinking

Reverse thinking is a bit of a mashup of the figure storming and six thinking hats brainstorming techniques. It encourages brainstormers to merely ask themselves, “What would someone else do in this situation?” Then, it prompts them to think through why that person’s solution would work or not and if your current solution is more effective. 

Best for: group brainstorms, extroverted team members, vetting ideas thoroughly

Group brainstorm techniques

Most brainstorming techniques can be applied to groups of brainstormers, but these specific brainstorming techniques promote (and some even require) participation from everyone. When facilitated well, group brainstorming techniques not only yield more ideas but they can also:

Boost team morale through lighthearted brainstorming games and by involving participation in every step of the brainstorming process

Promote creative thinking, especially when brainstormers are given time to prepare their ideas and  a structured approach to solve problems

Bring more diverse ideas together, thanks to the unique perspective each brainstormer has and their individual strengths

All this to say, group brainstorming techniques are all about putting people’s heads together. 

19. Eidetic image method

The eidetic image method is grounded in setting intentions, and it begins with group members all closing their eyes to do just that. For example, if a company is setting out to design a new smartwatch, the brainstorming facilitator would encourage all brainstormers to close their eyes and quietly meditate on what smartwatches currently look like. 

Then the group would discuss and close their eyes once more and quietly imagine new features to add to the device. They’d all open their eyes and discuss again, essentially layering on the possibilities for enhancing a product. This brainstorming technique is ideal for revamping or building on an existing product or solution. 

Best for: visual thinkers, creating an idea anew

20. Rapid ideation

Great for teams that get sidetracked or have difficulty staying focused in meetings, the rapid ideation brainstorming technique encourages brainstormers to race against a clock and come up with as many ideas as possible—and importantly, not take themselves too seriously. This can be done by having brainstormers shout out ideas to a facilitator or write them on a piece of paper. You might find that some of the same ideas keep popping up, which likely means those are worth pursuing. 

Best for: extroverted team members, tight deadlines

21. Round-robin brainstorming

Participation is required for the round-robin brainstorming technique. Everyone must contribute at least one idea before the entire group can give feedback or share a second idea.

Given the requirement that everyone must share an idea, it’s best to allow brainstormers time to prepare ideas before each round-robin brainstorming session. This brainstorming technique is great for introverted team members and also for larger groups to ensure everyone can contribute. Moreover, the round-robin brainstorming technique also promotes the notion that the only bad idea is no idea. 

Best for: introverted team members and developing a surplus of ideas

22. Step-ladder brainstorming

Ideal for medium-sized groups of five to 15 people, the step-ladder brainstorming technique prevents ideas from being influenced by the loudest brainstormers of a group. 

Here’s how it works: A brainstorming facilitator introduces a topic to their group of brainstormers and then dismisses all but two brainstormers from the room. The two brainstormers left in the room discuss their ideas for a few minutes and then one brainstormer is welcomed back into the room and shares their ideas before the original two brainstormers divulge their ideas. 

Brainstormers are added back into the room one by one, with each new brainstormer sharing their ideas before the rest of the group divulges theirs, and so forth. Once the entire brainstorming group is back in the room, it’s time to discuss the ideas they’ve built together, step by step. 

Best for: introverted team members, vetting ideas thoroughly, honing in on an executable solution

23. Charrette

You might want to book a few rooms for this one. The charette brainstorming technique helps break up a problem into smaller chunks and also breaks up your brainstormers into separate teams to address them. 

For instance, you might reserve three rooms, write a topic or problem on a whiteboard, and have three sets of brainstormers walk into those rooms to jot down their ideas. Then, the sets of brainstormers rotate rooms and build off of the ideas of the group that was there before them. Consider it effective teamwork at its best.

Best for: vetting ideas thoroughly, honing in on an executable solution

More brainstorming techniques

For more unconventional approaches to get your individual or your team’s wheels turning, consider adding some of these brainstorming techniques to your arsenal of ways to ideate. 

24. ‘What if’ brainstorming

A very off-the-cuff brainstorming technique, “what if” brainstorming is as simple as throwing out as many “what if” questions surrounding a topic as possible, similar to the rapid ideation brainstorming technique. For instance, “what if this problem occurred in a different country,” or, “what if this problem occurred in the 1800s?” 

Walking through the scenarios might help spur new obstacles pertaining to your problem. Essentially, the “what if” brainstorming technique helps your team evaluate all the possibilities.

Best for: individual and group brainstorms, creating an idea anew, vetting ideas thoroughly

25. Change of scenery  

It’s no secret that physical surroundings can impact your team workflow and even creativity. When your brainstorming session is in a rut, consider relocating to another location, perhaps a park, a walking meeting, or even a coffee shop.

Being in a new setting might spur new ideas and even loosen up your brainstormers so that they’re more open to sharing ideas and helping you achieve quantity over quality.  

Best for: individual and group brainstorms, creating an idea anew

26. Random word picker

As this name implies, this brainstorming technique is a little random. Begin by tossing words into a hat and then pull them out and discuss how they relate to your brainstorming topic at hand. You may want to use a template to keep track of your thoughts and any new ideas the word association sparks.

To further organize your thoughts, consider pairing this brainstorming technique with word banking, meaning categorizing random words together and then drawing associations between their category and the brainstorming topic. 

Best for: group brainstorms, creating an idea anew

27. Storyboarding

Turns out, storyboarding isn’t only for television and film. You can also apply this as a brainstorming technique, meaning illustrating or drawing a problem and possible solutions. Consider it another way to put yourself in someone else’s shoes, especially those your solution impacts. It’s also a means to visualize any roadblocks you might experience when executing a solution. 

Best for: individual or group brainstorms, problem-solving, vetting ideas thoroughly

28. Wishing

Wishing is as simple as it sounds: You just wish for the solution you want to build. Think: “I wish our company was carbon neutral,” and then think of the possible ways in which you could achieve this, as well as areas that might be impossible to address for this. This will help uncover obstacles you might face and maybe even shed light on what you’re capable of overcoming. 

Best for: individual or group brainstorms, creating an idea anew

29. Crazy eights

A short and fun brainstorming technique, crazy eights delivers on quantity by encouraging brainstormers to think quickly using a template that has eight boxes and only eight minutes on the clock to sketch out eight ideas. Once the timer stops, the group discusses their ideas. 

For a larger group, consider having each brainstormer narrow in on only three ideas and give them a longer time limit of six minutes to sketch them out in more detail.

Best for: group brainstorms, visual thinkers, developing a surplus of ideas

8 tips for a productive brainstorming session

No matter which brainstorming technique is right for you and your team, consider the following best practices to brainstorm most effectively . Of course, it all begins with the brainstorming facilitator and how they set the tone for the session.

1. Allow time to prep 

A brainstorming facilitator isn’t the only one in a brainstorming session who needs time to prepare for a meeting . They also should give brainstormers some context ahead of the session, such as in the form of a meeting agenda , to get in the correct mindset for the brainstorming session. 

At least one day is standard but as little as two to 10 minutes is useful. Moreover, brainstorming facilitators should also have a few ideas in their back pocket for any creative ruts that might creep in.

2. Set a clear intention

The more context you can provide brainstormers from the get-go, the more fruitful ideas they can produce. For instance, clearly spell out what types of ideas you’re looking for. Whether it’s quickly executable ones or ones that are entirely pathbreaking, identify specific targets to address. 

Additionally, be sure to let brainstormers know of any constraints you or your organization is operating under, including project timelines or budgets, so they’re generating executable ideas.

3. Invite new teammates and ideas

When the same people brainstorm together over and over, they can tend to produce the same ideas over and over. For this reason, consider introducing new people to your brainstorming session to shake up the usual and lend a fresh perspective—and hopefully fresh ideas—to your brainstorming topics. Invitees can be colleagues from different departments, customers or clients for a focus group, or an outside consultant.

4. Promote inclusivity

Every brainstorming session should be considered a safe space to share ideas—even unconventional ones. Remember, the only bad ideas are no ideas, and any idea shared shouldn’t be shot down or judged. In addition, the brainstorm facilitator should ensure every brainstormer is treated equally and given the same amount of time to talk. This might mean setting a timer for each brainstormer to talk and acknowledging those who are dominating conversations. Likewise, every brainstormer should be open and curious to ideas.

5. Think out of the box

Creative thinking begins with not taking ourselves too seriously. Just as you encourage inclusivity, encourage imperfections and out-of-the-box thinking, too. This could include anything from fun team building games to unique icebreaker questions. Hey, even a bevy of silly ideas to build off of is better than no ideas at all. Brainstorming techniques like wishing can encourage team members to open up.

6. Amplify creativity with music

Similar to how a change of scenery can inspire new ideas, even a little background music can promote creativity. Consider putting some on for your brainstorming session, and for the best results ensure it’s:

Instrumental

In a major key

On a fixed tempo and volume

7. Mix and match brainstorming techniques

Just as brainstorming techniques aren’t necessarily one-size-fits-all, they also aren’t all one-type-fits-every-session. Be prepared to pivot your brainstorming technique depending on what your group of brainstormers is most receptive to and also how many ideas you're juggling. 

8. Execute your ideas 

Coming up with bright ideas is great. But they’re pretty useless unless you effectively execute them. While some brainstorming techniques build the execution process into them, others might require you to follow up with brainstormers using project templates to map out a plan using creative solutions. 

Brainstorming is about quantity over quality

When done right, a brainstorming session shouldn’t feel like a chore but rather an opportunity to create something together, especially when your brainstorming technique supports different styles of thinking and expression. 

And whether you're operating as an individual or on a team, there’s something uniquely satisfying about seeing your ideas come to fruition. Get the creative ideas flowing, then customize your workflow management tool to turn those ideas into action. 

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How to Use ChatGPT to Write a Poetry Book

I n the world of AI, ChatGPT is rising fast to be one of the most well-known services. For a creative writer, it can be a great deal of help in multiple ways. From generating ideas for overcoming writer’s block to researching themes for your next story, ChatGPT is the perfect assistant.

But, can it help with the entire process of creating a poetry book? If you ask the right questions, there’s no reason why it can’t.

Below is a guide on how to use OpenAI’s ChatGPT to write a poetry book, from brainstorming to publication.

Brainstorm Ideas

The beginning of every poetry book needs one thing: poems. Many times, the poems can be based on one theme or showcase a storyline.

To write poetry, though, you have to be in the right emotional headspace for it. If you’re not, it can be a bit difficult to scribe lines.

ChatGPT can help with that. Brainstorming ideas can come in the nature of prompts, collaboration, and even sharing other poetry to inspire your thought process.

If you’re curious about what topic your poetry should focus on, ask ChatGPT for a list of themes and pick which ones resonate with you.

You may already know what theme you’re going for. If so, you can ask for prompts about that theme or have ChatGPT ask you questions to help refine your ideas. The questions should be thought-provoking to help you infuse as much emotion into your work as you can. Remember, AI can’t feel, so it’s up to you to make your readers feel your art.

If you really want to test your poetic abilities, ask the AI to suggest a new poetic approach with steps to help guide you. Even if it doesn’t make it to a final draft, it’s still a good exercise to enhance your writing abilities.

Help With Language and Style

There are so many creative ways that ChatGPT can be used . Helping to build poems with fluid language and style is one of them.

Having refined language and style in a poem helps to express your ideas and emotions to your readers. If it’s inconsistent and hard to understand, your readers won’t be able to keep up with the art you’re trying to create in your book.

Using poetic devices can help to make a good poem great. Ask ChatGPT for a poetic device that will fit within the poem structure you’re going for.

You can also ask ChatGPT for some good imagery words that align with the subject of your poem. For example, if you’re writing about the moon’s reflection on top of the water, but you’re having a hard time with wording, you can choose from a list offered by the AI.

Offer Alternative Word Choices

The thesaurus is every writer’s best friend when they can’t think of the right words to use. ChatGPT can be used to find alternative words and even offer words for a concept you’re thinking of.

For instance, if you have a line that you know will be about a dying leaf on a stick, but you don’t want to use the word "stick," ask ChatGPT for a more attractive synonym.

Assist With Form and Structure

Beyond the words, form and structure are some of the most important elements of a poem. They determine the type of poem it is and how the poem progresses to create an experience for the reader. In other words, the meter, stanza lengths, and rhyme schemes of a poem, just to name a few.

If there’s a particular style of poem you’re looking to write, ChatGPT can give you the guidelines to create it. Additionally, you can ask about rhyme schemes for a poem with a certain amount of lines and choose from the options available.

Frankly, any question you have regarding poetry can be asked and ChatGPT will be able to provide an answer with examples.

Proofread and Edit

Proofreading and editing are such helpful features within ChatGPT , even with poetry. You can copy and paste your newly written poem and ask the AI to check for grammatical errors, spelling mistakes, and other oversights you may have missed.

In terms of editing, though, you’ll want to make sure that ChatGPT doesn’t change your poetry too much. You still want the work to be your own. Additionally, there’s a good chance that the emotions you’ve purposely embedded into the poems will be altered.

Suggestions for Poem Arrangement

In a poetry book, the arrangement of the poems is essential for creating a story—whether there’s a narrative or simply an emotional development. You’ll want your readers to follow along in the book and take something away from it.

It would probably be a bit overwhelming to copy and paste every poem into the search bar and ask ChatGPT to arrange your work. However, you can let the AI know what kind of poems you have and ask for a list of ways to organize them.

In the end, it should be your decision what poem gets placed where.

Guidance With Publication

The publication of a poetry book is a big step for a poet, and there are several questions to ask yourself. Should you consider a full-length poetry book or a chapbook? Are you going to self-publish or attempt to find a publisher?

Though these questions will tend to be more of a personal choice, ChatGPT can help guide you with facts and research. Make sure you give enough information so the answer can be tailored to what you have created.

Assist With Marketing and Promotion

Although ChatGPT can’t promote your book for you, it can offer suggestions for how you can do it successfully. In the search bar, jot down all the information about your book and how to promote it, and see what it spits out for you. It could be anything from creating an effective book ad to marketing yourself on social media.

There are numerous suggestions that can be offered, so if you don’t like what it has given you, or you want more ideas, simply tell ChatGPT that you would like to see more.

Put Your Poetry Out Into the World With the Help of ChatGPT

ChatGPT is a great resource to help with all stages of writing. It can bring ideas to life and test your skills with new writing techniques. When it comes to writing a poetry book, ChatGPT can assist from the initial prompt to the marketing campaign of your self-published chapbook.

Whenever you’re ready to start your poetry book undertaking, test out ChatGPT to see how it can help your process.