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Blog Training and Development

What is an Action Plan & How to Write One [With Examples]

By Danesh Ramuthi , Oct 26, 2023

action plan

An action plan is a meticulously structured strategy that pinpoints specific steps, tasks and resources vital to turning a goal into reality. It is extremely useful in any project management. 

Crafting an action plan is like plotting a route for a cross-country journey. It’s the strategic map that outlines every step, decision and pitstop needed to reach your ultimate destination.

With a well-thought-out action plan, you’re not just shooting in the dark; you’re making informed, purposeful strides towards your goals. Dive deep with our guide and witness real-world examples that will inspire and guide you.

Need a tool to kickstart your planning? Try out the Venngage business plan maker and explore their extensive collection of action plan templates .

Click to jump ahead: 

What is the purpose of an action plan?

When to develop an action plan, 7 components of a actions plan, 15 action plan examples.

  • How to Write an action plan?

Final thoughts

An action plan serves as a strategic tool designed to outline specific steps, tasks and goals necessary to achieve a particular objective.

Its primary purpose is to provide a clear roadmap and direction for individuals, teams or organizations to follow in order to efficiently and effectively accomplish their goals. 

Action plans break down complex projects into manageable, actionable components, making it easier to track progress and stay on course.

Moreover, action plans play a crucial role in fostering accountability and coordination among team members. By assigning responsibilities and deadlines for each task or milestone, they ensure that everyone involved is aware of their roles and the overall timeline, reducing confusion and enhancing teamwork. 

Additionally, action plans help in resource allocation, budgeting and risk management by enabling stakeholders to identify potential challenges and plan for contingencies. 

Overall, the purpose of an action plan is to transform abstract goals into concrete actions, making them more achievable and measurable while ensuring that the resources and efforts are aligned with the desired outcomes.

Developing an action plan is crucial when you’re looking to achieve a specific goal or outcome. Here are instances when you should consider developing an action plan:

  • Start of an organization : Ideally, an action plan should be developed within the first six months to one year of the start of an organization. This initial plan lays the groundwork for the future direction and growth of the entity.
  • Project initiation : At the start of any project, an action plan helps to clearly define the tasks, responsibilities, and timelines.
  • Goal setting : Whenever you or your organization sets a new goal. Action plans transform these goals from abstract ideas into concrete steps.
  • Strategic planning : For long-term visions and missions, action plans break down the journey into manageable pieces, each with its timeline and responsible parties.
  • Performance improvement : If there are areas where performance is lacking, whether it’s personal or organizational, an action plan can outline the steps needed to elevate performance.

An action plan is a detailed outline that breaks down the steps necessary to achieve a specific goal. Here are the typical components of an action plan.

1. Objective or Goal

The cornerstone of your action plan is the objective or goal. This should be a clear and concise statement outlining the desired outcome or result. Having a well-defined objective provides a direction and purpose to the entire plan, ensuring all tasks and actions are aligned towards achieving this singular aim.

2. Tasks or Actions

Once the objective is set, the next step is to list down the specific tasks or actions required to achieve this goal. These tasks should be broken down into detailed steps, ensuring no essential activity is overlooked. The granularity of these tasks can vary based on the complexity of the goal.

3. Set deadline

For each task or action, set a realistic and achievable deadline. This timeline ensures that the plan stays on track and that momentum is maintained throughout the execution. It also allows for monitoring progress and identifying potential delays early.

4. Resources needed to complete the project

It’s crucial to recognize and list the resources you’ll need to complete the tasks. This can encompass financial resources, human resources, equipment, technological tools or any other assets. Identifying these early ensures that there are no bottlenecks during execution due to a lack of necessary resources.

5. Person responsible

Assign a person or a team for each task. This designation ensures accountability and clarity. When individuals are aware of their responsibilities, it reduces overlap, confusion and ensures that every task has someone overseeing its completion.

6. Potential barriers or challenges

Every plan will face challenges. By anticipating potential barriers or obstacles, you can be better prepared to address them. This proactive approach ensures smoother execution and less reactionary problem-solving.

7. Measurement of key performance indicators (KPIs)

Determine how you’ll measure the success of each task or the plan overall. KPIs are tangible metrics that allow you to gauge progress and determine whether you’re moving closer to your goals and objectives. They offer a quantifiable means to evaluate success.

Action plans serve as blueprints, guiding the steps and resources needed to achieve a specific goal. 

They come in various formats, tailored to different scenarios and objectives. Here, we present a range of action plan examples that cater to diverse purposes and situations. 

From business strategies to simple task lists, these examples illustrate the versatility and importance of well-structured planning.

Business action plan example

A business action plan is essentially a strategy roadmap, meticulously tailored for realizing broader business objectives. By crafting a solid action plan, businesses can channel their resources, manpower and strategies in a direction that harmonizes with their larger vision.

Purple Business Action Plan Template

Key to this plan is the identification and alignment of steps that resonate with the company’s comprehensive strategy, ambitions of growth and aspirations for operational enhancements. 

While this might entail a myriad of specific steps based on unique business goals, some common elements include setting clear key performance indicators (KPIs), undertaking a thorough SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis to grasp the current business landscape and establishing a timeline to keep track of progress.

Business Action Plan Template

Furthermore, allocating responsibilities to team members or individuals ensures that every aspect of the strategy has a dedicated focus. Budgeting, essential to the success of the action plan, ensures that every initiative is financially viable and sustainable. 

Red Business Action Plan Template

Regular reviews and iterations based on feedback and changing market dynamics keep the action plan agile and relevant.

Related: 5 Steps to Create an Actionable Employee Development Plan [with Templates & Examples]

Company action plan example

A comprehensive company action plan serves as the strategic linchpin, ensuring a coherent and coordinated approach to realizing organizational goals. Central to this plan is the incorporation of rigorous market research and analysis, which provides insights into consumer behaviors, market trends and potential opportunities. 

Clean Green And Gray Action Plan

Equally vital is the focus on product development and procurement, ensuring that the offerings align with market demands and stand out in terms of quality and relevance. 

Alongside, adept legal and financial management safeguards the company’s interests, ensuring compliance with regulations and prudent fiscal oversight.

Simple Green And Orange Company Action Plan

Moreover, the essence of any successful company action plan lies in its sales and marketing strategies. These define how the products or services are positioned and promoted in the market, ensuring visibility and engagement with the target audience. 

Navy And Yellow Modern Minimalist Action Plan

However, while acquisition is crucial, retention plays an equally significant role. Hence, impeccable customer service and nurturing relationships become indispensable components, fostering loyalty and ensuring that clients remain ambassadors for the brand long after the initial transaction.

Related: 30+ Project Plan Examples to Visualize Your Strategy (2023)

Sales action plan example

A well-structured sales action plan serves as the backbone for systematic and efficient progress. Central to this plan is the identification and utilization of the most effective sales channels, whether they are direct, online or through third-party avenues. 

Strategic Food Sales Action Plan Template

Clarity on the products and services on offer, combined with their unique selling propositions, facilitates tailored and resonant sales pitches. 

Budget considerations ensure that resources are judiciously allocated, balancing the act between expenditures and potential returns. This financial prudence is complemented by setting realistic sales projections, which act as both a motivational target and a yardstick for success.

Timelines, or proposed deadlines, infuse the process with a sense of urgency, ensuring that the momentum of the sales drive is maintained. 

action plan example for company

However, the true measure of the action plan’s efficacy lies in its key performance indicators (KPIs). These metrics, be it lead conversion rates or customer retention figures, serve as tangible markers, highlighting the plan’s strengths and signaling areas that might require recalibration to increase sales.

Food Retailer Sales Action Plan Template

Corrective action plan example

The essence of a corrective action plan lies in its meticulous structure, tailored to address and rectify deviations or inefficiencies identified within an organization. At its core, each action item serves as a focal point, detailing specific areas or processes that require intervention. 

Black and Green Corrective Action Plan

Accompanying each action item is a clear description that provides a comprehensive understanding of the issue at hand. 

However, merely identifying a problem isn’t enough; delving deep into its origins through root cause analysis ensures that solutions target the fundamental issues, rather than just addressing superficial symptoms. 

Green Minimalist Corrective Action Plan

This analysis then paves the way for defining the corrective action, a tangible step or series of steps designed to mitigate the identified problem and prevent its recurrence.

Besides, to ensure the plan’s effectiveness, assigning a responsible person to each action item is paramount. This individual or team is entrusted with the task’s execution, ensuring accountability and focus. 

action plan example for company

The status of each action keeps stakeholders informed about the progress, be it in the planning phase, ongoing, or completed. 

Lastly, setting a due date for each corrective action introduces a sense of urgency and purpose, ensuring that issues are addressed in a timely manner, minimizing disruptions and maximizing operational efficiency.

Simple action plan example

A simple action plan strips away the layers of complexity, offering a concise and direct approach to achieving a goal or addressing an issue. This type of plan is characterized by its straightforward structure, devoid of extraneous details, yet powerfully effective in its clarity. 

It is specifically designed for tasks or objectives that don’t necessitate elaborate strategies or multi-layered approaches.

White and Red Simple Corrective Action Plan

The core components of a simple action plan usually include a clear statement of the task or objective at hand, followed by a sequence of actions or steps to be taken. 

Each step is described succinctly, ensuring that anyone involved has a clear understanding of what is expected. Responsibilities are defined clearly, with each task allocated to an individual or a team, ensuring accountability. Timelines might be integrated, providing a clear framework for completion, even if they’re just broad milestones. 

Simple Yellow And Black Action Plan

Regular check-ins or assessments, although minimal, might be incorporated to monitor progress. 

The beauty of a simple action plan lies in its agility and adaptability, making it particularly suited for individual projects, short-term tasks or situations where a rapid response is required.

Simple Action Plan Flow Chart Template

How to write an action plan?

Creating an effective action plan is a foundational step towards turning aspirations into tangible results. It provides a clear roadmap, ensuring that each step taken aligns with the overall objective.

Whether you’re aiming to enhance a business process or achieve a personal goal, a well-drafted action plan can be your guiding light. Here’s key steps on how you can craft one:

  • Step 1: Establish SMART goals: Initiating with a goal that is specific, measurable, achievable, relevant and time-bound ensures you have a clear and focused endpoint in sight. Smart goals serves as the cornerstone for your entire strategic blueprint.
  • Step 2: Determine necessary tasks: Decompose your overarching objective into smaller, actionable tasks. This modular approach not only makes the mission less daunting but also provides a sequential pathway to goal attainment.
  • Step 3: Assign essential resources: Depending on the tasks at hand, designate necessary resources, be they human, financial or technological. This ensures that every activity has the backing it needs for successful execution.
  • Step 4: Prioritize tasks by importance: Not all tasks hold equal weight. Determine the hierarchy of tasks based on their impact on the goal and their time sensitivity. This allows for a systematic progression.
  • Step 5: Outline timelines and key markers: With tasks in hand, set clear deadlines for each. Introduce milestones, which act as periodic check-ins, ensuring you’re on track and allowing for celebrations of smaller victories.
  • Step 6: Oversee and modify your strategy blueprint: As you progress, there will invariably be learnings and challenges. Regularly review your plan to make necessary adjustments, ensuring its relevance and effectiveness.
  • Step 7: Consider ready-to-use templates: If starting from scratch feels overwhelming, lean on structured templates to guide your planning. There’s plenty of business plan softwares and platforms such as  Venngage that offer a plethora of action plan templates , tailored to various needs, which can significantly streamline the process.

An action plan is more than just an action steps, it’s a strategic blueprint that bridges the gap between aspirations and realizations. 

Through this comprehensive guide, I’ve walked you through the purpose, ideal timings, core components, and practical examples of action plans across various domains. 

Leveraging tools of project management , you can track progress, assign tasks and ensure every team member stays on the same page. 

It’s not just about setting goals, but about strategically planning every step, ensuring tasks completed align with the larger project goals. 

Remember, success isn’t just about having goals but about charting the right course to achieve them

And if you’re looking to supercharge your planning efforts, don’t miss out on the Venngage business plan maker. 

Dive into their extensive collection of action plan templates and make your strategic planning both efficient and effective. 

Status.net

How to Write an Action Plan: Step-by-Step (Examples)

By Status.net Editorial Team on November 9, 2023 — 9 minutes to read

Understanding Action Plans

An action plan is a detailed roadmap of the necessary steps you need to take to achieve a specific goal or objective. It’s like a GPS that guides you from your starting point to your desired destination. Creating an action plan helps you break down a large goal into smaller, more manageable tasks, which makes the goal feel less overwhelming.

To start, you should first identify your end goal and be as specific as possible. For example, if you want to increase sales for your business, set a target like “Increase sales by 20% within the next six months.” This will give you a clear vision of what you want to achieve and make it easier to measure your progress.

Next, list the necessary actions or tasks required to reach your goal. These can be further divided into smaller tasks that are easy to understand and implement. For example, to increase sales, you could:

  • Improve your online presence by revamping your website, optimizing it for search engines, and posting regularly on social media platforms.
  • Reach out to potential clients through email campaigns and cold calls.
  • Offer promotions or discounts to incentivize new customers to try your product or service.

Now, it’s time to set a timeline for each task. Deadlines will enable you to monitor your progress and stay on track. Assign realistic due dates for each task, and if needed, break them down into smaller milestones.

To ensure your action plan’s success, make sure to assign responsibility for each task. If you’re working with a team, delegate tasks according to each team member’s strengths, skills, and workload. This will help ensure everyone knows what their responsibilities are, and they are held accountable.

Lastly, always monitor your progress and evaluate your action plan’s effectiveness. Regularly review the tasks you’ve accomplished, and make note of the tasks that were challenging or required more time than anticipated. This self-assessment will help you improve your action plan and make necessary adjustments as you work towards your goal.

Example Action Plan

Goal : Increase sales by 20% within the next 6 months (By January 1st, 2025)

Actions : 1. Improve online presence a) Revamp website design – Due October 15th b) Optimize website for SEO – Due November 1st c) Post regularly on social media (1x/week min) – Ongoing

2. Reach out to potential clients a) Create email marketing campaign – Due September 15th b) Start cold calling campaign (10 calls/day) – Start October 1st

3. Offer promotions a) Design promotion flyers – Due September 1st b) Run month-long 20% off sale – October 1-31st

Monitoring : – Check website analytics weekly – Track new clients monthly – Evaluate sales figures monthly – Adjust plan as needed at monthly meetings

Responsibilities : – John to revamp website – Susan to handle social media – Michael to create promotions – Jennifer to manage outreach campaigns

Steps to Creating a Powerhouse Action Plan

First, identify your goal . Be specific about what you want to achieve and set a time frame for accomplishing it. This will help keep your efforts focused and prevent you from getting overwhelmed by smaller tasks. For example, instead of “increase sales”, choose “increase sales by 20% in the next six months”.

Next, break your goal down into smaller, manageable tasks . Create a list of activities or steps that must be completed in order to reach your goal. If your goal is to Increase sales by 20%, some tasks might be:

  • Research your target market
  • Develop a marketing strategy
  • Improve product offerings
  • Train your sales team

Assign a deadline and responsible party for each task on your list. This will help ensure that all tasks are completed on time and that everyone knows their role in achieving the goal. Make sure to set realistic timelines for each task, taking into consideration the resources and time available.

Here’s an example:

  • Research your target market – due in one week – assigned to Jane (marketing specialist)
  • Develop a marketing strategy – due in two weeks – assigned to marketing team

Monitor your progress regularly. Keep track of your progress by using tools such as calendars, project management software, or a simple spreadsheet. Regularly assess whether you’re on track to meet your goal and adjust your action plan if needed. For example, if a task is taking longer than expected, you may need to reassign resources or revise the deadline.

Celebrate your milestones and learn from setbacks . Along the way, take the time to acknowledge and celebrate your successes, as well as learn from any setbacks or challenges. This will help maintain motivation and encourage continuous improvement.

Finally, communicate your action plan to all stakeholders involved, such as employees, investors, or clients. Clear communication ensures everyone understands the goal, their responsibilities, and the expectations for the project.

Defining Clear and Smart Goals

Specific goals.

When creating your action plan, start by setting specific goals. These are clear, well-defined goals that leave no room for ambiguity. You should know exactly what needs to be accomplished and how you plan to achieve it. For example, instead of aiming for “increasing sales,” set a goal like “increase sales by 15% over the next six months.”

Measurable Goals

Your goals should be measurable so that you can track your progress and know when you’ve achieved them. This involves identifying quantifiable indicators that will help you determine your progress. For instance, if your goal is to increase sales, a measurable component can be the number of units sold or the amount of revenue generated within a specific timeframe.

Achievable Goals

When setting goals, make sure they are achievable and realistic based on your current resources and constraints. Consider your team’s capabilities, time, and budget. Unattainable goals may negatively impact your motivation and morale. For example, if you have a small team with limited resources, setting a goal to double your company’s size within a month might be unrealistic. Instead, aim for a modest yet challenging growth rate that can be achieved with your available resources.

Relevant Goals

Your action plan goals should also be relevant to your organization’s mission and vision. These are goals that align with your overall strategic plan and contribute to its long-term success. Relevant goals ensure that your efforts are focused on high-impact areas and avoid unnecessary distractions. For example, if your business is focused on sustainability, a relevant goal might be to reduce your company’s carbon footprint by 20% in the next year.

Time-bound Goals

Finally, ensure that your goals are time-bound, meaning they have a deadline for completion. Deadlines keep your team accountable and help maintain a sense of urgency, which is crucial for staying on track and achieving your objectives. A clear timeframe also allows you to measure your progress and adjust your plans as needed. For instance, you could set a goal to expand your customer base by 10% within the next quarter.

Assigning Roles and Responsibilities

When creating an action plan, it’s important to assign roles and responsibilities to your team members. This helps ensure tasks are completed efficiently and everyone is clear about their duties. Here’s how to do it effectively:

  • First, identify the necessary tasks to achieve your goal. Be specific about what needs to be done and break it down into smaller steps if needed. For example, if your action plan involves promoting a new product, tasks could include designing promotional materials, creating social media posts, and reaching out to potential partners.
  • Next, evaluate the skills and expertise of your team members. Consider their strengths, weaknesses, and past experiences with similar projects. This will help you match team members with tasks that best suit their abilities. For instance, someone with graphic design expertise should be responsible for creating promotional materials.
  • Once you’ve determined which team members are best suited for each task, clearly communicate their roles and responsibilities. This can be done through a project management tool, an email, or a team meeting. Make sure everyone is aware of their duties and the deadlines for each task.
  • Keep track of everyone’s progress, and hold regular check-ins to see how each team member is doing with their assigned tasks.
  • Be open to adjusting your action plan and roles as necessary. Sometimes, unforeseen challenges can arise and require you to modify your plan.

Creating a Time Frame

When working on your action plan, it’s important to establish a realistic time frame for achieving your goals. This helps you stay on track and prioritize tasks effectively. We will walk you through the process of creating a time frame for your action plan.

  • First, break down your primary goal into smaller, manageable tasks. Think of these tasks as stepping stones that will lead you toward your overall objective. For example, if your goal is to start a new business, your tasks might include researching your target market, establishing a budget, and developing a marketing strategy.
  • Next, assign a deadline to each task. Deadlines should be specific and set in stone but make sure to be flexible enough to adjust as necessary. Use a calendar or planner to visualize your timeline, marking important dates and milestones. For example, you could set a four-month deadline for completing market research and a six-month deadline for securing initial funding.
  • To keep yourself accountable, set reminders or notifications for important deadlines. This can be done using digital tools like smartphone apps or traditional methods, such as sticky notes on your workspace. Regularly reviewing your progress and adjusting your time frame when needed will help you stay on track.
  • Lastly, consider any external factors that might impact your time frame. Are there seasonal events, holidays, or industry-specific deadlines that could affect your ability to complete tasks? Factor in these considerations as you build your timeline.

Resource Allocation

When creating an action plan, resource allocation plays a major role. You’ll need to determine the resources required for each task and how they’ll be distributed among team members. This usually includes time, budget, and human resources.

  • Start by estimating the time each task will take. Break tasks down into smaller chunks and allocate a specific deadline to each. This will help you prioritize tasks and balance workloads for your team members. For example, if designing a marketing campaign takes four weeks, divide it into weekly tasks like conducting market research, creating promotional materials, and setting up advertisements.
  • Next, determine the budget needed to complete your project. Identify any expenses such as salaries, equipment, software, and project-related costs like travel. Create a budget for each task to avoid overspending, and allocate funds accordingly. Using our marketing campaign example, allocate separate budgets for market research tools, graphic design tools, and advertising platforms.
  • Lastly, allocate human resources to tasks based on their skills and expertise. Delegate responsibilities to your team members, ensuring that everyone has a clear understanding of their role in the project. If needed, identify additional hires or outside consultants to fill gaps in your team’s expertise. For instance, if your team lacks graphic design experience, consider hiring a graphic designer or outsourcing the work to a design agency.
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What is an Action Plan? Learn with Templates and Examples

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Planning on turning your vision into reality? And what’s your best way to avoid challenges and problems during this journey? A solid action plan.

We have outlined 6 steps explaining how to write an action plan. Once you familiarize yourself with them, go ahead and use the editable templates below to start planning right away.

What is an Action Plan?

Why you need an action plan, how to write an action plan, action plan templates.

An action plan is a specific list of tasks in order to achieve a particular goal. It can be regarded as a proposed strategy to execute a specific project to achieve a specific or general goal effectively and efficiently. It outlines steps to take and helps stay focused and organized, whether it’s personal or work-related. Breaking down the goal into smaller, manageable steps, makes it easier to stay motivated and track progress.

It’s an essential part of the strategic planning process and helps with improving teamwork planning Not only in project management, but action plans can be used by individuals to prepare a strategy to achieve their own personal goals as well.

Components of an action plan include

  • A well-defined description of the goal to be achieved
  • Tasks/ steps that need to be carried out to reach the goal
  • People who will be in charge of carrying out each task
  • When will these tasks be completed (deadlines and milestones)
  • Resources needed to complete the tasks
  • Measures to evaluate progress

What’s great about having everything listed down on one location is that it makes it easier to track progress and effectively plan things out.

An action plan is not something set in stone. As your organization grows, and surrounding circumstances change, you will have to revisit and make adjustments to meet the latest needs.

Sometimes businesses don’t spend much time on developing an action plan before an initiative, which, in most cases, leads to failure. If you haven’t heard, “failing to plan is planning to fail” said Benjamin Franklin supposedly once.

Planning helps you prepare for the obstacles ahead and keep you on track. And with an effective action plan, you can boost your productivity and keep yourself focused.  

Here are some benefits of an action plan you should know;

  • It gives you a clear direction. As an action plan highlights exactly what steps to be taken and when they should be completed, you will know exactly what you need to do.
  • Having your goals written down and planned out in steps will give you a reason to stay motivated and committed throughout the project.  
  • With an action plan, you can track your progress toward your goal.
  • Since you are listing down all the steps you need to complete in your action plan, it will help you prioritize your tasks based on effort and impact.

From the looks of it, creating an action plan seems fairly easy. But there are several important steps you need to follow with caution in order to get the best out of it. Here’s how to write an action plan explained in 6 easy steps.

Step 1: Define your end goal

If you are not clear about what you want to do and what you want to achieve, you are setting yourself up for failure.

Planning a new initiative? Start by defining where you are and where you want to be.

Solving a problem? Analyze the situation and explore possible solutions before prioritizing them.

Then write down your goal. And before you move on to the next step, run your goal through the SMART criteria . Or in other words, make sure that it is

  • Specific – well-defined and clear
  • Measurable – include measurable indicators to track progress  
  • Attainable – realistic and achievable within the resources, time, money, experience, etc. you have
  • Relevant – align with your other goals
  • Timely – has a finishing date

Use this SMART goal worksheet to simplify this process. Share it with others to get their input as well.  

  • Ready to use
  • Fully customizable template
  • Get Started in seconds

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And refer to our easy guide to the goal-setting process to learn more about setting and planning your goals.

Step 2: List down the steps to be followed

The goal is clear. What exactly should you do to realize it?

Create a rough template to list down all the tasks to be performed, due dates and people responsible.

It’s important that you make sure that the entire team is involved in this process and has access to the document. This way everyone will be aware of their roles and responsibilities in the project.

Make sure that each task is clearly defined and is attainable. If you come across larger and more complex tasks, break them down to smaller ones that are easier to execute and manage.

Tips: Use a RACI Matrix template to clarify project roles and responsibilities, and plan projects

Step 3: Prioritize tasks and add deadlines

It’s time to reorganize the list by prioritizing the tasks . Some steps, you may need to prioritize as they can be blocking other sub-steps.

Add deadlines, and make sure that they are realistic. Consult with the person responsible for carrying it out to understand his or her capacity before deciding on deadlines.

Step 4: Set milestones

Milestones can be considered mini goals leading up to the main goal at the end. The advantage of adding milestones is that they give the team members to look forward to something and help them stay motivated even though the final due date is far away.

Start from the end goal and work your way back as you set milestones . Remember not to keep too little or too much time in between the milestone you set. It’s a best practice to space milestones two weeks apart.  

Step 5: Identify the resources needed

Before you start your project, it’s crucial to ensure that you have all the necessary resources at hand to complete the tasks. And if they are not currently available, you need to first make a plan to acquire them.

This should also include your budget. You can assign a column of your action plan to mark the cost of each task if there are any.  

Step 6: Visualize your action plan

The point of this step is to create something that everyone can understand at a glance and that can be shared with everyone.

Whether your action plan comes in the shape of a flowchart , Gantt chart , or table , make sure that it clearly communicates the elements we have identified so far – tasks, task owners, deadlines, resources, etc.

This document should be easily accessible to everyone and should be editable.

Step 7: Monitor, evaluate and update

Allocate some time to evaluate the progress you’ve made with your team.

You can mark tasks that are completed as done on this final action plan, bringing attention to how you’ve progressed toward the goal.

This will also bring out the tasks that are pending or delayed, in which case you need to figure out why and find suitable solutions. And then update the action plan accordingly.

Business action plan

You may like to read: The Easy Guide to Making a Business Plan for Presentations

Marketing action plan

Strategic action plan, corrective action plan template.

Learn more about: Corrective Action Plan template .

Additional resources: The Easy Guide to Creating a Business Contingency Plan

Simple action plan template

Any more tips on creating an action plan.

An action plan is designed to guide your way to accomplishing your goals. It turns your vision into actionable goals and steps. And it helps you stay focused and motivated.

From an individual employee in an organization to larger departments can make use of action plans to steer their way towards completing their goals.

Maybe you are about to create your very first action plan, or you are already a pro at writing them. Either way, we’d like to hear your opinions on how to write an action plan. Do share them with us in the comments section below.

Join over thousands of organizations that use Creately to brainstorm, plan, analyze, and execute their projects successfully.

FAQs About Action Plan

Lack of clarity on goals: Make sure the team understands the goals and objectives of the action plan. The goals should be specific, measurable, attainable, relevant, and time-bound (SMART).

Unclear responsibilities: Assign clear roles and responsibilities for each team member to avoid confusion and ensure accountability.

Overcomplicating the plan: Keep the action plan simple and easy to understand. Avoid adding unnecessary complexity or detail that may confuse the team.

Failure to prioritize tasks: Prioritize tasks based on their importance and urgency. This will ensure that the team focuses on the most critical tasks first.

Inadequate resources: Ensure that the team has access to the necessary resources such as time, budget, and equipment, to carry out the action plan successfully.

Lack of communication: Effective communication is crucial to the success of any action plan. Ensure that team members are regularly updated on progress and any changes to the plan.

Failure to monitor progress: Regularly monitor progress and adjust the action plan as needed to ensure that it stays on track and achieves its goals.

Strategic action plan: This type of plan outlines the long-term goals and objectives of an organization, and the actions that will be taken to achieve them. It typically covers a period of several years and includes high-level strategies and initiatives.

Operational action plan: This plan focuses on the day-to-day operations of an organization, outlining the actions that will be taken to achieve short-term goals and objectives. It typically covers a period of one year or less and includes specific actions and timelines.

Project action plan: This type of plan is used for individual projects and outlines the actions that will be taken to achieve specific project goals and objectives. It includes a detailed breakdown of tasks, timelines, and responsibilities.

Sales action plan: This plan focuses on the actions that will be taken to increase sales and revenue. It includes specific strategies for marketing, sales, and customer service.

Marketing action plan: This plan outlines the actions that will be taken to promote a product or service and increase brand awareness. It includes strategies for advertising, social media, public relations, and other marketing initiatives.

Crisis management action plan: This type of plan outlines the actions that will be taken in the event of a crisis, such as a natural disaster or security breach. It includes specific protocols for communication, evacuation, and other emergency procedures.

An action plan can be used by anyone who wants to achieve specific goals or objectives. It is a useful tool for individuals, teams, and organizations in a variety of contexts. Here are some examples:

Individuals: An individual can use an action plan to achieve personal goals such as losing weight, completing a degree, or starting a business.

Teams: A team can use an action plan to achieve goals related to a specific project or initiative. For example, a marketing team may use an action plan to launch a new product.

Small businesses: Small businesses can use an action plan to achieve goals related to sales, marketing, operations, or finance.

Non-profit organizations: Non-profit organizations can use an action plan to achieve goals related to fundraising, volunteer recruitment, or program implementation.

Government agencies: Government agencies can use an action plan to achieve goals related to policy implementation, disaster response, or public safety.

Educational institutions: Educational institutions can use an action plan to achieve goals related to improving student outcomes, increasing enrollment, or expanding programs.

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How to create an action plan (with free templates and examples)

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An action plan template provides a ready-made framework for quickly adding the steps — like tasks, due dates, and assignees — to achieve your project goals. It’s a great way to ensure your project action plans are effective and consistent so everyone understands what’s expected.

In this guide, you’ll learn how to write an action plan step-by-step, with examples for inspiration. Plus, you can download two free action plan templates — including one from our Work OS — to get started immediately.

Download Excel template

What is an action plan?

An action plan is a detailed blueprint that outlines the steps you, your team, or your organization will take to achieve a specific goal. It includes specific tasks or actions with due dates and assignees, a timeline, and the resources required to accomplish your goal.

Action plans include detailed information, such as:

  • A description of each action or task to complete
  • The person responsible for each action
  • Due dates for each task
  • Resources required to complete the action
  • Space to reflect or take notes after you have completed a task

What is an action plan template?

An action plan template is a pre-structured document that gives you a framework for crafting your new action plan. A practical action plan template has designated spaces for each aspect you need to cover, often presented in a table format like this.

Screenshot of monday.com's action plan template

Free action plan templates

Here are two free action plan templates you can download and use today:

Try monday.com’s Action Plan Template:

This action plan template breaks down goals into actionable steps that you can prioritize, assign ownership, and track progress. You can also add start and end dates for each action, plus relevant details and files.

Get the template

Download the free action plan template for Excel:

Why is an action plan template important?

Leaders and managers use action plan templates to speed up the strategic planning process . Rather than spending unnecessary time designing the document used for planning purposes, project managers can simply pull up their template, save a new copy — keeping the existing template intact — and get straight to work scheduling and assigning tasks.

Action plan templates ensure consistency

Additionally, templates help to ensure consistency across plans and teams. When your organization uses the same action plan template for the whole company, it’s easier for team members to interpret and understand the plan — because they’re familiar with the format — and it contributes toward an organized, professional appearance.

Action plan templates help you plan more effectively

Action plan templates help project organizers plan more effectively by offering predefined categories and columns, reducing the chance of human error or omitting information from an action plan. In addition, you can apply any learnings from the project management process to your template. That way, you’ll consistently improve subsequent action plans.

While completing a project, you might find that some of the tasks in your task lists didn’t have clear outcomes. In addition, it wasn’t immediately obvious how to identify when the task was complete. So, you could borrow from the SMART goals framework — Specific, Measurable, Attainable, Relevant, Time-bound goals — and include a new column in your action plan template to note how you’ll measure if the task is complete.

And when using an action plan template built on a Work OS like monday.com, you can add your action plan to relevant project boards, create cross-team automations , and more — making it easier to collaborate with a distributed team in real time.

What are the essential features of an effective action plan template?

Action plan templates should contain the following features:

  • Multiple views — such as tables, timelines, Kanban boards, and Gantt charts to visualize tasks.
  • Task notifications — to detail and assign tasks to team members.
  • Structured layouts — to plan tasks based on priority, status, and resource allocation.
  • Collaboration ability — to maintain notes, comments, and files in one place.
  • Automations — to update task status and notify owners.
  • Status columns — to show the current status, such as Stuck, Working on it, and Done.
  • Dashboards — to track overall progress, timelines, and budgets.

What is the difference between an action plan and a project plan?

A project plan is more detailed than an action plan. Both list the tasks, timelines, and resources required to achieve a desired goal. But project plans also include:

  • Project goals and objectives
  • Project milestones and deliverables
  • Project scope and budget
  • Project roles and responsibilities
  • Project stakeholders and communication schedule
  • Project risk mitigation and contingency plans
  • Project success criteria

You can create an action plan from your project plan to outline the steps required to achieve your project goals.

What are the key elements of a well-written action plan?

A well-written action plan consists of seven components:

  • Goals: define what the action plan aims to accomplish.
  • Steps: detail the actions required to achieve each goal.
  • Items: determine the task dependencies and priorities.
  • Timeline: maps out the schedule and milestones from start to finish.
  • Resources: identify the people, tools, and budget required.
  • Responsibilities: assign tasks to an individual or a team.
  • Review: monitor the overall progress of action items completed.

What are some examples of action plan templates?

Now that we know what they do, let’s look at a few action plan templates.

Business action plan template

This template outlines how to write an action plan to track progress toward a specific business goal.

Example of a business action plan template

( Image Source )

This action plan begins by detailing the primary goal, with the first column dedicated to a breakdown of each action required. For example, if your business goal was to design and launch a new website, your activities might include:

  • Gathering design assets
  • Choosing a color scheme
  • Copywriting for new website pages
  • Assembling design and development teams
  • Creating design wireframes
  • Design and development
  • Launch and promotion

Note that the second to last column in this action plan template is reserved for noting potential hazards. This helps identify roadblocks that might get in the way of achieving your goals to plan around them.

Personal development action plan template

Though action plans are most often used in a business context, they can be a handy tool to help you stay motivated and work toward your personal goals.

Example of a personal development action plan

This template allows you to break down your actions into a step-by-step sequence and includes a “How will I know I’ve been successful?” column to ensure that the actions you write down have a clear outcome.

Corrective action plan template

Creating an action plan can also be a great way to solve a specific business problem or even an issue with a particular employee’s performance. This is known as a corrective action plan, as shown in the example template below.

A corrective action plan template includes important columns, such as “metrics and constraints” — to help users complete tasks and plan for potential roadblocks — and “percent completed” — to help measure the progress toward the goal.

monday.com’s Action Plan Template

As you’ve seen in the examples above, the typical action plan format is a PDF or Microsoft Word document. While this is fine for goal setting and creating the plan itself, it’s not so great for putting it into action.

That’s why we’ve purpose-built a flexible, customizable, intuitive action plan template to use with monday.com.

When you design your action plan on monday.com, you can:

  • Access multiple views (such as a table, Kanban, and timeline) to work in a manner that suits your needs.

Timeline view in the action plan template

  • Assign tasks to individuals and notify them instantly.
  • Comment and collaborate on tasks to keep communication contextual.
  • Design custom automations to save valuable time and ensure nothing slips through the cracks.
  • Report on progress with the Progress Tracking Column.

Screenshot of the progress tracking column on monday.com

Once there is buy-in from the team on the plan, it is easy to copy actions, dates, and assignees over to the task management board.

Because monday.com is a comprehensive Work OS, any action plans you create with this template also integrate with relevant project boards. In addition, comprehensive analytics make tracking easy.

How to write an action plan step-by-step

Never created an action plan before? Then, follow this simple guide and get started with the free template above.

1. Determine your goals

First, you need to understand what you’re trying to achieve. Then, make this goal as specific as possible.

For example, “increase sales” is not a clear enough goal. “Increase sales by 20% in quarter three” is more specific and allows you to set a metric for achieving it.

2. Break down the steps required to achieve each goal

What actions are necessary to get there?

In this example, that might include:

  • Hire three new sales development representatives
  • Increase content marketing budget by $20,000
  • Implement a new sales training program for new hires

3. Determine task dependencies and priorities

Remember: you can’t do everything at once! So now that you’ve broken down that big goal into bite-sized chunks, you need to figure out the perfect order for completing the tasks. In the above instance, you need to hire new sales representatives before starting a sales training program.

4. Set milestones

Now, set some milestones for significant events or checkpoints along the project. Some typical milestones are:

  • Completion of a substantial task or phase of the project
  • A significant event, such as a product launch
  • Important meetings, like customer review meetings

5. Add deadlines

When do you need to complete each task? Setting deadlines for each task helps your team stay on track and allows you to identify if your timeline for the larger goal is realistic.

6. Identify the resources you need

What’s getting in the way of completing these tasks? What do you require — perhaps from leadership or another team — to meet or exceed your goals? In our sales team example, we might need some assistance from the HR department to advertise an open role and attract new applicants.

7. Assign tasks to individuals

Who is responsible for each action? Assign a clear task owner to each task. Ownership doesn’t just make someone feel accountable; it empowers them to take the initiative and solve problems without dragging in management at every twist and turn.

8. Agree on a plan to review progress

Before you jump in and start your project, determine how you will measure progress toward your goals. For example:

  • Will you review your action plan every day or every week?
  • Will the task assignees or the project leader be responsible for updating the plan to reflect progress?

Determining these answers upfront means the action plan remains a living document reflecting actual progress.

Customize our Action Plan Template to your needs today

Prepare and present your action plans with our flexible, customizable Action Plan Template. Team members will love the multiple views, automations, and collaboration features to keep them on point. And you’ll benefit from the Progress Tracking column in your weekly reports to stakeholders.

FAQs about action plans

What’s the difference between an action plan and a to-do list.

An action plan and a to-do list are helpful tools for organizing tasks and achieving goals. A to-do list is a list of tasks to complete, but not necessarily for the same goal or project. Typically, to-do lists are less organized than action plans and can change daily. In contrast, an action plan follows specific steps and includes tasks that all lead to completing a common goal.

What's the difference between an action plan and a strategic plan?

An action plan and a strategic plan are essential for an organization’s long-term and short-term planning. A strategic plan outlines an organization’s vision for the future and helps prioritize goals, make resourcing decisions, and unite employees. On the other hand, an action plan makes the strategic plan operational by providing detailed instructions on how to accomplish those goals.

What’s the difference between an action plan and an implementation plan?

An implementation plan and an action plan are essential documents that help teams execute a project successfully. An action plan focuses on the specific tasks needed to achieve a goal. In contrast, an implementation plan is a more holistic document outlining the steps, teams, and resources required to execute a project successfully.

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What is an action plan? Steps, template, and examples

action plan example for company

Editor’s note : This blog was updated 27 June 2023 to add more information about action plans, including examples of the types of organizations that can use action plans and an in-depth example study. The action plan template was also updated.

What Is An Action Plan? Steps, Template, And Examples

Have a thoughtfully laid-out product roadmap? Great! What’s next?

It’s time to make things happen and turn your product vision into reality.

As a product manager, you’re akin to an orchestrator, juggling multiple hats that need different levels of skill and communication — the glue that brings everything together. One of the most important things you need to get started is an action plan.

What is an action plan?

An action plan is a guiding document and work breakdown structure that outlines all the tasks that need to be completed so you can achieve your product goals.

An action plan is like a music sheet: if you have a defined set of notes, you know exactly what the music is going to sound like.

As the product manager, you need to be able to define the set of tasks in sequential order, considering dependencies and priorities, that will help you complete your project in the quickest, most efficient way possible.

What is an action plan example?

Action plans do not all have to be for complicated products or things — they can be for easy, short-term plans as well. For example, say a product team at a stationery company wants to introduce a new pen model. Their action plan could involve defining the new model’s design, sourcing materials, setting up manufacturing processes, determining marketing strategies, and setting a timeline for the product launch.

Another example could be a clothing brand apparel brand plans to launch a new, sustainable line. This action plan could include researching sustainable materials and manufacturing processes, designing the clothing line, determining pricing strategies, planning the marketing campaign to emphasize the sustainability angle, and coordinating the product launch across various sales channels.

As you can see, action plans don’t always have to be for complex software products. We’ll walk through an example later in the article more suited toward a digital tech product, but the point is that every team can use an action plan no matter what their product is!

How an action plan complements your product strategy

It’s important to note that an action plan and product strategy are not the same thing. Product strategy defines the high-level direction of what will make a product successful and a general idea of how to get there. An action plan is created from an execution standpoint and is not meant to define product strategy.

However, a good action plan should incorporate a long-term product strategy that aligns with business goals. Taking action that doesn’t ultimately lead to achieving your goals is simply unnecessary and a drain on your resources. A smart action plan embraces the fact that business goals and product priorities can change along the way, making it crucial to create a plan that is flexible and allows you to pivot with minimal disruptions.

All in all, an action plan (especially when finely tuned and strategic) complements your product strategy by providing an actionable roadmap to success. As mentioned earlier, while the product strategy paints the high-level vision for what will make a product successful, the action plan breaks this down into tactical steps — think of it as the bridge between the strategy and actual implementation. It’s important to clarify that a well-crafted action plan does not aim to redefine the product strategy but gives a path to execute it.

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action plan example for company

How to create an action plan in 5 steps

Creating an action plan is a logical exercise, much like putting the pieces of a jigsaw puzzle together. It’s just that sometimes, you don’t have the jigsaw pieces readily available, so you have to do some digging to find them first.

Whether you’re using pen and paper or a more sophisticated project management tool such as Jira or Confluence, it’s important to write down your action plan so you can get everyone on the same page (literally) and reference it later.

The steps to writing an effective action plan are as follows:

  • Define goals
  • Build your framework and task list
  • Define roles and responsibilities
  • Communicate and get feedback
  • Update your action plan

1. Define goals

The most important step in creating an action plan is to define the goals you want to achieve through that plan. This isn’t exclusively about launching a new product feature or enhancing user experience, you can equally use an action plan to reinforce security measures or diminish your product’s tech debt. The goals can be big or small, but defining them clearly is crucial.

To ensure these goals are robust and measurable, incorporate data metrics as your success indicators and set feasible timelines. The more precise and data-centric your goals, the more actionable they become. For example: Increase net-new users by X percent through the release of Y new feature by the end of Q3.

2. Build your framework and task list

Now that you have your goals defined, work backward from your goals and think about all the different pieces you need to reach them.

When dealing with so many moving parts, it’s important to create a structure for them. We call this the work breakdown structure.

Essentially, this involves dissecting the project into smaller, manageable tasks. Organize these tasks into groups and create dependencies and communication links between them. This forms the framework you can use to fully build out your action plan.

The framework will help you create a holistic execution plan and force you to think about the things that you possibly could have missed. No two companies are alike, so create a detailed framework that works for you and your company.

Example action plan framework

Here’s an example of a simple, high-level framework for a process-oriented action plan that’s ideal for software companies:

  • Product scoping
  • Technical scoping
  • UI/UX design
  • Development
  • Release and review

Product scoping — Gather product requirements through product analytics, customer discovery, cross-functional collaboration and internal feedback, competitive and market trends, and any other source that brings insights into the product you’re building. Consider how your product will impact existing customers, other products, teams, revenue streams, etc. within your company.

Technical scoping — Once you have the product requirements nailed down, having technical scoping discussions helps to understand technical feasibility and dependencies better.

UI/UX design — Create prototypes according to user experience and design best practices. This will help validate technical feasibility, customer usability, and alignment with product strategy.

Development — Now that we have a solid set of requirements that are ready to be developed, you can create further action plans specifically for development in collaboration with your engineering manager(s) . Together with your engineering leaders, break down the development phase into manageable chunks of work, taking into account technical dependencies and the sequential order of how the tasks must be developed.

Testing — Once your product is developed, it’s time to test it. Engage a variety of stakeholders to test your product. More feedback means more insights into how customers will perceive and use your product.

Release and review — Releasing a new product feature can be nerve-wracking. Having a release checklist to go with your action plan can be helpful. Think about all the things that need to be put in place before the release, including communicating with other stakeholders (e.g., support, marketing, sales, leadership, etc.). Once you release, review customer feedback to find ways to improve your product.

Once you have your framework, create a detailed list of tasks for each stage. Support each task with a written description of what the task entails and what defines it as completed . Reach out to your team members to help you understand each task better and include any other details that you think are relevant.

3. Define roles and responsibilities

Use the framework as a point of reference to manage your resources. Resources can make or break your project, so it’s important to manage them as efficiently as possible.

In collaboration with your engineering manager, establish the team that will be working on the specific project. Define the roles and responsibilities of each team member and make sure everyone understands how they are expected to contribute to the project.

Assign tasks to team members accordingly and help them understand the scope of their tasks. It’s also important to collaboratively set up deadlines for tasks and then hold them accountable to those timelines.

4. Communicate and gather feedback

You now have a well-established action plan. You know who is doing what, when, and how it all leads up to achieving the goals of your action plan. But there are always caveats.

For instance, sometimes you make assumptions before validating, or you’re just not aware of something that can become a problem later on. The list of potential nags is literally endless.

To avoid this, communicate your action plan to your core team, management, cross-functional stakeholders, and other team members to gather feedback. Being open to feedback is critical to learning and growing. Incorporating feedback will build your own credibility and will help evolve the process of creating action plans.

5. Update your action plan

The only constant is change. As market trends and business strategies evolve, you have to be ready to pivot. This can put a damper on your well-established action plans.

Acknowledging this and building flexibility into your action plans will help you keep projects on track. Create milestones or checkpoints in your action plans; this will enable you to make informed decisions on how best to pivot when the need arises.

As things change, update your action plan and communicate at the earliest possible to the project team, as well as any other stakeholder that needs to be in the loop.

Action plan in-depth example: Improving user engagement with a new feature

Let’s walk through a specific (and realistic) example product managers may face — improving user engagement by releasing a new feature. Specifically, let’s say you’re working on a news app and have been seeing declining user engagement recently. You’re not exactly sure why, but think that introducing a personalization feature might increase engagement. Following the steps outlined to create an action plan, the process would look like this:

The primary goal is to increase user engagement by 20 percent over the next two quarters. You’ll do this by introducing a personalization feature that tailors content to the individual user’s interests — something that we believe our competitors are doing already.

This will be measured by tracking metrics such as session duration, number of articles read per session, and click-through rates on personalized content suggestions.

You’ll use the simple, high-level framework we outlined to build the task list.

Product scoping — Conduct market research to understand user preferences for personalized content and see how our competitors are currently doing it.

Technical scoping — Collaborate with the technical team to assess the feasibility of implementing personalization algorithms, dependencies, and any potential challenges. This step may include meetings with data scientists and backend developers.

UI/UX design — Design the user interface for the personalized content feed. It could include the location of the personalized feed on the home screen, a section for users to choose their interests, etc. This step will involve creating wireframes, developing prototypes, and conducting user testing to validate the design.

Development — Implement the personalization feature, including the development of the algorithm, changes to the backend to handle user data securely, and the frontend changes to display personalized content.

Testing — Extensively test the new feature for usability, security, learning curve, etc.

Release and review — Plan the release of the new feature, and consider a soft launch with a small user group to collect early feedback. After the release, continue to collect user feedback to identify any needs for improvement.

For the sake of our example, let’s assume all of the team members have availability to help. The product manager will work on the product scoping phase and coordinate with the technical team for technical scoping, UX designers will handle the UI/UX design phase, developers and data scientists will work on developing the personalization algorithm and integrating it with the app during the development phase, etc.

4. Communicate and get feedback

The plan is then shared with all stakeholders — the core team, senior management, executives, and other teams impacted by this feature. You’ll get their feedback and make the necessary amendments. You’ll also use project management tools to ensure everyone has a clear understanding of the action plan and their roles.

Lastly, you’ll set up regular reviews to monitor progress and make necessary changes in the plan as we encounter new information or challenges.

Action plan template

Now that you have a foundational understanding of what to include in an action plan and how to write one, where do you start?

This action plan template is designed to help you keep track of tasks, resources, dependencies, and progress in a single, easy-to-read, and even easier-to-update spreadsheet:

Action Plan Template

To customize the action plan template for your next project, click here and select File > Make a copy from the main menu at the top of the page.

5 tips to build an action plan that drives value

A rushed or incomplete action plan will lead to stress and frustration down the road. Here are five best practices to help you create an effective and efficient action plan:

  • Create multiple action plans
  • Identify milestones and critical tasks
  • Communicate early and often
  • Embrace technology
  • Continuously improve your processes

1. Create multiple action plans

Action plans can get pretty daunting for bigger projects. Don’t overwhelm yourself; use the same concept as the work breakdown structure.

Start by creating a holistic, high-level action plan that encompasses the entire project. Then, take each part of that plan and break it down further, and so on.

You can create individual action plans for each part of the high-level action plan. You may also need to do this for specific parts of the project if they have a lot of dependencies or require many people to collaborate with each other.

2. Identify milestones and critical tasks

When you have numerous tasks, you might have trouble managing them all.

Identifying milestones and critical tasks can bring visibility to the most important parts of the action plan. Make sure you have the right stakeholders in the room when discussing these.

Celebrating milestones is also a great way to improve the morale of the team.

3. Communicate early and often

No matter how detailed your action plans are, if you are not able to communicate them properly to the project team, it will be difficult to achieve your goals.

Keep the communication continuously flowing and keep an eye out for blockers. As the product manager, you need to work with the team to remove obstacles and keep things moving along.

Communication also goes a long way to align the team during change management .

4. Embrace technology

Technology can make our lives so much easier when we know how to apply it in the right ways.

There are many software tools that can help you create, document, and manage your action plans. Assess your needs and experiment with free trials to gauge which tool suits your process the best.

If paid software is too far out of the picture at the moment, you can simply use Google Sheets/Docs or Microsoft Excel/Word to create your action plan. Click here for a simple action plan template in Google Docs.

5. Continuously improve your processes

Small things that are done to better the process eventually add up and create drastic efficiencies over time.

Make time for feedback and introspection loops. Find ways to incorporate relevant feedback and distribute the knowledge. Monitor for process patterns and areas that need improvement and discuss with the team how you can make the overall process better for everybody.

Collaborate with the team to make improvements incrementally and continuously .

The framework and process for creating and managing action plans can vary based on the project and team. As long as you have action plans documented and communicate regularly with relevant stakeholders, you will be able to get things done efficiently.

Remember, as the orchestrator (product manager), you need your music sheet (action plan) and your orchestra (project team) to align, and you’ve got yourself a fantastic concert (product)!

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What Is an Action Plan? (With Example and Template)

June 8, 2023 - 10 min read

Kelechi Udoagwu

An action plan is a definitive checklist of tasks and resources needed to complete a project or achieve a goal. You can think of it as a visual countdown to the project delivery or a list of tasks needed to achieve desired results.

Now you may be thinking, “What is the purpose of an action plan vs. a to-do list ?” The most significant difference between action plans and to-do lists is that action plans focus on achieving a specific goal. In contrast, to-do lists are ongoing and include tasks for different goals and projects. 

Understanding this distinction, it becomes clear that action plans are powerful tools for goal setting and project execution. They help teams manage resources, adhere to schedules, and track progress toward specific goals and projects.

In this article, we’ll go through the purposes of action plans, the key steps usually included in them, how you can use action plans to help your project management, and step-by-step instructions on how to put one together yourself.

And as a bonus, we’ll also give you information on Wrike’s pre-built action plan template , which can jump-start your action plan process. Here is a preview of what the action plan template looks like:

What is the purpose of an action plan?

Action plans help order project tasks in a sequential and timely manner to achieve a goal. Project managers and individuals can use action plans to achieve their work and personal project goals.

Developing an action plan clarifies goals to be achieved, teams and service providers to involve, tasks, dependencies, milestones, and resources needed to complete the project.

Working with an action plan ensures you complete every task and requirement to meet the expected standards of a project. As you develop an action plan, you identify any critical paths and dependencies. 

Keep in mind that a developed action plan is not set in stone. It should be a dynamic document you can adjust as your environment changes.

Why are action plans important in project management?

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An action plan in project management is a quick and easy way to manage projects. You can quickly map out the resources and requirements you need and sketch a timeline to complete tasks. 

Because of their simplicity and ease of setup, action plans help maintain operational efficiency without taking much time. They declutter managers ’ minds and provide a framework for structuring new projects in a sensible order. Action plans also clarify the objectives of the project and build consensus on how the work should be done.

Action plans prepare you for predictable and preventable challenges and focus your resources to achieve your main goals. Effective action plans maximize personal and team productivity and resource allocation.

Following action plan steps also:

  • Reduces the possibility of forgetting tasks in the project
  • Generates a goal-driven workflow, so you know what to work on throughout the project
  • Provides a way to track progress as you check tasks off the action plan as you complete them

Action plan vs. project plan

Action plans should not be confused with project plans . Both list the tasks, resources, and timelines required to achieve a desired goal, but project plans go deeper, including details such as contingency action steps, risk mitigation strategies, quality assessment criteria, and stakeholder communication schedules. In contrast, action plans simply list the tasks, resources, and timelines needed to achieve a goal. 

Think of it this way: For big, long-term, or complex projects, you create a project plan first. Once your project plan is in place, an action plan helps you detail the steps and flow for allocating resources, sharing and executing tasks, and setting deadlines.

In summary, action plans and project plans differ in the following ways: 

  • Complexity: Action plans are simpler than project plans. They focus solely on the tasks, resources, and timelines required to achieve a goal. Project plans include sections for other measures, standards, and procedures for completing a project. 
  • Duration: Action plans focus on specific, short-term goals. These may be for standalone goals or part of a larger project. Project plans are more encompassing — covering longer-term objectives, which may take months or years to complete. 
  • Flow: Action plans are linear, one task following another until the goal is achieved. Project plans may have multiple phases, e.g., planning, executing, monitoring, controlling, and reviewing, with each stage containing its own distinct tasks and deliverables.

The components of an action plan

Let’s take a look at the essential components of an action plan:

  • Action plan objectives: The action plan objectives serve as the guide for the action plan, defining and communicating what the plan seeks to achieve. 
  • Action plan steps:   Action plan steps form the core of the action plan. They detail crucial targets and milestones that must be completed to reach the goal. These steps divide the goal or project into manageable chunks and provide a framework for identifying tasks (action items), allocating resources, and determining timelines. 
  • Action plan items: Action plan items are the nitty-gritty details of the action plan — the actual tasks to be performed. Each action plan item must be clearly defined, actionable, and understood by the team involved. 
  • Action plan timeline : The action plan timeline maps out the plan schedule from start to finish. It’s crucial for setting expectations, tracking progress and performance, and ensuring the project stays on schedule. 
  • Action plan resources: These are the inputs required to execute the plan, e.g., labor, time, tools, and funds. Identifying action plan resources before delving into execution helps ensure tasks are not delayed or compromised due to resource constraints. 
  • Action plan matrix: The action plan matrix provides a structured layout for planning tasks. It serves as a roadmap and helps to categorize your action steps and tasks based on priority, status, and resource allocation. This alignment helps identify any dependencies or potential bottlenecks.
  • Action plan report: The action plan report provides an overview of the progress made in executing the action plan. It includes details like the tasks completed, time taken, costs incurred, resources used, and any deviations from the plan.
  • Assignments: Each task should be assigned to a person, team, or group. Clear assignment of responsibility is crucial for accountability and the successful execution of any action plan. 

What are the key steps of an action plan?

The main point of an action plan is to ensure you don ’ t overlook critical tasks and milestones of your project. In its simplest form, developing an action plan entails listing tasks you need to complete and prioritizing them. 

As you develop your action plan, you decide which tasks you can delegate, outsource, or delay. The steps below map out how to write a sound action plan to increase your chance of success. 

Step 1: Define your goal 

Get clear on what you want to achieve with your project. Define where you are and where you want to be. If you have alternative methods to achieve your goal, assess your situation and decide the best chances of success depending on your resources. 

Step 2: List tasks

Once you have your goal, list the tasks and activities you must complete to achieve it. Then order them sequentially by adding key dates and deadlines.

action plan example for company

Step 3: Identify critical tasks

Are there any steps that must be completed before others can start? These are critical tasks with dependencies. Prioritize these tasks and set realistic deadlines. If you plan to assign them to team members, be sure to let them know the dependencies and allow them enough time to deliver them. 

action plan example for company

Step 4: Assign tasks

Now the project is broken down, you can start assigning tasks. Will you be handling some yourself in addition to managing the project? Make sure you allocate time and human resources carefully — you may choose to delegate or outsource specific tasks. 

Step 5: Assess and improve

At the end of each project, assess performance and take lessons to improve your action planning and project execution. If you work with a team, collect feedback and improvement suggestions from team members for better future performance. 

action plan example for company

Action plan best practices

Following these best practices will mean you ’ re more likely to succeed: 

  • Involve your team: When working with a team, involve them early in the planning process to get their input and save time. Get team members ’ work schedules before assigning tasks to avoid conflicts. Communicate clearly to enable them to prepare for their responsibilities.
  • Set SMART goals: SMART goals are specific, measurable, attainable, relevant, and timely. Ensure your action plan starts with a strong foundation by defining clear and SMART goals that add value, either as a personal project or at work. 
  • Make your action plans into templates: To get more benefits from your action plans, make them into templates for similar projects. After assessing your action plans at the end of a completed project, make a copy of the plan and remove all project-specific details, so you ’ re able to use the action plan template in future projects. This reduces rework and saves a lot of time and also mistakes. 

Who needs to write an action plan?

Action plans are not solely used in project management. They are handy for project managers, professional service providers, and individuals, and useful for both personal and business projects. Action plans can also be used alone or with a team.

In teams, the leader develops the action plan with input from team members. Developing an action plan helps individuals, managers, and organizations complete more successful projects. They are great for kick-starting, tracking, and maintaining progress on any project. Remember to check off tasks as they are done, update the plans, and communicate with your team as your project progresses.

Action plan example

Action plans are quick and easy to create. It’s all about putting down what you need to accomplish your goal or project. 

Here’s a simple action plan example for a marketing team working on a new campaign:

Action plan objective: Increase brand awareness and boost product sales by 30% by the end of Q4 2023 through a localized multimedia marketing campaign.

Action plan template

action plan example for company

Wrike’s action plan template simplifies goal and project management with an intuitive interface designed to help teams plan and launch projects with teams of any size. This template’s features enable real-time collaboration, easy task assignments, time tracking, and reporting.

Common issues like a lack of visibility on remote workers’ assignments and confusing project priorities are mitigated with functionalities such as: 

  • Organizing tasks by departments into folders, making the journey from “To Do” to “In Progress” to “Completed” smooth
  • Identifying dependencies and defining the priority of tasks to determine which tasks need to be done first
  • Providing a snapshot of the tasks due now and in the coming weeks, ensuring the project schedule is adhered to
  • Securing sensitive data from unauthorized personnel with permissions levels offering various levels of access and visibility for collaborators and stakeholders

How to create an action plan with Wrike

Using project management tools helps to organize your action plan visually. With software such as Wrike, you can easily input your project resources, requirements, and timelines, and track your progress throughout the project.

As outlined above, the best way to jump-start your action plan is to use our pre-built template. It helps you take control of your task management by providing sample folders to organize tasks, a calendar for project scheduling, and pre-built dashboards for monitoring progress. All you have to do is add your tasks and due dates to get a complete overview of project work.

If you’re ready to develop action plans and track your progress while executing projects better, you need Wrike. We make it easy to plan, execute, and ensure success, even when you’re on the go.

Click here to start your free two-week trial and kick off your action plan today.

Kelechi Udoagwu

Kelechi Udoagwu

Kelechi is a freelance writer and founder of Week of Saturdays, a platform for digital freelancers and remote workers living in Africa.

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How to Write a Killer Sales Pitch (With Examples)

How to Write a Killer Sales Pitch (With Examples)

An effective sales pitch email is a gamechanger for teams wanting to reach the next level. It sounds difficult, but our guide on how to write a sales pitch that wins clients will provide all the tips you need to convert leads.  Keep reading to learn more about why sales pitches are important plus tips for how to write a good sales pitch no matter what you’re selling. After, discover good sales pitch examples you can use to inspire your own.  Why are sales pitches important? If your customer or revenue goals are being fulfilled on autopilot every month then you can probably skip sales pitches. But if you’re like most businesses, you’ll greatly benefit from sales pitches that provide the company-wide benefits of better relationships and completed goals.  Chances are, the people you’re reaching out to have not yet heard about your company — otherwise, they may have already become customers by now. Sales pitches give you the opportunity to introduce your brand and show how you can help the customer with their pain points. They’re also a great way for you and your entire sales team to improve together.  But in order to win more clients, you’ll first need to learn how to write a sales pitch that gets results. Otherwise, you may not see these benefits right away. Even if you already know how to write a sales pitch, the following tips will help you improve your ROI rates.  Tips for writing a good sales pitch The best advice for writing a good sales pitch is to follow the three-step structure we’ve outlined below. Whether you’re leaving a voicemail or meeting in person, the following tips will help you make a strategic and strong first impression.  Tip 1: Grab attention When you first learn how to write a sales pitch, you have to start from the very beginning. Make the opening line of your sales pitch engaging so that the customer doesn’t close your email before they finish reading it. In general, you should always aim at the emotional side of the client’s mind – not the rational one. Here are three ways to grab attention in your sales pitch:  Find a creative phrase to start your proposal. This can be a joke, a piece of news, or an interesting fact. For example, you can start with the sentence, “If it saves you $50,000 per year, wouldn’t you consider spending $1,000 now?” Or show that there’s proof of the value you bring by using quantitative indicators. Engage your prospect with figures and relevant statistics right from the start. Include a relevant fact such as “more than 75% of your potential clients spend at least five hours a day on their smartphones. You can benefit from this — ! let me show you how.” Alternatively, consider personalizing your message so that your prospect knows you’re reaching out to them specifically with a tailored offer. Emphasize that your proposal is unique and available only for certain clients.  Put yourself in the customer’s shoes. What are you more likely to choose: a product available for everyone or something tailored exclusively for you? Feel this difference and create customer-focused messages.  Tip 2: Offer solutions As you continue learning how to write a sales pitch, it’s important to have a clear ‘why’ when starting out. Why are you writing to this person? Why do they need your services or products? Why are your solutions the best?  But before you tell your potential client what you can do to help, you must first acknowledge their real pain points. For example, if you’re a budget-conscious wedding planner, you may open with: “You probably think that to arrange a dream wedding, you’ll need Jeff Bezos’ fortune. We’ll show you the other way to do it.” Next, explain how you can help. That means providing real solutions to customers’ problems. Make it clear that all the client needs to do is purchase your product and put the pain out of their mind.  For example, you could write, ”We specialize in transforming outdated web design into user-friendly interfaces that are a pleasure to work with. Our best solutions are attached.” Then, include an example specifically chosen for this pain point.  Lastly, make the client admire the benefits you provide. Supplement your product with unexpected options or advantages. For example, if your service is catering, emphasize the unique benefits you provide, such as free wait staff or a cake created especially for the client’s event. Your customer will be impressed by the bargain. Tip 3: Clarify next steps If you really want to learn how to write a sales pitch that people actually respond to, you have to practice giving instructions in the form of next steps.  At the end of the email, briefly emphasize the best statements of your proposal. Choose the ones most relevant to the customer’s needs and those that are most persuasive. Then, make a clear and concise offer, so you don’t mislead your customer on what they should do next. Write this in the form of a one to two-sentence call-to-action.  You can also set a time limit. Explain that a decision should be made quickly and within the given time frame. Point out the unique benefit within your proposal that is valid for “only five days.” That stimulates the client to decide faster and to get to the next step in the sales process. For example, you can say “If you decide within 14 days, we promise you the best price with a 15% discount.” Tips for writing an email sales pitch Email, like any form of digital communication, has its own unique set of best practices and uses. As a sales tool, it’s great for either resurfacing old threads or starting fresh with a cold message. It’s so great, in fact, Inc. reported that a recent McKinsey & Co. study found email is 40 times more effective at major social media websites at winning new business. In that same article, Inc. went as far as to dub email as “the best way to reach customers.”  Here are some tips for how to get the most out of this powerful sales pitch channel:  Keep it short and sweet. In our personal experience, a three-sentence email is more likely to be read and responded to than a long-form message.  Link out to key points. If you mention your portfolio, make sure to link out to it. You can also link to screenshots of results you’ve achieved or your personal LinkedIn if you think it will help you make the sale.  Mention your famous clients. Name dropping is a great way to prove your expertise in an email sales pitch. Mention your best clients or, at the very least, the solutions and projects you’ve done for clients like them. Don’t forget about real figures to emphasize the results. Align with marketing. Collaborating with marketing ensures that your message is on brand and relevant for your email list. Your marketing team may even create or provide original content to help strengthen your pitch. Whether it’s a well-designed client testimonial or a pitch video edit, they’re a great resource for making a fantastic and cohesive customer journey from Day 1.  Good sales pitch examples Learning from the best will help you overcome common beginner mistakes and get that much closer to closing. Below are some of our favorite examples of good sales pitches that can teach you how to write a sales pitch that actually works.  Alphalake Ai’s artificial intelligence pitch video There are two things that stand out about this sales pitch. The first is the fact that it uses artificial intelligence to generate a speaking avatar, something that few can say they’ve seen in their inboxes lately. The second is that it’s quite personal. Not only does the avatar look like the sender, but it’s also a great representation of the brand itself since they offer AI products.  Shopify’s whitepaper for client sales pitches In 2019, Shopify created a sales guide for merchants who want to pitch Shopify as their platform of choice. The whitepaper itself doesn’t give a specific pitch email. However, it does outline the following key talking points:  The benefits of using a fully hosted eCommerce solution Shopify’s key solutions for merchants Simple payment plans You can easily use any combination of these points to persuade a new user to join your site. Or have your customers do the selling for you with a guide like Shopify’s.  Lavender’s foolproof LinkedIn message pitch Co-founder Will Allred recently shared this great sales pitch template that leaders at the company have had success with:  “Hey ____, Saw you're growing the sales team by 20% this quarter. Would knowing which reps are at risk of missing email quota (and why) be helpful?” With social media, it’s best to keep your sales pitches even shorter and sweeter than email, just like Allred did here.  Now that you know how to write a sales pitch that works, it’s time to continue breaking down the wall between sales and marketing with Wrike’s project management platform. 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What Are Segmentation Bases in Marketing?

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Cycle Time vs. Lead Time: Everything You Should Know

Cycle Time vs. Lead Time: Everything You Should Know

Lead time and cycle time are often confused with one another. Both cycle and lead time are important time metrics in manufacturing, but they’re also important strategic tools for project management. Project managers and team leaders need to fully understand their differences and similarities to harness their power.  In this article, we’ll go over cycle time vs. lead time and what they do. We’ll also share some tips on managing both cycle time and lead time in your project management solution to achieve better results.  An introduction to cycle time vs. lead time In a nutshell, cycle time measures the time it takes for a team to make a product, while lead time measures the time between the customer order and order fulfillment. Lead time is always longer than cycle time because cycle time fits into the timeline of lead time. In Scrum methodologies, cycle times are equivalent to a sprint.  Here, we’ll discuss the differences and similarities between the two metrics. Keep reading to discover the answers to your most common questions about cycle time vs. lead time.  What are the differences between lead time and cycle time? The cycle time is the time it takes for a developer or a team to finish a project. It is typically the time between when the work item is in progress and when it has been completed. The cycle time officially starts when an item is moved to “In Progress” and ends when it is marked “Done” in whatever project management solution you’re using.  For example, when a marketing manager builds a social media campaign for Twitter, the cycle time begins when the team starts preparing the content.  The lead time is the time it takes for a single unit of product to be created and added to the backlog when it is shipped. This is typically the time it takes for one project to be completed and sent to the customer. If you’re using a Kanban board, the lead time will begin once the item is added to the “To Do” list column.  In the marketing example scenario above, the lead time will end once all the content is published on the platform.  By measuring cycle time, you can identify areas of concern that need to be addressed to improve the efficiency of your team. But by measuring lead time, you can determine how many items are flowing into your queue and how long it takes for your team to check them off.  And when it comes to testing the system's efficiency, focus on the lead time, not on the overall development process. In simpler terms, lead time refers to the time that has already passed, while cycle time refers to the time it would take. They are not easily compared side by side for this reason.  What are the similarities between lead time and cycle time? First and foremost, lead time and cycle time both measure the minutes, hours, days, weeks, or months it takes a product to get from a starting point to an ending point. Those points are different for each, but they do represent a quantifiable period of time.  If those measurements are consistent, then teams can achieve business continuity. If they aren’t, they may need to adjust in order to better plan and execute projects.  Because of this, both lead time and cycle time offer insight into the efficiency of teams and their processes. These values examined simultaneously create an accurate picture of how a company uses its time when properly monitored and measured. From there, project managers and team leads can create realistic benchmarks. They can easily make the necessary adjustments, calculate these values again, and weigh the results side by side to see if any progress has been made.  Lead time and cycle time are also values that represent effort versus output. After all, not all effort resolves in progress and not all output leads to outcomes you’re looking for. What does it really take to create this product? And what does it take to create this product once our team makes it? What about our customer orders — do those match up with our fulfillment plans?  All of these questions and more can be answered with the help of these two tools.  What do both lead time and cycle time metrics miss? Lead time and cycle time metrics miss the human element of project management. Although there are ideal turnaround times for a product or service, there may be interferences that you simply can’t account for in a mathematical model. For example, unexpected supply chain hiccups or sudden team shakeups from the Great Resignation may create longer than average cycle or lead times.  Also, they may be great for predicting issues, but they’re not useful for diagnosing them. Only a holistic project management software can give you the full picture of what’s going on. Even if you know you need to make a change, simply relying on lead time and cycle time to determine your course of action may negatively impact other areas of your business if not used wisely.  Cycle time vs. lead time vs. takt time The cycle time, lead time, and takt time are the three key factors that determine the average time it takes to produce a product. To better understand what they are and how they compare, let’s take a look at how to calculate each one:  Cycle time: When the team begins to fill one customer order/ number of units in one customer order Lead time: When the incoming work request is received — the time it takes to deliver the end product Takt time: Total number of work hours available/ total number of products needed to meet total customer demand  As you look at these equations, it’s easy to spot the differences. Cycle time and lead time refer to a singular order, whereas takt time refers to overall customer demand. This means that cycle time and lead time are smaller values within takt time.  Lead time is useful for setting customer expectations of delivery times. The lag time between when the order is placed and the cycle time begins can sometimes take longer than the time it takes to create the product itself. This means that it’s important to incorporate the entire lead time in with delivery estimates. If you only use the cycle time to set expectations, customers may feel disappointed when their product takes longer to get to them than they were originally told.  To summarize:  Cycle time measures the time it takes your team to complete an order. Lead time measures the time it takes between order input and fulfillment. Lead time measures how long it takes to fulfill one order. Takt time measures the total number of hours you have available and how many average orders you can fulfill within that time frame. How to manage time metrics with Wrike Understanding both cycle time and lead time metrics will help you keep track of your team’s progress. It will also provide insight into how to pick up the pace and ensure that your customers are satisfied. There are plenty of tools available to help you determine cycle and lead time, but understanding how they're calculated can be helpful in planning releases. Project management solutions like Wrike add context to your metrics and make it possible to plan, monitor, and measure different strategies to improve them.  One of the biggest obstacles to accurately measuring both cycle time and lead time is updating progress statuses. From order input to order fulfillment, there are quite a few different phases a request can go through. If even one status update is missed, the entire team can lose track of where they are in the fulfillment cycle.  Wrike offers a few different features to help keep track of the statuses of all your projects, orders, and tasks. First, there are detailed task views which allow users to choose from a customizable menu of status updates.  Then, once the task is marked as ready for review or ready for the next phase, Wrike will automatically trigger a notification to the next responsible party, saving time on individual updates and eliminating the opportunity for team members to miss the change on their own.  Wrike also has time tracking, a must-have data feature for measuring cycle time and lead time. Time tracking is automatically recorded and measured so that project leaders can measure progress. This information helps laser focus on which phases or team members are responsible for higher than expected numbers. And with Wrike’s reporting capabilities, it’s easy to turn those insights into actionable adjustments.  Now that you understand the nuances of cycle time vs. lead time, you’re ready to apply what you’ve learned with Wrike. Improve productivity, manage resources more efficiently, and better understand which processes are or not working with Wrike’s two-week free trial. 

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action plan example for company

Small Business Trends

What is an action plan and how to create one + an example.

An action plan is an organized list of steps that you can take to reach a desired goal. Creating an action plan requires carefully considering resources, goals, and available time. With a well-structured action plan, you can reach your goals in the most efficient way possible. Here’s how to create an action plan – plus some helpful examples and time-saving tips to guide you during your strategic planning process.

Table of Contents

What is an Action Plan?

At one point or another, you may have a task that seems larger than life. But an action plan helps.

In essence, an action plan is a systematic, detailed blueprint, or a comprehensive document, that lays out the strategy to achieve a certain goal or set of goals. It’s similar to a roadmap, providing clear directions on how you can move from your current status to your desired state.

The concept of an action plan is not limited to any specific domain, making it a versatile tool. It can be applied in various fields such as business, education, project management, personal growth, healthcare, and so forth.

A well-crafted action plan typically encompasses several elements:

  • Objective: The objective is the ultimate goal that you aim to achieve. It needs to be clear and precise. This is the “destination” you’re striving to reach, so it’s vital to define it in a way that leaves no room for ambiguity. Often, the SMART framework (Specific, Measurable, Achievable, Relevant, Time-bound) is used to frame these objectives.

Action plan - objectives

  • Steps or Tasks: Once the goal is set, the next stage is to break it down into smaller, manageable steps or tasks. Each task should be straightforward, feasible, and should contribute directly to the attainment of the ultimate goal. For example, when you break down a large project into smaller, manageable tasks, it keeps you on track to success, and makes staying motivated in business easier during tough projects.

Action plan - tasks

  • Resources: For each task, you should also identify the necessary resources. These can be physical resources, such as equipment or materials, or human resources, like specific skills or personnel. By identifying these upfront, you can better plan and mitigate potential bottlenecks.

Action plan - resources

  • Timeline: It’s also crucial to set a timeline for each task, which includes a start and an end date. This not only instills a sense of urgency but also helps to track progress over time. A well-planned schedule can also prevent tasks from overlapping or clashing.

action plan - timeline

  • Responsibility Assignment: Each task needs a responsible person or team who will see it through to completion. Defining this ensures accountability and prevents tasks from being overlooked.

Action plan - responsibility assignment

  • Contingency Plan: Despite the best of planning, unforeseen circumstances may arise. Having a contingency plan prepares you for such scenarios, ensuring that your plan remains robust and flexible.

action plan -contingency plan

  • Tracking and Evaluation: An important aspect of an action plan is tracking progress and evaluating outcomes. This step is essential as it allows you to adjust your plan as needed, based on the performance of each task or changing circumstances.

Action plan Tracking and Evaluation

Creating an Effective Action Plan

Creating an effective action plan is an integral part of achieving any goal. In the following video, Brian Tracy, a well-known speaker and author in the field of self-development, outlines his method for formulating such a plan. Tracy’s process, built from years of experience, provides clear and practical steps that can be applied to any project or objective.

How to Write an Action Plan

An effective action plan operates as a guiding light, leading the way towards achieving specific objectives, milestones, and goals. For any project or substantial task, it can be the pivotal element that swings the balance between success and failure.

To make the process of creating an action plan easier, we’ve provided a summary table below. This table functions like a checklist, outlining clear steps and eliminating any confusion about what needs to be done next.

Having this overview can be a great starting point, but a deeper understanding of each step will further assist you in crafting a robust action plan. So let’s get started and explore each of these steps in more detail.

Step 1: Define the goal

action plan example for company

Defining project goals is a critical first step in the action-planning process. It involves establishing a clear and concise objective that guides the rest of the plan. A well-defined goal serves as a roadmap for the team, providing direction and focus for their efforts. It also helps to keep everyone aligned and on track, ensuring that the plan is executed effectively.

To define a goal effectively, it is important to consider several key factors. First, the goal should be specific, meaning that it should clearly state what is to be achieved. Second, it should be measurable, allowing for progress to be tracked and evaluated.

Third, it should be attainable, meaning that it should be realistic and achievable given the available resources and constraints. Fourth, the goal should be relevant and aligned with the organization’s overall strategy and goals. Finally, it should have a specific timeline, with deadlines established to ensure that the goal is achieved within a reasonable period of time.

Step 2: Project management – Identify the necessary actions

action plan example for company

This step outlines the specific tasks and activities that need to be performed in order to achieve the defined goal. It involves breaking down the goal into smaller, manageable steps and determining what needs to be done to accomplish each step. The actions should be specific, measurable, and have clear deliverables.

Project management plays a vital role in this step, as it helps to ensure that the necessary actions are planned and executed effectively. Project managers use a variety of tools and techniques to identify the necessary actions, such as creating a work breakdown structure, creating a project schedule, and identifying project dependencies.

They also work closely with the team to ensure that the necessary resources are available, that risks are identified and managed, and that progress is tracked and reported. Using project management best practices, the team can ensure that the necessary actions are performed efficiently and effectively and that the project remains on track and on schedule.

Step 3: Assign tasks and responsibilities to project managers and any person responsible

Assign tasks and responsibilities to project managers and any person responsible

Assigning tasks and responsibilities is a key step in the action planning process, as it ensures that all the tasks have a designated person responsible for their completion. This step involves identifying who will be responsible for each of the necessary actions identified in the previous step and assigning ownership for the delivery of each task. It is important to ensure that responsibilities are clearly defined and that each person understands their role and what is expected of them.

Project managers play a central role in assigning responsibilities, as they are responsible for ensuring that the right person is assigned to each task. They work closely with team members to understand their strengths, skills, and availability, and make assignments based on this information.

They may also assign backup resources to ensure the team can complete tasks even if the primary person responsible is unavailable. It is important to remember that assigning responsibilities is a collaborative process, and that team members should have the opportunity to provide input and feedback. Employ team building exercises to promote teamwork, and provide streamlined methods for employees to communicate with managers and decision makers.

Step 4: Determine the timeline and deadlines

action plan example for company

This step involves creating a timeline that outlines when each task should start and finish, and when milestones should be reached. The timeline should be based on the scope of the project, the availability of resources, and any other constraints. Use a calendar or gannt chart to outline the exact schedule for each step.

Having a clear timeline and deadlines helps to keep the project on track and ensures that tasks are completed in a timely manner. It also provides a clear visual representation of the project’s progress and helps to identify any potential issues or delays.

Deadlines also help to keep team members accountable and focused, as they know when they need to have their tasks completed. Deadlines also help to prioritize tasks and ensure that the most important work is completed first.

Step 5: Establish a system for monitoring progress

action plan example for company

Establishing a system for monitoring progress provides a way to track the project’s progress and identify any issues or challenges that may arise. This step involves implementing tools, processes, and metrics that can be used to measure the project’s progress against the timeline and goals. The system for monitoring progress should be simple, efficient, and easy to use.

Having a system for monitoring progress is important for several reasons. First, it provides real-time visibility into the project’s progress, allowing the project manager and team to quickly identify any issues or challenges that may arise.

Second, it helps to keep everyone accountable and focused, as team members know that their work will be monitored and evaluated. Third, it allows for continuous improvement, as the project manager can use the data and metrics collected to identify areas for improvement and make adjustments as needed.

Step 6: Track progress, evaluate, and adjust as necessary

action plan example for company

Evaluating and adjusting as necessary is a critical step in the action planning process, as it provides a way to ensure that the project remains on track and is executed effectively.

This step involves regularly reviewing the actual progress of the project and making any necessary adjustments to the plan, timeline, and actions. The evaluation should be based on the system for monitoring progress that was established in a previous step.

Tracking progress is an important part of this step, as it provides the data and metrics needed to evaluate the project’s progress and identify any areas for improvement. The project manager should use the system for monitoring progress to track key metrics, such as task completion rates, timeline progress, and resource utilization. This information can then be used to assess the project’s progress against the goals and timeline and to identify any areas for improvement.

By evaluating and adjusting as necessary, the project manager can ensure that the project remains on track and is executed effectively. This helps to minimize disruptions and delays and ensures that the project stays aligned with the goals and objectives.

The process of evaluating and adjusting should be continuous, with regular evaluations and progress reviews. This allows the project manager to respond quickly to any changes or challenges that may arise, and to make any necessary adjustments to keep the project moving forward. For example, you may need to employ some time saving tips or delegate to get back on schedule. Alternatively, you may need to try some new call to action examples to more effectively impact customer behavior to meet your goals.

Do I Need an Action Plan?

Everyone who has set business goals should strive for effective business planning . Without an action plan, it’s very easy to become overwhelmed by significant goals or lose sight of what perspectives should guide the decision-making process. Having an organized, realistic plan is how to stay motivated and stay focused on reaching success.

This is especially true for larger companies that are trying to navigate complex projects or launch multiple initiatives at the same time. An action plan can help them stay organized, track project progress, anticipate potential challenges, and simplify hiring .

Smaller businesses can also benefit from having an action plan, as it will provide a road map for scaling up operations in the future. An effective action plan should include strategies, resources, timelines, revenue targets , and measures of success. The business budget and cash flow should always be taken into account when creating an action plan.

action plan

Why Your Business Should Have an Action Plan

Every business should have an action plan as it’s essential to success and keeping your company on track. Here are five reasons your business needs one:

  • Clarity of Purpose: An action plan lets everyone in your company know exactly what they need to accomplish, so they can stay focused and productive. Set call-to-action examples and performance expectations so everyone knows what to strive for.
  • Measurable Results: Having specific goals and a timeline helps you keep track of your progress, see what’s working, and adjust plans when needed.
  • Achievable Goals: Action plans make sure that you don’t set yourself up for failure by setting unrealistic objectives. Outline steps for success in manageable pieces.
  • Effective Use of Resources : An action plan helps you prioritize tasks and resources, so you can get the best return on investment (ROI). Public relations strategies and campaigns are two common examples.
  • Increased Accountability: By clearly defining roles, responsibilities, deadlines, and expectations, everyone involved is more accountable for their tasks and the success of the project overall.

Plan of Action Example (Template)

action plan example for company

A well-structured action plan helps to keep the project on track and on schedule providing a clear path to success. Here’s an action plan template example you can use to inspire you for your own projects:

I. Define the goal:

A. Objective: Launch a new product line

B. SMART Goal: To launch a new product line in 6 months, generating $500,000 in revenue within the first year.

II. Identify necessary actions:

A. Conduct market research to determine the target audience and demand

B. Develop product prototypes and conduct testing

C. Create marketing materials and promotional campaigns

D. Set up the supply chain and logistics

E. Launch product through digital and physical channels

III. Assign responsibilities:

A. Market research: Marketing team

B. Product development: R&D team

C. Marketing plan , materials, and campaigns: Marketing team

D. Supply chain and logistics: Operations team

E. Product launch: Marketing and Operations teams

IV. Determine timeline and deadlines:

A. Market research: Month 1-2

B. Product development: Month 2-4

C. Marketing materials and campaigns: Month 4-5

D. Supply chain and logistics: Month 5-6

E. Product launch: Month 6

V. Establish a system for monitoring progress:

A. Key metrics: Revenue, market share, customer satisfaction

B. Tools: Project management software, weekly progress meetings

C. Progress review meetings: Every 2 weeks

VI. Evaluate and adjust as necessary:

A. Regularly review revenue and customer satisfaction data

B. Adjust marketing strategy and promotions as necessary

C. Monitor supply chain and logistics, and make adjustments as needed

D. Evaluate timeline and deadlines, and adjust as necessary to ensure a timely product launch.

Tips for Building a Fantastic Action Plan

Building an action plan is the first step to reaching your business goals. Here are five tips for creating a fantastic action plan:

  • Be Clear & Specific: Make sure that everyone involved in the project understands what needs to be done and when it needs to be completed. Set measurable and achievable targets, with specific timelines and deadlines.
  • Prioritize Tasks: Identify which tasks should take priority so you can focus on what’s important right now, while still having a plan for the future.
  • Start Small: Break large projects down into smaller components that you can do in stages, rather than trying to accomplish everything at once. Team-building exercises are a great way to keep energy and motivation high.
  • Outline Resources Needed: Research ahead of time what resources will be needed for each task and make sure you have everything in place beforehand.
  • Include Room for Change: The reality is that things don’t always go as planned so be prepared to adjust timelines or objectives as needed along the way.

Action Plan Vs To-Do List

Action plans and to-do lists may seem similar at first glance, but they are two different tools that serve specific purposes. An action plan is an organized approach to achieving a goal. It helps you break down larger tasks into smaller, manageable pieces and outlines the steps you need to take in order to reach your objectives.

A to-do list is a tool used to keep track of day-to-day tasks or items that need attention. It’s typically used as a checklist for getting things done in a certain timeframe. While both can be helpful when it comes to staying organized and productive, action plans offer a more comprehensive approach to reaching longer-term goals.

Action Plan Vs Strategic Plan

An action plan and a strategic plan are two distinct frameworks used in planning and executing goals, each serving its unique function. An action plan is a detailed outline of the specific, immediate steps required to achieve a short-term objective. It focuses on the ‘how’ aspect, breaking down larger tasks into smaller, actionable items, typically with a shorter time horizon.

On the other hand, a strategic plan is a comprehensive roadmap designed for long-term goals. It involves a broader perspective, focusing on the ‘why’ behind the goals. This plan outlines the organization’s vision, mission, and core objectives over a more extended period, often including market analysis, competitive positioning, and long-term resource allocation. While action plans are more about tactical execution, strategic plans provide the overarching direction and purpose that guide these actions.

Both plans are crucial: the strategic plan sets the course, and the action plan drives the day-to-day activities needed to steer the ship towards the destination outlined in the strategic plan.

Action Plan Vs Project Plan

An action plan and a project plan are both tools used to help maintain organization and productivity when working toward a specific goal. Action plans focus on smaller tasks that need to be completed and prioritize them in an organized list.

Project plans are more comprehensive, providing an overview of all the steps required for completing a particular project. They usually include timelines, deadlines, resources needed, and other specifics. While action plans can help define the daily tasks necessary for completing a project, they should ultimately be formulated as part of the larger project plan.

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  • Strategic planning |

Action plan template

Taking action has never been easier. Learn how to create a reusable action plan template in Asana to take the guesswork out of strategic planning.

Sign up to create your own template.

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[Product ui] Action plan project in Asana, spreadsheet-style project view (List)

What’s an action plan template?

Action plan templates are the reusable version of your action plans. Building a reusable action plan template saves you the time and effort of building a new one from scratch for every new project. And they’re not just for project managers . Every time someone creates a new action plan in any department, they can reuse the template you created, cutting back on the time your organization spends preparing for strategic planning sessions. 

The 5 parts of an action plan template

The most important part of any action plan template is that it’s yours—customized so it’s most useful for your needs. To get the most use out of your action plan, here are some helpful best practices to follow.

1. Goal setting

Before you start on your work, you need to know what you’re working for. Host a brainstorming session for goal setting where you determine the outcomes of your action plan. When setting your goals, make them SMART goals:

These goals will act as a north star for your action plan template. Once they’re set, you can refer to your goals to make sure your tasks align with long-term initiatives. This helps ensure your action steps are purposeful and connected, eliminating unnecessary and duplicate “ work about work .” 

2. Create task lists

To create an effective action plan, you need tasks that transform your goals into action items . Structure your action plan template as a hierarchy, with your goals at the top and space for all related tasks below. When you use your template for a new project, this task list section will effectively become your to-do list . Keep your task list accessible for all project stakeholders so everyone can make and track adjustments in real-time. This makes it easy to view progress while ensuring that the team stays focused.

3. Review resource allocation

For every action plan template, create a space for resource allocation . This works two-fold to show external teams what resources you need for each project, and to determine if your action plan is viable. For example, if your resource allocation review determines there’s no staff available for a timely project, then you know to put the project on hold. If you use a project management tool to create your action plan template, you can automate it to assign team members and add tools or integrations that update with every new action plan.

4. Set deadlines and milestones

Every action plan should be time-bound. In your template, set a timeline or estimated start date that you can replicate for each project. Project milestones will also help, especially for action plan templates with a longer time frame. These milestones separate out larger wins as you move towards your end goal. Finally, connect tracking tools to your template so you can see your action plan’s progress and report on metrics in real-time. 

5. Review and update

After you’ve used your action plan template for several projects, review it. Look for opportunities to streamline items, create a new workflow , or omit unnecessary tasks. Set a recurring reminder to update your action plan template, making sure it’s completely customized to your needs‌.

Integrated features

List View . List View is a grid-style view that makes it easy to see all of your project’s information at a glance. Like a to-do list or a spreadsheet, List View displays all of your tasks at once so you can not only see task titles and due dates, but also view any relevant custom fields like Priority, Status, or more. Unlock effortless collaboration by giving your entire team visibility into who’s doing what by when.

Goals . Goals in Asana directly connect to the work you’re doing to hit them, making it easy for team members to see what they’re working towards. More often than not, our goals live separate from the work that goes into achieving them. By connecting your team and company goals to the work that supports them, team members have real-time insight and clarity into how their work directly contributes to your team—and company—success. As a result, team members can make better decisions. If necessary, they can identify the projects that support the company’s strategy and prioritize work that delivers measurable results.

Automation . Automate manual work so your team spends less time on the busy work and more time on the tasks you hired them for. Rules in Asana function on a basis of triggers and actions—essentially “when X happens, do Y.” Use Rules to automatically assign work, adjust due dates, set custom fields, notify stakeholders, and more. From ad hoc automations to entire workflows, Rules gives your team time back for skilled and strategic work.

Subtasks . Sometimes a to-do is too big to capture in one task. If a task has more than one contributor, a broad due date, or stakeholders that need to review and approve before it can go live, subtasks can help. Subtasks are a powerful way to distribute work and split tasks into individual components—while keeping the small to-dos connected to the overarching context of the parent task. Break tasks into smaller components or capture the individual components of a multi-step process with subtasks.

Dropbox . Attach files directly to tasks in Asana with the Dropbox file chooser, which is built into the Asana task pane.

Google Workplace . Attach files directly to tasks in Asana with the Google Workplace file chooser, which is built into the Asana task pane. Easily attach any My Drive file with just a few clicks.

OneDrive . Attach files directly to tasks in Asana with the Microsoft OneDrive file chooser, which is built into the Asana task pane. Easily attach files from Word, Excel, PowerPoint, and more.

Slack . Turn ideas, work requests, and action items from Slack into trackable tasks and comments in Asana. Go from quick questions and action items to tasks with assignees and due dates. Easily capture work so requests and to-dos don’t get lost in Slack.

How do I write an action plan template?

It’s simple to create a reusable action plan template, especially in a project management tool . In Asana , you can start with our action plan template and customize it to fit your needs. Even if you use more manual formats, you’ll want to include goals, specific tasks, connected resources, and due dates in most simple action plans.

What’s the difference between an action plan template and a to-do list template?

It’s easy to get confused between action plans and to-do lists . That’s because an action plan template is actually a type of to-do list template, but one that’s connected back to a goal. A to-do list template can be a random, unconnected list of tasks, whereas an action plan template always connects back to an end goal.

What are some examples of action plan templates?

You can use action plan templates for just about any business plan. You can create a general template that you use company-wide, or break it down by departments if you have more specific needs. For example, you can create a marketing action plan template for recurring brand campaigns or an organizational action plan template for short-term quarterly OKRs . In a project management platform , you can create one action plan template, share it with the company, and allow each team and individual to use it however they see fit.

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How to Write an Action Plan (Examples Included)

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Before you start any project, you have to draw up a plan to manage, organize, and realize the project’s goals. Planning is a crucial component of the project initiation phase of the project management life cycle.

The best way to turn your project objectives and goals into reality, and to avoid risks and challenges during the project management life cycle , is to use a solid action plan. You can use an action plan to create a clear path to success for any goal (personal, business, or financial goal ).

In this article, you will learn how to write an effective action plan and why you need one for your project.

Let’s get started.

What is an Action Plan?

An action plan is a comprehensive plan on how to reach a goal. This is a step-by-step process you have to perform to attain your goal.

Every organization has a guideline or strategy in place to achieve its goal, be it small or big. An action plan can work towards a quarterly or yearly goal. This will include setting goals and objectives that are realistic to achieve.

A goal is the primary objective of an action plan. An action plan does not only exist in organizations, but it is very useful in our day-to-day life.

When you set a goal, an action plan has to be in motion to bring such a goal to life. Some processes or structures have to be in place to create an action plan.

Ask the following questions before you write an action plan.

  • What are the goals you need to achieve?
  • What methods will go into achieving them?
  • What is the end goal of these goals and objectives?

You also need to follow processes to set an effective action plan.

1. Setting A Goal

The first step for writing an action plan is to set a goal. When you discover the goal of the whole operation, you can then draw up an action plan to achieve it. The purpose of this is to create or have a picture of what the goal is going to be about. This ensures that you set a realistic goal.

During the process of setting a goal, consider the following.

  • The goal must be clear and actionable
  • Must be realistic
  • Must have a completion date

Organizations at this phase create a project charter to sketch out the goals and objectives.

Project Charter Template - Excel-PMT

2. Structures to Achieve the Goal

These are the guidelines or step-by-step plans to achieve the goal. During this stage, you write a well-described and outlined plan. The action plan is a guideline for achieving the already set goal.

Break down the goal of the project into smaller units and tasks that will lead to the eventual progress of the goal. Set targets and deadlines, and share responsibilities and resources needed to achieve the goal.

Some of these structures to achieve the goal include:

  • Listing the steps to be followed
  • Establishing key goals and targets
  • Identifying available resources
  • Visualizing the goal

Why You Need an Action Plan

An action plan is a framework for how to complete a project effectively. One of the reasons why projects fail is due to a lack of planning. Many projects fail because they either did not carry out extensive research or they did not have a solid plan to bring all their goals to fruition.

Every goal must have a to-do list of all tasks that need to be accomplished to achieve an objective. An action plan guarantees a well-organized objective. You need this plan to stay on track and manage the progress of the project or goal.

1. Provides Motivation and Eliminates Procrastination

An action plan is simply a to-do list that one checks till a task or goal is accomplished. A well outlined and organized arrangement of your plan encourages one to start and complete the task. Breaking the task into smaller units makes it feel less overwhelming and cumbersome.

Ticking your to-do list makes the progress of the goal visible. You can easily track milestones and accomplishments of the set objective.

2. Sets Direction and Priorities

One of the benefits of writing an action plan is that it establishes direction and priorities for your goal. It defines the whole purpose of the operation. In an organizational setting, it can be likened to a project charter. This represents a sketch of what the end goal should look like or should be.

An action plan helps the project team to stay on track and focus on the purpose of the project without going outside of the main objective. This prevents the waste of time and resources on scope creep . If eventually, you have to make changes, there will be adjustments that will easily fit into the project.

3. Uncovers Weaknesses and Opportunities

In the course of drawing up an action plan, one uncovers both the strengths and weaknesses of the project. An action plan provides you with a better chance of adjusting and creating a better plan for your goal or project.

The weaknesses uncovered could be the risk involved in the project. The action plan helps you discover the weaknesses and how to quickly eliminate them before the project begins.

During the process of writing an action plan, one can also find opportunities that can be generated from it. An action plan will force you to think strategically to deliver insights that will improve your project.

How to Write an Action Plan

There are seven steps to follow that serve as a guideline for writing a strategically well-detailed action plan.

1. Define Your Goals

The first step to writing a good action plan is to define the goal, be it a personal or business plan . Break down the overall goal into smaller, easier, and understandable sub-goals.

The reason for this is that, when people start to accomplish a task, the first impression they will develop is that it will take lots of time and energy. Breaking down the goal into smaller units will make it easier to understand and accomplish

By defining the goal, you understand what it takes to achieve it. It is at this stage you decide if you can go through with the plan. The goal you define should be SMART – Specific, Measurable, Actionable, Realistic, and Timely.

SMART - specific - measurable - attainable - relevant - time-based by indeed

2. List the Key Objectives

Listing priorities is another important step when writing an effective action plan. What are these priorities? They are the key elements that form the goal of what you want to achieve.

By listing the key objectives , you know where to focus on majorly or areas that will require more attention.

3. Create a Step-by-Step Guideline to Achieve Your Goal

A guideline ensures you do not get stuck during the process of achieving your aim. Many businesses have failed due to getting to a particular segment of achieving their goal and not knowing what to do next. Creating a step-by-step guideline ensures there is the next thing to do.

4. Set Targets and Deadlines

Time is a very important factor when setting a goal. During the process of trying to achieve the aim of the project, you can easily lose track of time if you do not track it.

When a goal drags on for a particular period, it can lead to loss of interest or the goal might fail to accomplish what it was intended for.

5. Identify Available Resources

An action plan should have an estimate of the resources available. When talking about resources, this is not just in terms of financial resources but also human resources. This refers to the number of teams on the ground to achieve the goal.

The essence of identifying available resources is to manage them effectively to achieve a specific goal.

6. Set Milestones

In every sector of life, the show of success no matter how little serves as a morale booster. Setting milestones helps you keep track of the project’s progress.

When working on a project, after completing a milestone, no matter how little the step is, it is important to celebrate or mark that milestone.

Milestones show progress. The essence of setting milestones is to give morale and motivation to your team members to do more work. A good practice is to reward team members when they accomplish a set milestone to show appreciation for their effort and encourage them to accomplish more.

7. Monitor and Evaluate the Plan

Monitoring and evaluating the plan is the last section of an action plan. This is where you evaluate the whole plan, check for the loopholes, and whatever was missed when writing the plan. It also leaves room for adjustments and scope creep.

Tips for Writing an Effective Action Plan

1. involve team members and experts.

This goes with the saying that “no man is an island.” No matter how much you understand a project, you need to involve team members and experts for better opinions and inputs. Following this tip allows for growth and communication among the team.

When opinions are welcomed from the team, this helps develop the project and might even uncover a greater benefit to the project. There are certain aspects of the project you may miss which your team members can pick up.

2. Have a Timeline

Getting your timing right is key to the success of any project. Having a timeline guiding all the activities you want to carry out in the project is crucial. A well-established timeline for your project ensures that you accomplish all tasks and milestones at the appropriate time.

3. Communicate the Plan

Communication is the foundation upon which a project can develop. When communication is in place, there will be a smooth transfer of information from one section to another. This is key because, without communication, the goal will remain stagnant.

4. Tick Off Items As You Accomplish Them

After completing an item or task in your project, mark them as completed. Doing this will make it easy for you to know the items or tasks you have completed and the ones that are still pending.

Ticking off items as you accomplish them can boost the morale of the team and encourage them to put in more effort to achieve the project.

5. Write an Action Plan Template

Writing an action plan template helps you save time and energy. Instead of having to create an action plan from scratch each time you need one, you can write or collect action plan templates you can edit to fit your needs.

Since the format for writing an action plan is similar for many projects or goals, writing an action plan template is a great idea.

6. Use a Project Management Tool

The best project management tools help you write effective action plans and keep you on track. Project management software like Monday.com, ClickUp, and Wrike have project planning and reporting features that help you monitor the progress of your project and the performance of your project team.

Action Plan Template

An action plan template makes it easier and faster for you to create an action plan for your goal or project. While almost every action plan template follows the same format, modifications vary depending on its purpose and the industry.

1. Business Action Plan

Business Action Plan Template

2. Marketing Action Plan

Marketing Action Plan Template

3. Sales Action Plan

Sales Action Plan

4. Project Action Plan

Project action plan

5. Corrective Action Plan Template

Corrective action plan

Action Plan Example

An example of an action plan for a marketing agency.

Problem: Slow growth due to lack of sufficient employees and clients.

Goal: Increase profit by 50% within three years.

We expect our marketing agency to increase our profitability by 150% as we increase our marketing and customer service team and attract more clients over the next three years.

Current State of Our Agency: Annual profit of $100,000, six employees, and fifteen clients.

Our Agency in Six Months: Training for our existing customers in marketing and customer service and our profit will increase by 10%.

Our Agency in 12 Months: Annual profit of $150,000, ten employees, and 25 clients.

Our Agency in Three Years: Annual profit of $225,000, fifteen employees, and fifty clients.

Action Plan to Achieve Our Goal

Task 1 – Training

Action: Train all employees in the latest marketing and sales trends, client acquisition, and customer service.

Completion Date: August 2022

Person Responsible: Project Manager

Task 2 – Recruitment

Action: Work with the HR manager to hire new employees that fit the skill sets needed to achieve the agency’s goal.

Completion Date: November 2023

Task 3 – Improve Customer Service

Action: Improve relations with clients to convert them into repeat customers by updating the agency’s website, taking note of their birthdays, and sending customized gifts showing the agency’s logo to them.

Completion Date: Ongoing

Person Responsible: IT Manager

Task 4 – Generate More Sales

Action: Organize meetings with clients and in-house staff to develop the best strategies for increasing sales conversions.

Completion Date: January 2024

Person Responsible: Sales Manager

Action: Run marketing campaigns on Google, Facebook, and Instagram to generate more sales for clients.

Completion Date: March 2024

Person Responsible: Marketing Manager

Task 5 – Reduce Friction at Payment Channels

Action: Optimize your payment clients for a seamless payment experience for your clients and increase the number of payment channels

Completion Date: May 2024

Task 6 – Expand Client Base

Action: Participate in relevant regional marketing summits to hunt for high-paying clients.

Completion Date: June 2024

Action: Target weaknesses in competitors’ services and offers and create better deals to attract more clients.

Completion Date: October 2024

Evidence of Success: Annual profit of $225,000 or more. Tracking and Evaluation Process: Assess staff size, client number, and profits.

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How To Create an Action Plan for Your Business [+Examples]

Last Updated on March 27, 2024 by Owen McGab Enaohwo

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Set a goal for your next project and watch it materialize if you take the right step.

Everyone has goals, but some people will be more successful than others in realizing them. People who accomplish goals better and faster are those who have developed an action plan and work to execute it. 

Executing an action plan is as important as creating it. This guide will walk you through the steps of documenting and implementing an action plan. Also, watch out for insights shared by founders and managers on how they built and implemented their most successful action plans.

Sign up for a free trial of SweetProcess now to create a successful action plan in minutes without a credit card.

Table of Contents

What Is an Action Plan?

How to Create an Action Plan for Your Business in 7 Steps

How to write an action plan for your business using sweetprocess, why you need an action plan to achieve your company’s goals, action plan examples from which you can learn, 8 core components of an action plan, types of action plans, how to implement an action plan successfully: tips and best practices, action plan templates you can swipe for your business, action plan vs. strategic plan: how they differ, action plan vs. implementation plan: how they differ, action plan vs. project plan: how they differ, action plan vs to-do list: how they differ, build your company’s action plans using sweetprocess, what is an action plan .

An action plan is a document that outlines the processes, tasks, and steps you need to cover to achieve a goal. A good action plan document will include actionable steps and procedures to follow, with a timeframe for each step. 

An example of this is Ling’s EAT (expertise, authority, and trustworthiness) action plan, which helped them boost their SEO with about 489% website traffic. Ling is a gamified language learning app, and the goal of this action plan was to boost the app’s download rate. This goal was achieved in one year. 

According to Simon Bacher, co-founder of Simya Solutions who is the creator of Ling, “We created a unique SEO strategy to EAT our way to the top with the following action steps:

  • Analyze on-page inventory 
  • Improve SEO content by optimizing keywords
  • Improve on-page SEO by optimizing images
  • Build topical authority with supporting content
  • Improve our internal and external link-building strategies through media outreach
  • Ensure our website is technically sound by improving our on-page SEO.” 

With these listed action steps, the Ling team was able to assign tasks and allocate resources, and the goal was reached within one year.

A well-structured action plan can make it easier for you to track and realize your goals. Whether you have a career, business, or personal goal, you can use an action plan to create a clear path to success. 

Creating an action plan is not as complex as it is made to look. Once you have your goal in mind, planning how to get there will be less challenging. Regardless of the different goals you plan to achieve, you will have to follow a similar pattern while creating your action plan. 

Meanwhile, the amount of detail in your action plan can vary based on the resources you have and the complexity of your project or goal.

There are three stages in the process of developing an action plan. They are the goal-setting stage, the planning stage, and the action stage. 

These stages are executed in seven steps, and they are discussed in detail below. 

Step 1: Define your goal

“When it is obvious that the goals cannot be reached, don’t adjust the goals, adjust the action steps.” —Confucius

The above quote by Confucius made it clear that every goal can be achieved if your action plan has the right action steps. 

The success of an action plan starts with setting a clear goal. Having a goal makes it easy to have clarity of every other thing in between. You can determine the possible setbacks, the required resources, the feasible timeline, and so on. 

The first step in creating an action plan is to determine your goal. An important consideration at this stage is to ensure that you are setting SMART goals . 

SMART stands for specific, measurable, attainable, relevant, and time-bound.

Setting SMART goals will help you clarify your purpose and process and give your project a clear direction. Specific and measurable goals will make it easy to track your progress and make necessary modifications in the process. 

Step 2: Create objectives

When you have your SMART goal established, the next step is to choose your objectives. Your project objectives are the deliverables and milestones that must be completed to achieve your project goals.

You must ensure that such objectives align perfectly with your smart goals. Make sure you are not doing this alone but involving other team members to understand different perspectives and needs. 

At the end of your deliberations, you should choose objectives you can realistically achieve based on your budget, time, and resources.

Example of an objective: To produce and distribute an information pack on malaria diagnosis and management to all health clinics in the district within the next three months.

Step 3: Highlight the tasks needed to get it done 

To produce the deliverables required, you have to identify the tasks that need to be done. Once identified, it’s important to prioritize which task comes first and which one depends on another. 

Step 4: Identify the team responsible for doing it 

After listing out and prioritizing the required tasks, merge each of these tasks with the appropriate team and team members. This will help you know whether you have enough hands to get the job done. 

Step 5: Identify the needed resources

When you have identified the tasks required to succeed on the project, it will be easy to identify the resources needed for each task and at each stage. Figure out those resources and ensure you have them readily available. 

One of the best resources you should have in place is SweetProcess, a process standardization tool that makes your action plan easily executable. You can use SweetProcess for free here .

Step 6: State the indicators of success

Success is not only defined by reaching your goal. It’s important also to have varying metrics and milestones that can be used to determine whether your team is making progress. 

Will Yang, the head of growth and customer success at Instrumentl , an all-in-one grants platform that helps nonprofits find, track, and manage their grants in a single place, talked about the company’s action plan on building a customer-centric culture in the company . He said, “One of the initial steps taken was to rigorously define the success metrics for growth—this ranged from user acquisition targets to retention rates and customer lifetime value. We then worked backward from these goals to establish the necessary action steps, using Objectives and Key Results (OKRs) to assign accountability and ensure alignment across the company.”

Step 7: Monitor and review your action plan

With your measurable goals and success metrics, it is easy to monitor and review your action plan. As the project execution progresses, you can check which action steps work perfectly and which need to be modified. 

An action plan requires that you have your standard operating procedures (SOPs) documented in one place. This will guide your team members on how each task is handled. A stack of different tasks will also need to be brought together as a process, and you must be able to assign different parts of the process and procedures to the concerned team members. 

A tool that has all these moving parts of an action plan in one place is SweetProcess . With SweetProcess, you can document your procedures, combine them to form a process, assign tasks to team members, and track progress execution. 

Thus, you have all the burdens lifted off your shoulders as a project manager, and it’s easy for all team members to know their assignments.

Without any learning curve and the need to break the bank, you can execute your action plan and make your next project a success. Start using SweetProcess for free without a credit card.

How to Create Procedures Using SweetProcess

If you want to create a new procedure in SweetProcess, you have the option of writing it from scratch, importing it from an existing document, or having SweetAI do the magic for you. 

  • Here’s a guide on how to create a new procedure in SweetProcess from scratch .
  • If you have existing procedures and would like to bring them over to SweetProcess, you can achieve that with a few clicks. Here’s how . 
  • If you want to make things happen fast and would like your procedure creation done for you, SweetProcess’s AI can do this for you in a few seconds. Here’s how to write your process with SweetAI .

How to Create Processes on SweetProcess

A process is a combination of different procedures. All the steps and procedures planned in your action plan can be put together in one place by creating a process in your SweetProcess account. 

Here’s how to create a process from existing procedures . You can also import your existing process and have SweetAI create your process for you. 

How to Create Company Policies Using SweetProcess

Your action plan will sometimes require that you embed certain company policies in your processes and procedure flow. SweetProcess helps you do this without a hitch. All you need is to document your company policies or import them over to SweetProcess. Once you have them over, you can easily attach any named policy to any part of your action plan in the process flow. 

Here’s how to create a policy in SweetProcess:

  • If you want to create your company policies from scratch, follow this guide . 
  • Here’s how to import an existing policy to SweetProcess .
  • Create your company policy with SweetProcess’s artificial intelligence function, SweetAI, following this guide . 
  • Here’s how to attach a policy to a process or procedure . 

How to Assign and Manage Tasks on SweetProcess

When you have all your processes, policies, and procedures documented in SweetProcess, you would want to bring your action plan to the limelight by delegating tasks to team members. In addition to delegation, you can also monitor the progress of each team member.

Here’s how to delegate and keep track of team members’ progress in SweetProcess .

If you’re on your way to picking a tool to aid the execution of your action plan, you may want to check out SweeetProcess . Companies like ShipCalm and Stone & Wood have success stories of how they reached their smart goals with the help of SweetProcess. 

Ted Fogliani, CEO of ShipCalm , had a goal of minimizing the stretch on their systems, employees, and facilities during their growing customer base amidst COVID-19. SweetProcess happens to be the tool that brings their dream to life. Features like easy process documentation, different knowledge bases for employees and customers, task assigning and tracking, employee sign-off, and much more are what make the process a walk in the park for the ShipCalm team. 

The fact that SweetProcess has no learning curve and allows access to different document versions and allows easy employee onboarding helped make it a top pick and a great fit for ShipCalm during its expansion phase.

According to Thomas Parker, the quality assurance and sensory coordinator at Stone & Wood, SweetProcess helped the company execute the action plan to comply with regulatory standards . They were able to achieve this with proper process documentation, simplified employee orientation, centralized knowledge base, and process customization, among other features offered by SweetProcess. 

Without a credit card, you can also access all the features in SweetProcess for 14 days to execute your next action plan.

If you’ve never used one before, you may want to ask why you need an action plan before you start working on a project.

It provides clarity of objective and direction

With a well-laid-down action plan, you have a clear roadmap to achieve your smart goals and objectives.

Aids task prioritization

Since each of the tasks in the plan will have different levels of priority, your action plan will help you create a realistic order of priority during the action planning phase.

Enhances proper resource allocation

The resources, tools, and manpower required to carry out your project can be easily accounted for. This way, you can easily avoid shortages or excess resources. 

Leads to focus and motivation

Each team member will be on the same page regarding the execution of the action plan. This will keep everyone on their toes in taking care of their assignments to achieve the objectives and deliverables.

Fosters team alignment

With a documented action plan, all your team members are always on the same page regarding who does what. This will foster cooperation and productivity .

From the real-time insights shared with us by Fortador and Bybrand, you can learn more about how developing and implementing action plans has contributed significantly to their business success.

Lev Tretyakov, the CEO and head of sales of Fortador, revealed how the successful implementation of action plans has been the driving force behind Fortador’s success. Fortador is a company that specializes in distributing sanitation and cleaning steam equipment. 

Lev talked about the action plan that was developed and implemented toward the launching of the company’s new product line of eco-friendly steam cleaners. They had to come up with a comprehensive action plan that outlined the details from conceptualization to the market launch.

Action Plan Goal

To launch a new product line of eco-friendly steam cleaners.

Action Plan Objectives

  • To source sustainable materials that conform to eco-friendly standards from suppliers. 
  • To produce the steam cleaner in a way that minimizes the environmental impact.
  • To revamp their assembly line and ensure reduced energy consumption.
  • To ensure the market acceptance of the new product and optimize sales.

Here’s what Fortador’s product launch action steps looked like according to Lev Tretyakov: 

  • Conceptualization: Identifying a gap in our product range, brainstorming how to fill the gap, factoring in market trends, customer needs, and Fortador’s strengths.
  • Design and development: After getting a concept, our design team came up with prototypes, which we tested and refined depending on the feedback.
  • Production: After working on the optimal design, we followed strict quality control measures in production to ensure the product matched our standards.
  • Marketing and promotion: As the production continued, our marketing team was actively working to develop a strategy to promote the product. They worked on social media campaigns, press releases, and email marketing.
  • The launch: We launched the product through in-store and online promotion events, and it was a success.

From his experience in executing this product launch action plan, Lev highlighted how implementing action plans has been of great influence on the company’s success. 

“An action plan serves as a clear outline of how to achieve a goal, what to anticipate, and what to do. It ensures everyone understands the end goal and their role and contributes towards it, which creates a sense of direction. It has helped the Fortador team navigate challenges, remain organized, and get through challenges better as everyone is working towards a common goal . ” 

—Lev Tretyakov, CEO and Head of Sales of Fortador

Bybrand is another company that developed an action plan to improve its strategic marketing goals by tapping into the boom of generative AI. 

Bernardo Castro, founder of Bybrand (a company that sells B2B email signature software), shared how implementing the action plan has helped them drive this vision. 

According to Bernardo, “The key to an action plan is to use a project management software. We created three goals using the SMART method of defining them. One of our goals is to implement the use of generative AI as a chatbot in the first few months of 2024. We had a specific aim, and it is measurable, achievable, realistic, and time-bound.”

Bernardo explained that while building the action plan, the company assigned tasks to the marketing and IT teams that are mostly in charge of the chatbot deployment. 

“We looked at managed services, the benefits of developing our chatbot, and the limitations of the technology. We looked at the costs involved with launching a chatbot. We prioritized researching generative AI because a website chatbot would directly affect our sales. So, over the last few months, we have looked at the limitations of our current chat tool. And we have begun testing the AI chatbot for its launch in early 2024.”

—Bernado Castro, founder of Bybrand

SweetProcess is a standard operating procedure software that can help you create an executable action plan without prior experience. Sign up for free —no credit card is required.

The components of an action plan can vary slightly depending on the type of project and company. Meanwhile, some core components are indispensable in any action plan document, and they are discussed below.

These are deliverables that the plan should help you accomplish in working toward your goal.

Action Plan Steps

These are the set of activities that need to be carried out to reach your goal. Your action plan steps should be detailed and follow a specific order.

Action Items

The action items are the specific, small tasks that make up the action plan steps. The action items help you execute your action plan steps.

Action Plan Timeline

An action plan timeline is the time allocation meant for each of the action plan steps. This will help to know the required duration of the whole project, each step with its start and end dates.

Action Plan Resources

These include any item that will be required to execute the action plan at each step. Action plan resources can include employees, materials, equipment, and action plan software, among other things. 

Action Plan Matrix

An action plan matrix is a tool that can be used to represent your action plan document, giving you all the details of the plan in just one glance. You can get samples of the action priority matrix here .

Action Plan Report

At the execution stage, you need to track the progress of your project with the anticipated progress. Having the preplanned parameters side by side with the actual ones will help you make modifications where necessary. 

Assignments

You should assign tasks to your team members and communicate with them so that everyone knows the tasks they’re saddled with. 

A process documentation tool like SweetProcess will help you assign tasks to your team members with all the needed details while also tracking the progress of the tasks. 

Action plans have different types depending on the purpose each is meant to serve. They, however, follow a similar pattern, albeit with different goals. The three types of action plans we’ll highlight here are business, project, and personal action plans. 

Business Action Plan

A business action plan is meant to set goals and assign tasks when you want to start a business or execute a new plan in an existing business. It outlines the vision for the business or new goal and the actions needed to bring it to life.

Project Action Plan

A project action plan is tailored toward individual and specific projects within an organization. This project might be a subdivision of a major strategy being executed by a company. An important component of a project action plan is the deliverable that is expected to satisfy the objective of such an action plan.

Personal Action Plan

A personal action plan may not be as complex as other types of action plans. The components are not always complex because they are mostly tasks you need to carry out yourself. Goals in a personal action plan can be as big as changing careers and as small as drinking enough water daily. The goal will determine what the action steps and other components will look like.  

Creating an effective action plan is not the end of it—it is just the beginning. When it is time to act on implementing the plan, here are some of the best practices that guarantee the success of the action plan. 

Involve your team

From the planning stage to the implementation stage, working on your action plan shouldn’t be a one-person show. If you plan with all your team members, it helps to ensure that everyone will be on the same page. Understanding the relevance of each assignment will motivate everyone so they don’t fall short in their duties. 

Set SMART goals

It’s important that you set goals that are specific, measurable, attainable, relevant, and time-bound. Setting ambiguous goals will take you nowhere because you won’t be able to define your success metrics. 

Use task management software

An action plan document written with pen and paper may die right on the spot. You should consider adopting task management software that will document your processes, procedures, and templates and allow you to assign tasks and monitor and collaborate with your team members. Whether you manage a physical or virtual team, having everything in one place will prevent tasks from falling through the cracks and ensure prompt implementation of the action plan.

Check out SweetProcess for free and use all the features without hand-holding.

Create an action plan template

When you have a lot of projects to execute, it’s helpful to have an action plan template that works best for your team. When you implement an action plan, it is easy to tweak the plan during implementation until you have a perfect one that works for you. This will provide the best template for your team and future projects. 

Set up real-time alerts and assign dependencies

Each action step and item is expected to have a duration. To ensure that your action plan is executed within the allotted timeline, you should set reminders to know when each task completion is due. SweetProcess automatically does this for you by notifying all concerned team members of the progress and completion of each individual task.

Check action items off as you complete them

Checking off each action item on completion will help you know what is done and what is left in the action plan implementation.

Discuss late or pending tasks

Always keep in touch with your team members to encourage everyone to complete the assigned tasks within the time allocated. You should also not overlook late or pending tasks, rather communicate about them to know when they genuinely feel stuck so you can help.

The goal of your action plan will mostly determine the best template to use. Even though some of the action plan templates will have a similar pattern, you can check out which one best fits your project and swipe it right here for free. 

Blank Action Plan Template

The blank action plan template outlines a series of stages or activities that must be done to complete the work or task correctly. It helps you keep track of specific task accomplishments and the resources and equipment needed to execute the action. 

Click here to download the Blank Action Plan Template

Sales Action Plan Template

A sales action plan template outlines what you’ll do to meet your sales objectives with an emphasis on the transactions and relationships you can build with clients.

The major components of the sales action plan template are:

  • Your revenue target
  • Who your top customer segments are
  • How to structure your teams for success 

Click here to download the Sales Action Plan Template

Maintenance Action Plan Template

A maintenance action plan template is a document that outlines what must be done to keep assets in a facility in good working order. The information in the template will guide you on how to use each asset to its full potential. You can keep track of maintenance schedules using the estimated time column, and check and record accountability when the task is complete.

Click here to download the Maintenance Action Plan Template

Startup Action Plan Template

This startup business plan template includes the essential elements you’ll need to pitch investors and stakeholders on your business idea and strategy. 

An executive summary, a financial overview, a marketing plan, specifics on product or service offerings, and more are all included in the template.

Click here to download the Startup Action Plan Template

Personal Development Action Plan Template

The personal development action plan template provides you with an assessment for personal growth. It is presented in the context of professional goals, education, relationships, or self-improvement. This is usually based on awareness, values, reflection, goal setting, and planning.

Click here to download the Personal Development Action Plan Template

Simple Action Plan Template

The simple action plan template allows you to keep track of the tasks that must be accomplished daily to achieve a larger goal. You can document your objectives, task list, success criteria, timeframe, and available resources. Each page has a label where you may enter information about your firm in addition to tables and images.

Click here to download the Simple Action Plan Template

Even though strategic plans and action plans are sometimes used interchangeably, they are not the same. 

Think of your strategic plan as your destination and your action plan as the details on how you plan to get there. 

Simply put, a strategic plan is meant to determine what we intend to do over a specific period, considering our main goals, resources, opportunities, challenges, and limitations.

The action plan refers to the specific steps to be taken to achieve this strategic plan. It comes with outlined objectives, timelines, assigning roles, and identifying the needed resources. 

An action plan refers to the scheduled proposition for implementing required activities to achieve a desired goal. An implementation plan, on the other hand, comes with a broader view. It covers the identification of required resources, developing assumptions, forecasting short and long-term outcomes, budgeting, allocating responsibilities, and scheduling of activities in a bid to achieve the desired objectives.

An action plan is usually a subset of a project plan. It describes how to accomplish a particular objective within the bigger project. The project plan outlines everything about the whole project, from its initiation to its completion. It includes objectives, scope, budget, timelines, risks, and stakeholders.

An action plan breaks down a specific goal into tasks, allocates resources, and sets deadlines and priorities, while a to-do list is only a list of things that need to be done in no particular order and without regard to the needed resources and timelines.

If you’re now looking to make and implement an action plan, you’ll be more concerned about executing, monitoring, and reporting throughout the project execution. SweetProcess is a tool that lets you achieve these and many more, ensuring you have everything in one place. 

This SOP documentation and management tool helps you realize your goals with great built-in features and intuitive interface. Features such as procedure standardization, process documentation , policy creation, and artificial intelligence assistance will help you set the pace for your action plan. While implementing your action plan, you will be able to tap from features like task assigning, progress tracking, team collaboration, and version histories. 

SweetProcess is a top pick among other similar tools because of its intuitiveness and favorable pricing, which helps you save time and cost. 

Without a credit card or any technical knowledge, you can use all the features in SweetProcess for 14 days for FREE .

Related Posts:

65 Free Action Plan Templates For Excel, Word, PDF, PowerPoint, and Google Docs

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How to Write an Action Plan (Example Included)

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What Is an Action Plan?

In project management, an action plan is a document that lists the action steps needed to achieve project goals and objectives. Therefore, an action plan clarifies what resources you’ll need to reach those goals, makes a timeline for the tasks or action items and determines what team members you’ll need. We’ll define what project goals, project objectives, action items and action steps are later in this guide.

An action plan documents the execution of the project plan; it’s a detailed list of the work that must be done to complete the project goals, including the action steps that are involved in getting from the start of the project to the finish. An action plan is similar to a project implementation plan and it’s very helpful during the project planning and project execution phases.

Not only are you figuring out the action steps and timeline, but you’ll also determine who you’ll assemble for your project team to work on those tasks. This requires robust project management software like ProjectManager . ProjectManager offers multiple action planning tools such as Gantt charts, kanban boards, project calendars and more. Best of all, these project planning views sync with project dashboards, timesheets and workload charts to keep track of progress, project resources and costs.

ProjectManager's Gantt chart showing a construction action plan

Action Plan Components

An action plan answers the who, what and when of what you’re proposing. Those questions are answered by the various components that make up an action plan. The following are the basic building blocks of a successful action plan.

  • Action Plan Steps: The action plan steps are the answer to the question of what. They’re the activities that’ll lead to achieving your goal. Action plan steps detail what will happen, and the more detail, the better.
  • Action Items: The action items are the specific, small tasks that make up the action plan steps. These are the tasks that, when executed, lead to the next action plan step.
  • Action Plan Timeline: An action plan timeline is the whole action plan laid out from start to finish. It shows the full duration of the action plan and every step and task is also plotted on this timeline, including their start and end dates.
  • Action Plan Resources: Resources are anything needed to execute the action plan. That includes labor, materials, equipment, etc. You’ll want to identify the resources you’ll need for the action plan and attach them to the tasks to which they’ll be applied.
  • Action Plan Matrix: A matrix is just a tool to help you determine which tasks you need to complete and in what order. Use our free action plan template to outline the steps, items, timeline and resources you’ll need to get the plan done right.
  • Action Plan Report: Once you start to execute the action plan, you’ll need to ensure your actual progress matches your planned progress. To track progress, you’ll want to use an action plan report, which is a snapshot of your time, costs and more over a specific period.

action plan example for company

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Action Plan Template

Use this free Action Plan Template for Excel to manage your projects better.

Types of Action Plans

There are many different types of action plans that are used on various kinds of strategic initiatives. Each is similar in makeup but differs in their goals. Here are a few of the varieties of action plans.

Business Action Plan

A business action plan is used to set goals and tasks when you want to start a business or grow an existing business. It outlines the vision for the business and the actions you’ll take to achieve that vision.

Project Action Plan

An action plan for a project is really no different from a general action plan. The only difference is that it’s about producing a deliverable at the end of the plan, whether that be a product or service.

Personal Action Plan

Again, a personal action plan differs little from any other action plan except for the goal. For example, a personal action plan might be for an individual to exercise more. Therefore, the goal might be to walk for a half-hour a day, say, during lunchtime.

Action Plan Sample

Take a look at this sample of an action plan. We used our free action plan template for Excel  and filled out some potential marketing tasks, phases and assignees. Download this action plan template for free from our site, and get started on your own plan today.

action plan sample and free action plan template for Excel

How to Write an Action Plan for Project Management in 10 Steps

The benefits of an action plan are simple: you’ve now outlined what action steps and what resources are needed to reach your stated project goals. By having this collected in a single project management document, you can more successfully plan out how to execute your project plan.

People get overwhelmed by project management jargon when having to plan out a project, but the word “action” everyone can understand. The fundamentals to getting an action plan together for any project follow these four project planning basic steps:

1. Define Your Project Goals

There’s a difference between project goals and project objectives. Project goals refer to the high-level goals that the project will achieve. Those generally align with the strategic planning and business objectives of organizations.

2. Define Your Project Objectives

The project objectives are much more specific than the project goals. Project objectives refer to the deliverables and milestones that need to be completed to achieve your project goals.

3. Define Action Steps

The action steps are a group of related tasks or action items that must be executed to produce project deliverables.

4. Identify and Prioritize Action Items

Action items are small, individual tasks that make up the action steps that are outlined in your action plan. First, you need to identify task dependencies among them, and then assign those action items a priority level so that they’re executed sequentially.

5. Define Roles & Responsibilities

Now that you’ve divided the work required to accomplish your action plan, you’ll need to assign action items to your project team members and define their roles and responsibilities.

6. Allocate Resources

As with your project plan, your action plan has resource requirements. Having identified your action steps and action items will help you understand what resources are needed for each task and allocate them accordingly.

7. Set SMART Goals

Your action plan needs to be monitored and controlled to measure its performance. That’s why it’s important that you set SMART goals for your action items, action steps and your project objectives. SMART goals stand for specific, measurable, attainable, relevant and timely.

8. Set a Timeline for Your Action Plan

As a project manager, you’ll need to do your best to estimate how long it’ll take to complete your action items and action steps. Once you do so, you’ll have a timeline. You can use project management techniques like PERT charts or the critical path method to better estimate the duration of your project action plan.

9. Write an Action Plan Template

Create or use a simple action plan template to collect tasks, deadlines and assignments. This is the place where everything task-related goes in your project action plan, so you have a place for all this crucial information.

Writing an action plan template it’s a great idea because you’ll need to use that format throughout the project. That’s why we’ve created a free action plan template that you can download. There are also dozens of other free project management templates for Excel and Word that can help you with every phase of your project.

10. Use a Project Management Tool

Use a project management tool to keep you on task. ProjectManager has project planning features that help you monitor and report on project progress and performance. Get a high-level view of the action plan with our live dashboards. Unlike other tools, we don’t make you set up the dashboard.

Once you’ve mapped out your action plan, you can use project planning tools to zoom into all the details about your action steps and action items. With ProjectManager, you can calculate various metrics, such as project variance, workload and more. They’re displayed in easy-to-read charts and graphs. Share them with stakeholders to give them updates on action steps whenever they want.

ProjectManager's dashboard showing a marketing action plan

Tips to Write an Action Plan

Once you have an action plan, how do you work with it to run a successful project? Here are some tips to help with implementing your action plan:

  • Focus on priorities and what’s due now when identifying action steps and setting your action plan timeline
  • When you complete action steps, mark them off
  • Have your team members work on one project management platform
  • Set up alerts
  • Discuss pending or overdue tasks

Action Plan Example

We’ve been talking a lot about an action plan, but let’s take a look at one in-depth. Below, you’ll see our free action plan template . It’s set up for the development of a website.

It’s broken down into phases, the first being the project planning phase , which includes the action steps, market research and the design of the site. You’ll see that tasks are outlined for each action step, including a description of that task, who’s assigned to execute it, the priority and even the status of its completion.

This is followed by the third action step, which is the launch of the site. This is the execution phase of the action plan, but it follows the same format, such as noting the priority, who’s responsible for the work, what that work is and its status.

action plan steps and action items

There’s also a timeline to define the start dates of each of the tasks in the action steps, including the planned hours. This allows you to determine the length of each task and the duration of the entire action plan, from start to finish.

action plan timeline

Finally, there’s a place to add your resources. They’re broken down into departments, for example, marketing, web development, etc. Then the materials that are required for each task are listed, including their costs. This allows you to estimate the cost of the plan.

action plan resource

How to Make An Action Plan With ProjectManager

Follow along with this action plan example to see how action plans are typically laid out using project planning software .

1. Map Action Plan Steps Using Multiple Project Views

ProjectManager can help you build your action plan and then execute it. Collect all your action steps tasks on our list view, which does more than light-weight to-do list apps because it allows you to then map your action plan with Gantt charts , project calendars and kanban boards. These robust project management tools allow you to prioritize action items, customize tags and show the percentage complete for each task. Our online project management software gives you real-time data to help you create an action plan and stick to it.

ProjectManager's list view

2. Assign Action Items to Your Team Members

Once you’ve mapped out your action plan steps with ProjectManager’s project planning tools , you can assign tasks to your team members and indicate what resources are needed for the completion of each action item. Indicate their roles and responsibilities and set priority levels for each task to ensure the work is carried out properly.

3. Set Action Plan Steps and Deliverables

It’s important to note all the phases of the project timeline to know what action steps and tasks will take place and when. In addition, ProjectManager’s Gantt chart allows you to identify project phases, find the critical path, and set due dates for project milestones and deliverables

4. Track Progress With Real-Time Dashboards

Once you start the project, you’ll need to chart the progress of the work being done. This leads us to the real-time project dashboard , where you’ll check whether your action plan is on schedule and under budget.

Manage Your Project With an Action Plan

Getting a plan together is only the first part of managing a project . Remember, it’s not something to write and put away, but rather it’s a living document that should follow you throughout the project life cycle. Jennifer Bridges, PMP, offers more tips on how to write an action plan in the video below.

Here’s a screenshot for your reference:

project planning fundamentals

ProjectManager’s Action Planning Tools are Ideal for Managing Action Plans

If you’re looking to make an action plan and then take action on it by executing, monitoring and reporting on a project, then you’ll want ProjectManager. Our online project management software lets you make an action plan online with multiple project planning tools such as Gantt charts, task lists, kanban boards and project calendars. Then, you can use timesheets, project dashboards and resource management tools to keep track of progress, time and costs.

Plan & Schedule With Gantt Charts

ProjectManager’s Gantt chart is ideal to map out your action plan on an interactive project timeline that helps you organize your tasks, link dependencies and set milestones. More than that, you can filter for the critical path. When you’re done scheduling your action steps you can set a baseline. This allows you to always see the planned versus actual progress of your action plan to help you stay on track.

ProjectManager's Gantt chart is ideal to map out action plans

Manage Action Items with Kanban Boards, Task Lists and Project Calendars

Once you’ve used the Gantt chart to create a timeline for your action plan, you can zoom into the nitty-gritty details of everyday work with kanban boards , task lists and project calendars. With these tools, you can assign tasks and give teams a collaborative platform to comment and share relevant documents with unlimited file storage and real-time communication features.

ProjectManager's kanban board showing action steps from an action plan

Track Progress, Resources and Costs With Real-Time Action Plan Dashboards

ProjectManager’s real-time action plan dashboards sync with all its project management tools so you can check the status of your action plan at any time. You can check on your team members’ progress to see who’s over or underallocated, check labor costs and track whether your team is on schedule.

dashboard showing project metrics in real-time

ProjectManager gives you all the tools you need to create and implement a successful action plan. Regardless of the type of action plan that you need to create, our award-winning project management software makes it easy to do so. Get started with a free 30-day trial today. 

Click here to browse ProjectManager's free templates

Deliver your projects on time and under budget

Start planning your projects.

What Is an Action Plan? (With Example)

action plan example for company

30-sec summary:

What is the secret of transforming a vision into a reality ?

Is there a structured approach to breaking down complex goals into manageable tasks ?

How do businesses and individuals ensure they’re using resources effectively?

When faced with challenges , how can one make sure their plan remains flexible and effective ?

Read this article to find the answers and learn how an action plan really works.

TABLE OF CONTENTS

The Purpose of an Action Plan

Key components of an action plan, the process of creating an action plan.

  • Differences Between Various Plans

Implementing an Action Plan Successfully

Examples of action plans.

  • Use This HR Software To Manage Your Team ✅

People and organizations use action plans to get to where they want to go. It’s more than just planning; it’s about efficiency, clarity, and a systematic way to achieve goals:

action plan example for company

Clarifying Resources Required to Reach the Goal

The action plan helps make sure there aren’t unexpected roadblocks in reaching the goal, whether it’s human, financial, or technological resources. It also fosters trust among stakeholders, since they can see a clear allocation of resources , making sure everything is on track.

Formulating a Timeline for Task Completion

A project’s time is often the most important thing. An action plan details when each task should start and end , so everyone knows what’s going on. If the timeline’s clear, it doesn’t just keep everyone on track, but also makes sure stakeholders know what’s going on. In the end, a well-defined timeline reduces delays and ensures tasks are done on time.

Breaking Down Larger Projects into Manageable Steps

Creating an action plan allows you to break down big projects into smaller , more manageable tasks. This step-by-step approach makes sure that each task gets the attention it deserves , and complexities are handled easily. Additionally, it makes sure each phase of the project goes smoothly and efficiently.

Using an action plan, you can turn your vision into actionable tasks , ensuring systematic progress towards your goals. Here’s what it looks like:

action plan example for company

Clear and Specific Goals

Any action plan’s goal needs to be clear and specific , so it gives you a direction to follow. Ambiguity can lead to confusion, so it’s important to define these goals clearly, so there’s no room for misinterpretation.

Detailed Tasks or Steps

Having set the goals, it’s time to break them down into actionable steps. These steps are the building blocks for the action plan, ensuring everything is covered. Individuals and teams get a clear roadmap on what to do and when, so they know what to do.

Allocation of Resources (team members, budget, equipment)

Tasks need resources to be executed effectively. This part of the action plan shows how to allocate them . This section makes sure that every task has everything it needs to be successful, whether it’s assigning team members to specific tasks, setting budgets, or getting the right equipment.

Prioritization of Tasks

In order to manage time efficiently and ensure the most impactful tasks get the attention they deserve, prioritizing tasks ensures critical ones are addressed first.

Deadlines and Milestones

Timebound action plans are time-bound. Setting deadlines ensures each task gets done on time, and milestones make sure everything’s on track. Teams use milestones as a way to recognize and celebrate achievements and measure how far they’ve come.

Monitoring and Revision Mechanisms

During execution , there might be adjustments needed. This component makes sure there’s a way to keep an eye on the progress of the action plan and to make necessary changes. It keeps the plan relevant and effective , even if something unexpected happens.

Action plans are a systematic process that takes thought, research, and collaboration . It’s about turning abstract goals into concrete steps, ensuring a clear path to success.

action plan example for company

Setting a SMART Goal (Specific, Measurable, Achievable, Relevant, Time-bound)

SMART criteria ensure that the goal is well-defined and realistic. They set out what needs to be done, how success will be measured, and when it needs to be accomplished.

Identifying Necessary Tasks

After you have a clear goal in mind, the next step is to identify the tasks that need to be done to accomplish it. Each task should be clear and specific , so there’s no ambiguity.

Allocating Resources and Assigning Responsibilities

It takes resources, whether they’re human, financial, or material, for every task. In this step, we determine what resources are needed and make sure they’re available. We also assign responsibilities , so everyone knows what their role is and what to expect.

Prioritizing Tasks Based on Importance and Sequence

In order to make sure resources are used efficiently and tasks are completed in the right order, prioritizing tasks ensures that critical activities are addressed first.

Setting Deadlines and Defining Milestones

Setting deadlines ensures accountability and timely completion of tasks. Also, defining milestones gives teams a way to assess progress, celebrate accomplishments, and stay motivated along the way.

Monitoring Progress and Making Necessary Adjustments

The action plan needs to be monitored as it gets executed. This involves checking how tasks are being done and assessing the quality of the work . In case there’s a discrepancy or a problem, we adjust the plan.

Difference Between Actions Plans & Other Plans

Various types of plans serve different purposes, but their objectives, structures, and applications can vary a lot. Here’s how they differ.

Action Plan vs. Plan B (Contingency Plan)

  • Action Plan: The roadmap breaks down the goal into actionable steps, sets timelines, allocates resources, and defines responsibilities to accomplish the goal.
  • Plan B (Contingency Plan): The backup plan is foreseeing potential risks and coming up with strategies to mitigate them.
  • Key Difference: Contingency plans are reactive, designed for unforeseen challenges, while action plans are proactive and focused on achieving a goal.

Action Plan vs. Project Plan

  • Action Plan: Describes how to accomplish a particular objective within the bigger project, and it’s a subset of the project plan.
  • Project Plan: This document outlines everything about the project, from its initiation to its completion. It includes objectives, scope, budget, timelines, risks, and stakeholders.
  • Key Difference: Action plans focus on specific tasks or objectives within the project, while project plans give an overview.

Action Plan vs. To-do List

  • Action Plan: This document breaks down a goal into tasks, allocates resources, sets deadlines, and prioritizes.
  • To-do List: It’s just a list of things that need to be done, with no breakdown of resources, timelines, or priorities.
  • Key Difference: Action plans are comprehensive and strategic, while to-do lists are basic and lack the depth and structure of plans.

A well-crafted action plan is only half the battle; its implementation determines if you meet your goals. In order to execute an action plan successfully, you need a combination of tools, strategies, and proactive measures . Here’s how to do it:

Utilizing a Management Software

Teams can track progress, assign tasks, set deadlines, and collaborate in real-time with a management software , which allows them to establish goals, track progress, assign tasks, and set deadlines . With platforms like Factorial HR , you can help your team succeed.

Using Templates for Consistency and Efficiency

Templates provide a standardized structure for action plans. By using templates, teams can make sure every action plan keeps a consistent format, so they’re easier to understand and execute. Templates also save time , because teams don’t have to start over every time.

Setting Up Real-time Alerts and Dependencies

A real-time alert lets team members know when deadlines are , so they’re on time. Dependencies, on the other hand, make sure tasks go in the right order . For example, if Task B depends on Task A, team members will be reminded to finish Task A before moving on.

Checking Off Completed Tasks

Checking off completed tasks gives you a sense of accomplishment. Not only does it boost morale, but it gives you a clear visual representation of your progress. You should update your action plan regularly to make sure everyone knows what’s been accomplished and what still needs to be done.

Addressing and Discussing Any Delays or Issues Promptly

It’s inevitable that there’s going to be challenges in every project. The key is to deal with them right away. If there’s a delay or an issue, talk to the team right away. When you work together on problems, you’ll come up with innovative solutions, and you’ll stay on track despite obstacles.

There are many kinds of action plans. They serve as structured roadmaps that help people and teams reach specific goals. Here are a few examples:

Business Action Plan

  • Objective: Expand business operations to another region within the next year.
  • Tasks: Market research, securing funding, hiring local staff, finding a suitable location, and launching a marketing campaign.
  • Resources: Research team, financial advisors, HR team, and marketing professionals.
  • Timeline: 12 months with monthly milestones.

Marketing Action Plan

  • Objective: Increase brand awareness by 30% over the next six months.
  • Tasks: Conducting a SWOT analysis , identifying target audience segments, creating a content calendar, launching ad campaigns, and monitoring engagement metrics.
  • Resources: Marketing team, content creators, ad budget, and analytics tools.
  • Timeline: 6 months with bi-weekly check-ins.

Sales Action Plan

  • Objective: Boost sales by 20% in the upcoming quarter.
  • Tasks: Identifying potential leads, training sales team on new strategies, offering promotional discounts, and gathering customer feedback.
  • Resources: Sales team, CRM software, training materials, and feedback forms.
  • Timeline: 3 months with weekly sales targets.

Personal Development Action Plan

  • Objective: Improve leadership skills over the next year.
  • Tasks: Attending leadership workshops, reading relevant books, seeking mentorship, and taking on challenging projects.
  • Resources: Workshop fees, reading materials, mentor’s time, and real-world projects.
  • Timeline: 12 months with quarterly self-assessments.

A comprehensive solution like Factorial HR is an excellent choice for managing your teams efficiently.

Test Your Knowledge about Action Plans With This Quiz!

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10 Free Action Plan Templates in Word, Excel, & ClickUp

Content Partnership Specialist

February 15, 2024

Blueprint, action plan, roadmap— tomato, to-mah-to! 🍅

Whether you’re pursuing a professional goal , developing a product, or building a house, you always start with a detailed plan to guide your next steps.

But it’s a little easier said than done. 👀

Powerful project management software is the key to creating and overseeing comprehensive action plans. And choosing the right action plan template for your software is the key to saving time on this step-by-step process while making sure you cover all the bases! 🔑

Even simple projects and goals require organized action plans, and action plan templates provide the perfect framework to help you turn these plans into a reality! While there are tons of templates at your disposal, they each carry a unique set of features and value depending on the size of your team, project, or goal.

Instead of combing through pages and pages of search results, start here, with 10 of the best action plan templates for ClickUp , Excel, and Word. You can access each template directly from this blog, and did mention they’re all completely free? 💸

What is an Action Plan Template?

What features make for a good action plan template, 1. clickup action plan template, 2. clickup corrective action plan template, 3. clickup employee engagement action plan template, 4. clickup cybersecurity action plan template, 5. clickup smart action plan template, 6. clickup daily action plan template, 7. clickup action priority matrix whiteboard template, 8. clickup management action plan template, 9. microsoft word action plan template, 10. excel business action plan template, step 1: define your end goal, step 2: break down the goal into manageable tasks, step 3: organize tasks into a timeline, step 4: assign responsibilities, step 5: define success metrics, step 6: review and adapt the plan, step 7: communicate and implement the plan, step 8: monitor progress and update as necessary, step 9: complete and review.

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Your action plan is a detailed checklist of items that must happen in order to complete a project or reach a goal. You can make an action plan for virtually anything —and you probably already have!

Think of your action plan as a thorough list of every task included in a workflow or steps in a process. But what makes your action plan different than a simple to-do list is the amount of organization, information, and detail involved.

Your plan justifies the who, what, where, and when of your project and shows how each related task ties back to those ideas. This helps project managers streamline workflows and ensures that every action item is absolutely necessary.

Action plan templates take the “set up” out of setting up your roadmap. Your template may come in the form of a pre-built flowchart, list, document, or table where you can essentially plug and play your project’s information in the proper areas to guide your next steps in the process.

They’re excellent resources to have on hand for fleshing-out fresh ideas, during employee performance reviews when you’re planning professional growth, and so much more. Plus, action plan templates can be customized to more specific use cases and are designed to help you think more proactively and strategically about building processes .

What are the best features to look for in your next action plan template? In a nutshell, there’s a lot to keep in mind.

An action plan template helps you stay on top of your workflows and be more strategic about how you approach them. And since projects vary in complexity, industry, scope, and timelines, no two action plan templates will look or function the same. That’s why it’s so important to make sure you’re looking for the template that best suits your needs, rather than the one that’s just doing the most.

A good rule of thumb is to stick to these five qualities:

  • Multiple views : The ability to choose the way you visualize and complete tasks will put the power back in your hands when it comes to structuring and executing your projects. Every team member works differently, and whether you’re a visual learner or prefer working from a list, multiple views make every person’s preference possible.
  • Highly visual : Especially during brainstorming sessions and R&D, having the option to map out steps in a process is a major asset. Whether your team is using a digital whiteboard or mind map software , highly visual flowcharts and diagrams turn action planning into a more collaborative experience.
  • Intuitive UI : Your template might have all the right features, but if the team can’t figure out how to use them, the value is gone! Make sure your action plan template is easy to navigate, customize, and edit.
  • Collaborative and sharable : An action plan template can be for the entire team, not just the project manager. Everyone involved (including stakeholders) should have easy access to your template and the ability to add updates as needed.
  • Tons of integrations : Integrations extend the functionality of your project management software and fill any feature gaps your template might have.

And that’s just to name a few! Your team or project might require a few other more specific features, but starting with these five will guarantee a powerful and useful business action plan template .

10 Free Action Plan Templates

Now that you’ve got the essentials down, it’s time to set your search in motion! Luckily, project management is kind of our thing. 🤓

We’ve done our homework to bring you 10 of the best project action plan templates for ClickUp, Excel, Word, and more. And the best part? You can download them directly from this blog without even spending a dime. 💰

ClickUp Action Plan Template

Taking the time to create a plan with actionable steps can provide invaluable structure for simple to complex projects!

The ClickUp Action Plan Template sets the stage to review action plans daily, weekly, monthly, and quarterly on a Whiteboard. This process will help make goal-setting easier by providing a simple way to structure the action items, determine deadlines and resources, and track progress toward your objectives. 

If this is your first time using a digital whiteboard , no worries! The Getting Started guide inside this template will walk you through how to set up your canvas. 🎨

ClickUp Corrective Action Plan Template

A Corrective Action Plan (CAP) is a structured action plan outlining the steps needed to address problems and improve the performance of a role, process, or system.

With the ClickUp Corrective Action Plan Template , it’s easy to consolidate data and ideas so everything is in one place. The main elements of a CAP in this Whiteboard project action plan template are organized to shorten the time it takes from identifying a mistake to implementing a solution:

  • Areas for Improvement : Identify the fields around your business operations or team performance that needs changes and attention
  • Problems and Root Causes : Define the challenges, roadblocks, and supporting information of each to analyze and develop a solution
  • Possible Solutions : Consider every factor involved in your corrective plan, and list down all the possible solutions to make a change for improvement
  • Measure of Success : Define your success that’s measurable through key performance indicators or metrics that are applicable and beneficial to your team and overall operations
  • Task Owners : Assign specific team members to every task 
  • Timeline: Allocate enough time to prepare for transitions and improvement as you go through this template

ClickUp Employee Engagement Action Plan Template

The ClickUp Employee Engagement Action Plan Template is a Doc packed with examples to increase employee satisfaction and engagement. It offers step-by-step instructions to get the most out of your template to measure progress on common HR goals :

  • Business strategy
  • People strategy
  • Strategic priorities
  • Communication plans

And that’s just the beginning! You can assign tasks directly in the Doc or connect your employee action plan template to tasks and share it with stakeholders. This reduces the number of feedback channels and shortens the time it takes to approve a plan or assign tasks to team members. 

Pro tip : Use subpages to add training programs, reward systems, and other related activities to keep all your work in one place!

ClickUp Cybersecurity Action Plan Template

A Cybersecurity Action Plan is a written framework outlining the steps and resources required to improve security posture. TechTarget defines security posture as “an organization’s overall cybersecurity strength and how well it can predict, prevent and respond to ever-changing cyber threats.” 

A comprehensive cybersecurity action plan starts with an assessment of an organization’s current security posture —analyzing existing policies, procedures, systems, and infrastructure in order to identify any gaps or areas of vulnerability.

Based on this assessment, actionable steps can be taken to improve technical and non-technical aspects of security like implementing new technologies, processes, and practices. ⚙️

The ClickUp Cybersecurity Action Plan Template is a beautifully-designed Doc for any Security team to quickly customize for audience impact and understanding. As you go through the action plan process, you can collaborate with your team in real-time or async! 

Use this free template to easily protect your ClickUp Docs with the Privacy and Edit controls to prevent unwanted changes to the content of your Pages.

ClickUp SMART Action Plan Template

The ClickUp SMART Action Plan Template helps project managers break down complex tasks into more manageable steps while considering the barriers of time, resources, and expertise. 

The acronym SMART stands for Specific, Measurable, Achievable, Relevant, and Timely. This template organizes each SMART goal category while providing helpful prompts for success! After you’ve filled out each category, highlight your text to create actionable tasks and assign a completion date.

From there, you can navigate between your Doc and tasks easily without opening more browser tabs. 

Need to tweak or make mental notes on your action plan? There’s a section in this template just for that—the Follow Through section. Jot down the review date, key accomplishments, improvement areas, and support needed to keep track of all your work! 

ClickUp Daily Action Plan Template

The ClickUp Daily Action Plan Template is a worthy rival to your coveted to-do list on your company-branded notepad. 

A daily action plan is a blueprint template for organizing and prioritizing tasks throughout the day. It helps us to stay focused and productive, while also helping us to better manage our time. The process involves creating a list of tasks that need to be accomplished each day, assigning a time frame for each task, and most importantly, committing to completing them within that time frame. ⏳

Individuals or teams will benefit from its organized layout and connected view of organizational goals. To begin, open the Getting Started guide within the project action plan template to make it your own so you can use it every day! 

Discover more to-do list templates !

ClickUp Action Priority Matrix Whiteboard Template

An Action Priority Matrix is a visualization tool to help anyone assess and rank tasks based on how much effort is required and how important completing the task is for achieving the overall goal. 

The action priority matrix typically includes four sections: action item/task, importance level, timeline, and completion status. This allows teams to easily rank action items by importance so they can make sure important tasks are completed first and within the allotted time frame. 

Tasks with the potential to improve performance or mitigate risks should be given higher priority than those with no direct impact. Similarly, tasks with short-term deadlines should be treated as a higher priority than long-term goals in an action plan’s timeline.

The ClickUp Action Priority Matrix Whiteboard Template is perfect for project managers looking to optimize their action plans in order to improve performance over time. Teams can more easily identify which tasks need attention first while tracking progress along the way. The Getting Started guide in this template includes formatting tips and examples to get your Whiteboard action plan ready!

Check out more matrix templates and matrix structure examples .

 ClickUp Management Action Plan Template

This ClickUp Management Action Plan Template is built to handle any project, but it’s especially helpful for larger or more complex situations. It provides a structured framework to explain your approaches while tracking progress!

The Doc comes with helpful tips and is organized by the following sections:

  • Introduction to provide context on the problem
  • Goals to list the plan’s success criteria and desired results
  • Action Plan to detail specific tasks, projects, and team members
  • Review and Approval to assign the responsible party

Microsoft Word Business Action Plan Template

This detailed work plan template in Microsoft Word gives you an organized space to document a clear planning process. To track progress on your detailed work plan template, consider using a project management platform (like ClickUp) so you can bridge the necessary resources!

Excel Team Action Plan Template

If you’re looking for a free sales action plan template in Microsoft Excel , we recommend this one! It comes with all the essential categories ( Action Item, Rank, Priority, Owner, Assigned, Due, Done, Status , and Notes ) to develop an effective action plan. 

Listing sales team members might become an administrative burden as roles change or new hires come on board. (Try the No. 6 ClickUp Daily Action Plan Template to avoid this issue!) 

You can also use this as a sales action plan template to keep track of budgets, progression, and sales employees. Using this as a sales action plan template could be a faster way to track your team’s work.

Explore other ClickUp action plan templates:

  • Community Engagement Action Plan Template
  • Real Estate Action Plan Template
  • Fundraising Action Plan Template
  • Construction Action Plan Template
  • Outreach Action Plan Template
  • Contingency Plan Templates

How to Create an Action Plan to Complete Tasks?

Creating an effective action plan is a critical step for businesses seeking to achieve strategic goals and operational improvements. This is where a comprehensive business action plan template becomes invaluable. Use the steps below along with one (or more!) of the ClickUp action plan templates above to get started!

Before diving into the planning process, it’s vital to have a clear understanding of what you aim to achieve with the project. This overarching objective will guide all subsequent actions and decisions, ensuring that every task contributes effectively to the end goal.

Once your goal is defined , list down all the tasks that need to be completed to achieve the goal. Breaking down the goal into smaller, more manageable tasks will make the action plan more approachable and easier to manage.

After task identification, organize them into a logical sequence with a start and end date. Consider dependencies between tasks and ensure there is a realistic timeline that accommodates potential delays or challenges.

Determine who in your team is best equipped to take on each task. Assigning tasks to individuals or teams based on their skills , expertise, and workload to ensure a balanced distribution of responsibilities.

It’s crucial to establish clear metrics for success to evaluate the progress and completion of tasks. This will help keep the project on track and ensure that the outcomes meet the expected standards.

An action plan should be a living document. Periodically review the plan to assess progress and make adjustments as needed. This allows you to address any issues promptly and adapt to changing circumstances.

Ensure that all team members understand the action plan and their roles within it. Clear communication is key to effective implementation. Once everyone is on board, put the plan into action.

As tasks are executed, continuously monitor progress against the plan’s timeline and success metrics. Update the plan as necessary to reflect any changes or shifts in strategy.

Upon completion of all tasks, conduct a final review of the project against your initial goals. This is a time to evaluate the effectiveness of the action plan and gather insights for future projects.

Create a Project Action Plan Template by ClickUp

Any of these 10 templates will start your project planning off on the right foot. But while they all share similarities, a select few stand out for their ease of use, customization abilities, power, and functionality…

Templates by ClickUp. 🙌🏼

ClickUp is more than your average project management tool—it’s the ultimate productivity platform and the only software powerful enough to centralize your work across apps into one collaborative hub.

In fact, ClickUp Whiteboards , Docs, and its 15+ unique project views are just a few of the reasons why teams across industries rely on ClickUp, and how it makes your action plans more valuable from start to finish.

Access the templates linked above and hundreds more from ClickUp’s Template Library , and tons of rich project management features across every pricing plan . Plus, ClickUp integrates with more than 1,000 other work tools to streamline business processes even further.

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How to Write an Action Plan? Templates & Action Plan Examples 

Effective action plans are crucial in strategic planning to avoid wasted time and resources. Poorly implemented plans often lack specificity, providing only general recommendations. To succeed, action plans must offer targeted, feasible solutions aligned with organizational goals. This article guides readers in crafting concise and actionable plans for strategic success.

How to Write an Action Plan? Templates & Action Plan Examples 

When going through the strategic planning process, many firms have wasted their time and money, and no meaningful changes or solutions have resulted. A badly thought out or implemented action plan is one of the most frequent causes of planning failures. Sometimes, this tool—the main product of strategic planning—only makes general recommendations or sets high standards without outlining specific actions to reach them. 

Additionally, initiatives could be unfeasible and created without input from the team or their support. The action plan is at the heart of a strategic plan. It should provide targeted tactical solutions supporting the organization’s overarching goals.

Certain strategic plans just provide very general advice devoid of specific actions. After the strategy is finished, the entrepreneur wants to know precisely what to do next. In today’s article, we will walk you through the process of how to write an action plan, and how to present one.

What is an action plan?

how to write an action plan, what is an action plan, how to create an action plan

Before jumping into how to write an action plan, let us first see what an action plan is:

An action plan is a methodically organized approach that identifies the precise actions, assignments, and materials needed to achieve a goal. It is quite helpful for project management in general. Making an action plan is similar to planning a cross-country route.

The tactical blueprint delineates each action, choice, and diversion required to reach your final destination. It also divides the procedure into doable tasks according to a schedule. An effective action plan describes all steps required to achieve your goal and gives each step a start and end date.

What is the purpose of an action plan? Why is it important?

If you do not understand what is the purpose of an action plan, you can never figure out how to write an action plan effectively. So, here is a brief explanation of the main purpose of an action plan: 

An action plan is a tactical instrument that delineates the precise actions, assignments, and objectives required to accomplish a certain goal. Its main purpose is to give individuals, groups, or organizations a clear path and guidance to successfully and economically achieve their objectives. Creating an action plan clarifies the project objectives, the teams and service providers involved, and the tasks, dependencies, milestones, and resources required to complete it.

Creating an action plan indeed takes time. But it’s worthwhile to invest time. An action plan’s overall goal is to turn vague objectives into specific actions that may be taken to increase their likelihood of success and measurement while guaranteeing that the resources and efforts are directed toward the intended results.

Action plans are important for simplifying monitoring progress and keeping on course by breaking complicated tasks into manageable, actionable components. Utilizing an action plan guarantees that all tasks and requirements are fulfilled to achieve the project’s expected standards. You can also find any important paths and dependencies in your strategic plan when you create an action plan . 

Furthermore, action plans are important for encouraging team members to be accountable and coordinate their efforts. They guarantee everyone knows their tasks and the overall schedule by assigning responsibilities and deadlines for each job or milestone, reducing misunderstandings and improving teamwork. 

Who needs an action plan?

Knowing who needs an action plan will further help you determine how to make an action plan. Let us see from whom making an action plan is vital: 

Action plans are useful outside of strategic planning, even though they are frequently used in this context when organizations define three to five-year targets. Action plans are crucial for outlining how to carry out the strategic goals once they are established in a strategic plan. Teams can use this framework to keep an eye on and oversee specific tasks, ensuring that they align with the overall strategic goals.

An action plan is helpful for anyone looking for organization, focus, and strategic direction in their endeavors. Action plans are a common tool used by teams, project managers , and corporate executives in the workplace to delineate specific procedures, assign tasks, and guarantee the effective completion of projects or initiatives. Entrepreneurs and small business owners use action plans to direct the expansion and development of their companies.

Components of an Action Plan

In order to learn the process of creating an action plan, you need to know about its main components. An action plan is a comprehensive outline delineating the essential procedures to accomplish a certain objective. The standard elements of an action plan are:

Components of an action plan, how to create an action plan

1. Goal or objective

The aim or goal is the cornerstone of your action strategy. This should be a brief and unambiguous statement describing the intended outcome. A clearly stated goal gives the entire plan direction and purpose, ensuring that all activities and tasks are coordinated to achieve this one goal.

2. Assignments or activities

Listing the precise tasks or actions needed to accomplish the goal comes next after the aim has been established. These chores must be divided into comprehensive phases so that no crucial step is missed.

3. Establish a deadline

Establish a reasonable timeframe for each task or operation. This schedule guarantees that the plan remains on course and that the execution maintains momentum. It also makes it possible to track development and spot possible setbacks early.

4. Materials required to finish the project

Identifying and enumerating the resources required to finish the job is essential. This can include any asset, including money, people, technology, gear, and other resources. Early detection of these guarantees that a shortage of resources won’t hamper execution.

5. Selecting an accountable

Assign each task to an individual or a group. This classification guarantees transparency and accountability. People don’t overlap or become confused when they know their roles. And every task has a supervisor to ensure it gets done.

6. Potential obstacles or difficulties

Every plan will have obstacles. If you foresee them, you can better deal with potential barriers or impediments. This proactive strategy guarantees more efficient execution and less hasty problem-solving.

7. Key performance indicator (KPI) measurement

Decide a method for gauging the plan’s overall success for each job. KPIs are observable measurements that let you assess your progress and see if you’re getting nearer to your targets. They provide a measurable way to assess achievement.

Check out KPI (Key Performance Indicator) templates from SlideUpLift.

Types of Action Plans 

Before learning how to make an action plan, knowing its various kinds is essential as it will help decide which occasion or setting requires what kind of action plan. Let’s examine a handful:

Business action plan : This tool is useful for setting goals while starting or growing a company.

Operational action plan : This short-term plan outlines the daily tasks to manage a project, event, or operation.

Tactical action plan : These are derived from strategic plans and provide a list of targeted, immediate tasks that will help achieve longer-term goals.

Emergency action plan: This is a readiness document designed to react quickly in emergencies or unforeseen circumstances.

Now that you have an idea about different action plans let us jump into the next section, which will cover how to create an action plan. 

How to create an action plan?

Follow the steps below to learn how to create an action plan:

How to Write an Action Plan, Action Plan Examples,  how to create an action plan

1. Clearly state your goals for your action plan

First on the list of how to create an action plan is clearly stating your goals for your action plan. Establishing precise goals for your execution is the first stage in writing an action plan. Therefore, setting a target is necessary to start a good plan.

Setting goals allows you to map out where you want to go and what you want to accomplish. But the most important thing to remember is to set quantifiable objectives! This is the perfect situation for SMART goals , if you’ve ever heard of them. The initials of the SMART acronym are specific, measurable, attainable, relevant, And time-based.

Try SlideUpLift’s professionally designed SMART Goals templates here.

2. Compile, examine, and arrange data

Collect all the necessary information to define the plan’s actions. Next, compile a list of all the tasks required to fulfill the predetermined objective. Every task must be connected to another and given to an accountable party . Activities must be distributed to the entire team to ensure that work is assigned to the correct person.

3. Determine the necessary resources

Ensure you have all the necessary tools to finish the tasks on your action plan before you begin. And you must first devise a plan to obtain them if they are not currently available. As a result, creating a budget may be necessary to complete the tasks. One way to do this would be to designate a column in your action plan to indicate any associated costs.

4. Sort the list and assign jobs a higher priority

Another important point on this list of how to create an action plan is to learn how to smartly sort and assign high-priority tasks first. Reevaluating the list is necessary because, in most cases, the first creation was unmanageable. Because certain jobs are simpler to complete than others, try to break up large tasks into smaller ones wherever you can. This will help the person overseeing the plan and the action executors handle it more effectively.

5. Give your Action Plan due dates

Setting timeframes for each action determined in the previous stage is the next step. This phase is critical because, without deadlines, action plans have a higher chance of never materializing, which means the objective might never be accomplished. The worker can organize their tasks more effectively and set priorities based on urgency and importance with proper deadlines.

6. Define a visual illustration

This is the time to design the tools to ensure the plan’s success. Making the action plan’s visual aid a reality illustrates this well. This graphical perspective will keep your team engaged because it makes it easier for everyone to keep track of work progress. Where they are, where they should go, and what they must do to get there are all abundantly visible.

Just like for a manager or the person in charge of the action plan, you can rapidly determine what is going well, what is halted, what has been completed so far, and what still needs to be done using a graphical representation.

7. Keep an eye on, assess, and update

The last vital thing when learning how to create an action plan is to keep updating the plan as and when necessary. The process’s most crucial stage is this one. Defining the entire action plan, going through each step, and then forgetting about it is useless. One of the key components of any successful plan is monitoring, which should be specified. The person in charge of the strategy must always be available to offer assistance or serve as a reminder.

Following these seven tips above, you can quickly understand how to create an action plan that will wow your shareholders and colleagues!

How to implement an action plan?

Now that you know how to write an action plan. It is vital to understand how to implement one. Here is how you do it:

  • Making Use of Management Software
  • Employing Templates to Ensure Efficiency and Consistency
  • Creating Dependencies and Real-Time Alerts
  • Crossing Out Tasks Completed
  • Take Prompt Action to Resolve and Discuss any Delays or Issues

1. Making Use of Management Software

Using management software, teams can set objectives, monitor progress, assign tasks, set deadlines, and collaborate in real time. Using tools like Factorial HR, you can support your team’s success.

2. Employing Templates to Ensure Efficiency and Consistency

Action plans have a common framework thanks to templates. Teams may ensure that all action plans follow a standard framework and are simpler to comprehend and carry out using templates. Because teams don’t have to start from scratch every time, pre-designed Google Slides or PowerPoint templates also save time.

Here are a few templates from SlideUpLift:

action plan example for company

3. Creating Dependencies and Real-Time Alerts

Team members can stay on schedule by knowing when deadlines are via a real-time alert. Conversely, dependencies ensure that tasks are completed in the correct order. Team members will be reminded to complete task A before proceeding, for instance, if Task B depends on it.

4. Crossing Out Tasks Completed

You feel accomplished when you cross things off your list. It gives you a clear picture of your work and helps raise morale. To ensure that everyone is aware of the tasks that have been completed and those that remain, you should update your action plan regularly.

5. Take Prompt Action to Resolve and Discuss any Delays or Issues

Every project is likely to have difficulties at some point. Treating them as soon as possible is crucial. Speak with the team immediately if there is a delay or a problem. Collaborating to solve difficulties will help you stay on course despite setbacks and provide creative solutions.

How to present an action plan?

In all kinds of organizations, one of the regular tasks is to present an action plan, and knowing how to present an action plan to an audience is vital. Every initiative needs to be approved by someone to be funded and for the team’s efforts to be accepted. For individuals to comprehend the action plan’s parameters, their role, and whether any of the scheduled tasks will impact them directly, they must also be informed about it.

The actions necessary to write an action plan (as previously mentioned) and the actions necessary to present the plan are different. Primarily due to the disparate goals. One type of planning is the process of creating an action plan. This instance illustrates how goals can be accomplished by action.

Presenting an action plan, however, is a communication activity. The presenter or presenters must articulate the action plan’s goals, enumerate the high-level tasks involved, and specify which facts were considered throughout the planning phase. The choices taken to arrive at the strategy are equally significant since they clarify its logic.

Action plan examples

Here are some action plan examples for you :

1. Business action plan example

A company action plan is a carefully crafted strategy roadmap designed to achieve larger business goals. By developing a strong action plan, businesses can align their strategy, workforce, and resources with their overarching goals. Identifying and aligning actions that align with the company’s overall strategy, growth objectives, and goals for operational improvements are crucial to this plan.  However, this may require many specific steps depending on unique business goals.

How to Write an Action Plan, how to create an action plan

2. Company action plan example

Focusing on product creation and procurement is equally important to ensure that the offers meet market demands and are unique in quality and relevance. In addition, competent legal and financial management protects the business’s assets by guaranteeing legal observance and responsible financial management.

Furthermore, the core of any effective corporate action plan is its approach to sales and marketing. These specify the positioning and marketing strategies for the goods or services in the marketplace, guaranteeing their exposure and interaction with the intended market. 

Milestone PowerPoint Template

3. Example of a sales action plan

Systematic and effective progress is based on a well-organized sales action plan. The most efficient sales channels—direct, online, or via third parties—must be identified and used as they form the foundation of this strategy. Tailored and impactful sales pitches are facilitated by clearly understanding the products and services offered and their unique selling propositions. Timelines, or suggested deadlines, provide the procedure with a sense of urgency and guarantee that the sales drive’s momentum is kept up. 

Animated 30 60 90 Day Sales Plan PowerPoint Template

However, the action plan’s key performance indicators (KPIs) are the real gauge of its effectiveness. These measurements—lead conversion or customer retention rates—act as concrete benchmarks, emphasizing the plan’s advantages and pointing out any areas needing adjustment to boost revenue.

Action plan vs. plan B vs. project plan vs. to-do list

Action Plan vs. Plan B :  In strategic planning, action plans and Plan Bs have exclusive features. An action plan clarifies the necessary measures to accomplish a positive purpose by methodically outlining each section.

Alternatively, a Plan B serves as a backup plan that can be implemented if the number one plan runs into difficulties or fails. Whereas an action plan concentrates on taking proactive measures, a Plan B is a reactive backup plan that ensures you are equipped for unexpected boundaries.

Action Plan vs. Project Plan: To ensure efficient project management, it is vital to distinguish between action plans and undertaking plans. An action plan is an intensive road map outlining unique duties and moves needed to achieve a predetermined goal.

A project plan, alternatively, is extra specific and acts as a manual for the entire undertaking. It includes records on objectives, success metrics, stakeholders, scope, finances, time frame, milestones, and conversation strategies. An action plan is used to specify appropriate movements and tasks vital to completing a challenge after a project plan has been organized.

Check out Project Planning templates from SlideUpLift here.

Action Plan vs. To-Do List: Although project management is a component of both, action plans and to-do lists are unique in structure and scope. An action plan is a based record that outlines certain actions and duties that achieve a shared objective while being taken as a whole.

On the other hand, a to-do list is a more casual and dynamic list of individual chores that might not always be related to a common goal. To-do lists are more flexible and frequently subject to adjustments based on daily priorities, whereas action plans offer a purposeful and organized method that guarantees activities are interconnected.

Check out To-Do List templates from SlideUpLift here.

Action Plan Templates from SlideUpLift 

Here are some top action plan templates from SlideUpLift that you must use:

Next Steps Action Plan Presentation Template:

The “Next Steps Action Plan Presentation Template” is a flexible and well-organized tool to help organizations effectively communicate action plans. This template offers a thorough structure for outlining the procedures required to accomplish particular goals. Its simple layout includes four crucial rows labeled Solutions, Actions, Deadlines, and Status.

The three movable columns let you customize headers to fit your business’ goals. This visually appealing and easily navigable presentation template is perfect for concisely communicating strategic action plans to ensure accountability, clarity, and progress tracking in pursuing organizational objectives.

How to Write an Action Plan, how to create an action plan

Appraisal Feedback Action Plan PowerPoint Template:

This PowerPoint template is an organized and feature-rich tool for gathering and evaluating performance feedback. The five columns of the template provide for a more nuanced assessment, with choices for “Strongly Disagree,” “Agree,” “Disagree,” and “Not Applicable.”

The two main points of emphasis are “Quality of Work” and “Communication.” These pointers are editable and can be customized according to the company. A thorough evaluation of a worker’s performance is made possible by the subheadings under “Quality of Work,” such as “Sets high standards for quality work outputs.” 

How to Write an Action Plan, how to create an action plan

3-Year Action Plan PowerPoint Template:

The “3 Years Action Plan PowerPoint Template” is a tactical tool intended to provide an organized method for accomplishing long-term objectives. The template gives a clear structure for multi-year planning with three primary row headers for “Defining Roles,” “Develop Action Plan,” and “Ensure Timelines,” as well as three columns for each year.

A specific space is allotted for each year under each heading, which enables a thorough explanation of the duties, obligations, and deadlines. This aesthetically pleasing presentation template offers a methodical summary of role descriptions, action plans, and schedule management for the three years, making thorough planning and execution easier. Organizations looking to match their goals over time with a systematic, phased strategy will find it to be an important resource.

How to Write an Action Plan, how to create an action plan

Action Plan Deck PowerPoint Template:

The “Action Plan Deck PowerPoint Template” is an adaptable and dynamic tool to enhance business performance. The template focuses on distribution, productivity, and production as areas that require development. It was created with adaptability in mind, making it simple to modify to suit various corporate requirements.

There are columns in the template labeled “Proposed Solutions,” “Action Items,” “Deadline,” and “Status.” This structure guarantees that performance issues are handled in an orderly manner. This easy-to-use PowerPoint template is perfect for delivering an extensive action plan for corporate performance, promoting efficient communication, and producing measurable outcomes.

How to Write an Action Plan, how to create an action plan

3-Year Action Plan PowerPoint Template (Option 2):

The “3-Year Action Plan PowerPoint Template” aims to help with long-term planning for a maximum of three years. This template offers an organized structure for defining responsibilities, creating action plans, and guaranteeing deadlines within the given time range. Users can specify roles and duties, action plans, and deadlines for each year in its aesthetically pleasing and well-organized layout.

A thorough three-year action plan can be presented and communicated easily thanks to the user-friendly design, which also serves as a road map for accomplishing organizational objectives. Businesses looking for a concise and eye-catching method to explain and carry out their strategic initiatives over time will find great value in this template.

How to Write an Action Plan, how to create an action plan

Tips on how to write an action plan that’s effective

Now that you know how to create an action plan, here are some tips that are useful for making your action plan more effective:

  • Collaborate with experts and team members to enhance project insights, fostering team development and effective communication.
  • Develop a comprehensive schedule to ensure the timely completion of tasks and milestones, which is crucial for project success.
  • Emphasize clear communication to establish a solid strategy, allowing seamless information flow across project sectors.
  • Mark tasks as completed to track progress, boost team morale, and maintain motivation for project completion.
  • Streamline planning by creating a template action plan, saving time and effort for various projects with similar goals.
  • Utilize project management tools like Monday.com , ClickUp, or Wrike to create action plans efficiently and monitor team performance and project status.

An action plan is a strategic roadmap that connects goals and realities. It is more than just a list of tasks to be completed. This extensive blog has walked you through the goal, the best times to accomplish things, the essential elements, and real-world examples of action plans in various domains. Following the tips in this article, you can quickly learn how to write an action plan.

However, just reading the tips and setting goals is not enough; each stage must be carefully planned so that the final products meet the project’s overall objectives. Recall that achieving success involves more than simply setting goals; it also entails choosing the best path to get there. SlideUpLift offers one of the best action plan templates for you to choose from to help you make effective action plans with ease, so check it out.

An action plan is a detailed roadmap outlining specific steps and tasks to achieve a particular goal.

How to write an action plan?

To answer your question on how to write an action plan, here are a few brief pointers: You create an action plan by defining clear objectives, 1. Outlining important tasks, 2. Assigning responsibilities to particular individuals, 3. Setting clear timelines, and 4. Regularly reviewing the progress.

Where to find the best action plan templates?

You can find the best Action Plan templates on SlideUpLift. We offer both free and paid action plan templates with pre-made elements to help ease your job. Starting from work action plan templates to goal action plan templates we have everything you need catering to various domains.

How to write an action plan using SlideUpLift's templates?

Here is how to write an action plan using SlideUpLift’s templates: You can use SlideUpLift’s user-friendly templates to create an action plan by selecting a suitable design, customizing it with specific goals and tasks, and incorporating visual elements for clarity. All this can be done by going to our website, registering yourself, and downloading the template you like!

Here is how to present an action plan effectively: Start by providing context, outlining key tasks, and sharing timelines. Don’t forget to address potential challenges and seek feedback for improvement.

Table Of Content

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120 Day Action Plan PowerPoint Template

120 Day Action Plan PowerPoint Template

Animated Action Plan Summary PowerPoint Template

Animated Action Plan Summary PowerPoint Template

Animated Action Plan Deck PowerPoint Template

Animated Action Plan Deck PowerPoint Template

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PM Study Circle

What is an Action Plan? (Template and Example Included)

Fahad Usmani, PMP

November 6, 2023

action plan

An action plan makes easier to achieve your goal using a planned approach. It does not matter whether you manage a project or a department; an action plan will provide you with a path that you can follow to success.

Action plans also help you achieve goals in your personal life. It helps you or your team member keep motivated until the goal or objective is achieved.

In today’s post, we will discuss the action plan, its template, and an example.

What is an Action Plan?

An action plan is a detailed plan explaining the steps you should take to achieve your objective. It breaks the end goal into actionable steps to measure, follow, and track. It breaks the entire process into actionable assignments based on a timeline.

The action plan helps the project manager estimate the resources, effort, and budget required to achieve the objectives.

In project management, an action plan is like an implementation plan and helps the project manager during the project planning and execution phases.

Broadly, you can categorize action plans into three groups:

  • Business Action Plan: A business action plan helps managers develop plans to achieve their business objectives (e.g., increasing sales, improving efficiency, launching or updating products, etc.).
  • Project Action Plan: A project action plan helps project managers achieve project objectives successfully.
  • Personal Action Plan: A personal action plan helps you achieve your personal goals or objectives (e.g., losing weight).

Action plans are also used in strategic planning. After creating strategic plans, you can develop an action plan to outline how you will achieve your strategic goals.

Action Plan Components

The action plan is a part of the project-management plan, and the project manager develops it in consultation with team members, subject-matter experts, and other stakeholders. Stakeholder involvement is necessary for action plan development to ensure that it has their support and fulfills their needs and requirements.

Effective action plans include the list of tasks and the name of the team member completing the task. It also includes resources needed by the task, duration, and any other dependency it may require .

How to Use an Action Plan

After creating the action plan, ensure you and your team follow it as is. 

Monitor the progress closely to check any deviation from the path and carry out regular reviews to find if the progress is on track. If the project requires any changes, you can tweak the action plan to meet the project objectives.

The action plan is a live document and can be updated whenever required to achieve the desired result.

How to Create an Action Plan

You can follow the following steps to build your action plan:

#1. Define Your Objectives

All projects have objectives, and you must define them clearly. Ensure that the objectives are SMART.

SMART stands for:

  • Specific: The objective must be clear and concise.
  • Measurable: The objective must be measurable (e.g., in increments or milestones).
  • Achievable: The objective must be realistically achievable.
  • Relevant: The objective must align with the organization’s values and strategic objectives.
  • Time-Bound: The objective must have a deadline so that progress can be tracked.

#2. Estimate Resources

The next step in writing an action plan is determining the resources required to complete the project. The resources include human resources, consumables, and equipment. You can involve your team members and other experts to estimate the project resources.

#3. Break Up the Work

Break down the project work into management work packages . You can use a work breakdown structure for this purpose. Ensure the work packages are logically related and don’t exceed three or four levels.

#4. Determine Required Actions

Determine the actions, tasks, or activities required to complete the task. To do so, you must further break the work packages into activity levels. Then, you will estimate the duration of the activities using your expert judgment and other estimation techniques.

#5. Assign Actions to Team Members

Now, you will assign each action to your team members based on their skills and capabilities. After assigning the roles and responsibilities, you will provide your team members with the required tools and authority to carry out the assigned responsibilities.

#6. Continuously Monitor Progress

This is a vital part of the action plan. You must monitor the efficiency of your action plan throughout the project life cycle . No plan goes as planned, and there are always hiccups. So be ready to update the plan and do it as needed to ensure your action plan is current, updated, and robust and reflects the current situation.

Action Plan Template

Goal/Objective: State your goal or objective clearly.

1. Define the Objectives:

  • Clearly define what you want to achieve.
  • Ensure the objectives are specific, measurable, achievable, relevant, and time-bound (SMART).

2. Identify Key Stakeholders:

  • List all individuals or groups involved in or affected by this goal.

3. Assess the Current Situation:

  • Analyze the current state or baseline.
  • Identify any obstacles or challenges.

4. Set a Deadline:

  • Determine the date by which you intend to achieve the goal.

5. Break Down the Goal:

  • Divide the objectives into smaller, more manageable steps, tasks, or milestones.
  • Assign responsibilities for each task.

6. Develop an Action Plan:

  • Description: Describe the task.
  • Responsible Party: Specify who is responsible for this task.
  • Start Date: Set a start date.
  • End Date: Set a completion date.
  • Resources Needed: List any resources required.
  • Key Performance Indicators (KPIs) : Define how you will measure success.

7. Allocate Resources:

  • Identify and allocate resources (e.g., budget, personnel, and equipment) for each task.

8. Establish a Communication Plan:

  • Establish a communication plan to keep stakeholders informed of progress and changes.

9. Monitor and Track Progress:

  • Regularly review and update the action plan.
  • Track the progress of each task and milestone.

10. Address Challenges:

  • Identify potential obstacles and develop strategies to overcome them.

11. Celebrate Milestones:

  • Recognize and celebrate achievements as milestones are reached.

12. Final Evaluation:

  • Assess whether the objectives were achieved.
  • Analyze what worked and what didn’t.
  • Identify lessons learned.

13. Adjust and Improve:

  • Use the insights from the evaluation to make improvements for future goals.

14. Reporting:

  • Provide regular reports to stakeholders and relevant parties.

15. Documentation:

  • Maintain records of the action plan, progress, and outcomes.

16. Review and Renew:

  • If the goal is ongoing, establish a schedule for regular reviews and updates.

Remember that an action plan should be tailored to the specific objectives or project you are working on. Be as detailed as necessary to ensure clarity and effectiveness in achieving your objective.

Action Plan Example

Action Plan: Improving Employee Engagement

Goal/Objective: Increase employee engagement by 15% within 12 months.

  • Our objective is to improve employee engagement by 15% through initiatives and activities that enhance employee satisfaction, motivation, and overall job satisfaction.
  • HR Department
  • Department Managers
  • All Employees
  • Employee Engagement Committee
  • Reviewing employee engagement survey results (i.e., baseline)
  • Getting feedback from employees in recent meetings and interviews
  • Identifying key pain points and challenges
  • 12 months from today

5. Break Down the Objectives:

  • Conduct a monthly review-and-feedback session with employees.
  • Implement monthly team-building activities.
  • Provide professional development opportunities.
  • Enhance communication channels and feedback mechanisms.
  • Recognize and reward outstanding performance.
  • Description: Conduct monthly feedback sessions with employees to discuss concerns, suggestions, and improvements.
  • Responsible Party: HR Department
  • Start Date: Month 1
  • End Date: Ongoing
  • Resources Needed: Meeting space, survey tools
  • KPIs: Participation rate, feedback implementation rate
  • Description: Organize monthly team-building activities to foster better working relationships and team cohesion.
  • Responsible Party: Employee Engagement Committee
  • Start Date: Month 2
  • Resources Needed: Budget, event-planning resources
  • KPIs: Participation rate, post-activity surveys
  • Description: Identify and provide training and development opportunities for employees to enhance their skills.
  • Responsible Party: Department Managers
  • Start Date: Month 3
  • Resources Needed: Training budget, training materials
  • KPIs: Participation rate, skill improvement
  • Description: Implement regular departmental meetings, open-door policies, and online suggestion boxes.
  • Start Date: Month 4
  • Resources Needed: Communication tools, training for managers
  • KPIs: Participation rate, suggestions received
  • Description: Develop and implement an employee recognition and rewards program.
  • Start Date: Month 5
  • Resources Needed: Budget for rewards, program design
  • KPIs: Employee satisfaction, engagement survey results
  • Allocate budget for team building activities , professional development, and rewards program.
  • Allocate time and personnel for feedback sessions and communication enhancements.
  • Communicate the action plan to all employees through company-wide meetings and email updates.
  • Conduct monthly progress reviews with department managers.
  • Conduct quarterly engagement surveys.
  • Develop strategies to address any challenges that arise during implementation.
  • Celebrate achievements at quarterly milestones.
  • After 12 months, assess whether a 15% improvement in employee engagement has been achieved.
  • Use employee feedback and the final evaluation to make improvements for future engagement initiatives.
  • Provide regular progress reports to the leadership team and all employees.
  • Maintain records of survey results, meeting notes, and feedback received.
  • If needed, create a plan to improve employee engagement continuously beyond the initial 12-month period.

This action plan provides a structured approach to improving employee engagement within a specific time frame. It outlines the tasks, responsible parties, resources, and key performance indicators to measure progress and success.

Project Action Vs Implementation Plan

A project action plan and an implementation plan are two distinct documents used in project management , each serving a specific purpose.

The purpose of the project action is to outline the high-level steps and activities required to achieve the project’s objectives . It is more of a strategic document. It includes project goals, key project milestones , responsible parties, timelines , and a list of major tasks or actions that must be taken.

The action plan focuses on what needs to be done, but it doesn’t give detailed instructions on how each task will be executed.

The purpose of the project implementation plan is to provide a detailed, tactical document that outlines how the project’s objectives will be achieved. 

The project implementation plan provides a comprehensive guide for executing the project. It includes detailed task descriptions, resource allocation, budget details, dependencies, risk management, communication plans, and a timeline with precise deadlines.

The implementation plan delves into the specifics of who will do what, how it will be done, and when it will be completed, thus ensuring that everyone involved understands their roles and responsibilities.

The project action plan provides all the actions needed to achieve the project objectives, while the project implementation plan is a detailed blueprint that guides project execution. The action plan serves as the initial roadmap, and the implementation plan serves as the detailed navigation guide. Both documents are vital for the project’s success. 

An action plan plays a key role in achieving project success by documenting the project management plan’s execution. Ensure that you have a realistic and robust action plan to lead your project towards success.

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I am Mohammad Fahad Usmani, B.E. PMP, PMI-RMP. I have been blogging on project management topics since 2011. To date, thousands of professionals have passed the PMP exam using my resources.

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Action Plan Templates: What, Why, How and Examples

By Joe Weller | May 25, 2016 (updated April 5, 2024)

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We've compiled free action plan templates for project managers, businesses, strategists, and other teams and individuals. We've included editable templates with example copy to help you get started breaking down your strategy into actionable steps to meet your goals.

Included on this page, you’ll find many helpful action plan templates, such as a business action plan template , a project action plan template , a work action plan template , and more.  Also, get tips for how to use action plan templates .

What Is an Action Plan? 

An action plan is a step-by-step strategy designed to accomplish a specific goal or objective. It outlines the specific actions to be taken, the resources required, the timeline, and the individuals or teams responsible for each task.

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What Is an Action Plan Template? 

An action plan template is a pre-designed format or structure that helps individuals or teams create an action plan. Use an action plan template as a framework to break down project goals into manageable steps, assign responsibilities, and track progress.

How Do I Write an Action Plan? 

To write an action plan, start by defining your project’s overarching goal, then break your goal down into smaller tasks, assign responsibilities, and set timelines for each task. Regularly monitor project progress, and adjust the plan as needed. 

To write an effective action plan, follow these steps:  

  • Define Your Goal: Clearly state the objective or goal you want to achieve, ensuring it is specific, measurable, attainable, relevant, and time-bound (SMART). 
  • Identify Tasks: Break down your goal into smaller, manageable tasks that are necessary to achieve the overall objective.
  • Set Timelines: Establish deadlines for each task, and determine the overall timeline for accomplishing the goal.
  • Identify Resources: Determine the resources required to complete each task effectively, such as tools, equipment, and personnel.
  • Assign Responsibility: Allocate responsibility for each task to a specific individual, team, or department.
  • Download an Action Plan Template: Use an action plan template to organize tasks, set priorities, and track progress towards your goal. Download an editable action plan template to assist you in creating your action plan.
  • Monitor Progress: Regularly monitor the progress made towards the goal and make necessary adjustments to the action plan.
  • Measure Success: Define key performance indicators (KPIs) to measure progress towards the goal.

Types of Action Plan Templates

There are several types of action plan templates available, all designed to assist individuals or teams in developing a structured plan of action to achieve goals or objectives. Pick the template that best aligns with your organization’s needs.

Explore these action plan templates to find the one that best fits your current project or goal: 

  • Action Item Templates: Use an action item template when you need to keep track of specific tasks, responsibilities, and deadlines that are essential to completing a project or achieving a goal. These templates include a structured format for progress tracking, accountability assurance, and resource management.
  • Corrective Action Plan Templates: Employ a corrective action plan template to diagnose and remedy issues or problems encountered during a project or within a business process. These templates aid in promptly and effectively resolving issues, diminishing the risk of future complications, and enhancing overall performance.
  • Performance Improvement Plan Templates: Consider a performance improvement plan (PIP) template to guide underperforming employees in enhancing their work performance. A PIP template helps employees concentrate on particular improvement areas, while managers can provide support and guidance to facilitate better performance.
  • Mutual Action Plan Templates: Use a mutual action plan template to encourage collaboration and consensus among individuals or teams with a shared goal. These templates offer a structured format for detailing specific tasks, timelines, and resources needed from each party, assigning responsibility, and tracking progress towards the shared goal.
  • Marketing Action Plan Templates: Utilize a marketing action plan template when creating a comprehensive plan to reach marketing goals and objectives. These templates provide a structured format for detailing marketing strategies, tactics, timelines, and resources necessary to achieve these goals.
  • Microsoft Word Action Plan Templates: A Microsoft Word action plan template is ideal when creating a customizable plan to achieve a particular goal or objective. This type of template saves time and effort by providing a pre-designed format that can be modified to meet individual needs and specifications.
  • Excel Action Plan Templates: Implement an Excel action plan template to organize and track tasks, timelines, and resources. These templates can assist individuals or teams in overseeing progress towards their goal, adjusting timelines and resources, and ensuring the plan remains on track.

Parts of an Action Plan

A comprehensive action plan should include a clear goal, a breakdown of tasks, a timeline for completion, identification of resources and responsible parties, monitoring and evaluation plans, risk management strategies, and key performance indicators (KPIs). 

Although the specific parts may vary depending on the goal or objective at hand, an action plan typically consists of the following eight components:

  • Goal or Objective: Write a clear and specific statement of the goal or objective to be achieved. 
  • Tasks or Actions: Break down the goal into specific tasks or actions required to achieve the goal.
  • Timeline: Create a timeline or schedule for completing each task or action and for achieving the overall goal.
  • Resources: Identify the resources needed to complete each task, including personnel, materials, and equipment.
  • Responsibility: Assign responsibility for each task to a specific person or team.
  • Monitoring and Evaluation: Develop a plan for monitoring progress towards the goal and evaluating the effectiveness of the action plan.
  • Risks and Challenges: Identify potential risks and challenges that may impact the successful completion of the action plan, and devise strategies for managing them.
  • Key Performance Indicators (KPIs): Establish specific metrics to measure progress towards the goal and evaluate the success of the action plan.

By including these components in an action plan, individuals and teams can ensure that their action plans are comprehensive, well-structured, and actionable.

Creating an Effective Action Plan

The best action plans are clear, specific, and flexible enough to accommodate changes. They should serve as a roadmap to help everyone involved in the project understand what needs to be done, who is responsible, and when tasks are expected to be completed.

Here are some tips to keep in mind as you begin to draft your action plan: 

  • Set an Feasible Goal: Start by selecting an achievable goal and clearly defining your objective. Balance its significance with feasibility, considering the timeframe and resources available to you.
  • Brainstorm With Your Team: Engage your team when creating your action plan. Brainstorming can lead to a robust plan of action. In some cases, you might find valuable input comes from outside the immediate team.
  • Opt for Concrete Action Steps: Opt for action steps that are concrete, measurable, and attainable. Aim for well-defined steps instead of vague notions.
  • Assign Responsibilities Clearly: Determine who is responsible for each action step and who will provide support. While supporters assist in the process, they are not responsible for the final outcome of an action step.
  • Set a Clear Schedule: Establish a clear schedule for completing each action step. Whether your ultimate goal is a short-term project or a multi-year endeavor, breaking down the timeline for each milestone is crucial.
  • List Necessary Resources: Document all resources needed to complete your action steps. If you lack sufficient resources, include a strategy for their procurement.
  • Regularly Review Your Plan: As your action plan unfolds, review and update it regularly. Make necessary adjustments based on the tracking of your plan's progress.
  • Keep Key Stakeholders Informed: Communicate with key stakeholders about the plan's progress and its impacts as it progresses. Clear communication ensures everyone stays aligned and informed.

Simple Action Plan Template

Simple Action Plan Example Template

Download a Sample Simple Action Plan Template for  Excel | Microsoft Word | Smartsheet

Download a Blank Simple Action Plan Template for  Excel | Microsoft Word | Smartsheet

This action plan template includes sections to plan for four goals, with the option to add more. Each goal further divides into action steps where teams can assign both a priority and a completion status to track progress. Include start and end dates for each action, along with any relevant notes. This template is suitable for various uses including project management, event planning, and achieving business goals.

Business Action Plan Template

Business Action Plan Example Template

Download a Sample Business Action Plan Template for  Excel | Microsoft Word | Smartsheet

Download a Blank Business Action Plan Template for  Excel | Microsoft Word | Smartsheet

This action plan template can be used as a supporting tool to reach the goals in a business or marketing plan. The goal is clearly stated at the top of the template followed by action steps below. This template provides sections to record necessary resources, potential challenges and final results. The final result of an action item could simply be a successful completion, or new steps may have been identified in the process. An action plan may have to be adaptive in order to reach business goals.

Project Action Plan Template for Word

Project Action Plan Example Template

Download a Sample Project Action Plan Template for  Excel | Microsoft Word | Google Docs | Google Sheets | Smartsheet

Download a Blank Project Action Plan Template for  Excel | Microsoft Word | Google Docs | Google Sheets | Smartsheet

Keep your project on schedule and evaluate its progress with this project action plan template. The template breaks down goals into separate sections along with their associated action steps. The timeline, expected outcome, ownership and evaluation methodology can be recorded for each action step. Save the project template as a PDF and print for easy sharing with a team.

Work Action Plan Template

Work Action Plan Template

Download a Work Action Plan Template for Excel | Microsoft Word | Smartsheet

Implement this detailed work action plan template to help ensure success in your improvement efforts. The template allows you to clearly outline each step of your work action plan along with important data. What resources are available or needed? Where are there points of resistance that need to be dealt with? What is your c ommunications plan for each step? Including all of these factors in your action plan will help implementation go smoothly.

Build a Real-Time Action Plan with Smartsheet for Project Management

Empower your people to go above and beyond with a flexible platform designed to match the needs of your team — and adapt as those needs change. 

The Smartsheet platform makes it easy to plan, capture, manage, and report on work from anywhere, helping your team be more effective and get more done. Report on key metrics and get real-time visibility into work as it happens with roll-up reports, dashboards, and automated workflows built to keep your team connected and informed. 

When teams have clarity into the work getting done, there’s no telling how much more they can accomplish in the same amount of time.  Try Smartsheet for free, today.

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Getting started with Planner in Teams

The Planner app in Microsoft Teams brings together all your tasks and plans across the Microsoft 365 ecosystem in a single convenient location. It helps you manage tasks more efficiently for individual plans and team initiatives, as well as larger scale projects that are aligned to goals and key strategic objectives. 

Once you add the Planner app to Teams, you'll find:

My Day : Includes any tasks that are due today, along with any tasks you choose to add to this view.

My Tasks : Includes a dedicated place called Private Tasks for you to quickly create tasks, Flagged Emails, and Tasks that have been assigned to you from Team’s meeting notes, basic plans, premium plans, and Loop components.

My Plans : Includes all of your To Do lists, basic plans, and premium plans.

New Plan : Create new personal or shared plans directly in the app.

You can also use the Planner app to get notifications about Planner tasks.

Add the Planner app

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Tip:  To pin the app for easy access, right click on Planner after adding the app and select Pin . To open the Planner app in a separate window, select Open in new window .

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Note:  If you don't see Planner, your organization might not have the app turned on. Check with your administrator to find out more.

Plan your day with My Day 

My Day is a clutter-free focus space that helps you stay on top of tasks that you want to focus on today. Tasks from My Tasks and personal plans that are due today will show up in My Day. You can also create tasks that you feel are important and may need your attention.

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Your daily dashboard:

Handpicked priorities: Determine and add your main tasks for the day.

Auto-population: Tasks from My Tasks and personal plans that are due today automatically appear on My Day, keeping you on top of important deadlines.

Prioritize and work on these tasks: Once the tasks are on My Day, you can prioritize the tasks in the order you want to accomplish them today.

Start fresh in My Day each day: My Day clears itself every night, so you can start the next day with a blank slate and personalize your day. Any unfinished tasks in My Day that are left over before it clears will be available in the original Plan that they came from.

Track your tasks in My Tasks

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Planner offers a purpose-built My Tasks view, designed to centralize all the tasks relevant to you. My Tasks is organized into four distinct views, each serving a unique purpose:

Private tasks :   Private tasks is a place for you to quickly jot down tasks at the speed of thought. This is a place where you can create tasks that do not belong to a plan yet. You can then further organize these tasks inside Plans by selecting More actions, which will help you move these unorganized tasks in definitive plans.

Assigned to me :   Includes all of the tasks that have been assigned to you in Teams meeting notes, basic plans, premium plans, Loop component, and shared lists in To Do.

Flagged emails : All your flagged emails from Outlook appear in the Flagged emails section. You can also navigate to the emails directly from the task by selecting the attachment.

All : The All view provides an aggregation of all your individual tasks from Private tasks, Assigned to me, and Flagged emails. You can then filter and sort to meet your needs. For example, if you want to see all your tasks that are due tomorrow and are urgent, just apply the filter on this view and you will get a curated list of tasks.

See all of your plans with My Plans

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The My Plans page in Planner shows all of your plans, no matter where they were created. This includes lists created in To Do, plans created in Planner and Project for the web, Loop plans, plans from Teams meeting notes, and more.

The My Plans page provides five filters to help find the right plan or list:

Recent:  Shows your most recently accessed plans and lists.

Shared:  Shows your shared plans and lists.

Personal:  Shows your personal plans and lists.

Pinned:  Shows all plans and lists you have pinned.

My teams:  Shows all of your plans that are shared with a Team’s channel.

Tip:  Use keywords to quickly find plans and lists by selecting  Filter by keyword .

Create new plans

With plans, you can easily manage your team workload, track work towards team goals, organize work into sprints using agile planning, track dependencies on the timeline view, and more.

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Get notifications about Planner tasks

Task notifications will appear in your Teams activity feed both on your desktop and in the Teams mobile app. You'll get a notification when:

Someone else assigns a task to you.

Someone else assigns an urgent task to you.

Someone else makes a task assigned to you urgent.

Someone else makes a task assigned to you not urgent.

Someone else changes the progress of a task assigned to you.

Someone removes you from a task's assignees.

More information

To learn more about what you can do with plans in Planner, please check out:

Manage your Personal Tasks with Planner in Teams

Manage your Team's Plans with Planner in Teams

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Updates on the Release of the U.S. National Action Plan on Responsible Business Conduct

Photo: Artinun/Adobe Stock

Photo: Artinun/Adobe Stock

Critical Questions by Scott Busby and Lauren Burke

Published April 8, 2024

On March 20, 2024, the Biden administration released its updated National Action Plan on Responsible Business Conduct (NAP). Secretary of State Antony Blinken had promised the update in a statement on June 16, 2021, the 10th anniversary of the adoption of the UN Guiding Principles on Business and Human Rights (UNGPs) . The NAP is a framework for how the government, private sector companies, and other stakeholders can promote responsible business conduct (RBC), positively impact the communities in which they operate, and work with other stakeholders to support business practices that are transparent and accountable, respect human rights, and promote good governance. This updated version of the NAP is the culmination of numerous rounds of consultations with experts, inputs provided in response to a Federal Register Notice, and coordination across multiple government agencies.

Q1: What is a NAP, and how does it work?

A1: The UN Working Group on Business and Human Rights defines a NAP as an “evolving policy strategy developed by a State to protect against adverse human rights impacts by business enterprises in conformity with the UN Guiding Principles on Business and Human Rights.” Today, 26 countries have NAPs related to the UNGPs in place, showing a growing consensus around the importance of a clear business and human rights strategy. In addition to the UNGPs, the United States has incorporated into its NAP commitments relating to the Organization for Economic Cooperation and Development Guidelines for Multinational Enterprises on Responsible Business Conduct (OECD Guidelines), which are “recommendations jointly addressed by governments to multinational enterprises to enhance the business contribution to sustainable development and address adverse impacts associated with business activities on people, planet, and society.” Among other things, those guidelines call for corporate action to address corruption and promote protection of the environment.

As the name suggests, NAPs are not laws or regulations in themselves. Rather, NAPs present a roadmap that governments can use to announce commitments to develop laws, regulations, or guidance or undertake other efforts to enhance respect for human rights by the private sector and promote RBC. Germany, for example, committed in its 2016 NAP to explore the possibility of mandatory due diligence guidelines and followed up on that commitment by conducting a thorough assessment of how many German companies were undertaking due diligence efforts on their own. After the assessment determined that fewer than a quarter of German companies were doing so voluntarily, the German parliament adopted mandatory due diligence legislation in 2021.

The first U.S. NAP was released just weeks ahead of the end of the Obama administration in December 2016 and was largely made up of actions that U.S. agencies were already taking to advance RBC. While the Trump administration continued to take action on some of these commitments, such as the one by U.S. Customs and Border Protection (CBP) to enforce the prohibition on entry of goods made with forced labor, it basically ignored the NAP, meaning virtually all other NAP commitments were deprioritized.

Q2: How was the development of this NAP different from the Obama administration’s?

A2: The Obama administration’s NAP received mixed reviews on both process and substance. While supporters, for instance, praised the NAP’s commitment to increase enforcement of import prohibitions on goods made with forced labor, critics highlighted the lack of transparency in its development, its failure to go beyond preexisting policies and practices, and the “low bar” that it set by focusing on voluntary efforts by companies rather than proposing robust government requirements.

When Blinken announced that the Biden administration would revise and update the NAP in 2021, the process was intentionally designed to be more inclusive from the start. A Federal Register notice was issued to formally solicit input from the public, which generated 275 distinct policy recommendations. To develop those recommendations, outside organizations—including the CSIS Human Rights I nitiative—held numerous roundtable discussions with businesses, civil society organizations, academics, and other experts on specific areas of interest, resulting in robust discussions intended to help shape recommendations that were both reasonable and ambitious.

Q3: What is in the Biden administration’s NAP?

A3: Importantly, the Biden administration’s NAP articulates the general U.S. government expectation that businesses—regardless of their size, sector, operational context, ownership, or structure—conduct human rights due diligence (HRDD) in assessing the human rights–related risks in their operations and supply chains in line with the standards in the UNGPs, the OECD Guidelines, and the International Labor Organization’s Tripartite Declaration of Principles Concerning Multinational Enterprises and Social Policy . The NAP emphasizes that these standards should be treated as a floor, not a ceiling, and that HRDD “should be an integral part of decision-making and embedded into existing risk management systems with support from the highest levels of the business.” It also describes some elements of HRDD, including metrics to assess and address risks; ongoing assessment, monitoring, and evaluation; consistent stakeholder engagement; public communication; a grievance mechanism; and alignment with human rights instruments, although it does not expressly indicate that these are required or even recommended HRDD characteristics. In this regard, the NAP reflects the general voluntary approach that the U.S. government takes on HRDD, as compared to the mandatory approaches adopted in Germany and France and under consideration in the European Union . 

The NAP identifies four priority areas for action: (1) establishing a Federal Advisory Committee on Responsible Business Conduct; (2) strengthening respect for human rights in federal procurement policies and processes; (3) strengthening access to remedy; and (4) providing resources to businesses. In each of these areas, the NAP lists specific commitments by relevant U.S. agencies. The NAP also includes commitments under the themes of technology; workers’ rights; environment, climate, just transitions; and anti-corruption, which reflect the broader character of the issues addressed in the OECD Guidelines.

Some of the NAP commitments describe concrete actions while others are more exploratory in nature without definite outcomes. The more concrete commitments include, for instance, the establishment of the RBC Federal Advisory Committee, which provides an ongoing, official forum for civil society, business, academics, and affected communities to raise concerns and make recommendations with relevant government officials. On procurement, the Department of State promises to develop a new human trafficking risk mapping process for high-risk and high-volume contracts to assist the acquisition workforce as well as federal contractors in conducting greater due diligence. (That said, some civil society advocates have expressed disappointment that the procurement commitments do not extend beyond the anti-trafficking restrictions in current law.) CBP, meanwhile, commits to drafting guidance to direct the proactive consideration of suspension and debarment whenever CBP issues a penalty under laws designed to prevent the importation of goods made with forced labor—a welcome addition to the penalties that might be imposed against those who try to import such goods. To strengthen access to remedy, the State Department commits to significant reforms to the National Contact Point process established under the OECD Guidelines, which is designed to provide aggrieved parties a vehicle to file complaints against companies allegedly responsible for acts contrary to those guidelines and then help to resolve those complaints. The Department of the Treasury also commits to advocate for effective remedy systems at multilateral development banks, while the U.S. International Development Finance Corporation promises to strengthen protections against reprisals for groups and individuals who raise concerns about DFC programs, and the U.S. Export-Import Bank commits to strengthening its remedy procedures—all of which will be important outcomes if they are achieved. And in providing resources to businesses, the Department of Labor commits to creating an RBC and Labor Rights Information Hub, a potentially useful online repository of all relevant U.S. government guidelines and information that businesses and others can turn to to get the information they need to conform their behavior to U.S law and policy.

Those NAP commitments with less clear outcomes include a State Department commitment to evaluate and assess the impact of potential approaches to implementing RBC Reporting Requirements. In the area of procurement, the Department of Defense (DOD) promises to conduct a review to evaluate the value of encouraging or requiring membership in the International Code of Conduct Association for Private Security Providers’ Association for its private security company vendors, a recommendation by advocates that has been pending for over a decade. And the Department of Labor commits to exploring the effects of the digitalization of the labor market on workers’ rights and identifying best practices for companies to address negative impacts—a worthy goal but with an uncertain result.

Q4: What impact is the NAP likely to have?

A4: Insofar as the Trump administration ignored the first NAP, the impact of the Biden administration’s NAP will hinge on whether President Biden remains in office for a second term. While some of this NAP’s commitments announce significant actions already taken or about to be taken, others will take time to carry out, especially those that entail reviews, consultations, or further internal U.S. government deliberations. Thus, as was the case with the Obama NAP, it is unfortunate that this updated NAP is being issued so late in the administration. That said, the updated NAP demonstrates the Biden administration’s commitment to bringing its policies and procedures regarding the private sector in line with international standards, which will help to reinforce those standards both domestically and abroad. While many of the updated NAP’s commitments, if carried out, would call only for voluntary action by companies (unlike the mandatory due diligence frameworks in Europe), they usefully supplement existing binding law and make clear what is expected of companies while allowing them to forge their own paths in enhancing their respect for human rights and RBC.

Scott Busby is a senior associate (non-resident) with the Human Rights Initiative at the Center for Strategic and International Studies (CSIS) in Washington, D.C. Lauren Burke is senior program manager with the CSIS Human Rights Initiative.

Critical Questions is produced by the Center for Strategic and International Studies (CSIS), a private, tax-exempt institution focusing on international public policy issues. Its research is nonpartisan and nonproprietary. CSIS does not take specific policy positions. Accordingly, all views, positions, and conclusions expressed in this publication should be understood to be solely those of the author(s).

© 2024 by the Center for Strategic and International Studies. All rights reserved.

Scott Busby

Scott Busby

Lauren Burke

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