business proposal sample grade 6

3. State the problem or need.

This is where you share a summary of the issue impacting the potential client. This is your opportunity to show them you understand their needs and the problem they need help solving.

In the example above, I included several signals to showcase my expertise – that I've been in the photography biz for 10 years, that I've worked with over 500 clients, and that I've been featured a number of publications. 

As you approach this section, focus on presenting yourself as an authority. Consider leveraging tools like:

• Case studies
• Client testimonials
• Relevant awards
• Industry accreditations

6. Include pricing options.

Pricing is where things can get a bit tricky, as you don't want to under or over-price your product.

The pricing section of your proposal could include:

• A detailed pricing breakdown, including packages, tiers, and add-ons or optional services
• How product features and benefits align with pricing choices
• Pricing for different needs and budgets
• How your pricing compares with competitors
• An FAQ section to respond to anticipated objections and explain your pricing strategy

7. Summarize with a conclusion.

After sharing the above information, simplify it all into one final section.

• First, briefly summarize the proposal. Be sure to share your qualifications and why you’d serve as the best choice.
• Then, to prompt further conversation, confirm your availability to go over the next steps.
• At the end of the proposal, the goal is to have the client ready to work with you. So, be sure to offer your contact information for easy follow-up.

In need of some inspiration before you begin writing? Here are example business proposal templates from popular business proposal software companies you can use to help create your proposal.

1. HubSpot's Free Business Plan Templates

Download these Templates

We know how crucial a great business proposal is to your and your client’s success. That's why we've compiled 2 Free Business Proposal Templates for you to use and customize for any of your projects.

You'll gain access to a concise, one-page template (pictured above), as well as a longer template for you to refine your plan and proposal.

Download the templates now to get started on building your proposal.

What We Like

The one-page template is clear, straightforward, and easy to read — without skipping on the key elements of a business proposal. This format is especially useful for busy clients who appreciate brevity and clarity.

2. Web Design Proposal

With advertising on social networks projected to reach $82.23 billion dollars in 2025 , it's in your business's best interest to have a plan for growing your client's social media presence.

To help you in that effort, the information in this social media marketing proposal includes an executive summary to help introduce your high-level ideas, an assessment of the client’s company to show your diligence, and a breakdown of billing to show how your company charges for posting, content creation, and analytics.

This template includes all the bells and whistles of a social media proposal packaged in a fun yet professional design. It also includes helpful writing instructions under each section.

8. Content Marketing Proposal

Business proposal templates are helpful places to get started, but what should your business proposal look like when it's complete? This template should inspire you.

When pitching your content marketing services to clients, this template can help you organize your ideas. While it walks you through initial objectives and how to communicate your prospected results, one of the most helpful parts of this template is the pricing ideas it gives you when charging for your services.

In the business template example below, Social Portal Consulting (SPC) pitches a marketing proposal to Graphic Bean. At first sight, this proposal appeals to the creative. I recommend going a step forward and designing the layout in your or your client’s brand colors.

Besides the design, the social media icons quickly tell the prospect what platforms Social Portal is pitching. Because we see Facebook, Twitter, Instagram, and Pinterest icons, the client instantly knows that this proposal doesn’t include LinkedIn, YouTube, or other platforms.

While maintaining its design, this example outlines Social Portal Consulting’s plans efficiently. It begins by providing insight into Graphic Bean and its goals before elaborating on how SPC can leverage its expertise to help them achieve them.

This business proposal template includes an easy-to-follow timeframe for goals and objectives while keeping the client abreast of how payment will happen across the project.

Overall, this is an excellent example of how to combine the elements of social media marketing into a creative and concise business proposal. Finally, we'll leave you with some business proposal ideas to get you started on your own.

• Start with an outline.
• Keep it simple.
• Stay on brand.
• Quality control.
• Include data and visuals.
• Add social proof.
• Use a call-to-action.
• Create a sense of urgency.
• Make the decision for them.
• Incorporate video into your proposal.
• Include up-sell and add-on opportunities.
• Clarify your terms and conditions.
• Include a space for signatures to document agreement.
• Create a table of contents.

1. Start with an outline.

If you want to produce a thoughtful, effective business proposal, you need to have some idea of what you're hoping to achieve with it.

Before I dive into writing a proposal, I always outline the major sections of the proposal that I want to include. That way, I can stay focused and make sure my message stays intact as I write.

Use these free business proposal templates to make sure that your outline includes everything you need.

2. Keep it simple.

Ultimately, there's no definitive blueprint for how long a business proposal has to be. Yours should be however long it takes to convey the information you want to get across.

That said, I'm a firm believer in quality over quantity, especially when it comes to business proposals. Keep your sentences short and simple, and avoid including too much business jargon.

You want anyone who picks up your proposal to make sense of it. So, be straightforward and don't get too fancy. Aim for substance over flash.

3. Stay on brand.

Don't be afraid to let your company's personality shine through in your proposal. Stay true to your brand and show the client what sets you apart from your competitors.

4. Quality control.

I've made it a habit to add an editing/QA step in my writing process. During this step, I do a quick spelling and grammar check before hitting send.

So, as you draft your proposal, and after checking for the basics, keep scanning this document until it's just right.

Check to make sure your proposal:

• Meets client needs and expectations
• Highlights your value proposition
• Is well-structured and easy to read or skim
• Complies with legal, ethical, and regulatory requirements
• Looks professional and engaging

5. Include data and visuals.

You want your business proposal to capture your prospect's attention and help set you apart from any other ones they might have received. One of the best ways to do that is to include hard, quantitative data that helps stress the value of your business.

Use relevant, compelling figures that highlight what you have to offer. This can establish authority and make your proposal more convincing. It also helps to include visuals such as charts and graphs to enhance your proposal.

6. Add social proof.

From my experience, you can only be so convincing when you're personally talking up how great your business is — which is why adding social proof is key to establishing credibility.

At the end of the day, prospects are skeptical. They may not take you at your word. But they'll likely trust peers and fellow customers. That's why including elements like customer quotes and testimonials can go a long way.

7. Use a call-to-action.

I've learned that the best proposal in the world can only take you so far if you don't clearly define the next steps. That's why you have to make sure the reader knows what to do after reading your proposal.

A clear call-to-action is the best way to get there.

Define and highlight exactly what they should do to act on the interest your proposal has generated. Without that guidance, you might leave your reader in limbo.

HubSpot customers : Use this CTA builder to create powerful customized CTAs.

8. Create a sense of urgency.

No one wants to feel as if they missed out on a great opportunity. From my experience, prospect tend to drag their feet and put off making a decision if there isn't a sense of urgency.

So, as you create your business proposal, your goal should be to add a degree of urgency. When prospective clients read your business proposal they should feel that the best time to sign up for your service is now .

One way I accomplish this is by stating short and long-term goals for their business. They'll have to wait for the long-term goals, but I make the short-term goals so enticing that they'll be ready to begin a collaboration.

9. Make the decision for them.

Craft your copy in a way that seems like saying "no" to the proposal would be stepping over dollars to pick up pennies. Your offer should go above and beyond their expectations. Do everything in your power to remove friction and objections along the way.

10. Incorporate video into your proposal.

If you're creating an online proposal using document file formats like PDF, add multimedia elements. This will enhance the proposal experience, make your document richer, and keep them engaged.

Try adding a video at the beginning as an intro to your proposal. Or, put a video in the project breakdown to verbally discuss some of the more confusing parts.

Extras like this can make an impression. This tip works especially well with prospects who are visual or auditory communicators.

Pro tip : HubSpot Video makes it easy to record and embed video into a website or email for a big proposal boost.

11. Include up-sell and add-on opportunities.

They say you won't receive unless you ask. And readers won't explore the upper tiers of your solutions if you don't give them the opportunity.

So, share some upsells and add-ons about your business that they can act on. Call out a specific pain point and how this extra can add value.

With this step, balance is important. Show them everything your business has to offer without overwhelming your recipient.

12. Clarify your terms and conditions.

Your business proposal should include details on your project timeline and payment schedule. This summary is basically what you and the client agree to if they accept your proposal.

Don't forget to share this post!

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Propose your business as the ideal solution using this free template.

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How to Write a Business Plan (Plus Examples & Templates)

May 24, 2021

Have you ever wondered how to write a business plan step by step? Mike Andes, told us: 

This guide will help you write a business plan to impress investors.

Throughout this process, we’ll get information from Mike Andes, who started Augusta Lawn Care Services when he was 12 and turned it into a franchise with over 90 locations. He has gone on to help others learn how to write business plans and start businesses.  He knows a thing or two about writing  business plans!

We’ll start by discussing the definition of a business plan. Then we’ll discuss how to come up with the idea, how to do the market research, and then the important elements in the business plan format. Keep reading to start your journey!

What Is a Business Plan?

A business plan is simply a road map of what you are trying to achieve with your business and how you will go about achieving it. It should cover all elements of your business including: 

• Finding customers
• Plans for developing a team
•  Competition
• Legal structures
• Key milestones you are pursuing

If you aren’t quite ready to create a business plan, consider starting by reading our business startup guide .

Get a Business Idea

Before you can write a business plan, you have to have a business idea. You may see a problem that needs to be solved and have an idea how to solve it, or you might start by evaluating your interests and skills. 

Mike told us, “The three things I suggest asking yourself when thinking about starting a business are:

• What am I good at?
• What would I enjoy doing?
• What can I get paid for?”

If all three of these questions don’t lead to at least one common answer, it will probably be a much harder road to success. Either there is not much market for it, you won’t be good at it, or you won’t enjoy doing it. 

As Mike told us, “There’s enough stress starting and running a business that if you don’t like it or aren’t good at it, it’s hard to succeed.”

If you’d like to hear more about Mike’s approach to starting a business, check out our YouTube video

Conduct Market Analysis

Market analysis is focused on establishing if there is a target market for your products and services, how large the target market is, and identifying the demographics of people or businesses that would be interested in the product or service. The goal here is to establish how much money your business concept can make.

Product and Service Demand

A search engine is your best friend when trying to figure out if there is demand for your products and services. Personally, I love using presearch.org because it lets you directly search on a ton of different platforms including Google, Youtube, Twitter, and more. Check out the screenshot for the full list of search options.

With quick web searches, you can find out how many competitors you have, look through their reviews, and see if there are common complaints about the competitors. Bad reviews are a great place to find opportunities to offer better products or services. 

If there are no similar products or services, you may have stumbled upon something new, or there may just be no demand for it. To find out, go talk to your most honest friend about the idea and see what they think. If they tell you it’s dumb or stare at you vacantly, there’s probably no market for it.

You can also conduct a survey through social media to get public opinion on your idea. Using Facebook Business Manager , you could get a feel for who would be interested in your product or service.

 I ran a quick test of how many people between 18-65  you could reach in the U.S. during a week. It returned an estimated 700-2,000 for the total number of leads, which is enough to do a fairly accurate statistical analysis.

Identify Demographics of Target Market

Depending on what type of business you want to run, your target market will be different. The narrower the demographic, the fewer potential customers you’ll have. If you did a survey, you’ll be able to use that data to help define your target audience. Some considerations you’ll want to consider are:

• Other Interests
• Marital Status
• Do they have kids?

Once you have this information, it can help you narrow down your options for location and help define your marketing further. One resource that Mike recommended using is the Census Bureau’s Quick Facts Map . He told us,  

“It helps you quickly evaluate what the best areas are for your business to be located.”

How to Write a Business Plan

Now that you’ve developed your idea a little and established there is a market for it, you can begin writing a business plan. Getting started is easier with the business plan template we created for you to download. I strongly recommend using it as it is updated to make it easier to create an action plan. 

Each of the following should be a section of your business plan:

• Business Plan Cover Page
• Table of Contents
• Executive Summary
• Company Description
• Description of Products and Services

SWOT Analysis

• Competitor Data
• Competitive Analysis
• Marketing Expenses Strategy 

Pricing Strategy

• Distribution Channel Assessment
• Operational Plan
• Management and Organizational Strategy
• Financial Statements and/or Financial Projections

We’ll look into each of these. Don’t forget to download our free business plan template (mentioned just above) so you can follow along as we go. 

How to Write a Business Plan Step 1. Create a Cover Page

The first thing investors will see is the cover page for your business plan. Make sure it looks professional. A great cover page shows that you think about first impressions.

A good business plan should have the following elements on a cover page:

• Professionally designed logo
• Company name
• Mission or Vision Statement
• Contact Info

Basically, think of a cover page for your business plan like a giant business card. It is meant to capture people’s attention but be quickly processed.

How to Write a Business Plan Step 2. Create a Table of Contents

Most people are busy enough that they don’t have a lot of time. Providing a table of contents makes it easy for them to find the pages of your plan that are meaningful to them.

A table of contents will be immediately after the cover page, but you can include it after the executive summary. Including the table of contents immediately after the executive summary will help investors know what section of your business plan they want to review more thoroughly.

Check out Canva’s article about creating a  table of contents . It has a ton of great information about creating easy access to each section of your business plan. Just remember that you’ll want to use different strategies for digital and hard copy business plans.

How to Write a Business Plan Step 3. Write an Executive Summary

An executive summary is where your business plan should catch the readers interest.  It doesn’t need to be long, but should be quick and easy to read.

Mike told us,

How long should an executive summary bein an informal business plan?

For casual use, an executive summary should be similar to an elevator pitch, no more than 150-160 words, just enough to get them interested and wanting more. Indeed has a great article on elevator pitches .  This can also be used for the content of emails to get readers’ attention.

It consists of three basic parts:

• An introduction to you and your business.
• What your business is about.
• A call to action

Example of an informal executive summary 

One of the best elevator pitches I’ve used is:

So far that pitch has achieved a 100% success rate in getting partnerships for the business.

What should I include in an executive summary for investors?

Investors are going to need a more detailed executive summary if you want to secure financing or sell equity. The executive summary should be a brief overview of your entire business plan and include:

• Introduction of yourself and company.
• An origin story (Recognition of a problem and how you came to solution)
• An introduction to your products or services.
• Your unique value proposition. Make sure to include intellectual property.
• Where you are in the business life cycle
• Request and why you need it.

Successful business plan examples

The owner of Urbanity told us he spent 2 months writing a 75-page business plan and received a $250,000 loan from the bank when he was 23. Make your business plan as detailed as possible when looking for financing. We’ve provided a template to help you prepare the portions of a business plan that banks expect.

Here’s the interview with the owner of Urbanity:

When to write an executive summary?

Even though the summary is near the beginning of a business plan, you should write it after you complete the rest of a business plan. You can’t talk about revenue, profits, and expected expenditures if you haven’t done the market research and created a financial plan.

What mistakes do people make when writing an executive summary?

Business owners commonly go into too much detail about the following items in an executive summary:

• Marketing and sales processes
• Financial statements
• Organizational structure
• Market analysis

These are things that people will want to know later, but they don’t hook the reader. They won’t spark interest in your small business, but they’ll close the deal.

How to Write a Business Plan Step 4. Company Description

Every business plan should include a company description. A great business plan will include the following elements while describing the company:

• Mission statement
• Philosophy and vision
• Company goals

Target market

• Legal structure

Let’s take a look at what each section includes in a good business plan.

Mission Statement

A mission statement is a brief explanation of why you started the company and what the company’s main focus is. It should be no more than one or two sentences. Check out HubSpot’s article 27 Inspiring Mission Statement for a great read on informative and inspiring mission and vision statements. 

Company Philosophy and Vision

The company philosophy is what drives your company. You’ll normally hear them called core values.  These are the building blocks that make your company different. You want to communicate your values to customers, business owners, and investors as often as possible to build a company culture, but make sure to back them up.

What makes your company different?

Each company is different. Your new business should rise above the standard company lines of honesty, integrity, fun, innovation, and community when communicating your business values. The standard answers are corporate jargon and lack authenticity. 

Examples of core values

One of my clients decided to add a core values page to their website. As a tech company they emphasized the values:

•  Prioritize communication.
•  Never stop learning.
•  Be transparent.
•  Start small and grow incrementally.

These values communicate how the owner and the rest of the company operate. They also show a value proposition and competitive advantage because they specifically focus on delivering business value from the start. These values also genuinely show what the company is about and customers recognize the sincerity. Indeed has a great blog about how to identify your core values .

What is a vision statement?

A vision statement communicate the long lasting change a business pursues. The vision helps investors and customers understand what your company is trying to accomplish. The vision statement goes beyond a mission statement to provide something meaningful to the community, customer’s lives, or even the world.

Example vision statements

The Alzheimer’s Association is a great example of a vision statement:

A world without Alzheimer’s Disease and other dementia.

It clearly tells how they want to change the world. A world without Alzheimers might be unachievable, but that means they always have room for improvement.

Business Goals

You have to measure success against goals for a business plan to be meaningful. A business plan helps guide a company similar to how your GPS provides a road map to your favorite travel destination. A goal to make as much money as possible is not inspirational and sounds greedy.

Sure, business owners want to increase their profits and improve customer service, but they need to present an overview of what they consider success. The goals should help everyone prioritize their work.

How far in advance should a business plan?

Business planning should be done at least one year in advance, but many banks and investors prefer three to five year business plans. Longer plans show investors that the management team  understands the market and knows the business is operating in a constantly shifting market. In addition, a plan helps businesses to adjust to changes because they have already considered how to handle them.

Example of great business goals

My all time-favorite long-term company goals are included in Tesla’s Master Plan, Part Deux . These goals were written in 2016 and drive the company’s decisions through 2026. They are the reason that investors are so forgiving when Elon Musk continually fails to meet his quarterly and annual goals.

If the progress aligns with the business plan investors are likely to continue to believe in the company. Just make sure the goals are reasonable or you’ll be discredited (unless you’re Elon Musk).

You did target market research before creating a business plan. Now it’s time to add it to the plan so others understand what your ideal customer looks like. As a new business owner, you may not be considered an expert in your field yet, so document everything. Make sure the references you use are from respectable sources. 

Use information from the specific lender when you are applying for lending. Most lenders provide industry research reports and using their data can strengthen the position of your business plan.

A small business plan should include a section on the external environment. Understanding the industry is crucial because we don’t plan a business in a vacuum. Make sure to research the industry trends, competitors, and forecasts. I personally prefer IBIS World for my business research. Make sure to answer questions like:

• What is the industry outlook long-term and short-term?
• How will your business take advantage of projected industry changes and trends?
• What might happen to your competitors and how will your business successfully compete?

Industry resources

Some helpful resources to help you establish more about your industry are:

• Trade Associations
• Federal Reserve
• Bureau of Labor Statistics

Legal Structure

There are five basic types of legal structures that most people will utilize:

• Sole proprietorships
• Limited Liability Companies (LLC)

Partnerships

Corporations.

• Franchises.

Each business structure has their pros and cons. An LLC is the most common legal structure due to its protection of personal assets and ease of setting up. Make sure to specify how ownership is divided and what roles each owner plays when you have more than one business owner.

You’ll have to decide which structure is best for you, but we’ve gathered information on each to make it easier.

Sole Proprietorship

A sole proprietorship is the easiest legal structure to set up but doesn’t protect the owner’s personal assets from legal issues. That means if something goes wrong, you could lose both your company and your home.

To start a sole proprietorship, fill out a special tax form called a  Schedule C . Sole proprietors can also join the American Independent Business Alliance .

Limited Liability Company (LLC)

An LLC is the most common business structure used in the United States because an LLC protects the owner’s personal assets. It’s similar to partnerships and corporations, but can be a single-member LLC in most states. An LLC requires a document called an operating agreement.

Each state has different requirements. Here’s a link to find your state’s requirements . Delaware and Nevada are common states to file an LLC because they are really business-friendly. Here’s a blog on the top 10 states to get an LLC.

Partnerships are typically for legal firms. If you choose to use a partnership choose a Limited Liability Partnership. Alternatively, you can just use an LLC.

Corporations are typically for massive organizations. Corporations have taxes on both corporate and income tax so unless you plan on selling stock, you are better off considering an LLC with S-Corp status . Investopedia has good information corporations here .

There are several opportunities to purchase successful franchises. TopFranchise.com has a list of companies in a variety of industries that offer franchise opportunities. This makes it where an entrepreneur can benefit from the reputation of an established business that has already worked out many of the kinks of starting from scratch.

How to Write a Business Plan Step 5. Products and Services

This section of the business plan should focus on what you sell, how you source it, and how you sell it. You should include:

• Unique features that differentiate your business products from competitors
• Intellectual property
• Your supply chain
• Cost and pricing structure 

Questions to answer about your products and services

Mike gave us a list  of the most important questions to answer about your product and services:

• How will you be selling the product? (in person, ecommerce, wholesale, direct to consumer)?
• How do you let them know they need a product?
• How do you communicate the message?
• How will you do transactions?
• How much will you be selling it for?
• How many do you think you’ll sell and why?

Make sure to use the worksheet on our business plan template .

How to Write a Business Plan Step 6. Sales and Marketing Plan

The marketing and sales plan is focused on the strategy to bring awareness to your company and guides how you will get the product to the consumer.  It should contain the following sections:

SWOT Analysis stands for strengths, weaknesses, opportunities, and threats. Not only do you want to identify them, but you also want to document how the business plans to deal with them.

Business owners need to do a thorough job documenting how their service or product stacks up against the competition.

If proper research isn’t done, investors will be able to tell that the owner hasn’t researched the competition and is less likely to believe that the team can protect its service from threats by the more well-established competition. This is one of the most common parts of a presentation that trips up business owners presenting on Shark Tank .

SWOT Examples

Examples of strengths and weaknesses could be things like the lack of cash flow, intellectual property ownership, high costs of suppliers, and customers’ expectations on shipping times.

Opportunities could be ways to capitalize on your strengths or improve your weaknesses, but may also be gaps in the industry. This includes:

• Adding offerings that fit with your current small business
• Increase sales to current customers
• Reducing costs through bulk ordering
• Finding ways to reduce inventory
•  And other areas you can improve

Threats will normally come from outside of the company but could also be things like losing a key member of the team. Threats normally come from competition, regulations, taxes, and unforeseen events.

The management team should use the SWOT analysis to guide other areas of business planning, but it absolutely has to be done before a business owner starts marketing. 

Include Competitor Data in Your Business Plan

When you plan a business, taking into consideration the strengths and weaknesses of the competition is key to navigating the field. Providing an overview of your competition and where they are headed shows that you are invested in understanding the industry.

For smaller businesses, you’ll want to search both the company and the owners names to see what they are working on. For publicly held corporations, you can find their quarterly and annual reports on the SEC website .

What another business plans to do can impact your business. Make sure to include things that might make it attractive for bigger companies to outsource to a small business.

Marketing Strategy

The marketing and sales part of business plans should be focused on how you are going to make potential customers aware of your business and then sell to them.

If you haven’t already included it, Mike recommends:

“They’ll want to know about Demographics, ages, and wealth of your target market.”

Make sure to include the Total addressable market .  The term refers to the value if you captured 100% of the market.

Advertising Strategy

You’ll explain what formats of advertising you’ll be using. Some possibilities are:

• Online: Facebook and Google are the big names to work with here.
• Print : Print can be used to reach broad groups or targeted markets. Check out this for tips .
• Radio : iHeartMedia is one of the best ways to advertise on the radio
• Cable television : High priced, hard to measure ROI, but here’s an explanation of the process
• Billboards: Attracting customers with billboards can be beneficial in high traffic areas.

You’ll want to define how you’ll be using each including frequency, duration, and cost. If you have the materials already created, including pictures or links to the marketing to show creative assets.

Mike told us “Most businesses are marketing digitally now due to Covid, but that’s not always the right answer.”

Make sure the marketing strategy will help team members or external marketing agencies stay within the brand guidelines .

This section of a business plan should be focused on pricing. There are a ton of pricing strategies that may work for different business plans. Which one will work for you depends on what kind of a business you run.

Some common pricing strategies are:

• Value-based pricing – Commonly used with home buying and selling or other products that are status symbols.
• Skimming pricing – Commonly seen in video game consoles, price starts off high to recoup expenses quickly, then reduces over time.
• Competition-based pricing – Pricing based on competitors’ pricing is commonly seen at gas stations.
• Freemium services –  Commonly used for software, where there is a free plan, then purchase options for more functionality.

HubSpot has a great calculator and blog on pricing strategies.

Beyond explaining what strategy your business plans to use, you should include references for how you came to this pricing strategy and how it will impact your cash flow.

Distribution Plan

This part of a business plan is focused on how the product or service is going to go through the supply chain. These may include multiple divisions or multiple companies. Make sure to include any parts of the workflow that are automated so investors can see where cost savings are expected and when.

Supply Chain Examples

For instance, lawn care companies  would need to cover aspects such as:

• Suppliers for lawn care equipment and tools
• Any chemicals or treatments needed
• Repair parts for sprinkler systems
• Vehicles to transport equipment and employees
• Insurance to protect the company vehicles and people.

Examples of Supply Chains

These are fairly flat supply chains compared to something like a clothing designer where the clothes would go through multiple vendors. A clothing company might have the following supply chain:

• Raw materials
• Shipping of raw materials
• Converting of raw materials to thread
• Shipping thread to produce garments
• Garment producer
• Shipping to company
• Company storage
• Shipping to retail stores

There have been advances such as print on demand that eliminate many of these steps. If you are designing completely custom clothing, all of this would need to be planned to keep from having business disruptions.

The main thing to include in the business plan is the list of suppliers, the path the supply chain follows, the time from order to the customer’s home, and the costs associated with each step of the process.

According to BizPlanReview , a business plan without this information is likely to get rejected because they have failed to research the key elements necessary to make sales to the customer.

How to Write a Business Plan Step 7. Company Organization and Operational Plan

This part of the business plan is focused on how the business model will function while serving customers.  The business plan should provide an overview of  how the team will manage the following aspects:

Quality Control

• Legal environment

Let’s look at each for some insight.

Production has already been discussed in previous sections so I won’t go into it much. When writing a business plan for investors, try to avoid repetition as it creates a more simple business plan.

If the organizational plan will be used by the team as an overview of how to perform the best services for the customer, then redundancy makes more sense as it communicates what is important to the business.

Quality control policies help to keep the team focused on how to verify that the company adheres to the business plan and meets or exceeds customer expectations.

Quality control can be anything from a standard that says “all labels on shirts can be no more than 1/16″ off center” to a defined checklist of steps that should be performed and filled out for every customer.

There are a variety of organizations that help define quality control including:

• International Organization for Standardization – Quality standards for energy, technology, food, production environments, and cybersecurity
• AICPA – Standard defined for accounting.
• The Joint Commission – Healthcare
• ASHRAE – HVAC best practices

You can find lists of the organizations that contribute most to the government regulation of industries on Open Secrets . Research what the leaders in your field are doing. Follow their example and implement it in your quality control plan.

For location, you should use information from the market research to establish where the location will be. Make sure to include the following in the location documentation.

• The size of your location
• The type of building (retail, industrial, commercial, etc.)
• Zoning restrictions – Urban Wire has a good map on how zoning works in each state
• Accessibility – Does it meet ADA requirements?
• Costs including rent, maintenance, utilities, insurance and any buildout or remodeling costs
• Utilities – b.e.f. has a good energy calculator .

Legal Environment

The legal requirement section is focused on defining how to meet the legal requirements for your industry. A good business plan should include all of the following:

• Any licenses and/or permits that are needed and whether you’ve obtained them
• Any trademarks, copyrights, or patents that you have or are in the process of applying for
• The insurance coverage your business requires and how much it costs
• Any environmental, health, or workplace regulations affecting your business
• Any special regulations affecting your industry
• Bonding requirements, if applicable

Your local SBA office can help you establish requirements in your area. I strongly recommend using them. They are a great resource.

Your business plan should include a plan for company organization and hiring. While you may be the only person with the company right now, down the road you’ll need more people. Make sure to consider and document the answers to the following questions:

• What is the current leadership structure and what will it look like in the future?
• What types of employees will you have? Are there any licensing or educational requirements?
• How many employees will you need?
• Will you ever hire freelancers or independent contractors?
• What is each position’s job description?
• What is the pay structure (hourly, salaried, base plus commission, etc.)?
• How do you plan to find qualified employees and contractors?

One of the most crucial parts of a business plan is the organizational chart. This simply shows the positions the company will need, who is in charge of them and the relationship of each of them. It will look similar to this:

Our small business plan template has a much more in-depth organizational chart you can edit to include when you include the organizational chart in your business plan.

How to Write a Business Plan Step 8. Financial Statements 

No business plan is complete without financial statements or financial projections. The business plan format will be different based on whether you are writing a business plan to expand a business or a startup business plan. Let’s dig deeper into each.

Provide All Financial Income from an Existing Business

An existing business should use their past financial documents including the income statement, balance sheet, and cash flow statement to find trends to estimate the next 3-5 years.

You can create easy trendlines in excel to predict future revenue, profit and loss, cash flow, and other changes in year-over-year performance. This will show your expected performance assuming business continues as normal.

If you are seeking an investment, then the business is probably not going to continue as normal. Depending on the financial plan and the purpose of getting financing, adjustments may be needed to the following:

• Higher Revenue if expanding business
• Lower Cost of Goods Sold if purchasing inventory with bulk discounts
• Adding interest if utilizing financing (not equity deal)
• Changes in expenses
• Addition of financing information to the cash flow statement
• Changes in Earnings per Share on the balance sheet

Financial modeling is a challenging subject, but there are plenty of low-cost courses on the subject. If you need help planning your business financial documentation take some time to watch some of them.

Make it a point to document how you calculated all the changes to the income statement, balance sheet, and cash flow statement in your business plan so that key team members or investors can verify your research.

Financial Projections For A Startup Business Plan

Unlike an existing business, a startup doesn’t have previous success to model its future performance. In this scenario, you need to focus on how to make a business plan realistic through the use of industry research and averages.

Mike gave the following advice in his interview:

Financial Forecasting Mistakes

One of the things a lot of inexperienced people use is the argument, “If I get one percent of the market, it is worth $100 million.” If you use this, investors are likely to file the document under bad business plan examples.

Let’s use custom t-shirts as an example.

Credence Research estimated in 2018 there were 11,334,800,000 custom t-shirts sold for a total of $206.12 Billion, with a 6% compound annual growth rate.

With that data,  you can calculate that the industry will grow to $270 Billion in 2023 and that the average shirt sold creates $18.18 in revenue.

Combine that with an IBIS World estimate of 11,094 custom screen printers and that means even if you become an average seller, you’ll get .009% of the market.

Here’s a table for easier viewing of that information.

The point here is to make sure your business proposal examples make sense.

You’ll need to know industry averages such as cost of customer acquisition, revenue per customer, the average cost of goods sold, and admin costs to be able to create accurate estimates.

Our simple business plan templates walk you through most of these processes. If you follow them you’ll have a good idea of how to write a business proposal.

How to Write a Business Plan Step 9. Business Plan Example of Funding Requests

What is a business plan without a plan on how to obtain funding?

The Small Business Administration has an example for a pizza restaurant that theoretically needed nearly $20k to make it through their first month.

In our video, How to Start a $500K/Year T-Shirt Business (Pt. 1 ), Sanford Booth told us he needed about $200,000 to start his franchise and broke even after 4 months.

Freshbooks estimates it takes on average 2-3 years for a business to be profitable, which means the fictitious pizza company from the SBA could need up to $330k to make it through that time and still pay their bills for their home and pizza shop.

Not every business needs that much to start, but realistically it’s a good idea to assume that you need a fairly large cushion.

Ways to get funding for a small business

There are a variety of ways to cover this. the most common are:

• Bootstrapping – Using your savings without external funding.
• Taking out debt – loans, credit cards
• Equity, Seed Funding – Ownership of a percentage of the company in exchange for current funds
• Crowdsourcing – Promising a good for funding to create the product

Keep reading for more tips on how to write a business plan.

How funding will be used

When asking for business financing make sure to include:

• How much to get started?
• What is the minimum viable product and how soon can you make money?
• How will the money be spent?

Mike emphasized two aspects that should be included in every plan, 

How to Write a Business Plan Resources

Here are some links to a business plan sample and business plan outline. 

• Sample plan

It’s also helpful to follow some of the leading influencers in the business plan writing community. Here’s a list:

• Wise Plans –  Shares a lot of information on starting businesses and is a business plan writing company.
• Optimus Business Plans –  Another business plan writing company.
• Venture Capital – A venture capital thread that can help give you ideas.

How to Write a Business Plan: What’s Next?

We hope this guide about how to write a simple business plan step by step has been helpful. We’ve covered:

• The definition of a business plan
• Coming up with a business idea
• Performing market research
• The critical components of a business plan
• An example business plan

In addition, we provided you with a simple business plan template to assist you in the process of writing your startup business plan. The startup business plan template also includes a business model template that will be the key to your success.

Don’t forget to check out the rest of our business hub .

Have you written a business plan before? How did it impact your ability to achieve your goals?

80% of businesses fail... Learn how not to.

Learn from business failures and successes in 5 min or less. The stories, frameworks, and tactics that will make you a 10x better founder.

Brandon Boushy

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How to Buy a Business With No Money (2024)

There are plenty of ways to buy a business with no money. One of the most common strategies is called seller financing—and nearly 80% of business purchases include at least some of it.

We’re going to share some options for buying a business without money, or with very little money, up front. You’ll learn what to look for during a business acquisition and how to negotiate the deal.

[su_note note_color="#dbeafc"]If you’re looking to start buying businesses without money, click on one of the links below—or simply read on—to learn more.

Use seller financing

Get a small business administration (sba) loan, bring on investors or partners, work with business brokers, identify goals before you buy an existing business, find the right business for sale, value the business, negotiate your deal, close the deal and transition into ownership.

• Why start new businesses when you can buy businesses with no money? [/su_note]

How can I buy a business without money?

There are multiple ways to buy an existing business from the current business owners. Using a combination of these strategies can help you buy a business with no money of your own. Some of the most common funding options include:

• Using seller financing
• Getting a Small Business Administration loan
• Bringing on investors or partners

Let’s look into each.

Seller financing, also called owner financing, is one of the most common ways of transferring ownership from a current owner to a new business owner. According to the mergers and acquisitions firm Morgan & Westfield , 80% of all small business purchases use at least some seller financing.

In deals that use seller financing, sellers fund a portion of the small business purchase in exchange for a percentage of the cash flow for a specific period after the new business owner takes over. The buyer often pays the remaining balance with a down payment and periodic installments.

The terms of the deal may look something like below:

• Percent seller finances: 10% to 20% • Your down payment: 30% to 80%, but 50% is fairly standard • Interest rates: 6.6% to 16.5%, comparable to the Small Business Administration's current rates • Note duration: Three to seven years

When you propose seller financing, you’ll likely have to create and sign a promissory note and agree to a Uniform Commercial Code lien . Most sellers may require you to maintain specific financial benchmarks as well.

The SBA offers small business loans to people buying a small business. 7(a) loans are easier to get when buying an existing business because there is a record of profitability that new ventures do not have.

When applying for a 7(a) loan, apply for enough financing to purchase the existing business and cover expenses for ongoing operations.

You can also bring on investors or partners when you want to buy a business without money up front. Investors can be a friends-and-family business loan, venture capitalists, or crowdfunding.

How to buy a business with no money

Buying a business with no money is as simple as following the six-step process below:

• Identify goals before you buy an existing business.
• Work with business brokers.
• Find the right business for sale.
• Value the business.
• Negotiate the deal.
• Close the deal and transition into ownership.

Before you start looking for business acquisitions, you’ll want to think about what you are trying to achieve by buying an established business. You might buy a business to:

• Hedge risk: Investing in an established, income-generating business can limit risk and provide reliable income, as it has already gone through most of the struggles that upstart companies experience.
• Accelerate your retirement: A leveraged buyout allows you to keep your current financial investments and grow your income, which gets you closer to retirement.
• Finance your growth: Using leverage helps small business owners build their businesses quickly.
• Improve liquidity: Taking out a business loan for a business acquisition will help small business owners increase their cash on hand, which makes it easier to cover business expenses.

In addition to the goals listed above, you may be interested in a specific business model, like an online business or making money with passive income plays.

Buying an existing business is a complex task, and you need an experienced broker to help you enter your next business venture correctly. You’ll want a business broker because they:

• Have experience completing deals
• Have tools to help them find and evaluate businesses
• Routinely deal with business acquisition paperwork
• Help you through the process

Next, you’ll establish your business acquisition goals.

Buying a business has never been easier. There are several business listing sites, like:

When buying a business, you want to find businesses that can provide a win-win deal. Look for small businesses that have certain qualities. We’ll discuss the essential qualities of a business for sale next.

Look for an owner who is ready to get out

Buying a business is easier when the seller is looking for potential buyers and wants to sell the business quickly. You’ll have to find out the seller’s motivations for selling the business, which may include:

• Reaching retirement age
• Moving to care for a family member
• Equipment issues
• Lack of automation
• High churn rates
• Lack of marketing
• Revenue problems
• Employee turnover

Ultimately, each of these is a potential opportunity for a new business owner to get a deal on the small business and dramatically improve the cash flow and profitability. Some may also lower the purchase price or make it easier to receive seller financing.

Look for businesses with growth opportunities

Some businesses provide clear opportunities for growth if purchased. Look for qualities such as:

• Outdated technology: Just by implementing new tech, business buyers can dramatically improve operating costs. SBA lenders have loans specifically meant to help a business’s success through improving technology.
• Lack of competition: Business buyers can really benefit when the competition can’t keep up with the improvements you make once it’s your own business.

Look for businesses you’re familiar with

While it’s possible to purchase a business you (or consumers) don’t know much about, searching for the following qualities can help ensure a seamless transition:

• Age: Old, reputable businesses can provide financial security and provide a brand to build upon.
• Known business models: Own businesses you understand. Spending money on a business model you must learn adds risk and time to learn the business.

Next, you’ll want to dig into the financial statements and other business aspects to decide on a fair business price.

You’ll want to visit the business to check it out. There, you’ll be able to see how it operates, determine where it can improve, and make other observations that can’t be made from afar.

If you like what you see so far, it’s time to send a letter of intent to the business owner so you can start the due diligence process.

You’ll want to understand their financial statements, especially areas like cash flow, operating expenses, accounts receivable, and outstanding debt.

You’ll also want to understand the age of the equipment to determine if you’ll need equipment financing. You may also be able to use the equipment as collateral to secure alternative funding options.

You might want to prepare a list of questions before buying businesses . Then, you’ll want to calculate business valuation , which will guide how much money you’re prepared to spend.

Buying a business will require negotiating a price that’s fair to both business owners. You can negotiate both the purchase price and the sale terms, but you need to decide which is more important to you and which is more important to the seller.

When you have multiple financing options lined up or are using your own money up front, you might find it most beneficial to negotiate the price. But when you seek seller financing, you might just give them their asking price in exchange for more favorable financing options.

Offer a higher interest rate

Seller financing can be made more attractive by bumping up the interest rates.

For instance, let’s assume the buyer wants $500K and you want to pay over seven years. That’s not an attractive deal if you offered to pay $75K annually. To get more favorable payment terms, you can raise the interest rate.

Which offer would you take?

• $500K up front
• $100K up front and $478K over 2 annual payments
• $100K up front and $504K over 3 annual payments
• $100K up front and $528K over 4 annual payments
• $100K up front and $550K over 5 annual payments
• $100K up front and $575K over 6 annual payments
• $100K up front and $630K over 7 annual payments

All except for the last one are paying 10% interest. The last option has a higher interest rate, pays the seller an extra $4K per year, but still allows you to keep more cash on hand each year.

Bring on a silent partner

You can always bring in a silent partner if you don’t have the cash up front. Silent partners contribute monetarily and often benefit from the sale, but they don’t take an active role otherwise.

You might also be able to secure venture capital, though venture capitalists tend to want more involvement. Make sure you negotiate for the venture capitalist to be a silent partner because many actively help investments grow.

Find a secondary source of financing

Seller loans don’t normally cover all the financing when buying a business. Loans like SBA financing or traditional bank loans may be secured by using equipment or accounts receivable (meaning the money you are set to make) as collateral.

Learn about in our article about business loans .

Raise the capital through crowdfunding

Crowdfunding uses alternative financing options to get the money you need. With crowdfunding, you can offer donors incentives (like products or equity) in exchange for contributions, or you can offer to pay them back with just like if you were given a loan.

There are tons of options for crowdfunding. Learn more below:

Use your cash flow

A great way to get a loan to buy a business is using your cash flow or accounts receivable to secure a loan. They’ll want to take a specific amount out each week, but it’s another to purchase a business with no money up front.

Learn more about cash flow loans through National Business Credit .

Finance growth

While deciding how to get financing for a business, don’t forget to give yourself some wiggle room for improvements and operational expenses. You might need to write a business plan to show how the money will be spent. Learn more in our guide to writing a business plan .

Take your time to show you have a plan to turn the funds into new revenue and prove you can pay the loan back.

Once you’ve secured professional advice, chosen the business you want to buy, done your due diligence, secured a loan, paid the down payment, and signed the contract, you’ll still have to transfer ownership. This step includes:

• Building an operational transition timeline
• Building relationships with employees
• Transferring all authorization, contracts, bank accounts, and other legalities
• Hiring an operator if you plan to be a passive investor

Why start new businesses when you can buy businesses with no money?

Starting a new business can be a real challenge if you don’t have money. You have to learn a lot as you go and may not be able to afford new freelancers or employees until you start earning revenue.

But buying an existing business without money is something that happens all the time. You’ll start with the business’s existing revenue and systems, then turn your focus to fixing areas that you’ve identified as problematic.

Have you ever bought a business without money? How did it go? We want to know.

29 Best Self-Employed Jobs (for 2024)

Are you looking for jobs that let you be your own boss? We cover 27 of the best self-employed jobs you can find.

We have you covered, from entry-level jobs to self-employment business opportunities that leverage years of school and professional experience. You won’t believe that number 12 went from being a surgeon’s assistant to making millions a year, but it’s true (listen to the interview to find out how)!

That’s the perk of asking “How can I work for myself?” These self-employment ideas will give you unlimited earning potential.

[su_note note_color="#dbeafc"]

Click on any section below to find the best self-employment job for you.

What are the Best Self-Employed Jobs?

Self-employed job ideas in the skilled trades, self-employed business ideas you can start with a high school diploma, self-employed jobs from home.

• Ways to Work for Yourself: More Ideas for Self-Employment [/su_note]

Get ready to find your answer to the question “How to work for myself?”

Throughout this article, we refer to several data sources. The way they interact can make the math look a little funny, so let us break it down a bit. The Bureau of Labor Statistics is normally the best source for data on salaries, and we refer to those numbers in some of the sections below. All revenue data was pulled from IBIS World . Typically, revenue will be three to five times payroll . In some scenarios, we use freelance data available from Upwork.com that shows the earnings of the best freelancers in each industry. Self-employed people will normally make somewhere between freelancer wages and average annual revenue. The tech sector is a bit like the wild, wild West, and a freelance developer may have three or four full-time jobs .

The answer to that question depends on your skills and interests. What most people are really asking, though, is “What are the highest-paying self-employed jobs?” With that in mind, here are some jobs where you can be your own boss that are consistently profitable business ideas.

Job #1. Digital Marketing

•  Average Annual Revenue: $817K •  Average Profit Margins: 6.9% •  Startup Costs: $100-$10K •  Time To Revenue: 1-6 months •  Annual Market Growth Rate: 1.3% •  Best for: Marketing and advertising pros, entrepreneurs with social media and data analysis skills, content creators

Having an effective social media presence is essential for many businesses today, but not all entrepreneurs understand social media marketing. As a result, the digital marketing sector has grown by 28.2% per year on average over the past five years.

This wealth of opportunities is what puts digital marketing among the best-paying self-employed jobs for those who want to set their own hours. Digital marketing isn’t just social media marketing, either. Other digital marketing niches include SEO-focused web design, Google Ads expertise, or helping clients start successful blogs.

While having a bachelor’s degree can help build trust in your services, you don’t necessarily need one to become a digital marketer. A large personal social media presence, for instance, can demonstrate your skills as well as any credential.

Check out our interview with Eric, the owner of Single Grain. Who bought SMMA agency for just $2 :

#2. Cleaning Business

•  Average Annual Revenue: $74K+ •  Average Profit Margins: 6.7% •  Startup Costs: $500-$30K •  Time To Revenue: 1-6 months •  Annual Market Growth Rate: 1.2% •  Best for: Self-motivated, independent, and detail-oriented entrepreneurs

If you have about $1,000 saved up to invest, look no further than a cleaning business. When it comes to success rate and ease of getting started with no experience, it blows most self-employment ideas out of the water.

The best part is that you can start with no employees but have the option to scale as soon as you have money coming in. Imagine getting rid of your day-to-day responsibilities and operating a business like the leader you are. This is not just another 9-to-5.

A former guest of ours, Chris Mondragon, did $18,220 in his second month of starting a cleaning business. He’s now well over $1.5M a year in revenue. If you’re curious how he did it, check this out .

Watch our interview with Chris below:

Job #3. Financial Advisor

•  Average Annual Revenue: $1.8M+ •  Average Profit Margins: 36.1% •  Startup Costs: $500-$5K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 8.2% •  Best for: Accountants, investors, and finance professionals, detail-oriented entrepreneurs with strong math, communication, and research skills

You can make good money as a financial advisor working for a firm or bank—the average salary for financial advisors in 2021 was around $94,000 , and you can easily make a six-figure salary in this career path.

Becoming your own boss gives you complete control over your financial advising career, allowing you to make more money while setting your own hours. Financial advising is among the best self-employed jobs because there’s high demand for these services from people who are willing and able to pay for them. After all, the people who seek out financial advice are normally those who have savings that they want to invest.

The main role of a financial advisor is to help clients grow their wealth and meet their financial goals. Retirement planning is one of the most in-demand niches in this sector. Captrust Financial Advisors in New York saw more than 30% growth year-over-year in new retirement planning clients in 2021, and while this is just one example, it’s indicative of a trend.

This is one self-employed job where a bachelor’s degree is a hard-and-fast requirement. You will also need to obtain several licenses to legally operate your own business as a financial advisor. Certifications like CPA or CFP are optional but can help you build trust with prospective clients and grow your business faster.

Job #4. Software Developer

•  Average Annual Revenue: $400K-$1M+ •  Average Profit Margins: 14.5% •  Startup Costs: $100-$50K, depending on size and scope •  Time To Revenue: 3 months to 2 years •  Annual Market Growth Rate: 3.1% •  Best for: Coders and developers adept in programming languages, independent and self-motivated entrepreneurs with strong communication and project management skills

The average salary of a software developer was over $120,000 in 2021 , and with demand for these services continuing to rise, there are ample job opportunities for developers seeking traditional employment. That said, you can achieve both financial freedom and the freedom to set your own schedule by pursuing self-employment.

Some developers work with clients as independent contractors or on a freelance basis. Often, they’re brought on by businesses to help them develop and maintain software systems in their organizations, or to create new apps and software for use by their customers.

You can also truly be your own boss as a developer by designing your own programs and selling them straight to users. Going this route opens up more potential for passive income, too.

The career path to become a developer usually starts with getting a bachelor’s degree. There are also boot camps and professional certifications that can grow and verify your proficiency in programming languages and coding best practices.

Workello started as an agency to connect business leaders with freelance writing talent, but they truly unlocked their potential when they pivoted to become an SaaS company. Find out how they built their software business in this podcast episode:

#5. Vending Machine Business

•  Average Annual Revenue: $182K+ •  Average Profit Margins: 4.3% •  Startup Cost: $2K-$10K •  Time To Revenue: 3+ months •  Annual Market Growth Rate: 0.5% •  Best for: Those who like to tinker with machines and understand mechanics and those who enjoy driving

TIME is our single biggest enemy as entrepreneurs. Most self-employment ideas require a time commitment most of us don’t have...but vending is a different breed. It’s one of those rare self-employment ideas that’s perfect to start on the side. 

If done right, once you place your vending machines, you’ll only need a couple of hours a week to maintain them. In fact, as we speak, one of our friends, Adam Hill, is operating his six-figure vending machine business working just two days a week. 

He’s done so well for himself that we bugged him until he agreed to create a FREE masterclass for our UpFlip readers. It reveals exactly how he did it.

Watch our interview with Adam below:

Job #6. Makeup Artist

•  Average Annual Revenue: $47K+ •  Average Profit Margins: 7.1% •  Startup Costs: $500-$5K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 0.9% •  Best for: Creative and artistic entrepreneurs knowledgeable about fashion, style, and trends, people who are detail-oriented with strong communication and collaboration skills

Are you the person your friends turn to when they need makeup for a big event or help with their Halloween costumes? Then you may want to consider working for yourself as a freelance makeup artist.

The average salary for makeup artists is $66,000 per year , though this varies widely. Those just starting out may earn as little as $30,000 per year, while experienced MUAs can earn $120,000 or more.

You don’t need a bachelor’s degree to hold a self-employed job as a makeup artist. Depending on the type of makeup you do, though, you may need a cosmetology or esthetician license, or to be a Certified Makeup Artist, in order to start your own business (learn about the state-by-state requirements here ).

Job #7. Business Consultant

•  Average Annual Revenue: $364K •  Average Profit Margins: 6.4% •  Startup Costs: $1K-$3.5M •  Time To Revenue: 6-18 months •  Annual Market Growth Rate: 2.2% •  Best for: Executives and business leaders, entrepreneurs with management or business expertise, people with strong analytic, problem-solving, and communication skills

Business Insider lists business consultant as the fourth highest-paying side hustle in 2022. With the potential to earn up to $98 per hour, it’s among the top high-paying self-employed jobs.

A consultant’s role is to help people who own their own businesses run them better. To do this, you need a firm understanding of effective business management. Most people who thrive as consultants pivot into freelance jobs after gaining experience in the corporate world or as successful business owners.

This experience is more important than your education, and if you have business expertise, you don’t need a bachelor’s degree (or even a high school diploma) to succeed as a self-employed individual in consulting.

Job #8. Painter

•  Average Annual Revenue: $76K+ •  Average Profit Margins: 7.2% •  Startup Costs: $1K-$100K •  Time To Revenue: 6-18 months •  Annual Market Growth Rate: -2% •  Best for: Home improvement pros, construction workers and contractors, people who enjoy physical work and have a sharp eye for detail

The hassle and mess of painting a home leads many homeowners, property managers, and business owners to hire someone to do it for them. A self-employed individual in this field can earn as much as $50 per hour for exterior home painting, significantly more than the average salary of painters employed by other companies.

Starting a house painting business is an excellent self-employment idea for those seeking a scalable niche. Joshua Douglas started his company, A Painter’s Touch, with $6,000, and has since grown to five crews bringing in upward of $25,000 a month.

His goal when starting the business was to achieve better balance between his work and personal life, but he ended up making more money than he had in his previous job, too. Hear his story in this podcast interview:

Job #9. Handyman

•  Average Annual Revenue: $204K+ •  Average Profit Margins: 5.4% •  Startup Costs: $500-$5K •  Time To Revenue: 3+ months •  Annual Market Growth Rate: 0.7% •  Best for: People with construction and home repair experience, mechanically minded and detail-oriented entrepreneurs with strong customer service skills who like working with their hands

If you’re a whiz at troubleshooting and fixing problems around the house, working as a handyman could be the best self-employed job for you. Handyman services are in high demand, and you can charge as much as $100 per hour for performing basic home maintenance tasks like cleaning gutters, mounting TVs, or repairing cabinetry and drywall.

One advantage of self-employment as a handyman is that there’s a very low barrier to entry. You don’t need any special licenses or permits, or even a high-school diploma, to start booking jobs. The startup costs are minimal, too, especially if you already own basic repair tools.

Caleb Ingraham worked as a contractor before becoming a self-employed handyman. Five years in, he averages $25,000 a month in revenue and is booked up six weeks out. See how he built his business in this interview:

Job #10. Electrician

•  Average Annual Revenue: $1M+ •  Average Profit Margins: 6.2% •  Startup Costs: $1K-$100K •  Time To Revenue: 6-18 months •  Annual Market Growth Rate: 0.9% •  Best for: Certified contractors and electricians, people with high dexterity who enjoy working with their hands, strong problem solvers with excellent customer service skills

According to the Bureau of Labor Statistics, the average salary for an electrician is just over $60,000 per year and the industry is expected to grow at a rate of around 7% per year through 2031. That means wages and demand for employees are expected to grow faster than revenue.

Like other jobs in the skilled trades, the consistent demand for electricians is what makes it one of the best self-employed jobs. You’ll have a lot of options to find work, whether you work with customers directly or as an independent contractor for other construction firms.

You don’t need a bachelor’s degree to work as an electrician, but you will need to get licensed to demonstrate you can perform electrical work safely. The specific requirements vary state by state but normally require 4,000-8,000 hours of experience as well as passing an exam.

Once you have these skills, the sky’s the limit when it comes to earnings. Joe Walsman looked for self-employment options after the 2008 recession and decided to start his own business, Jefferson Electric. Today, it makes $500,000 a month in revenue on average. Hear how he built his business in this podcast interview:

Job #11. Construction

•  Average Annual Revenue: $696K+ •  Average Profit Margins: 3.4% •  Startup Costs: $1K-$100K •  Time To Revenue: 1-6 months •  Annual Market Growth Rate: -1.3% •  Best for: Contractors, builders, and makers, people with strong math skills who like physical work

If you excel at bringing designs to life and love building things by hand, construction could be the best self-employed job to go to work for yourself. While surging interest rates have put a damper on new construction, the long-term forecast calls for growth, with a CAGR of 5.2% through 2027.

This is another industry with a low barrier to entry. You don’t even need a high school diploma to do construction work, though contractors do need to be licensed by their state .

That doesn’t mean you need tons of experience to get started, though. Avanni Petras started his own business in construction at just 19 and in his first year made more than $125,000 in revenue. See how he built his business from scratch here:

Job #12. Delivery Driver

•  Average Annual Revenue: $131K •  Average Profit Margins: 3.6% •  Startup Costs: $100-$9.5K •  Time To Revenue: 3+ months •  Annual Market Growth Rate: 6.7% •  Best for: Skilled drivers and navigators, organized and reliable entrepreneurs who are strong communicators

The rise in on-demand delivery is one trend from the pandemic that seems likely to continue long-term. Food delivery alone has more than tripled its market value since 2017, and that’s just one of the work-for-yourself jobs available in this sector.

The easiest way to become a self-employed food delivery driver is to sign up through a service like DoorDash or Uber Eats. You can do the same with a grocery delivery service like Instacart. These services allow drivers to set their own hours, so you don’t need to build a company from scratch to balance your self-employed job with your personal life.

You can also start your own business in the delivery sector. Doing so will require more time and money invested up front but can bring you much higher revenue down the line than delivering groceries or food through an existing app. If you’re considering this option, check out this interview with the founder of Trellus Same-Day Local Delivery to hear how they got started:

Job #13. Lawn Care and Landscaping

•  Average Annual Revenue: $272K+ •  Average Profit Margins: 8.7% •  Startup Costs: $2K-$10K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 8.1% •  Best for: People who love green spaces and working outside, gardeners and plant experts, detail-oriented entrepreneurs who excel at customer service

Landscaping and lawn care services are great business ideas for lovers of the outdoors. The number of landscaping businesses in the United States has increased by an average of 3.2% per year over the last five years, and demand for them is continuing to grow right along with it.

Some self-employed landscapers have bachelor’s degrees in landscape architecture or a similar area of study, but that’s certainly not a requirement to get started. You also don’t need a ton of money or specialized equipment, giving lawn care an overall low barrier to entry.

Not only is landscaping among the best self-employed jobs, but it can also easily be scaled into a very profitable business. Mike Andes grew Augusta Lawn Care to more than $1 million in revenue by age 24, then scaled it even further by turning it into a franchise. You can hear how he got started in this YouTube interview:

Job #14. Nanny or Childcare Services

•  Average Annual Revenue: $143K+ •  Average Profit Margins: 0.9% •  Startup Costs: $0-$1K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 51.7% •  Best for: Teachers, tutors, babysitters, parents, caregivers, compassionate and patient entrepreneurs with strong organization and multitasking skills

Childcare services are in high demand, especially in rural areas, where nearly 60% of families don’t have access to the childcare they need. Parents in urban areas need reliable childcare, too, and thanks to this rising demand, the overall childcare market is projected to grow at a CAGR of 12.8% through 2027.

This opens up a lot of self-employment opportunities for entrepreneurs who have experience teaching, watching, or caring for kids. It’s also driving up the average salary for childcare professionals across the country. The average hourly rate for a nanny was $17-$18 in 2023 , but that can go much higher depending on where you live and if you bring other skills like tutoring or medical knowledge to the table.

This is another self-employed job that has lots of growth potential. While you can certainly make a good living as a one-person operation, you can also build on those skills to start a small business like a daycare or nanny agency.

Twinkle Toes Nanny Agency has grown to more than 20 locations with a cumulative annual revenue of $11.2 million since it was started in 2011. Find out how its founder went from being a surgeon’s assistant to making millions per year:

Job #15. Event Planner

•  Average Annual Revenue: $94K+ as wedding planner •  Average Profit Margins: 12.2% •  Startup Costs: $500-$5K •  Time To Revenue: 3+ months •  Annual Market Growth Rate: 1% •  Best for: Organized and social entrepreneurs who are strong networkers and planners, creative problem-solvers

Like other sectors that rely on large gatherings of people, the pandemic put a damper on the event-planning industry. The good news is, it bounced back in a big way in 2023. The event-planning market is expected to surpass $1.5 trillion in value by 2028, which represents a growth rate of 11.2%.

There are many niches you can go into as an event planner. Wedding planning and corporate events are among the most consistently profitable, but the truth is you can earn a sizable revenue by planning any kind of event, from social gatherings like parties and reunions to business events like product launches and conferences.

Having connections to other local businesses like event venues, caterers, and entertainment is key to success when you’re working for yourself as an event planner. This makes it one of the best self-employed jobs for people with experience in hospitality, food service, and similar industries as they can draw on that knowledge to grow their new business quickly.

Job #16. Virtual Assistant

•  Average Annual Revenue: $35K-$50K •  Average Profit Margins: 10.5% •  Startup Costs: $100-$200 •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 1.9% •  Best for: People with strong organization and communication skills, those who want to work from home and set their own hours

Virtual assistants work with busy professionals on a freelance or contract basis, handling administrative tasks so they can focus on their other responsibilities. The things you’ll do as a virtual assistant can include replying to emails, scheduling meetings and travel, managing and posting to social media accounts, and similar types of tasks.

You can start a virtual assistant business online by creating an account on a freelance platform like Upwork or 24/7 Virtual Assistant . While you’ll need basic computer skills and a reliable internet connection, the most important traits for virtual assistants are soft skills like reliability, communication, and multitasking, and you certainly don’t need a bachelor’s degree or other formal education.

Job #17. eCommerce Reseller Business

•  Average Annual Revenue: $60K-$120K •  Average Profit Margins: 5-15% •  Startup Costs: $100-$1K •  Time To Revenue: 30-90 days •  Annual Market Growth Rate: -9.3% (Based on eBay annual reports) •  Best for: People with sales and marketing skills, collectors who can spot valuable items, those seeking flexibility and the potential for passive income

Opening an online store costs less than starting a brick-and-mortar retail store. It also gives you more schedule flexibility than many working-for-yourself jobs since it doesn’t involve working with clients.

The inventory you sell will be the main cost of starting an e-commerce business as a reseller. If you have an eye for spotting hidden gems at flea markets, thrift stores, and garage sales, you can make a consistently high profit with this kind of business.

Mike Wilson started Golden State Picker with $1,000 worth of inventory and has grown that into a $30,000-a-month business. Hear how he started in this podcast interview:

Job #18. Graphic Designer

•  Average Annual Revenue: $123K+ •  Average Profit Margins: 13.5% •  Startup Costs: $500-$5K •  Time To Revenue: 3+ months •  Annual Market Growth Rate: 2% •  Best for: Visual artists, designers, creative and artistic entrepreneurs

In a recent report from Upwork, graphic design topped the list of most in-demand creative skills. Graphic designers help businesses create their brands, a crucial ingredient in attracting customers and growing sales, so it’s no surprise this service is so needed in today’s market.

The average salary for a graphic designer is $24 an hour, but an experienced freelance graphic designer can charge $100 or more an hour for their services. You’ll be able to charge more from the start if you have a bachelor’s degree in graphic design or a similar area of study. You can also learn the skills you need from online courses and how-to videos, though, so a degree isn’t a requirement to get started.

Job #19. Web Designer

•  Average Annual Revenue: $239K+ •  Average Profit Margins: 5.3% •  Startup Costs: $100-$1K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 1.4% •  Best for: Programmers with knowledge of HTML, CSS, and JavaScript, visual artists and designers, detail-oriented entrepreneurs with strong time and project management skills

Similar to graphic design, web design is an in-demand skill, and self-employment is common in this industry. Many businesses hire freelance web designers to build and maintain their websites, and there’s a particularly high demand for designers with e-commerce or SEO expertise.

The average salary for a freelance web designer was $65,000 a year in 2023 , which equates to roughly $31 an hour. You can charge more if you have those niche skills mentioned above.

Having a portfolio of past work to show potential clients is the best way to grow a web design business. If you’re just starting out, building your own website or doing some free work for friends and family can help you create this portfolio.

Job #20. Translator

•  Average Annual Revenue: $75K-$200K •  Average Profit Margins: 12.4% •  Startup Costs: $100-$200 •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 1.2% •  Best for: Bilingual or multilingual entrepreneurs, excellent communicators

Translation is among the best self-employed jobs for people who speak multiple languages fluently. There’s a wide variety of work available in this niche, too, from translating books to writing multilingual captions for videos or doing live translation at events and functions.

The pay for translators varies widely, with an average salary of $61,000 per year . You can make more money if you can translate between English and in-demand languages like German, Mandarin, and Arabic.

Job #21. Freelance Writer

•  Average Annual Revenue: $46K •  Average Profit Margins: 14.6% •  Startup Costs: $100-$200 •  Time To Revenue: 1 month to 3 Years •  Annual Market Growth Rate: -1.5% •  Best for: Writers, editors, and language experts, people with SEO, marketing, and advertising knowledge, creative entrepreneurs

Despite the recent emergence of AI content generators, freelance writing remains among the best self-employed jobs you can start from home with almost no upfront investment.

Freelance writers can take on a wide range of work. Some focus on fiction and other creative writing, either under their own names or as ghostwriters. Technical writing is one particularly high-paying freelance writing niche, with an average salary of $75,700 in 2023 . There is also high demand for online content like blog posts and advertising copy.

The bottom line is, if you are a strong writer and wondering how to work for yourself , you can create your own job writing about the things that interest you.

Job #22. Proofreader Business

•  Average Annual Revenue: $25K+ •  Average Profit Margins: 9% •  Startup Costs: $100-$1K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 1.9% •  Best for: Grammar and writing experts, people with a sharp eye for detail

Another great self-employed job in the content creation sector is proofreading. Proofreaders give written texts professional polish, catching and correcting errors in books, blog posts, marketing brochures, and other types of copy.

While proofreading pays less on average than writing, an experienced proofreader can make up to $25 an hour . You can make extra money by adding services like fact-checking or content editing to your business, too.

Job #23. Photographer Business

•  Average Annual Revenue: $50K •  Average Profit Margins: 7.3% •  Startup Costs: $1K-$10K •  Time To Revenue: 1-6 months •  Annual Market Growth Rate: 0.3% •  Best for: Visual artists, photographers and videographers, creative entrepreneurs with strong customer service skills

There are lots of ways to make money from photography. You can photograph events, take family or school portraits, or work with businesses to take pictures of their products for store listings or advertisements.

Mile High Productions offers drone photography and videography services for clients ranging from real estate agents to TV productions. They’ve grown to $35,000 a month in revenue thanks to their high-profile clients. You can see how they started here:

Photography equipment is the most significant startup expense for a self-employed photographer. If you already have a professional camera, the main cost to start will be marketing to attract your first clients.

Job #24. Tutor

•  Average Annual Revenue: $389.5K+ (normally has multiple employees) •  Average Profit Margins: 13.10% •  Startup Costs: $100-$1K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 8.5% •  Best for: Educators, people who are compassionate, empathetic, and can explain complex concepts in simple terms

If you’re knowledgeable about school subjects like math, English, and history, tutoring should be on your list of best self-employed jobs. The rise of online tutoring platforms like Skooli and TutorMe makes it easier than ever before to find students and teach them right from your home. Other than knowledge, all you need to get started is a reliable internet connection.

How much you can make as a tutor depends on your experience and areas of expertise. The average rate is around $24 per hour , and you can charge more if you can offer college-level tutoring or services like standardized test prep.

Ways to Work for Yourself: More Ideas for Self-Employment

Job #25. real estate agent.

•  Average Annual Revenue: $298K+ •  Average Profit Margins: 44.6% •  Startup Costs: $500-$5K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: -0.3% •  Best for: Skilled negotiators, friendly people with strong sales and communication skills

Most real estate agents are self-employed, even if they work under the supervision of a broker. Typically, this means they get to set their own schedules and choose the clients they work with, putting real estate agent among the best jobs for people who want full control over their workdays.

Real estate agents can represent either the buyer or the seller in property transactions. Some agents switch between these roles, while others have a specialty. Whatever your focus, you will need to be licensed to become a real estate agent. Licensing requirements vary state by state , but the licensing process is typically fairly quick and easy, and you only need a high school diploma or GED to qualify.

Job #26. Property Manager

•  Average Annual Revenue: $372K+ •  Average Profit Margins: 10.1% •  Startup Costs: $100K-$3.5M •  Time To Revenue: 6-18 months •  Annual Market Growth Rate: 1.3% •  Best for: Home maintenance and repair experts, organized and system-focused entrepreneurs who are great communicators

Another self-employment option in the real estate sector is to become an independent property manager. Property managers are often hired as independent contractors by people who own rental properties or commercial real estate. They take care of day-to-day tasks for a property, like collecting rent, arranging or making repairs, and fielding tenant concerns and issues.

Property managers made an average salary of $53,600 in 2023 , but there’s the potential to earn six figures or more. Generally speaking, the larger the property, the higher the pay. One highly profitable niche is managing Airbnb properties for their owners. Airbnb business Nicasa manages others’ properties in addition to its own real estate investments and earns $3 million a year in revenue. Learn more about its winning strategies in this video:

Job #27. Life Coach

•  Average Annual Revenue: $63K+ •  Average Profit Margins: 10.5% •  Startup Costs: $500-$5K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 1.5% •  Best for: Excellent motivators, empathetic active listeners, people with strong time management, organization, and problem-solving skills

As a life coach, your job is to encourage clients to become the best versions of themselves. This can mean helping them solve problems in various areas of their lives, from their personal relationships to their physical and mental health or broader life goals.

There are no licensing or formal education requirements to become a life coach. As with other self-employment jobs, though, having some training can help you build client trust when you’re first starting.

This Forbes review of the best life coaching programs is a great place to learn about the top life coaching certifications. A bachelor’s degree in psychology, social work, or another social science can also help you gain the skills you need to improve clients’ lives.

Job #28. Career Coach

•  Average Annual Revenue: $64K+ •  Average Profit Margins: 2.8% •  Startup Costs: $500-$5K •  Time To Revenue: 1-3 months •  Annual Market Growth Rate: 0.8% •  Best for: Recruiting and human resources professionals, strong networkers with industry and job market expertise, effective writers, communicators, and motivators

Career coaches help other people land the jobs of their dreams. This can include tasks like helping write or improve resumes and cover letters, interview preparation and practice, and helping people develop the skills they need to advance their careers.

A career coach usually charges around $100-$150 per session . With a full client load, that adds up to an average salary of $63,300 per year in 2023. You can earn more if you offer specialized services, like executive coaching or helping people navigate career changes.

Job #29. Hair Stylist

•  Average Annual Revenue: $51K+ •  Average Profit Margins: 5% •  Startup Costs: $1K-$100K •  Time To Revenue: 3+ months •  Annual Market Growth Rate: 0.9% •  Best for: Beauticians and barbers, people with knowledge of fashion and style trends, creative people who are great active listeners and problem solvers

In many salons, the hairdressers aren’t employees. Instead, they’re self-employed stylists who rent a chair or work on commission. For many, this arrangement is the best of both worlds. The salon owner pays for the equipment and does their own marketing, and the stylist gets scheduling freedom and control over their own client list.

You don’t necessarily need to go to beauty school to become a hair stylist, but you will need a cosmetology license (see the requirements for each state here ). Apprenticing with an established hair stylist is a great way to build your client list while gaining the skills and experience you need to become a self-employed stylist.

Did You Find The Self-Emploment Job For You?

The best self-employed jobs come in all fields. If you want even more inspiration, check out our blog of 561 self-employment ideas .

Which of the ideas did you like best?

How to Get a Startup Business Loan (in 7 Steps)

Are you struggling to find new business startup loans? Don’t worry; you’re not alone. Fifty-nine percent of business owners do not have their funding needs met, but we’ll show you how to improve your odds of getting startup business loans.

Startup companies can still get loans. Lee Smith, the owner of Urbanity, was six months out of college when he wrote a 75-page business loan and got a $250K loan. Today he’s making over $1.5 million selling clothes. That’s a great return on investment, and it shows how much the right plan and funding can help you succeed.

We’ve partnered with National Business Capital (NBC), the number one online site for getting small business loans approved. They’ve helped secure over $2 billion in business loans for over 25,000 small businesses like yours. That’s an average of $80,000 for business startups.

[su_note note_color="#dbeafc"] We’ll explain:

• What is a startup business loan?
• How do startup business loans work?
• What are the best startup business loans?
• How to apply for startup business loans
• Alternatives to new business startup loans [/su_note]

What Is a Startup Business Loan?

A startup business loan isn’t a specific type, but a catch-all for business loans you can get to start a business. Startup business loans are one of the hardest types of business loans to get. Since the company has not built a track record, the decision is made based on how well the lender can tell the business owner thought through the business plan.

Lee Smith, the owner of Urbanity told us:

[su_quote]I sat down for two months and put together a 75-page business plan. I went and got a loan for a quarter million dollars.[/su_quote]

Check out our interview with Lee below:

Why Is It Hard to Get a Startup Business Loan?

It’s hard to get a startup business loan because startup businesses often fail in the first five years. In those cases, a business startup loan might not be paid back, which causes lenders to be more cautious when lending to a startup business. Don’t worry! There are ways to improve your odds!

How Do Business Startup Loans Work?

A startup business loan will normally rely on the personal credit history because the business does not have the same financial records and credit length to evaluate whether the risk is worth taking. Because banks back the business owner, a business startup loan often requires a personal guarantee. You’ll want to make sure you have the following before you apply for business startup loans:

Personal Credit Score

Tax returns, bank statements, accounts receivable, credit card sales, unpaid invoices, business plan, legal documents.

Keep reading for more about each one.

You’ll want at least a 650 minimum personal credit score when applying for a business startup loan, but higher is better. A higher personal credit score improves your odds of approval and normally reduces the interest rate.

You’ll need at least two years of personal and business tax returns for most lenders. National Business Credit does not normally require tax returns.

You might need three months to three years of bank account statements depending on the lender. National Business Credit is typically three months. 

These help lenders establish how much money people owe your small business and can be used to help secure financing. 

This document is another proof of revenue. It also helps lenders calculate a commonly overlooked cost of doing business.

Unpaid invoices fall into two categories:

• Money owed to the company : Invoices that a customer has not paid yet could be used to secure startup loans.
• Invoices the company needs to pay : These invoices will negatively impact your loan because they reduce the amount you can pay towards the loan. Try to clear as many of these as possible before applying for a startup loan.

Be prepared with a business plan that shows lenders that you have considered how you will make your business thrive. 

Remember to have copies of your business license, LLC or incorporation documents, EIN, and other documents that prove you are a legal business entity. Corporations are commonly viewed as more credit worthy because they have more reporting responsibilities that make it easier for companies like Dun & Bradstreet (D&B) to analyze your credit.

Check out our blog about how to get a business loan to learn more about D&B and other business credit-building tips.

What Are the Best Startup Small Business Loans?

The best small business startup loans are the ones you can actually get! Fortunately, National Business Credit has some loans that are really simple to get:

Equipment Financing

Asset-based lending.

• Small Business Administration Microloans

Personal Loans

Franchise loans.

Let’s look at each.

An equipment loan requires a 650 FICO score OR $120K in annual sales. The equipment secures the loan, so if you don’t pay the business loan, you won’t be able to operate. Find out more about NBC’s equipment loans .

If you have assets to bank your startup business loan, you can qualify for a business loan with three months of bank statements and a soft pull of your credit. People with higher credit scores and higher asset values are more likely to qualify for asset-backed startup loans.

If you have stellar personal credit, you can qualify for a line of credit or a personal loan and use it for your startup business financing. Alternatively, you can refinance your mortgage and pull out equity for your startup business.

Franchises tend to have an easier time getting a startup business loan. If you’re considering a startup loan as a franchisee, check the SBA franchise registry to make sure the business is on the list of companies that get easier and faster approvals.

There are other business financing options that small business owners may come across, but the majority of business loans are not open to startup companies unless they have:

• 2 years in business
• $100,000 annual revenue
• 650 personal credit score (or 80 D&B score)

Small Business Administration Loans

The Small Business Administration is a government agency that helps small business owners succeed. They offer four main services:

• Business Guides : They have good overviews of how to plan, start, run, and grow businesses.
• Funding Programs : We’ll talk about these below.
• Federal Contracting Assistance : Federal contracting has a range of requirements that the SBA can help you meet.
• Local Assistance Centers : Every state is different so going to a Small Business Administration office can be beneficial for state-specific guidance.

Let’s look at the business loan options available from the SBA.

SBA Loans Startup Business

A new business can apply for an SBA loan or business line of credit. There are three categories of SBA loans:

7(a) Business Loan

504 business loan.

7(a) Loans are the SBA’s most common loan program if you are buying real estate because they back loans of up to $5 million that can be used for:

• Short- and long-term working capital 
• Refinance current business debt 
• Purchase furniture, fixtures, and supplies 
• Real estate

Businesses have to meet the following qualifications to get small business loan:

• Must be profitable company
• Must be operating and based in the U.S.
• Owner must be invested in the company
• Exhausted all other resources
• Demonstrate the need for the loan 
• No delinquencies to the U.S. Government

If you are buying an existing business or franchise, you may need to ask the existing business owner for the following:

• Current balance sheet 
• Profit and loss statement
• Three years of tax returns
• Proposed bill of sale with full terms
• Asking price 
• Schedule of inventory
• Machinery and equipment
• Furniture and fixtures
• Licensing agreements from franchise, Jobber, and other companies
• Proof of equity 
• Additional SBA forms based on the scenario

Check out the SBA for more 7(a) information .

This SBA loan is for businesses to upgrade property through a Small Business Development Center as long as they have less than:

• $15.5 million in total 504 loans
• $15 million tangible net worth
• $5.5 million in current needs
• $5 million of net income based on the last two years tax returns

A 504 loan is meant to create both business and job growth through the construction or upgrading of:

• New buildings
• Existing buildings or land 
• Long-term equipment and machinery 
• Parking lots 
• Utilities 
• Landscaping

You cannot use a 504 loan to increase working capital or inventory, restructure debt, or speculate on real estate. Learn more about 504 loans .

These are the smallest type of startup loan you can get from the Small Business Administration. They are up to $50,000 and can be used for anything except buying real estate or restructuring debt. A microloan lasts for no more than six years and will normally have interest rates of 8% to 13%. Find a microloan lender .

How to Get Loans for Startup Business

Applying for startup business loans is simple. Just follow these seven steps:

• Build your credit score. 
• Choose a loan type.
• Choose a lender.
• Prepare your documents.
• Update your business plan.
• Apply for a startup business loan.
• Build for growth.

Step 1. Build your credit score

As mentioned before, you’ll want a 650+ personal credit score or an 80 business credit score from D&B. If you don't already have the necessary business and personal credit score, consider these options:

• Arco Fleet Card

You can also use NAV to find ways to build your business credit score.

Step 2. Choose a loan type

You’ll need to sort through and choose the type of startup loan you want to apply for if you go through a financial institution, but lenders like National Business Capital (NBC) will discuss the best startup loan options for you. NBC will help you get better startup financing because they work with 75 business lenders. That means you get the best business startup loans for your scenario. You can choose from:

• Equipment Loans
• Lines of Credit
• Asset-Based Loans
• Invoice Financing
• Merchant Cash Advances (MCAs)
• Industry Specific Financing

Find out why more people go to online lenders for startup financing than traditional financial institutions.

Step 3. Choose a lender

In this step, you’ll look for a financial institution that will help with your startup financing. You can get a startup loan from:

• Local banks and credit unions
• Major banks
• Finance companies
• Online lenders

Let’s look at each of these.

Local Bank or Credit Union

If you have a bank account with a local lender like a credit union, they are more likely to approve you than larger banks or online lenders. Unfortunately, fewer small business owners apply for bank loans from smaller banks according to the FED Small Business Survey .

Major Banks

According to the Federal Reserve Small Business Survey, most business owners go to a traditional lender like Wells Fargo, Chase, or Bank of America when they apply for business loans, but they do not offer great odds of approval. You’re better off going to almost anyone else. The table below shows what percentage of business owners apply at each location and what the odds of approval are. Finance companies and small banks are the most under-utilized.

Finance Companies

These lenders focus on activities like equipment financing. They tend to be alternatives to a traditional business loan, but they have the best approval odds because the monthly payments are secured by something other than your word and credit history. 

If you need credit, business lines from vendors can be a phenomenal way to start a business. The loan amount may not be as big, but there are benefits to running a lean startup. These may be online or in-store. Synchrony (formerly GE Finance) is a major player in this market, but you can also find plenty of other lenders on National Business Credit.

Online Lenders

Online lending tends to be more friendly to small business startup loans for bad credit. The loan amount might be lower than other business loans and the interest rate higher, but when you want funding for a business start up it makes sense to consider them. One of the nice things about National Business Credit is they bring together private lenders for business startup loans. This helps you get better credit offers and reduces the number of hits on your credit.

Step 4. Prepare your documents

Make sure you have all the documents you need to apply for a startup loan. If you don’t, they can hold up the processing time,  which for many lenders can be three to nine months. Make sure to ask about the business loan application process before you get started. That way you are fully prepared with everything you need to apply for startup capital. We discussed what you’ll need in earlier sections of the blog.

Step 5. Update your business plan

If you haven’t already, you’ll want to update your business plan with the most up-to-date information. Better information helps you be more likely to receive a line of credit or business loan. Pay special attention to the financials and the explanations, especially on how you’ll use the business line of credit.

Step 6. Apply for a startup business loan

Once you have everything ready, it’s time to apply for your small business loans. Startup companies will often be denied credit from traditional financing options unless they have a good personal credit score, business credit, and offer a personal guarantee. Online lenders tend to be more generous as long as you have a 650 credit score and are using the loan amount for something that can secure the business.

What to consider before accepting startup loans for business

Before you accept startup loans for new business ventures, you’ll want to consider:

• Interest rates
• Lump sum loans vs business lines of credit
• Monthly payments
• Impact on working capital and cash flow
• Duration of startup loan

Let’s look at how each of these impact business success.

Payment Terms

Before you accept startup business loans with no revenue, you’ll need a plan to pay them back. The payments will be a combination of interest payment and principal. Depending on the loan, you might have:

• Daily Payments : This arrangement is common with merchant cash advances.
• Weekly Payments : This is also common with merchant cash advances and invoice financing.
• Monthly Payments : As the most common type of payment arrangement, these are used by traditional bank loans, business credit cards, SBA loans, and business lines of credit.
• Paid Upon Triggering Event : Invoice financing often reroutes the invoice payments to the lender and then they pay you. When this occurs, the triggering event is the receipt of the invoice payment.

Make sure you can afford the payments otherwise you may default on the loan or lose your business. This is especially important if you have a period of time between when you accept the startup loan and when you receive revenue. If you keep part of the loan aside to pay the loan payments, you can protect against this risk.

Interest Rates

Your interest rates are effectively a business expense. Every time you pay interest, you have less money to reinvest in your business. We created a table of common startup loans to show you how much you’ll be spending on interest for different types of loans using the SBA data and calculator.net .

High rates are one of the main reasons that successful small business owners discourage taking out small startup business loans with bad credit. 

Next, we’ll discuss why business lines of credit are some of the best small business loans you can get.

Term Loans vs Business Lines of Credit

Always choose a business line of credit over a term loan if you are offered it. Lines of credit are some of the best loans for startup business operations. Term loans pay you a lump sum upfront and you pay interest on the full amount. A line of credit is similar to how a business credit card works; it charges you interest on the amount of credit you use. 

Let’s look at how that can impact your payment using the 25-year loan from the example above. Pretend you only need $25K in the first month. Instead of paying $2,187.72, you’d pay 9.52% interest on $25,000 making it where your payment is only $218.77. You just saved $1,968.95.

As you pay the line of credit off, your available credit goes back up. This doesn’t happen with a traditional loan.

Impact on Working Capital and Cash Flow

A startup loan will impact your working capital and cash flow. Let’s look at a few definitions:

Working Capital = Current Assets (convert to cash in less than a year) minus Current Liabilities (must be paid within a year)

Cash Flow = Money In minus Money Out

Here’s how a loan impacts your capital and cash flow:

• The loan will initially provide working capital and cash flow to help with startup costs.
• Payments on the loan will reduce working capital and cash flow.
• Depending on how well you convert the investments into revenue, the working capital and cash flow may increase or decrease as you earn revenue and make the loan payments.

Duration of Startup Loan

The duration of the loan will impact the payments and interest rates. Assuming the loan amount stays the same, you’ll see the following impacts on other aspects of the loans for startup business operations.

Step 7. Build for growth

Once you get approved for a startup loan, it’s time to put your business in hyperdrive. Use the loan for the purposes you stated in the startup loan application. If you received an SBA loan, make sure you aren’t using it for items that are specifically excluded from your terms. Lee told us:

[su_quote]I spent way too much on the build-out (remodeling the business.) If I had it to do over again, I would have reduced the amount spent on bathrooms and invested in more inventory.[/su_quote]

Next, let's look at some alternatives to loans for startup businesses. 

Alternatives to New Business Startup Loans

Creativity offers a ton of ways to start a business without applying for a startup loan. Consider some of these alternatives to a startup business loan:

• Credit Cards

Small Business Grants

Friends and family, crowdfunding.

We’ll look at each of these below to help you with more ideas to get business funding.

Business Credit Cards

You can use business credit cards instead of a startup business loan. It’s easier to qualify for these forms of credit, but they most likely won’t cover more expensive costs like buying equipment or property. In addition, business credit cards tend to have higher interest rates than startup business loans. That means lower profits.

Startup grants are by far the best way to get money for your small business if you can get them. The Small Business Administration has grants for:

• States to Help with Exporting : Learn more about the SBA exporting grants . Apply with your state to get exporting assistance.
• Research and Development : Grants for developing scientific or military applications are available from the Small Business Innovation Research ( SBIR ) and Small Business technology Transfer programs.
• Management and Technical Assistance : If you want to provide managerial or technical guidance to small businesses, there are grants for you too. It’s called the 7(j) program .

Check out other SBA grants .

Friends and family can help you become a small business owner. They can either give you money or offer you a startup business loan. You’ll need to find a provider that offers loan servicing for individuals, but it can be done.

I financed my home through a friends and family loan that was managed by WestStar to get a lower interest rate than was available on the open market. You may want to ask if they service business loans that way too.

Business owners can also get startup funds through crowdfunding. When you use this method to start a new business, you may be committing to deliver a product in exchange for help covering business expenses. Learn how Pooch Selfie approached crowdfunding below:

Selling equity requires incorporation, but business owners can raise far more money through selling equity. This method of fundraising involves selling stock, which means the business has multiple small business owners and each is entitled to part ownership. You’ll want to hire a business lawyer to help you draft the incorporation documents if you plan on taking this approach.

Build Your Business 

It’s not always easy to get loans for startup business operations, but if you can acquire one, it can help you accelerate your business growth. Just make sure you have a solid plan for how you’ll use it or you may find yourself in a worse spot than when you started.

What kind of business loans have you used?

Equipment Financing Asset-Based Lending SBA Microloans Personal Loans Credit Cards Other: Specify

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550+ Business Plan Examples to Launch Your Business

Need help writing your business plan? Explore over 550 industry-specific business plan examples for inspiration.

Find your business plan example

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Business plan template: There's an easier way to get your business plan done.

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• Airline, Taxi & Shuttle
• View All 62

View all sample business plans

Example business plan format

Before you start exploring our library of business plan examples, it's worth taking the time to understand the traditional business plan format . You'll find that the plans in this library and most investor-approved business plans will include the following sections:

Executive summary

The executive summary is an overview of your business and your plans. It comes first in your plan and is ideally only one to two pages. You should also plan to write this section last after you've written your full business plan.

Your executive summary should include a summary of the problem you are solving, a description of your product or service, an overview of your target market, a brief description of your team, a summary of your financials, and your funding requirements (if you are raising money).

Products & services

The products & services chapter of your business plan is where the real meat of your plan lives. It includes information about the problem that you're solving, your solution, and any traction that proves that it truly meets the need you identified.

This is your chance to explain why you're in business and that people care about what you offer. It needs to go beyond a simple product or service description and get to the heart of why your business works and benefits your customers.

Market analysis

Conducting a market analysis ensures that you fully understand the market that you're entering and who you'll be selling to. This section is where you will showcase all of the information about your potential customers. You'll cover your target market as well as information about the growth of your market and your industry. Focus on outlining why the market you're entering is viable and creating a realistic persona for your ideal customer base.

Competition

Part of defining your opportunity is determining what your competitive advantage may be. To do this effectively you need to get to know your competitors just as well as your target customers. Every business will have competition, if you don't then you're either in a very young industry or there's a good reason no one is pursuing this specific venture.

To succeed, you want to be sure you know who your competitors are, how they operate, necessary financial benchmarks, and how you're business will be positioned. Start by identifying who your competitors are or will be during your market research. Then leverage competitive analysis tools like the competitive matrix and positioning map to solidify where your business stands in relation to the competition.

Marketing & sales

The marketing and sales plan section of your business plan details how you plan to reach your target market segments. You'll address how you plan on selling to those target markets, what your pricing plan is, and what types of activities and partnerships you need to make your business a success.

The operations section covers the day-to-day workflows for your business to deliver your product or service. What's included here fully depends on the type of business. Typically you can expect to add details on your business location, sourcing and fulfillment, use of technology, and any partnerships or agreements that are in place.

Milestones & metrics

The milestones section is where you lay out strategic milestones to reach your business goals.

A good milestone clearly lays out the parameters of the task at hand and sets expectations for its execution. You'll want to include a description of the task, a proposed due date, who is responsible, and eventually a budget that's attached. You don't need extensive project planning in this section, just key milestones that you want to hit and when you plan to hit them.

You should also discuss key metrics, which are the numbers you will track to determine your success. Some common data points worth tracking include conversion rates, customer acquisition costs, profit, etc.

Company & team

Use this section to describe your current team and who you need to hire. If you intend to pursue funding, you'll need to highlight the relevant experience of your team members. Basically, this is where you prove that this is the right team to successfully start and grow the business. You will also need to provide a quick overview of your legal structure and history if you're already up and running.

Financial projections

Your financial plan should include a sales and revenue forecast, profit and loss statement, cash flow statement, and a balance sheet. You may not have established financials of any kind at this stage. Not to worry, rather than getting all of the details ironed out, focus on making projections and strategic forecasts for your business. You can always update your financial statements as you begin operations and start bringing in actual accounting data.

Now, if you intend to pitch to investors or submit a loan application, you'll also need a "use of funds" report in this section. This outlines how you intend to leverage any funding for your business and how much you're looking to acquire. Like the rest of your financials, this can always be updated later on.

The appendix isn't a required element of your business plan. However, it is a useful place to add any charts, tables, definitions, legal notes, or other critical information that supports your plan. These are often lengthier or out-of-place information that simply didn't work naturally into the structure of your plan. You'll notice that in these business plan examples, the appendix mainly includes extended financial statements.

Types of business plans explained

While all business plans cover similar categories, the style and function fully depend on how you intend to use your plan. To get the most out of your plan, it's best to find a format that suits your needs. Here are a few common business plan types worth considering.

Traditional business plan

The tried-and-true traditional business plan is a formal document meant to be used for external purposes. Typically this is the type of plan you'll need when applying for funding or pitching to investors. It can also be used when training or hiring employees, working with vendors, or in any other situation where the full details of your business must be understood by another individual.

Business model canvas

The business model canvas is a one-page template designed to demystify the business planning process. It removes the need for a traditional, copy-heavy business plan, in favor of a single-page outline that can help you and outside parties better explore your business idea.

The structure ditches a linear format in favor of a cell-based template. It encourages you to build connections between every element of your business. It's faster to write out and update, and much easier for you, your team, and anyone else to visualize your business operations.

One-page business plan

The true middle ground between the business model canvas and a traditional business plan is the one-page business plan . This format is a simplified version of the traditional plan that focuses on the core aspects of your business.

By starting with a one-page plan , you give yourself a minimal document to build from. You'll typically stick with bullet points and single sentences making it much easier to elaborate or expand sections into a longer-form business plan.

Growth planning

Growth planning is more than a specific type of business plan. It's a methodology. It takes the simplicity and styling of the one-page business plan and turns it into a process for you to continuously plan, forecast, review, and refine based on your performance.

It holds all of the benefits of the single-page plan, including the potential to complete it in as little as 27 minutes . However, it's even easier to convert into a more detailed plan thanks to how heavily it's tied to your financials. The overall goal of growth planning isn't to just produce documents that you use once and shelve. Instead, the growth planning process helps you build a healthier company that thrives in times of growth and remain stable through times of crisis.

It's faster, keeps your plan concise, and ensures that your plan is always up-to-date.

Download a free sample business plan template

Ready to start writing your own plan but aren't sure where to start? Download our free business plan template that's been updated for 2024.

This simple, modern, investor-approved business plan template is designed to make planning easy. It's a proven format that has helped over 1 million businesses write business plans for bank loans, funding pitches, business expansion, and even business sales. It includes additional instructions for how to write each section and is formatted to be SBA-lender approved. All you need to do is fill in the blanks.

How to use an example business plan to help you write your own

How do you know what elements need to be included in your business plan, especially if you've never written one before? Looking at examples can help you visualize what a full, traditional plan looks like, so you know what you're aiming for before you get started. Here's how to get the most out of a sample business plan.

Choose a business plan example from a similar type of company

You don't need to find an example business plan that's an exact fit for your business. Your business location, target market, and even your particular product or service may not match up exactly with the plans in our gallery. But, you don't need an exact match for it to be helpful. Instead, look for a plan that's related to the type of business you're starting.

For example, if you want to start a vegetarian restaurant, a plan for a steakhouse can be a great match. While the specifics of your actual startup will differ, the elements you'd want to include in your restaurant's business plan are likely to be very similar.

Use a business plan example as a guide

Every startup and small business is unique, so you'll want to avoid copying an example business plan word for word. It just won't be as helpful, since each business is unique. You want your plan to be a useful tool for starting a business —and getting funding if you need it.

One of the key benefits of writing a business plan is simply going through the process. When you sit down to write, you'll naturally think through important pieces, like your startup costs, your target market , and any market analysis or research you'll need to do to be successful.

You'll also look at where you stand among your competition (and everyone has competition), and lay out your goals and the milestones you'll need to meet. Looking at an example business plan's financials section can be helpful because you can see what should be included, but take them with a grain of salt. Don't assume that financial projections for a sample company will fit your own small business.

If you're looking for more resources to help you get started, our business planning guide is a good place to start. You can also download our free business plan template .

Think of business planning as a process, instead of a document

Think about business planning as something you do often , rather than a document you create once and never look at again. If you take the time to write a plan that really fits your own company, it will be a better, more useful tool to grow your business. It should also make it easier to share your vision and strategy so everyone on your team is on the same page.

Adjust your plan regularly to use it as a business management tool

Keep in mind that businesses that use their plan as a management tool to help run their business grow 30 percent faster than those businesses that don't. For that to be true for your company, you'll think of a part of your business planning process as tracking your actual results against your financial forecast on a regular basis.

If things are going well, your plan will help you think about how you can re-invest in your business. If you find that you're not meeting goals, you might need to adjust your budgets or your sales forecast. Either way, tracking your progress compared to your plan can help you adjust quickly when you identify challenges and opportunities—it's one of the most powerful things you can do to grow your business.

Prepare to pitch your business

If you're planning to pitch your business to investors or seek out any funding, you'll need a pitch deck to accompany your business plan. A pitch deck is designed to inform people about your business. You want your pitch deck to be short and easy to follow, so it's best to keep your presentation under 20 slides.

Your pitch deck and pitch presentation are likely some of the first things that an investor will see to learn more about your company. So, you need to be informative and pique their interest. Luckily we have a round-up of real-world pitch deck examples used by successful startups that you can review and reference as you build your pitch.

For more resources, check out our full Business Pitch Guide .

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Now that you know how to use an example business plan to help you write a plan for your business, it's time to find the right one.

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11.4 The Business Plan

Learning objectives.

By the end of this section, you will be able to:

• Describe the different purposes of a business plan
• Describe and develop the components of a brief business plan
• Describe and develop the components of a full business plan

Unlike the brief or lean formats introduced so far, the business plan is a formal document used for the long-range planning of a company’s operation. It typically includes background information, financial information, and a summary of the business. Investors nearly always request a formal business plan because it is an integral part of their evaluation of whether to invest in a company. Although nothing in business is permanent, a business plan typically has components that are more “set in stone” than a business model canvas , which is more commonly used as a first step in the planning process and throughout the early stages of a nascent business. A business plan is likely to describe the business and industry, market strategies, sales potential, and competitive analysis, as well as the company’s long-term goals and objectives. An in-depth formal business plan would follow at later stages after various iterations to business model canvases. The business plan usually projects financial data over a three-year period and is typically required by banks or other investors to secure funding. The business plan is a roadmap for the company to follow over multiple years.

Some entrepreneurs prefer to use the canvas process instead of the business plan, whereas others use a shorter version of the business plan, submitting it to investors after several iterations. There are also entrepreneurs who use the business plan earlier in the entrepreneurial process, either preceding or concurrently with a canvas. For instance, Chris Guillebeau has a one-page business plan template in his book The $100 Startup . 48 His version is basically an extension of a napkin sketch without the detail of a full business plan. As you progress, you can also consider a brief business plan (about two pages)—if you want to support a rapid business launch—and/or a standard business plan.

As with many aspects of entrepreneurship, there are no clear hard and fast rules to achieving entrepreneurial success. You may encounter different people who want different things (canvas, summary, full business plan), and you also have flexibility in following whatever tool works best for you. Like the canvas, the various versions of the business plan are tools that will aid you in your entrepreneurial endeavor.

Business Plan Overview

Most business plans have several distinct sections ( Figure 11.16 ). The business plan can range from a few pages to twenty-five pages or more, depending on the purpose and the intended audience. For our discussion, we’ll describe a brief business plan and a standard business plan. If you are able to successfully design a business model canvas, then you will have the structure for developing a clear business plan that you can submit for financial consideration.

Both types of business plans aim at providing a picture and roadmap to follow from conception to creation. If you opt for the brief business plan, you will focus primarily on articulating a big-picture overview of your business concept.

The full business plan is aimed at executing the vision concept, dealing with the proverbial devil in the details. Developing a full business plan will assist those of you who need a more detailed and structured roadmap, or those of you with little to no background in business. The business planning process includes the business model, a feasibility analysis, and a full business plan, which we will discuss later in this section. Next, we explore how a business plan can meet several different needs.

Purposes of a Business Plan

A business plan can serve many different purposes—some internal, others external. As we discussed previously, you can use a business plan as an internal early planning device, an extension of a napkin sketch, and as a follow-up to one of the canvas tools. A business plan can be an organizational roadmap , that is, an internal planning tool and working plan that you can apply to your business in order to reach your desired goals over the course of several years. The business plan should be written by the owners of the venture, since it forces a firsthand examination of the business operations and allows them to focus on areas that need improvement.

Refer to the business venture throughout the document. Generally speaking, a business plan should not be written in the first person.

A major external purpose for the business plan is as an investment tool that outlines financial projections, becoming a document designed to attract investors. In many instances, a business plan can complement a formal investor’s pitch. In this context, the business plan is a presentation plan, intended for an outside audience that may or may not be familiar with your industry, your business, and your competitors.

You can also use your business plan as a contingency plan by outlining some “what-if” scenarios and exploring how you might respond if these scenarios unfold. Pretty Young Professional launched in November 2010 as an online resource to guide an emerging generation of female leaders. The site focused on recent female college graduates and current students searching for professional roles and those in their first professional roles. It was founded by four friends who were coworkers at the global consultancy firm McKinsey. But after positions and equity were decided among them, fundamental differences of opinion about the direction of the business emerged between two factions, according to the cofounder and former CEO Kathryn Minshew . “I think, naively, we assumed that if we kicked the can down the road on some of those things, we’d be able to sort them out,” Minshew said. Minshew went on to found a different professional site, The Muse , and took much of the editorial team of Pretty Young Professional with her. 49 Whereas greater planning potentially could have prevented the early demise of Pretty Young Professional, a change in planning led to overnight success for Joshua Esnard and The Cut Buddy team. Esnard invented and patented the plastic hair template that he was selling online out of his Fort Lauderdale garage while working a full-time job at Broward College and running a side business. Esnard had hundreds of boxes of Cut Buddies sitting in his home when he changed his marketing plan to enlist companies specializing in making videos go viral. It worked so well that a promotional video for the product garnered 8 million views in hours. The Cut Buddy sold over 4,000 products in a few hours when Esnard only had hundreds remaining. Demand greatly exceeded his supply, so Esnard had to scramble to increase manufacturing and offered customers two-for-one deals to make up for delays. This led to selling 55,000 units, generating $700,000 in sales in 2017. 50 After appearing on Shark Tank and landing a deal with Daymond John that gave the “shark” a 20-percent equity stake in return for $300,000, The Cut Buddy has added new distribution channels to include retail sales along with online commerce. Changing one aspect of a business plan—the marketing plan—yielded success for The Cut Buddy.

Link to Learning

Watch this video of Cut Buddy’s founder, Joshua Esnard, telling his company’s story to learn more.

If you opt for the brief business plan, you will focus primarily on articulating a big-picture overview of your business concept. This version is used to interest potential investors, employees, and other stakeholders, and will include a financial summary “box,” but it must have a disclaimer, and the founder/entrepreneur may need to have the people who receive it sign a nondisclosure agreement (NDA) . The full business plan is aimed at executing the vision concept, providing supporting details, and would be required by financial institutions and others as they formally become stakeholders in the venture. Both are aimed at providing a picture and roadmap to go from conception to creation.

Types of Business Plans

The brief business plan is similar to an extended executive summary from the full business plan. This concise document provides a broad overview of your entrepreneurial concept, your team members, how and why you will execute on your plans, and why you are the ones to do so. You can think of a brief business plan as a scene setter or—since we began this chapter with a film reference—as a trailer to the full movie. The brief business plan is the commercial equivalent to a trailer for Field of Dreams , whereas the full plan is the full-length movie equivalent.

Brief Business Plan or Executive Summary

As the name implies, the brief business plan or executive summary summarizes key elements of the entire business plan, such as the business concept, financial features, and current business position. The executive summary version of the business plan is your opportunity to broadly articulate the overall concept and vision of the company for yourself, for prospective investors, and for current and future employees.

A typical executive summary is generally no longer than a page, but because the brief business plan is essentially an extended executive summary, the executive summary section is vital. This is the “ask” to an investor. You should begin by clearly stating what you are asking for in the summary.

In the business concept phase, you’ll describe the business, its product, and its markets. Describe the customer segment it serves and why your company will hold a competitive advantage. This section may align roughly with the customer segments and value-proposition segments of a canvas.

Next, highlight the important financial features, including sales, profits, cash flows, and return on investment. Like the financial portion of a feasibility analysis, the financial analysis component of a business plan may typically include items like a twelve-month profit and loss projection, a three- or four-year profit and loss projection, a cash-flow projection, a projected balance sheet, and a breakeven calculation. You can explore a feasibility study and financial projections in more depth in the formal business plan. Here, you want to focus on the big picture of your numbers and what they mean.

The current business position section can furnish relevant information about you and your team members and the company at large. This is your opportunity to tell the story of how you formed the company, to describe its legal status (form of operation), and to list the principal players. In one part of the extended executive summary, you can cover your reasons for starting the business: Here is an opportunity to clearly define the needs you think you can meet and perhaps get into the pains and gains of customers. You also can provide a summary of the overall strategic direction in which you intend to take the company. Describe the company’s mission, vision, goals and objectives, overall business model, and value proposition.

Rice University’s Student Business Plan Competition, one of the largest and overall best-regarded graduate school business-plan competitions (see Telling Your Entrepreneurial Story and Pitching the Idea ), requires an executive summary of up to five pages to apply. 51 , 52 Its suggested sections are shown in Table 11.2 .

Are You Ready?

Create a brief business plan.

Fill out a canvas of your choosing for a well-known startup: Uber, Netflix, Dropbox, Etsy, Airbnb, Bird/Lime, Warby Parker, or any of the companies featured throughout this chapter or one of your choice. Then create a brief business plan for that business. See if you can find a version of the company’s actual executive summary, business plan, or canvas. Compare and contrast your vision with what the company has articulated.

• These companies are well established but is there a component of what you charted that you would advise the company to change to ensure future viability?
• Map out a contingency plan for a “what-if” scenario if one key aspect of the company or the environment it operates in were drastically is altered?

Full Business Plan

Even full business plans can vary in length, scale, and scope. Rice University sets a ten-page cap on business plans submitted for the full competition. The IndUS Entrepreneurs , one of the largest global networks of entrepreneurs, also holds business plan competitions for students through its Tie Young Entrepreneurs program. In contrast, business plans submitted for that competition can usually be up to twenty-five pages. These are just two examples. Some components may differ slightly; common elements are typically found in a formal business plan outline. The next section will provide sample components of a full business plan for a fictional business.

Executive Summary

The executive summary should provide an overview of your business with key points and issues. Because the summary is intended to summarize the entire document, it is most helpful to write this section last, even though it comes first in sequence. The writing in this section should be especially concise. Readers should be able to understand your needs and capabilities at first glance. The section should tell the reader what you want and your “ask” should be explicitly stated in the summary.

Describe your business, its product or service, and the intended customers. Explain what will be sold, who it will be sold to, and what competitive advantages the business has. Table 11.3 shows a sample executive summary for the fictional company La Vida Lola.

Business Description

This section describes the industry, your product, and the business and success factors. It should provide a current outlook as well as future trends and developments. You also should address your company’s mission, vision, goals, and objectives. Summarize your overall strategic direction, your reasons for starting the business, a description of your products and services, your business model, and your company’s value proposition. Consider including the Standard Industrial Classification/North American Industry Classification System (SIC/NAICS) code to specify the industry and insure correct identification. The industry extends beyond where the business is located and operates, and should include national and global dynamics. Table 11.4 shows a sample business description for La Vida Lola.

Industry Analysis and Market Strategies

Here you should define your market in terms of size, structure, growth prospects, trends, and sales potential. You’ll want to include your TAM and forecast the SAM . (Both these terms are discussed in Conducting a Feasibility Analysis .) This is a place to address market segmentation strategies by geography, customer attributes, or product orientation. Describe your positioning relative to your competitors’ in terms of pricing, distribution, promotion plan, and sales potential. Table 11.5 shows an example industry analysis and market strategy for La Vida Lola.

Competitive Analysis

The competitive analysis is a statement of the business strategy as it relates to the competition. You want to be able to identify who are your major competitors and assess what are their market shares, markets served, strategies employed, and expected response to entry? You likely want to conduct a classic SWOT analysis (Strengths Weaknesses Opportunities Threats) and complete a competitive-strength grid or competitive matrix. Outline your company’s competitive strengths relative to those of the competition in regard to product, distribution, pricing, promotion, and advertising. What are your company’s competitive advantages and their likely impacts on its success? The key is to construct it properly for the relevant features/benefits (by weight, according to customers) and how the startup compares to incumbents. The competitive matrix should show clearly how and why the startup has a clear (if not currently measurable) competitive advantage. Some common features in the example include price, benefits, quality, type of features, locations, and distribution/sales. Sample templates are shown in Figure 11.17 and Figure 11.18 . A competitive analysis helps you create a marketing strategy that will identify assets or skills that your competitors are lacking so you can plan to fill those gaps, giving you a distinct competitive advantage. When creating a competitor analysis, it is important to focus on the key features and elements that matter to customers, rather than focusing too heavily on the entrepreneur’s idea and desires.

Operations and Management Plan

In this section, outline how you will manage your company. Describe its organizational structure. Here you can address the form of ownership and, if warranted, include an organizational chart/structure. Highlight the backgrounds, experiences, qualifications, areas of expertise, and roles of members of the management team. This is also the place to mention any other stakeholders, such as a board of directors or advisory board(s), and their relevant relationship to the founder, experience and value to help make the venture successful, and professional service firms providing management support, such as accounting services and legal counsel.

Table 11.6 shows a sample operations and management plan for La Vida Lola.

Marketing Plan

Here you should outline and describe an effective overall marketing strategy for your venture, providing details regarding pricing, promotion, advertising, distribution, media usage, public relations, and a digital presence. Fully describe your sales management plan and the composition of your sales force, along with a comprehensive and detailed budget for the marketing plan. Table 11.7 shows a sample marketing plan for La Vida Lola.

Financial Plan

A financial plan seeks to forecast revenue and expenses; project a financial narrative; and estimate project costs, valuations, and cash flow projections. This section should present an accurate, realistic, and achievable financial plan for your venture (see Entrepreneurial Finance and Accounting for detailed discussions about conducting these projections). Include sales forecasts and income projections, pro forma financial statements ( Building the Entrepreneurial Dream Team , a breakeven analysis, and a capital budget. Identify your possible sources of financing (discussed in Conducting a Feasibility Analysis ). Figure 11.19 shows a template of cash-flow needs for La Vida Lola.

Entrepreneur In Action

Laughing man coffee.

Hugh Jackman ( Figure 11.20 ) may best be known for portraying a comic-book superhero who used his mutant abilities to protect the world from villains. But the Wolverine actor is also working to make the planet a better place for real, not through adamantium claws but through social entrepreneurship.

A love of java jolted Jackman into action in 2009, when he traveled to Ethiopia with a Christian humanitarian group to shoot a documentary about the impact of fair-trade certification on coffee growers there. He decided to launch a business and follow in the footsteps of the late Paul Newman, another famous actor turned philanthropist via food ventures.

Jackman launched Laughing Man Coffee two years later; he sold the line to Keurig in 2015. One Laughing Man Coffee café in New York continues to operate independently, investing its proceeds into charitable programs that support better housing, health, and educational initiatives within fair-trade farming communities. 55 Although the New York location is the only café, the coffee brand is still distributed, with Keurig donating an undisclosed portion of Laughing Man proceeds to those causes (whereas Jackman donates all his profits). The company initially donated its profits to World Vision, the Christian humanitarian group Jackman accompanied in 2009. In 2017, it created the Laughing Man Foundation to be more active with its money management and distribution.

• You be the entrepreneur. If you were Jackman, would you have sold the company to Keurig? Why or why not?
• Would you have started the Laughing Man Foundation?
• What else can Jackman do to aid fair-trade practices for coffee growers?

What Can You Do?

Textbooks for change.

Founded in 2014, Textbooks for Change uses a cross-compensation model, in which one customer segment pays for a product or service, and the profit from that revenue is used to provide the same product or service to another, underserved segment. Textbooks for Change partners with student organizations to collect used college textbooks, some of which are re-sold while others are donated to students in need at underserved universities across the globe. The organization has reused or recycled 250,000 textbooks, providing 220,000 students with access through seven campus partners in East Africa. This B-corp social enterprise tackles a problem and offers a solution that is directly relevant to college students like yourself. Have you observed a problem on your college campus or other campuses that is not being served properly? Could it result in a social enterprise?

Work It Out

Franchisee set out.

A franchisee of East Coast Wings, a chain with dozens of restaurants in the United States, has decided to part ways with the chain. The new store will feature the same basic sports-bar-and-restaurant concept and serve the same basic foods: chicken wings, burgers, sandwiches, and the like. The new restaurant can’t rely on the same distributors and suppliers. A new business plan is needed.

• What steps should the new restaurant take to create a new business plan?
• Should it attempt to serve the same customers? Why or why not?

This New York Times video, “An Unlikely Business Plan,” describes entrepreneurial resurgence in Detroit, Michigan.

• 48 Chris Guillebeau. The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future . New York: Crown Business/Random House, 2012.
• 49 Jonathan Chan. “What These 4 Startup Case Studies Can Teach You about Failure.” Foundr.com . July 12, 2015. https://foundr.com/4-startup-case-studies-failure/
• 50 Amy Feldman. “Inventor of the Cut Buddy Paid YouTubers to Spark Sales. He Wasn’t Ready for a Video to Go Viral.” Forbes. February 15, 2017. https://www.forbes.com/sites/forbestreptalks/2017/02/15/inventor-of-the-cut-buddy-paid-youtubers-to-spark-sales-he-wasnt-ready-for-a-video-to-go-viral/#3eb540ce798a
• 51 Jennifer Post. “National Business Plan Competitions for Entrepreneurs.” Business News Daily . August 30, 2018. https://www.businessnewsdaily.com/6902-business-plan-competitions-entrepreneurs.html
• 52 “Rice Business Plan Competition, Eligibility Criteria and How to Apply.” Rice Business Plan Competition . March 2020. https://rbpc.rice.edu/sites/g/files/bxs806/f/2020%20RBPC%20Eligibility%20Criteria%20and%20How%20to%20Apply_23Oct19.pdf
• 53 “Rice Business Plan Competition, Eligibility Criteria and How to Apply.” Rice Business Plan Competition. March 2020. https://rbpc.rice.edu/sites/g/files/bxs806/f/2020%20RBPC%20Eligibility%20Criteria%20and%20How%20to%20Apply_23Oct19.pdf; Based on 2019 RBPC Competition Rules and Format April 4–6, 2019. https://rbpc.rice.edu/sites/g/files/bxs806/f/2019-RBPC-Competition-Rules%20-Format.pdf
• 54 Foodstart. http://foodstart.com
• 55 “Hugh Jackman Journey to Starting a Social Enterprise Coffee Company.” Giving Compass. April 8, 2018. https://givingcompass.org/article/hugh-jackman-journey-to-starting-a-social-enterprise-coffee-company/

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Home » Sample Business Plans » Education » School

How to Write a Private School Business Plan [Sample Template]

Are you about starting a private school (nursery, primary or high school)? If YES, here’s a complete sample private school business plan template & feasibility report you can use for FREE. Okay, so we have considered all the requirements for starting a private school.

We also took it further by analyzing and drafting a sample private school marketing plan template backed up by actionable guerrilla marketing ideas for private schools. So let’s proceed to the business planning section.

Why Start a Private School?

One of the best things that can happen to anyone is to have a private school. This is one very lucrative business that will continue to rake in money for its owners. As an aspiring entrepreneur who is looking towards starting a business, you should ensure that whatever business you intend to start, you make sure that it is located in an appropriate place.

For example; if you want to start a private school, it will be a wrong business judgment if you decide to site the school close to an industrial area or close to a market. Aspiring entrepreneurs therefore are urged as a matter of necessity to ensure that they carry out a thorough market research and feasibility study of the industry they intend to go into before investing their hard earned money and time.

It is known fact that the demand for private schools is driven by the fact that most public cum government owned schools cannot accommodate every students or potential students in a given geographical location. In some cases, students with special needs cannot cope in public schools hence the need for private schools.

If you think starting a private school business sounds like what you want to do. Then you may want to use the business plan below as a guide.

A Sample Private School Business Plan Template

1. industry overview.

Private schools which is also known in the united states as independent schools, non-governmental, or non – state schools are schools that are not administered by either the local, state or the federal governments; hence, they have the right to select their students and are funded in whole or in part by charging their students tuition fees, rather than relying on mandatory taxation through public (government) funding.

Some private schools have structure in place that offer scholarships to some students, which makes the cost cheaper, depending on a talent such as sport scholarship, art scholarship, academic scholarship the student may be brining to the private school, financial need, or tax credit scholarships that might be available.

The Private Schools industry comprises of primary that is kindergarten through sixth grade and secondary that is seventh through 12th grade) educational institutions that are predominantly funded through enrollment and tuition fees from students and of course from other private sources.

Recent reports released by IBISWORLD shows that the revenue for the Private Schools industry is expected to increase, as the economy continues to recover. The indicated that during the five years to 2016, enrollment decreased, which was a trend attributable to rising costs and competition from charter schools.

However, going forward, in the next five years, household income is anticipated to increase, making it easier for families to afford private-school tuition. Additionally, enrollment declines will lesson, resulting in more stable demand for private schools

In the United States of America and of course in most countries of the world, The Private Schools industry is indeed a large and thriving industry. Statistics has it that The Private Schools industry in the United States of America, is worth $52 billion, with an estimated growth rate of 0.1 percent.

There are about 25,742 registered and licensed (accredited) Private schools scattered all around the United States of America and they are responsible for employing about 644,320 people.

Aside from Catholic schools, which is the second largest sector after government schools, with around 21 percent of secondary enrollments, no other private school can boast of dominating the market; every player in the industry can comfortably compete in the industry.

It is important to state that the barriers to entry into the Private Schools industry are high. As a matter of fact, the private school industry is an industry in which it is pretty difficult for new entrants to establish themselves. So also, the reputation of the private school is of utmost importance, as private schools that have a good history of getting students into prestigious colleges often have the best reputations hence good enrollments.

With this, it is obvious that a new entrant in to the private school industry cannot offer this. Reputation indeed is imperative to parents’ decisions when shopping for private school for their wards. This is so because the quality of education cannot be assessed until well after it is complete. As a major marketing tool, schools need to show parents a track record of admission to elite colleges and universities.

Even though this might seem like a saturated industry, the industry is still pretty much open for aspiring school proprietors and proprietress to still come in and compete. As a matter of fact, if you conduct your research and feasibility studies very well before starting your own private school couple with impressive profile of your faculty members, you are likely going to struggle less to make headway in the industry.

2. Executive Summary

Rolland Gyros International Private School is an international private school that will be located in a well – populated residential estate in Ashville – North Carolina, United States of America. We are a standard private school that is composed of primary (kindergarten through sixth grade) and secondary (seventh through 12th grade) educational institution that will be predominantly funded through tuition fees and levies from students and of course from other private sources.

Rolland Gyros International Private School is a client-focused and result driven private school that provides broad-based learning approaches and experience at an affordable fee that won’t in any way put a hole in the pockets of our clients (students and parents alike).

We will offer standard and professional teaching services in a highly secured and conducive learning environment to all our students that is primary (kindergarten through sixth grade) and secondary (seventh through 12th grade). We will ensure that we work hard to meet and surpass all our students’ expectations and educational goals whenever they enroll in our tutorial college.

At Rolland Gyros International Private School, our students’ overall best interest would always come first, and everything we do is guided by our values and professional ethics. We will ensure that we hire professional educationist cum teachers in various subjects who are well experienced and passionate in imparting knowledge to students at various learning ladder.

Rolland Gyros International Private School will at all time demonstrate her commitment to sustainability, both individually and as an educational organization, by actively participating in our communities and integrating sustainable business practices wherever possible.

We will ensure that we hold ourselves accountable to the highest standards by meeting our students’ needs precisely and completely. We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our students.

We have plans to offer learning platforms to people with both learning disability and physical disability (especially the blind, the dumb and the deaf). Our overall business goal is to position our private school to become the leading tutorial brand in the educational industry in the whole of Ashville – North Carolina, and also to be amongst the top 30 private schools in the United States of America within the first 12 years of operations.

This might look too tall a dream but we are optimistic that this will surely come to pass because we have done our research and feasibility studies and we are enthusiastic and confident that Ashville is the right place to launch our private school.

Rolland Gyros International Private School is founded by Dr. (Mrs.) Irene Rolland Gyros and family. She is an educationist per excellence and she has won many awards in the education sector in the United States. Dr. (Mrs.) Irene Rolland Gyros has both the academic qualifications and experience to run a private school that can favorably compete with other leading private schools not only in Ashville – North Carolina, but also throughout the United States and Canada.

3. Our Products and Services

Rolland Gyros International Private School is going to offer varieties of educational services within the scope of the education board in the United States of America. Our intention of starting our private school is to soundly educate people in various subjects and of course to make profits from the education cum private schools industry and we will do all that is permitted by the law in the US to achieve our aim and business goal.

Our service offerings are listed below;

• Teaching basic literacy and numeracy
• Establishing foundations in science, mathematics, geography, history and other social sciences
• Constantly working hard to meet regulatory accreditation standards
• Administering private funding efforts
• Providing access to extracurricular activities
• Retailing of Educational Books and Materials

4. Our Mission and Vision Statement

• Our vision is to build a highly competitive private school that will become the number one choice for both parents and students in the whole of Ashville – North Carolina.
• Our vision reflects our values: integrity, service, excellence and teamwork.
• Our mission is to provide professional and conducive learning environment to students at different level of learning.
• Our overall business goal is to position Rolland Gyros International Private School to become the leading private school brand in the educational cum private school industry in the whole of Ashville – North Carolina, and also to be amongst the top 30 private schools in the United States of America within the first 12 years of operations.

Our Business Structure

It is a known fact that, the success of any business is to a larger extent dependent on the business structure of the organization and the people who occupy the available roles in the organization. Rolland Gyros International Private School will build a solid business structure that can support the growth of our private school.

We will ensure that we hire competent hands (teaching and non – teaching staff members) to help us build the private school of our dream. The fact that we want to become one of the leading private school brand in the industry in the whole of the United States of America makes it highly necessary for our organization to deliberately build a well – structured business from the onset.

We will work hard to ensure that we only attract people with the right mindset to help us achieve our business goals and objectives in record time. Below is the business structure that we will build Rolland Gyros International Private School;

• Head of The Private School(School Proprietress)

School Administrator

Tutors for Various Subjects – Secondary (seventh through 12th grade)

Tutors for Various Subjects – Primary (kindergarten through sixth grade)

• Accountant / Bursar
• Client Service Executive / Front Desk Officer

Security Officers

5. Job Roles and Responsibilities

Head of the Tutorial College / School Coordinator:

• Responsible for providing direction for the college
• Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for handling high profile clients and deals
• Responsible for fixing fees and signing business deals (partnership)
• Responsible for signing checks and documents on behalf of the tutorial college
• Coordinates all arms of the tutorial school (tutorial center, adult education, home tutors and special education)
• Evaluates the success of the tutorial college
• Reports to the board of the tutorial college
• Responsible for overseeing the smooth running of HR and administrative tasks for the tutorial school
• Designs job descriptions with KPI to drive performance management for tutors (teachers)
• Regularly hold meetings with key stakeholders (parents and member of the school board) to review the effectiveness of the schools’ Policies, Procedures and Processes
• Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
• Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
• Defines job positions for recruitment and managing interviewing process
• Carries out staff induction for new team members
• Responsible for training, evaluation and assessment of employees
• Responsible for arranging travel, meetings and appointments
• Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
• Oversees the smooth running of the daily activities of the private school.
• Effectively teach subject / subjects as assigned by the school administrator
• Accesses the progress of students under their care
• Ensures that students abide by the rules and regulations of the private school
• Contributes his / her quota towards growing the private school
• Receives complaints from parents and channel it to the appropriate quarters
• Handle any other duty as assigned by the school administrator.
• Ensure that students abide by the rules and regulations of the school administrator
• Handles any other duty as assigned by the school administrator.

Marketing Executive

• Identifies, prioritizes, and reaches out to new students, and business opportunities et al
• Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
• Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy
• Responsible for handling business research, market surveys and feasibility studies for clients
• Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
• Develops, executes and evaluates new plans for expanding increase sales
• Documents all customer contact and information
• Represents the company in strategic meetings
• Helps to increase sales and growth for the school

School Bursar (Accountant)

• Responsible for preparing financial reports, budgets, and financial statements for the organization
• Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
• Responsible for financial forecasting and risks analysis.
• Performs cash management, general ledger accounting, and financial reporting for one or more properties.
• Responsible for developing and managing financial systems and policies
• Responsible for administering payrolls
• Ensures compliance with taxation legislation
• Handles all financial transactions for Rolland Gyros International Private School
• Serves as internal auditor for Rolland Gyros International Private School

Client Service Executive

• Welcomes / receive parents and students by greeting them in person or on the telephone; answering or directing inquiries.
• Ensures that all contacts with parents and students (e-mail, walk-In center, SMS or phone) provides the parents and students with a personalized customer service experience of the highest level
• Through interaction with parents and students on the phone, uses every opportunity to build parent’s interest in the schools’ products and services
• Manages administrative duties assigned by the HR and Admin Manager in an effective and timely manner
• Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to parents and students when they make enquiries
• Receives parcels / documents for Rolland Gyros International Private School
• Distribute mails in the organization
• Handles any other duties as assigned by the School Administrator.
• Responsible for cleaning the school facility at all times
• Ensures that toiletries and supplies don’t run out of stock
• Cleans both the interior and exterior of the schools facility
• Handles any other duty as assigned by the school administrator
• Ensures that the school facility is secured at all time
• Controls traffic and organize parking
• Gives security tips to staff members from time to time
• Patrols around the building on a 24 hours basis
• Submits security reports weekly
• Any other duty as assigned by the school administrator

6. SWOT Analysis

Rolland Gyros International Private School engaged the services of a core professional in the area of business consulting and structuring with bias in the education sector to assist us in building a well – structured private school that can favorably compete in the highly competitive education cum private schools industry in the United States.

Part of what the team of business consultant did was to work with the management of our organization in conducting a SWOT analysis for Rolland Gyros International Private School. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Rolland Gyros International Private School;

As a private school, our core strength lies in the power of our team; our workforce. We have a team with excellent qualifications and experience in the educational sector. We are well positioned in a community with the right demography and we know we will attract loads of students from the first day we open our doors and welcome students for enrollment.

As a new private school in Ashville – North Carolina, it might take some time for our organization to break into the market and gain acceptance via reputation in the already saturated education cum private schools industry; that is perhaps our major weakness.

• Opportunities:

The opportunities in the education cum private schools industry is massive considering the number of parents who would want their wards to perform excellently well in their education and go ahead to be admitted in Ivy league colleges. As a standard and international private school, Rolland Gyros International Private School is ready to take advantage of any opportunity that comes her way.

Every business faces a threat or challenge at any part of the life cycle of the business. These threats can be external or internal. This shows the importance of a business plan, because most threats or challenges are to be anticipated and plans put in place to cushion what effect they might bring to the private school.

Some of the threats that we are likely going to face as a private school operating in the United States of America are unfavorable government policies that might affect private schools, the arrival of a competitor within our location of operations and global economic downturn which usually affects spending / purchasing power.

There is hardly anything we can do as regards these threats other than to be optimistic that things will continue to work for our good.

7. MARKET ANALYSIS

• Market Trends

The trend in the private school line of business is that the key to attracting students is the educational performance and the pass rate of their students in national exams. Any private school that has good records will always thrive. The demand for private schools is driven by the fact that most public cum government owned schools cannot accommodate every students or potential students in a given geographical location.

In some cases, students with special needs cannot cope in public schools hence the need for private schools. The economic downturn hasn’t really affected this industry, especially in countries that believe in the efficacy of education.

The areas you would need to spend heavily on is in ensuring that your school is up to standard, your advertisements, and on insurance policy cover. Lastly, it is trendier to find private schools engaging in extra – curricular activities and as a matter of fact, a private school that thrives in sports can leverage on that to attract students who are sports inclined.

8. Our Target Market

As a standard and international private school, Rolland Gyros International Private School is going to offer varieties of educational services within the scope of the education board in the United States of America. Our intention of starting our private school is to soundly educate people in various subjects and of course to make profits from the education cum private schools industry

Our target market as a private school cuts across people (students) of different class and people from different culture background whether African, White, Caucasian, Latinos, Indians, and Asians. We are coming into the education cum private schools industry with a business concept that will enable us work with the students at different learning stages residing in and around Ashville – North Carolina.

Our competitive advantage

Indeed the private schools industry is highly competitive and the entry barriers are high. As a matter of fact, the private school industry is an industry in which it is pretty difficult for new entrants to establish themselves. So also, the reputation of the private school is of utmost importance, as private schools that have a good history of getting students into prestigious colleges often have the best reputations hence good enrollments.

We are quite aware that to be highly competitive in the education cum private schools industry means that you should be able to deliver consistent quality service, your students should be able to experience remarkable difference and improvement and you should be able to meet the expectations of both students and parents alike.

Rolland Gyros International Private School might be a new entrant into the education cum private schools industry in the United States of America, but the management staffs and owners of the private school are considered gurus. They are people who are core professionals, licensed and highly qualified educationist / teachers at various levels of learning in the United States. These are part of what will count as a competitive advantage for us.

Lastly, our employees (teaching and non – teaching staff members) will be well taken care of, and their welfare package will be among the best within our category (startups private school in the United States) in the industry meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Rolland Gyros International Private School is established with the aim of maximizing profits in the education cum private schools industry and we are going to go all the way to ensure that we do all it takes to attract students on a regular basis.

Rolland Gyros International Private School will generate income by offering the following tutorial services;

• Teaching High school students various subjects in our private school

10. Sales Forecast

One thing is certain, there would always be parents and students who would need the services of private schools to be able to achieve their educational goals and as such the services of private schools will always be needed.

We are well positioned to take on the available market in Ashville – North Carolina and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow the private school and our student base.

We have been able to critically examine the private schools cum education market in the United States of America and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast.

The sales projection is based on information gathered on the field and some assumptions that are peculiar to similar startups in Ashville – North Carolina. Below is the sales projection for Rolland Gyros International Private School, it is based on the location of our tutorial center and of course the wide range of tutorial services that we will be offering;

• First Fiscal Year-: $250,000
• Second Fiscal Year-: $450,000
• Third Fiscal Year-: $750,000

N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and natural disasters within the period stated above. So, there won’t be any major competitor (private school) offering same additional services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

• Marketing Strategy and Sales Strategy

We are mindful of the fact that there is stiffer competition amongst private schools in the United States of America; hence we have been able to hire some of the best marketing experts to handle our sales and marketing concerns. Our sales and marketing team will be recruited base on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of the private school.

We will also ensure that our students’ excellent results from national exams and other exams speaks for us in the market place; we want to build a standard and first – class private school that will leverage on word of mouth advertisement from satisfied clients (both individuals and corporate organizations).

Our goal is to grow our private school to become one of the top 30 private schools in the United States of America which is why we have mapped out strategy that will help us take advantage of the available market and grow to become a major force to reckon with not only in Ashville – North Carolina but also in other cities in the United States of America.

Rolland Gyros International Private School is set to make use of the following marketing and sales strategies to attract clients;

• Introduce our private school by sending introductory letters alongside our brochure to schools, parents / household and key stake holders in Ashville – North Carolina.
• Print out fliers and business cards and strategically drop them in schools, libraries and even student organizations.
• Creating a website, allows parents to be able to look you up, and also allows you to post general study tips, giving you an added advantage.
• Use friends and family to spread word about our private school
• Introduce Rolland Gyros International Private School to learning specialists, school coaches, school administrators, teachers, guidance counselors especially as they are with students everyday
• Post information about Rolland Gyros International Private School on bulletin boards in places like schools, libraries, and local coffee shops.
• Placing a small or classified advertisement in the newspaper, or local publication about Rolland Gyros International Private School
• Using tutorial referral networks such as agencies that will help match students with Rolland Gyros International Private School
• Joining relevant association or body that will enable you network and meet others in same industry.
• Advertising online by using an advertising platform such as Google Adwords, that will allow us place text advertisements alongside on websites with related contents, and along results from search engines.
• Advertise our private school in relevant educational magazines, newspapers, TV stations, and radio station.
• Attend relevant educational expos, seminars, and business fairs et al
• Engage direct marketing approach
• Encourage word of mouth marketing from loyal and satisfied clients

11. Publicity and Advertising Strategy

We are aware of the potency of a good publicity strategy hence we have been able to work with our brand and publicity consultants to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market.

We are set to become the number one choice for both parents and students in the whole of Ashville – North Carolina which is why we have made provisions for effective publicity and advertisement of our private school. Below are the platforms we intend to leverage on to promote and advertise Rolland Gyros International Private School;

• Place adverts on both print (community based newspapers and magazines) and electronic media platforms
• Sponsor relevant community based events / programs
• Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, YouTube, Google + et al to promote our brand
• Install our Bill Boards on strategic locations all around Ashville – North Carolina.
• Engage in road show from time to time in targeted neighborhoods in and around Ashville – North Carolina
• Distribute our fliers and handbills in target areas in and around Ashville – North Carolina
• Passing general information via our school’s social media handles like twitter, Facebook, Google hangouts etc.
• Ensure that all our teaching and non – teaching staff members wear our branded shirts and all our vehicles are well branded with our schools’ logo et al.

12. Our Pricing Strategy

Private schools in the United States of America and of course in all the parts of the world charge students per tem / per session and students have the options of either paying their tuitions before resumption or during the school session.

Private schools generally charge students based on loads of factors, locations, services offerings and extra – curricular activities et al At Rolland Gyros International Private School we will keep our fees below the average market rate for all of our students by keeping our overhead low and by collecting payment in advance.

In addition, we will also offer special discounted rates to all our students at regular intervals. We are aware that there are some students that would need special assistance, we will offer flat rate for such services that will be tailored to take care of such students’ needs.

• Payment Options

At Rolland Gyros International Private School, our payment policy will be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that we will make available to our clients;

• Payment by via bank transfer
• Payment via online bank transfer
• Payment via check
• Payment via bank draft
• Payment via mobile money
• Payment with cash

In view of the above, we have chosen banking platforms that will help us achieve our plans with little or no itches.

13. Startup Expenditure (Budget)

In setting up a private school business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by acquiring a large facility, then you would need a higher amount of capital as you would need to ensure that your employees are taken care of, and that your private school’s environment is conducive enough for the students to learn.

This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. The materials and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.

As for the detailed cost analysis for starting a private school business; it might differ in other countries due to the value of their money. However, this is what it would cost us to start Rolland Gyros International Private School in the United of America;

• Business incorporating fees in the United States of America will cost – $750.
• The budget for Liability insurance, permits and license will cost – $3,500
• Acquiring a large facility that will accommodate the number of block of closes, playing field, staff offices and parking lots et al (Re – Construction of the facility inclusive) will cost – $350,000.
• Equipping the classes and office (computers, printers, projectors, markers, pens and pencils, furniture, telephones, filing cabinets, and electronics) will cost – $50,000
• Launching an official Website will cost – $500
• The budget for the payment of salaries for the first three months of operations: $120,000
• Additional Expenditure such as Business cards, Signage, Adverts and Promotions will cost – $15,000

Going by the market survey and feasibility studies conducted, we came to the conclusion that we will need an average of $750,000 to start a small scale but standard private school in the United States of America.

Generating Funding / Startup Capital for Rolland Gyros International Private School

Rolland Gyros International Private School is a family business that will be owned and managed by Dr. (Mrs.) Irene Rolland Gyros and her immediate family. They are the sole financial of the private school which is why they decided to restrict the sourcing of the start – up capital for the private school to just three major sources.

These are the areas we intend generating our start – up capital;

• Generate part of the start – up capital from personal savings and sale of his stocks
• Generate part of the start – up capital from friends and other extended family members
• Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $250,000 (Personal savings $200,000 and soft loan from family members $50,000 ) and we are at the final stages of obtaining a loan facility of $500,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

It is a known fact that the future of any business lies in the numbers of loyal customers that they have, the capacity and competence of the employees, their investment strategy and of course the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Rolland Gyros International Private School is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers (students and parents alike) over is to ensure that we offer nothing less than the best, to offer quality education to all our students so much so that they can favorably compete with students all over the United States and gain admission to Ivy League colleges.

Rolland Gyros International Private School will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and re – training of our workforce is at the top burner of our business strategy.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of three years or more as determined by the board of the organization. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

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Ratings and Reviews

by Dallas Medina

July 17, 2021

by Clay Castillo

July 16, 2021

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