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Security Company Business Plan Template

Written by Dave Lavinsky

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Security Company Business Plan

Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their security companies.

If you’re unfamiliar with creating a security company business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.

In this article, you will learn some background information on why business planning is important. Then, you will learn how to write a security company business plan step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is a Security Company Business Plan?

A business plan provides a snapshot of your security company as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for a Security Company

If you’re looking to start a security company or grow your existing security company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your security company to improve your chances of success. Your security company business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Security Companies

With regards to funding, the main sources of funding for a security company are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for security companies.

Finish Your Business Plan Today!

How to write a business plan for a security company.

If you want to start a security company or expand your current one, you need a business plan. The guide below details the necessary information for how to write each essential component of your security company business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the kind of security company you are running and the status. For example, are you a startup, do you have a security company that you would like to grow, or are you operating a chain of security companies?

Next, provide an overview of each of the subsequent sections of your plan.

  • Give a brief overview of the security company industry.
  • Discuss the type of security company you are operating.
  • Detail your direct competitors. Give an overview of your target customers.
  • Provide a snapshot of your marketing strategy. Identify the key members of your team.
  • Offer an overview of your financial plan.

Company Overview

In your company overview, you will detail the type of security company you are operating.

For example, you might specialize in one of the following types of security companies::

  • Crisis management: This type of security business depoys security officers trained in crisis situations such as natural disasters, terrorist attacks, or other emergencies.
  • Security guards: This type of security business provides security guards to government or private clients to provide protection against theft or harm to personal or public property.
  • Surveillance company: This type of security business provides surveillance equipment and monitoring services that can include security alarms, cameras, and on-call security officers.
  • Security patrol: This type of security company deploys security officers who drive around the designated area, patrolling from car, motorcycle, or other vehicle.

In addition to explaining the type of security company you will operate, the company overview needs to provide background on the business.

Include answers to questions such as:

  • When and why did you start the business?
  • What milestones have you achieved to date? Milestones could include the number of customers served, the number of security cameras sold, or reaching $X amount in revenue, etc.
  • Your legal business Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry or market analysis, you need to provide an overview of the security company industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the security company industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.

The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your security guard business plan:

  • How big is the security company industry (in dollars)?
  • Is the market declining or increasing?
  • Who are the key competitors in the market?
  • Who are the key suppliers in the market?
  • What trends are affecting the industry?
  • What is the industry’s growth forecast over the next 5 – 10 years?
  • What is the relevant market size? That is, how big is the potential target market for your security company? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your security company business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: individuals, schools, families, and corporations.

As you can imagine, the customer segment(s) you choose will have a great impact on the type of security company you operate. Clearly, individuals would respond to different marketing promotions than corporations, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.

Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other security companies..

Indirect competitors are other options that customers have to purchase from that aren’t directly competing with your product or service. This includes other types of security service providers, in-house security personnel, and do-it-yourself security equipment. You need to mention such competition as well.

For each such competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as

  • What types of customers do they serve?
  • What type of security company are they?
  • What is their pricing (premium, low, etc.)?
  • What are they good at?
  • What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

  • Will you make it easier for clients to acquire your services?
  • Will you offer products or services that your competition doesn’t?
  • Will you provide better customer service?
  • Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.  

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a security guard business plan, your marketing strategy should include the following:

Product : In the product section, you should reiterate the type of security company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide on-call security guard services, crisis management, or surveillance equipment?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your plan, you are presenting the products and/or services you offer and their prices.

Place : Place refers to the site of your security company. Document where your company is situated and mention how the site will impact your success. For example, is your security company located in a busy retail district, a business district, a standalone office, or purely online? Discuss how your site might be the ideal location for your customers.

Promotions : The final part of your security company marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:

  • Advertise in local papers, radio stations and/or magazines
  • Reach out to websites
  • Distribute flyers
  • Engage in email marketing
  • Advertise on social media platforms
  • Improve the SEO (search engine optimization) on your website for targeted keywords

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your security company, including answering calls, scheduling security personnel, billing clients and collecting payments, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to acquire your Xth client, or when you hope to reach $X in revenue. It could also be when you expect to expand your security company to a new city.  

Management Team

To demonstrate your security company’s potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally, you and/or your team members have direct experience in managing security businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing a security company.  

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.

Income Statement

An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you employ a staff of 10 security officers, and will you charge an hourly fee of $150 for each security officer deployed ? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets

Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your security company, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement

Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a security company:

  • Cost of equipment and office supplies
  • Payroll or salaries paid to staff
  • Business insurance
  • Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and equipment

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your office location lease or a list of your security guards and their credentials.  

Writing a business plan for your security company is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the security company industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful security company.  

Security Company Business Plan FAQs

What is the easiest way to complete my security company business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily write your security company business plan.

How Do You Start a Security Company?

Starting a security company business is easy with these 14 steps:

  • Choose the Name for Your Security Company
  • Create Your Security Company Business Plan
  • Choose the Legal Structure for Your Security Company
  • Secure Startup Funding for Security Company (If Needed)
  • Secure a Location for Your Business
  • Register Your Security Company with the IRS
  • Open a Business Bank Account
  • Get a Business Credit Card
  • Get the Required Business Licenses and Permits
  • Get Business Insurance for Your Security Company
  • Buy or Lease the Right Security Company Equipment
  • Develop Your Security Company Marketing Materials
  • Purchase and Setup the Software Needed to Run Your Security Company
  • Open for Business

Learn more about   how to start your own security company .

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Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success.   Click here to see how Growthink’s business planning advisors can create your business plan for you.

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Security Company Business Plan Template

Written by Dave Lavinsky

Security Company Business Plan

You’ve come to the right place to create your Security Company business plan.

We have helped over 5,000 entrepreneurs and business owners create business plans and many have used them to start or grow their Security Companies.

Below is a template to help you create each section of your Security Company business plan.

Executive Summary

Business overview.

KB Security is a new security company located in San Antonio, Texas. KB Security provides security professionals to local establishments that need protection for their business or assets. We train our professionals for numerous situations so they are prepared for any security job. This includes anything from theft prevention to handling crisis situations. Whatever our clients’ concerns are, they can rest assured that they have hired the best security professionals in the San Antonio area.

KB Security is founded by Keith Baldwin, who has been a security professional for ten years. He has worked both as a professional security guard and as a certified trainer. In addition to his experience, he also holds an MBA. Keith’s combination of experience and education have given him the knowledge and skills to run a successful security company.

Product Offering

KB Security provides security professionals that can help businesses with all their security and surveillance needs. These can include but are not limited to:

  • Protecting individuals
  • Guarding property
  • Preventing theft
  • Helping with crisis situations

Businesses can sign up with one of our flexible contract programs when hiring our security services. We also offer a discounted trial period for those who are considering a long-term contract and want to test out our services before signing.

Customer Focus

KB Security will target local businesses, government organizations, and individuals located in San Antonio who need to hire security professionals. We expect most of our clients to be retail establishments who need help with theft prevention and guarding property and assets.

Management Team

KB Security is founded by Keith Baldwin, who has been a security professional for ten years. He has worked both as a professional security guard and as a certified trainer and received an MBA from the University of Texas. Keith’s education and experience has given him all the essential skills to run his dream security company. However, he will also hire other administrative staff to help him with the essential day-to-day functions.

Success Factors

KB Security will be able to achieve success by offering the following competitive advantages:

  • Expert Security Professionals: KB Security only hires the best security professionals that have extensive training in security protocols.
  • Location: KB Security is in a prime location, giving us quick and easy access to prime commercial districts. This is ideal especially when hired to handle crisis situations or alarm response.
  • Affordable Pricing: The services offered by KB Security are similar in quality to its most premium-positioned competitors but are offered at a more affordable price.
  • Management: Our management team has years of security and business experience that allows us to market to and serve customers in a much more sophisticated manner than our competitors.

Financial Highlights

KB Security is seeking a total funding of $300,000 of debt capital to open its office. The funding will be dedicated towards securing the office space and the office build-out. Funding will also be dedicated towards three months of overhead costs to include payroll of the staff, rent, and working capital. The breakout of the funding is below:

  • Office design/build: $100,000
  • Three months of overhead expenses (payroll, rent, utilities): $100,000
  • Marketing & advertising: $50,000
  • Working capital: $50,000

The following graph below outlines the pro forma financial projections for KB Security.

KB Security Financial Projections

Company Overview

Who is kb security.

  KB Security is founded by Keith Baldwin, who has been a security professional for ten years. He has worked both as a professional security guard and as a certified trainer. In addition to his experience, he also holds an MBA. Keith’s combination of experience and education have given him the knowledge and skills to run a successful security company.

KB Security’s History

After surveying the local customer base, and finding a potential office location, Keith Baldwin incorporated KB Security as an S-Corporation on May 1st, 2023.

Currently, the business is being run out of Keith’s home office, but once the lease on KB Security’s location is finalized, all operations will be run from there.

Since incorporation, KB Security has achieved the following milestones:

  • Found a commercial space and signed a Letter of Intent to lease it
  • Developed the company’s name, logo, social media accounts, and website
  • Began networking with some of the area’s largest companies to understand their security needs
  • Began recruiting key employees

KB Security’s Services

Businesses can sign up with one of our flexible contract programs when hiring our security services. We also offer a discounted trial period for those who are considering a long-term contract and want to test out our services before signing.  

Industry Analysis

With increasing illegal events, terrorism, and fraudulent activities happening all around the world, the demand for professional security is greater than ever. Every establishment needs some form of security, whether it be in the form of security professionals or in the form of cybersecurity. As the world continues to navigate its violent challenges, security professionals will be needed to protect important assets and respond to crisis situations.

The security industry has transformed substantially to meet this demand. In addition to hiring security professionals, many businesses also invest in security tech such as cameras, motion sensors, and software. Security companies that offer a mix of security personnel and technology can provide their clients extensive and tight-knit security options that puts their clients’ minds at ease.

According to research, the security industry is expected to grow at a compound annual growth rate of 8% over the next 10 years. This is substantial growth, which shows just how essential the industry will be in the coming decade. Businesses like KB Security will continue to be in high demand and very profitable.

Customer Analysis

Demographic profile of target market.

The demographics for San Antonio, Texas are as follows:

Customer Segmentation

We will primarily target the following customer segments:

  • Individuals
  • Local businesses
  • Government organizations

Competitive Analysis

Direct and indirect competitors.

KB Security will face competition from other companies with similar business profiles. A description of each competitor company is below.

Sky High Security

Sky High Security is a security company that was established in 2002. It provides a large team of security professionals specifically trained to protect high-value assets, such as museum collections and expensive jewelry. Their services include providing in-person officers as well as high-tech surveillance equipment.

Prime Security

Founded in 2003, Prime Security is the best security company in town for those looking for guard and patrol services. Prime Security aims to protect establishments and offer patrols to deter any unwanted visitors. The company has been highly successful and is the largest security company in the region.

First Responders Security

First Responders Security is the most popular security company for those who have more complex security concerns. They offer a wide range of services, including alarm response, theft prevention, and patrolling. Instead of hiring several companies to do several jobs, companies can depend on First Responders Security to manage all of their security concerns.

Competitive Advantage

KB Security will be able to offer the following advantages over their competition:

Marketing Plan

Brand & value proposition.

KB Security will offer the unique value proposition to its clientele:

  • Professional security services
  • Flexible contracts and a trial period
  • Great security services at moderate rates
  • Excellent customer service

Promotions Strategy

The promotions strategy for KB Security is as follows:

KB Security understands that the best promotion comes from satisfied customers. The company will encourage its clients to refer other businesses by providing economic or financial incentives for every new client produced. This strategy will increase in effectiveness after the business has already been established.

Social Media

KB Security will invest heavily in a social media advertising campaign. The brand manager will create the company’s social media accounts and invest in ads on all social media platforms. It will use targeted marketing to appeal to the target demographics.

Website/SEO

KB Security will invest heavily in developing a professional website that displays all of the features and benefits of KB Security. It will also invest heavily in SEO so that the brand’s website will appear at the top of search engine results.

Direct Mail

KB Security will blanket businesses with direct mail pieces. These pieces will provide general information on KB Security, offer discounts, and/or provide other incentives for companies to use our services.

KB Security’s pricing will be on par with competitors so clients feel they receive great value when hiring our security services.

Operations Plan

The following will be the operations plan for KB Security.

Operation Functions:

  • KB Security will be owned and operated by Keith Baldwin. Keith will oversee the general operations of the company.
  • Keith is joined by Jeffrey Liebowitz, who will oversee all financial and accounting aspects of the business, such as accounts payable and receivable, payroll, budgeting, forecasting, and cash flow analysis. Jeffrey will also manage all tax obligations and licensing for KB Security.
  • Keith is also joined by Felicia Monroe, who will oversee all marketing and communications for the business. She will handle all in-client calls, appointments, networking, and follow-up. She will manage all advertising aspects with flyers, emails, social media, and the SEO process.
  • Keith will hire an Administrative Assistant to help him with general administrative and operations tasks.
  • Keith will also hire an extensive staff of security professionals that will help his clients with their security needs. He will also provide these professionals with training as necessary.

Milestones:

KB Security will have the following milestones completed in the next six months.

  • 8/1/202X – Finalize contract to lease office space.
  • 9/1/202X – Begin build-out and design of staffing agency office.
  • 10/1/202X – Begin social media and website advertising campaign.
  • 11/1/202X – Attend large industry networking events.
  • 12/1/202X – Hire key employees.
  • 1/1/202X – Grand opening of KB Security.

Financial Plan

Key revenue & costs.

KB Security’s revenues will come primarily from charging clients for its security services. Depending on the contract in place, KB Security may charge an hourly fee per professional working for the client or a flat fee per month.

The office lease, equipment, supplies, and labor expenses will be the key cost drivers of KB Security. Ongoing marketing expenditures are also notable cost drivers for KB Security, especially in the first few years as the company establishes itself in the market.

Funding Requirements and Use of Funds

Key assumptions.

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and pay off the startup business loan.

  • Year 5: 110
  • Office Lease per Year: $100,000

Financial Projections

Income statement, balance sheet, cash flow statement, security company business plan faqs, what is a security company business plan.

A security company business plan is a plan to start and/or grow your security company business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can easily complete your Security Company business plan using our Security Company Business Plan Template here .

What are the Main Types of Security Company Businesses?

There are a number of different kinds of security company businesses , some examples include: Crisis management, Security guards, Surveillance company, and Security patrol.

How Do You Get Funding for Your Security Company Business Plan?

Security Companies are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Security Company Business?

Starting a security company business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Security Company Business Plan - The first step in starting a business is to create a detailed security company business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your security company business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your security company business is in compliance with local laws.

3. Register Your Security Company Business - Once you have chosen a legal structure, the next step is to register your security company business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.

4. Identify Financing Options - It’s likely that you’ll need some capital to start your security company business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.

7. Acquire Necessary Security Company Equipment & Supplies - In order to start your security company business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your security company business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising.

Learn more about how to start a successful security company :

  • How to Start a Security Company

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Security Guard Business Plan

Start your own security guard business plan

Batten-Hatchez Security

Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">, opportunity.

In the current political climate, with increasing fears of terrorist activity, and the current economic climate, which promises an upswing in general and in outsourced services especially, this business is launching at the right time. The business will target large retail stores and building management companies first in order to establish a strong base of clients in Coastalburg.

Batten-Hatchez Security will remove worries for clients who require security guards for their buildings, facilities, and events by providing excellent customer service for clients and in-depth training for their employees.

[ Note: marketing info here is out of date; included for illustration purposes only. Dates have been changed. ] 

According to IBISWorld, there were 41,000 security services firms in the U.S. in 20XX running 56,000 establishments. The average size of a firm was $700,000 revenue per year based on these numbers, meaning that the industry includes both small and larger companies. There are few barriers to entry, as long as basic legal requirements are met, as the capital investment in the business is very low. The industry depends on a supply of labor, often using retired police officers as security guards.

As security guard services are sold business-to-business, marketing and advertisement is generally targeted on the markets and industries the security companies seek to serve. Businesses generally search for security guard providers on the Internet or through referrals from other companies they trust.

Competition

Top players in the industry include Securitas AB, Allied Security LLC, The Brink’s Company, and G4S plc. Huge players provide services for a huge range of markets, including governments, chemical and petrochemical, colleges and universities, commercial real estate, financial institutions, health care facilities, manufacturing and industrial, residential communities, shopping centers, and temporary security services.

Batten-Hatchez Security will remove worries for clients who require security guards for their buildings, facilities, and events by providing excellent customer service for clients and in-depth training for their employees

Expectations

The business expects respectable sales of in the first year, almost doubling by the end of the third year. Gross margins will be similar to the industry average, based on guard labor costs vs. billings. After the initial investment and launch, a lean first year, and the establishment of an office and training space in the second year, the business will be poised to expand through its own financing after three years. After the business is proved replicable in additional cities, the business may be sold to provide an exit for the initial investor and founders.

Financial Highlights by Year

Financing needed.

The $76,700 investment as follows: 

Louis Giordano $15,000

Jared Case $15,000

Unspecified family/friend investment: $46,700

Problem & Solution

Problem worth solving, our solution.

Located in Coastalburg at its launch, the business will provide security guards, security audits, and referrals to equipment providers to commercial buildings, retail businesses, and, eventually special event venues and other clients. The business seeks to acquire capital from an angel investor and will expand to additional cities in Ourstate and beyond if successful.

Target Market

Market size & segments.

The market for security guard services includes building management companies, retail businesses, event venues, and other businesses. IBISworld.com reports that the security services industry as a whole was $29.7 billion in 20xx. While this number includes investigative services and armored car services, it is estimated that security guards accounted for $22.3 billion. This represents approximately 540,000 employees in the security guard industry.

While market revenue has dropped 2% in 20xx due to the recession, it is expected that the market will rise again due to increasing outsourcing of security services by companies who will delay hiring their own full-time employees as the recession ends. The continuing and growing concerns about security brought on by international terrorism are also expected to contribute to growth in the industry.

Of the potential targets available in Coastalburg Batten-Hatchez Security will focus on building management companies and retail businesses at the outset. These businesses require steady security needs and serving them is simpler than serving special events.

Building management companies  generally install surveillance equipment and employ security guards to monitor that equipment, to staff front desks/security checks, and sometimes for general patrol. These companies often work with a number of commercial or residential buildings and look to establish a relationship with one reliable vendor for all of their security guard needs. While some buildings require night-shift guards, others require only day coverage.

Large retail businesses  use security guards to deter theft and to provide safety. These include department stores and other retail stores over 4,000 square feet, although some smaller stores may use security guards if they sell high-priced items (designer fashion, jewelry, technology, etc.). Retailers require more guards during the day. Some simply lock the store at night while some larger department stores use night patrols as well.

Event venues  use security guards to monitor guest lists and fire capacities and to organize emergency response. Nightclubs and bars may be included in this category. However, most nightclubs and bars employ their own security personnel (or "bouncers") directly and do not use vendors. Event security has the same risks as other security, but there is limited time for security audits and situations change fast, making this a higher stress business that requires better trained guards. Events tend to happen in the evenings with weekday nights for corporate events and weekend nights for private events.

Educational institutions , such as primary and secondary schools and colleges, generally employ security officers to guard and patrol their buildings and campuses. Often these institutions employ their own in-house security staff, but they will sometimes use outsources security vendors. These institutions require night and day patrols.

Batten-Hatchez Security will target the first two of these target markets initially, building management companies and retail businesses. Both segments require ongoing security vendors and are eager to establish long-term relationships. Once relationships are established, good customer service, quality assurance, and competitive pricing can ensure that the relationships are retained and that the security provider is considered a true partner in the protection of the building or businesses’ assets and people.

Furthermore, the other two target markets listed will be taken on at a later date, if at all. Event venues require more specialized services and may be a slower market to tackle. Educational institutions are often eager to establish their own security staffs, making this a difficult market to establish a strong foothold in as well.

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Smaller security companies achieve success based on the expertise and reputation of their founding managers and the growth of a team with a similar track record. The continued success of a company depends on client satisfaction, leading to referrals.

Larger institutions and governments may receive several bids for security contracts, while smaller businesses (such as many that Batten-Hatchez Security will target) often prefer to try out security companies and move on if they do not meet expectations.

The smaller the amount of assets being protected, the more willing a company will be to risk their security on educated hunches about a security company without feeling the need to do due diligence on a number of options.

IBISworld reports the following about the security industry:

While the public’s perception of the rising crime rate assists revenue, the most significant factor which increases the demand for this industry’s services is a breach of an existing security system, a break-in or a near break in. The economic crisis has hurt demand over the past two years but things will soon begin to improve.

In Coastalburg, security guard service competitors include securityguard.com, Top Guard Security, US Security Guard Services, and Trend Security Corporation.

Our Advantages

Batten-Hatchez Security will built a competitive edge through high levels of customer service and assurance. The company will strive to not be a broker between clients and contracted security guards, as some security guard providers become, but instead be a partner in the security and protection of client’s assets, with security guards as a major tool in that protection. This strategy will require Chindit Batten to carefully audit a client’s security situation and to work with them on plans to upgrade and maintain that security. He will continually check in with clients and with the guards sent to client sites to learn about the challenges they are facing.

Keys to Success

Batten-Hatchez Security believes the keys to success in its industry include:

  • No incidents. No mistakes. No failures. Security is about peace of mind. Credibility is everything.
  • Listening carefully to client concerns and objectives to create customized security guard packages
  • Knowing what the client does not know (bringing deep security expertise as well as knowledge of legal regulations and liability to the table)
  • Training security guards carefully and maintaining their training and certifications (e.g. to carry firearms)
  • Monitoring the quality of security guard service to offer quality assurance

Marketing & Sales

Marketing plan.

To reach its target markets of building management companies and large retail businesses, Batten-Hatchez Security will use the following tactics:

  • Development of a basic "brochure" website with services and contact information
  • Advertising in trade publications read by managers in these two industries
  • Advertising online with Google AdWords around keywords for security services and security guards, especially associated with these two types of customers
  • Business cards and brochures for Chindit Batten to distribute on appointments and while networking with Coastalburg-area business networking groups
  • Direct selling work based on purchasing or developing target lists
  • Direct mail of brochures and letters to these target lists of potential clients in Coastalburg

Chindit Batten will be the primary salesperson for Batten-Hatchez Security. He will meet with clients at their buildings to perform an initial consultation and will create proposals for security services based on the client’s needs. Batten will track sales prospects and clients with ACT!, a client management database system. 

Batten’s sales strategy will be to listen carefully to the needs of the client and to provide assurance through stories of his experience and a canny understanding of their needs and concerns. While his proposals may not be the lowest cost bids a potential client receives, he will follow up with care and the same personal attention that clients will receive if they move forward with using Batten-Hatchez Security.

Milestones & Metrics

Milestones table, key metrics.

Our Key Metrics are:

  • The number of retweets and twitter follows. Our customers are constantly chatting with each other and us to figure out how people feel about us 
  • Our blog views and shares. We demonstrate our knowledge by writing expert posts about security. The number of people who visit our site will give us a idea of how our blog subjects mix with our customer’s concerns. 
  • Market research – Keep a pretty good idea of what our competitors are doing and how much they are charging. This allows our customer service to sell our customer service on our specific services 
  • # of customer recommendations on Facebook and twitter and professional service sites. 
  • # of training certificates and how that affects how much people are willing to pay. 

Ownership & Structure

Chindit Batten is CEO and founder of Batten-Hatchez Security. He currently owns 60% of the business and the remaining 40% of shares are owned by his partner and co-founder, Viipuri Hatchez, COO. The business is incorporated as an S Corporation to enable additional investment for its launch. The founders shares will be diluted as up to 40% of shares will be given to friends/family investors.

Management Team

Batten-Hatchez Security is a startup security company founded by Chindit Batten, a former police sergeant and security company manager with fifteen years in law enforcement and ten years in security work. The business will provide security guards to commercial buildings, retail businesses, and special events. The business will launch in Coastalburg but will expand to additional cities if successful.

Personnel Table

Financial plan investor-ready personnel plan .">, key assumptions.

The long-term interest rate is 6% for a home equity loan taken out in year 2 to cover the cash needs for a move to an office space.

In addition to the assumptions shown in this table, the business makes the following assumptions:

  • That the security guard industry will experience an overall upswing in the next three years
  • That the sales record of Chindit Batten at his previous firm can be replicated at Batten-Hatchez

Revenue by Month

Expenses by month, net profit (or loss) by year, use of funds.

Start-up Expenses are 

Legal Fees $15,000

Surety Bond $1,200

Stationery $2,000

Insurance $10,000

Training $5,000

Website $2,000

Brochure $1,500

TOTAL START-UP EXPENSES $36,700

Sources of Funds

Our sources of funds are investors:  Louis Giordano, Jared Case, and family and friends. 

Projected Profit & Loss

Projected balance sheet, projected cash flow statement.

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How To Write a Business Plan For a Security Company + Template

Security Company Business Plan

Creating a business plan is essential for any business, but it can be especially helpful for security companies who want to improve their strategy and/or raise funding.

A well-crafted business plan not only outlines the vision for your company, but also documents a step-by-step roadmap of how you are going to accomplish it. In order to create an effective business plan, you must first understand the components that are essential to its success.

This article provides an overview of the key elements that every security company  owner should include in their business plan.

Download the Ultimate Business Plan Template

What is a Security Company Business Plan?

A security company business plan is a formal written document that describes your company’s business strategy and its feasibility. It documents the reasons you will be successful, your areas of competitive advantage, and it includes information about your team members. Your business plan is a key document that will convince investors and lenders (if needed) that you are positioned to become a successful venture.

Why Write a Security Company Business Plan?

A security company business plan is required for banks and investors. The document is a clear and concise guide of your business idea and the steps you will take to make it profitable.

Entrepreneurs can also use this as a roadmap when starting their new company or venture, especially if they are inexperienced in starting a business.

Writing an Effective Security Company Business Plan

The following are the key components of a successful security company business plan:

Executive Summary

The executive summary of a security company business plan is a one to two page overview of your entire business plan. It should summarize the main points, which will be presented in full in the rest of your business plan.

  • Start with a one-line description of your security company .
  • Provide a short summary of the key points in each section of your business plan, which includes information about your company’s management team, industry analysis, competitive analysis, and financial forecast among others.

Company Description

This section should include a brief history of your company. Include a short description of how your company started, and provide a timeline of milestones your company has achieved.

If you are just starting your security company , you may not have a long company history. Instead, you can include information about your professional experience in this industry and how and why you conceived your new venture. If you have worked for a similar company before or have been involved in an entrepreneurial venture before starting your security company , mention this.

Industry Analysis

The industry or market analysis is an important component of a security company business plan. Conduct thorough market research to determine industry trends and document the size of your market. 

Questions to answer include:

  • What part of the security company industry are you targeting?
  • How big is the market?
  • What trends are happening in the industry right now (and if applicable, how do these trends support the success of your company)?

You should also include sources for the information you provide, such as published research reports and expert opinions.

Customer Analysis

This section should include a list of your target audience(s) with demographic and psychographic profiles (e.g., age, gender, income level, profession, job titles, interests). You will need to provide a profile of each customer segment separately, including their needs and wants.

For example, customers of a security company may include:

  • Small businesses
  • Large businesses
  • The military or other government organizations

You should also include information about your target customer’s buying habits. What are their purchasing decisions based on? How often do they purchase your type of product or service?

You can include information about how your customers make the decision to buy from you as well as what keeps them buying from you.

Develop a strategy for targeting those customers who are most likely to buy from you, as well as those who might be influenced to buy your security company services with the right marketing.

Competitive Analysis

The competitive analysis helps you determine how your product or service will be different from competitors, and what your unique selling proposition (USP) might be that will set you apart in this industry.

For each competitor, list their strengths and weaknesses. Next, determine your areas of competitive differentiation and/or advantage; that is, in what ways are you different from and ideally better than your competitors.

Marketing Plan

This part of the business plan is where you determine and document your marketing plan. . Your plan should be clearly laid out, including the following 4 Ps.

  • Product/Service : Detail your product/service offerings here. Document their features and benefits.
  • Price : Document your pricing strategy here. In addition to stating the prices for your products/services, mention how your pricing compares to your competition.
  • Place : Where will your customers find you? What channels of distribution (e.g., partnerships) will you use to reach them if applicable?
  • Promotion : How will you reach your target customers? For example, you may use social media, write blog posts, create an email marketing campaign, use pay-per-click advertising, launch a direct mail campaign. Or you may promote your security company via PR, by doing speaking engagements or other events, or by getting involved with industry associations.

Operations Plan

This part of your security company business plan should include the following information:

  • How will you deliver your product/service to customers? For example, will you do it in person or over the phone only?
  • What infrastructure, equipment, and resources are needed to operate successfully? How can you meet those requirements within budget constraints?

The operations plan is where you also need to include your company’s business policies. You will want to establish policies related to everything from customer service to pricing, to the overall brand image you are trying to present.

Finally, and most importantly, in your Operations Plan, you will lay out the milestones your company hopes to achieve within the next five years. Create a chart that shows the key milestone(s) you hope to achieve each quarter for the next four quarters, and then each year for the following four years. Examples of milestones for a security company include reaching $X in sales. Other examples include adding new services, hiring new employees, opening new locations, and so on.

Management Team

List your team members here including their names and titles, as well as their expertise and experience relevant to your specific security company industry. Include brief biography sketches for each team member.

Particularly if you are seeking funding, the goal of this section is to convince investors and lenders that your team has the expertise and experience to execute on your plan. If you are missing key team members, document the roles and responsibilities you plan to hire for in the future.

Financial Plan

Here you will include a summary of your complete and detailed financial plan (your full financial projections go in the Appendix). 

This includes the following three financial statements:

Income Statement

Your income statement should include:

  • Revenue : how much revenue you generate.
  • Cost of Goods Sold : These are your direct costs associated with generating revenue. This includes labor costs, as well as the cost of any equipment and supplies used to deliver the product/service offering.
  • Net Income (or loss) : Once expenses and revenue are totaled and deducted from each other, this is the net income or loss

Sample Income Statement for a Startup Security Company

Balance sheet.

Include a balance sheet that shows your assets, liabilities, and equity. Your balance sheet should include:

  • Assets : All of the things you own (including cash).
  • Liabilities : What you owe against your company’s assets, such as accounts payable or loans.
  • Equity : The worth of your business after all liabilities and assets are totaled and deducted from each other.

Sample Balance Sheet for a Startup Security Company

Cash flow statement.

Include a cash flow statement showing how much cash comes in, how much cash goes out and a net cash flow for each year. The cash flow statement should include:

  • Cash Flow From Operations
  • Cash Flow From Investments
  • Cash Flow From Financing

Below is a sample of a projected cash flow statement for a startup security company .

Sample Cash Flow Statement for a Startup Security Company

You will also want to include an appendix section which will include:

  • Your complete financial projections.
  • A complete list of your company’s business policies and procedures related to the rest of the business plan (marketing, operations, etc.).
  • Any other documentation which supports what you included in the body of your business plan.

Writing a good business plan gives you the advantage of being fully prepared to launch and/or grow your security company. It not only outlines your business vision but also provides a step-by-step process of how you are going to accomplish it. A business plan is also a necessity when seeking funding from investors or lenders.  

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The Silvertrac Extra

The essentials of a security company business plan.

By Johnny Page

Security Guard Business Plan

Starting a security business requires a well-thought-out business plan. Without a proper plan, it is impossible to build and stabilize an organization, let alone create room for growth and expansion. If you are passionate about private security and thinking about building a successful organization, here are a few key areas that are essential when creating a security company business plan. 

How to Start a Security Company?   

The answer to how to start a private security company begins with understanding what a business plan is and why it’s necessary. Your business plan is often the same reason you started your security company. You want to provide security to a certain scale and vendors. Once you hone in on who and why that is, you will have the first steps of your plan.   Having a plan is necessary in today’s security industry where the economy fluctuates, and business seems to come and go daily. By making a private security business plan, you can get ahead of the game when it comes to the goals of your company and what pitfalls you may experience. Start by asking yourself these questions. 

What is your focus? 

  • There are many different types of security companies. Whether you want to supply security for events, corporations, or some other type of business, you’ll have to know what that focus entails when it comes to planning everything from cost, training, structure, and even scheduling. 

What security services will you provide? 

  • There are a handful of distinct types of security. Armed or unarmed, event or corporate, global, or local, and what connections they have with the police and the business they serve. 

What is your geographical reach? 

  • You can choose to focus on one business type, one city or state, or go global and market yourself as a security company that goes beyond borders.  

What types of properties/organizations will you provide security for? 

  • There’s plenty of different markets for security companies. Corporations, government agencies, hospitals, churches, schools, retail stores, banks, and so many more.  

What is the ideal size of contract for your business? 

  • It is all too important to find the right amount of business for your business. You must find enough contracts to make sure you’re making a profit but also make sure you aren’t over-extending our business. It is a skill to find the right bid for security contracts for your company without underfunding yourself. The more strain you put on your company by overextending or underfunding yourself the more of a chance the quality of security you provide will go down.  

Without properly defining these factors, it is difficult for a security company to gain momentum and build a reputation. You will be targeting every business in every sector, failing to provide quality services. A well-defined private security business plan offers a more focused approach that will help you provide top-quality services in your area of expertise.

Remember, you can always start a business in the security industry , but you can’t always save it. 

Developing a Security Company Business Plan  

A solid business plan is a great idea no matter what type of business you operate. In the world of security, it is doubly important. It allows you to understand how contracts will affect you and your company from the ground up and prepare for issues that could cause other businesses severe trouble. Something that should be avoided in this time of economic fluctuation. No matter if it’s strategy, finances, scale, or any other aspect; each of them will uncover valuable details on what you want your business to be.   

Executive Summary  

Executive Summaries are key for getting to the minute details of your business without having to skim over a large document. Any Executive Summary should have the key points of a report and the findings not only in an easy-to-read fashion, but also stripped of any flowery language. The whole goal of this is to get the most notable information of a document or report across in the shortest amount of time.   

Company Overview  

This is who your company is. Ownership, management, history, goals, any aspects that differentiate you from other companies, and anything else that could be interesting to investors or customers. This is an elongated elevator pitch, or in a way a resume for your business. If it is a selling point of your company, then put it here.  

Licensing & General Liability  

Before much can happen with your security company, you will need to obtain a Private Patrol Operators (PPO) License , which is regulated by state-run agencies like the Bureau of Security & Investigative Services (BSIS) in California. A PPO license grants the license holder the ability to hire employees that function as security personnel. But to be approved for a PPO security business license , you must secure general liability insurance.  

Getting a PPO license can take some time. When planning out your business’s roadmap, make sure to take these time constraints into consideration, as it will be a key factor for when you can officially launch your security business.  

Note: Each state has different rules and regulations pertaining to operating a security company. We are using California policy as an example since they continue to have the strictest employer laws , but and are often responsible for progressing industry standards around the country.  

Industry, Customer and Competitive Analysis  

One big way to understand the challenges your company may face is to learn from your competitors. Seeing the needs of the area in which you want to do business and see how your top competitors are approaching those needs is a terrific way to see if there are any niches you can fit your company in. This makes any sort of industry analysis incredibly valuable. You don’t wait to find yourself in a market full of competitors without your company having any sort of edge on them.   

Looking at the customers in your area is good for the same reason. Find what consumers need and are willing to pay to solve that need. By finding out what the market looks like and what the consumers of that market are like you can find out what your company can specialize in and where it is best to focus your marketing on.  

Operations Plan  

This is where you develop a deeper understanding of your company's goals and strategy. Consider it as what your company is looking to do. This should be easy to complete once you have the information from the steps above  

As well as your goals, there should be a brief outline of the timeframe in which you would want those goals to be achieved and a basic strategy in which your company will approach them. This is an important document for your investors and any potential business contributors, as they will get a sense of the ideals and future your company has in mind.   

Employee Structure & Management Plan

Building a sound security team structure within your business will help maintain internal order and high customer service standards. Not to mention, it will be much easier to grow your team and business if you already have a strong structure in place when you are ready to expand.  The first step is building a strong security guard management team. As the owner of a small, new security company, it can be challenging to wear the different hats needed to run your business. Even starting out with just one supervisor, it will alleviate many of the managerial duties, freeing you to focus on other parts of the business.  A good supervisor should have a strong background in 3 different areas: 

  • Organizing, directing, and managing security officers
  • Motivate, train, and coach security officers
  • Time management

With these areas covered, a supervisor can lead the charge on building and training a security force that is disciplined, motivated and continually improving .   

As the team grows, the company will be comprised of like-minded employees who hold the same values and ethics that will be reflected in their work. It will increase employee retention and satisfaction and continually improve the quality of service the company provides.  

Financial Plan  

Knowing what your finances will look like is a fantastic way to prepare for expansion and potential costs. Having a plan financially will allow for out-of-the-blue costs to not be as overwhelming on you or the company.   

Consider having a five-year plan, and a realistic one at that. Also, make a spreadsheet for your cash flow, balances, and income down to a monthly increment. This will all allow you to see how your business can grow and perform.  

Sales & Marketing Strategies

Implementing a sales and marketing plan upfront will give your security business the initial jump-start it needs, rather than figuring it out as you go. It is important to make these strategies scalable, so you aren’t losing valuable resources like time and money.  

As mentioned earlier, when building out your security company business plan, you must determine the scope and geographical reach of your services. Once this is completed, you can begin to strategize the best sales and marketing tactics to answer questions like:  

  • What are the marketing strengths and weaknesses of your top competitors in the region?  
  • Where do you find leads in the region you are targeting?  
  • Do you have a strong referral base ?  
  • How do your sales representatives play to the needs of your target audience and the weaknesses of your competitors?  
  • What is the most effective outreach strategy for your target audience?  
  • What online platforms should we be using to generate awareness of your services?  

Once you can start to identify the answers to these questions, you can start to build a security marketing strategy that will complement the efforts of the sales team and drive brand awareness and lead generation. Again, building a repeatable & scalable plan is important so that you aren’t wasting resources upfront and can grow your efforts as the business allows for it.  

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Johnny Page

Johnny is a Customer Success Enthusiast for Silvertrac Software who is passionate about business, technology, and (of course) our customers! Johnny spent time in the security industry in Business Development, Marketing, and Operations before joining the Silvertrac team.

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How to write a business plan for your private security company.

business plan for a private security company

Starting a private security company is a great idea as it provides an opportunity to fill a gap in the market for security services.

It also allows the company the freedom to customize services to meet the specific needs of their clients.

Don't start without having built a business plan though.

A business plan is essential before launching into a new project, such as starting a private security company. It outlines the goals, objectives, and strategies of the business, helping to ensure that the project is successful. A business plan also provides a roadmap for the project, helping to identify key steps and milestones.

In short, a thorough business plan will help make sure your private security company is profitable .

What should be outlined in the business plan for a private security company? What should be the overall layout? What metrics should be considered for the financial assessment? How can I outline a comprehensive business plan quickly?

This article is your one-stop solution to find answers for all these questions.

Also, please note that starting your business plan from scratch is optional.

Instead, you can download our customizable business plan for a private security company and modify it to meet your specifications.

business plan private security firm

Developing a business plan for a private security company

Is it necessary to create a business plan for your private security company.

Yes, you need to create a business plan for your private security company.

Crafting a well-structured business plan will help you to:

  • learn about the private security market
  • be aware of new consumertrends and apply them to your project
  • uncover what makes a private security company competitive
  • understand the security needs, risk assessments, and surveillance requirements of clients
  • create a solid value proposition for your security services firm
  • assess competitor brand reputation
  • discover substantial competitive differentiators for your private security company
  • find a business model that generates steady and increasing profits
  • design and implement a comprehensive and strategic action plan for continuous growth
  • evaluate risks associated with running a private security company, including employee training, legal compliance, and client expectations

Our team has created a business plan for a private security company that is designed to make it easier for you to achieve all the elements listed.

How to organize a business plan for a private security company?

A well-crafted business plan covers everything you need, including content, numbers, and financial information. It must be arranged in a manner that is easy to read and understand.

When we built and designed our business plan for a private security company , we made sure to set it up correctly.

You'll find 5 sections (Opportunity, Project, Market Research, Strategy and Finances) here.

1. Market Opportunity

The first section is named "Market Opportunity".

In this section, our team has compiled essential information and analysis related to private security companies, including security services, industry regulations, client segments, and growth opportunities, assisting entrepreneurs in establishing reliable and successful private security ventures.

This section receives updates to maintain data freshness.

2. Project Presentation

In the "Project" section, you can outline your private security company, detailing the security services you provide (e.g., physical security, event security, surveillance), qualified security personnel, expertise in risk assessment and prevention, client industries served, and the unique value proposition that ensures the safety and protection of individuals and assets.

Also include a short description about yourself at the end of this section.

Explain your background in security, your expertise in risk assessment and protection, and how you plan to provide reliable and professional security services to clients. Highlight your team of highly trained security personnel, your advanced security technology and protocols, and your dedication to ensuring the safety and peace of mind of your clients by delivering customized security solutions tailored to their specific needs.

We've prepared text in our business plan. Customize it as necessary to suit your idea.

3. Market Research

The third part is the "Market Research" section.

In this section, you will find a market segmentation analysis for your private security company.

It includes a study of other private security firms in the area that will be competing with you. Your company's expertise in security services and competitive advantages are also highlighted. A customized SWOT analysis is included.

4. Strategy

In the "Strategy" section, you will find a detailed growth plan for your private security company, outlining all the necessary steps and initiatives to ensure its high profitability.

Additionally, there is a marketing strategy, a way to handle risks, and a Business Model Canvas included in this section.

5. Finances

Finally, you'll reach the "Finances" section, where you can outline the financial plan for your project.

business plan private security company

How to elaborate the Executive Summary for a private security company?

The Executive Summary is a concise overview of the business plan of your private security company.

Don't make it longer than 2 pages, focusing on the crucial information.

When you give your business plan to a bank, this is the part they will read first. It needs to grab their attention and make them want to read the rest of the plan.

In the Executive Summary of your private security company, address the following queries: what security services does your company offer? who is your target market? who are your competitors in the security industry? how do you differentiate from them? what funding do you need?

How to do the market analysis for a private security company?

Analyzing the market for your private security company allows you to gain insights into factors such as customer needs for security solutions, competition within the security industry, and emerging trends in security technology.

By conducting a comprehensive market analysis, a private security company can identify client security needs, provide reliable and professional security services, optimize pricing strategies, and execute targeted marketing campaigns, ultimately leading to a larger client base, increased service contracts, and a prominent position in the security services industry.

Here is what what we've put in the "Market Research" section of our business plan for a private security company :

  • updated data and statistics on the private security industry, including security threats, market size, and demand for security services
  • a list of potential customer segments for a private security company
  • the competitive review
  • the potential competitive advantages for a private security company

business plan private security company

The key points of the business plan for a private security company

What's the business model of a private security company, business model of a private security company.

A private security company's business model revolves around providing security services, including personnel, surveillance systems, or specialized security solutions, to businesses or individuals. Revenue is generated through service contracts, charging fees based on security requirements and duration.

The business model focuses on understanding client security needs, employing trained security personnel, utilizing advanced technology, maintaining regulatory compliance, and building strong client relationships based on trust and confidentiality.

Success depends on expertise in security risk management, establishing a strong client base, delivering reliable and efficient security services, maintaining industry certifications, and adapting to emerging security threats and technologies.

Business model vs Business plan

Do not confuse the terms 'business plan' and 'business model'.

A business model shows how a company operates and turns a profit.

In a business plan, you use a tool called the Business Model Canvas to outline how your business works.

And, of course, there is a Business Model Canvas (already completed) in our business plan for a private security company .

How do you identify the market segments of a private security company?

Market segmentation for your private security company involves dividing your potential clients into different groups based on their security needs, industries, and preferences.

These categories may include factors such as residential security, commercial security, event security, or clients seeking specific security services (e.g., surveillance, access control, executive protection).

By segmenting your market, you can offer specialized security solutions and services that cater to each segment's specific requirements. For example, you might provide residential security services, including alarm system installation, video surveillance, and security patrols for homeowners and residential communities, offer comprehensive commercial security solutions for businesses, including access control systems, security consulting, and 24/7 monitoring, specialize in event security and provide crowd management, access control, and emergency response services for concerts, conferences, or private events, or focus on specific security services such as executive protection for high-profile individuals or security consulting for businesses seeking to enhance their overall security measures.

Market segmentation allows you to effectively target your marketing efforts, communicate your expertise in security services, and provide reliable and customized security solutions that meet the unique needs and preferences of each client segment.

In the business plan for a private security company , you will get a detailed market segmentation, helping you understand your target audiences and their needs.

How to conduct a competitor analysis for a private security company?

It's clear that you won't be the only private security company in your industry. There are other firms providing security solutions and services to businesses and individuals.

Make sure to conduct a comprehensive competitor analysis in your business plan, where you evaluate their strengths and weaknesses.

Take note of their weaknesses (such as lack of experienced personnel, inadequate security protocols, or poor client communication).

Why is it important to address these factors? Because these weaknesses can hinder the effectiveness and reputation of private security companies.

By focusing on these areas, you can provide highly trained and professional security personnel, offer comprehensive security solutions, and prioritize client safety and satisfaction, establishing your private security company as a trusted and reliable partner for safeguarding assets and people.

It's what we call competitive advantages—develop them to make your business stand out.

Here are some examples of competitive advantages for a private security company: highly trained and professional security personnel, comprehensive security solutions (armed/unarmed, surveillance, consulting), responsive and efficient security services, advanced security technology and equipment, strong client relationships.

How to draft a SWOT analysis for a private security firm?

A SWOT analysis can help identify strengths, weaknesses, opportunities, and threats for a private security company to better understand the market and inform effective business strategies.

As you can guess, there is indeed a completed and editable SWOT matrix in our business plan for a private security company

The strengths for a private security company

The letter "S" in SWOT signifies Strengths, highlighting the project's internal advantages or positive features.

For a private security company, potential strengths could include a commitment to customer service, access to the latest security technology, experience in the industry, and a reliable team of security professionals.

The weaknesses for a private security company

The letter "W" signifies Weaknesses, which are the areas or aspects of the project that could be improved upon.

For a private security company, potential weaknesses could include inadequate training, lack of updated equipment, inadequate customer service, and lack of resources.

The opportunities for a private security company

The "O" in SWOT symbolizes Opportunities, highlighting the potential advantages or favorable factors that can help the project.

In the case of a private security company, potential opportunities may include providing security services for businesses, events, residential properties, and transportation.

The threats for a private security company

When we use the "T" in SWOT, we're talking about Threats, which are the external risks or challenges that the project may face.

How to elaborate a marketing strategy for a private security firm?

A marketing strategy is an essential building block of a business plan as it outlines how a business will capture customers and achieve revenue targets.

A private security company can gain trust and attract clients in need of reliable security services by implementing a targeted marketing plan that highlights the company's trained personnel, advanced security systems, and commitment to safety.

Clients won't hire your private security firm without effective marketing; emphasizing your expertise, professionalism, and commitment to safety is crucial.

Are you implementing effective marketing strategies for your private security company? Consider showcasing your team's expertise and training through informative content, attending industry conferences or trade shows, and leveraging online platforms to connect with potential clients in need of security services.

No need to worry if you're lacking ideas for your project's marketing strategy.

How to build a solid financial plan for a private security firm?

A solid business plan must include financial data to provide an accurate assessment of the business's potential success.

In your business plan, you will have to make revenue projections for your private security company.

To inspire trust and confidence in potential investors, make sure your revenue projections in the business plan are realistic and grounded in solid assumptions.

Our financial plan for a private security company is user-friendly, providing automated validations that allow you to rectify any assumptions swiftly. This guarantees the creation of credible projections with ease and assurance.

Naturally, you'll have to prepare an initial budget for your private security company. Make sure to include every expense (by the way, they are all listed in the financial plan we've made).

The break-even analysis is vital for your financial plan because it tells you if you whether your private security company will generate profits or not.

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How to write a business plan for a security company?

security company business plan

Writing a business plan for a security company is essential if you are either starting up or looking to expand and grow your existing security business.

This guide will provide information on why you need to write a business plan for a security company, what information is needed, what should be included in the plan, and which tools can be used to create it.

Whether you're just getting started with your enterprise or looking for ways to improve profitability, this guide will give you the insight and knowledge you need to craft an effective business plan.

In our guide:

Why write a business plan for a security company?

  • What information do I need to create a business plan for a security company?

What goes in the financial forecast of a security company?

  • The written part of a security company business plan
  • What tool should I use to write my security company business plan?

There are several reasons to write a security company business plan. Below, we cover some of the most important ones!

To set a clear roadmap

Writing a business plan for a security company is an essential part of running a successful business. It not only helps you set objectives and goals for the next 3-5 years, but also provides existing security companies with an opportunity to evaluate their current performance and develop strategies for future growth.

A comprehensive business plan can help pinpoint areas in need of improvement, identify potential opportunities, and create actionable steps towards achieving these objectives.

Writing a business plan forces you to think critically about your business’s direction, long-term goals and financial performance which are all necessary components of any successful enterprise.

To get clarity on your cash flow

Writing a business plan for a security company is an essential tool for entrepreneurs to stay on track with their financial goals.

Not only does it provide structure and direction, but it also allows you to compare your actual performance against what was planned, enabling adjustments as needed.

Having a sound business plan in place will help you identify potential problems, such as a financing shortfall or insufficient profitability, early on and will allow you to recalibrate your financial forecast accordingly.

This helps ensure that the security company remains financially sustainable and profitable even when faced with unforeseen challenges or changes in the market.

To secure financing

A security company business plan outlines the goals and objectives of your organisation, provides financial projections and details how you intend to use the financing sought from potential lenders or investors.

The bank will use this document to assess your ability to repay the money they lend to your business. Therefore, creating a comprehensive yet concise business plan is paramount in order for businesses in the security sector to secure financing from banks.

When looking to secure financing from an equity investor, writing a business plan for your security company is also key. Investors need to be assured that their investment will generate a good return on investment and they will look closely at the growth, profitability and cash generation of your security company when reviewing your business plan.

Now that you know why it is important to write a business plan for a security company, let's look at the information needed to create one.

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What information is needed to create a business plan for a security company?

Writing a security company business plan requires research so that you can project sales, investments and cost accurately in your financial forecast.

In this section, we cover three key pieces of information you should gather before drafting your plan!

Carrying out market research for a security company

Before writing a business plan for a security company, it is important to carry out thorough market research.

This helps ensure that the plan accurately reflects the current and future state of the industry, allowing you to make realistic projections about potential revenues.

Market research also provides critical insights into customer needs and preferences which can be used to inform and refine your security services offering. It also allows you to identify areas of opportunity in order to capitalise on them with targeted marketing strategies.

Developing the marketing plan for a security company

Creating a marketing plan for a security company involves setting aside dedicated funds for sales and marketing activity.

This budget must be carefully calculated in order to ensure that the right amount of resources are available to generate the desired level of sales.

Careful consideration should be taken when constructing this marketing budget, as it will need to cover everything from advertising and promotions to staff wages and other associated costs.

By incorporating this budget into the overall business plan, it will be possible to ensure that all of the necessary resources is available to deliver the expected growth.

The staffing and equipment needs of a security company

Before writing a plan, it is important to consider the recruitment plan and investments that will be required to set up and expand the business as this will be needed when creating the financial forecast.

This includes costs associated with hiring security personnel, purchasing equipment such as uniforms and patrol cars, and establishing any necessary training programs.

Additionally, you should take into account any other overhead costs such as rent, insurance, travel expenses, and more.

Once you have the information needed to create the business plan for your security company. it is time to start creating your financial forecast.

Creating a financial forecast for a security company involves producing the following key financial tables:

  • Profit and loss statement (P&L),
  • Balance sheet,
  • Cash flow statement,
  • Sources and uses table.

Let’s take a closer look at each of them.

The projected P&L statement

A projected P&L statement for a security company tells you how much money the company will make and how much it will grow in the future.

example of profit and loss forecast in a business plan for a security company

The projected balance sheet of your security company

A balance sheet is a critical financial document that provides an overview of the financial health of a security company.

It shows a company’s assets, liabilities, and owner's equity at a given point in time.

  • Assets are items such as cash, accounts receivable, inventory, land, and equipment that are held by the company and can be used to generate revenue.
  • Liabilities are debts the company owes such as accounts payable, loans, and taxes.
  • Owners' equity is the difference between what a company owns and what it owes, and a proxy for shareholder value.

example of projected balance sheet in a business plan for a security company

When looking at a balance sheet for a security company, lenders, investors, and business owners can assess the company's solvency (the ability to pay its debts over the medium term) and liquidity (the ability to pay its debts over the next 12 months).

A weak balance sheet may signal potential risks or financial distress. Furthermore, by examining the trends of a company's assets and liabilities over time, lenders and investors can get an idea of how well the company is managing its finances.

The projected cash flow statement

A projected cash flow statement shows how much money is expected to be generated by the business in the future.

You can then use this information to make decisions on how to best use your resources, like investing in new equipment or hiring more staff.

example of cash flow forecast in a business plan for a security company

Having a projected cash flow statement is important because it gives stakeholders an idea of what the financial situation will look like and allows them to plan accordingly.

The initial financing plan

An initial financing plan is a way of organising the money that a security company needs to start. It lists where the money will come from, such as investments or loans, and what it will be used for, like buying equipment or funding working capital.

Having an initial financing plan is important because it helps make sure the security company has enough money to get started.

business plan for a security company: sources and uses of funds

Looking at a financial forecast in isolation is not enough, in order to assess if the forecast is relevant and realistic the reader of your security company’s business plan needs to understand the context behind the numbers. That’s where the written part of the plan comes into play.

What goes in the written part of a security company business plan?

The key components that make up a comprehensive security company business plan include the executive summary, the presentation of the company, the products and services section, the market analysis, the strategy section, the operations section and the financial plan.

Let's have a look at each section in a bit more detail.

1. The executive summary

The executive summary of a security company plan provides an overview of the business, its services, the market in which it operates, some key financials, and an ask for the reader.

The executive summary should start with a concise description of the company and its services.

The market overview must then provide a quick analysis of the local market. This should emphasise why the security company is needed in the market, what sets it apart from its competitors, and how it can help to meet customer needs.

Key financials should then be presented in a simplified format to provide an overview of expected revenues, profits and cash flows.

Lastly, a concise 'ask' should be included outlining the objectives of the business plan: secure financing for example.

The executive summary of your security company business plan should be written with precision and detail, as it is the first thing potential lenders or investors will read when considering funding the project. It must therefore be persuasive enough to entice readers into learning more.

2. The presentation of the company

The presentation of your security company should include an overview of the company's structure and ownership, information about its physical location, as well as a detailed introduction to the management team.

Regarding structure and ownership, it is important to provide detailed information on who owns the company and how it is structured, including any subsidiaries or related entities. It is also important to provide information on any significant shareholders, as well as the company's shareholding structure.

When it comes to location, the business plan should include a map of the physical location and serviceable area of the security company.

Finally, it is important to introduce the management team of your security company, including their roles and responsibilities, relevant experience, and any qualifications they may have. This information should help potential investors get a better understanding of who will be in charge of running the business.

3. The products and services section

After reading the products and services section of your security company's business plan, the reader should have a clear understanding of what types of security services are being offered along with any other related services.

For example, are you providing security guards? Do you also offer canine and mobile patrols? Or are you offering a full service including CCTV and alarm monitoring and response?

This section should also provide details about how these services are conducted and how they can benefit clients.

business plan for a security company: products and services

4. The market research analysis

When presenting the conclusion of your market analysis in your security company's business plan, you should include detailed information about your target customer demographics and segmentation.

This will help lenders and investors understand who the company is targeting with its services, and help inform their opinion of your commercial potential.

In addition to demographic information, it's also important to provide an overview of your competition in order to show potential investors why your service stands out from others in the local market.

You should also explain any relevant regulations you must adhere to when operating.

By providing such details you will give potential lenders and investors a clear understanding of how well-positioned you are for success in this competitive industry landscape.

5. The strategy section

The strategy section of your security company’s business plan should detail your competitive edge, pricing strategy, marketing plan, milestones and risks and mitigants. This will give potential investors or banks an understanding of how you intend to make your business successful.

Your competitive edge subsection should include information on what sets your security company apart from others in the industry. You may have unique services or technologies that allow you to offer better protection than competitors.

Your pricing strategy will also be important for investors as they want to understand how much profit can be expected from each customer and if there are any opportunities for growth through bundles or special offers. Include details such as the cost per service provided and any additional fees associated with the packages offered by the company.

Also, make sure to explain how these prices compare with those of other companies offering similar services in order to highlight why customers should choose yours instead.

Your sales & marketing plan should explain what actions will be implemented in order to generate leads and customers for your business.

The milestones subsection will present the key achievements to date and the main objectives for the coming years.

Finally, the strategy section should explain which risks have been identified and how these risks can be minimised or eliminated.

6. The operations section

A security company business plan should also clearly explain how the operations of the business are organised.

This includes details on staffing, hours of operation and roles, both for frontline and support staff, key assets, and suppliers that the business plans to work with.

Staffing is one of the main aspects of a security company and it is important to provide details about how you will recruit, train, and retain frontline staff working for the company.

This can include a list of roles and responsibilities for the staff members, as well as a recruitment plan. It is also important to include information about how the company plans to manage staffing levels during peak times.

You should also detail key assets required to operate the business such as vehicles and equipment that are necessary for operations. Any intellectual property that the business needs to operate should also be included.

Finally, potential suppliers should be evaluated and included in the plan. This will help convince lenders or investors of the company's commitment to reliable suppliers.

7. The presentation of the financial plan

The financial plan section is where you will present the forecast that we talked about earlier in the guide.

Now that you know what a security business plan contains, let's take a look at the tools available to create one efficiently.

What tool should I use to write my security company's business plan?

In this section, we will review three solutions for creating an effective business plan for a security company: using Word and Excel, hiring a consultant, and using online business plan software.

Create your security company's business plan using Word and Excel

Using Excel and Word to create a business plan for a security company might seem like a good idea at first given that it is quite cost-effective.

But using Excel to create a financial forecast for the security company is complex and, unless you are trained in accounting and financial modelling, is prone to mistakes which may make financiers sceptical of your forecast’s accuracy.

Furthermore, it takes a long time to create these forecasts in Excel, and they are not easy to update as time goes by.

The same goes for writing a business plan with Word. You will likely be starting from scratch and spending hours formatting the document to get a result that looks professional.

Hire a consultant to write your security company's business plan

One of the pros of outsourcing your security company's business plan to a consultant or accountant is that they are well-versed in writing them!

Both consultants and accountants can provide error-free financial forecasts, though accountants are less likely to lend a hand with the written part than consultants.

Unfortunately, there are also cons to outsourcing your security company’s business plan.

The main one is that the consultant or accountant may not have the industry expertise needed to make accurate sales forecasts, and will have to rely on your sales projections instead.

Additionally, it will be quite costly to hire a consultant or accountant for this service and unexpected expenses can arise if changes need to be made. As a rule of thumb, budget a minimum of £1.5k ($2.0k) for a complete outsourced business plan.

Use an online business plan software for your security company's business plan

Another alternative is to use online business plan software . There are several advantages to using specialised software:

  • You are guided through the writing process by detailed instructions and examples for each part of the plan
  • You can be inspired by already written business plan templates
  • You can easily make your financial forecast by letting the software take care of the financial calculations for you without errors
  • You get a professional document, formatted and ready to be sent to your bank
  • The software will enable you to easily track your actual financial performance against your forecast and update your forecast as time goes by

If you're interested in using this type of solution, you can try our software for free by signing up here .

We hope that this article has helped you to better understand how to write the business plan for a security company. If you still have questions, do not hesitate to contact us.

Also on The Business Plan Shop

  • Business plan vs budget: what's the difference?
  • How to do a market analysis for a business plan
  • Should I use an accountant or business plan writer?

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Guillaume Le Brouster

Founder & CEO at The Business Plan Shop Ltd

Guillaume Le Brouster is a seasoned entrepreneur and financier.

Guillaume has been an entrepreneur for more than a decade and has first-hand experience of starting, running, and growing a successful business.

Prior to being a business owner, Guillaume worked in investment banking and private equity, where he spent most of his time creating complex financial forecasts, writing business plans, and analysing financial statements to make financing and investment decisions.

Guillaume holds a Master's Degree in Finance from ESCP Business School and a Bachelor of Science in Business & Management from Paris Dauphine University.

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Private Security Company Business Plan Template

Mar.20, 2017

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security company business plan

Table of Content

Do you want to start a Private Security business plan?

Security is one of the biggest concerns in the world right now. It has always been important to keep not only valuable items but also information secure and out of the wrong hands. Therefore, there is a significant need for investment in the business plan related to private security firms. 

Developing a business plan for a security company involves much more than coming up with a cool slogan. Much like a window cleaning business plan , you will need to learn how to write a business plan for a security company. 

Here, we are presenting the business plan for Diamond Phase, a private security firm. You can use this business plan to develop a plan for your own business. So, whatever the scale of your business, this template can act as a great help to design a successful business model.

Executive Summary

2.1 about the business .

Diamond Phase will be a security firm started by Jacque Hail. The firm will provide help with business planning process for security systems in different residential and commercial sectors. The company will offer a wide range of services, from securing full-fledged security systems for whole buildings to offering small-scale security services for a particular office or space. 

2.2 Management of Private Security Firm

Business plans for security companies need to be very thorough as they provide a very important service. The business needs to be well-managed to ensure proper functioning after the launch. This can be achieved through a security company business plan template like the one given here. 

You can also refer to professional business plan services to get an operational plan developed. If you possess some experience and you want to develop your plan on your own, you may take guidance from this security guard company business plan. 

2.3 Customers of Private Security Firm

The customers of Diamond Phase will belong to different scales of operations. As such, our customers for a basic business plan security are as follows:

  • Residential Community
  • Small/ Large Businesses
  • Jewelry Stores
  • Highly Sensitive Areas

2.4 Business Target

The target of Diamond Phase is to establish itself as a major player in the private security business in Portland. We want to be known as the most efficient security solution in Portland within two years of the launch. 

Furthermore, the financial targets we want to achieve within five years of operation are as follows:

Company Summary

3.1 company owner.

The owner of the company will be Jacque Hail. Jacque worked as a security manager in a top security firm for two years. Before this, he attained his education in computer forensics and networks. He realized that he could utilize his experience and education to start a new security firm of its kind. And thus, Diamond Phase was ideated. 

3.2 History of Diamond Phase

While working as a security manager, Jacque saw that a lot of his clients required not only physical security measures but also computer network safety. Considering the rapid increase in the penetration of technology in every sector of the market, Jacque decided to present a business model that improved upon existing physical and computer security businesses. 

3.3 How the Private Security company will be started

Step1: Ideate the Business

The first part of any security business plan sample is the description of the company that you are trying to start. Nothing happens without an idea. Therefore, Jacques decided to build on his dream and create a concrete idea for his business plan of a security company.  

Step2: Research and Analysis

The next step to starting a business is to look into your market. This will help you filter out your major competitors and entry points in the market which can help you get ahead in the competition. As part of this security company business plan pdf, Jacque did comprehensive research about the security industry to identify his competitors. 

Step3: Register the Business  

Once Jacque knew that his business idea was viable, he looked into as many security company business plan examples as he could to learn the process of registration. He not only registered the company name to the state but also registered the space for a main office in the Portland commercial center.

Step4: Go Online

One of the best ways to advertise a business is through online ads and social media. Therefore, Jacque decided to hire a sales team with a social media sub-team to help with advertisement and the online existence of the company. 

Step5: Know Your Finances

Another important part of any business plan, even a plumbing company business plan, is the financial planning of its operations. To manage this, Diamond Phase will have a financial plan developed by a business consultancy firm.

Services 

The services of a business are its basis and the reason it exists. Before you start writing business plan for a security service company, you need to be very clear about the types of services you will be offering. This will not only help you to properly write a business plan for a private security company but also guide you throughout the operational years of your business. 

To write a private security business plan for his company, Jacques decided to lean back on his market research. It is because he knew that each sample business plan for security services decides its services according to market needs. From this research, he decided upon a list of services to include in this template to learn how to start a security company pdf. 

The general services for a private security firm are listed below. Some of these are identical to those mentioned in the locksmith business plan .

  • Security Guards

The biggest service offered by Diamond Phase will be to provide teams of security guards for the maintenance of a manual security system in a commercial or residential area. The number and requirements of these guards will be agreed upon by the company and its clients. The guards will be hired and trained by the company and will work on a contract basis for our customers. 

  • Automated Setups

Many places don’t require huge teams dedicated to security. For instance, security concerns in residential areas and homes can be handled by automated systems with just one physical team on site. To promote the efficient use of resources, Diamond Phase will provide state-of-the-art automated security systems to its customers. 

Not only will the company provide trained security personnel, but it will also provide training for the guards hired by our customers. The customers can hire us to provide regular sessions for proper training of their staff in electronic as well as manual security niche. 

  • Network Security

As part of its hybrid business model, Diamond Phase will offer not only physical and automated security but also network security and maintenance personnel if needed by its data-sensitive clients.

Marketing Analysis of Private Security Company

Excellent work.

excellent work, competent advice. Alex is very friendly, great communication. 100% I recommend CGS capital. Thank you so much for your hard work!

A security guard business proposal needs to contain everything from the preliminary idea of the business to the basic viability guarantees of the business. To establish a security business star up , you will need a comprehensive security systems business plan that contains all the details to make the business viable for existence. 

For his business plan for a security company , Jacque used his market research to build a strong case for starting Diamond Phase. If you want to learn how to start a private security company from scratch, you can follow this business plan for a security company pdf. You can also learn the basic idea from other plans, such as a dog training business plan .

Here, we will present the marketing analysis and details for Diamond Phase, through which you can learn how to open up a security company that can succeed. 

5.1 Market Trends

According to Statista, the private security industry in the US already has a market share of $32 billion, which is a $1 billion increase from 2019. The market is consistently growing with an increase in valuable projects, businesses, and residential areas. Therefore, this is the prime time to learn how to start a security agency as it will help the new business become a part of the growth spurt. 

5.2 Marketing Segmentation

The customers targeted by Diamond Phase are as follows:

Business plan for investors

5.2.1 residential community.

The main customers of our company will be residential areas that require not only an automated security system in each home but also centralized security teams in place to deal with a breach. We expect to gain about 60% of our customer base from this domain. 

5.2.2 Small/ Large Businesses

We will also provide automated systems, network security services, and small batches of guards to small and large businesses. Mostly, these businesses will require a few guards and a basic automatic security system linked to the police. 

5.2.3 Jewelry Stores

Our company will also serve Jewelry stores that require a state-of-the-art automatic security system as well as an equipped security team that can respond in a short time. 

5.2.4 Highly Sensitive Areas

Lastly, Diamond Phase is aware that there are warehouses and hidden locations that often need security. We expect to come into business contracts with large companies.

5.3 Business Target

  • Establish ourselves as an efficient and versatile one-stop solution in the market.
  • To attain a customer satisfaction score of 98% within the first 6 months.
  • To slowly expand our client base to include multinational corporations.

5.4 Product Pricing

The prices of our products will be competitive with the market baselines. We will offer a wide range of services to choose from so that our clients don’t have to look towards any other firm for full-coverage security solutions.

Strategy 

Setting up a security firm can be tough from a market standpoint. Most places already have trusted firms that they use for security systems. So, it can be hard starting a private security company in such an environment. To deal with these hardships, Jacque decided to come up with competitive advantages from the very beginning. His compelling sales strategy and competitive advantages are given in this business plan of a security company.

So, just as a dog daycare business plan can help a dog daycare business prosper, a business plan targeted at a security firm can help it succeed as well. Therefore, if you want to learn how to start a private security firm, you can go through the plan developed by Jacque for Diamond Phase. 

6.1 Competitive Analysis

  • We have a versatile business that offers security in 3 dimensions: manual, automatic, and communication network.
  • Our customers can get one-stop solutions at our company, eliminating the need for multiple security systems.
  • We have systems in place for training clients’ own employees and guards.

6.2 Sales Strategy

  • We will offer comprehensive security packages based on a client’s needs.
  • The services of our security analyst to design the security system will be free for clients.
  • We will offer a money-back guarantee in case of any issues within the first year.

6.3 Sales Monthly

6.4 sales yearly, 6.5 sales forecast, personnel plan.

When learning how to open up a security company, you need to go into details such as which type of workforce can help you maintain and run the business. Every private security company business plan contains these details.

The employees Jacque decided to hire for Diamond Phase are listed below in this business plan for a security company pdf. 

7.1 Company Staff

  • 1 Co-Manager to help in overall operations
  • 20 Trained Guards
  • 2 Sales Executives to promote sales
  • 1 Accountant
  • 1 Receptionist

7.2 Average Salary of Employees

Financial plan.

If you are new to the security domain, you may be wondering what you need to start a security company. The truth is, there are a lot of components that make a business plan security company successful. One of the essential components is the financial planning of the business. 

Financial planning can include details ranging from how much it costs to start a security company to the rates for your services. For the financial planning of the Diamond Phase, Jacque dived deep into the profit vs. cost analysis of services to ensure the sustainable working of the business.

The financial plan for the Diamond Phase with all its details is demonstrated below for a better understanding.

8.1 Important Assumptions

8.2 break-even analysis, 8.3 projected profit and loss, 8.3.1 profit monthly, 8.3.2 profit yearly, 8.3.3 gross margin monthly, 8.3.4 gross margin yearly, 8.4 projected cash flow, 8.5 projected balance sheet, 8.6 business ratios.

  • How do I write a business proposal for a security company?

You can learn how to write a business proposal for a security company through the example of a business plan for a security company given above. 

  • How do you write an executive summary for a security company?

An executive summary is an important part of all security company business plans. To write one, you can look into the security company business plan template given above. 

  • What are the goals of a security company?

The goals of a security company are dependent on many factors such as location, owner’s expectation, target market, investment, etc., all of which are demonstrated in the business plan for a security company.

Download sample a business plan for a security company pdf

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Business-in-a-Box's Security Company Business Plan Template

Security Company Business Plan Template

Document description.

This security company business plan template has 31 pages and is a MS Word file type listed under our business plan kit documents.

Sample of our security company business plan template:

Security Company Business Plan [YOUR NAME] [YOUR TITLE] Phone: [YOUR PHONE NUMBER] Email: [[email protected]] [YOUR WEBSITE ADDRESS] Confidentiality Agreement The undersigned reader acknowledges that the information provided by [YOUR COMPANY NAME] in this business plan is confidential; therefore, reader agrees not to disclose it without the express written permission of [YOUR COMPANY NAME]. It is acknowledged by reader that information to be furnished in this business plan is in all respects confidential in nature, other than information which is in the public domain through other means and that any disclosure or use of same by reader may cause serious harm or damage to [YOUR COMPANY NAME]. Upon request, this document is to be immediately returned to [YOUR COMPANY NAME].

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Sample Private Security Guard Business Plan

Private security company business plan sample.

With the increasing spate of armed robberies, acts of terrorism, kidnappings, and abductions, a great need confronting mankind today are seeking protection against these security threats and this has initiated the birth of many private security business start-ups.

As more businesses and individuals become more aware of their need for private security guards; especially as the organs of state, saddled with the responsibility of security provision, seem overwhelmed and overburdened, there lies a great opportunity for business startups dedicated to the offering of private security services.

SEE: Starting A Private Military Company

Starting a private security company requires the correct training and licensing, as well as possessing sound business knowledge and excellent networking and coordinating skills.

As a startup, the security company must draw up a good business plan and find out how to secure a current private security company license registration.

The business plan for a private security company should guide the entrepreneur along the following lines:

1. Assist the investor in knowing if the start-up private security business has a competitive advantage by way of the services it plans to offer.

2. Make projections about the future potentials of the private security firm. While it is standard to start small, several potential clients will only deal with a small list of private security companies that have grown big and are still growing, with a period of excellent service delivery under their belt.

3. Help in deciding whether or not to take on a partner. The private security business plan should state the long-term goals of the security service business, especially as regards the engagement of a partner, who can bring expertise in some desirable area.

4. Clearly show the niche services the home security company startup will be offering; whether it will sell security products and devices or one that proffers security services or both.

Starting a Private Bodyguard Company

Are you thinking of starting a bodyguard business? There is no better time to starting a security-based business than now. This is due to the prevalence of criminal acts in this present time. Innocent citizens get kidnapped, robbed, assaulted, and abducted daily.

The National Bureau of Statistics reported a total of 58,566 crime cases in 2016. This statistic is just for two locations in one country, now imagine what the record would say about every other place and country.

Hence, the need for a bodyguard business is in high demand. This is not to say that the security agencies have not been discharging their duties, the crime rate just doesn’t go below average or justify their effort.

However, it should be noted that to start a bodyguard business, of business, certain things have to be put in place. Some of these things are very essential to the success of the business.

They are explained below:

This is very essential in starting a bodyguard business. Anyone who intends to venture into this business must have had an experience with any of the security agencies- say a retired soldier, a retired policeman, among others.

Although it is not the only requirement it is important because a prospective client is likely to inquire about the security experience of the business owner. The same goes for other personnel who would be used as bodyguards.

Starting a bodyguard business will require some requisite licensing from necessary bodies. This includes the license to use some types of ammunition, license as regards uniform to be worn by the personnel.

Licensing goes a long way in showing the credibility and seriousness of the company to prospective clients. As a prospective client, I would rather go for a company that has a license to do some things related to security than a company that doesn’t.

Get an Office

It is good to go virtual especially in the digital age that we are in but with the nature of this kind of business, it is better advised to get a space as an office. This, among other things, would ensure the believability and trustworthiness of the company.

Although it depends on individual taste, an average client would prefer to meet in an office to discuss his type of bodyguard than make such a discussion virtually.

Recruit Personnel

The demands of the business cannot be singlehandedly handled. It would be highly impossible for you as the business owner to be a bodyguard to Mr. John and Toby at the same time. Hence, there is a need to employ more hands who are capable to handle the task.

Employing personnel if not done carefully could affect the business as time goes on. It should, however, be noted that not every Tom, Dick, and Harry can be recruited. By the nature of the service rendered, it is not everyone that applies that should be employed. There has been a requirement that should be set by the business owner.

Train and Retrain Your Personnel

This also is very important to the success of the business. All personnel to be used as bodyguards must be trained on what to do and at what time to do what to do. They need to be trained in human relationships, security reasoning among other relevant things.

This implies that they need to be professional in their work. If possible they can be made to go on a special security training.

Advertise Your Bodyguard Business

Here, the business is not just advertised in any way like other businesses. The advert method used has to be targeted at some people both artificial and natural. This means that although everyone is in a world that is not secured (so to say) but not everyone can afford the cost of getting a bodyguard or a special guard to follow them.

Therefore, your security brand name and adverts should be targeted at some class and category of persons.

Make It Affordable

Even though it has earlier been discussed that the service is not meant for every Tom, Dick, and Harry to request, it still has to be affordable. The affordability will bring more clients and ensure that the existing ones keep coming.

The point is that it doesn’t have to be too expensive to afford and or too cheap considering the number of personnel that would be paid at the end of the month.

Always Conduct a Follow Up

Doing a follow-up with a client will help in determining what to do and what not to do regarding the personnel. This will also show to the client the level of seriousness in keeping the business going.

Conclusively, as seen above, like starting any other business, dedication, diligence, and hard work are mostly required both by the business owner and the personnel employed in discharging the service.

Starting A Private Security Company

The entrepreneur interested in starting a private security business should have had some experience serving as a police officer or in the Armed forces.

The simple logic guiding this requirement is that perception counts, and clients will only feel confident in committing their safety into the care of suitably trained and conditioned ex-officers.

Also, the years of experience garnered in security establishments will serve as the template for the operations of the newly set up security guard company, especially in drawing up security protocols for individuals and large corporations.

Private security company requirements

For individuals desirous of establishing a new private security contractor company but who do not possess the requisite law enforcement/security background, attending a legally accredited security training school or academy will be important.

Such programs will expose the entrants to rudiments of security training and conditioning such as firearms use and safety, intelligence gathering and interpretation, counter-terrorism practices, and so on.

The next action in establishing a private security company is to obtain relevant permits and registration, certificate of practice, and other documents from relevant authorities. The provision of security to individuals and corporations outside the services of the state is regulated in most parts of the world and the security company must comply with the laws of the land.

The next critical step for the about to be established private security company will be the recruitment of security personnel. This action must be thorough and professional, as this front-line staff is the first point of contact with the public and they must display sound conduct and excellent human relations in the discharge of their duties.

Ideally, to set up a private security company, you could employ ex-police officers and servicemen. Where these kinds of applicants are unavailable, other entrants can be made to undergo a period of internship at a security guard training school.

Acquiring necessary tools and equipment such as mobile phones, headsets and two-way radios for employees will naturally follow suit. As much as startup costs will permit, the private security company can institute an insurance policy for employees, in the discharge of their private security jobs.

Another important step to start your own private security company will be to evolve appropriate marketing and advertising strategies. Less expensive means will include the distribution of flyers, word-of-mouth marketing, and referrals by friends and family.

Concurrently, the owner of a start-up Security Company could pursue an education in criminology/criminal law.

This is to enable a sound grasp of laws and the rights granted to individuals. Besides, when setting up a private security company, there must have a proper location where customers/clients can be received and where training and seminars can be held for employees.

While it is ideal to secure a befitting office space, considerations for costs could make the private security guard business pragmatic, whereby the owner can set up shop in his/her home or reach an agreement with some benefactor to share office space.

To make money proffering private security services is a competitive line of work, as individuals and corporate organizations will only accept bids that come at a reasonable cost and proffers quality in service.

Therefore the startup private security company must be able structured to deliver on these expectations, continuously.

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Starting A Security Company Business Plan (PDF)

security company business plan

Starting a security company can be a highly profitable venture in today’s world, where the need for security is ever-increasing. This industry, characterized by its robust demand and attractive profit margins, offers a unique opportunity for entrepreneurs looking to establish a sustainable and financially rewarding business. The rising concerns over personal and corporate safety have fueled a surge in the demand for security services, making it an opportune time to enter this market. The security sector’s appeal lies in its wide-ranging services, from residential security to corporate safety measures, catering to a diverse clientele. This versatility not only broadens the potential customer base but also allows for considerable flexibility in tailoring services to specific market needs. With the right approach and understanding of the market, a security company can achieve significant profitability. This is bolstered by the industry’s inherent scalability, where businesses can start small and expand their offerings as they grow, maintaining healthy profit margins throughout. This article will outline how to start a security company business and the security company business plan (PDF, Word & Excel).

Market Research

Market research plays a pivotal role in the process of launching a security company business. It serves as the compass that guides entrepreneurs through the complex terrain of the security industry. Begin by analyzing the overall security industry. Look into various segments like residential, commercial, event security, and cybersecurity. Evaluate the size of these markets, growth trends, and the major players. Understanding where the industry is headed can help you spot opportunities and potential gaps in the market. Not all security companies are the same. Some focus on physical security guards, while others specialize in advanced technological solutions like surveillance systems or cybersecurity services. Your market research should help you identify a niche that aligns with your expertise and market needs. Whether it’s a specific sector like retail security or a type of service like risk assessment, finding your niche is key to standing out.

A critical part of market research is analyzing your competitors. Who are they? What services do they offer? What are their strengths and weaknesses? This analysis will help you understand your competitive advantage. Pay attention to their customer service, pricing strategies, technological adoption, and client feedback. Knowing what potential clients want and need is paramount. Conduct surveys, interviews, or focus groups with potential customers to gather insights. Look into what businesses or individuals in your target market are looking for in a security service, what they feel is lacking in current offerings, and what would make them choose a new provider. Every industry has its regulations, and security is no exception. Research the legal requirements for starting and operating a security company in your region. This includes licenses, certifications, and any specific laws that pertain to security operations. Budgeting and financial planning are indispensable components of market research. Accurate financial projections, encompassing startup costs, operational expenses, and revenue estimations, are key to securing funding and maintaining financial stability.

Location & Premises

Centrality in area covered and proximity to clients.

The things to consider here for a security company business depends on the nature of your services. Typically you will be deploying guards to certain spots e.g. commercial, industrial, or residential properties. This can be during the day, overnight, or both. The heart of a security company business is a command centre or centre of operations. This means its location must be central to the area you make deployments in. The thrust is to also be generally as close as possible to your deployments or areas you cover. This is of critical importance especially when rapid responses are needed.

Spacious Enough, Secure Enough And Accessible Enough

Consider a security company with a substantial fleet of vehicles – which should be the goal anyways. You would need adequate space for parking and easy access. You also need to consider that a security company’s centre of operations tends to be segmented. There is need for office space, locker room(s), briefing room, and an armory – at the very least. Regardless, the footprint of a command centre need not necessarily be that big. A potential target by organized crime gangs can be your command centre. Thus it is important to ensure the place is secure. If possible, make your centre of operations as inconspicuous as possible. It should also be easy to access and exit in case of rapid response situations. The costs of purchasing or leasing the premises should be included in your security company business plan.

Vehicles And Equipment

Transportation vehicles are required e.g. bicycles, motorbikes, and light motor vehicles. In some cases vehicles might need to be armored. Vehicles are required for patrolling and transporting valuable goods. There is some basic equipment needed for a security company business but it all boils down to the scale and sophistication of your operations. Examples of basic security company equipment are wireless communication devices (e.g. walkie-talkies), uniforms (or apparel), firearms, and defence equipment. Surveillance equipment such as CCTV cameras, drones, binoculars, and the like may be needed. Ancillaries such as baton sticks, hand cuffs, flashlights, and stun guns (or tasers) are needed. Office equipment and supplies are necessary for administrative procedures. The security company business plan should include the costs of purchasing the vehicles and equipment.

Products & Services

The services you can offer as a security company business depend on the type of clients you intend to serve.

Guard & Patrol

This is the easiest and most common security company service to provide. The approaches to this are many and can be tailored to suit client needs. You have residential security where there can be guards stationed somewhere and doing periodic sweeps. The same can also be done for industrial and commercial properties. This can be done overnight mostly or even any time of the day depending on the circumstances. This service is best accompanied by CCTV surveillance monitoring. This can be done from the depot or there can be a command post onsite.

Access Control

This is yet another common security company service. It takes on various forms but the core focus is security personnel controlling access to a property. For instance, guards can be stationed at entrances or inside places such as shopping outlets, banks, and government buildings. It is also common for areas or buildings with restricted access. Access control as a security company service can also be provided at important events. This service also morphs into crowd control where applicable.

Close Protection

This is also known as VIP protection. This entails providing security services for high profile people such as celebrities, politicians, and business moguls. It can also span to anyone who feels they need and can afford close protection. Close protection is a high stakes service but is highly profitable. The service can be provided as once-off or on a retainer basis.

Other Security Products And Services

Other security services that you can offer include Mobile Patrol, K9 security, Cash Handling and Armed Escort Services. The other security products that you can offer include Security Alarms, CCTV Systems, Access Control Systems, Gate Automation and Tracking Systems. Your security services business plan should outline all the products and services that you are going to offer.

Staff & Management

The model of personnel doubling up duties can be employed for a security company business. It is not always the case that everyone is in the field. This means a security guard can also perform administrative or secretarial duties. This goes a long way in keeping your human resources tight to minimize operating costs. You basically need the security guards and office or administrative staff to begin with. The salary costs of all your personell should be included in the security company business plan.

Budgeting and Financial Planning

Budgeting and financial planning form the cornerstone of a prosperous security company business. Irrespective of whether you’re embarking on a startup venture or seeking to expand an existing operation, meticulous financial management is a non-negotiable aspect of success. The process commences with estimating startup costs, meticulously accounting for licensing fees, equipment purchases, marketing expenses, legal and insurance fees, and office space rentals. A well-structured budget serves as a financial road map, facilitating secure funding acquisition and preempting unforeseen financial challenges. Moving forward, the realm of financial planning encompasses a meticulous assessment of operational expenses. Anticipating costs related to employee salaries, insurance premiums, utility bills, vehicle maintenance, and other overheads is vital for financial stability. Accurate revenue projections, based on a thorough understanding of pricing strategies, target market size, and competitive positioning within the security industry, further fortify the financial planning process. These projections provide guidance for budgeting efforts and the establishment of realistic financial objectives.

Cash flow management is equally vital, ensuring that your security company maintains sufficient working capital to cover daily expenses, compensate employees, and seize growth opportunities. Additionally, comprehensive financial planning incorporates contingency measures for unexpected events, a crucial component for safeguarding business operations in the face of unforeseen challenges. When seeking expansion or diversification, the financial plan becomes a strategic tool for evaluating investment opportunities and assessing the sustainability and profitability of growth initiatives. Moreover, tax planning strategies, devised in consultation with tax professionals, can optimize deductions and credits, ultimately enhancing your company’s financial well-being. Periodic reviews and adjustments of the financial plan ensure alignment with evolving market conditions and business objectives, securing the financial health of your security company for the long term.

Marketing Strategies

Marketing Strategies are the backbone of a thriving security company business. In an industry as competitive as security services, it’s vital to employ a diverse range of strategies to attract and retain clients while establishing a robust brand presence. First and foremost, building a compelling online presence through a professional website and employing digital marketing techniques, such as SEO and social media engagement, is imperative. This not only enhances your visibility but also allows you to connect with potential clients and share your expertise. Content marketing is equally crucial, as it positions you as an industry authority. Regularly producing informative blog posts, articles, videos, and infographics related to security topics not only educates your audience but also boosts your website’s SEO and strengthens your brand.

In addition to these digital marketing strategies, don’t underestimate the power of offline tactics like flyers, billboards, and physically approaching potential customers. Flyers can be distributed strategically in local neighborhoods or at community events to raise awareness of your security services. Billboards strategically placed in high-traffic areas can grab the attention of passersby and serve as a constant reminder of your presence. Physically approaching potential customers through door-to-door outreach or participation in local safety workshops and seminars allows for a personal connection and helps build trust within your community. Networking and forming strategic partnerships within the security industry can open doors to collaborative opportunities, such as bundled services or referrals, enhancing your reach. Leveraging customer testimonials and case studies builds trust by showcasing your track record of success. Implementing a referral program encourages satisfied clients to bring in new business. By combining these traditional marketing methods with digital strategies, your security company can create a well-rounded marketing approach that reaches a wider and more diverse audience.

Identifying and catering to potential customers is pivotal for the success of your security company business, as different client segments have distinct security needs. Residential clients, including homeowners and renters, seek services like alarm system installation and home monitoring to protect their families and properties. Meanwhile, commercial businesses, spanning small enterprises to large corporations, require comprehensive security solutions such as access control systems, surveillance, and alarm monitoring to safeguard their premises, assets, and employees. Retail stores also constitute a significant market, seeking services like surveillance systems and loss prevention to address security challenges related to theft prevention and employee safety.

Corporate offices and educational institutions prioritize security as well, with demands for advanced solutions like access control, biometric systems, and security consulting services. Healthcare facilities, including hospitals and clinics, rely on security services encompassing access control, video monitoring, and security personnel to ensure the safety of patients, staff, and sensitive medical information. Financial institutions, including banks, require stringent security measures to protect assets and customer data, necessitating services such as bank security consulting, alarm systems, and security personnel. Government agencies, with their unique security needs, require specialized services that cater to public facility protection and sensitive data security, ensuring compliance with security regulations.

Industrial and manufacturing facilities seek security solutions like access control, surveillance, and security assessments to protect their equipment, facilities, and intellectual property. Event management companies may require security personnel for crowd control, access management, and emergency response during large gatherings, concerts, or festivals. Construction sites also need security services to prevent theft and vandalism, which may include surveillance, on-site security guards, and access control. Property management companies overseeing apartment complexes, gated communities, or commercial buildings often seek security services to ensure the safety of residents and tenants. By understanding and addressing the diverse needs of these potential customer segments, your security company can effectively tailor its services, attracting and retaining clients in a competitive industry while building strong relationships across various sectors.

Keys To Profitability

Unlocking profitability in the security company business requires a multifaceted approach that integrates several key strategies and considerations. First and foremost, effective cost management is crucial to minimize unnecessary expenditures without compromising the quality of our services. This involves optimizing staffing levels, negotiating favorable supplier contracts, and leveraging technology for efficiency gains. Additionally, pricing strategies must strike a balance between competitiveness and profitability, reflecting the value provided while ensuring healthy profit margins. Maintaining strong client relationships through exceptional service and loyalty programs is another pivotal factor. Customer retention is not only cost-effective but also contributes significantly to long-term profitability. Diversifying our service offerings and exploring opportunities for complementary services can open up additional revenue streams.

Efficient marketing and lead generation strategies, tailored to target ideal clients, must be consistently assessed for effectiveness to allocate resources wisely. Furthermore, investing in employee training and development is crucial, as skilled and motivated staff enhance service quality and efficiency. Embracing technology solutions that improve security operations and client experiences is also essential. Rigorous quality control measures, combined with a culture of continuous improvement, ensure consistent service delivery and client satisfaction. Efficient cash flow management safeguards financial stability, while market expansion into underserved areas or niche segments can lead to new revenue streams. Legal and regulatory compliance is imperative to avoid costly penalties or reputational damage.

Pre-Written Security Company Business Plan (PDF, Word And Excel): Comprehensive Version, Short Funding/Bank Loan Version and Automated Financial Statements

For an in-depth analysis of the security services business, we encourage you to purchase our well-researched and comprehensive security services business plan. We introduced the business plans after discovering that many were venturing into the security business without enough knowledge and understanding of how to run the business, lack of understanding of the financial side of the business, lack of understanding of : the industry, the risks involved , costs and profitability of the business; which often leads to disastrous losses.

The StartupBiz Global security business plan will make it easier for you to launch and run your security company business successfully, fully knowing what you are going into, and what’s needed to succeed in the business. This is a complete business plan for a security company business. It will be easier to plan and budget as you will be aware of all the costs involved in setting up and running the security business.

Uses of the Security Services Business Plan (PDF, Word And Excel)

The security company business plan can be used for many purposes including:

  • Raising capital from investors/friends/relatives
  • Applying for a bank loan
  • Start-up guide to launch your security company business
  • As a security company business proposal
  • Assessing profitability of the security company business
  • Finding a business partner
  • Assessing the initial start-up costs so that you know how much to save
  • Manual for current business owners to help in business and strategy formulation

Contents of the Security Company Business Plan (PDF, Word And Excel)

The business plan for security company includes, but not limited to:

  • Marketing Strategy
  • Financial Statements (monthly cash flow projections, income statements, cash flow statements, balance sheets, break even analysis, payback period analysis, start-up costs, financial graphs, revenue and expenses, Bank Loan Amortization)
  • Industry Analysis
  • Market Analysis
  • Risk Analysis
  • SWOT & PEST Analysis
  • Operational Requirements
  • Operational Strategy
  • Why some people in the security company business fail, so that you can avoid their mistakes
  • Ways to raise capital to start your security company business

The security company business plan package consists of 4 files

  • Security Company Business Plan – PDF file (Comprehensive Version – 72 Pages)
  • Security Company Business Plan – Editable Word File (Comprehensive Version – 72 Pages)
  • Security Company Business Plan Funding/Bank Loan Version- Editable Word File (Short version for applying for a loan/funding – 42 pages)
  • Security Company Business Plan Automated Financial Statements – (Editable Excel File)

The business plan can be used in any country and can be easily edited. The financial statements are automated. This implies that you can change eg the costs, salaries etc, and all the other financial statements will automatically adjust to reflect the change. 

Click below to download the Contents Page of the Security Company Business Plan (PDF)

Security company business plan pdf

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Get the Security Company Business Plan (PDF, Word And Excel)

Click Buy Now  below to purchase using Paypal, Credit Card, or Debit Card. After you have purchased, you will immediately see the download link for the business plan package on the screen. You will also immediately get an email with the business plan download link. The Pre-written business plan package (PDF, Word, and Excel) costs $30 only!

security company business proposal

If you want to purchase multiple business plans at once then click here: Business Plans Store.

The business plan package is a zipped compressed file containing the PDF, Word and Excel documents. To open the package after downloading it, just right click, and select Extract All. If you have any problems in downloading and opening the files, email us on [email protected] and we will assist you.

We wish you the best in your security company business! Check out our collection of business plans  , and more business ideas .

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Home » Sample Business Plans » Security

A Sample Security Guard Business Plan Template

Are you about starting a security guard company? If YES, here is a complete sample security guard business plan template & feasibility report you can use for FREE . There is hardly any corporate building, business facility or highbrow residential estate that doesn’t have security guards. This goes to show that the security industry is an integral part of our world especially in periods such as this when crime and terrorism has reached an all – time high.

A security guard company is any company that provides both armed and unarmed security related services to both private and public clients at an agreed fee. According to the united states of Bureau of Labor Statistics, a private security company engages in services like providing security guards (bodyguard, guard dog, parking security and security guard services) and patrol services et al.

A Sample Security Guard Company Business Plan Template

1. industry overview.

The private security industry that security guard business falls under is indeed a fast – growing industry, at present there are about 2 million full – time security workers in the United States of America and this number is expected to grow by an estimate of 21 percent by 2022.

The global private security services industry was worth approximately 96 billion U.S. dollars in 2013 and statistics has it that the largest share of this market was held by Europe at almost 30 percent, then followed by Asia (with the exception of Japan) and North America.

The income of the private security services industry was set to reach an estimate of about 25 billion U.S. dollars in the United States in 2014. Security alarm services alone in the United States of America generated a whooping sum of 17 billion U.S. dollars per year between 2008 and 2014.

Statistics shows that in 2013, the money generated by the global security technology and related services market rose to just over 67 billion U.S. dollars and it was projected to reach an estimate of about 86 billion by the year 2016. Statistics also has it that the global spending on ICT related security services was set to reach approximately 50 billion U.S. dollars in 2015.

The private security industry is indeed a large industry which is why some of the leading private security companies worldwide such as UK-based G4S, Sweden-based Securitas AB and U.S.-based ADT Corporation – in 2013 could boast of generating 12.08 billion, 10.12 billion and 3.31 billion U.S. dollars respectively in just a calendar year.

In the United States of America, the fastest growing private security company in 2013 was Innovative Surveillance Solutions with a three – year combined revenue growth of about 5,605 percent.

The private security industry is one industry that is growing despite the fact that the government of various countries are not relenting when it comes to providing security for her citizens. One thing is certain, the private security industry is an evolving one and new technology and approaches are being employed when it comes to delivering standard and safer security services.

The industry can’t be said to be oversaturated simply because there are different areas (niches) a private security company can specialize in and if you are good with what you do, then you won’t struggle much to attract clients.

The factors that encourage entrepreneurs to venture into the private security industry is the ability to get good returns on their investment with minimal risks. For example, when you secure a contract to provide security guards for an event or an organization, the norm is that you will be financially mobilized before executing the contract.

People also get encouraged start their own private security companies because on the average it is cost effective to manage the business. It is the practice for private security outfits to recruit and train security guards, body guards and security dogs et al only when they have a security contract to execute which is why they don’t usually maintain a large workforce.

2. Executive Summary

Triple Protect® Security Guard, Inc. is an international security guard company that will be based in Beverly Hills – California. We have been able to secure all the required security clearance to run a security guard company in the United States.

We are aware that to run a standard security guard outfit can be demanding which is why we are well trained and equipped to perform excellently well. Triple Protect® Security Guard, Inc. is a client-focused and result driven security guard company that provides broad-based security services at an affordable fee that won’t in any way put a hole in the pocket of our clients.

We will offer standard and professional security services such as the prevention of unauthorized activity or entry in a specified perimeter, traffic regulation, access control, fire and theft prevention and detection, security advisory and consultancy services, roving patrol, bodyguard, and guard dog services et al to all our clients at local, state, national, and international level.

We will ensure that we work hard to meet and surpass our clients’ expectations whenever they contract their security concerns to our organization.

At Triple Protect® Security Guard, Inc., our client’s best interest would always come first, and everything we do will be guided by our values and professional ethics. We will ensure that we hire professionals who are well experienced in a wide variety of private security services.

Triple Protect® Security Guard, Inc. will at all times demonstrate her commitment to sustainability, both individually and as a firm, by actively participating in our communities and integrating sustainable business practices wherever possible. We will ensure that we hold ourselves accountable to the highest standards by meeting our client’s needs precisely and completely.

Our plan is to position Triple Protect® Security Guard, Inc. to become one of the leading brands in the private security services industry in the whole of California, and also to be amongst the top 10 security guards company in the United States of America within the first 10 years of operation.

This might look too tall a dream but we are optimistic that this will surely come to pass because we have done our research and feasibility studies and we are enthusiastic and confident that Beverly Hills – California is the right place to launch our security guard business before spreading to other parts of the United States.

Triple Protect® Security Guard, Inc. is private – partnership business that is owned by Nicholas Johnson and his friend and business partner Leonardo Michael. The organization will be managed by both of them. Mr. Nicholas Johnson and Leonardo Michael graduated from the University of California – Berkley (First Degree), and University of Harvard (MBA).

Nicholas Johnson is a Certified Security Project Manager (CSPM), Cisco Certified Security Professional (CCSP), Certified Security Compliance Specialist (CSCS), and Certified Information System Security Professional (CISSP), while Leonardo Michael is certified Industrial Security Professional (ISP®) and Global Industrial Cyber Security Professional (GICSP).

They have combined to help build Triple Protect® Security Guard, Inc. to favorably compete with leading players in the private security industry in the United States of America and on the global stage.

3. Our Products and Services

Triple Protect® Security Guard, Inc. is going to offer varieties of services within the scope of the private security services industry in the United States of America. Our intention of starting our security guard company is to make profits from the industry and we will do all that is permitted by the law in the US to achieve our aim and ambition.

Our business offerings are listed below;

  • Supply of bodyguard and guard dogs
  • Prevention of unauthorized activity or entry in a specified perimeter
  • Traffic regulation services
  • Access control services
  • Fire and theft prevention and detection services
  • Security advisory and consultancy services
  • Roving patrol services

4. Our Mission and Vision Statement

  • Our vision is to build a security guard company brand that will become the number one choice for both individual and corporate clients in the whole of Beverly Hills – California.
  • Our mission is to provide professional and trusted private security services that will assist individuals, businesses and non-profit organizations.
  • We will position the business to become the leading brand in the private security services industry in the whole of California, and also to be amongst the top 10 security guard companies in the United States of America within the first 10 years of operations.

Our Business Structure

Triple Protect® Security Guard, Inc. is a standard security guard company that intends to start small in Beverly Hills – California, but looks to grow big in order to compete with leading security guard companies both in the United States and on a global stage.

We are aware of the importance of building a solid business structure that can support the kind of world class business we want to own, this is why we are committed to only hiring the best hands within our area of operations. At Triple Protect® Security Guard, Inc., we will ensure that we hire people that are qualified, hardworking, creative, customer centric and are ready to work to help us build a prosperous business that will benefit all our stake holders.

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of five years or more as agreed by the board of trustees of the company. In view of the above, we have decided to hire qualified and competent hands to occupy the following positions;

  • Chief Executive Officer

Chief Security Officer/Manager

Security Consultant

Admin and HR Manager

Marketing and Sales Executive

  • Customer Services Executive
  • Security Guards

5. Job Roles and Responsibilities

Chief Executive Office:

  • Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
  • Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • In charge of fixing prices and signing business deals
  • Responsible for providing direction for the business
  • Responsible for signing checks and documents on behalf of the company
  • Evaluates the success of the organization
  • Reports to the board
  • Manages the overall activities of security staff members and equipment
  • Achieves maximum profitability and over-all success by controlling costs and quality of service
  • Schedule employees as necessary to ensure adequate and consistent levels of security service
  • Responsible for security control policies and completion of necessary forms
  • Co-ordinates the general execution of security services as requested by clients
  • Summit security reports on a regular basis to the management of the organization and give professional advice as at when due
  • Responsible for interviewing and hiring security guards, vendors, selecting and ordering materials, negotiating rates, coordinating the sequence of events as it relates to security services
  • Plans, designs and produces security solutions (software and hardware et al) while managing all project delivery elements within time limits
  • Liaises with clients to identify their security needs and to ensure customer satisfaction
  • Conduct market research, gather information and negotiate contracts prior to closing any deals
  • Provides security feedback and periodic reports to stakeholders
  • Ensures compliance with insurance, legal, health and safety obligations
  • Specifies staff requirements and coordinate their activities
  • Cooperates with marketing and PR to promote and publicize safety concerns
  • Proactively handle any arising issues and troubleshoot any emerging problems on the event day
  • Conducts pre- and post – security evaluations and report on outcomes
  • Offers security advisory and consultancy services to clients
  • Responsible for overseeing the smooth running of HR and administrative tasks for the organization
  • Designs job descriptions with KPI to drive performance management for clients
  • Regularly hold meetings with key stakeholders to review the effectiveness of HR Policies, Procedures and Processes
  • Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
  • Defines job positions for recruitment and managing interviewing process
  • Carries out induction of new team members
  • Responsible for training, evaluation and assessment of employees
  • Responsible for arranging travel, meetings and appointments
  • Oversees the smooth running of the daily office activities
  • Identifies, prioritizes, and reaches out to new partners, and business opportunities et al
  • Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
  • Responsible for handling business research, marker surveys and feasibility studies for clients
  • Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
  • Develops, executes and evaluates new plans for expanding sales
  • Documents all customer contact and information
  • Represents the company in strategic meetings
  • Helps to increase sales and growth for the company
  • Responsible for preparing financial reports, budgets, and financial statements for the organization
  • Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
  • Responsible for financial forecasting and risks analysis.
  • Performs cash management, general ledger accounting, and financial reporting for one or more properties.
  • Responsible for developing and managing financial systems and policies
  • Responsible for administering payrolls
  • Ensures compliance with taxation legislation
  • Handles all financial transactions for the company
  • Serves as internal auditor for the company

Client Service Executive

  • Welcomes guests and clients by greeting them in person or on the telephone; answering or directing inquiries.
  • Ensures that all contacts with clients provide the client with a personalized customer service experience of the highest level
  • Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
  • Manages administrative duties assigned by the manager in an effective and timely manner
  • Consistently stays abreast of any new information on the company’s products, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients when they make enquiries

Security Guards:

  • Responsible for prevention of unauthorized activity or entry in a specified perimeter
  • Handles traffic regulation services
  • In charge of access control services
  • Responsible for fire and theft prevention and detection services
  • Part of the roving patrol services team
  • Offers bodyguard services

6. SWOT Analysis

Due to our drive for excellence, we were able to engage some of the finest business consultants in Beverly Hills – California to look through our business concept and together we were able to critically examine the prospect of the business and access ourselves to be sure that we have what it takes to run a standard security guard company.

In view of that, we were able to take stock of our strengths, weakness, opportunities and also the threats that we are likely going to be exposed to in Beverly Hills – California. Here is a of what we got from the critically conducted SWOT Analysis Triple Protect® Security Guard, Inc.;

Aside from the fact that our security guard company is of world – class standard and the business is well positioned and well-equipped to meet the 21 st century demand of both high profile corporate and individual clients, we have a team that can go all the way to give our clients value for their money; a team that are trained and equipped to pay attention to details as regard security concerns. We are well positioned and we know we will attract loads of clients from the first day we open our doors for business.

As a new private security outfit, it might take some time for our organization to break into the market and gain acceptance from corporate clients in the already saturated private security services industry; that is perhaps our major weakness.

  • Opportunities:

The opportunities in the private security services industry is massive considering the number of corporate and individual clients who can’t afford to leave the security of the properties and lives to government security agencies. As a standard security guard company, we are ready to take advantage of any opportunity that comes our way.

Some of the threats that we may likely face as a security guard company operating in the United States are unfavorable government policies , the arrival of a competitor within our location of operation and global economic downturn which usually affects purchasing cum spending power. There is hardly anything we can do as regards these threats other than to be optimistic that things will continue to work for our good.

7. MARKET ANALYSIS

  • Market Trends

The security industry is one of the industries that are highly regulated so as to prevent costly security breaches. So, if you are looking towards starting a security guard company, then you should acquire international security certifications; it will give you an edge over your competitors. The truth is that the more relevant security certifications that you and your team have, the easier it is for you to convince people to patronize your services.

Although if you are able to build a successful security company, you can pitch your business in any part of the world and still make success especially if you run a security consultancy and advisory business. But if you are just starting out; especially if you are a newbie in the security industry, it is important that you locate your business in an area with healthy business activities.

Social media has now become one of the most important tools security guard companies leverage on to disseminate information about their security concerns, solicit feedback, and create year-round engagement with their target audience. Furthermore, new software apps and emerging technology have made it easier for security guard companies to gather all the needed data and information that will help them plan and project for the future.

8. Our Target Market

Even though Triple Protect® Security Guard, Inc. will initially serve small to medium sized businesses, from new ventures to well established businesses and individual clients, but that does not in any way stop us from growing to compete with the leading security guard companies in the United States.

As a well – equipped security guard company, Triple Protect® Security Guard, Inc. offers a wide range of security guard services hence we are well trained and equipped to service a wide range of clientele. Our target market cuts across people of different classes and people from all walks of life.

We are coming into the industry with a business concept that will enable us work with highly placed people and companies in the country and at the same with lowly placed people and smaller businesses. Below is a list of the people and organizations that we have specifically design our services for;

  • Blue Chips Companies
  • Corporate Organizations
  • Religious Organizations
  • Political Parties/Politicians
  • Estates and Communities
  • Celebrities
  • Schools (High Schools, Colleges and Universities)
  • Sport Organizations
  • Entrepreneurs and Start – Ups

Our Competitive Advantage

Surviving in the business world as a security guard company requires more than your expertise, but also how to network with key people that matters.

There are loads of big time investors such as Halliburton et al that have stakes in the private security industry, but one thing is certain, there is room big enough to accommodate both the large and small security guard companies.

What smaller security guard companies need to do to survive in the industry is to concentrate on providing security services to households, event planners, estates, communities, schools, hospitals and hotels et al before bidding for big security contracts from corporations.

Triple Protect® Security Guard, Inc. might be a new entrant into the private security services industry in the United States of America, but the management staff and owners of the business are considered gurus. They are highly qualified private security experts in the United States.

Lastly, our employees will be well taken care of, and their welfare package will be amongst the best within our category in the industry, meaning that they will be more than willing to build the business with us and help deliver our set goals and achieve all our aims and objectives.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Triple Protect® Security Guard, Inc. is established with the aim of maximizing profits in the private security services industry and we are going to go all the way to ensure that we do all it takes to attract clients on a regular basis. Triple Protect® Security Guard, Inc. will generate income by offering the following security guard services for individuals and for corporate organizations;

  • Bodyguard, and guard dog services

10. Sales Forecast

One thing is certain, there would always be corporate and individual clients who can’t afford to leave the security of their properties and lives to government security agencies.

We are well positioned to take on the available market in Beverly Hills – California and we are quite optimistic that we will meet our set target of generating enough profits from the first six months of operation and grow the business and our clientele base beyond Beverly Hills to other cities in California and other states in the U.S.

We have been able to critically examine the security guard services market and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projections are based on information gathered on the field and some assumptions that are peculiar to startups in Beverly Hills – California.

Below are the sales projection for Triple Protect® Security Guard, Inc., it is based on the location of our business and the wide range of security guard services that we will be offering;

  • First Fiscal Year: $350,000
  • Second Fiscal Year: $750,000
  • Third Fiscal Year: $1.25 Million

N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown within the period stated above, and there won’t be any major competitor offering same services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.

  • Marketing Strategy and Sales Strategy

We are mindful of the fact that there is stiff competition amongst security guard companies in the United States of America; hence we have been able to hire some of the best business developers to handle our sales and marketing concerns.

Our sales and marketing team will be recruited based on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of the organization. We will also ensure that our excellent job deliveries speak for us in the market place; we want to build a standard security guard services business that will leverage on word of mouth advertisement from satisfied clients.

Our goal is to grow our security guard services company to become one of the top 10 security guard services companies in the United States of America which is why we have mapped out a strategy that will help us take advantage of the available market and grow to become a major force to reckon with not only in Beverly Hills – California but also in other cities in the United States of America.

Triple Protect® Security Guard, Inc. is set to make use of the following marketing and sales strategies to attract clients;

  • Introduce our business by sending introductory letters alongside our brochure to corporate organizations, religious organizations, schools, households and key stake holders in and around Beverly Hills – California
  • Promptness in bidding for private security services contracts from the government and other cooperate organizations
  • Advertise our business in relevant magazines, newspapers, TV and radio stations
  • List our business on yellow pages ads (local directories)
  • Attend relevant international and local expos, seminars, and business fairs et al
  • Create different packages for different category of clients in order to work with their budgets and still deliver quality private security services to them
  • Leverage on the internet to promote our business
  • Engage in direct marketing approach
  • Encourage word of mouth marketing from loyal and satisfied clients

11. Publicity and Advertising Strategy

We have been able to work with our brand and publicity consultants to help us map out publicity and advertising strategies that will help us penetrate our target market. We are set to take the private security services industry by storm which is why we have made provisions for effective publicity and advertisement of our security guard company.

Below are the platforms we intend to leverage on to promote and advertise Triple Protect® Security Guard, Inc.;

  • Place adverts on both print (community based newspapers and magazines) and electronic media platforms
  • Sponsor relevant community based events/programs
  • Leverage on the internet and social media platforms like Instagram, Facebook, twitter, YouTube, Google + et al to promote our brand
  • Install our billboards in strategic locations all around Beverly Hills – California
  • Distribute our fliers and handbills in target areas
  • Ensure that all our workers wear our branded shirts and all our vehicles are well branded with our company’s logo et al.

12. Our Pricing Strategy

Just like in services and consulting businesses, hourly billing for private security services is also a long – time tradition in the industry. However, for some types of contracts or clients, flat fees make more sense because they allow clients to better predict the overall service charges.

As a result of this, Triple Protect® Security Guard, Inc. will charge our clients both flat fee and hourly billing as long as it favors both parties. At Triple Protect® Security Guard, Inc. we will keep our fees below the average market rate for all of our clients.

In addition, we will also offer special discounted rates to startups, nonprofits, cooperatives, and small social enterprises. We are aware that there are some clients that would need regular security guard services or related security consulting services, we will offer flat rate for such services that will be tailored to take care of such clients’ needs.

  • Payment Options

The payment policy adopted by Triple Protect® Security Guard, Inc. is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.

Here are the payment options that Triple Protect® Security Guard, Inc. will make available to her clients;

  • Payment via bank transfer
  • Payment with cash
  • Payment via POS
  • Payment via online bank transfer
  • Payment via check
  • Payment via bank draft

In view of the above, we have chosen banking platforms that will enable our client make payment for services rendered without any stress on their part. Our bank account numbers will be made available on our website and promotional materials.

13. Startup Expenditure (Budget)

When it comes to starting any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting a place, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.

The resources and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked. As for the detailed cost analysis for starting a security guard services company; it might differ in other countries due to the value of their money.

These are the key areas where we will spend our startup capital;

  • The total fee for incorporating the business in the United States of America – $750
  • The budget for basic insurance policy covers, permits and business license – $2,500
  • The amount needed to acquire a suitable office facility (Re – Construction of the facility inclusive) – $150,000
  • The Cost for equipping the office (computers, software applications, printers, fax machines, furniture, telephones, filing cabins, security and safety gadgets and electronics et al) – $5,000
  • The Cost of Launching an official Website – $600
  • The cost for the purchase of 21 st century security gadgets, software and guard dogs et al – $100,000
  • Budget for paying employees for 2 months plus utility bills – $100,000
  • Additional Expenditure (Business cards, Signage, Adverts and Promotions et al) – $2,500
  • Miscellaneous: $5,000

Going by the report from the market research and feasibility studies conducted, we will need about four hundred and fifty thousand ( 450,000 ) U.S. dollars to successfully set up a medium scale but standard private security company in the United States of America.

Generating Startup Capital for Triple Protect® Security Guard, Inc.

Triple Protect® Security Guard, Inc. is a private partnership business that will be owned by Nicholas Johnson and his friend Leonardo Michael. They are the sole financiers of the firm, but may likely welcome partners later which is why they decided to restrict the sourcing of startup capital for the business to just three major sources.

These are the areas we intend generating our startup capital;

  • Generate part of the startup capital from personal savings
  • Source for soft loans from family members and friends
  • Apply for loan from the Bank

N.B: We have been able to generate about $150,000 ( Personal savings $100,000 and soft loan from family members $50,000 ) and we are at the final stages of obtaining a loan facility of $300,000 from our bank. All the papers and documents have been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

The survival and profitability of a business lies in the number of loyal customers that they have, the capacity and competence of their employees, their investment strategy and the business structure. One of our major goals of starting Triple Protect® Security Guard, Inc. is to build a business that will survive off its own cash flow without injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to offer our security guard services a little bit lower than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.

Triple Protect® Security Guard, Inc. will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and re training of our workforce is at the top burner.

We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List/Milestone

  • Business Name Availability Check: Completed
  • Business Incorporation: Completed
  • Opening of Corporate Bank Accounts various banks in the United States: Completed
  • Opening Online Payment Platforms: Completed
  • Application and Obtaining Tax Payer’s ID: In Progress
  • Application for business license and permit: Completed
  • Purchase of all forms of Insurance for the Business: Completed
  • Securing a standard office facility and reconstruction inclusive: In Progress
  • Conducting Feasibility Studies: Completed
  • Generating part of the startup capital from the founder: Completed
  • Applications for Loan from our Bankers: In Progress
  • Writing of Business Plan: Completed
  • Drafting of Employee’s Handbook: Completed
  • Drafting of Contract Documents: In Progress
  • Design of The Company’s Logo: Completed
  • Graphic Designs and Printing of Promotional Materials: Completed
  • Recruitment of employees: In Progress
  • Purchase of the needed security gadgets, patrol vans, security software application, guard dogs, uniforms, furniture, office equipment, electronic appliances and facility facelift: In progress
  • Creating Official Website for the Company: In Progress
  • Creating Awareness for the business (Business PR): In Progress
  • Health and Safety and Fire Safety Arrangement: In Progress
  • Establishing business relationship with vendors and key players in the industry: In Progress

More on Security

  • Personal Cloud Solutions
  • Cloud Storage

Best Cloud Storage Services: Personal & Business Storage Providers in 2024

Cloudwards.net may earn a small commission from some purchases made through our site. However, any earnings do not affect how we review services. Learn more about our editorial integrity and research process .

private security services business plan

Choosing the best cloud storage provider is difficult. This guide shows the 10 top cloud storage services for cost, safety and collaboration features, covering personal cloud storage and business file storage solutions.

Ben Stockton

Last Updated: 03 Apr'24 2024-04-03T08:37:49+00:00

All our content is written fully by humans; we do not publish AI writing. Learn more here.

  • Sync.com — Top cloud storage pick for sharing, versioning, large files, iPhone and more
  • pCloud — Best online storage pick for Windows, Mac, Linux and music  
  • Icedrive — Top cloud drive with excellent speeds
  • MEGA — Very secure service with the most free cloud storage (20GB)
  • IDrive — Best cloud storage-online backup hybrid
  • OneDrive — Best cloud storage service for Office integration
  • Google Drive — Top pick for integrated apps and students
  • Koofr — Top pick for multiple cloud accounts
  • Dropbox — Best pick for cloud collaboration
  • Box — Great pick for business cloud storage

private security services business plan

  • Excellent security
  • Competitive pricing
  • Unlimited file sizes
  • User interface needs work
  • Slower sync speeds

Welcome to our updated 2024 guide to the best cloud storage services. Cloudwards.net has been conducting cloud storage reviews for several years now, and in that time much has changed.

Competition between big corporate players like Dropbox, Google Drive and OneDrive, and the emergence of privacy-oriented providers like Sync.com, pCloud and MEGA, has been a boon for consumers. To save you some time we have a list of what we think are the top players for your money.

Find the best cloud storage provider for your needs:

  • 1000 GB / 1TB
  • 2000 GB / 2TB
  • 3000 GB / 3TB or more
  • Basic encryption is fine
  • Zero-knowledge encryption
  • Sync Folder
  • File Link Sharing
  • Folder Sharing
  • Subscription
  • one-time payment

Logo: Icedrive

Updated to remove IDrive’s discontinued free plan and add its new 30-day free trial.

Updated to reflect news about MEGA’s encryption.

Updated to reflect an increase in IDrive’s free plan to 10GB of storage.

Cloudwards.net updated the top 10 cloud storage services rankings, including IDrive in the list, removing iCloud and adjusting other providers.

We added new information about Sync.com’s integration with Microsoft Office.

Updated with new video ranking.

Updated to reflect changes in Icedrive’s pricing plans and storage offers

The Best Cloud Storage Comparison

How we chose the best cloud storage.

When we review a service, we run tests for around a week, testing all of its features to see if they work as advertised. We analyze the service’s security, including encryption protocols and secure storage methods. Finally, we run technical tests to see how they perform in terms of speed, RAM and CPU usage.

Security and privacy are Cloudwards’ priority when it comes to cloud storage, so we give zero-knowledge services a much greater score than those that don’t offer it. Our experts take great care to parse through the complex legal implications of the services privacy policies and the privacy laws of countries where they keep their servers.

Cloud Storage Courses

Check out our cloud storage courses and grab a limited-time offer. Registration available now!

We take a number of other factors into consideration as well, but we’ll go into more detail on that after the list. If you’re particularly interested in cloud storage speeds, we have custom data that shows a performance comparison of the top providers below . Our analysis of 12 top cloud services showed that around half of them perform better than you’d expect.

If you are still figuring out how to best pick the right service for you, we have a handy video guide, below.

The Top 10 Cloud Storage Providers for 2024

Without further ado, here are the 10 best cloud storage service providers on the market right now.

1. Sync.com – Best Secure Cloud Storage

sync-versioning

More Details About Sync.com:

  • Pricing: 5GB free, 2TB for $96 per year ($8 per month)
  • Number of devices: 5 on Individual Plans
  • Website: Sync.com
  • Excellent value
  • Secure cloud storage
  • Easy to use
  • Slower than some rivals

Sync.com is our choice for the best cloud service, hitting the top spot in many of our cloud storage lists. It’s one of the most secure cloud services out there, and it keeps improving its service and adding new features as the service matures and grows. Sync also won our cloud storage pricing comparison .

Security & Collaboration in One Package

To start with, Sync.com comes with zero-knowledge encryption as standard. This means that if there was a security breach or the authorities demanded access to your account, the intruder would only see scrambled data because you’re the only one holding the encryption key.

To add to this, Sync.com offers advanced sharing controls, including passwords, download limits and expiry dates for sharing links. Plus, Sync.com allows you to create and edit Microsoft Office documents (including Word, Excel and PowerPoint documents) in a privacy-friendly collaboration environment, without breaking zero-knowledge encryption.

Sync.com Pricing & Free Storage

Pricing is where Sync.com truly shines. Sync.com comes with 5GB free storage , which isn’t much, but it’s enough to try the service out. However, its paid plans are some of the cheapest around. For just $8 per month (paid annually), you get 2TB of storage space.

get sync.com free storage

For comparison, the same amount of file storage from Dropbox is $9.99 a month. In fact, there is no provider in our top 10 that offers 2TB of storage for a lower price.

The only flaw we can find with Sync.com is that it’s slow. In fact, it was one of the worst performers in our fastest cloud storage list , so if you’re impatient, Sync.com might not be for you.

However, all in all, Sync.com is a great online storage provider at a price you’ll be hard-pressed to beat. It also has a good number of features, as well as support for Windows 10 and Mac users. If you want to learn more, take a look at our Sync.com review .

  • Price per user
  • Unlimited GB

2. pCloud – Best Multi-Platform Cloud Storage

pCloud-Web-Interface-Files

More Details About pCloud:

  • Pricing: 10GB free, 2TB for $95.88 per year ($7.99 per month)
  • Number of devices: Unlimited
  • Website: pCloud.com
  • Choice of encryption levels
  • Clever virtual drive
  • EU servers available
  • Zero-knowledge encryption isn’t free
  • No document integration

You’ll often see us praise pCloud in our cloud storage reviews, and it’s not hard to see why. It has a number of unique features wrapped in a sleek and secure package. Plus, it offers great pricing, putting it alongside Sync.com .

Top-Shelf Media & Sharing Capabilities

pCloud is a great option for media lovers . That’s thanks to features offered in the embedded pCloud music player, which automatically crates playlists by artist, album or folder. Its video player is also fairly advanced, even letting you change playback speed and convert video files to other formats.

If you’re running out of media storage space on your device, pCloud’s virtual drive will come in handy. pCloud can mount a virtual drive on your device (similar to Local Disk (C:)) which uses your cloud storage instead of your hard drive’s storage.

If you’re a creator that loves to post on social media, pCloud lets you back up images that you previously uploaded to your socials as part of its backup feature. This feature also lets you back up your entire device to the cloud, or even move all your files from another cloud service to pCloud.

get pcloud lifetime storage

What Is pCloud Crypto?

pCloud doesn’t offer zero-knowledge encryption out of the box, which is a downside. You’d have to pay $3.99 per month for this protection — called pCloud Crypto — although it is included for free with business plans. However, pCloud Crypto is a little different from the kind of encryption you’ll see other providers offer.

With pCloud Crypto, you get a specific folder to store your files that you want to be protected with zero-knowledge encryption. Anything outside of pCloud Crypto can still be read by pCloud’s servers, allowing you to preview files or play content from within the app.

pCloud and Sync.com fight hard to be the top-value services in this list, so take a look at our Sync.com vs pCloud head-to-head article. Also consider that pCloud lets you can save money by signing up for a pCloud Lifetime account , giving you online storage that remains yours — forever. 

  • Price per user (minimum 3)
  • Encryption for pCloud Drive

3. Icedrive – Fastest Online Cloud Storage

01_icedrive_review_browser_encrypted

More Details About Icedrive:

  • Pricing: 10GB free, 1TB for $71.88 per year ( $5.99 per month)
  • Website: Icedrive.net
  • Secure Twofish algorithm
  • Preview encrypted files
  • Zero knowledge isn’t free
  • Limited choice of plans

Icedrive is a new entry on our list, and it’s a provider you may not have heard of before. That’s not surprising, given it has only been in operation since 2019. It’s been making waves, though, with highly competitive pricing and some interesting features that set it apart from some of its more established rivals.

Novel Encryption Methods & Zero-Knowledge Security

One of the biggest differences from the other providers on our list is that Icedrive doesn’t use the industry-standard AES 256-bit encryption. Instead, it uses an algorithm called Twofish.

Twofish was one of the final contenders for the Advanced Encryption Standard contest at the turn of the century. Some consider Twofish to be more secure (if sometimes slower) than the eventual winner, Rijndael (now known simply as AES). Icedrive points out that the current standard is backed by the NSA — make of that what you will, but don’t let it scare you just yet.

Paid accounts include zero-knowledge encryption as standard, so files should be safe from prying eyes. Unlike most other zero-knowledge providers, Icedrive lets you preview certain files by streaming them in encrypted form to your computer, where they are then decrypted on the fly. 

Icedrive also offers two-factor authentication (2FA) and it has a no-nonsense privacy policy that rules out most problematic behaviors. As a UK-based company, Icedrive is governed by stringent GDPR regulations.

Icedrive Online Storage Pricing & Lifetime Plans

get icedrive lifetime storage

One of the biggest selling points of Icedrive is the price, though. If you pay annually, 1TB of storage costs just $5.99 . If you need more space, the next tier up gives you 3TB of cloud file storage for $10.99 per month (for accounts paid annually). That’s quite a big jump, which might be costly for some users, but you can also opt for a lifetime subscription.

That may or may not be a risk, though, especially given how new of a provider Icedrive is. Still, if you’re looking for a highly secure provider and need less than 1TB of storage space, then Icedrive is a great option. Check out our Icedrive review for more details.

  • Bandwidth limit: 50GB
  • Bandwidth limit: 250GB
  • Bandwidth limit: 2TB
  • Bandwidth limit: 8TB
  • Additional 128GB storage for users who purchased the Lifetime Plan
  • Additional 512GB storage for users who purchased the Lifetime Plan

4. MEGA – Best Free Cloud Storage

05_mega_review_pricing_rewards

More Details About MEGA:

  • Pricing: 20GB free, 2TB for $122 per year (around $10 per month)
  • Website: MEGA.io
  • No U.S. servers
  • Great free storage
  • Time-limited rewards
  • Ownership concerns

If you’re worried about privacy with other free cloud storage providers, like Google (our number seven pick), you can go for a provider at the other end of the privacy spectrum: MEGA. Although MEGA’s colorful founder Kim Dotcom has had run-ins with the law, he’s no longer part of the company. MEGA’s focus is security, so zero-knowledge encryption is the absolute standard, with nobody but you having access to your files. 

A Truly Secure Cloud Storage Service

In terms of privacy, MEGA has servers in Canada, New Zealand and Europe — it’s one of the best cloud storage for Europe . They’re all locations that have reasonable privacy laws that, as you might have noticed, is exactly why no data is held on American servers. 

Because MEGA uses zero-knowledge encryption, it can’t read any of the files that you store, but it does keep some of your metadata (like IP logins) to monitor access. However, we’d be remiss if we didn’t mention the recent report that found serious problems with MEGA’s encryption process. Still, we feel confident recommending it as an overall secure and private service.

There is also some controversy about how much of MEGA’s stock is owned by people under the influence of the Chinese government, which could be a concern for some users. You can read more about this in our MEGA review .

Best Cloud Storage: Free 20GB

get mega cloud storage

MEGA is a good option for users who want a free storage cloud account. In 2021, it increased its free file storage space from 15GB to 20GB. Plus, you can extend your free space by completing various tasks — like installing the desktop and mobile apps — but that extra space expires after a year.

Although its paid plans aren’t the cheapest cloud storage options out there, at the end of the day, the base 20GB still blows its free cloud storage rivals away, earning it the fifth spot on our list. The good news is that, even if you don’t pay for a MEGA subscription, free accounts get full access to the privacy and protection that MEGA’s encrypted cloud storage provides.

If lifetime plans is what you’re looking for, pCloud, Internxt and Icedrive has got your back.

  • File transfer: 2TB (Monthly plan) 24TB (yearly plan)
  • File transfer: (monthly plan) 96TB (yearly plan)
  • File transfer: 16TB (monthly plan) 192TB (yearly plan)

5. IDrive – Best Value Cloud Storage

IDrive desktop app sync tab

More Details About IDrive:

  • Pricing: 10GB free, 5TB for $6.22 per month (two-year plan)
  • Provider website: idrive.com
  • Both backup & cloud storage
  • Packed with features
  • No monthly plan

IDrive is a unique option, offering a hybrid solution for both cloud storage and online backup — it’s actually our number one pick for online backup, a fact that it owes mostly to its incredibly affordable prices and incredible wealth of features. 

Hybrid Cloud Storage & Backup With IDrive

Besides all the backup features like disk-imaging and courier recovery that we won’t spend too much time on here — check out our IDrive review for that — it also boasts proper file sync and share features that earns it a spot on this list.

You can designate any folder on your device as a sync folder, and you can move them wherever you want. There’s also selective sync, which can save you a lot of time and bandwidth if there are certain large files you want to exclude. In comparison, the file-sharing is a bit bare-bones, though you can set access privileges on the share-links that you create. 

Although IDrive works great as traditional cloud storage, online backup is its bread and butter. That means that unlike other entries on this list, IDrive is an excellent solution for backing up your entire device automatically, since you won’t have to manually move things you want to protect into a sync folder. 

Affordable Cloud Storage Pricing Plans

get idrive first year discount

One of the best aspects of IDrive is just how much storage you get for such a cheap price. IDrive’s personal plans are incredibly generous considering how much storage you get.

For example, the two cheapest plans offer 5TB and 10TB of storage — which is a lot — for just $6.22 per month (two-year plan) and $6.22 per month on the two-year plan respectively. 

The only downside here is that you have to sign up for a full year, but if you’re a first-time user, you can get an even bigger discount by using our IDrive promo code . It also has a free 30-day trial, so you can test it first.

  • No credit card required.
  • One user, multiple computers. Plans starting from 5TB up to 100TB. Big discount for first-time signup.
  • 5 computers, 5 users. Starting at 5TB up to 500TB. Big discount for first-time signup.
  • Unlimited users, multiple computers and servers. NAS devices. 250GB storage. Starting at 250GB up to 50TB. Large discount for first-time signup.

6. OneDrive – Best Personal Cloud Storage

onedrive-splash-2

More Details About OneDrive:

  • Pricing: 5GB free, 1TB for $6.99 per month
  • Website: microsoft.com/microsoft-365/onedrive
  • Excellent collaboration tools
  • Great integrated apps
  • A large variety of features
  • Generous free storage
  • No zero-knowledge encryption
  • Limited file versioning

There are big names in cloud computing, and then there’s Microsoft. There isn’t a market in computing that Microsoft hasn’t tried to dominate, and it’s not surprising that it has an online storage offering in its OneDrive service, which offers seamless integration with other Microsoft services, such as Office. It’s even integrated into Windows itself.

Collaborate Easily With Microsoft Office & OneDrive

Office integration is the biggest selling point for OneDrive users — or rather, the collaboration benefits that come from a combined Office and OneDrive service. A Microsoft 365 Personal subscription (previously Office 365) includes 1TB of OneDrive storage, but it also comes with full desktop versions of Office apps, with Word, Excel, Outlook, and PowerPoint thrown in. 

These Office apps make collaborating on documents simple. You can share any of your documents stored in the cloud, and multiple users can work on them together in real time. Any changes are instantly visible to all other co-authors and automatically saved to the cloud.

You never have to worry about losing that 90-page thesis to a hard drive failure ever again. With a Microsoft Personal subscription, you can install Office on up to five different devices, allowing you to share the service across an entire family or household. You can learn more about these collaboration options in our OneDrive review .

The collaboration features come at a cost, though. OneDrive doesn’t have zero-knowledge encryption, so your information is visible to Microsoft and anyone else who gains access to its servers, legally or not. Of course, we can’t ignore the fact that as a U.S. company, Microsoft servers are based stateside, so your data is subject to intrusive laws, such as the Freedom Act.

OneDrive Family & Business Plans

get onedrive family cloud storage

You can take things a step further with a Microsoft Family 365 subscription, which gives users 1TB of storage for up to six people at just $8.33 a month (paid annually). This can save you a small fortune on storage and productivity apps for the family, making it a good value option.

OneDrive also has some excellent business options that  make it our favorite value product in our list of the top enterprise file sync and share providers (where a business online storage provider like Egnyte reigns). With Office and Windows integration, as well as pretty good pricing, OneDrive is certainly a provider we can recommend with confidence.

  • For one person
  • Comes with Office 365 Personal
  • Comes with Office 365 Home

7. Google Drive – Best File Cloud Storage

04_Google_Drive_Review_Features_marketplace

More Details About Google Drive:

  • Pricing: 15GB free, 2TB for $99.99 per year ($8.33 per year)
  • Website: google.com/drive
  • Privacy concerns

If you want a similar experience to OneDrive, you may want to try Google Drive. Like Microsoft’s service, Google offers storage that integrates well with its own suite of office applications, which serve to replace the Microsoft Office experience in full — and do so pretty well, too.

An Endless List of App Integrations

You can collaborate in real time using Google Docs, leave comments and roll-back changes, thanks to Google’s built-in versioning features. Only OneDrive and Dropbox can really rival Google Drive for collaboration, and you can check out our Dropbox vs Google Drive vs OneDrive article to see how they compare.

There’s an entire marketplace of other Google Drive apps, so you can integrate other productivity apps, grammar checkers and more. You can also use Google Drive with other apps, including Google Calendar and Google Keep, a simple note-taking app. You can quickly compare how it matches from other basic platforms like Simplenote .

Google Drive Free Storage & Pricing

These kinds of integrations make Google Drive our top choice as the best online cloud provider for integrated apps, but it shines in other areas, too. If you have a Gmail account, you’re already using Google Drive, with 15GB of free storage thrown in, although its pricing is reasonable if you require more.

gdrive cta

Google Drive is the best cloud storage for students and free users, for good reasons. Unlike some of the other providers we’ll mention, free users gain almost all of the same features that come with paid subscriptions. Powerful collaboration options in a free product help Google Drive to come out to be one of the best in this list.

If you’re curious about Google Drive pricing, then you can add 100GB of extra storage for a very reasonable $2 a month. There are some downsides, though. As you can read in our Google Drive review , there’s no zero-knowledge encryption, which is particularly concerning given that Google is not renowned for having the greatest policies when it comes to your personal data .

The price you pay for accessing the collaboration tools and app integrations is that Google will scan the contents of anything you upload to Google Drive; it has full access to read, catalogue and use that data. You’ll need to decide for yourself whether you’re willing to give up some privacy to benefit from the useful tools that Google offers.

  • *The plan is "hidden." To find the 200GB plan, you need to be subscribed to one of the other plans, upgrade or downgrade to the 200GB through your account's settings.

8. Koofr  – Top Online Provider for Multiple Cloud Accounts

05_koofr_review_mobile_app_menu

More Details About Koofr:

  • Pricing: 10GB free, 1TB for $10.85 per month
  • Website: Koofr.eu
  • Links to other cloud accounts
  • Virtual drive
  • Integrates with Microsoft Office 365
  • More expensive than some

It’s by no means a household name, but Koofr offers some features that set it apart from the other providers on our list. As a downside, Koofr isn’t the cheapest, as our Koofr review will explain. It has some very cheap plans that offer 100GB of storage or less, as well as a free 10GB plan.

Manage Multiple Cloud Storage Services

One of the most useful is the ability to link it to other cloud storage services. Currently, you can connect accounts from Dropbox, OneDrive and Google Drive, allowing you to mix and match your services in one place. Still, with other big platforms available, this is only a minor blip in a pretty unique offering from Koofr.

Once you’ve connected your accounts, you can access all your remote files at once, letting you move and copy files between each of your linked accounts, as well as search for files across all platforms. Any files stored in your other cloud accounts won’t count against your Koofr storage quota.

Great Privacy, Lacking Security

Unfortunately, this level of access between services does mean that Koofr lacks the kind of zero-knowledge encryption that privacy-focused providers offer. Still, Koofr’s servers are based in Germany, so your data falls under much stronger EU privacy laws. Koofr does offer 2FA to help keep your data safe in the event that your password is hacked, though.

Koofr integrates with Microsoft Office 365, though this feature has a few limitations. Free accounts can create an Office document but only paid accounts can edit it. Plus, Koofr doesn’t let you set editing permissions for files (only for folders), so you can’t really collaborate with other people on documents.

Get Koofr Lifetime

You’ll pay around $10.85 per month for 1TB of storage (prices are in euros, so conversion rates will fluctuate). This is costly, compared to Sync.com or pCloud, which offer double the storage for a similar cost. If you don’t need a huge amount of space but want to have all your cloud accounts in one place, then it’s worth taking a look at Koofr.

  • *Prices in Euro

9. Dropbox – Best Cloud Data Storage

dropbox-menu

More Details About Dropbox:

  • Pricing: 2GB free, 2TB for $203.88 per year ($16.99 per month)
  • Number of devices: 3 to unlimited
  • Website: Dropbox.com
  • Collaboration with both Office & Google
  • Not the cheapest

Dropbox may not have been the first cloud storage service, but it was the first to really bring the idea into the mainstream. More than a decade after its launch, it’s still going strong, with only Google Drive having a larger market share. Dropbox also has the name recognition that providers like Sync.com can only dream of at present.

One of the Best Cloud Storage Services for Collaboration

One of the reasons why Dropbox is still so popular is the excellent collaboration it offers, which is why Dropbox Business is one of our top recommendations in our cloud storage for collaboration shortlist. 

You can launch and collaborate on both Microsoft and Google documents with Dropbox, making it a good solution for users who need to use both services. Both formats work seamlessly, allowing you to co-author documents in real time, which are then automatically saved to the cloud.

The excellent collaboration tools come at a cost in two ways. First off, this integration is only possible because Dropbox’s servers can access your files, due to the lack of zero-knowledge encryption. Dropbox has had security breaches in the past, which we discuss in our Dropbox review . This could be a red flag for some users, and for good reason.

Dropbox homepage 2021

Dropbox is also more expensive than some of the other providers in this list, with 2TB of storage costing $9.99 per month if you pay annually. If you’re looking for information on Dropbox’s business storage plans that are paid per user, you can find out more in our Dropbox Business review .

Save Hard Drive Space With Dropbox Smart Sync

To help users save up on space, Dropbox introduced “smart sync”, which allows you to set all of your files and folders to be either stored locally or online-only. The online-only files still show up in your Dropbox folder, but they don’t take up any space. 

For many users looking for the best cloud storage with sync, Dropbox continues to be a good choice. Its pricing and a lack of encryption could put you off, as could historical data breaches, but features like “smart sync” show that Dropbox continues to innovate, and it still remains one of the greatest services for users who are looking to collaborate on documents.

  • 1 user Signature requests and eSignature templates
  • 3 users minimum

10. Box – Best Online Cloud Storage for Businesses

best efss services box

More Details About Box:

  • Pricing: 10GB for free, 100GB for $14 per month or $120 per year
  • Website: box.com
  • Strong collaboration options
  • Google Workspace and Microsoft Office integrations
  • Great security
  • Primarily business focused
  • Private key management costs extra

Although Box is a cloud storage provider that focuses on businesses, it still offers two plans for personal users — one free and one paid. Due to its nature as a business-focused storage option, Box comes packed to the brim with advanced features. Everything from strong collaboration options to two-factor authentication, note-taking and project management is present, which makes for a solid list of features.

The one thing that is missing out of the box (we’ll show ourselves out) is private key management — the main requirement for zero-knowledge privacy. This is a feature that you have to pay extra for with Box, and the company won’t even tell you the price unless you contact them directly.

Collaboration With Box

The clear standout feature of Box is the long list of collaboration options it offers to users. The two most important integrations for this are obviously there, namely Google Workspace and Microsoft Office, but Box goes far beyond these two popular options. 

Instead of forcing you into the apps themselves, Box lets you edit and collaborate on documents directly from its own software, and this even extends to the mobile version. If you ever find yourself needing to edit a text or spreadsheet while on the move, Box is one of the few cloud storage options that let you do this directly from your mobile device.

Pricing That’s Hard to Swallow

get box cloud storage

By far the biggest drawback to Box is its frankly absurd price. As mentioned, there are only two plans available for personal users. The first is free and gives you access to 10GB of storage and most of Box’s features. However, the paid plan is a terrible value for money if all you want is storage. A mere 100GB will cost you $14 per month or $120 per year, which is outrageously expensive.

If you’re more concerned with collaboration and security than you are with price and storage space, then Box is an excellent cloud storage solution. If that’s not the case, you’re better off with any of the options presented above. For a deeper dive into the service’s pros and cons, check out our Box Review .

  • Single user
  • Price per user, minimum of three users
  • Users: No limit

How Does Cloud Storage Work?

Cloud storage is a way of storing your files and folders on online servers, allowing you to access them from any location and on any device with an internet connection. Your data is stored on servers that belong to your cloud storage provider, which usually offers a web interface, desktop app or mobile app to access your information.

These servers might be located in your own country or on the other side of the world. Most services use a sync folder on your desktop, allowing you to store files easily. Any files you put into this folder are also uploaded to the cloud servers, which will automatically update if you make any changes.

Why We Use Cloud Storage

People use cloud storage for many different reasons, starting with storage. While services like Dropbox and Sync.com might not be great for disaster recovery, they work very well for short-term storage of files that you access often.

In fact, that’s exactly what Drew Houston had in mind when he dreamed up the “sync” folder model commonly used by cloud storage services today back in 2007. He was traveling from New York to Boston on a Chinatown bus and realized that he left his USB drive behind . He decided he wanted a means of storing and accessing files online in a way that required little effort on his part.

Sync folders facilitate device synchronization, which we call “sync” for short. Any file you drag and drop into a sync folder gets automatically sent to the cloud, then sent to any other devices with a sync client installed. That way, you never have to worry about messing with removable storage. Changes to files also get synced across devices, which is what makes cloud storage ideal for getting work done, even remotely.  

Syncing Mobile Apps

Cloud storage tools also generally have mobile apps for Android and iOS that let you access files stored in the cloud. Many let you manually and automatically upload files, as well. That makes them convenient for safeguarding photos taken with your smartphone camera and saving memory at the same time.

Take a look at our roundup of the best cloud storage for Android , or our guide on the best cloud managers for Android if you have multiple cloud storage accounts.

A handful of cloud storage tools don’t sync devices. We can’t think of any tool, though, that doesn’t let you share files. File sharing can be used for both collaboration and socializing.

Most cloud storage tools let you invite specific users to access files based on their email address and generate links to files that can be more broadly used. Many cloud storage tools also let you share folder access, even granting others edit and upload permissions.  

Some cloud storage solutions also integrate with productivity tools like Office Online, Google Docs, Trello, DocuHub and DocuSign. Unfortunately for home users, such integrations are more common with EFSS tools, which are basically cloud storage services for teams and businesses.

Cloud Storage vs Online Backup

Before you start shopping for cloud storage in earnest, it helps to have a good understanding of what “cloud storage” actually means. That way you don’t end up with software that doesn’t really meet your expectations.

The first hurdle to overcome is knowing the difference between cloud storage and online backup. It’s easy to see why one might confuse these terms: both cloud storage and online backup are used to safeguard files in remote data centers. Both let you access the files stored in these data centers from different devices. Online backup is even sometimes confusingly called “cloud backup.”

The difference between the two is that the ultimate goal of online backup is disaster recovery, while cloud storage is generally best suited to quick file access and collaboration. We generally like to think of cloud storage as a productivity tool here at Cloudwards.net, although many people use such solutions for things like streaming music, watching videos and sharing photos, too.

Online backup safeguards hard drives better than cloud storage thanks to backup schedulers, better data recovery options and a few other things that you can read up on in our guide to best online backup.

Aside from storage, there are two features generally common to cloud storage: file sharing and file syncing. On top of that, a handful of cloud storage tools have integrated apps like word processors and task managers that help facilitate productivity.

It’s important to note that there are a handful of cloud solutions that blur the lines between storage and backup. IDrive and SpiderOak ONE are two of the best.

Is Cloud Storage Safe?

Most cloud storage services encrypt your data when it’s being sent to their servers and many store your data in encrypted form. However, no system is completely secure, and cloud storage servers can be hacked.

For instance, Dropbox suffered a major breach in 2012, when 68 million passwords were leaked. Government authorities may also request to access your data for legal reasons. You can help to keep your data more secure by using a service with zero-knowledge encryption, which means that the only person who can decrypt your data is you.

We also recommend setting up two-factor authentication with cloud storage services. This requires you to use an additional code when you log in, which is either sent to your phone as an SMS message or generated by an authenticator app. Even if someone has your password, 2FA means they can’t log in to your account without access to your phone, too.

Cloud Storage Speed Tests

Speed is one of the most important aspects of any cloud storage service. Although the time differences for a gigabyte or two may not be all too large, the time spent uploading or downloading terabytes can add up substantially. The upside of faster cloud storage is clear: using a faster service means you can access your files more quickly across your devices. 

If you know where to look, you can find the fastest cloud storage services , too. Our recent analysis of 12 top cloud storage services showed that around half of them only take 25 percent longer to upload and 27 percent longer to download than expected. This is using raw megabytes per second as a baseline, ignoring all other network conditions. 

Note : Testing was performed in Macedonia using 5.9 Mbps upload and 32 Mbps download speeds.

Of the lot, pCloud and IceDrive were the fastest across upload and download, with SugarSync following closely behind. Google Drive and Sync.com trailed the pack with the slowest speeds. For Google Drive, that’s bad news. Sync.com, on the other hand, offers full end-to-end encryption, so the speed loss makes sense. 

Final Thoughts: Best Cloud Storage

This list has our current top 10, but there are other good-quality providers that didn’t make the list. SecureSafe, SugarSync, Jumpshare and others all have their strengths, so be sure to take a look at our full list of cloud storage reviews to learn more about some of the other options out there, with new providers being added as they appear.

We also have determined the best cloud storage options for large files , and have created an online data storage price list , to make sure you’re getting the best value with today’s best cloud storage deals.

Sync.com and pCloud are great, privacy-focused options for most users, but if you’re more interested in document collaboration, you can’t go wrong with bigger players like Dropbox, Google Drive or OneDrive. However, MEGA offers more free storage, plus excellent security.

While, if you need online backup options in addition to cloud storage, IDrive is the way to go. It’s also the best online back-up for archiving, in case you need to archive data you rarely use to maximize storage space.

Do you use any of the products on our list? Do you think there are some glaring omissions, or do you think we’ve been unfair (or too fair) with any of the providers we’ve mentioned? Leave your own personal cloud storage reviews in the comments below and, as always, thanks for reading.

FAQ: Best Cloud Storage Providers

Sync.com is our favorite cloud storage for personal use , with good pricing plans, strong encryption and innovative features. Other good options are available, though, such as pCloud, Tresorit, MEGA and Google Drive, to name but a few.

For businesses, you can’t go wrong with a Sync.com , pCloud or Tresorit subscription, as our best business cloud storage list shows. If you’re unsure, key features to look out for are zero-knowledge encryption, server locations and document collaboration features.

pCloud is our top choice for free storage, although MEGA and Google Drive both offer a little more space. The beauty of free cloud storage providers is that you can try out a number of providers to find the perfect fit, with a provider like Koofr allowing you to combine multiple free storage providers together.

Our top choice for the best free online storage for photos is pCloud. It offers secure and cheap storage, will automatically upload photos from your phone and computer, and supports photo editing and social media backup.

A number of the best cloud storage providers offer packages with unlimited storage, but the best unlimited cloud storage provider is Sync.com for Teams. Be aware that most providers offering unlimited storage usually have a set limit, and if you go above the cap, you’ll need to request additional storage. Learn more from our guide on the best unlimited cloud storage providers .

Google Drive tops our list as the best cloud storage service for Android, but our number-one choice for iPhone users is Sync.com. However, most providers offer pretty good smartphone apps.

This is a really helpful article. If you could add a list that shows only Cloud Servers that have Zero Knowledge it would be very helpful for Medical and Legal businesses where client file confidentiality is required by law. That way those businesses can concentrate their search on cloud services that are eligible for their type of business.

Could you guys take a look at TeraCLOUD? It would be interesting to see your input on a Japanese company looking to expand its user base globally.

And once again we have a writer that doesn’t understand the difference between cloud syncing and cloud storage. Massive difference.

No shit! Time for some competence….

Excuse me. Here in Thailand, I could not access to bitcasa. So could someone from any other country could access bitcasa? If have, I will try to connect a VPN to that country. Thank you.(Sorry if one/some of my grammar and typing is/are wrong.)

Don’t buy Pcloud lifetime plan. It’s is waste of money.

From my experience, Pcloud is reducing speed if we purchasing lifetime plan. When i tried to upload files with yearly plan, we can upload properly. But when you purchased a lifetime plan uploading speed below 250kbps only even if you have 1GBPS/5G internet plan.

Some Youtubers mentioned that they are able to upload 5gb files within 10minutes. I think they are pcloud staff otherwise they are uploading files from pcloud data center itself.

Those are yours alright! . We at least need to get these people stealing images to start blogging! They probably just did a image search and grabbed them. They look good though!

New(ish) to tech and Cloud storage. I’ve contacted One Drive and ICloud to be told they both do the same thing, the same way. My problem is this, I want to store video files in the cloud so I don’t have to keep them in C drive. One drive and ICloud tech support to me this is not possible. How do I overcome this dilemma? When I stored my video data to an external hard drive eventually both drives crashed, I lost everything.

I don’t mind downloading to C drive then uploading to the cloud. However I don’t want to be hostage to always having to keep everything on C drive to use the cloud. Is there a cloud solution for me?

The pricing for Sync.com is outdated. They don’t offer a 200GB plan anymore. Lowest plan for individual users is 2TB at $8/mo.

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Politics latest: Keir Starmer accused of 'rank hypocrisy' by Rishi Sunak after setting out what he'll do to tackle small boat crossings

Labour leader Sir Keir Starmer lays out his party's plans to try and tackle small boat crossings if it wins power. Listen to the latest episode of the Electoral Dysfunction podcast as you scroll.

Friday 10 May 2024 18:30, UK

  • Starmer says small boat crossings 'one of the greatest challenges we face'
  • Explained: What's in Labour's plan to try and tackle problem
  • Darren McCaffrey: Will Labour's plan cut it with voters?
  • Starmer says no flights to Rwanda will take off under Labour
  • Sunak accuses Starmer of 'rank hypocrisy'
  • Electoral Dysfunction:  Jess Phillips says Elphicke defection like 'being punched in gut'
  • UK exits recession | Economy 'returning to full health'
  • Faultlines:   Can British farming survive?
  • Live reporting by Tim Baker

Across the UK, anger is brewing amongst some farmers.  

Protests have already been held in London, Dover and Cardiff, with more planned - mirroring similar tensions seen across Europe in the last six months.     

They say they’re annoyed about cheap foreign imports and changes to subsidies forcing them to give up land in favour of environmental schemes.    

But what does this mean for the food on our table - and does British produce risk becoming a luxury product for the wealthy only?    

On the Sky News Daily , Niall Paterson is joined by West of England and Wales correspondent Dan Whitehead to find out why farmers are so concerned, and speaks to Liz Webster, the founder of Save British Farming, about why she believes eating British isn't just good for our farmers - it's good for the nation's health, too.   

In response to our report, Farming Minister Mark Spencer, said: "We firmly back our farmers. British farming is at the heart of British trade, and we put agriculture at the forefront of any deals we negotiate, prioritising new export opportunities, protecting UK food standards and removing market access barriers. 

"We've maintained the £2.4bn annual farming budget and recently set out the biggest ever package of grants which supports farmers to produce food profitably and sustainably."

The Welsh government said: "A successful future for Welsh farming should combine the best of our traditional farming alongside cutting-edge innovation and diversification. 

"It will produce the very best of Welsh food to the highest standards, while safeguarding our precious environment and addressing the urgent call of the climate and nature emergencies."

👉  Listen above then tap here to follow the Sky News Daily wherever you get your podcasts   👈

Following the defection of the Dover and Deal MP Natalie Elphicke to Labour, Beth, Ruth and Jess discuss the surprise move and whether it could have been handled differently by Sir Keir Starmer.

They also talk about Beth's interview with the former immigration minister Robert Jenrick and his warnings about Reform UK.

Plus, how significant was the defeat of former Conservative mayor of the West Midlands Andy Street? Beth and Jess were both there to tell the story.

And they answer a question on Labour and the Muslim vote, and what the party can do to restore confidence and trust.

Email Beth, Jess, and Ruth at [email protected] , post on X to @BethRigby, or send a WhatsApp voice note on 07934 200 444.     

👉 Listen above then tap here to follow Electoral Dysfunction wherever you get your podcasts 👈

In January 2023, Rishi Sunak made five promises.

Since then, he and his ministers have rarely missed an opportunity to list them. In case you haven't heard, he promised to:

• Halve inflation • Grow the economy • Reduce debt • Cut NHS waiting lists and times • Stop the boats

See below how he is doing on these goals:

The Sky News live poll tracker - collated and updated by our Data and Forensics team - aggregates various surveys to indicate how voters feel about the different political parties.

With the local elections complete, Labour is still sitting comfortably ahead, with the Tories trailing behind.

See the latest update below - and you can read more about the methodology behind the tracker  here .

Speaking to Sky political editor  Beth Rigby , Sir Keir Starmer has defended his decision to allow Tory MP Natalie Elphicke into Labour.

Ms Elphicke was on the right of the Conservative spectrum, and previously defended her sex-offender ex-husband, comments which she apologised for this week following her defection.

Addressing Tory voters, Sir Keir says he wants Labour to be a "place where they who have ambitions about their families, their communities, their country, can join and be part of what we are trying to build for their country".

Asked by Beth if he was ruthless, Sir Keir said: "Yes, I'm ruthless in trying to ensure we have a Labour government that can change this country for the better.

"Not ruthless for my own ambition, not ruthlessness particularly for the Labour Party - I'm ruthless for the country. 

"The only way we'll bring about a change in this country is if we're ruthless about winning that general election and putting in place a government of public service, that’ll be a major change.

"Politics, I believe, should be about public service, that's what I've been about all my life."

More now from political editor Beth Rigby's interview with Labour leader Sir Keir Starmer.

She reminded him that he previously ruled out doing a deal with the SNP - but has not done so for the Liberal Democrats.

Sir Keir again ruled out a coalition with the SNP - adding that he is aiming for a "majority Labour government".

He says Labour needs "to keep working hard, keep disciplined and getting our message across, which is something fundamental to me".

Pushed on his lack of ruling out a possible agreement with the Lib Dems, Sir Keir says: "I'm going for a majority.

"That's the answer I gave you a year ago. It's the same answer I'm giving you now."

Sir Keir Starmer was earlier today pushed on whether Rwanda deportation flights will take off if he was prime minister - although it was not clear if he would cancel flights which had already been organised.

Sky News understood that previously booked deportation flights to Rwanda would still go ahead if Sir Keir entered Number 10. 

But the Labour leader has now gone further.

Speaking to political editor Beth Rigby , Sir Keir has ruled out any flights taking off.

"There will be no flights scheduled or taking off after general election if Labour wins that general election," he says.

He says: "Every flight that takes off carries with it a cheque to the Rwanda government. 

"So I want to scrap the scheme - so that means the flights won't be going."

Sir Keir says he would rather spend the money on his own measures to counter small boats.

"No flights, no Rwanda scheme. It's a gimmick," he says.

By Alix Culbertson , political reporter

Scotland's new first minister has told Sky News that the controversial gender recognition reforms "cannot be implemented."

John Swinney,  who became first minister this week , has faced questions over his stance on gender recognition after MSPs voted in 2022 to pass a bill to make it simpler for people to change their gender without having to obtain a medical diagnosis.

The UK government blocked the bill from being made into law and the Supreme Court rejected a request by the Scottish government for a judicial review.

Asked if he would be fighting to push the bill through, Mr Swinney told Sky News: "The reality of the situation we face is that the Supreme Court has said that we can't legislate in that area. We can't take forward that legislation."

The UK economy is no longer in recession, according to official figures.

Gross domestic product (GDP) grew by a better-than-expected 0.6% between January and March, the Office for National Statistics (ONS) said.

Economists had predicted the figure would be 0.4%.

Prime Minister Rishi Sunak said it showed the economy had "turned a corner".

He told Sky News's Ed Conway: "I am pleased that while there's more work to do, today's figures show that the economy now has real momentum, and I'm confident that with time, people will start to feel the benefits of that.

"We've had multiple months now where wages are rising, energy bills have fallen, mortgage rates are down and taxes are being cut... I'm pleased with the progress that we're making."

Mr Sunak added: "I am confident the economy is getting healthier every week."

You can read more here:

Rishi Sunak has criticised Sir Keir Starmer's position on Rwanda as "rank hypocrisy".

Speaking to broadcasters, the prime minister says the Labour leader has announced things the government is "already doing".

He gives the example of "punching through the backlog, having more law enforcement officers do more, that's all happening already".

"We've announced all of that more than a year ago," the prime minister adds.

"The question for Keir Starmer if he cares so much about that, why did he vote against the new laws that we passed to give our law enforcement officers new powers? 

"They've now used those to arrest almost 8,000 people connected with illegal migration, sentenced them to hundreds of years in prison.

"And if it was up to him, all those people would be out on our streets, so I think it's rank hypocrisy property of his position."

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Home & House Stagers in Elektrostal'

Location (1).

  • Use My Current Location

Popular Locations

  • Albuquerque
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  • Elektrostal', Moscow Oblast, Russia

Professional Category (1)

  • Accessory Dwelling Units (ADU)

Featured Reviews for Home & House Stagers in Elektrostal'

  • Reach out to the pro(s) you want, then share your vision to get the ball rolling.
  • Request and compare quotes, then hire the Home Stager that perfectly fits your project and budget limits.

A home stager is a professional who prepares a house for sale, aiming to attract more buyers and potentially secure a higher selling price. They achieve this through the following techniques:

  • Rearranging furniture to optimize space and functionality.
  • Decluttering to create a clean and spacious look.
  • Making repairs to address visible issues.
  • Enhancing aesthetics with artwork, accessories, and lighting.
  • Introducing new furnishings to update the style.

Their goal is to present the house in the best light. Home stagers in Elektrostal' help buyers envision themselves living there, increasing the chances of a successful sale.

  • Decluttering
  • Furniture Selection
  • Space Planning
  • Art Selection
  • Accessory Selection

Benefits of the home staging in Elektrostal':

  • Attractive and inviting: Staging creates a welcoming atmosphere for potential buyers.
  • Faster sale: Homes sell more quickly, reducing time on the market.
  • Higher sale price: Staging can lead to higher offers and appeal to a wider range of buyers.
  • Showcasing best features: Strategic arrangement highlights positives and minimizes flaws.
  • Stand out online: Staged homes capture attention in online listings.
  • Emotional connection: Staging creates a positive impression that resonates with buyers.
  • Easy visualization: Buyers can easily picture themselves living in a staged home.
  • Competitive advantage: Staging sets your home apart from others on the market.
  • Affordable investment: Cost-effective way to maximize selling potential and ROI.
  • Professional expertise: Experienced stagers ensure optimal presentation for attracting buyers.

What does an Elektrostal' home stager do?

What should i consider before hiring an interior staging company, questions to ask potential real estate staging companies in elektrostal', moscow oblast, russia:, business services, connect with us.

COMMENTS

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  25. Best 15 Home & House Stagers in Elektrostal', Moscow Oblast, Russia

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