how to do a business plan for a construction company

Construction Business Plan Template

Written by Dave Lavinsky

Construction Business Plan

You’ve come to the right place to create your construction business plan.

We have helped over 100,000 entrepreneurs and business owners create business plans and many have used them to start or grow their construction companies.

Sample Construction Business Plan Outline

Below is a construction business plan example to help you create each section of your own construction business plan:

Executive Summary

Business overview.

VB Residential Construction Company is a startup construction company located in Milwaukee, Wisconsin. The company is founded by two cousins, Victor Martinez and Ben Schmidt. Together they have over 20 years of experience in constructing homes from design concept, remodeling and renovating homes. They are highly skilled in all aspects of construction and have garnered a positive reputation in the local construction community for their ethical practices and competitive skill set. Now that Victor and Ben have an extensive network of clients and contacts, they have decided to begin their own residential construction company.

Product Offering

The following are the services that VB Residential Construction Company will provide:

• Custom home building/design build
• Home remodeling and renovation
• Project Management
• Kitchen and bath construction

Customer Focus

VB Residential Construction Company will target those individuals and industry professionals requiring home construction services in Milwaukee, Wisconsin. Those individuals are landowners looking to develop homes on their lots, architects who have clients needing homes built, developers who have the vision but need a company to make it a reality, and households needing home remodeling services.

Management Team

VB Residential Construction Company will be led by Victor Martinez and Ben Schmidt. Together they have over twenty years of construction experience, primarily in residential builds, remodeling, and renovation. They both started at a young age working and learning from their fathers. When they graduated from high school, their fathers got them jobs at the construction company they were employed at. The four family members worked together for ten years at the construction company. The fathers recently decided they were going to retire from the industry which prompted Victor and Ben to branch out on their own and start their own residential construction company.

Success Factors

VB Residential Construction Company will be able to achieve success by offering the following competitive advantages:

• Friendly and knowledgeable contractors who are able to take any project from concept to reality.
• Unbeatable pricing – Clients will receive the best pricing in town for services on any project while maintaining the best quality and customer satisfaction.

Financial Highlights

VB Residential Construction Company is seeking $200,000 in debt financing to launch its construction business. The funding will be dedicated towards securing a small office space, purchasing two trucks, and purchasing all the construction equipment and supplies. Funding will also be dedicated towards the advertising agency and three months of overhead costs to include payroll of the staff, rent, working capital, and monthly fees to the accounting and human resources firm. The breakout of the funding is below:

• Trucks: $40,000
• Construction equipment, supplies, and materials: $100,000
• Advertising agency in charge of promotions: $10,000
• Three months of overhead expenses (rent, payroll, HR and accounting firms): $40,000
• Working capital: $10,000

Company Overview

Who is vb residential construction company.

VB Residential Construction Company is a newly established contracting company located in Milwaukee, Wisconsin. Founded by cousins, Victor Martinez and Ben Schmidt, they have over 20 years experience in the construction industry. VB specializes in residential remodeling, kitchen and bath construction, as well as custom home building. VB Residential Construction Company also offers residential design, construction, and project management services. VB prides itself in delivering a level of expert craftsmanship to fulfill the vision for the client while exceeding expectations at exceptional value.

Company History

VB comes from the initials of the owners, Victor Martinez and Ben Schmidt, two cousins who have been working in the construction industry most of their lives. Both of their fathers spent decades as contractors and raised their sons working and learning the construction trade. The four have been working for another residential contractor in Milwaukee and have built and remodeled numerous homes for multiple builders and clients. Now that both of their fathers are retiring from the construction industry, Victor and Ben have decided to start their own residential construction company and use their years of experience, expertise, and contacts to be an independent residential contractor.

Since incorporation, VB Residential Construction Company has achieved the following milestones:

• Registered VB Residential Construction Company, LLC to transact business in the state of Wisconsin.
• Located a small office space to have a physical address for the company as well as a receptionist.
• Reached out to their numerous contacts to include real estate agents, developers, architects, and landowners to advise them on their upcoming construction company in order to start getting construction contracts.
• Began pricing out costs for trucks and necessary construction equipment.
• Began recruiting a team of contractors that cover different areas of construction to include mechanical, plumbing, electricians, and roofing.

The following will be the services VB Residential Construction Company will provide:

Industry Analysis

Revenue for the Construction industry is expected to continue growing over the five years as demand for new housing expands. Revenues are expected to reach $107 billion.

Relatively low interest rates, coupled with rising per capita disposable income, is expected to support individual investment in new homes, providing an opportunity for industry revenue growth over the next five years.

Per capita disposable income is expected to rise steadily over the next five years, while concurrently, unemployment will drop, proving favorable conditions for industry growth.

Housing starts are expected to rise an annualized 2.9% and this growth is projected to stem partly from forward-looking consumers that choose to purchase homes while interest rates are low. Relatively low housing stock and relatively low interest rates are expected to lead demand for industry services to increase over the next five years.

Customer Analysis

Demographic profile of target market.

The precise demographics for Milwaukee, Wisconsin are:

Customer Segmentation

VB Residential Construction Company will primarily target the following customer profiles:

• Households in search of home remodeling services
• Landowners who would like to build homes on their lots
• Architects who have clients that need home building or remodeling services
• Developers who have already partnered with landowners and/or architects and are in search of a residential contractor

Competitive Analysis

Direct and indirect competitors.

VB Residential Construction Company will face competition from other companies with similar business profiles. A description of each competitor company is below.

JM Remodeling

JM Remodeling has been in business in Milwaukee, Wisconsin since 1990. They are a full-service design and build company. JM Remodeling specializes in residential and commercial restoration and renovation including custom carpentry, kitchens, bathrooms, roofing, siding, dormers, additions, home gyms, home offices, porches and decks, and mechanical services. JM Remodeling carries a staff of plumbers, electricians, journeymen carpenters, restoration specialists, roofers, siders, sheet metal workers, and expert estimators. JM Remodeling also has an apprenticeship program to train employees within the company. They are licensed, bonded and insured and also part of the National Association of Remodeling Industry (NARI). JM Remodeling also provides warranties on all their services. The work is guaranteed by labor warranties, factory warranties, and extended warranties.

Cream City Construction

Cream City Construction has more than 50 years experience in home design, remodeling and renovation in the Greater Milwaukee area and Southeastern Wisconsin. The home remodeling services they provide are additions, whole house remodeling, kitchens, bathrooms, lower levels, master suites and historic renovations. Cream City Construction is a design build company that works with the client to create the design plans, generate project costs, and build the project.

Cream City Construction is owned and managed by Todd Badovski and Jim Grote. Together they have decades of experience and have spent years refining the skills required to run a high end, quality driven remodeling company. The majority of their projects come from repeat business or referrals from clients delighted with their previous service. Cream City Construction is also a member of the National Association of Remodeling Industry (NARI) as well as the Historic Milwaukee Incorporated.

Sazama Design Build Remodel, LLC

Former restaurant owner Don Sazama established Sazama Design Build Remodel, LLC in 1987 after becoming a Master Carpenter. He wanted to merge his passions of business and design and expand his skills in carpentry and architecture. Don’s firm has completed over 700 homes and won 11 awards from the Milwaukee Home and Living magazine. Sazama Design Build Remodel builds homes that are modern and luxurious and have completed many large remodels of bathroom and kitchen renovations. Sazama likes to collaborate with firms such as Ivy Interiors and an award-winning landscape designer, Gingko Leaf Studio. Sazama Design Build Remodel can build and design all aspects of a home – from a home office, outdoor entertaining area, serene spas, and inviting kitchens. The team at Sazama is able to do a historic renovation, build or renovate into something modern and posh, or keep it traditional.

Competitive Advantage

VB Residential Construction Company will be able to offer the following advantages over their competition:

Marketing Plan

Brand & value proposition.

VB Residential Construction Company will offer the unique value proposition to its clientele:

• Highly trusted and professional contractors with over 20 years of experience remodeling, renovating, and building homes.
• Unbeatable pricing to its clients – VB Residential Construction Company does not mark up its services at a large percentage. They will offer the lowest prices in town.

Promotions Strategy

The promotions strategy for VB Residential Construction Company is as follows:

Word of Mouth/Referrals

Victor and Ben have built up an extensive list of contacts over the years providing home construction services for numerous highly satisfied clients. Most of the clients are repeat customers and have also referred them to other associates for home projects. These referrals and repeat customers are very likely to use VB Residential Construction Company instead of the previous construction company Victor and Ben were employed at.

Professional Associations and Networking

VB Residential Construction Company will become a member of construction and professional associations such as the National Association of Remodeling Industry (NARI) and the Milwaukee Chamber of Commerce. VB will also become a member in associations where other builders, developers, and architects are a part of. They will focus their networking efforts on expanding their client network.

Print Advertising/Billboard

VB Residential Construction Company will invest in professionally designed print ads to display in programs or flyers at industry networking events. They will also invest in two billboards to display in highly trafficked areas of town.

Website/SEO Marketing

VB Residential Construction Company will utilize the same advertising company that designed their print ads and billboards to also design their website. The website will be well organized, informative, and list all their services that VB is able to provide. The website will also list their contact information and a gallery of pictures that show their previous projects. The advertising company will also manage VB’s website presence with SEO marketing tactics so that anytime someone types in the Google or Bing search engine “Milwaukee residential contractor”, “contractor near me”, or “residential contractor near me”, VB Residential Construction Company will be listed at the top of the search results.

The pricing of VB Residential Construction Company will be moderate and on par with competitors so customers feel they receive value when purchasing their services.

Operations Plan

The following will be the operations plan for VB Residential Construction Company.

Operation Functions:

• Victor Martinez and Ben Schmidt will be the owners and managers of the company. They will oversee all staff, contractors, and subcontractors. They will also act as project managers for every job they receive and handle all pricing and bids to the client.
• Victor and Ben will employ a team of contractors under them that will have an array of skill sets. The contractors will be trained and experienced either in plumbing, mechanical, electrical, roofing, or siding. Not all contractors need to be certified in all trades, but they need to be certified in at least one of the trades.
• Office manager/assistant to be located at the small office. This person will handle all incoming calls, assist with visiting clients, bookkeeping and maintain files.
• Victor and Ben will utilize a third-party human resources company to handle all hiring, onboarding, payroll, and benefits for the staff. The HR company will also handle all employee issues.
• Victor and Ben will also pay a third-party accounting firm to manage all the high level accounting and tax payments.

Milestones:

VB Residential Construction Company will have the following milestones complete in the next six months.

3/1/202X – Finalize contract to lease small office space

3/15/202X – Execute advertising agency contract 4/1/202X – Begin networking and placing bids for construction jobs

5/1/202X – Begin recruiting and hiring team of contractors

5/15/202X – Purchase all necessary construction equipment, supplies, and trucks

6/1/202X – Start on first official job as VB Residential Construction Company

Victor and Ben are highly skilled at project management and residential construction. They are also both certified in plumbing, electrical, and mechanical. In the next few years, they will be certified as Master Carpenters.

Financial Plan

Key revenue & costs.

The revenue drivers for VB Residential Construction Company are the upcharge they will charge to the clients for their services. VB will purchase or subcontract a service at cost and will charge a 15% markup in order to obtain the markup fee. 15% is below the normal 25%-30% that other competing residential contractors charge.

The cost drivers will be the overhead costs required in order to maintain a construction company. The expenses will be the costs to purchase and maintain construction equipment and trucks, payroll and overhead costs for the staff, and rent and utilities. Other expenses will be the cost for the advertising agency, accounting firm, human resources firm, and membership association fees.

Funding Requirements and Use of Funds

VB Residential Construction Company is seeking $200,000 in debt financing to launch its construction business. The funding will be dedicated towards securing a small office space, purchasing two trucks, and purchasing all the construction equipment and supplies. Funding will also be dedicated towards the advertising agency and three months of overhead costs to include payroll of the staff, rent, and monthly fees to the accounting and human resources firm. The breakout of the funding is below:

Key Assumptions

The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.

• Initial Monthly Average Contract Amount: $20,000
• Growth in Average Monthly Contracts: 10%

Financial Projections

Income statement.

Balance Sheet

Cash Flow Statement

Construction Business Plan FAQs

What is a construction business plan.

A construction business plan is a plan to start and/or grow your construction business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.

You can  easily complete your construction business plan using our Construction Business Plan Template here .

What Are the Main Types of Construction Companies?

Construction companies can be classified according to the type of constructions that they perform. Some are small renovation contractors, others are new home builders and others are commercial construction companies.

What Are the Main Sources of Revenues and Expenses for a Construction Company?

Construction companies get their primary source of revenue from individual contracts for new homes, remodeling projects or commercial projects.

The key expenses for construction companies are office space rent, salaries and wages, and equipment costs. 

How Do You Get Funding for Your Construction Business Plan?

There are many options for financing a construction company like SBA loans, commercial loans, personal loans, or line of credit. There are also equipment funding opportunities that cover expenses associated with necessary tools, machinery and other equipment. Personal savings, credit card financing and angel investors are also popular forms of funding.

What are the Steps To Start a Construction Business?

Starting a construction business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.

1. Develop A Construction Business Plan - The first step in starting a business is to create a detailed construction business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.  

2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your construction business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your construction business is in compliance with local laws.

3. Register Your Construction Business - Once you have chosen a legal structure, the next step is to register your construction business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws. 

4. Identify Financing Options - It’s likely that you’ll need some capital to start your construction business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms. 

5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations. 

6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events. 

7. Acquire Necessary Construction Equipment & Supplies - In order to start your construction business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation. 

8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your construction business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising. 

Learn more about how to start a successful construction business:

• How to Start a Construction Business

Where Can I Get a Construction Business Plan PDF?

You can download our free construction business plan template PDF here . This is a sample construction business plan template you can use in PDF format.

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How to Write a Construction Company Business Plan (12 Steps)

You are starting a construction business. You own a construction company. Do either of those statements sound like you? If so, you need a construction company business plan. Building a construction company is hard work, but you don’t reach success on hard work alone. You also need strategic planning, an in-depth understanding of the competition, and a way to finance your business. These are all things that construction business plans address. In this post, we take a deep dive into how to write a business plan for a construction company. Read on to learn everything you need to know.

Why Do You Need a Business Plan for Your Construction Company?

Before you get too deep into “how” to write a home-building business plan, it’s helpful to understand “why” you should write one. There are three main considerations here: competition, growth, and financing.

Competition

The 50 U.S. construction companies with the highest annual revenue all made more than $1.5 billion in 2020 , with the highest-grossing company topping $14.4 billion. This is the level thousands of construction companies in the U.S. and around the world are trying to reach, and the fight to get there is fierce. With that in mind, you need to understand your competition. This is a primary purpose of a construction company business plan. You probably already know who your competitors are, but you need to do market research and write it all down. A construction or general contractor business plan will force you to do that.

Like it or not, if you’re not growing, you’re more than likely dying in the construction industry. And your financial backers will want to see that you intend to grow. That means you need to have a plan for growth — how to achieve it and how to manage it when it happens.

How are you going to fund the expansion of your business? How will you get the initial capital to buy equipment? There are plenty of questions related to finances when you’re building a construction company. And any large or small construction company business plan will answer them and help you get the financing you need in the process.

Two Types of Information to Include in a Construction Business Plan

The information you include in your commercial or residential construction business plan will fall into two categories: industry information and general business information. Both are important to your business for different reasons. Perhaps the most important reason to include thorough information in your business plan is that it demonstrates your knowledge of the industry and business in general to the investors and banks who will read the plan when considering you for a loan. See below to learn more.

Industry information:

What do you know about the construction industry that others don’t? In other words, what makes your approach to your construction business different from the rest? This is what investors in your business will want to know as they try to gauge your chance of success. Don’t rely on empty buzzwords here — words like friendly, service, reliable, and the like. These are fine words, but you need to be more specific. How does what you know about the construction industry make you capable of running a successful construction business? Make sure those points are clear in your construction company business plan.

General business information:

In addition to your expertise in home building, you need to demonstrate some knowledge of general business practices. That means construction business plans need to have detailed information on the basic running of the business, the plan to get construction jobs, cash flow, corporate taxes, and similar items.

How to write a construction business plan

A business plan for a construction company is not a single page of text. It’s a complex, multi-part document that requires a lot of information. While not all construction company business plans are the same, most of them have a similar format. They include 12 key sections, which we explore in more detail below.

Executive Summary

Your executive summary is your introduction. It needs to summarize the rest of the document but not go into too much detail. Try to limit the executive summary section to a single page if at all possible, and cover topics like the following:

• The reason you are starting a construction company
• Your goals for the business
• Where you plan to operate and offer residential construction services
• Your estimated business expenses and profits
• How your home building business will fit into the existing market

Again, don’t go into too much detail here. The details will come later in the business plan. Just hit the high points.

Company Description

The second part of your construction business plan will echo some of the points you raised in the executive summary, but it will go into deeper detail. In the company description section, the takeaway point for a reader should be why you think your business will be successful. To that end, you need to describe any specialties you or your business partners have, any special positioning you can achieve within the market, and any revenue streams or reduced expenses that can make you more competitive. You will also need to describe the existing competition here. Who are your competitors, how successful are they and why do you expect to outperform them? These are all questions your company description should answer.

Operational Plan

You will get into even more detail in this section. But instead of focusing on who you are and what your business will be, you will use the operational plan section to describe how your business is going to run day in and day out. You’ll need to cover a few key areas: Technology: List and describe the pieces of technology and equipment you will use in the operation of your construction business. This can include initial construction equipment purchases and office technology like computers, programs, and even home design software .

Bidding processes: How do you plan to bid on residential construction jobs? This is an important part of generating revenue for your construction company, so it needs to be described in detail in your business plan.

Production schedules: When you get a home-building job, you are instantaneously on a tight schedule. As you know, it takes a lot to take a home from paper to real life, and the logistics behind that process are complex and unforgiving. So, make sure your business plan demonstrates your knowledge of production schedules and, more specifically, how you plan to structure your company’s production schedules.

Inventory partners: Being willing to build homes is one thing, but having the right partnerships in place to get the job done is entirely another. Which vendors and suppliers will you work with? Why? Do you have any existing relationships that could prove beneficial to your business? Answer these and any related questions in your operational plan.

Market and Competition

You’re probably not going to be the first construction company in town. Who else is already established in your intended service area? How successful are they? Your construction company’s business plan needs to contain an in-depth analysis of the competition you’re going to face, as well as the market for residential construction services in the place you plan to operate. The reason why is simple. You need to know who your competitors are so you can see what they’re doing and look for ways to grab some market share from them. And you need to know whether people want the service you are going to provide. This section will cover all of that — for both your knowledge and that of your financial backers.

Construction is a service, but it contains within it multiple related services that you can choose to offer or not offer to your customers. This is going to be an important part of your business plan — starting a construction business without a list of services you will provide is like opening a store without knowing what you’re going to sell inside it. So, make a list. Here are some of the construction-related services you may want to consider:

• Residential construction
• Commercial construction
• Home design
• Landscape work

Sales & Marketing

You may not be a marketer at heart, but you’re going to have to have a plan to market your construction business and bring in home-building jobs. The sales and marketing plan you write in your business plan should be as detailed as possible. Include information on the following subtopics:

• Your marketing budget
• Your company’s marketing assets, such as a website
• Advertising plans (such as billboards, newspaper ads, and search engine advertising)
• Whether and how you plan to leverage social media
• Loss leader plans, such as offering free home design consultations
• How you will measure the success of your marketing efforts

In addition to marketing, this section of your construction company business plan will need detailed information on your sales processes. Will you have dedicated salespeople? How will your sales team get leads? Will salespeople be paid on commission? Answer these questions and more.

Managers can make or break a construction business. These are the leaders of your company — the ones who will define the path your business follows and bear the responsibility for the successes and failures you have along the way. That’s why this is an essential part of your home-building business plan. Management may shift over time, but at the start, you need to have a good idea of who’s going to be in charge of what. You will also need to include an explanation of why you have chosen these people, who they answer to, and what you are planning to pay them.

For financial backers, this is going to be one of the most important sections of your business plan. They want to know how you plan to manage the money they may give you so they have an idea of whether this is a sound investment. Give them as much detail as possible. Cover everything from your revenue projections and operational costs to employee wages and the price of your services. Wherever possible, you need to include exact figures based on hard data and research instead of soft estimates based on your own beliefs. Remember — lenders and investors have a head for numbers, so they will immediately notice if you’ve left something important out.

The funding section of a business plan for a construction company is an extension of the finance section, but it’s not the same thing. This is where you describe how you plan to obtain the money you need to start, run, and expand the business. The audience reading your business plan will hopefully play a part in the funding — that’s the whole idea, anyway — but you need to convince them that you will be able to use their funds wisely to generate revenue. Be specific about how much startup funding you’re going to need and why. Go into detail about how you will repay a loan or generate returns for investors. Describe how initial funding will be used in your business — to buy equipment, hire talented employees, market your business, and so on. With these bases covered, you will set yourself up to receive the funding you need to get this business off the ground.

Financial Projections

You’re hoping for a bright future for your new construction company. That’s a given. But you need to show that bright future with the financial projections in your business plan. Include projections for revenue, expenses, and profits for five years out from your starting date. Don’t just say you plan to bring in $100 million by the fourth quarter of year three — show the numbers behind how you’ll get there. You will be able to reference the information from the other sections of your business plan to support your projections.

Funding Request

If you need investments or a loan to start your construction business, you need to include in your business plan a specific funding request. This is where you ask for the money you need. Here again, you need to provide some detail:

• How much money do you currently have for the business?
• How much are you contributing alongside the investment or loan you are seeking?
• What assets do you already own, and what assets do you still need to acquire?

Many of the facts and claims you have made in other sections of your construction company business plan will have supporting information or related documents that won’t quite fit. The appendix is where you include those references. Any extra information that could help financial backers understand your proposed business should be included here. And don’t worry — this section will not likely be read in its entirety, so you can include everything. In general, more information in a business plan is better than less.

Final Thoughts

Writing a construction company business plan is a big task, but if you break it down into small steps, you can get it done. From the executive summary to the appendix, your business plan needs to demonstrate your ability to achieve success in the residential construction industry. With your business plan written and your company started, you’ll need to get home-building jobs and please your clients. Cedreo can help with that. Our home building software can help you quickly create 3D home designs to help clients visualize the project and make them much more likely to close the deal with you. Interested? Learn more about our home building software here, or contact us for more information.

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Construction Company Business Plan

Growing a construction company is much more difficult and taxing than completing projects.

From acquiring a new project to meeting deadlines, managing the budget, and many more things in between- you will find yourself drowning in responsibilities when you start a construction company.

A construction business plan can come to your rescue in such burdensome situations. If prepared well, it can become a reference point for your company as it continues to grow.

Confused about how to write a business plan?

Well, this article will serve you perfectly. It will help you understand the contents of the business plan and offer a sample template for your construction company.

So let’s build a solid construction company business plan with this detailed guide.

Let’s dive right in.

Key Takeaways

• Venture into the market by conducting thorough industry and market analysis.
• Widen the scope of your service offerings to cater varying needs of your target audience.
• Create a detailed operations plan to get thorough guidance in your business operations.
• Conduct a SWOT analysis to identify your competitive edge over the competitors.
• Determine your marketing strategies to launch your business and get it popular amongst your target market.
• Define your business objectives, goals, and mission values to create a foundation for essential business policies.
• Account for various project costs, operating costs, and office expenses to form realistic cash-flow projections.

Why do you need a construction company business plan?

Apart from the fact that investors and banks would ask for a business plan when you seek funding, here are a few more reasons you need a business plan.

• A business plan offers a roadmap to your business. It acts as a guiding block that has answers to all your how, when, where, and what.
• It helps in determining the exact target market for your business and formulating strategies to cater accordingly.
• There are millions of construction companies competing in the industry. You can identify your strengths through a business plan and design a competitive edge to stand apart.
• A well-rounded plan prepares you for emergencies that may arise in your business by making a plan for every situation.
• A whole lot of business processes repeat every day. A business plan helps bring consistency by establishing SOPs for various business activities.

And of course, you get your desired funding with a solid business plan that vouches for the potential of your construction company.

Key components of a construction business plan

Writing a business plan gets much easier with a structurally defined flow. Well, let’s have a look at key components that a construction company business plan must have.

Executive Summary

A brief summary of an entire business plan that will encourage the readers to read further.

Company Overview

A brief company description including every detail from company structure to its mission statement and future goals.

Market Analysis

A thorough analysis of the construction industry and your target market. It also includes sections for competitor analysis, future market trends, and scope of growth.

Construction Services

Outline the construction services that your company will offer. Highlight any additional services that will make you a distinct player.

Marketing and Sales Strategy

It includes a strategic plan to achieve success through marketing and sales. Determine the best course of action for your business.

Management Team

Introduce key personnel in managerial and leadership roles. Discuss their roles, qualifications, experience, and expertise.

Operations Plan

A detailed plan that streamlines the everyday operations right from construction methods to hiring employees.

Financial Plan

A financial plan highlights the prominent figures and key reports of your construction company by making necessary financial projections.

Let’s dive further into these topics and get a detailed understanding of writing your business plan.

Related Construction Company Resources

• Construction Company Marketing Plan
• Construction Company Financial Plan
• Key Stats for the Construction Sector
• Start-up Cost For Construction Company
• How to Start a Construction Business

A step-by-step guide to creating a construction company business plan

A poorly written plan serves no purpose. However, with this step-by-step guide, you will uncover every detail that goes into making a fantastic and purpose-serving business plan.

1. Get a business plan template

Writing a comprehensive business plan is taxing and time-consuming. But if you do it well, you will have a guidebook for running your construction company.

Now, there is a lot that needs to be considered, planned, and accounted for as you start writing the plan. Even if you closely follow a construction business plan outline, there are higher chances of you losing track or getting stuck at certain sections.

This is why you need a business plan template to give a solid structure to your business idea. With industry-relevant examples and a guide, the Upmetrics business plan template is easy to edit and customize.

Whether you own a general contracting firm or specialize in residential construction or specialty trades- we have plenty of construction-related templates for you to choose from.

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2. Write an executive summary

The executive summary is a concise yet insightful description of your entire business plan.

This one-page document summarizes the most important questions that a reader might have and offers a peek into what they are about to uncover. Investors take a brief glance at your executive summary before deciding whether to proceed further or not.

An executive summary must outline the following details of your construction business in persuasive consecutive paragraphs.

• The exact business opportunity
• The target market
• The problem and the solution to it
• Products and services offered by you
• Market size and growth potential
• Financial highlights
• Management team

Maintain a personal storytelling tone while writing this section and encapsulate every minute detail that can make a difference.

But wait, don’t start writing yet. Write your executive summary only after you are done writing an entire plan. This will help you summarize effectively.

3. Prepare a company overview section

This section of a business plan will focus entirely on the details of your construction company.

From the type of construction company to the construction company’s goals- everything in this section is about your company description.

To begin with, highlight the type of construction business you will start. For instance, a residential construction company, general contracting company, industrial construction company, or specialty trade construction.

Clarify, if this will be a new business or an extension of existing business. If the business is already operating, offer a brief description of the business history.

After that, highlight the business structure of your construction company. Are you going to be a sole trader or start a limited liability company (LLC) or a limited partnership firm? The business structure you choose will decide how the finances and taxes will work in your business.

Now, this section is your chance to weave magical stories around your construction company. Present the mission statement, company’s objectives, and future goals over here.

For instance,

Mission statement : Syncore aims to become a trusted name for sustainable residential construction projects in Arizona by 2028. With our commitment to the highest quality standards, we will penetrate the market with our premium budgeted solutions.

Business goals :

• Onboarding and signing 15 construction projects in a span of 6 months.
• Generating revenue of $2 million by 2025.

Like this, you will write this entire section in parts by offering a brief overview of your construction business.

4. Conduct a competitive and market analysis

In this section of a business plan, you begin with industry analysis and then narrow it down to your particular market segment. This is important to show your potential investors that there are promising opportunities in this market.

Using market research practices determine the target market for your construction business. Create a buyer persona to identify what your ideal customer will look like.

Further, highlight your competitors in this competitive construction industry. Using SWOT analysis and PESTEL, determine the strengths and weaknesses of competing construction companies. In this section, you will also highlight your strengths to gain a competitive edge over existing players.

Don’t limit your market study to merely understanding the current scenarios. Extend the research and identify future trends and growth possibilities in your targeted market.

If you are a residential construction company focused on sustainable building practices, you must include the following details in your market analysis section.

• How large is the construction industry?
• What segment of the construction market will you capture?
• Who will avail of the construction services?
• What is the spending capacity of your target customers?
• Who are the top competing construction companies?
• What are the emerging trends in the industry and how will you leverage those?
• What is the growth potential of your target market?

Focus on quality market research as this will form the base of your further projections and strategies.

This screenshot of the construction business plan example highlights only the market size for HDFL construction. You can also include details like competitors analysis, growth potential, and market trends here.

5. Describe your construction service offerings

What construction services will you offer your potential clients?

Offer a detailed answer to this question, as you write a business plan section for service offerings.

Overall, this section should highlight every service offering that will bring you money. This could include services like,

• General contracting services
• Design and Engineering
• Construction
• Renovation and remodeling
• Project management
• Specialty services i.e. concrete work, HVAC installation, Roofing services
• Maintenance and repairs

Offer a brief understanding of these service offerings and highlight construction jobs you will specialize in. For instance, remodeling of kitchen and bathroom.

Now, will your construction company sell any construction materials for profit? If so, include details for that as well.

It’s important to consider the breadth of your service offerings to keep the customers coming back.

Overall, this section is your chance to prove to potential investors that your services can stand solid in the competitive construction industry.

6. Propose marketing and sales strategies

According to the IBIS world report , there are more than 3,787,470 construction businesses in the USA. Starting a construction company will add one more to this list, but hey- How do you wish to make a brand that your target audience can recall easily?

All the market assessment and understanding of your potential clients will come in handy at this stage as you make your marketing plan and sales strategies.

Take an opportunity to lay out your sales plan in this section. If you have existing customers, explain how you plan to retain them.

After you are done making your sales strategies, touch the marketing aspect.

Firstly, identify the way you want your brand to be recognized- as an ordinary construction firm, a luxury construction company, a sustainable solutions firm, or an affordable construction company. This will help you make a marketing plan.

Your marketing strategy should answer the following questions:

• Which marketing channels will you use-  Online, offline, or a mix of both?
• How will you generate more leads?
• Online marketing methods- search engines, social media, Email marketing, content marketing, etc.
• If you are going to be utilizing social media platforms- which ones?
• How much will you budget for paid ads?
• Will you use billboards, pamphlets, and newspaper advertisements to market your business?

Keep in mind the marketing channels where you can find your potential customers. For instance, you are more likely to find conversions through Email campaigns than social media campaigns, if you are finding clients for commercial construction.

All in all, in this section you have to draw potential investors’ attention with your sales and marketing strategy.

7. Introduce your management team

Everyone is aware of the cutthroat competition in the construction industry. Knowing that you need an able team to transform your business plan into a successful venture.

After laying out your marketing strategy, it’s time to introduce the key management and leadership team to your business plan.

It’s okay to brag about the talented individuals you have in your company. From construction heads to project managers, highlight the achievements, experience, and expertise of these people and prove their asset-worthiness for your company.

Also, draw the hierarchical map to give potential investors an idea of your organizational structure.

This is your time to prove that you have both the means and manpower to run a successful company.

8. Outline your operational plan

You may know construction, but do you know how to run a construction business?

As someone said, “ Seamless operations are the silent engine of extraordinary business achievements”

Before even taking the first project, it’s important to define operations and SOPs for different business activities. Make it so thorough that it can act as a guidebook whenever a problem arises in your construction company.

As you write a business plan for this section, focus on answering the following questions:

• What construction materials will you use?
• What will be the supply chain process in your construction company?
• Who will oversee the project management on site?
• What will be the timeline for completing projects?
• What will be health and safety protocols for construction workers?
• What will be the process of construction work?
• How will the communication flow within an organization?
• What technologies and equipment will you use?
• How will you ensure quality work?
• How will you hire employees?
• What accounting software will you use?

This is just a general gist of questions that can help you prepare this section. Consider it as a living document that will undergo various changes as the business commences and grows.

A thorough operations plan will lay a clear groundwork for running a company. Moreover, it will instill investors’ faith in your ability to run a construction company.

9. Create a financial plan

Writing a sound financial plan is a challenge but nothing that your determined mind can’t handle.

Whether you plan to raise funds or get bank loans, you need a sound financial plan. Investors will analyze this section and only if they find your business financially viable, will they invest.

In this section, you will make financial projections and estimates for your construction company. This includes forecasting sales, estimating startup costs , projecting overhead costs, and making a pricing plan.

Using the startup costs projection, determine how much funding is essential to start your own construction company.

Also, prepare different reports like income statements, cash flow statements, balance sheets, and break-even analyses using the projections made earlier.

To make a financial plan more relevant, consider various progressive and aggressive situations.

Lastly, prepare graphs, charts, and diagrams to make this section visually appealing and easy to grasp.

Now, stop. Don’t start writing a financial plan yet. You need a financial forecasting tool from Upmetrics to help you with projections and calculations of cash flow, sales, revenue, and everything else. Simply enter the data and it will make detailed and precise calculations for you.

Trust us, you don’t want to scratch your heads writing the entire plan from ground level.

And that’s it! With all this information you pretty much know everything that a construction business plan must have.

Construction Industry Highlights 2023

Now that you are almost set to open a construction company, here are a few industry statistics that might interest you.

• Market size : The US construction market sector was valued at 1.8 trillion US dollars in 2022.
• Growth of the virtual construction market : The global BIM market is 7.9 billion US dollars . North America is projected to be a market leader capturing 30% of this market.
• Rise in prefabrication and modular construction : Healthcare facilities followed by hotels/motels and educational institutions are most likely to avail of modular construction facilities.
• Major concerns : The leading concerns encircling the construction industry are inflation and supply chain disruptions faced by nearly 90% of constructors.
• Sustainable and green building : There is a continuous increase in demand for sustainable and green building solutions. As for 2021, the green building market in the USA was reported to be approximately 83 billion dollars .
• Growing investment in smart cities : According to IDC, the investment in smart cities is expected to grow to 203 billion dollars by 2024.

From sustainability to tech-centric processes, the construction industry is making huge shifts in trends. Both, small businesses and large have to evolve according to changing times to keep themselves relevant.

Download a sample construction business plan

Facing difficulty writing a business plan? Well, we have a perfect resource for you.

Download the Upmetrics sample business plan template. Our template offers step-by-step instructions and prompts to ease the entire plan writing process. It’s designed to meet modern market needs and is perfectly detailed with construction-relevant examples.

The Quickest Way to turn a Business Idea into a Business Plan

Fill-in-the-blanks and automatic financials make it easy.

Write your business plan with Upmetrics

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Upmetrics is an intuitively designed business planning app with more than 400+ sample business plans . Our business planning tool features AI assistance that will transform your business writing process. Not only that, it allows you to design, collaborate, and share your business plan in real-time with your team.

So what are you waiting for?

Let’s Build your plan with our business plan builder.

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Main Parts of a Business Plan

Table of Contents in Business Plan

Frequently asked questions, what kind of market research should i include in my construction business plan.

The market research for your construction business plan must include the following details:

• The market size of your targeted market, i.e. commercial construction, residential construction, etc.
• The target audience of your services and their buyers’ persona
• Top competing firms and companies offering similar services
• Emerging trends in your market
• Growth potential for your firm

Is a SWOT analysis necessary for a construction company business plan?

Absolutely yes. There are more than a billion construction companies in the USA itself. Starting another business won’t guarantee success unless you have a business that can withstand the dynamic competitive environment. SWOT analysis will make you aware of the company’s strengths, weaknesses, and the opportunities it can avail

What are the initial startup costs for a construction company?

It is possible to start a construction company with as little as $10,000. However, if you plan to set up a mid-sized construction company, expect to spend anywhere around $50,000-$250,000 on getting a basic setup. This includes accounting for licenses, insurance, office setup, construction materials, and payroll for the initial months.

Can I get government grants for a construction business?

Yes, you can apply for government grants to start your construction business. Check the local, federal, and state regulations to see which grants are applicable to your business. Check the eligibility and apply accordingly.

How often should I update my construction business plan?

A business plan is a living document that can guide you toward success if mapped properly. Ideally, you should update your business plan every 4-6 months to make it relevant. Set aside time to do so as a renewed plan will offer deep and meaningful insight into your business goals.

About the Author

Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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Construction Business Plan Template

Construction company business plan template.

If you want to start a construction business or expand your current one, you need a business plan.

Over the past 20+ years, we have helped over 10,000 entrepreneurs and business owners create business plans to start and grow all types of construction businesses, including commercial construction, building construction and residential construction.

Construction Business Plan Outline: How To Write a Construction Business Plan

Below are links to each section of a construction business plan:

• Executive Summary – The executive summary is the most important part of your business plan. It’s where you explain what your business is and why it will be successful.
• Company Overview – This section of your construction business plan should include a brief business description, your vision and mission statement, and the company’s core values.
• Industry Analysis – This section of your plan will provide an overview of the construction industry, including market size, growth outlook, major players, and competitive landscape.
• Customer Analysis – In this section of your plan, you will identify and describe your target market(s).
• Competitive Analysis – In this section, you will analyze your competitors and explain how you plan to differentiate your company from them.
• Marketing Plan – Your marketing plan should include an overview of your marketing goals, strategies, and tactics.
• Operations Plan – Your operations plan should describe how you will produce your product or service, as well as the people and resources needed to do so.
• Management Team – In this section, you will introduce the members of your management team and their experience and qualifications.
• Financial Plan – Your financial plan should include your financial statements such as the income statement, balance sheet, and cash flow statement.
• Appendix – The appendix of your plan should include any additional supporting materials, such as market research reports, resumes, licenses and permits.

Next Section: Executive Summary >

Construction Business Plan FAQs

What is the easiest way to complete my construction business plan.

Growthink's Ultimate Construction Business Plan Template allows you to quickly and easily complete your Construction Business Plan.

Where Can I Find a Free Construction Business Plan PDF Download?

You can download our construction business plan PDF template here . This is a business plan template you can use in PDF format.

What Is a Construction Business Plan?

A construction business plan provides a snapshot of your construction business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.

Why Do You Need a Business Plan for a Construction Company?

The construction industry is tough. If you’re a contractor looking to start a small construction business or construction services company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your construction business in order to improve your chances of success. Your business plan is a living document that should be updated annually as your company grows and changes. As always, we are here to help you write a business plan and guide you through the steps of taking your business idea from dream to reality.

What Are the Sources of Funding for Construction Businesses?

The main sources of funding for a small construction business are bank loans and angel investors. With regards to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to confirm that your financials are reasonable. But they will want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business.

The second most common form of funding for a construction business is angel investors. Angel investors are wealthy individuals who will write you a check. They will either take equity in return for their funding, or, like a bank, they will give you a loan. Venture capitalists will generally not fund a construction business.

How Do You Start a Construction Business?

Please see this article on our website: How to Start a Construction Business

What Are the Keys to Success for a Construction Business?

Below are some of the keys to success in the construction business:

• Vision & Focus: determine the type of construction business you want to operate and stick to that vision.
• Create your business plan: Your plan will help you set goals and outline how to achieve them.
• Get licensed, bonded, and insured: before you can bid on your first job, you need to investigate and meet the requirements for local and state licenses and do what you need to do to secure them, get your worker’s compensation and liability insurance, and find out how much you need to be bonded for.
• Build a winning team: Hire and train a team of employees with the right skills. Remember that since construction is seasonal and cyclical, you must also be willing to downsize if/when the workload decreases.
• Purchase wisely: be careful not to overspend on salaries and equipment. Consider renting equipment when possible.
• Properly price jobs: Keep factors such as overhead and actual production costs (materials, labor, inspections, etc.) in mind when pricing jobs to ensure a healthy profit on all projects.

CONSTRUCTION BUSINESS PLAN OUTLINE

• Construction Business Plan Home
• 1. Executive Summary
• 2. Company Overview
• 3. Industry Analysis
• 4. Customer Analysis
• 5. Competitive Analysis
• 6. Marketing Plan
• 7. Operations Plan
• 8. Management Team
• 9. Financial Plan
• 10. Appendix
• Construction Business Plan Summary

Other Helpful Business Plan Articles & Templates

• Get Started

Home >> #realtalk Blog >> Manage a business >> The Ins and Outs of …

The Ins and Outs of Writing a Construction Business Plan (Free Template)

By Homebase Team

A strong foundation is essential for a construction job—and starting a construction business. And how do you do that? By setting up your business for success with a solid construction business plan. 

Read on to learn about why you need a construction business plan, how to create one in six easy steps, and a free template to get you started. 

What’s a business plan for a construction company?

A business plan is a document that outlines a company’s business activities, goals, and how its activities will help achieve its objectives. It documents a business’s market research, financial projections, mission statement, and offerings. 

Every construction business can benefit from a business plan, whether you’re established or just starting. A construction business plan can help you secure funding, document your business model, forecast future business demands, and function as a guiding light for you and your team. 

The benefits of having a construction business plan

Most businesses start with a business plan—it’s a natural way to get your thoughts onto paper and organize them into actionable steps. Business plans can take a lot of time, but when done right, your business plan can function as your manual to move your business forward. 

If you’re still unsure whether your construction business needs a business plan, these four benefits might help you decide. 

Apply for funding

You’ll need a business plan if you’re looking for a business loan or planning to apply for business grants. Most financial lenders won’t even consider giving you a business loan without a well-thought-out business plan. A business plan is a way for lenders to gauge the risk level they’re taking if they lend your business money.

Your business plan should show lenders how to use their money and how to pay it back. It also allows you to build confidence in your ability to run a business from an organizational standpoint.

Attract top talent

Hiring the right people is important for any business, but it can make or break a construction business. Giving potential hires a complete understanding of your vision for your construction company can be the difference between finding the right employees versus the right now employees.

Creating a business plan will give you a clear vision for your company that you’ll easily be able to communicate to any potential hires.

Understand your competition

Industry and competitor research and analysis are a big part of creating a business plan. You might start your business plan thinking you know exactly what makes you stand out, but then again, you might not. Researching who your competitors are and what they do helps you solidify how your business can be differentiated from your peers. 

Finding what’s unique to your business is a huge factor in outbooking other local construction businesses.

Gives you clarity

Trying to get your business off the ground can feel like you get lost in the weeds of it all. Creating a business plan can help you clarify key elements of your company. A business plan gives you the big picture and lets you identify the priorities and milestones you need to focus on for your business.

How to write a business plan for a construction company

Writing a business plan for your construction company is essential in building your business. Whether you’re looking for funding or you’re looking for clarity, a business plan can help set you on the right path. Here are six key components of a successful construction business plan.

1. Executive summary

An executive summary is an overview of your construction business plan. Think of it as the CliffsNotes version of your business plan—it gives readers the basics of your business’s goals, financial projections, strategies, and more. This should be the first section of your business plan, but it’s usually the last thing you write because your plan informs it. 

An excellent executive summary reflects your construction business and should excite the reader about your company and its potential. 

2. Company description

The company overview and description section is the second section in your construction business plan. This section outlines vital details about your company, like your location, the size of the business, what you do, and what you hope to do in the future. 

When writing your company description, try to include the following information:

• The official company name
• Type of business structure (sole proprietorship, LLC, corporation, etc.)
• Names of the owners/management team
• The business location
• A company history that outlines when the business started, why you created it, and what it does
• Mission and vision statements

3. Market analysis

A robust market analysis gives you the foundation to create a strong construction business plan with the best chance at success. Market research is the best way to test whether your business will succeed. It can help you mitigate risks, give insights into customer preferences, and even help you decide on location and pricing. 

There are two main types of market research: primary and secondary. Primary research is gathered directly from consumers—think surveys, interviews, and focus groups you administer. Secondary research is compiled from external sources—think government census data, polling results, and research conducted by third parties. 

Both primary and secondary are great on their own; together, they’ll give you a fuller picture. 

4. Operations plan

There are a lot of moving parts that go into running a construction business. The operations plan lets you lay out all those parts and explain how you’ll run your company. This includes everything from your physical location, facilities, staffing needs, and equipment you’ll require. You can outline the types of projects your construction business will undertake, how many projects you’ll take on at once, and what resources you’ll need to deliver quality service at that scale.

5. Marketing and advertising strategies

Use the marketing and advertising strategies section of your construction business plan to highlight how you plan to promote your business. This section can outline all of the strategies you plan to use and can include a rough budget of what you plan to spend on marketing and advertising. Consider social media , digital marketing, content marketing, SEO, and local marketing strategies.

6. Financial projections

The financial projections section includes details about how you’re funding your business, projected revenues and expenses, and profitability projections. Accurate financial projections give potential lenders and investors confidence in your understanding of the industry and the viability of your business. 

Quick tips for writing a construction business plan

Now that you’ve got everything needed to start writing your business plan, here are five quick tips to help your writing process. These are big-picture ideas that you can use to get the most out of your construction business plan:

• Get to the point: Use clear, concise language to get your point across. Skip the jargon and ensure someone outside the construction industry understands what you write.
• Use data when you can: It’s great to have supporting data points to back you up when you’re talking about the industry and market.
• Write for your audience: Who are you writing for? Investors? Employees? Shareholders? Lenders? When you clearly define your audience, you can write in a way that resonates.
• Research, and then research some more: What you have to say about your industry is important, but having facts backed by research is even more powerful and convincing. 
• Use it: Don’t let your business plan just be another PDF collecting metaphorical dust on your desktop. Use it to inform your decisions and guide you and your team through the years. And update it when needed!

Free construction business plan template

Ready to get started on your construction business plan? Our free construction business plan template can help you write a business plan with all the elements needed for success. 

Download your free construction business plan template now

Build a better business with the right tools

If you know one thing, it’s that the quality of your tools can make or break a project. The same is true for the tools you use in your business. 

With Homebase , you get everything you need to take control of your construction business . Built for teams like yours, Homebase helps you schedule your team , track their hours , and run payroll even if you’re all on different job sites. 

Homebase is the all-in-one management app that simplifies running your construction business. Get started for free .

Construction business plan FAQs

Why should you create a business plan for your construction company even if you aren’t looking for financing.

You should create a business plan for your construction company even if you aren’t looking for financing, because it can help you understand your business and competitors and give potential hires confidence in your business.

What’s the best way to create your construction business plan?

The best way to create a construction business plan is to use a business plan template. You can download your free construction business plan template above.

Remember:  This is not legal advice. If you have questions about your particular situation, please consult a lawyer, CPA, or other appropriate professional advisor or agency.

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How to Create a Construction Business Plan

Believe it or not, creating a business plan can actually be an uplifting experience. Read on to define your dream and ignite your team.

When you close your eyes and think about the future, what do you see?

Waves unfurling over the sand as you enjoy a lengthy vacation with your family, while your construction business functions like clockwork without you…

What’s that? Who has time to close their eyes? Let alone think about the future?

Ah. Well. We’ll tell you who: Builders with business plans.

Real business plans. Those scribbles you made on the back of an old invoice a few years ago don’t really count.

Most people think of business plans as something you create when you’re first forming a company, but you’re way past the starting line. So, what’s the big deal?

Unfortunately, no matter how far you’ve gotten, you haven’t outrun the need for a plan.

This article will walk you through a painless process for creating a business plan that’s so inspiring, you won’t even have to close your eyes to see it.

What is a construction business plan?

A construction business plan is a strategic document that outlines the intentions of a construction company . It includes financial, operational, sales and marketing goals, and is used as a guide when making decisions for the future, typically with a 5 -10 year timeframe.

Why does my construction company need a business plan?

It’s normal to wonder whether you should even bother investing the effort, especially when you consider that most construction companies operate without a business plan.

While that might be the reality, that doesn’t make it a valid excuse. Here are a few more reasons why creating a plan is TOTALLY worth your while:

• A business plan is a key component for managing a construction company.
• You’ll have guideposts for making decisions.
• It gives you a scorecard and keeps your team intentional.
• It’ll make you a more confident leader.

If everyone else is working without a plan, you’ll end up exactly where they are: average.

You know you’re better than that.

What should I include in my construction business plan?

• Executive Summary - highlights of your business plan
• Company Overview - key details about your company and culture
• Market Analysis - industry, competitors and customers
• Marketing & Sales Strategy - how you’ll land jobs
• Operations Plan - how you’ll execute those jobs
• Financials & Revenue Forecasting - how much you’ll make from those jobs

These are the main sections normally found in a standard business plan, but you don’t have to follow it exactly. If you’re searching for investors, they’ll likely expect a document similar to the above format, but otherwise… it’s your plan, you can structure it however you like.

You probably won’t want to write the sections in this order – nor will you really be able to. You’ll have to do a bit of research on the various aspects of your business first and what you learn about one area will impact the others. But don’t worry, here’s a framework for how to get it done.

How do I create a construction business plan?

• Conduct market analysis: Who’s your competition?
• Work out what matters: What’s your company’s purpose?
• Study your numbers: Where are your profit margins?
• Decide how you’ll close jobs: What do you need to bring in the door?
• Set an operational path: How will you get the work done?
• You’ve got your plan - now summarize it!

Let’s take it step by step, looking at questions to consider and where in your plan to slot your answers.

Step 1. Conduct market analysis

When you’re consumed by the daily demands of projects, staff and customers it’s easy to only see what’s directly in front of you. Which makes market analysis a great place to start working on your business plan as it forces you to pause and get a sense of the construction industry landscape, what your competitors are up to, and whether you’re chasing the right customers:

• Is there a strong outlook for construction growth in your region?
• What areas of business are in demand? Home builds? Remodels? Commercial buildings?
• Who are the dominant companies doing similar jobs?
• Who’s running a construction business you admire?
• Who are your ideal customers? Are they the ones you’re currently serving?

Your answers to these questions will make up the third section of your business plan: Market Analysis.

Step 2. Work out what matters

Once you’ve got a handle on what’s happening out there, turn your focus inwards to what sets you apart from your competition – and, more importantly, what you want your company brand to stand for. Ask yourself:

• Where does your business fit in the current landscape?
• What can your company do better than anyone else?
• What are your corporate values?
• Beyond just construction, what larger purpose does your company offer the world?
• In other words, what motivates you more than money?

Your answers to these questions will become the foundation of the second section of your plan: Company Overview.

Step 3. Study your numbers

Next up, finances. This is a biggie. It’s going to be next to impossible to forecast your revenue without a budget, but if you don’t already have a proper one in place, do the best you can with whatever historical accounting is available.

As you review your numbers, you want to figure out the following:

• What are your annual operating expenses, both fixed and variable?
• What are your net and gross profit margins?
• What do you want them to be?
• What’s your target annual revenue over the next 5 to 10 years?

Your answers will help you build out the last section of your plan: Financials & Revenue Forecasting.

Even though it appears last in the document, you’ll need this input to set your sales, marketing and operational strategies, which is why you’re attacking it now.

If the thought of creating a budget from scratch makes your head spin, never fear! Download this Budget Quick Tool to get on your way to financial clarity and decisive future planning.

Step 4. Decide how you’ll close jobs

You know how much you want to make, now you need to figure out the conversion levels necessary to meet your financial goals. Think about:

• What are good sales conversion ratios for your construction niche?
• What’s your average job size?
• How many jobs do you need to complete to meet your revenue and profit margin targets?
• How many estimates do you need to do to land that many jobs?
• How many leads?
• How are you going to attract prospective customers?

The answers to these questions will go in the fourth section of your plan: Sales & Marketing.

Step 5. Set an operational path

Alright, so you know roughly where you want to go. Don’t worry about getting into the minutiae of how you’ll round every corner. Keep it high level and ponder:

• What’s your BHAG (Big Hairy Audacious Goal)?
• Who will you need on your team?
• What systems do you need to implement?
• How will you keep track of progress?
• How will you instill a sense of accountability within your team?

These answers will help you round out the fifth section: Operations Plan.

It will also lay the groundwork for your annual strategic planning, where you’ll break your big vision down into executable actions. Curious what that looks like? Download our Strategic Plan template .

Step 6. Summarize it!

You’re in the home stretch! The good news is you can give your brain a break for this last step. Now that you’ve worked out the nuts and bolts of your business plan, it’s time to capture them in an overview that covers:

• Who is your construction company?
• What is it going to do?

Provide sense of everything, without getting bogged down in the specifics. It may be the last thing you write, but it will ultimately be the first section of your plan: Executive Summary.

Do’s & Don’ts of creating a construction business plan

Suffice to say… don’t over complicate it.

Ready to put your Construction Business Plan into action? You don’t need to go it alone.

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How to Write a Business Plan for a Construction Company

Many contractors know how to build a home or office space, but not all know how to build a company and make it grow. More contractors are becoming aware of this and need financing from the right people to develop their business.

To do this, you need a solid business plan that investors can get behind. The document should hold the basic elements of a business plan, such as the executive summary, identity, and income projection.

However, the elements that will make it stand out are the specifics of the construction industry. Creating a business plan helps you see the direction of your business and identify long-term goals.

How Long Should Your Business Plan Be?

Experts say that a good business plan should be 15 to 20 pages long. However, some insist on going for 30 to 50 pages while others, less than 15 pages. Experts agree that the length of the business plan is subject to change depending on the target audience .

Remember that lenders and investors often need more details to make an educated decision. On the other hand, smaller business plans are easy to change and update to fit various companies.

Standard Business Plan Elements to Include

The basic business plan elements you should never skip — including for construction businesses — include:

• Executive summary : This section outlines the business plan, stating its purpose. The executive summary can also include the mission statement, a single statement that outlines the company’s purpose.
• Company identity : It holds the company’s name, address, contact information, leadership, employees, and operations information.
• Products and services : You have to include the company’s products and services. Detail the construction services and products you will offer to your consumers. Include the price, efficiency, and reliability of these products and services. You can also mention any special equipment or techniques you have that set you apart from your competition.
• Market analysis : This section will give insight into the construction industry and the standard consumer profile. It should outline whether you will serve residential or commercial clients, plus large organizations. You can also include if you plan to work with a developer in a residential subdivision or provide custom solutions to homeowners in rural settings.
• Competition : Who are your main competitors locally and on a larger scale? You should also mention the unique features you have over your competitors.
• Marketing strategy : The marketing strategy outlines how to advertise, promote, and sell your products and services. Be sure to include detailed designs for specific audiences, plus the channels you will use.
• Finances : Describe in detail how much financing you need and your plans for keeping the business running until it can pay for itself. Include the expected cash projection. Additionally, mention your budget, which covers the cost of operation such as material acquisition, labor, marketing, and other related expenses.
• Partners : Who will supply the raw materials for your business? What suppliers and partners will guarantee success for your business?
• Goals roadmap : And finally, include your goals and targets on specific timelines.

Elements Specific to a Construction Business Plan

• Licensing : All construction businesses need specific licensing for operations. State the certifications that allow you to sell construction products and services.
• Building permits : Outline how you will acquire building permits from the government and other regulatory bodies before any construction projects.
• Insurance : Outline how you will secure insurance for on-site workers per construction laws.
• Equipment : Describe the types and number of equipment you have, plus their capabilities. Outline how you plan to acquire the equipment you need but don’t have. Will you rent, lease, or buy?

Single-Use or Live Business Plans

Single-use business plans are best for one purpose, such as getting funding for your business. You then keep the plan and never use it again. However, live business plans remain in use, updated a few times every year.

Depending on your goals and growth, you can have both for your construction business. However, it is best to tailor one business plan to a specific purpose instead of using it for multiple objectives.

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Business Plan Template for Construction Companies

• Great for beginners
• Ready-to-use, fully customizable Subcategory
• Get started in seconds

Starting a construction company is no easy feat. To succeed in this competitive industry, you need a solid business plan that outlines your goals, strategies, and financial projections. With ClickUp's Business Plan Template for Construction Companies, you can create a comprehensive plan that will impress investors, secure funding, and guide your operations.

This template will help you:

• Outline your company's mission, vision, and values
• Define your target market and competitive advantage
• Develop a detailed marketing and sales strategy
• Create financial projections and budgets
• Plan your operational processes and project management

Don't let the complexities of starting a construction company hold you back. Use ClickUp's Business Plan Template and build a roadmap to success today!

Business Plan Template for Construction Companies Benefits

A business plan template specifically designed for construction companies can provide numerous benefits, including:

• Streamlined planning process, ensuring that all essential elements are included in the business plan
• Clear communication of business goals and strategies to potential investors, lenders, and stakeholders
• Thorough analysis of the construction market, competition, and target audience, leading to better decision-making
• Accurate financial projections, helping construction companies secure funding and manage cash flow effectively
• Comprehensive operational plans, guiding construction projects, resource allocation, and project management
• Increased credibility and professionalism, positioning construction companies as reliable and trustworthy in the industry

Main Elements of Construction Companies Business Plan Template

When it comes to creating a solid business plan for your construction company, ClickUp has you covered with our Construction Business Plan template!

Here are the main elements you'll find in this template:

• Custom Statuses: Keep track of the progress of each section with statuses like Complete, In Progress, Needs Revision, and To Do.
• Custom Fields: Capture important information such as Reference, Approved, and Section to ensure that all necessary details are included in your business plan.
• Custom Views: Explore five different views to gain a comprehensive understanding of your business plan. These include Topics, Status, Timeline, Business Plan, and Getting Started Guide.
• Document Collaboration: Collaborate seamlessly with your team by using ClickUp's Docs feature to easily edit and share your business plan.
• Goals and Milestones: Set goals and milestones to stay on track and ensure that your construction company is meeting its objectives.
• Task Management: Break down your business plan into actionable tasks, assign them to team members, and track progress with ClickUp's task management features.
• Gantt Chart: Visualize and manage the timeline of your business plan with ClickUp's Gantt chart.
• Integrations: Connect ClickUp with your favorite tools and apps to streamline your workflow and increase productivity.

With ClickUp's Construction Business Plan template, you'll have all the tools you need to create a comprehensive and effective business plan for your construction company.

How To Use Business Plan Template for Construction Companies

Creating a business plan for your construction company is crucial for success. Follow these steps to effectively use the Business Plan Template in ClickUp:

1. Define your company's mission and vision

Start by clearly defining your construction company's mission and vision. What is the purpose of your business? What do you hope to achieve in the long term? This step will set the foundation for your entire business plan.

Use a Docs feature in ClickUp to outline your mission and vision statement.

2. Identify your target market and competition

Understand your target market and competition in the construction industry. Who are your potential clients? What sets you apart from your competitors? Conduct market research to gain insights into your target audience and competition.

Create tasks in ClickUp to gather information about your target market and competition.

3. Outline your services and pricing

Clearly define the services your construction company will offer. Will you specialize in residential or commercial projects? What types of construction services will you provide? Determine your pricing structure and how you will remain competitive in the market.

Use custom fields in ClickUp to outline your services and pricing details.

4. Develop a marketing strategy

Create a comprehensive marketing strategy to promote your construction company. How will you reach your target audience? Which marketing channels will you use? Develop a plan for online and offline marketing, including website development, social media marketing, and networking events.

Use a Table view in ClickUp to outline your marketing strategy and track progress.

5. Establish financial projections and budget

Develop financial projections for your construction company, including revenue forecasts, expenses, and profit margins. Create a budget that outlines your expected costs, such as equipment, materials, and labor. This step is crucial for understanding the financial feasibility of your business.

Use Dashboards in ClickUp to track your financial projections and monitor your budget.

6. Set goals and milestones

Determine specific goals and milestones for your construction company. These could include targets for revenue growth, project completion timelines, or client acquisition. Break down your goals into actionable steps and set deadlines to keep you and your team accountable.

Create milestones in ClickUp to track your progress towards your goals.

By following these steps and utilizing the Business Plan Template in ClickUp, you can create a comprehensive and effective business plan for your construction company. Good luck!

Get Started with ClickUp’s Business Plan Template for Construction Companies

Construction companies can use this Business Plan Template to streamline their planning process and ensure all aspects of their business are covered.

First, hit “Add Template” to sign up for ClickUp and add the template to your Workspace. Make sure you designate which Space or location in your Workspace you’d like this template applied.

Next, invite relevant members or guests to your Workspace to start collaborating.

Now you can take advantage of the full potential of this template to create a comprehensive business plan:

• Use the Topics View to organize and outline the different sections of your business plan, such as Executive Summary, Market Analysis, Financial Projections, and more
• The Status View will help you track the progress of each section, with statuses like Complete, In Progress, Needs Revision, and To Do
• Utilize the Timeline View to set deadlines and milestones for each section, ensuring you stay on track
• The Business Plan View provides a holistic overview of your entire plan, allowing you to easily navigate between sections and make updates
• The Getting Started Guide View offers step-by-step instructions and tips on how to effectively use the template and create a successful business plan
• Customize the template by adding custom fields like Reference, Approved, and Section to provide additional context and organization
• Collaborate with team members to brainstorm ideas, gather data, and refine your business plan
• Regularly review and update your plan to reflect changes in the industry or your business goals
• Share your business plan with stakeholders, investors, and lenders to secure funding and support for your construction company.
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How to Start a Construction Company

Anthony St. Clair

12 min. read

Updated May 11, 2024

Free Download:  Sample Construction Business Plan Templates

Whether you want to be your area’s next big general contractor, or you believe you can build a successful small construction company in a specific niche, getting into the construction business is a process.

But fear not. Yes, there are licenses to apply for, equipment to buy, and maybe even training you’ll need to complete. But once you have a solid construction company business plan and know the direction you want to take, you can start your own construction business.

As Forbes and the U.S. Small Business Administration (SBA) have pointed out, construction is a high-growth industry right now and is expected to remain strong for years to come. In fact, many fast-growing small businesses are connected to construction, such as finishing contractors (e.g., drywall, flooring, and painting), utility systems construction (e.g., water, sewer, oil, gas, and electricity), and structural construction (e.g., concrete, roofing, and siding).

It makes sense. Whether for a residence, commercial use, industry, or public works, someone has to build the buildings, roads, and systems we all use in our daily lives. In developed countries such as the U.S., Canada, and the U.K., the construction industry usually generates six to nine percent of gross domestic product (GDP). According to the U.S. Census Bureau, in 2014, the construction industry as a whole generated $960 billion in annual revenue, and according to the U.S. Bureau of Labor Statistics, employed an estimated 5.8 million in 2013—and the average firm had fewer than 10 employees.

Construction companies have their ups and downs (for example, the economic crisis of 2008 hit construction firms hard ), but it’s an industry that will always have demand—and where there’s demand, there’s opportunity.

• How will you start your construction company?

For starters, let’s break down what it means to be a construction company.

You can build a construction company that is as big and broad or as narrow and specialized as you want. Typically, the industry is considered to have three main sectors:

• Buildings:  residential and non-residential (including institutional and commercial)
• Infrastructure:  also known as heavy engineering, heavy/highway, or heavy civil, and usually encompasses large-scale public works projects, highways, roads, bridges, dams, utilities, and water/wastewater systems
• Industrial: typically includes mills, power generation, refineries, chemical plants, and manufacturing facilities

Factors to consider:

Here are factors you’ll need to consider when deciding the scope and niche of your construction company. Throughout this startup guide, we’ll discuss each in more detail.

• What are your skills, and what field do you want to go into?
• What is the current construction company landscape in your area? Who are the major players?
• Where are there opportunities for a new business to grow and succeed?
• Who are your customers? Who will you be marketing to, and who will be paying you for your services?
• How will you finance your company?
• What legal, trade, and regulatory requirements will you need to meet and adhere to?
• Where will you set up shop? How much space will you need for equipment, meetings, and office personnel?
• What vehicles, small equipment, and heavy equipment will you need to rent or buy? What tools or other materials will you need?
• What will you do yourself, and what tasks or site labor will your hire or subcontract for?
• What will you need in your business plan?

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Begin with a SWOT analysis, which looks at your strengths, weaknesses, opportunities, and threats. Assess where you are, where you want to go, and how you want to get there.

• What trades do you currently have skills, experience, and industry contacts in?
• If you need to learn a trade, what is that process? Can you work as an apprentice for a company? Are there classes available, such as through your area’s community college system?
• Talk to people in your trade or in a connected trade. Take them to lunch, let them know you’re looking at getting into the business, and would like to ask them questions. (Are you talking to a potential competitor? Possibly. But you are also talking to a valuable contact who may be someone you can work with later.)

Since there is always demand for construction companies, it is an industry where there can be lots of players. Some are established and can succeed, and some fizzle and fail.

Make sure you understand the local landscape by talking with your local municipal officials, the Chamber of Commerce, trade organizations, and people in the industry.

• What is your area’s population, and how are those demographics projected to grow, decline, or change over the next five to 10 years?
• How much demand has there been for your field? Are there big needs for new residences? Are new industries coming into the area? Is aging infrastructure getting updated? Conversely, where is there saturation, too little demand for a new player to get business, or a high number of firms that fail?
• What trade organizations should you be part of? (Trade organizations are great for networking and help you stay current on industry and regulatory changes.)
• Where are there opportunities for a new business to find a niche where it can grow and succeed?

As you set up your construction company, you will face an important decision about how general to make your operation, or if you want to really specialize in a particular niche. Different companies can make each strategy work. Sometimes a company can make it with an attitude of “no job too big or too small,” and take on any job that comes their way. There may be times, in the early stages of your business, where that’s what you have to do to pay the bills.

However, your construction company will have a greater chance of success if you identify a niche where you can specialize.

Could you build your firm to be another builder of new homes? Sure. However, there are other options. Your firm could focus solely on building additions, or in building separate small buildings on a residential property. You could be a general painter—or you could specialize in mid-century restorations.

Identifying your niche:

Here are some ideas to help you identify potential niches.

Remember to make sure that your niche isn’t just riding a trend—because if the trend goes away, your business could be left behind. Make sure you can pivot to new trends, or refocus on a different niche while also retaining some jobs or specialties outside of your core niche.

• Are there demographic trends driving construction needs in your area, such as aging populations, an influx of new families, or a drive to restore houses of a particular style or period?
• Is your area known for, or becoming known for, commercial or industrial sectors?
• Within your field, is there a particular service that you could specialize in? For example, if you are a flooring contractor, could you specialize in laminate floors? If you remodel kitchens, is there an aspect of the work that you could specialize in—such as cabinets or counters—and subcontract the other work? If you are an electrician, could you specialize in panel upgrades or electrical work for outdoor spaces?
• Who are your customers?

In other words, who will you be marketing to, and who will be paying you for your services?

The answer might surprise you. Your customers are not necessarily the end occupier or user of the finished work.

Think of it this way: You want to market your services to the people or organizations who will be writing checks to you.

Determining who your customers are:

• If you are working on a commercial space, your customer may be the development group or property owner.
• If you specialize in remodeling repossessed houses, your customer may be the bank or credit union that owns the property and wants to re-sell it.
• If you are specializing in utility systems or public works projects, your customer may be a municipality or other public entity.
• If you are a subcontractor, your customer may be a general contractor.

Make sure you understand who will be making the decision on whether to bring on your firm or a competitor. Be sure your marketing and networking efforts target that customer—because they are the ones who will be writing you checks and referring business to you.

A construction company is a capital-intensive business.

You may need to rent or buy heavy equipment, or purchase materials in bulk. A solid business plan can outline your assets, and make the case for your new construction company to access funding from investment sources, from private interests to SBA loans.

Construction overall is a highly regulated industry. Make sure you know the code, laws, Occupational Safety and Health Administration (OSHA) practices, insurance requirements, and regulations that you will have to comply with. Some requirements will vary industry to industry, state to state, or locality to locality.

Here is an overview of the legal requirements you should be aware of:

• Building codes used and enforced in your area, such as the International Building Code (IBC). Your local area may also use variants of the IBC that you will have to know.
• States have different classes of construction companies, and different regulations and limits apply to each class.
• Safety practices and personal protective equipment (PPE, often mandated by OSHA).
• Bonding, licensing, and insurance requirements, which vary by industry and state.
• Where will you set up shop?

How much space will you need for equipment, meetings, and office personnel?

Some small-scale construction companies can operate out of a pickup or modified box utility truck. Other firms may need large properties with shop space, office buildings, and parking areas for heavy equipment.

Identify the scale of headquarters and shop space you’ll need, while also consulting with other local contractors on properties (such as industrial parks) that may be a good fit for your business. Use your business plan to identify your initial and overall personnel needs, so that you can find the appropriate space to get you started and provide opportunities to grow and change as the business grows.

Just like with property and office or shop space, you’ll also need to know what tools, materials, and equipment you have, and what you will need to rent or purchase.

Also, use this as an opportunity to get to know the equipment and material suppliers in your area, as you’ll be relying on them to get you the tools and materials you need to fulfill your jobs.

Here are some questions to consider:

• What work will you be doing by yourself?
• What personnel will you need in the field, in management, and in the back office?
• Who will you hire, versus who will you subcontract work to?
• How will your personnel and labor needs change based on growth or specific job requirements, and how will your construction company meet those needs?

As you can see from what we’ve covered, there are lots of things you’ll need to figure out in advance of actually starting your business. That is where a solid, thorough business plan will be to your advantage. Here are some of the areas you’ll want to cover in your construction company business plan.

• Introduction: describes the organization’s goals and focus
• Products/Services: what problems you will be solving for your customers
• The Market: an analysis of your industry in your market
• Mission : a succinct, in-a-nutshell statement of why your business exists and what sets it apart in the market
• Your business name, entity, and where your base of operations is located
• Startup requirements, assets, liabilities, expenses, and investment amount sought
• Safety: Discuss known safety issues and how your organization will operate in a safe manner that complies with relevant laws and regulations
• Services:  a broader explanation of the work you will provide and what makes it better than the competition
• Applications:  typical target customers and users of your products and services
• Market Analysis Summary:  list statistics, data, and financial numbers that show your understanding of the industry on a local and national scale, and also demonstrate the market conditions that make your business a good investment with a promising future
• Market Segmentation: Show the recent history of your target market and state where in the market you believe you can stand out and succeed
• Strategy and Implementation Summary: State who your target customers are and how you will secure their business
• Sales Forecast: Show a projection of monthly sales estimates during the first 12 months of operation, and annual sales estimates for the first three years of operation
• Marketing Strategy: Outline your core marketing and networking strategies to acquire and retain customers
• Management Summary: Detail your core management team as well as guiding company principles
• Personnel Plan: Outline expected personnel numbers and costs, including employees, subcontracted labor, and other personnel or business services
• Projected Cash Flow for at least the first 12 months of operation
• Break-Even Analysis for at least the first 12 months of operation, to show progress of investors toward a break-even point
• Projected Profit and Loss that plans for potential loss periods, and how company will work toward profitability
• Projected Balance Sheet showing three years of assets, liabilities, and capital, to indicate projected net worth
• Business Ratios that show typical cost percentages for an organization in your industry
• Appendix detailing other information, tables, or data, such as sales forecasts, personnel numbers, interest rates, cost of sales, cash flow, and so on

Planning your construction business may not be an easy endeavor, but now that you understand the scope of the work involved, you are ready to figure out what you need to get started.

For additional guidance, check out our construction business plan example and free template .

Anthony St. Clair is a business copywriter, author of the Rucksack Universe travel fantasy series, and a craft beer writer specializing in Oregon. Learn more at anthonystclair.com.

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How to Write a Successful Construction Business Plan That Sets You Up for Success

by: Daniel Quindemil

What if I told you there was a “copy and paste” formula that any construction business can follow and be successful?

Seriously…. there is…

Before I started I AM Builders, I helped grow a Commercial Construction Company from a $0 to $7,000,000 per year company.

I initially started I AM Builders to be an estimating firm. But as time went on I realized there was a big problem in the construction industry…. Contractors know how to build, but no one teaches them how to grow a company.

As a side a note: we specialize in estimating projects for busy contractors . If you ever need help estimating projects, we can prepare your entire estimate and bid for you and we can walk you through all strategies to help you close. Learn more about our estimating service for Contractors and Subcontractors .

Every entrepreneur wants to write a business plan. And yes, in most businesses you need a business plan to get financing, venture capital money, etc.

But construction is the only industry where you can start a business with zero financing become a million-dollar business almost overnight.

And guess what….. it doesn’t take a fancy business plan.

When I walked into Caroni, they were a drywall labor company and had just starting getting their first GC jobs. We didn’t know how to grow a construction business .

We started trying out different ways to get leads, estimating strategies, negotiations strategies….

We tried it all….

And after all was said and done, the secret to growing a construction business can be summarized in these three steps.

This is your business plan.

5 Pillars of a Contractor Business Plan

1. develop a system to get a ton of potential projects and client leads, 2. develop an estimating team that can bid jobs fast, 3. develop a follow-up system to negotiate and close sales.

4. Set Up Project Management Systems to Keep Everything Running Smoothly

5. Build Your Field Team and Perform an Outstanding Job on Every Single Project

Before you start… do this.

Here are some questions to ask yourself:

• What do you want your reputation to be?
• How do you want to handle your bidding process?
• How much time do you have for your construction company?

Next, it’s time to get some specific goals.

Too many contractors are only caught up with their jobs and the busyness of their daily schedules that they never sit down and think, “ what am I working toward ?”

This is why it’s important to get into the specifics and have clear goals on what to achieve.

For more info on how to prepare detailed goals and targets read this post: Grow Your Construction Business in 3 Months .

After helping over 1200 contractors grow their company, we’ve concluded that there are 5 steps to creating an effective business plan.

Let’s get into each one.

1. Determine Your Lead Generation Strategy

How are you getting your leads?

Before doing any work on the field, before estimating the job, before even getting the job , you need to capture the lead for the job.

That’s why it’s the first step in this list.

So the question is, how do you capture leads? Well, the first thing you should probably do is educate yourself deeply on this specific topic alone. Lucky for you, we have an article on how to get more jobs for you to dive into.

Next, you need to sign up for lead generation services like iSqft and Bluebook to consistently get the opportunity to bid on jobs. They both serve as the lead generation tool and the bidding tool as well, so it’s a 2-in-1 deal.

If you want more details on these lead gen services and a few other ones, check out this article .

After investing in these lead gen services you’ll have potential jobs coming in guaranteed, but there’s also another strategy you can take to get more leads.

It involves building a Select 12 Cluster (S12C). An S12C is essentially a list of 12 potential clients that you handpick and focus on that will provide you with a steady stream of business.

For example, if you’re a general contractor you would do a quick Google search for developers in your area,

Then you would pick 12 of them and either send out personalized emails, give them all a call, or visit their offices.

But you’re not just going to introduce yourself, remember that goal is to let them know you exist. Not any other contractor… but you . Stand out from other contractors, display authority and give value by helping them with their jobs, or by giving potential clients advice. This goes a long way in developing a relationship with everyone in your S12C.

The main idea with the S12C is to put your horse blinders on and laser focus on 12 ideal clients and develop relationships with them so they can start using you as the go-to when they need work with your trade.

So just to recap:

• Invest in lead generation services
• Set up and develop a S12C

After securing leads consistently and reliably, it’s time to have a specific plan to bid and estimate those jobs.

2. Establish Your Bidding and Estimating Process

The second step after getting leads is to have a system that bids and estimates those jobs for you at lightning speed so you can focus most of your time on selling the job.

There’s 3 options for you to consider:

• Hire an in-house estimator to work full-time.
• Hire an estimating service to handle each individual project.
• Do the whole thing yourself.

If you choose to do it yourself, it will prove to be really tough to expand your business when you’re so deep in it all day. Plus, imagine working for 1 and a half days straight to estimate a project, only to find out your potential client just used you for better pricing (they really do this). Successful contractors are ones that know how to build a team , how to lead them , and how to sell jobs to bring in business.

In other words, delegate as much as possible so you can focus on the thing that really brings in revenue, selling jobs.

So if you’re estimating jobs yourself as a one-man show, then delegate that task as soon as possible, otherwise, you won’t ever be able to effectively grow.

Let’s say you finally decide to hire an estimator to work in your office. The average salary of an estimator is $81,219/Yr, according to Indeed . Then after payroll taxes and insurance (26%), you’re looking at over $102,000 a year!

Which translates to about $8,500/Mn and $2125/Wk. If you want to bid 10 average-sized projects a month, that means you’re paying your estimator $850 per project!

To save money, time, and effort to manage an extra employee(s), the best option is to outsource your estimating to a reliable firm that can produce accurate pricing and only work on a per-project basis, so you only pay when there’s a project to bid, instead of having to pay an estimator full-time whether they’re hard at work or not.

3. Create a Sales Team that Closes Jobs

After you have leads coming in and you’re bidding those jobs at lightning speed without doing the tedious work, it’s time to dedicate most of your time to sell the job.

There are many strategies to closing jobs, but as a whole, it involves investing in the client .

Investing in a client means giving , being patient, and then asking when the time is right. You can give to the client through automatic follow-up or manual follow-up.

Automatic follow-up means using a Customer Relations Manager (CRM) to systematically contact specific people at specific times. It’s a software you can also use it to send mass emails with similar pitches to different clients in your area.

Manual follow-up involves a lot of calling and talking to people. This is on your own time, that’s why it’s called “manual” follow-up.

Before bidding a project, be sure to meet your potential client in person to:

• See if they’re someone you want to work with
• Get them to know who you are and what you bring to the table

If someone knows who you are, gets calls from you now and then where you genuinely help them out with any problems or ask how they’re doing…

Who do you think they’re most likely to pick for the job?

This is why it’s critical for contractors to have a S12C where they focus on 12 specific clients and get 80% of their work from them.

It’s ideal for the owner of the construction company to be the main salesperson but if there’s just not enough time in the day (we understand), then hire 1-2 Account Managers who’s entire job consists of talking to potential clients, following up with previous ones, and being the main form of communication between your company and the outside.

4. Set Up Project Management Systems

At this point you’ll have leads pouring in, you’ll be estimating those jobs on autopilot, and you’ll be selling the projects. It’s only a matter of time before you suddenly have a couple projects to work on, and the hard work really begins. This is where you need to understand how to manage subcontractors .

As stated above, the owner of a construction company, or any company for that matter, should focus on leading teams and selling. That’s it. Being on the job site all day stressing and pulling your hair out is not going to bring in new business. Unless you truly love being on the field, you need to delegate everything to seasoned professionals.

But before you go running around and delegating everything, you need to set up a system to manage all your projects so your contracting business can be a coordinated, smooth-oiled machine that pumps out only quality work.

You’re going to need 3-4 software to help you manage your fieldwork:

Bid Management Software

This is what you’re going to use to bid out jobs and keep track of your bids. It’s quick, it’s easy, and it’s a whole lot better than handing people estimates all day and having to remember due dates off the top of your head. If you want to check out some bidding software go take a look at SmartBid and Quick Bid .

Project Management Software

This is software for people on the field to be in constant communication with one another. One of the first steps in professionalizing a construction company is to get a project management software that helps all the workers, supervisors, project managers, and superintendents all be on the same page all the time. Some great P.M.S are CoConstruct , Buildertrend , and Procore .

Accounting Software

It always helps to have all your finances done automatically and as hands-off as possible. Let an accounting software manage all your finances so you can focus most of your effort on bringing in revenue by selling jobs. QuickBooks is the cream of the crop here but Zipbooks and Stripe are also great alternatives.

Estimating Software

This is optional because if you outsource your estimating to qualified estimating firms, then spending money on estimating software won’t be necessary. But if you want to hire estimators in-house or want to do a mix of in-house and out-house estimating, then you’re without a doubt going to need a takeoff and estimating software that can help you be as accurate and as quick as possible. We use Planswift in our office but Bluebeam is also great as well.

You can find software packages that include all-in-one packages like Procore, Corecon, or Buildertrend that include everything you need to professionalize your construction business. The pricing will reflect that, but it’s a necessary investment for your construction company.

5. Found a Field Operations Team

Now that you have project management systems set up, it’s time to create a field operations team. Keep in mind this is only for people in the field , not in the office.

Every construction company is different, some may choose to subcontract work instead of hiring workers and training them, and then others may lease workers from other companies.

So first understand how you want your company to operate, then the next step is to understand the roles of a steamrolling field operations team and how to find the right people for the job.

General Superintendent

This is the main field operations manager. He/she is the one overseeing all the projects a company is currently working on. A general superintendent needs to be comfortable under pressure, an effective leader that gets people to work, and able to raise their voice from time to time.

Project Superintendent

There are the overseers of single projects. They put all their attention on a single job to make sure it runs well. They need to have a deep understanding of construction, their workers, and be on top of their game even when under pressure.

This is the next subdivision in the field. Larger jobs typically get broken up into multiple sections and while they’re all being managed by the project superintendent, the foreman is the one managing specific sections or trades.

Skilled laborers are the true engine behind the construction job. These are the people on the field doing the actual work. Hiring workers is relatively simple but be sure not to fall in the trap of hiring cheaper labor to save money because the reality is all the mistakes they make end up costing more than if you would have hired workers a bit more expensive.

Hire people, train them, and let them train other workers.

We’re not going to have a project manager on the list because they’re not typically on the field but a good project manager will be in the field often to help the superintendent run the job.

That’s how you set up a strategical business plan that set’s you up for success.

Construction can be a tough industry, but a great plan on how you’re going to run your business and even better execution on that plan can make your life a lot easier.

We hope you enjoyed this piece and got some real value from it. Feel free to comment below your $0.02.

Do you want more projects?

Learn how to get leads on autopilot, bid jobs faster, and close more sales.

Learn about our Contractor Sales Academy .

Related Posts

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3 Essential Tips for Starting a Construction Company in 2023

3 Simple Steps to Bid More Construction Jobs in 2023

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Here is a free business plan sample for a construction company.

If you're poised to lay the foundation of your own construction company but feel uncertain about the initial steps, this is your blueprint for success.

In the content that follows, we will present to you a comprehensive sample business plan tailored for a construction company.

As any seasoned builder knows, a robust business plan is the cornerstone of a thriving enterprise, providing a clear blueprint for your company's structure, objectives, and growth strategies.

To erect a solid plan with precision and speed, you can utilize our construction company business plan template. Our specialists are also on hand to offer a complimentary review and refinement of your plan.

How to draft a great business plan for your construction company?

A good business plan for a construction company must cater to the unique aspects of the construction industry.

Initially, it is crucial to provide a comprehensive overview of the construction market. This includes up-to-date statistics and an analysis of emerging trends within the industry, as illustrated in our construction company business plan template .

Your business plan should articulate your vision clearly, define your target market (such as residential, commercial, or government contracts), and establish your company's distinctive positioning (e.g., specializing in green building, luxury homes, or cost-effective commercial structures).

Market analysis is a vital component. It requires a thorough understanding of the competitive landscape, regional construction demands, and the economic factors influencing the industry.

For a construction company, it is imperative to detail the services you will provide. This could range from design-build services, general contracting, or project management. Explain how these services align with the needs and requirements of your intended client base.

The operational plan is of paramount importance. It should outline the location of your business, the structure of your project management teams, the procurement process for materials, and the approach to managing construction projects.

In construction, it is essential to highlight your commitment to safety standards, quality control measures, and adherence to building codes and regulations.

Address your marketing and sales strategies next. How do you plan to secure contracts and maintain a robust pipeline of projects? Consider your approach to bidding, networking, client relationships, and reputation management.

Embracing digital strategies, such as maintaining an updated website and leveraging construction management software, is also crucial in the modern business environment.

The financial section is a cornerstone of your business plan. It should encompass the initial capital investment, projected cash flow, ongoing operational expenses, and the point at which you expect to break even.

In the construction industry, where project costs can vary significantly, it is vital to have a precise and well-researched financial plan. For assistance, you may refer to our financial forecast for a construction company .

Compared to other business plans, a construction company's plan must pay closer attention to risk management, the acquisition of skilled labor, and the potential for delays due to weather or supply chain disruptions.

A detailed business plan is not only a roadmap for the business owner but also a tool to attract investment or secure loans.

Lenders and investors are looking for comprehensive market analysis, realistic financial projections, and a solid understanding of the operational complexities of a construction business.

By presenting a thorough and substantiated plan, you showcase your professionalism and dedication to the success of your construction company.

To achieve these goals efficiently, consider using our construction company business plan template .

A free example of business plan for a construction company

Here, we will provide a concise and illustrative example of a business plan for a specific project.

This example aims to provide an overview of the essential components of a business plan. It is important to note that this version is only a summary. As it stands, this business plan is not sufficiently developed to support a profitability strategy or convince a bank to provide financing.

To be effective, the business plan should be significantly more detailed, including up-to-date market data, more persuasive arguments, a thorough market study, a three-year action plan, as well as detailed financial tables such as a projected income statement, projected balance sheet, cash flow budget, and break-even analysis.

All these elements have been thoroughly included by our experts in the business plan template they have designed for a construction company .

Here, we will follow the same structure as in our business plan template.

Market Opportunity

Market data and figures.

The construction industry is a cornerstone of the global economy with substantial market size.

Recent estimates place the global construction market at over 10 trillion dollars, and forecasts suggest continued growth driven by urbanization, infrastructure upgrades, and population increases.

In the United States, there are over 700,000 construction companies, contributing to an annual revenue of approximately 1.3 trillion dollars for the construction sector.

These statistics underscore the construction industry's vital role in shaping the built environment and its significant contribution to the national economy.

Emerging trends in the construction industry are indicative of a shift towards innovation, sustainability, and efficiency.

Green building practices are becoming more prevalent, with a focus on energy-efficient materials and sustainable construction methods to minimize environmental impact.

Technological advancements such as Building Information Modeling (BIM), prefabrication, and modular construction are streamlining project workflows and reducing waste.

Smart home technology and automation are increasingly integrated into new construction projects, catering to the demand for connected and intelligent living spaces.

Additionally, the industry is experiencing a surge in the use of drones and robotics for site surveying and monitoring, enhancing safety and precision.

These trends demonstrate the construction industry's commitment to embracing new technologies and sustainable practices to meet the evolving needs of society.

Success Factors

The success of a construction company hinges on several critical factors.

Quality of workmanship is paramount. A construction company that consistently delivers well-constructed, durable projects will build a strong reputation.

Innovation in construction techniques and materials can set a company apart in a crowded market.

Strategic location of operations can influence the ability to secure local projects and tap into regional growth.

Exceptional customer service and project management are essential for client satisfaction and repeat business.

Lastly, effective cost control, adherence to safety standards, and the capacity to adapt to industry trends, such as eco-friendly construction and smart technology integration, are vital for the sustained success of a construction company.

The Project

Project presentation.

Our construction company project is designed to address the increasing need for reliable and high-quality construction services. Situated in a region experiencing growth in residential and commercial development, our company will specialize in constructing modern, energy-efficient, and sustainable buildings. We will offer a comprehensive range of services, from initial design and planning to construction and project management, all tailored to meet the unique requirements of each client.

The emphasis will be on the use of innovative building techniques, materials, and sustainable practices to deliver projects that are not only aesthetically pleasing but also environmentally responsible and cost-effective.

Our construction company aims to set a new standard in the building industry, becoming a trusted partner for clients and a leader in sustainable construction practices.

Value Proposition

The value proposition of our construction company lies in our commitment to delivering high-quality, sustainable, and innovative building solutions. We understand the importance of creating structures that stand the test of time, both in terms of durability and environmental impact.

Our dedication to client satisfaction, attention to detail, and adherence to best practices in sustainable construction sets us apart, ensuring that every project we undertake is completed to the highest standards.

We are committed to fostering long-term relationships with our clients, providing them with peace of mind and confidence in their investment, and contributing to the betterment of our communities through responsible construction practices.

Our construction company is poised to become a cornerstone in the industry, championing the integration of green building techniques and materials to enhance the quality of life for our clients and future generations.

Project Owner

The project owner is a seasoned professional with a wealth of experience in the construction industry.

With a background in civil engineering and a passion for sustainable development, he is dedicated to establishing a construction company that excels in delivering projects that are both innovative and environmentally conscious.

Armed with a strategic vision for growth and a commitment to excellence, he is determined to lead the company to new heights, ensuring that each project not only meets but exceeds client expectations.

His expertise and drive for continuous improvement are the bedrock of the company, inspiring a culture of quality, integrity, and sustainability that will redefine the construction industry.

The Market Study

Market segments.

The market segments for this construction company are diverse and cater to various needs within the construction industry.

Firstly, there are residential clients looking to build or renovate their homes, seeking reliable and quality construction services.

Next, we have commercial clients who require the construction of retail spaces, offices, or other commercial properties, emphasizing timely delivery and adherence to safety standards.

The market also includes real estate developers focused on multi-unit residential or commercial developments, who value scalability and project management expertise.

Lastly, government and institutional clients for public infrastructure projects, such as schools and hospitals, can be a significant segment due to their need for compliance with strict regulations and standards.

SWOT Analysis

A SWOT analysis of this construction company project highlights several factors.

Strengths include a strong track record of completed projects, a skilled workforce, and robust project management capabilities.

Weaknesses might encompass the cyclical nature of the construction industry and the challenges of maintaining a skilled labor force.

Opportunities can be found in the growing demand for sustainable and green construction practices, as well as in technological advancements that can improve efficiency and reduce costs.

Threats may include economic downturns affecting the construction industry, increasing material costs, and the competitive landscape of the construction market.

Competitor Analysis

Competitor analysis in the construction sector indicates a highly competitive environment.

Direct competitors include other local and regional construction firms, as well as national construction companies with a presence in the area.

These competitors vie for projects based on cost, quality, reputation, and the ability to deliver on time.

Potential competitive advantages for our company include a strong reputation for safety, innovative use of technology, and a customer-centric approach to project management.

Understanding the strengths and weaknesses of competitors is crucial for carving out a niche in the market and ensuring client satisfaction.

Competitive Advantages

Our construction company's dedication to safety, quality, and customer satisfaction forms the cornerstone of our competitive edge.

We leverage advanced construction technologies and methodologies to enhance efficiency and deliver projects on schedule and within budget.

Our commitment to sustainability and green building practices not only meets the growing demand for environmentally responsible construction but also provides long-term value to our clients.

Moreover, our transparent communication and personalized service ensure that we understand and meet our clients' specific needs, fostering lasting relationships and repeat business.

You can also read our articles about: - the customer segments of a construction company - the competition study for a construction company

The Strategy

Development plan.

Our three-year development plan for the construction company is designed to establish us as a leader in sustainable and innovative building solutions.

In the first year, we will concentrate on building a strong reputation in the local market by delivering high-quality construction services and exceptional customer service.

The second year will be focused on expanding our services to neighboring regions and investing in advanced construction technologies to enhance efficiency and reduce environmental impact.

In the third year, we aim to diversify our portfolio by entering the commercial construction space and forming strategic alliances with real estate developers and architects to broaden our project scope.

Throughout this period, we will adhere to our core values of sustainability, integrity, and continuous improvement to meet the evolving demands of our clients and stay ahead in the competitive construction industry.

Business Model Canvas

The Business Model Canvas for our construction company targets both residential and commercial clients seeking reliable and eco-friendly construction services.

Our value proposition is centered on delivering sustainable building solutions, timely project completion, and transparent pricing.

We offer our services through direct contracts and partnerships, utilizing our key resources such as skilled labor, modern equipment, and industry expertise.

Key activities include project management, sustainable building practices, and client engagement.

Our revenue streams are generated from construction contracts, while our costs are mainly associated with labor, materials, and equipment maintenance.

Find a complete and editable real Business Model Canvas in our business plan template .

Marketing Strategy

Our marketing strategy is built on showcasing our commitment to sustainability and innovation in construction.

We aim to educate our target market on the benefits of green building and position ourselves as a thought leader in the industry. Our approach includes participation in industry events, content marketing through blogs and case studies, and leveraging client testimonials.

We will also establish partnerships with suppliers of eco-friendly materials to enhance our brand image.

Additionally, we will utilize social media and digital marketing to increase our visibility and engage with potential clients on a more personal level.

Risk Policy

The risk policy for our construction company is designed to mitigate risks associated with project execution, workplace safety, and financial management.

We comply with all construction regulations and safety standards, ensuring that our work sites are secure and our employees are well-trained.

We conduct thorough project planning and risk assessments to prevent delays and cost overruns. Moreover, we maintain a conservative financial strategy to manage cash flow effectively.

We also carry comprehensive insurance to protect against any unforeseen events that could impact our projects or business operations. Our priority is to deliver safe, high-quality construction services while safeguarding the financial stability of our company.

Why Our Project is Viable

We are committed to establishing a construction company that stands out for its dedication to sustainability and modern building practices.

With a growing demand for eco-friendly construction and our focus on quality and customer satisfaction, we are poised for success in this dynamic industry.

We are enthusiastic about the opportunity to contribute to the development of sustainable communities and look forward to the growth and evolution of our construction company.

We remain adaptable to market changes and are eager to embrace the challenges and opportunities that lie ahead in the construction sector.

You can also read our articles about: - the Business Model Canvas of a construction company - the marketing strategy for a construction company

The Financial Plan

Of course, the text presented below is far from sufficient to serve as a solid and credible financial analysis for a bank or potential investor. They expect specific numbers, financial statements, and charts demonstrating the profitability of your project.

All these elements are available in our business plan template for a construction company and our financial plan for a construction company .

Initial expenses for our construction company include acquiring construction equipment, vehicles, and tools necessary for various building projects, obtaining licenses and permits, insuring our operations, and investing in safety training for our workforce. Additionally, costs will be allocated for establishing a strong brand presence and executing targeted marketing strategies to attract potential clients in the residential and commercial sectors.

Our revenue assumptions are based on a thorough market analysis of the local construction industry, taking into account the current demand for new construction and renovation services, as well as the competitive landscape.

We expect a gradual increase in contracts, starting conservatively and expanding as our reputation for quality and reliability grows within the community.

The projected income statement outlines expected revenues from our construction services, direct costs (materials, labor, subcontracting), and operating expenses (office rent, marketing, salaries, equipment maintenance, etc.).

This leads to a forecasted net profit that is essential for assessing the long-term profitability of our construction business.

The projected balance sheet presents assets unique to our company, such as construction machinery, vehicles, and material inventories, alongside liabilities including loans and projected operational costs.

It provides a snapshot of the financial standing of our construction company at the end of each fiscal period.

Our projected cash flow statement details the inflows and outflows of cash, enabling us to predict our financial needs at any point in time. This is crucial for maintaining a healthy cash balance and steering clear of liquidity issues.

The projected financing plan identifies the specific sources of funding we intend to tap into to cover our initial outlays.

The working capital requirement for our construction company will be diligently managed to ensure we have sufficient funds to support day-to-day activities, such as procuring materials, managing inventory, and disbursing wages.

The break-even analysis for our venture will calculate the volume of business we need to achieve to cover all our costs, including the initial investments, and to begin generating profits.

It will signal the point at which our company becomes financially sustainable.

Key performance indicators we will monitor include the profit margin on our construction projects, the current ratio to evaluate our ability to meet short-term obligations, and the return on investment to gauge the efficiency of the capital we have deployed into the business.

These metrics will assist us in assessing the financial health and overall success of our construction company.

If you want to know more about the financial analysis of this type of activity, please read our article about the financial plan for a construction company .

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Construction Company Business Plan [Sample Template]

By: Author Tony Martins Ajaero

Home » Business ideas » Construction & Engineering Industry » Construction Business

Are you about starting a construction company ? If YES, here’s a complete sample construction business plan template & feasibility report you can use for FREE .

Okay, so we have considered all the requirements for starting a construction business. We also took it further by analyzing and drafting a sample construction marketing plan template backed up by actionable guerrilla marketing ideas for construction businesses. So let’s proceed to the business planning section.

A Sample Construction Company Business Plan Template

1. industry overview.

The construction industry can comfortably boast to be responsible for the infrastructural development of the world. As such, the development of any country or city can be said to be the handiwork of construction companies and other stakeholders.

In other words, all the edifices, bridges, dams, roads, estates, campuses, shopping malls, office complexes, skyscrapers and massive structures that you see around are all products of the construction industry. Starting a construction business is capital intensive simply because of the type of heavy duty equipment that is required to carry out a construction project and also the cost of managing a large workforce.

Despite the fact that the construction industry requires huge start – up capital, the industry is highly profitable, especially if you have the expertise and capacity to deliver quality jobs. The major clients for construction companies are governments and the private sector.

Construction giants all over the world head towards developing countries, because they know that they are going to get juicy construction contracts there. Unlike in advanced economy, in developing countries and undeveloped world, there are loads of construction works to be done.

The fact that they have infrastructure deficit means that the government must be up and doing in terms of road constructions, bridge construction, public facility construction (hospitals, schools, office facilities and estates et al) and dams constructions.

After a war, the construction industry is one of the major stakeholders that contribute in the rebuilding of a country. In so doing, they work with governments in ensuring that basic infrastructures are restored and of course it will always ends up a win – win situation for both parties.

The government gets what they want and the construction company and contractors get good returns for delivering the projects.

Over and above, the success of a construction company to a larger extent depends on their relationship with the biggest clients in the industry; the government of any country. No doubt there is always enough construction contracts to go round as long as a construction company is competent and well positioned. They won’t lack construction contracts from both the government and the private sector.

2. Executive Summary

Shannon Berg Construction Company is an international construction company that has its headquarters in Grand Rapids, Michigan – USA. The fact that we are based in the united states does not in any way restrict our scope of operations to the United States of America.

We are an international construction company and we work for our clients (governments and private sectors) in any part of the world.

Shannon Berg Construction Company will be specialized in the constructions of skyscrapers, bridges, stadiums, roads, dams, Office complex, shopping malls, schools, campuses and estates et al. As a matter of fact, we are going to be known for delivering world class structures all over the globe.

Creativity, excellence and timely completion of construction projects will be our signature. We intend starting our construction business on a small scale in Grand Rapids, Michigan, but we have a bigger picture – to have our presence in any part of the world that our clients wants us to work.  We hope to achieve this feat within the first 10 years of launching the company.

As part of our plans to make our highly esteemed customers our number one priority and to become a global construction brand, we have perfected plans and strategies that will enable us work with our clients in delivering projects that can favorably compete with the best in the industry at an affordable and reasonable price within the stipulated completion date barring any unforeseen circumstance.

Shannon Berg Construction Company is fully aware that starting a construction business requires huge capital base, which is why we have perfected plans for steady flow of cash from private investors who are interested in working with us.

We can confidently say that we have a robust financial standing and we are ready to take on any construction project that comes our way, as long as the project is duly commissioned by the required authority.

Shannon Berg Construction Company will be owned by the principal partner; Engr. Shannon Berg and other partners (Nani David, Lois Scotland and Christopher Parkston). They also have plans in the pipeline to sell the shares of the company in the nearest future to interested investors who would want to be part owners of the company.

Shannon Berg who is the principal partner has well over 25 years of experience in the construction industry. Before starting his own construction company, he was a senior project manager and consultant with one of the world’s largest construction company based in Germany.

Engr. Shannon Berg, Nani David, Lois Scotland and Christopher Parkston will be the major financier of the company. Nonetheless, we have made a concerted decision not to limit the number of investors with similar investment ideology that may want to invest in the business.

This is necessary in order for us to be able to retain financial flexibility. Ideally, our plan is that no investment will be less than $1,000,000, which would purchase a 1 percent equity position. It is our desire that all equity partners be limited partners.

3. Our Products and Services

Shannon Berg Construction Company is a construction company that is set to undertake both small construction projects and massive construction projects for governments, private sectors and for individuals which is why we do not intend to place limitations of the scope of the projects we handle and what we do.

We know that if we are good at what we do, it will make it easier for our brand to grow beyond Grand Rapids, Michigan to other parts of the United States of America and the rest of the world. Our business offering are listed below;

• Road Construction
• Bridge Construction
• Dam construction
• Airports and Helipads Construction
• Seaports Construction
• Skyscrapers construction
• Estate construction
• Public facility construction (hospitals, schools, shopping malls, office complexes and industrial facilities et al)
• Construction of residential facilities
• Property Makeover Services
• Construction Consultancy and Advisory Services

4. Our Mission and Vision Statement

• Our vision is to build a first class construction company that will have active presence in North America, South America, Africa and Asia.
• At Shannon Berg Construction Company, our mission and values are to help governments, the private sector and individuals in the United States of America and throughout the world realize their dreams of building a world class structure that can compete on a global stage with the best in the construction industry.

Our Business Structure

Shannon Berg Construction Company intend starting small from Grand Rapids, Michigan, but with a vision of growing the business to becoming a global construction brand with presence in all the continents of the world. In order to achieve this vision, we just have to position our company for growth and ensure that we hire dedicated and highly competent employees at all levels.

Shannon Berg Construction Company will ensure that we build a team that will work together towards achieving the company’s vision. We will build a business that has the right structures and process in place that can support growth; a business that runs on autopilot.

In view of the above, we have made provisions for the following position in our organization based on the size of the company we intend starting but as the business grows, we will create senior level positions and also create a structure that will support the business growth at every growth and expansion stage;

• Chief Executive Officer (President)

Project Manager

Civil Engineer

• Structural Engineer
• Quantity Surveyor

Land Surveyor

Company’s Lawyer/Secretary

Admin and HR Manager

Business Developer

• Front Desk Officer

5. Job Roles and Responsibilities

Chief Executive Officer – CEO:

• Responsible for providing direction for the business
• Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
• Responsible for the day to day running of the business
• Responsible for handling high profile clients and deals
• Responsible for fixing prices and signing business deals
• Responsible for signing checks and documents on behalf of the company
• Evaluates the success of the organization
• Reports to the board
• Responsible for the planning, management and coordinating all projects on behalf of the company
• Supervises projects
• Ensures compliance during project executions
• Provides advice on the management of projects
• Responsible for carrying out risk assessment
• Using IT systems and software to keep track of people and progress of ongoing projects
• Responsible for overseeing the accounting, costing and billing of every project
• Represents the organization’s interest at various stakeholders meetings
• Ensures that project desired result is achieved, the most efficient resources are utilized and different interests involved are satisfied.
• Responsible for preparing bids for tenders, and reporting to clients, public agencies and planning bodies
• Ensures that sites meet legal guidelines, and health and safety requirements
• Assesses the environment impact and risks connected to projects
• Responsible for judging whether projects are workable by assessing materials, costs and time requirements
• Draws up blueprints, using Computer Aided Design (CAD) packages
• Discussing requirements with the client and other professionals (e.g. architects and project managers et al)
• Responsible for managing, directing and monitoring progress during each phase of a project
• Responsible for creating building designs and highly detailed drawings both by using the hands and by using specialist computer – aided design (CAD) software
• Works around constraining factors such as town planning legislation, environmental impact and project budget
• Writes and presents reports, proposals, applications and contracts
• Adapting plans according to circumstances and resolving any problems that may arise during construction
• Works with project team and management to achieve a common goal
• Responsible for applying for planning permission and advice from governmental new building and legal department.
• Responsible for undertaking land surveys/measurements using a variety of specialist technical equipment such as theodolites, laser alignment devices and satellite positioning systems et al.
• Responsible for presenting data to clients
• Responsible for producing and advising about construction plans and drawings
• Responsible for advising about technical matters and whether the construction plans are viable
• Responsible for drawing up contracts and other legal documents for the company
• Consult and handle all corporate legal processes (e.g. intellectual property, mergers & acquisitions, financial/ securities offerings, compliance issues, transactions, agreements, lawsuits and patents et al)
• Develops company policy and position on legal issues
• Researches, anticipate and guard company against legal risks
• Represents company in legal proceedings (administrative boards, court trials et al)
• Plays a part in business deals negotiation and take minutes of meetings
• Responsible for analyzing legal documents on behalf of the company
• Prepares annual reports for the company
• Responsible for overseeing the smooth running of HR and administrative tasks for the organization
• Defines job positions for recruitment and managing interviewing process
• Carries out staff induction for new team members
• Responsible for training, evaluation and assessment of employees
• Responsible for arranging travel, meetings and appointments
• Oversees the smooth running of the daily office activities.
• Identifies, prioritize, and reach out to new partners, and business opportunities et al
• Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
• Develops, executes and evaluates new plans for expanding increase sales
• Documents all customer contact and information (manage the company’s CRM system)
• Represents the company in strategic meetings with government agencies, private sectors and contractors
• Helps increase sales and growth for the company
• Responsible for preparing financial reports, budgets, and financial statements for the organization
• Responsible for financial forecasting and risks analysis.
• Responsible for developing and managing financial systems and policies
• Responsible for administering payrolls
• Ensures compliance with taxation legislation
• Handles all financial transactions for the company
• Serves as internal auditor for the company

Front Desk/Customer’s Service Officer

• Receives Visitors/clients on behalf of the organization
• Receives parcels/documents for the company
• Handles enquiries via e-mail and phone calls for the organization
• Distributes mails in the organization
• Handles any other duties as assigned the line manager

6. SWOT Analysis

Surviving in the business world as a construction company requires more than knowing how to deliver standard projects but also how to network with key people that matter; decision makers that can decide who a project is given to and all that.

We know that it will be a bit difficult to compete with already established construction companies in the United States especially because we are new in the industry.

In order to properly position our company for growth and to favorably compete in the construction industry, we engaged the services of a Dr. Joe Whyte, a renowned HR and business consultants in the United States of America to help us run a SWOT analysis.

It is important that we know our strength, our weaknesses, and the opportunities that we can leverage on in the industry and the threats that we are likely going to be confronted with.

With that, we will be able to map out strategies that will not only help us to survive in the industry but also to build a global construction brand. Here is a summary from the result of the SWOT analysis that was conducted on behalf of Shannon Berg Construction Company;

Shannon Berg Construction Company can confidently boast of having a competent and highly experienced management team who are regarded as some of the best hands in Michigan.

Although we are a new construction company, but our president and board of trustee are respectable people in the United States of America who have served the US government in various capacity; we are a construction company that has the right network that is suitable for the kind of business we are into.

Well the fact that we are a new construction company could count as a weakness. It is normal for clients to think twice before awarding construction contracts to newbies in the industry.

Another weakness that can count against us in the industry is the fact that we may not have the financial muscles to drive the business the way we ought to drive it. We require huge financial base to be able to acquire some of the latest heavy duty construction equipment.

• Opportunities:

Our business concept, our mission and vision puts us at an advantage in the industry. We will start small to build trust within Grand Rapids, Michigan and there are loads of opportunities for us there simply because we are well positioned to work with both the state government and the highly organized private sector.

Generally in the construction industry, both the already established construction companies and start – up construction companies are subject to threat from government policies, global economic downturn and unforeseen natural disasters (disasters that may cause setback).

These are the threats that we are likely going to face as a newbie construction company in Grand Rapids, Michigan. Another threat that we are likely going to face is the arrival of a big construction company in the location where our business has strong presence.

7. MARKET ANALYSIS

• Market Trends

The trend in the construction industry is that construction companies are always coming out with processes that will help them achieve more within a short period; construction jobs can be time consuming especially the construction of massive infrastructures.

Most players in the construction industry are fully aware that the government of any country or state is the biggest clients they can get and they do all the lobbying and horse trading to ensure that they get government contracts.

No doubt there are loads of big time investors that have stakes in the construction industry, but one thing is certain, there is room big enough to accommodate both the big construction companies and the small construction companies.

What smaller construction companies need to do to survive in the industry is to concentrate on developing estates, schools, hospitals and hotels et al before bidding for big construction contracts like road construction, bridge construction, dam construction and skyscrapers et al.

Another obvious trend in the construction industry is subletting of contracts. It is now obvious that construction giants leverage on their brands to win contracts and in some cases after they have won the contract.

They will go ahead to sublet the contract to smaller construction company that they trust can deliver to execute the project at an agreed fee that will be good enough for both parties to make profits. Smaller construction companies position themselves to be able to leverage on such opportunities once it present itself.

8. Our Target Market

Our target market cuts across governments at all levels and countries, the organized private sector and people of different class and from all walks of life. We know that our selling points will be our excellent and timely delivery of construction projects using global best practices.

We will start with the local market, people, organizations and the government in Michigan, but we hope to spread our nets to clients from other states in the US and thereafter other countries of the world.

Shannon Berg Construction Company will be known for working with smaller clients (various individuals) as well as working for bigger clients (various governments and organized private sector). Below is a list of the people and organizations that we have specifically designed our services for;

• Organized private sector (Corporate organizations)
• Land Owners
• Businessmen and Businesswomen
• University Campuses
• Foreign investors who are interested in owning properties in the United States of America
• The government of the United States of America (Government contracts)
• The governments of other nations of the world

Our Competitive Advantage

We are quite aware that there are big – time investors and construction companies who are well recognized in the construction industry, and we maybe have to compete with them when it is time to bid for juicy government contracts.

It might be challenging competing as a newbie in the construction industry, especially in a highly organized market like that of the United States of America, which is why we were deliberate in choosing our board members. Our competitive advantage is not limited to the crop of highly experienced professions that are members of our management team but also our board members.

Our board members are highly respected professionals in the United States who have served the government of the United States at various capacities; people who are accomplished business gurus and people who have the right connections and experience to make things happen with little or no struggle. For us, it is indeed part of the competitive advantage that we are bringing to the market.

Another positive for Shannon Berg Construction Company is the fact that our Chief Executive Officer / President is a renowned Civil Engineer, he has robust experience in the construction industry and he has worked extensively as a senior project manager for one of the world’s leading construction companies.

He is sure going to bring is experience, expertise and network (connections) to make Shannon Berg Construction Company one of the leading construction brand in Grand Rapids, Michigan and also active player in the global construction market.

9. SALES AND MARKETING STRATEGY

• Sources of Income

Shannon Berg Construction Company was established with the aim of maximizing profits through delivering quality and standard construction works for our highly esteemed clients. We will ensure that we generate income from every available means within the construction industry. Below are the sources we intend exploring to generate income for Shannon Berg Construction Company;

• Construction of residential apartments

10. Sales Forecast

It is important to state that our sales forecast is based on the data gathered during our feasibility studies and also some of the assumptions readily available on the field.

We have relationship with major stakeholders in the real estate and construction industry in Grand Rapids, Michigan and also in order states in the US and we are sure of getting key construction contracts to kick start of business. Below are the projections that we were able to come up with for the first three years of Shannon Berg Construction Company;

• First Year-: $2,000,000
• Second Year-: $3,500,000
• Third Year-: $5,000,000

N.B : This projection is done based on what is obtainable in the industry and with the assumption that all things that will facilitate easy flow of construction contracts. From our calculations, we are likely going to make a minimum of 30 percent profits after task from executing key construction projects.

• Marketing Strategy and Sales Strategy

We have been able to clearly define our target market and have documented this in our construction marketing plan. We know how to get them to hire our services which is why we have decided to adopt some of the winning formula that construction giants utilize to win major construction contracts.

We know that it will take different marketing and sales strategies to win small clients and bigger clients. For example; there are requirements a construction company would hate to meet before they can be awarded a government contract. We have put all these factors in place before creating a workable marketing and sales strategy for Shannon Berg Construction Company.

Shannon Berg Construction Company is fully aware of the bureaucracy and horse trading that exists in bidding for construction contracts from the government and even the organized private sector, which is why we were able to put protocols in place to hire some of the best business developer to handle our sales and marketing.

No doubt, our sales and marketing team will be recruited based on their vast experience in the construction industry and their ability to fit into our Business model. We are going to pay more emphasis in the training of all our employees so as to give them all they would need to help the company achieve its aim and objectives.

Our goal is to become one of the leading construction companies in Grand Rapids, Michigan and we know we can achieve this by ensuring that our sales and marketing team are delivering on set targets. Shannon Berg Construction Company will adopt the following marketing and sales strategies;

• Introduce our business by sending introductory letters alongside our brochure to all the corporate organizations and government offices in Grand Rapids, Michigan and other States in the US.
• Promptness in bidding for contracts
• Advertise our business in real estate/properties magazines and websites
• List our business on yellow pages
• Promote our business on satellite TV stations and radio stations.
• Attend expos, seminars, and business fairs et al
• Create different packages for different category of clients in order to work with their budgets and still deliver quality housing/property to them
• Leverage on the internet (social media platforms and our official websites) to promote our business

11. Publicity and Advertising Strategy

We have been able to work with our consultants to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market. First and foremost, we want our brands to be visible and well communicated, which is why our publicity strategy have been well crafted to help us achieve our aims and business objectives.

All our publicity materials and jingles are done by some of the best hands in the industry. Below are the platforms we intend to leverage on to promote and advertise our property development business;

• Place adverts on both print and electronic media platforms
• Sponsor relevant TV shows
• Utilize our company’s website in promoting our business
• Leverage on the internet and social media platforms like; Instagram, Facebook ,Twitter, LinkedIn, Badoo, Google+ et al
• Install our Bill Boards on strategic locations

12. Our Pricing Strategy

Part of business strategy is to ensure that we work within the budget of our clients to deliver excellent and world class construction projects.

We are quite aware that there are major players in the construction industry in the United States of America who are not interested in small business deals and that is why we have positioned Shannon Berg Construction Company to take on such contracts.

Although our prices may not be outrageously lower than what is obtained in the industry, but we are hopefully that whatever price we bill our customer will be amongst the lowest they can get in the industry. The fact that we are going to be billing our clients lower than what is obtainable in the industry does not in any way going to affect the quality of our construction projects.

• Payment Options

Our payment policy in Shannon Berg Construction Company is all inclusive because we are quite aware that different people prefer different payment options as it suits them, but at the same time, we will not accept payment by cash because of the volume of cash that will be involved in most of our transactions. Here are the payment options that we will make available to our clients;

• Payment by via bank transfer
• Payment via online bank transfer
• Payment via check
• Payment via bank draft

In view of the above, we have chosen banking platforms that will help us achieve our plans without any itches.

13. Startup Expenditure (Budget)

• The Total Fee for incorporating the Business in New York: $750.
• The budget for Liability insurance, permits and license: $5,000
• The Amount needed to acquire a suitable Facility with enough space in Grand Rapids, Michigan (Re – Construction of the facility inclusive): $500,000.
• The Cost for equipping the office (computers, printers, fax machines, furniture, telephones, filing cabins, safety gadgets and electronics et al): $15,000
• The cost for acquiring heavy duty construction equipment: $2,000,000
• The Cost of Launching a Website: $600
• Additional Expenditure (Business cards, Signage, Adverts and Promotions et al): $5,000
• Working capital (investment fund): $3,000,000 (3 Million US Dollar)

Going by the report from our research and feasibility studies, we will need about $7,000,000 (7 US Million Dollars) to set up a construction company in Grand Rapids, Michigan. It is important to state that most of the heavy duty construction equipment that we will work with will be leased.

This necessary because some of these equipment are really expensive and it won’t be economical for us to acquire them from the start.

Generating Funding/Startup Capital for Shannon Berg Construction Company

• The Chief Executive Officer/President Engr. Shannon Berg will generate 20 percent of the start – up capital from his personal savings and sale of his stocks
• 30% of the capital will be generated from key partners (Nani David, Lois Scotland and Christopher Parkston)
• 50% of the capital will be sourced from banks

14. Sustainability and Expansion Strategy

Shannon Berg Construction Company was established with the aim of building a company that will outlive the founders and partners; a construction company that will have active presence in major cities in the world. Part of the vision of the company is to handover the baton of the company from one generation to generation; hence we have perfected our plans to put the right structures in place that will aid our succession plan.

In order to position of company for growth, we have been able to create strong partnerships with the government of the United States of America, organized private sector and construction giants. We are optimistic that we will continue to execute construction contracts for our clients.

Our marketing team will continue to get the needed support and encouragement that they need to be able to deliver on set goals and targets for the organization, and we will continue to improve our processes and structure to meet up with the changing trend in the construction industry.

Lastly, we will not relent in taking calculated business risks when it comes to bidding for bigger government contracts and taking on new business challenges and new business frontiers.

Check List/Milestone

• Business Name Availability Check: Completed
• Business Incorporation: Completed
• Opening of Corporate Bank Accounts various banks in the United States: Completed
• Opening Online Payment Platforms: Completed
• Application and Obtaining Tax Payer’s ID: In Progress
• Application for business license and permit: Completed
• Purchase of All form of Insurance for the Business: Completed
• Renting of Office Facility in New York City: Completed
• Conducting Feasibility Studies: Completed
• Generating capital from the CEO and Business Partners: Completed
• Applications for Loan from our Bankers: In Progress
• writing of business plan: Completed
• Drafting of Employee’s Handbook: Completed
• Drafting of Contract Documents (Tenancy Agreements et al), and other relevant Legal Documents: In Progress
• Design of The Company’s Logo: Completed
• Graphic Designs and Printing of Packaging Marketing / Promotional Materials: Completed
• Recruitment of employees: In Progress
• Purchase of the Needed furniture, office equipment, electronic appliances and facility facelift: In progress
• Acquiring of heavy duty construction equipment: In progress
• Creating Official Website for the Company: In Progress
• Creating Awareness for the business (Business PR): In Progress
• Health and Safety and Fire Safety Arrangement: In Progress
• Establishing business relationship with key players in the industry (networking and membership of relevant construction bodies): Completed.

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Developing a Great Construction Business Strategy + Strategic Plan Template

If you’re an entrepreneur looking to start a construction business, you’ll need to develop an excellent construction business strategy. A well-crafted construction business strategy will help you identify and capitalize on opportunities in the industry and set realistic goals and objectives for your new business. 

This article will discuss why you need a good construction business strategy, how to develop a construction business strategy, and provide a construction business strategic plan template.

Download the Ultimate Construction Business Plan Template

Why you need a good construction business strategy.

The construction industry is highly competitive, and construction businesses that don’t have a well-defined strategy are at a disadvantage. A good construction business strategy will help you:

• Understand the construction industry landscape
• Identify opportunities for growth
• Set realistic goals and objectives
• Develop a plan for marketing and sales
• Secure funding from investors

How to Develop a Great Construction Business Strategy

There are a few key steps you’ll need to take when developing your construction business strategy.

Create a Mission Statement

The first step is to create a mission statement. Your mission statement should briefly describe what your construction business does, who it serves, and what sets it apart from the competition.

For example, here’s a potential mission statement for a construction business:

“XYZ Construction is a leading provider of construction services in the XYZ region. We serve commercial and residential clients, and our team is dedicated to providing the highest quality of workmanship possible.”

Conduct a SWOT Analysis

Once you’ve crafted your mission statement, you’ll need to conduct a SWOT analysis. SWOT stands for Strengths, Weaknesses, Opportunities, and Threats. This analysis will help you identify your construction business’s key strengths and weaknesses, as well as any opportunities or threats in the marketplace.

Some questions you may want to consider during your SWOT analysis include:

• What are our construction company’s core strengths?
• What do we do better than our competitors?
• What are our construction company’s weaknesses?
• Are there any areas where we can improve?
• What opportunities exist in the construction industry landscape?
• What trends are happening in the construction industry that we can capitalize on?
• Are there any threats to our construction business that we need to be aware of?

Develop Your Goals and Objectives

After you’ve conducted your SWOT analysis, you’ll need to develop goals and objectives for your construction business. Your goals should be specific, measurable, achievable, relevant, and time-bound. In other words, they should describe what you want to achieve and when you want to achieve it.

Some examples of goals for a construction business include:

• Increase revenue by 10% in the first year of operation
• Acquire 50 new clients in the first year of operation
• Expand into new markets within the first five years of operation

Your objectives should support your goals and help you achieve them. They should be specific, measurable, achievable, relevant, and time-bound like your goals.

Some examples of objectives for a construction business include:

• Develop a marketing plan to acquire 50 new clients in the first year of operation
• Research construction trends in new markets and develop a plan to expand into those markets within the first five years of operation
• Implement cost-saving measures to increase revenue by 10% in the first year of operation

Create a Marketing Plan

Once you’ve developed your construction business goals and objectives, you’ll need to create a marketing plan. Your marketing plan should include strategies for promoting your construction business and acquiring new clients.

Some marketing ideas for a construction business include:

• Creating a website and blog
• Developing an SEO strategy
• Creating social media profiles
• Creating marketing collateral (e.g., brochures, flyers, etc.)
• Advertising in construction trade publications
• Sponsoring construction industry events

Develop a Sales Plan

In addition to your marketing plan, you’ll also need to develop a sales plan. Your sales plan should include strategies for selling your construction services and closing new deals.

• Some sales ideas for a construction business include:
• Creating a process for qualifying leads
• Developing scripts for sales calls
• Training employees on the sales process
• Creating a system for tracking sales progress
• Setting sales targets and incentives

Create A Financial Plan

Last but not least, you’ll need to create a financial plan. Your financial plan should include your construction business’s operating budget and strategies for funding your construction projects.

Some financial planning tips for a construction business include:

• Creating a construction project budget
• Developing a system for tracking construction costs
• Identifying sources of construction funding
• Securing construction loans
• Negotiating payment terms with clients
• Managing construction project cash flow

Develop an Implementation Plan

After you’ve developed your construction business strategy, you’ll need to create an implementation plan. This plan will outline the steps you need to take to put your construction business strategy into action.

Some things to consider when creating an implementation plan for a construction business include:

• Assigning roles and responsibilities 
• Setting timelines 
• Establishing milestones
• Creating a system for tracking progress
• Allocating resources

Evaluation and Adjustment

Once you’ve implemented your construction business strategy, you’ll need to evaluate its performance and make adjustments as necessary. This evaluation should be ongoing to ensure that your construction business strategy remains relevant and effective. Some things to consider when evaluating and adjusting your construction business strategy include:

• Reviewing financial performance
• Conducting customer surveys
• Analyzing website traffic
• Studying construction industry trends

Construction Business Strategic Plan Template

Now that you know how to develop a construction business strategy, you can use our strategic plan template. This template will help you organize your thoughts and create a roadmap for your construction business.

Business Strategic Plan Template

Mission Statement:

What is the purpose of your construction business? What do you hope to achieve?

Vision Statement:

What does your construction business look like in the future? What are your long-term goals?

SWOT Analysis:

Weaknesses:

Opportunities:

Goals and Objectives:

What are your construction business goals? What are your objectives? How will you achieve them?

Marketing Plan:

How will you promote your construction business and acquire new clients?

Sales Plan:

How will you sell your construction services and close new deals?

Financial Plan:

What is your construction business’s budget? How will you fund your construction projects?

Implementation Plan:

How will you implement your construction business strategy? Who is responsible for each task? When will each task be completed?

Evaluation and Adjustment Plan:

How will you evaluate the results of your construction business strategy? What adjustments will you make if necessary?

Now that you have a construction business strategy template, you’re ready to start developing your construction business strategy. Use the template as a guide, but don’t be afraid to get creative and think outside the box. 

The most important thing is that your construction business strategy is tailored to your specific construction business and its unique needs.

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How to Write a Business Plan: Your Step-by-Step Guide

So, you’ve got an idea and you want to start a business —great! Before you do anything else, like seek funding or build out a team, you'll need to know how to write a business plan. This plan will serve as the foundation of your company while also giving investors and future employees a clear idea of your purpose.

Below, Lauren Cobello, Founder and CEO of Leverage with Media PR , gives her best advice on how to make a business plan for your company.

Build your dream business with the help of a high-paying job—browse open jobs on The Muse »

What is a business plan, and when do you need one?

According to Cobello, a business plan is a document that contains the mission of the business and a brief overview of it, as well as the objectives, strategies, and financial plans of the founder. A business plan comes into play very early on in the process of starting a company—more or less before you do anything else.

“You should start a company with a business plan in mind—especially if you plan to get funding for the company,” Cobello says. “You’re going to need it.”

Whether that funding comes from a loan, an investor, or crowdsourcing, a business plan is imperative to secure the capital, says the U.S. Small Business Administration . Anyone who’s considering giving you money is going to want to review your business plan before doing so. That means before you head into any meeting, make sure you have physical copies of your business plan to share.

Different types of business plans

The four main types of business plans are:

Startup Business Plans

Internal business plans, strategic business plans, one-page business plans.

Let's break down each one:

If you're wondering how to write a business plan for a startup, Cobello has advice for you. Startup business plans are the most common type, she says, and they are a critical tool for new business ventures that want funding. A startup is defined as a company that’s in its first stages of operations, founded by an entrepreneur who has a product or service idea.

Most startups begin with very little money, so they need a strong business plan to convince family, friends, banks, and/or venture capitalists to invest in the new company.

Internal business plans “are for internal use only,” says Cobello. This kind of document is not public-facing, only company-facing, and it contains an outline of the company’s business strategy, financial goals and budgets, and performance data.

Internal business plans aren’t used to secure funding, but rather to set goals and get everyone working there tracking towards them.

As the name implies, strategic business plans are geared more towards strategy and they include an assessment of the current business landscape, notes Jérôme Côté, a Business Advisor at BDC Advisory Services .

Unlike a traditional business plan, Cobello adds, strategic plans include a SWOT analysis (which stands for strengths, weaknesses, opportunities, and threats) and an in-depth action plan for the next six to 12 months. Strategic plans are action-based and take into account the state of the company and the industry in which it exists.

Although a typical business plan falls between 15 to 30 pages, some companies opt for the much shorter One-Page Business Plan. A one-page business plan is a simplified version of the larger business plan, and it focuses on the problem your product or service is solving, the solution (your product), and your business model (how you’ll make money).

A one-page plan is hyper-direct and easy to read, making it an effective tool for businesses of all sizes, at any stage.

How to create a business plan in 7 steps

Every business plan is different, and the steps you take to complete yours will depend on what type and format you choose. That said, if you need a place to start and appreciate a roadmap, here’s what Cobello recommends:

1. Conduct your research

Before writing your business plan, you’ll want to do a thorough investigation of what’s out there. Who will be the competitors for your product or service? Who is included in the target market? What industry trends are you capitalizing on, or rebuking? You want to figure out where you sit in the market and what your company’s value propositions are. What makes you different—and better?

2. Define your purpose for the business plan

The purpose of your business plan will determine which kind of plan you choose to create. Are you trying to drum up funding, or get the company employees focused on specific goals? (For the former, you’d want a startup business plan, while an internal plan would satisfy the latter.) Also, consider your audience. An investment firm that sees hundreds of potential business plans a day may prefer to see a one-pager upfront and, if they’re interested, a longer plan later.

3. Write your company description

Every business plan needs a company description—aka a summary of the company’s purpose, what they do/offer, and what makes it unique. Company descriptions should be clear and concise, avoiding the use of jargon, Cobello says. Ideally, descriptions should be a few paragraphs at most.

4. Explain and show how the company will make money

A business plan should be centered around the company’s goals, and it should clearly explain how the company will generate revenue. To do this, Cobello recommends using actual numbers and details, as opposed to just projections.

For instance, if the company is already making money, show how much and at what cost (e.g. what was the net profit). If it hasn’t generated revenue yet, outline the plan for how it will—including what the product/service will cost to produce and how much it will cost the consumer.

5. Outline your marketing strategy

How will you promote the business? Through what channels will you be promoting it? How are you going to reach and appeal to your target market? The more specific and thorough you can be with your plans here, the better, Cobello says.

6. Explain how you’ll spend your funding

What will you do with the money you raise? What are the first steps you plan to take? As a founder, you want to instill confidence in your investors and show them that the instant you receive their money, you’ll be taking smart actions that grow the company.

7. Include supporting documents

Creating a business plan is in some ways akin to building a legal case, but for your business. “You want to tell a story, and to be as thorough as possible, while keeping your plan succinct, clear, interesting, and visually appealing,” Cobello says. “Supporting documents could include financial projects, a competitive analysis of the market you’re entering into, and even any licenses, patents, or permits you’ve secured.”

A business plan is an individualized document—it’s ultimately up to you what information to include and what story you tell. But above all, Cobello says, your business plan should have a clear focus and goal in mind, because everything else will build off this cornerstone.

“Many people don’t realize how important business plans are for the health of their company,” she says. “Set aside time to make this a priority for your business, and make sure to keep it updated as you grow.”

Construction Project Management: Everything You Need to Know

Construction management.

• What Is Construction Management?
• Construction project management
• Construction project manager
• Construction management software
• Construction management software for small business
• Construction ERP
• Cloud-based construction management
• Change order
• Construction budget
• Construction closeout
• Construction contracts
• Construction resource management
• Construction risk management
• Construction manager at risk (CMAR)
• Construction schedule
• Lean construction
• Construction quality control

Every construction project has multiple phases and components. There are often several stakeholders, different milestones or deadlines, not to mention various documents and equipment on the jobsite. Orchestrating all these things requires meticulous coordination, which is where construction project management comes into play. 

Construction project management is the process of planning, coordinating, and overseeing all aspects of a construction project from its inception to completion. The goal is to deliver the project on time, within budget, and according to the specified quality standards.  

In this article, we dive into all things project management in construction. We shed light on the construction project management process, the roles involved, and the tools you could use to ensure everything runs smoothly. 

What we cover:

• What Is Construction Project Management

Construction Project Management Team Roles 

Key responsibilities of a construction project manager , stages of construction projects , construction project management technology , construction project management toolkit, what is construction project management .

Construction project management is a professional service that involves the direction and organization of the entire project life cycle from ideation to completion. Construction project management is a holistic practice that deals with the cost, schedule, safety, quality, function, and scope of a construction project.  

It is a complex discipline that goes beyond cost control and procurement to ensure the process is efficient from start to finish. The project managers work with the entire team involved in the construction to achieve this. Despite all the collaboration in a project, the construction manager’s responsibility is to ensure a successful project for the owner.  

Construction project management must be conducted by a professional project manager of dedicated construction manager. Using professionals helps cut costs, minimize risks , and ensure higher work quality.   

Professional construction managers (CMs) have the knowledge and expertise required to manage projects successfully based on industry-standard practices. Construction managers focus on all six aspects of construction project management: cost, quality, schedule, function, scope, and safety. 

We just covered the “what” behind construction project management; now let's get into who is involved in the process.  

Project Owner  

The project owner is the entity financing the project and typically hires the right team to design, build, and operate their project. They are responsible for defining the project scope, setting the budget, and approving major decisions throughout construction.  

Architect and Engineer

Every large construction project requires a licensed Architect or Engineer. They could be a person, or a firm contracted to design the project and coordinate the engineering disciplines.

Construction Project Manager  

The construction project manager oversees the entire project, ensuring it stays on track, within budget, and meets quality standards. They coordinate between jobsite and office stakeholders, manage schedules, and handle any issues that arise. 

As their job title suggests, construction project managers are the folks who own the project management side of things. They're responsible for executing the proper procedures, keeping stakeholders aligned, and ensuring deadlines are met.   

Construction Manager  

The construction manager focuses on on-site management. They look after day-to-day operations on the jobsite so all units run smoothly. This includes supervising the work crews, managing site safety, and seeing to it that the project is built according to the plans and specifications. 

Construction Estimator  

The construction estimator is responsible for estimating the cost of a construction project. Budgets and financial forecasts are their jam. Construction estimators analyze plans, materials, labor, and time requirements to provide an accurate estimate, helping set the project's budget. 

General Contractor  

The general contractor—aka GC—is hired by the project owner to manage key construction activities. GCs are responsible for hiring subcontractors, procuring materials, and ensuring the job meets regulatory requirements.  

Subcontractors  

Subcontractors are specialized professionals hired by the general contractor to perform specific tasks such as electrical, plumbing, or HVAC work. Since construction jobs involve specialized components, subcontractors are brought in for their expertise in their respective fields. That way, each component of the project is completed to high standards. 

While construction teams are made up of different people, the bulk of the management process is handled by the construction project manager. Their role encompasses different aspects, from looking at contracts, budgets, and schedules to managing change orders.  

Construction Contract Management  

Construction project managers oversee contract development and negotiation with contractors and subcontractors. They see to it that all parties clearly understand the project scope, deliverables, timelines, and payment terms.  

They also ensure adherence to contract terms. For example, in a guaranteed maximum price (GMP) contract, the max amount the owner would have to pay is capped. In this instance, the construction project manager must meticulously monitor costs and expenditures, so the project remains within the agreed-upon budget. 

Construction contract management also involves navigating conflict. If any disputes arise, the construction project manager may facilitate those conversations, ensuring they are resolved quickly and fairly. 

Construction Budgets  

Construction project managers create (or oversee the creation of) a detailed project budget that accounts for all costs (materials, labor, equipment). They monitor budget expenditures and implement cost-saving measures when necessary. This involves tracking expenses against the budget in real time, identifying potential cost overruns early, and negotiating with suppliers and subcontractors to secure the best prices.  

With rising costs at the forefront of everyone's minds, construction project managers must stay on top of budget management to maintain financial control over the project.  

Project Schedule  

It's not enough that projects are completed within budget—they must also be delivered on time. That's why a key part of the construction project manager's role is to help develop realistic project schedules . This can be done using tools like Critical Path Method (CPM), which identifies the sequence of critical tasks that determine the project's duration and highlights dependencies between tasks. 

Once the team has a working schedule, the construction project manager tracks progress, identifies potential delays, and makes the necessary adjustments to keep the project ticking along. 

Change Orders  

Change order s are part of the territory for many construction projects and often involve modifications to the original plans or specifications. Construction project managers are responsible for managing these modifications to the project scope (changes requested by the owner).   

Effective change order management aims to ensure that changes are implemented smoothly without causing significant delays or cost overruns.  

Closeouts  

Construction project managers are still very much in play during the final stretch of the project—i.e., the closeout stage . Here, they oversee final inspections, ensuring all work meets specifications. 

Construction project managers also obtain final approvals and handle the paperwork necessary for project completion, including warranties, as-built drawings , and operation manuals. 

Effective construction project management is all about making sure projects kick off on the right foot and close out strong. As such, every phase of a construction job involves some form of project management activity, ensuring that each stage is carefully planned, executed, and reviewed for success. 

Let's examine the different stages of a construction project. 

Planning and Design  

During the planning and design stage, construction project managers work closely with architects, engineers, and clients to define the project scope and objectives. They help develop detailed plans and specifications , so all requirements are met and potential issues are addressed.  

Project managers also create initial budgets and timelines, set up project management tools, and establish communication protocols to keep stakeholders informed throughout the project. 

Permitting and Approvals  

A project can't move forward without the right permits, so this stage is about obtaining approvals from local authorities. Construction project managers coordinate with regulatory bodies to confirm compliance with zoning laws, building codes, and environmental regulations. They submit required documentation, schedule inspections, and address any concerns raised by inspectors so the project is in the clear before breaking ground.  

Preconstruction   

Once the project gets the green light, preconstruction begins. Here, project managers may assist in overseeing site preparation activities such as land clearing, grading, and utility installation.  

They also manage the procurement process and secure the necessary materials, equipment, and labor for the project. This stage involves detailed planning to ensure everything is in place for a smooth construction phase.  

Construction    

The construction phase is where the actual building happens. Here, the project and construction managers, alongside the GC, oversee daily operations and see that work is carried out according to plans and specifications. 

They coordinate between subcontractors, monitor progress against the schedule, and manage the budget. 

Post-Construction   

Construction is complete, but there are a few more things left to do. In the post-construction phase, project managers supervise final inspections so that all work is up to snuff. Construction project managers also coordinate the handover process, where they compile all the documentation (warranty docs, manuals, etc.) required to run and maintain the building and provide them to the owner. 

Construction project management can be complex and time consuming, which is why teams can significantly benefit from technology.  

Construction Project Management Software  

What is construction project management software ? Simply put, it's a digital tool for managing construction projects. Construction management software streamlines workflows by automating tasks, tracking progress, and providing real time updates. Depending on the solution you're using, your software can also centralize several aspects of the project—including plans, schedules, budgets, and more—which means teams get a single source of truth for all things project-related.  

With the right platform, construction project managers won't have to update spreadsheets or chase down information manually; instead, they can focus on overseeing the project, making informed decisions, and keeping everything on track. 

Scheduling Tools  

Construction project managers must keep projects on schedule, so having a tool to manage this process is a must. Some project management platforms have built-in scheduling solutions; however, you can also adopt separate scheduling apps.  

Whatever the case, set your sights on solutions that offer real time updates, integrate seamlessly with other project management tools, and provide features like Gantt charts, critical path analysis, and automated reminders. 

Collaboration and Communication Platforms  

Construction project managers must stay connected with team members across multiple project stages. As such, having a tool that lets you communicate in real time is absolutely necessary. Ideally, your collaboration platform houses all conversations (and necessary information, documents, and resources) in one place so teams won't have to switch between different channels to get their messages across.  

Cost Estimation and Management Tools  

Keeping projects within budget can be a challenge, especially with fluctuating material prices and issues like labor shortages. That's why robust cost management tools are key. Choose a solution that provides real time visibility on cost management activities so you can accurately assess risks and develop forecasts.  

Features like detailed cost breakdowns, change order tracking and automated reporting are also helpful in a cost management tool, as well as integrations with your accounting system or ERP.   

Filed Management Solutions  

Once construction is underway, most of the action will take place in the field. This is where a field management solution will come in handy. Whether teams are performing construction quality checklists, safety inspections, or equipment commissioning workflows, these tools help ensure that all tasks are completed.  

Select a field management solution that enables you to review and complete checklists, monitor quality, track punch lists, and oversee safety processes. In doing so, every aspect of field operations is managed effectively. 

Document Storage and Management Platforms  

Plans. Permits. Financial documents. Warranties. Construction projects come with a lot of documentation, which is why teams need a document management solution that keeps all paperwork centralized, organized, and accessible. 

The ideal solution serves as your single source of truth across the entire project and all teams involved. This means having a docs management platform that can support various types of data and files, as well as provide robust search, version control features, and user permissions. 

You should also choose a system that's flexible enough to support your workflows, particularly when it comes to design reviews, document approvals, and collaboration. 

Even the best construction project managers need help. If you are looking for key guides and templates for construction project management, we've collected a hub of resources for you:

Download toolkit

Bringing it all together 

Staying on top of construction project management is essential for successfully delivering any project.  

While projects can be complex, managing their components is doable when stakeholders understand (and execute) their responsibilities and openly collaborate with other teams. 

And, of course, the right construction project management is vital. Having a powerful and comprehensive solution like Autodesk Construction Cloud streamlines workflows, improves communication, and ensures all aspects of the project are managed efficiently. 

Learn more about Autodesk Construction Cloud's construction project management capabilities and discover why thousands of teams choose Autodesk to run their projects.  

Grace Ellis

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How To Prepare a Business Plan for Government Contracting

A well-written business plan is key to success in the competitive government contracting industry. It is a roadmap that outlines a contractor’s experience, capabilities and expertise as an ideal partner in fulfilling government objectives.

Learn the basics of a great business plan for government contracting.

Table of Contents

What Is a Business Plan?

A business plan is a comprehensive document that details the contractor’s objectives, strategies and financial projections. It serves as a manual for growth, helping organizations secure funding, attract investors and obtain new business opportunities. 

Having a business plan provides an organization with a method method to operate objectively, evaluate the feasibility of a new business idea and increase the probability of success in government contracting. 

Selecting the Right Format for a Business Plan for Government Contracting

There’s no one-size-fits-all approach to creating a business plan for government contracting. The ideal format depends on the type of business and its specific needs and goals. 

Two standard formats dominate the business planning process: traditional and lean startup.

Traditional Business Plan

A traditional business plan format must be very detailed to explain the contractor’s capabilities, past performance and compliance history. Government agencies consider these factors necessary in selecting the right contractor.

• Widely used — The traditional business plan’s structured approach infuses detailed sections that account for all business components, making it best suited for a situation requiring thoroughness.
• Detailed analysis — This business plan type executes a thorough analysis, where every section must be critically examined. It is particularly beneficial for contracts requiring a robust track record and complex project management.
• Lengthy document — A traditional business plan is generally protracted, sometimes containing containing dozens after dozens of pages. This lengthy plan can prove advantageous when the level of information provided in the document increases the chances of winning a contract.
• Specific use cases — A traditional business plan is well-suited for large-scale projects or high-security contracts, where the ability to deliver according to rigorous specifications is necessary.

Lean Startup Business Plan

A lean startup business plan involves quickly testing and validating business ideas. This approach is commonly used by startups and early-stage companies to create a strategic roadmap. It focuses on identifying and testing key assumptions about the market, ensuring that resources are used efficiently for agile adaptation based on market feedback.

For example, lean startup principles were utilized in the creation of healthcare.gov, which was launched within just 90 days and at a significantly lower cost than typical federal government projects of a similar nature.

• Focus on essentials — A lean startup business plan prioritizes conciseness, emphasizing the most critical elements of the business strategy.
• Efficient approach — This format streamlines the planning process by focusing only on crucial information, allowing for a more efficient document creation process.
• Less common — While less prevalent than traditional plans, lean startups can be used by contractors seeking a concise and focused format. 

5 Helpful Tips for Preparing a Business Plan

1. Conduct Competitive Analysis and Market Research

Conducting market research and competitive analyses enables a contractor to identify specific targets and procurement needs of government agencies.

For example, contractors may need to analyze the contracts that the agency recently awarded to better understand the project scale, contract size and qualifications. With this information, they can tailor the business plan according to the agency’s requirements.

2. Showcase Capabilities and Accomplishments

A business plan must showcase a contractor’s capabilities and previous performance. It should detail the contractor’s contractor’s qualifications and expertise, focusing on certifications and industry recognitions that demonstrate the ability to deliver contract requirements within the given timeline and required budget.

This information can prove a business’ expertise and capabilities in handling the project and providing high-quality service.

3. Integrate Competitive Financial Analysis and Projections

Integrating competitive financial analysis and projections in a business plan can demonstrate a contractor’s ability to manage large government projects. The projected revenue, operating expenses and profit margins from the contract are recommended to be included in the study. 

Contractors seeking funding to acquire crucial systems and equipment must detail how these resources can enhance their ability to fulfill specific government contracts.

4. Ensure Compliance With Government Contracting Regulations

Government contracting comes with a unique set of compliance requirements and regulations. Compliance is vital to demonstrate a contractor’s commitment to ethical business practices and adherence to relevant laws. 

When drafting the business plan, outline quality assurance procedures and highlight the track record of meeting quality standards.

5. Follow IT Infrastructure Guidelines and Cybersecurity Measures

Depending on the type of contract, a contractor may be subject to some cybersecurity measures, security clearances and IT infrastructure guidelines.

The business plan should emphasize the contractor’s commitment to security awareness and employee security training to secure cybersecurity contracts. It should also highlight the ability to safeguard sensitive government data through firewalls, intrusion prevention systems and data encryption protocols. 

More importantly, the business plan must detail the contractor’s vulnerability management approach, incident response and disaster recovery for cybersecurity measures.

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• Best Debt Settlement and Debt Management Services

National Debt Relief

Creditassociates debt relief, accredited debt relief, american consumer credit counseling, introduction to debt management.

• Why You Should Trust Us

Best Debt Settlement and Debt Management Companies: A Comprehensive Guide

Affiliate links for the products on this page are from partners that compensate us and terms apply to offers listed (see our advertiser disclosure with our list of partners for more details). However, our opinions are our own. See how we rate products and services to help you make smart decisions with your money.

To evaluate debt settlement and debt management services, there are several essential factors to consider.

First, FTC regulations prohibit debt relief companies from collecting fees from a client until they have settled, reduced, or altered the terms of at least one of that client's debts. Companies that charge an up-front fee should be disregarded.

Think about the amount of debt you are carrying and the best way to eliminate it. Compare the benefits and features of the programs you are considering and factor in your personal financial goals. Do you want to get rid of the debt sooner rather than later or do you have time and money to spread the payments out? 

Read on to learn more about the best debt settlement and debt management services.

Best Debt Settlement and Debt Management Services 2024

• National Debt Relief : Most types of debts settled
• CreditAssociates : Money-back guarantee
• Accredited Debt Relief : Best reviewed
• ACCC : Best credit counseling 
• Americor Debt Relief : Best for smaller debts

Compare the top debt settlement and debt management services programs

The best debt settlement and debt management services offer free consultations, financial literacy resources, and very low fees to receive help. 

Here are the best debt settlement and debt management services as picked by Business Insider editors in 2024. 

Cost: 15-25% of total enrolled debt

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Includes private student loans
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Accredited with the AFCC
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Fee transparency
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. $7,500 minimum debt requirement
• con icon Two crossed lines that form an 'X'. Customer service conducted exclusively over the phone
• con icon Two crossed lines that form an 'X'. Lack of legal or tax guidance

National Debt Relief boasts an average savings of 25% (after fees) for clients who complete a settlement program, and has extensive positive reviews online. However, the debt settlement process has several potential pitfalls, and there may be other solutions better suited to your needs.

Operating since 2009, National Debt Relief claims to have helped more than 400,000 people get out of debt. National works with most kinds of unsecured debt, including credit cards, medical bills, personal loans, and private student loan debt. There is no advertised minimum debt required to apply for National's debt relief programs, though most clients have debt in excess of $10,000.

National offers free consultation with no upfront fees, as no payment is collected until you approve a settlement and make at least one payment on a debt. There's also no fee for backing out so long as you do so before your debt is settled. Once National negotiates a settlement, the fee averages 15-25% of the total enrolled debt (not the settled amount). Completing the settlement program takes 24-48 months on average.

National Debt Relief is accredited by the American Fair Credit Council (AFCC) and has an A+ rating from the Better Business Bureau. National also has a Trustpilot rating of 4.7 stars out of five, with 95% of over 38,000 reviewers giving the company four or five stars. Common complaints among negative reviews include a lengthy settlement process, unexpectedly high fees, and a lack of clarity about the legal and tax implications of debt settlement.

One apparent negative of National Debt Relief is that customer support is only available by phone, with no email or chat option. While business hours for new customers include weekends and extend to midnight on weekdays, support for current clients is only available Monday to Friday from 10 a.m. to 8 p.m. EST.

You can find our National Debt Relief review here.

Cost: Estimated 25% of debt (fees not publicly available)

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Charged for the amount settled rather than amount enrolled
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Debt relief blog
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Money-back guarantee advertised
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. AFCC and IAPDA accredited
• con icon Two crossed lines that form an 'X'. Fees not publicly available

CreditAssociates has been in operation since 2015. The company helps clients settle a variety of unsecured debts, but emphasizes solutions for those dealing with credit card debt, medical bills, and business debt. There is no advertised minimum debt required to enroll in CreditAssociates' debt relief programs.

CreditAssociates offers a free consultation with its team of debt settlement experts, and charges a fee only when the company is involved in a settlement. CreditAssociates also markets a "money-back guarantee," but does not offer further details about that guarantee prior to enrollment. The company cites an average timeline of 36 months to complete a debt settlement program. 

CreditAssociates has accreditation from both the AFCC and the International Association of Professional Debt Arbitrators (IAPDA). The company also has an A+ rating from the Better Business Bureau, though it has a high incidence of complaints relative to the number of reviews. Trustpilot reflects a more positive view of CreditAssociates, with a rating of 4.9 stars out of five and 98% of over 14,000 reviewers giving the company four or five stars. Common complaints among negative reviews include poor communication and the use of high-pressure sales tactics.

One standout feature of the CreditAssociates website is its debt relief blog , which offers a treasure trove of articles on topics like credit, bankruptcy , budgeting, and more. These articles are available whether or not you enlist their services.

On the downside, while anecdotal evidence places the cost of using CreditAssociates in line with other debt settlement services, the company's website conspicuously fails to disclose the range of potential fees. It's website mentions that the average customer saves 55% on their debt without fees and 30% with its fees included. CreditAssociates is not available in Colorado, Connecticut, Minnesota, Maryland, Vermont, and Wyoming.

Read our CreditAssociates review here.

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Online knowledge hub and blog
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Accredited with AFCC and CDRI
• con icon Two crossed lines that form an 'X'. Only available in 30 states

Accredited Debt Relief is a DBA of debt consolidator Beyond Finance. The company has been in operation since 2011, claiming to have served more than 200,000 clients and paid off more than $1 billion of client debt. Accredited Debt Relief works exclusively with unsecured debt such as credit cards, medical bills, and payday loans , offering both debt settlement services and debt consolidation through its affiliates. There is no published minimum debt required to enroll, but client reviews indicate the company only handles debts totaling over $10,000.

Accredited Debt Relief offers free consultations and savings estimates with no upfront fees and no obligation to enroll. The company boasts that clients who make all monthly deposits reduce their enrolled debt by approximately 45%, with fees averaging 15-25% of the total amount. Some clients are able to pay off debts in as little as 12 months, but the typical timeline ranges up to 48 months.

Accredited Debt Relief is accredited by both the AFCC and the Consumer Debt Relief Initiative (CDRI). The company has an A+ rating from the Better Business Bureau with a very low incidence of complaints relative to the number of reviews. Trustpilot rates Accredited Debt Relief at 4.9 stars out of five, with 98% of over 5,600 reviewers giving the company four or five stars. Common complaints among negative reviews include dissatisfaction with the enrollment process and misrepresentation of how fees are assessed.

Accredited Debt Relief has an online knowledge hub with extensive information about topics related to debt, as well as a blog that covers personal finance more broadly. Customer service offers is accessible by phone for no less than 14 hours daily, seven days a week, as well as by email. One negative about Accredited Debt Relief is that it only operates in 30 states plus Washington, D.C. Clients outside of the covered states are ineligible to enroll.

You can find our full Accredited Debt Relief review here. 

A debt management plan (DMP) is a type of repayment plan that's set up and managed by a non-profit credit counseling agency like ACCC. As part of ACCC's DMP, creditors may waive late and overlimit fees, lower interest rates, reduce monthly payments and bring passed due accounts current (also known as re-aging).

Cost: $39 one-time fee and $7 monthly maintenance fee per account

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Available in all 50 states
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Free preliminary counseling session
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Monthly fee capped at $70
• con icon Two crossed lines that form an 'X'. Takes four to five years to complete

American Consumer Credit Counseling is a non-profit credit counseling agency that offers advice on various financial topics such as budgeting, student loans, and bankruptcy. The main service it offers is a debt management plan, usually over three to five years, that costs a $39 setup fee and a $7 monthly fee per account, capped at $70. With an affordable fee structure and positive reviews, ACCC is one of the best credit counseling services.

• ACCC can offer you Debt Management Counseling to help you:
• Reduce your interest rates and monthly payments by 30-50%
• Consolidate credit card bills into one simple monthly payment
• Bring an end to harassing calls from debt collectors
• 100% free consultation with a certified debt specialist
• Become Debt-Free (3 - 5 years in most cases)

American Consumer Credit Counseling is a non-profit agency offering debt relief, credit counseling , and financial education services. Operating since 1991, the agency specializes in debt management programs to help clients with unsecured debts such as credit cards and store cards, medical bills, signature loans, and collection accounts . There is no published minimum debt required to enroll.

American Consumer Credit Counseling provides a preliminary counseling session at no charge, during which a professional certified counselor helps review your finances, discuss options for debt relief and develop a budget and action plan. Those who enroll in a debt management program pay a one-time fee of $39 and monthly maintenance fee of $7 per account, which is capped at $70. Both enrollment and maintenance fees may be waived based on state regulations or for those in financial hardship.

The agency's debt management program works with creditors to lower interest rates, eliminate late and over-limit fees, and re-age delinquent accounts to make them current. The program is designed to take approximately four to five years to complete, but the timeline depends on the amount of debt, the creditors, and the client's ability to pay.

American Consumer Credit Counseling is a member of the National Foundation for Credit Counseling, and is accredited by the Council on Accreditation. The agency has an A+ rating from the Better Business Bureau with a nearly negligible incidence of complaints relative to the number of reviews. There are no reviews on Trustpilot, but its brick and mortar locations have over 10,000 combined Google reviews, of which only 37 gave less than four stars.

Unlike the debt settlement programs listed above, American Consumer Credit Counseling offers services in all 50 states. The agency also has 21 offices in 13 states and Washington, D.C. In addition to providing a toll-free number and general email address, the agency's contact page commendably lists phone extensions, email addresses, and hours of operation for each of its departments.

You can find our American Consumer Credit Counseling review here. 

Americor Debt Relief

Fast debt relief in 5 simple steps. Eligibility starts for those with $7,500 in unsecured debt, one of the lowest entry points in the industry.

14% - 29% of enrolled debt

• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Accepts debts starting at $7,500
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Pay only if Americor is able to settle your debts
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Withdraw from the program anytime without penalty
• Check mark icon A check mark. It indicates a confirmation of your intended interaction. Americor uses a soft credit inquiry to find offers
• con icon Two crossed lines that form an 'X'. Not available in Colorado
• con icon Two crossed lines that form an 'X'. Fees are based on enrolled amount, not negotiated amount

Americor is a debt relief company that specializes in negotiating settlements for large amounts of unsecured debt, like credit card bills and personal loans. To qualify, you need at least $7,500 in debt, and you'll need to save 25% of that amount before negotiations begin. It also offers debt consolidation loans as a separate service. Americor's fees range from 14% to 29% of the enrolled debt and are only charged if they successfully reduce your total debt. It's rated highly by both the BBB and Trustpilot, with 90% of reviews on the latter giving them 5 stars.

• America’s leading provider for debt relief solutions
• Be debt-free in 24 to 48 months
• Get a lower monthly payment
• Checking rates won’t impact credit score
• No upfront fees and no obligation

Cost: 14% - 29% of enrolled debt

Americor helps consumers with negotiating large unsecured debt settlements. This means the company can help you with your credit card bills or personal loans but doesn't work with an auto loan or mortgage. You need to have at least $7,500 in unsecured debt to work with Americor's debt relief, which is the same, if not lower, than many of its competitors.

Americor clients must save 25% of the debt owed in an escrow account before the company will start negotiating with their creditors.

Once a settlement is successfully negotiated, the funds you've saved in the escrow account will be used to pay off your creditors. With this company, the fee is not typically collected until after a settlement has been reached and you've approved the settlement terms. Under Americor's terms and conditions, the client won't pay a fee unless the company has managed to lower the client's total enrolled debt, which means that you do not pay a fee if they cannot settle your debts. 

Americor's fees range from 14% to 29% of the total debt enrolled in its debt settlement program. For example, if your enrolled debt is $15,000, that would mean your fees could range from $2,100 to $4,350. These fees are added to the amount saved in the escrow account while Americor negotiates your debts.

One standout feature is that Americor also offers the option of a debt consolidation loan, which is separate from its debt settlement program. Loan terms are available for up to 60 months, with APRs ranging from 5.99% to 29.99% and a loan origination fee of 6.99%.

Americor has an A+ rating with the Better Business Bureau and Trustpilot gives Americor 4.8 stars out of 5. Ninety percent of the over 15,000 Trustpilot reviews give the company 5 stars. 

Americor is not available in Colorado. 

The importance of managing debt effectively

Properly managing debt can help you build wealth and reach your financial goals, such as buying a home or obtaining a business loan to launch a new business venture.

However, too much debt or " bad debt " can put your credit score in harm's way, hampering your ability to borrow in the future.

Digging yourself out of excessive or delinquent debt is challenging, but if you're struggling to pay what you owe, external help is available.

Debt management programs

With a debt management program, a credit counselor negotiates with your creditors for you to create new payment plans.

Your creditors may waive fees and lower the interest rate on your accounts if you agree to repay the debt through a debt management program. 

Debt management programs are offered by credit counseling agencies to help individuals consolidate their debt and pay it off by negotiating with their creditors to establish payment plans and lower interest rates. 

Debt management programs focus on paying off the full amount of debt over time, using a payment plan with reduced interest rates and waived fees. Debt settlement programs negotiate with creditors to settle the debt for less than the full amount, which can negatively impact your credit score. 

Yes, most debt management programs will charge a monthly fee for managing your debt plan and handling the payments. However, it's illegal for a debt settlement company to charge up-front fees. It's important to compare fees and services offered by different programs to ensure they are compatible with your financial situation and goals. 

Yes, a debt management program can affect your credit score. There may be a dip in your credit score at the beginning of your debt management plan, but as your debt decreases, your score will typically rise. If you close accounts as part of the program that may temporarily lower your score due to changes in credit utilization and account age. Also, working with a debt management program may be noted on your credit report . 

Yes, you can file bankruptcy, but you will have to go to court with your creditors, and bankruptcy will remain on your credit report for 10 years, making it difficult to obtain credit in the future. If you can, working out a settlement with your creditors is better.

How Do Debt Management and Settlement Services Work?

Debt management and debt settlement services have similar aims, but distinct approaches to achieving them. Debt management services negotiate with creditors to reduce monthly payments by waiving fees, lowering interest rates, and extending repayment periods. These measures do not reduce the amount of your debt, but make it easier to pay down. Debt management services tend to be inexpensive or free, and impact your credit minimally so long as you make payments according to plan.

Debt settlement services also seek to reduce monthly payments, but they do so by negotiating with creditors to reduce the amount owed rather than alter the terms of repayment. Debt settlement services generally charge a percentage of the total debt, and because debt settlement requires you to stop making payments during negotiation, the process damages your credit significantly. As a result, debt settlement is a better fit for those under severe financial duress who are seeking an alternative to bankruptcy . Note that debt forgiven in a settlement may be considered taxable income unless you get an exemption for economic hardship.

Some companies offer both debt settlement and management, but both services differ from debt consolidation , which simplifies repayment and by combining multiple debts into one at a lower interest rate.

Should You Pay for Assistance With Debt Settlement and Management?

Debt settlement and management services can help those struggling with debt, but they aren't the only options. Before enrolling in one of these services, there are several alternatives to consider.

First, check your area for credit counseling agencies or other non-profit resources that offer debt consultations with no fee. They can advise you about debt relief solutions and help you figure out which ones best suit your needs. Talking with them first won't take any other options off the table.

Second, you may be able to negotiate a debt settlement with your creditors directly to reduce or otherwise change the terms of your debt. Cutting out the middle man can save whatever fees you would have paid, but without the expertise of a settlement or management service to guide you, the responsibility will be on your shoulders. That decision may be worthwhile, but it shouldn't be made lightly.

Finally, debt consolidation may be preferable to debt settlement or management depending on the nature and amount of what you owe. If you're still current on your debts and able to continue making payments, consolidating loans can help you simplify payments and lower interest rates without adding fees.

Methodology: How We Chose the Best Debt Settlement and Management Services

The debt relief industry has several trade associations and organizations that offer accreditation for debt and credit-related services. Examples include the American Fair Credit Council, the International Association of Professional Debt Arbitrators, the Consumer Debt Relief Initiative, and the National Foundation for Credit Counseling. Reputable debt relief and debt management services don't need accreditation from all of these groups, but should be accredited by at least one. Services that did not meet that requirement were left out of this analysis.

With those two parameters established, we rated services according to their fee structures (including the range of potential fees and how clearly they are disclosed in advance), the number of years in operation, money-back guarantees in cancellation policies, and customer satisfaction based on personal reviews. 

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